Molded Fiber Labeling™ A sustainable label offering by MCC Verstraete

Innovation Molded Fiber Labeling™

A sustainable label offering by MCC Verstraete

Transitioning to a circular economy and driven by legislation, ever increasing taxes, pledges and consumers calling loudly for more sustainable packaging, the packaging landscape is undergoing a vast evolution.

New packaging and packaging materials are being developed to respond to the needs of brand owners that are reviewing the design of their current and future packaging. Among these new packaging materials, molded fiber catches the attention as having a lot of potential in the FMCG market.

Fiber molded packaging is often referred to as ‘plastic free’. To live up to this claim, it’s important to have label decoration of the same material. After all, the aim is to keep the decorated mono-material fiber packaging fully recyclable and/or compostable.

Based on our 30 years of experience in decorating PP and HDPE IML packaging with in mold labels, we developed a specific MFL™ label for this new type of packaging. Offering all the advantages known by IML, in combination with our proven quality level for FMCG packaging.

MFL™, a perfect marriage between IML and Molded Fibers!