August 2021
INTRODUCING THE DORCHESTER COLLECTION
A combination of smart features & great design!
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KUVINGS AWARD-WINNING WHOLE SLOW JUICERS
The award-winning Kuvings EVO820 Cold Press Juicer marks a new epoch in the development of increasingly improved whole slow juicers from this ground-breaking manufacturer. It sits at the top of the range as their premium offering, both in terms of its purposeful styling and the evolved technology that sets it apart from all the competition. If you want the best, you’ve found it!
TO BECOME A STOCKIST PLEASE CALL US ON 01904 757070
UK JUICERS
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PE 3 Leader & Contents.qxp_PROGRESSIVE ELECTRICAL 03/08/2021 10:43 Page 2
GfK Insights
BRIGHT SPARKS W ith Exclusively just around the corner (returning live to the Business Design Centre, Islington on August 24-25) it is worth highlighting a few of the show’s small electrical gems that align to current trends. Given our focus on keeping our air healthy, as well as improving our home environments since the pandemic struck, the Boneco Air Shower Fan and Air Purifier from Vybra Solutions is a timely introduction. Engineered in Switzerland, the product incorporates an ioniser, ESP filter and germ-busting UV-C light, helping to create ‘a cool, hygienic and healthy home,’ says Vybra. According to our insightful panel of retailers (pages 14-15), consumers are exploring a wide range of cuisines as they cook more at home. The Wonderchef Nutri Pot delivers the enticing promise of helping us to create ‘healthy, tasty, Indian food conveniently every day – at the touch of a button!’ The multifunctional cooking pot is programmed with numerous pre-set Indian dishes, including rice, biryani, chicken curry, dal, rajma and bhuna. With health in mind, it also promised to retain nutrients within the food. Of course, consumers are continuing to invest in small electricals that make their living space more beautiful. Not only does Haden tap into the trend for home enhancement, but the brand is even taking us on a staycation in our kitchen with its new Brighton collection, whose colours are ‘reminiscent of leisurely walks along the sea front at Brighton, influenced by the pebble beach and sea hues.’ Meanwhile, the Emma Bridgewater designs from Russell Hobbs are hitting the spot (in Emma Bridgewater’s iconic style) or grabbing the hearts of consumers! Retailers including John Lewis & Partners say increased demand for home coffee machines will continue, hence machines such as Gastroback’s Design Espresso Advanced Barista, Melitta’s Latte Select and Dualit’s Coffee Machine (with retro design inspired by traditional Italian espresso machines) are sure to be popular at Exclusively. This issue of PE puts the spotlight on some of the small electrical appliances to feature on the International Housewares Association’s (IHA) Connect platforms (see pages 22-23). As well as looking at some of the hottest trends in the plugged-in arena (pages 10-11), PE asks Kuving’s ceo why slow juicing is helping consumers achieve health goals, and GfK’s Paul Mitchell gives us some facts and figures on recent SDA sales. Find out what retailers are doing to broaden consumers’ knowledge of the multi-functionality of some small kitchen electricals (pages 22-23). Initiatives include a YouTube guided walk for foodies featuring a KitchenAid demonstration, and a blending collaboration with influencers. PE also asks retailers to reveal this year’s star performers. Personally, I’m with Salamander Cookshop customers who are appreciating variable temperature-controlled kettles. Time to brew up my perfect sencha green tea at 80 degrees! Jo Howard, editor
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News Plugging in to trends Advertorial: Sabichi Retailer viewpoints In profile: Kuvings Advertorial: Zwilling IHA: Making connections
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Above: PE editor Jo Howard using her recent kitchen upgrade – a variable temperature kettle.
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The Progressive Electricals team: Jo Howard (editor), Rob Willis (publishing director), John Barry (advertising manager), Emma Cain (product page editor), Mark Grayson (creative director), Jakki Brown (editor in chief) and Warren Lomax (director). www.max-publishing.co.uk, ISSN: 25157493
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PROGRESSIVE ELECTRICAL NEWS Inset: Large domestic appliances including washing machines will need to be repairable. Image: Rodnae Productions.
Above: Quiet boil: Breville Curve VKT117 Jug Kettle is a new addition to the family of Quiet Mark appliances.
Right to Repair becomes law The UK’s Right to Repair law came into force on July 8, meaning manufacturers of large domestic appliances will now have to make spare parts available for washing machines, washer-dryers, dishwashers, refrigerators, and TVs for the first time. The development is expected to extend the lifespan of products by up to 10 years – preventing waste and reducing carbon emissions at the same time. The UK generates around 1.5 million tonnes of electrical waste every year (according to Valpak’s EEE Flow 2018 Report). Changes in the law are also seeing far higher energy-efficiency standards for electrical products which, overall, will save consumers an average of £75 a year on energy bills. The new standards will also cut eight mega tonnes of carbon emissions in 2021 by reducing the amount of energy products consume over their lifetime. Business and energy secretary Kwasi Kwarteng commented: “Our plans to tighten product standards will ensure more of our electrical goods can be fixed rather than thrown on the scrap heap, putting more money back in the pockets of consumers while protecting the environment.” There is a two-year window to make the necessary changes to abide by the new legislation.
The quiet revolution The search for quieter home appliances was the topic of a recent news report on BBC Breakfast, featuring interviews with Quiet Mark founder Poppy Szkiler and Laurence Mitchell, technology director at John Lewis. Poppy acknowledges that home working, due to the pandemic, has made consumers more conscious of the noises inside their homes, resulting in more searches for Quiet Mark certified appliances. “It’s becoming a mega trend,” she told BBC technology reporter, Zoe Kleinman, elaborating: "People are looking to create more peaceful homes because life has become literally under one roof." Poppy explained how Quiet Mark does not merely consider sound by its decibel ratings but in measures of overall sound quality, hence “seeing which appliances are best insulated and isolated for the best noise reduction within our home.” Johnlewis.com’s appliance page has a “quiet revolution” tab, with technology director Laurence Mitchell reporting over 10,000 searches a month for appliances that include the term "quiet" on the retailer's website. Quiet kettles and washing machines are the two appliances that are most searched for.
Focus on health With the increased focus on healthy air in homes and small enclosed spaces, Gastroback’s latest products include the Air Purifier AG + Airprotect and the small Air Purifier AG + Airprotect Portable. The appliances feature Gastroback’s Antiviral Filter Technology, Above: Design which removes 99% of airborne viruses and aerosols and Dehydrator Pro by Gastroback. inactivates Covid-19 viruses (as certified by US Laboratory MRIGlobal). Their air disinfection and filtration systems comprise a prefilter, HEPA, silver ion filter, nanocrystalline filter, UV light, and plasma sterilisation. The latter uses ‘air and electrical energy to produce a plasma discharge that destroys germs at lightning speed.’ The Airprotect Portable is ideal for a desk or for in the car. Meanwhile, Gastroback’s other health-focused launches include its Design Dehydrator Pro, which creates healthy snacks such as dried fruit, vegetable crisps, cereal bars, dried herbs, teas, and jerky meat without additives. Maximising nutrient retention is also a priority for the new Design Vacuum Sealer Basic, which is ideal for storing and sous-vide cooking of fish, meat, fruit and vegetables, and sauces.
On the move Home movers are on course to spend £1.8bn on home appliances in 2021, with £285m spent on electrical goods, according to research by Manor Interiors, experts in build-to-rent furnishing solutions. The substantial sum was even higher pre-Covid: in in 2019, an average of a million of us moved home per quarter compared with 530,000 per quarter in 2021.
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Silent sellers
Inset: The Quiet Mark certified Blue Pure 411
Air Purifier is said to Breville Curve VKT117 Jug Kettle is one ‘catch virtually every airborne contaminant of the latest small appliances to achieve down to a virus in size.’ Quiet Mark certification (see main story). “Kettles are the perennial top hit on our website,” confirms Simon Gosling, chief marketing officer for Quiet Mark. Unsurprisingly given the pandemic, Simon also recognises an increased interest in quiet air purifiers. Quiet Mark has certified a wide range of air purifiers that remove almost 100% of airborne particles. Such particles can lead to issues such as exacerbated asthma and allergy symptoms, the spread of illnesses like colds, flu and other airborne viruses, impaired development in children, and reduced sleep quality. Moreover, a recent study by Harvard University found that when office air quality was improved, productivity increased by 61%.
Game on for waffles Fizz Creations is launching Tetris Tetrimino: a waffle maker that creates waffles in the game’s iconic Tetrimino shapes. The famous puzzle game is nearly 40 years old and has an ever-expanding fan base. “As the video gaming industry continues to surge, and particularly retro gaming, so does the popularity of Tetris which will celebrate its 40th year in 2024,” says Francesca Lisle, md at Lisle Licensing, UK merchandising agent for Tetris. Zoe Ryan, marketing manager at Fizz Creations comments: “We’re all about fun and novelty at Fizz Creations, so are excited to partner with Tetris to launch the waffle maker – Tetrimino shaped waffles: what’s not to love!”
Above: Tetris Waffle Maker by Fizz Creations is new for Autumn/Winter 2021.
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PROGRESSIVE ELECTRICAL NEWS
Designed for life A former Dyson engineer has created the Lupe Pure Cordless, a vacuum cleaner made from recycled plastic with each individual part removable, replaceable and recyclable. Developed over the past six years, the Lupe Pure Cordless represents a new vision for home appliances, challenging the culture of household appliances that are built-to-break. Pablo Montero, co-founder of Lupe comments: "The Pure Cordless is the domestic appliance designed not just to shake-up the vacuum market but the entire home technology arena. We have strived to make a product as reliable and longlasting as possible and hope Above: The Lupe Pure Cordless is consumers understand our mission to make designed to be long-lasting, lightweight, manoeuvrable, and powerful. technology stand the test of time. We want to help keep appliances out of landfill and perform as well as they did on day one for longer.” Pablo highlights recent research that states a third of UK consumers are unaware of how to recycle old appliances. “As the earth is warming, a huge cause of this environmental damage is the sheer quantity of wasted materials that end up in landfill, clogging up our planet and fuelling the need to continue constantly creating more items, and waste," he emphasises.
Café lunches at home The prevalence of home working due to the pandemic has increased demand for appliances that provide café-style treats at home, according to Smart Worldwide’s Samir Attia. He highlights the popularity of the Smart 3-in-1 Panini, Waffle, Grill and Sandwich Maker which is “livening up lunchtimes.” Samir explains: “Whether you fancy a classic toasty stuffed with your favourite fillings, or want to treat yourself to a decadent waffle, this 3-in-1 model can do it all as you simply swap the ceramic cooking plates.” He adds: “If you’ve got company, there’s enough room to make two portions at once, and the 3-in1 has an easy-toclean, non-stick ceramic cooking surface so you can tidy up quickly.”
Above: The Smart 3-in-1 provides a variety of café-style treats.
Actress and US talk show host Drew Barrymore proclaimed that her dream had come true on launching her own range of small kitchen appliances. Her Beautiful Kitchenware was designed in conjunction with Made by Gather’s ceo and founder Shae Hong. Launching at Walmart on St Patrick’s Day, Drew’s sage green collection grabbed the attention of her fans, with her touchscreen air fryer quickly selling out. Drew had posted an image of the air fryer in an Instagram post to her 13.9 million followers. She wrote: “@cookwithbeautiful IS FINALLY HERE!!! I’ve always dreamed of designing kitchen appliances that are functional and practical, but also look BEAUTIFUL on your countertop. Today, I am proud to say that this dream has become a reality!!” Among the appreciative responses was athlete Krystal Cantu-Cuate, who posted: “Oh my gahhhhhhh I have two air fryers, but I could definitely use one more.” Other colours have been added to Drew’s range, which includes a touch screen coffee machine, blender, kettle, and toaster.
Slowly does it
Below: Titanium Slow Cooker by Morphy Richards.
Morphy Richards is tapping into two consumer trends with its new Titanium Slow Cooker. As well as appealing to the increasing number of consumers who appreciate the benefits of slow cooked food, the product is in a similar hue to Pantone Colour of the Year 2021, Ultimate Grey. “Slow cooking continues to be a popular method of cooking for consumers in the UK, offering ease and convenience for those with busy lives, who still want to come home to tasty and nutritious meals,” comments Laura Favretti, marketing director of small kitchen appliances at Morphy Richards. “Our new Titanium Slow Cooker combines all of the functional benefits of slow cooking with an on-trend colour and popular design aesthetic. It is durable and dishwasher friendly too.”
Capsule collection
Dualit extends Baby range Dualit has added a chemical-free UV Steriliser to its Baby Range, achieving praise from interior design blogger Cate St Hill, who highlights the product’s benefits. She states: “Not only can you sterilise baby items, but you can also use it to clean car keys, mobile phones, remote controls, money and all sorts – perfect for these Covid times when you’re a bit more wary of the bacteria on your belongings! Powerful and chemical-free, the UV steriliser also has the added advantage of a deodorising cycle to remove any unwanted odours.” The Dualit Baby Range includes bottle warmers and a fast Steam Steriliser, with four steaming and drying options.
Above: Drew Barrymore with her beautiful kitchenware range. Photo: Walmart
Drew’s countertop makeover
Waitrose has launched own-label home compostable coffee capsules that can be used in Nespresso-style coffee machines. The new capsules are made from bio-sourced materials, including sunflower seed bark and sugars derived from corn, with lids made from cellulose. The development comes after soaring sales of both coffee at Waitrose (up 39% in the year up to March 2021) and coffee capsule machines at John Lewis. The retail partnership expects the trend for home coffee machines to continue as more people work from home in the future. “After a year of so many cups of coffee, it was essential we looked for a more sustainable material,” reflected Polly Astbury, coffee buyer at Waitrose. Above: Dualit’s bacteria-busting UV Steriliser.
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Art.- No.: 42711
Experience coffee in coffee shop quality with the COFFEE MACHINE GRIND & BREW PRO from GASTROBACK®. The filter coffee machine with conical grinding mechanism with 8 grinding levels for freshly ground coffee will please every coffee drinker‘s heart. Easily select the strength of coffee desired: mild, medium or strong. The 24 h programmable timing function makes sure that your morning coffee is ready for you right after getting up.
Art.- No.: 62438
The GASTROBACK® DESIGN TEA & MORE ADVANCED convinces with its extensive accessories. Not only good tea is optimally prepared with the right temperature and brewing time. With the 750 ml cooking insert, jars, homemade porridge, partial portions or baby food can be gently heated in a water bath and delicious dishes can be prepared.
Art.- No.: 60977
Indispensable in every household, the GASTROBACK® DESIGN STAND MIXER ADVANCED DIGITAL. With a meat grinder attachment and a wide range of accessories, the stand mixer becomes an all-rounder in all situations and leaves nothing to be desired. It has a double kneading hook for processing heavy dough, a stainless steel whisk for versatile applications and a stirring hook. The meat grinder attachment, comes with an extensive set of accessories including three perforated disks (3, 5 and 7mm), fixtures for sausage filling, shortbread biscuit and kebab as well as four different pasta disks for varieties of homemade pasta.
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www.gastroback.co.uk
Art.- No.: 62823
Enjoy versatility: homemade & self-baked with 18 programs for bread, jam, yoghurt, dough, cake, and ice cream (with optional ice cream barrel) with the DESIGN AUTOMATIC BREAD MAKER ADVANCED from GASTROBACK®. With the switch-on timer (up to 15 hours) and keep-warm function (up to 60 minutes) for oven-fresh bread your bread can be ready to eat at breakfast time.
Art.- No.: 42566
The next meeting with friends becomes something very special with the FONDUE SET from GASTROBACK®. The fondue offers many advantages for guests and for the host, there are suitable ingredients for every taste, nobody has to stand in the kitchen, everyone can celebrate and even enjoy the fondue in peace. There are no limits to the selection, conjure up a delicious meat fondue with fat or with broth, a classic cheese fondue, fondue with fish and seafood, oriental fondue, Asian fondue or a chocolate fondue for dessert. The temperature control, which can be set variably from 40°C to 190°C, makes it possible to realize even unusual ideas.
Art.- No.: 62424
Who can resist particularly airy Belgian waffles? With the WAFFLE IRON ADVANCED CONTROL from GASTROBACK® you can bake delicious, airy and tender waffles in no time. The precise temperature control and the adjustable browning level mean that the waffles always turn out perfectly! The non-stick coating of the waffle plates enables healthy baking without additional fat and a circumferential groove catches excess dough.
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08 PE Morphy Richards Advertorial 2021_LATEST.qxp_PROGRESSIVE ELECTRICAL 03/08/2021 15:10 Page 2
Championing Innovation s a brand Morphy Richards has been innovating for 85 years and, with research showing that consumers want products that are reliable, deliver results, make life easier and save time, that is set to continue. Families that have enjoyed healthier food styles, and preparing food from scratch over the last 18 months, want that innovation to continue, so products that make cooking healthily and easier, such as slow cookers, soup makers and stand mixers, will continue to be in demand. The Titanium slow cooker is an example. Available in a 3.5 litre and a 6.5 litre size to suit any family, Titanium ties into a similar colour palette as the Pantone Colour of the Year ‘Ultimate Gray’. Offering three cooking settings to give full control over timings, its removable, non-stick aluminium pot allows food to be seared on the hob before
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using it in the slow cooker. The 6.5 litre Titanium makes up to ten starters or six main course portions, while the 3.5 litre version can serve up to six starters or four main portions. Meanwhile, with social and work lives returning to some level of normality, and consumers swapping their leisure clothes for office attire, the steam iron market is set to grow. Morphy Richards’ new Turbosteam range includes three of its most powerful steam irons to date. Offering up to 55g of steam output plus an extra steam boost shot of 200g, the Turbosteam, Turbosteam Pro, and Turbosteam Pro with IntelliTemp, heat up in just 40 seconds. All the irons have a pristine finish ceramic soleplate to glide effortlessly over fabrics and protect the clothes, while the technology on the Turbosteam Pro with IntelliTemp automatically selects the optimum temperature, meaning there is no need to switch between settings, offering a no burns guarantee.
Above Morphy Richards’ Titanium slow cooker in two sizes. Left:: The range of ProIntellitemp irons from Morphy Richards.
www.morphyrichards.co.uk
PLATING UP WITH THE FAMILY FOR 90 YEARS 1931
2021
Cooking for everyone since 1931, our latest ranges celebrate our 90th birthday in style with brand new colourways and exciting finishes. Progress helps you update your kitchen cupboards without leaving functionality behind. Cookware and kitchen electricals that coordinate across your kitchen, that’s Progress.
#plateupwithProgress
For trade enquiries, please contact our sales team sales@upgs.com 08_PE_August 2021.indd 1
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09 PE GFK insights 2021.qxp_PROGRESSIVE ELECTRICAL 02/08/2021 10:14 Page 2
GfK Insights
Paul MITCHELL
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THE RIGHT KIT
Paul Mitchell, GfK’s senior client director he crisis caused by the Covid-19 pandemic brought with it a wide range of challenges for -market intelligence, reports that businesses. Its impact has been profound, with demand for SDAs has remained strong the onset of the virus and subsequent in the first part of 2021, although there lockdowns changing consumer behaviour and are some understandable declines in disrupting the retail environment. comparisons between May 2021 and In essence consumer spend was re-directed from the surge of demand in May 2020. holidays and socialising, to the home. The result was that in the year to May 2021 the value spent on total to May 2021. Latterly though, with a direct comparison consumer durable goods increased year on year by to the first lockdown, this category declined by 32% in 16%, a remarkable figure. Total Small Domestic the month of May 2021 vs May 2020, indicative of how Appliances were the third strongest performing area high the demand was last year. Overall, the past year (after IT and DIY), up 19% year on year in the 12 was certainly a buoyant time for areas such as stand months to May 2021 (according to GfK Point of mixers (+42%) and food processors (+47%). Sales Tracking). Elsewhere, hot beverage makers also performed Accompanying this increase was the shift to online strongly as consumer demand for coffee remained sales. Pre-pandemic, online accounted for 30-40% of undimmed. Annualised growth came in at +35% over the total value of the past 12 months, though consumer goods. again demand dimmed in May For Small Domestic 21, which was down 4% vs May GfK compares a year of sales data from June 2020-May Appliances the shift 2020. 2021 with the previous year: Deep fryers +86% of sales to online has The future remains uncertain. Bread makers +66% been marked. The GfK Consumer Confidence Electrical cooking pots +63% During the first Index plummeted to -36 in Food preparation +37% lockdown, in April May 2020 and was low for the Hot beverage makers +35% Steam cleaners +32% and May 2020, 82% rest of the year. Irons -6% of total market value However, with the Garment steamers -1% was realised through vaccination online retail. This then declined to between 60-70% programme and last summer, before rising again at the end of the easing of lockdown year (reaching 80% in November, coinciding with restrictions in 2021, the second lockdown). More recently, online has by May 2021 settled at between 65-70% of total market value. confidence had This is higher than any level recorded prior to the returned to prepandemic when online SDA sales typically accounted pandemic levels (-9). At some point in time consumer for between 40-50% of total market value. spend may be re-directed towards areas such as The pandemic clearly accelerated the shift to online, holidays and more socialising, but demand for SDAs fundamentally altering consumer behaviour. The have remained strong in the first part of 2021. expectation is that, in the future, online will continue to There are some signs of demand slowing down be more important than it was historically. What this but forecasting in such unprecedented times remains means for brands and retailers is that, more than ever a challenge. What is clear is that consumer behaviour before, they need to ensure they have an effective will not return to what it was in the past, and it is omnichannel market strategy. highly likely that the online space will be more With people spending far more time at home over important that it was pre-pandemic. Hence SDA the previous 12 months, there has been sustained retailers and brands need to ensure they meet demand for key areas of the SDA market. With families consumer demands, have an effective and efficient together at home for longer, there was a need for supply chain, and offer the right products at the right more home cooking which fuelled sales for food prices to meet their target market in this evolved preparation products, with value up 37% over the year omnichannel market.
What’s been hot in SDA’s?
Left: Sales of hot beverage makers increased by 35% in the year up to May 2021. Pictured is Melitta’s Latte Select.
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Right : : Morphy Richards’ Hive black toaster and kettle.
Plug into the top trends
Increased investment in premium products
With a switch to working from home over the past 18 months, small kitchen appliances have never been more design-led or more relevant. From kettles, toasters and juicers to barista style coffee machines and grinders, consumers are becoming more aware, and suppliers more innovative, as Progressive Electrical discovered.
Taking coffee to the next level Below : Melitta Epour Electronic Pour Over Filter Coffee Machine
Right : Heritage kettle and toaster from Haden (part of Sabichi).
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"During the past 18 months of the pandemic, when much of the nation worked from home, we saw a huge spike in sales of affordable filter coffee machines – a trend which is set to continue,” predicts Nigel Morrison, consumer & trade marketing manager at Melitta UK. “Interestingly, as our love affair with great tasting filter coffee continues, there’s another growing trend for consumers to take coffee preparation to the next level – and that’s with pour over filter coffee. In response to this demand, Melitta has recently introduced two premium pour over coffee machines – both of which make coffee as delicious as if it’s been brewed by hand. These elegant, stylish machines have also been designed to aesthetically enhance the kitchen experience.” Highlights Nigel: “As people become more tuned into mindfulness, taking the time to enjoy simple pleasures, such as preparing pour over coffee in an artisan way is very appealing."
Influenced by interior design “With people spending a lot more time at home during the pandemic, consumers have definitely become more conscious of their surroundings,” says Sachin Bagga, director, Sabichi. “Interiors and design are therefore continuing to be a big part of what consumers are investing in and this includes kitchen appliances.”
“Small kitchen appliances, such as kettles and toasters, have always been the workhorses of the kitchen, especially on busy mornings,” comments Debra Beckett, consumer marketing manager for breakfast appliances at Morphy Richards. “And with people spending more time at home during lockdowns, it became more important than ever to have appliances that looked good, but that also fitted their new lifestyle and offered convenient, time saving features.” As Debra explains: “While cafes and coffee shops were closed, and with many people continuing to work from home, sales of tea and coffee have soared. The knock-on effect is that we have seen increased demand for breakfast appliances and a willingness to invest more in premium products, such as very stylish matching kettles and toasters, plus barista style coffee machines, so that consumers can recreate the coffee shop experience at home. We expect the trend to continue as people adapt to new ways of working and don’t necessarily return to offices and workplaces full time.” Debra adds that, of course, colour is always important in the kitchen, pointing out that using timeless, classic neutrals will never be out of fashion. “Opting for black, white and cream appliances can tie in well with overall kitchen colour schemes. And, of course, grey is a key colour for 2021 – reflecting the Pantone Colour of the Year, Ultimate Gray - which symbolises ‘solid and dependable elements’ that ‘stand the test of time’ and reflect ‘composure, steadiness and resilience’ so we see that being a significant trend for this year.”
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Multi-utility juicers leading the way “In addition to the corona viruses, our immune system will have additional exposure to flu and cold viruses this Autumn/Winter,” comments GASTROBACK’S head of export & business development Marcus Lux. “However, with a healthy diet and homemade immune boosters made from freshly harvested fruit and vegetables,
we can strengthen and support it. The juicer market is getting bigger and adapting to the technological changes,” continues Marcus, “with key players developing smart juicers that can connect to other devices. “The GASTROBACK 60152 Design Multi Juicer Digital Plus is the jack of all trades in the kitchen, because the name ‘juicer’ only stands for one of the four incorporated kitchen appliances. The coffee grinder crushes the coffee beans for filter coffee or espresso in the morning. For breakfast, the juicer prepares the fresh vitamin kick in just a few seconds, while a healthy smoothie tastes great at lunchtime, freshly mixed in the 1.5 litre glass container of the blender. Meanwhile, an evening pesto can be prepared in the rapid shredder, because the powerful motor can chop even hard foods such as parmesan or nuts very quickly.”very quickly.”
Left: The GASTROBACK 60152 Design Multi Juicer Digital Plus.
Speciality brewing at home “There has been a major increase in the demand for speciality brewing products for home use,” confirms James Gray, founder of Barista. “In 2020, we saw an increase of over 300% which highlights the increase, with consumers becoming more aware of good quality coffee and what it takes to brew it. Much like food, making good coffee doesn't stop with buying good beans,” James points out. “In simple terms, great coffee has to be roasted fresh, ground fresh and brewed fresh. We now offer 200g bags of retail ready coffee with our 48 hour fresh guarantee, an affordable electric grinder and wide range of brewing tools built around a simple online quiz to help store staff and customers choose the right product.” He highlights the company’s Core All Grind which has been a major success. “It has been fantastic to see the 5 star reviews we are receiving from people experienced in making specialty coffee at home, as well as people new to this.” Adds James: “We have always positioned ourselves as being for coffee lovers and the new grinder epitomises this. Next year we move into home coffee machines, something we are very excited about.”
Left: Kuvings EVO820 Juicer in rose gold.
Plant-based diet driving juicer sales "As people continue to move steadily towards a more plant based diet, across the sector, we are seeing continued strong volume trends for all juicers,” comments Nick Ledger, director, UK Juicers, partner for Kuvings. “In particular, during current times, we’re seeing interest from retail customers in the immune boosting properties of fresh vegetable juice. With global organisations increasingly promoting the plantbased diet agenda, it's hard to see any let up in the growth trend towards the juicing lifestyle throughout the Autumn and beyond, which is great for anyone with a premium offering, such as the Kuvings juicer brand." With a string of accolades since its debut, Nick says that the Kuvings EVO820 Juicer is likely to remain the company’s best selling premium model throughout 2021. “It started with the IndyBest ‘Best Buy Juicer' award and went on to win BBC Good Food's Best ‘Masticating Juicer’ title, along with Ideal Home Approved 5 star status, and recommendations in both Wired and GQ, so it's no surprise its search volume on Google continues to be strong.”
Left: Barista’s Core All Grind.
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FORM FUNCTION
Right: Haden’s Perth kettle which has a cup measurement feature. Below: Sabichi’s director Sachin Bagga. Bottom right: English Rose, a new colour addition to Haden’s Heritage range. Right: The Haden Kitchen Angel 5.5L instant electric pressure cooker.
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ith protecting the planet increasingly important to manufacturers and suppliers across all industries and categories, Haden is continuing to put sustainability and healthy eating at the top of its agenda, with products designed to help people to cook easy, healthy, nutritious meals in a time efficient, effective way. “In recent years, there has been a huge shift in sustainability and protecting our environment,” comments Sabichi’s director Sachin Bagga. “Consumers demand greener products, and they value quality and reliability. In fact, if consumers are going to invest, it can be the ethos that’s behind a brand that is driving them. For example, is the packaging recyclable and environmentally friendly? They want to buy into brands that help them to have a lower carbon footprint, and at Haden, we believe in using only what you need.” He continues: “When
Haden – part of Sabichi, a brand synonymous with design inspired by all things British - will be showcasing an exciting array of new kettles, toasters and kitchen appliances at Exclusively in August, with sustainability and healthy eating at their core. Progressive Electrical put Sabichi’s director Sachin Bagga into the hot seat to find out more about what’s going to be unveiled. developing our Haden kettles, we focus on more sophisticated design and features such as the temperature gauge, keep warm function or cup measurement for more sustainability. We also give consumers spare filters to help extend the life expectancy of their kettle. Plus, we are committed to reducing plastic in all our packaging. These are all key elements that matter to the modern consumer.” He adds that the company is also seeing continued growth in health orientated products. “Health and wellness is a vitally important, growing aspect for many consumers lifestyles. People are looking for new ways to improve not only their physical but also their mental wellbeing – be it online yoga classes, meditation through an app or adopting a plant based diet and Haden wants to be there to give a helping hand, getting everyone closer to that point of enlightenment,” says Sachin. As he points out, today there is a more balanced, holistic approach to health and wellness which is, of course, being reflected in the kitchen. Over the past 18 months, with people spending more time at home, many have rediscovered home cooking, and have
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been reminded how important it is to keep healthy, and how the food we eat plays an important role in maintaining a healthy lifestyle. “Eat your medicines comes to mind!” Reflecting this trend is the Haden Kitchen Angel, an instant pressure cooker, which allows people to pressure cook, slow cook and sauté their favourite meals all in one appliance. Using pressurised steam to lock in vitamins and minerals, the multifunctional appliance is able to create a variety of nutritious, healthy, delicious dishes fast! “The beauty of this appliance is the ability to create multiple dishes much faster than stove top cooking,” explains Sachin. “It can be used as a pressure cooker, rice cooker, slow cooker, yoghurt maker or even a cake maker, with people able to feed their entire family as it has a generous capacity of 5.5 litres. Plus, there are 15 menu options to choose from, across meat, vegetables, soup or rice.” Meanwhile, when it comes to fried foods, as Sachin points out, “we all love something crispy, with a golden French fry often hitting the spot! Our Haden air fryer offers a lighter alternative to deep fat frying, and the list of what can be created in this appliance is endless, from sweet potato chips to tasty doughnuts, all made with just a teaspoon of oil or no oil at all. Air fryers use hot air in order to fry, bake or roast food,” he continues, “so using natural oil from the food that is being cooked in the air fryer means that people can enjoy healthy meals with less fat.” As for colour trends, Sachin believes that consumers are definitely becoming bolder in their colour choices. “Gone are the days of an ombre of grey. Our Haden colours are resonating well with our design and style conscious consumers. We have seen the rise in popularity of both our retro inspired Highclere range and our Jersey Marmalade range. As customers increasingly buy into coloured and retro style kettle and toasters, having co-ordinated appliances to sit with
them is essential,” states Sachin. New launches include the Dorchester range of appliances which include a variable temperature kettle, digitally controlled four-slice toaster and a matching microwave. They’re all contemporary designs, in a quintessentially British style, featuring wood effect details, with the collection available in Pebble Grey and Sage Green. The Dorchester kettle is a 1.7-litre capacity, featuring an LCD display control with six pre-set temperatures allowing users to reach the perfect temperature for a perfect cup of tea or coffee. “Whether it is green tea brewed at precisely 80 degrees, or coffee at 90 degrees, our new Dorchester kettle is the perfect choice for a hot drinks connoisseur,” says Sachin. Water can be maintained at a desired temperature thanks to the keep warm function. The matching four-slice toaster features extra wide slots, cancel, reheat and defrost settings, all with a digital browning control and removable crumb trays for easy cleaning. In addition, the Dorchester microwave has a tidy 20litre capacity, 800W of power, defrost and reheat cooking functions. Haden is also excited to launch a new Brighton collection, which has been inspired by popular seaside towns in England, with colours influenced by pebble beaches, sea hues and a nautical theme. The range includes kettles and matching four-slice toasters in Slate Grey, Cloud Grey, Sky Blue and Cornish Cream. Plus, the company is releasing a new colour addition, English Rose, to its Heritage range. So what else is in the pipeline for Haden? “We are planning to expand our range of appliances in collaboration with luxury lifestyle brand Poodle & Blonde,” reveals Sachin. “And there are some other exciting collaborations in the pipeline too, that we can’t divulge just yet! “
Top left: Highclere Poole blue kettle and toaster. Above: Haden 5.5L air fryer. Left: The Dorchester range of appliances.
Below: Haden x Poodle & Blonde Margate kettle and toaster.
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Switch it up
Consumers have been enhancing their home and lifestyles with small electrical appliances. PE asked four retailers to reveal their outstanding plugged-in performers – aka this year’s ‘hero’ small domestic appliances - as well as highlight recent initiatives that have put SDAs in the spotlight.
Coordinated collections Tina Barkway, trading director, Aldiss, Fakenham
Home enhancement
Above rightt: Tower Cavaletto collection from RKW.
Below: New Sage area at Harts of Stur.
“We are seeing changing trends in the way customers shop, with consumers having spent more time at home during the past 18 months, updating their kitchens and investing in key pieces to assist with home cooking. Ranges that offer a fully co-ordinated range (ie kettle, toaster, mixer, coffee maker) are very popular. There seems to be a move towards having gadgets back out on show rather than tucked away in cupboards. Colour is definitely a key trend; it is not just shades of grey. Blue - especially the darker tones - are the new fashion statement. The New Tower Cavaletto range is a perfect example: a fully co-
ordinated collection and its Navy and Rose Gold options are a real worktop statement. Home entertaining continues to grow. More people have had time to enjoy home cooking and experimenting in the kitchen and they will continue to do so. Furlough and working from home have allowed families to sit round the table and enjoy an evening meal together, which may have been previously a weekend occasion only. There was a real shortage of food mixers and bread makers during summer 2020 as home baking filled the time for many, and this is something we continue to see grow in popularity.”
Star performer “Definitely the Tower 3in1 Food Mixer available in black and silver or black and rose gold. It has six speeds, a 5L Bowl and is a good weight. It is affordable to most but still a great looking mixer. “
Blending in David Conduit, purchasing director, Harts of Stur, Sturminster Newton
Home enhancement “People are creating experiences at home as well as making a better home environment for themselves, and spending income on the home that might otherwise have been spent elsewhere. We have also seen a trend towards healthier eating and we sold a lot of electric blankets and heated throws over the winter. Understandably, given the influence of lockdowns, year on year sales of small electricals have dropped compared with early summer 2020 as people are now out and about, and there is also a shortage of stock. However, internet shopping continues to be at a higher level.”
Star performer “When in stock, blenders, mixers, and food processors have been good, as well as bread makers and coffee machines, particularly from Melitta and Jura, with many customers trading up. “
In the spotlight
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“In store, we have improved our fixtures and fittings for small electricals, and behind the scenes, we have had more staff training, for example with Sage masterclasses. Online, we have had a four-month drive on blending, teaming up with social influencers, which has been very successful in broadening people’s horizons of the capacity of blenders.”
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Exploring cuisines Kathryn Farrell and Carly Bullock, cooking and baking electrical buyers, Lakeland
Home enhancement “We’ve absolutely seen our customers trade up in terms of items like coffee machines where they want that barista experience at home and they have been reluctant or unable to head out to coffee shops in the last 12 months. This mirrors what we are seeing in the cooking category in terms of upgrading kitchen kit that may be past its best and treating yourself to something, possibly with money saved from less travel and eating out. SDA is emulating our other categories in cooking where we are seeing the increase of purchases where customers are cooking from scratch, such as multi cookers and slow cookers. There has been a slight shift away from items for cooking quickly or on the go such as microwave-ware.
From a baking perspective, customers are still looking to invest in premium stand mixers and bread makers are still performing well. As people are allowed to socialise again, we’re seeing an increase in our baking decoration and presentation SKUs as it is not just a case of baking for themselves and they can share events and occasions together.”
Star performer
“The new Lakeland Mini Digital Rice Cooker has really taken off as more people are exploring different cuisines and cooking at home.”
In the spotlight “We have recently added some POS in retail in our coffee category in store to make it clearer for customers to find the right purchase for them. This will start to filter through into other channels.”
Leftt: Lakeland has introduced a 1L Digital Rice Cooker due to the popularity of the mini version.
Above: Lakeland 2 Portion Mini Digital Rice Cooker.
Lights, camera, action Ione Crossley, co-owner, Salamander Cookshop, Wimborne
Star performer “Long lasting and sustainable products including the KitchenAid stand mixer and Magimix food processor continue to be very popular. However, a current star product for us is the Russell Hobbs Buckingham Quiet Boil Kettle, which offers affordable style as well as a more peaceful kitchen. We are also seeing a rise in popularity of multi-temperature kettles from brands like Cuisinart for that perfect cup of cafetiere coffee or speciality tea.”
In the spotlight “Salamander has positioned itself as a coffee expert, stocking manual and electric coffee makers including Sage, Hario and Bialetti as well as grinders from Wilfa and De-Longhi. In May, we teamed up with Wimborne’s local coffee roasters for a coffee event, showcasing a range of coffee makers, with the help of local artisan baristas. Salamander customers have been offered a discount on Wimborne Coffee Roaster’s subscriptions and a chance to take home a sample of the beans or even taste it in store. The shop has also collaborated with local baristas for a series of short videos on coffee making methods, including using Sage barista coffee machines. These are not the only small electrical appliances to be part of our short films. David (co-owner) hosted a Wimborne Food Walk, which was filmed last summer. The film, (which can be enjoyed on YouTube, linked via the shop website) starts at Salamander Cookshop with a demonstration of the iconic KitchenAid stand mixer and progresses to visit no less than eight local artisan food producers as part of Salamander's focus on bringing cookware and cooking to life.”
Above: A still shot from the Wimborne Food Walk short film, featuring a KitchenAid stand mixer demonstration at Salamander Cookshop. Left: Russell Hobbs’ Buckingham Quiet Boil Kettle is popular at Salamander Cookshop.
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health pioneers Kuvings has over four decades’ experience creating groundbreaking products and aims to be a brand leader in appliances for healthy living. PE asked ceo Kim Jong Boo about innovations, the boom for juicing, its partnership with UK Juicers and future visions.
Above: UK bestseller: Kuvings’ EVO820 Whole-Slow Juicer was a finalist for the Plugged-In Award in The Excellence in Housewares Awards 2019. Right : Kuvings’ ceo Kim Jong Boo. Bottom : Drink your greens with Kuvings’ Whole Slow Juicer Master Chef CS700.
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A
s the world’s attention turned to boosting immune systems and maintaining health over the past year, interest in Kuvings’ innovative slow juicers has soared. Sales have also escalated with the growth of online markets and the fact that consumers have spent more time at home, expanding their home cooking horizons. Kuvings recognised the changing market at an early stage and were swift to invest in the online market. Distributed by UK Juicers, Kuvings’ UK bestseller is its EVO820 Whole-Slow Juicer. This year it was selected as ‘best masticating juicer’ by BBC Good Food and ‘best juicer for serious juicing fans’ by Ideal Home. It is “a particular favourite” juicer for GQ, and ‘the best juicer we’ve tested,’ according to WIRED (see breakout). Kuvings’ ceo Kim Jong Boo explains: “Hard or soft fruits and vegetables can be juiced conveniently via the screw and squeezing strainer of the Kuvings EVO820 Whole-Slow Juicer.” Its slow rotation speed and Kuvings' proprietary low-speed juicing method, which holds various patents, means that the EVO820 “preserves nutrients and delays the oxidation of ingredients to maintain flavour.” Kim Jong Boo acknowledges the importance of juicing for
today’s lifestyles: “Busy people consume a lot of fast food, which can cause an imbalance in nutritional intake. Fresh vegetables and fruits contain an abundance of vitamins, minerals, dietary fibre, and enzymes, which can solve the nutritional imbalance.” He continues: “When consumed in the form of a simple juice, digestion and absorption are fast, so you can effectively ingest vitamins C, A, B and minerals such as calcium, potassium, and iron.” Moreover, Kuvings’ Whole Slow Juicers can save consumers
Perfect partners Leading Korean brand Kuvings’ products has exclusive UK distribution by York-based UK Juicers, which boasts expansive market knowledge through both B2B and its own direct to consumer sales. “UK Juicers has excellent customer management skills accumulated over a long period of time, along with the logistics and inventory management capabilities that are essential to proactively responding to customer demand,” says Kim Jong Boo. When asked about the ideal attributes for Kuvings’ retail stockists, Kim Jong Boo highlights the need for knowledge-focused employees, “who can convey the value of our products’ quality and features and explain the benefits for consumers.” He also hopes that Kuvings’ retail partners share the brand’s “drive and pioneering spirit” and embrace its vision for a healthy future.
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Safety first: international standard Kuvings’ ceo Kim Jong Boo highlights several achievements when asked about the innovations he takes most pride in: “We succeeded in developing a wide gate of over 82mm for the size of the gate of the juicer, which had been limited to 34mm. Kuvings also developed the world's first safety insertional device, the flap gate, to block the risk factors that could cause injury when a consumer's hand enters the wide gate of the juicer. In fact, our high standards of safety have been recognised through the International Electrical Standards Conference (IEC), and, as a result, an international standard for this technology has been established.” market for wellness appliances. “We want to bring health and joy to our customers' daily lives,” emphasises Kim Jong Boo. “Based on our independent innovative technology accumulated for 43 years, we are preparing for a second start-up to develop into a general home appliance company by developing and selling products that reflect changing consumer lifestyles.” He reports: “Recently, we have launched multi-electric grills, low-sugar rice cookers, and direct-fired fish ovens, and based on the know-how gained from producing and selling juicers and blenders, we will continue to launch various innovative small home appliances such as air purifiers that help to improve people’s lives.” Kim Jong Boo looks to the future: “Kuvings is striving to transform its image into a brand that takes responsibility for the health of customers rather than simply selling juicers.” He adds: “Our goal is to develop into a total package brand that can check the health status of customers who visit our website and provide recommendations for healthy food so consumers can use our products to maintain good health.”
Patent power
Left: Kim Jong Boo highlights Kuvings’ global patents.
Left: Style in the kitchen: EVO820 in Rose Gold.
When asked how Kuvings tackles the challenge of plagiarism, Kim Jong Boo reflects: “Compared to imitations, we manufacture products with high-quality materials, using high-spec motors, with contemporary modern design and elements that are unique to the Kuvings Whole Slow Juicer universe, including our large-diameter inlet that can accommodate whole ingredients.” He emphasises: “Kuvings’ Whole Slow Juicers have acquired global patents for juice extraction technology with whole ingredients in 65 countries and we have been continuously taking international legal action to protect our original technology.”
Serious about juicing precious time, with less preparation needed with the use of whole vegetables and fruit. Kim Jong Boo elaborates: “Anyone interested in a healthy diet knows the health benefits of fresh fruit and vegetable juices. The most important effects of juice are related to gut health. 70% of immune cells in our body exist in the gut, so maintaining a healthy gut can lead to a healthy life.” He continues: “Intestinal probiotics such as lactic acid bacteria activate immune cells and suppress harmful bacteria. Vegetable fruit juice contains a lot of prebiotics, dietary fibre and oligosaccharides that promote the growth of these beneficial bacteria.” Discussing forthcoming launches for the UK, Kim Jong Boo reveals that Kuvings plans to introduce “a green juicer with our patented large-diameter gate” this year, and several “high performance home juicers - comparable to commercial juicers” by early 2022. “We also plan to launch a high-performance commercial vacuum blender to the market to challenge the existing commercial blender market,” he adds. Meanwhile, the brand is diversifying into the wider
Kuvings’ bestselling EVO820 Whole-Slow Juicer recently received rave reviews from various consumer press. BBC Good Food sums it up as ‘a powerful masticating juicer with a bunch of added features making it particularly easy-to-use.’ Meanwhile, WIRED states: ‘If you’re serious about juicing and want to be able to whizz up anything from cashew milk to clean, green juices, then the versatile Kuvings EVO820 Evolution Cold Press Juicer is the best juicer we've tested.’ In its review, Ideal Home explains: ‘The secret to its success is in the clever design. Where it differs from many slow juicers is that it has an 82mm feed chute equipped with a flip gate rather than a fin to protect your fingers.’ It continues: ‘No fin means it can handle the larger chunks of fruit and veg (including small whole apples) most slow models can’t – so there’s less food prep and waiting around for your morning juice medley.’
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Inset: ZWILLING ENFINIGY Silver Collection
Future made
by history
Introducing the new ZWILLING ENFINIGY range of small kitchen appliances that have been designed with the kitchens of the future in mind.
D
rawing on the heritage of the ZWILLING brand and its 290 years of expertise in the manufacture of the highest quality kitchenware, the new ZWILLING ENFINIGY series of small kitchen electricals features timeless modernclassic design combined with useful, innovative technology that makes life easier in the kitchen. Developed by ZWILLING in Solingen, Germany and designed in Milan by Matteo Thun & Antonio Rodriguez, ZWILLING ENFINIGY is a series of next level electrical appliances that pave the way to the kitchen of the future. The ZWILLING ENFINIGY range includes blenders, toasters, kettles and digital scales in a neutral, understated silver tone to complement any kitchen colour scheme. A bold, striking and ultramodern black colourway will follow. Left: Personal Blender, £99.95.
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Right: Scan here to watch the ZWILLING ENFINIGY how-to-use videos
Blenders Range includes: Personal Blender £99.95, Table Blender £199, Power Blender £349 and Power Blender Pro £699 As you'd expect from a brand with a near-300 year history in producing exceptionally sharp and robust kitchen knives, special attention has been paid to blades of the ZWILLING ENFINIGY blenders. Designed and developed in Germany, the ZWILLING ENFINIGY blades are made from highly corrosion-
resistant premium blade steel and go through an advanced multi-step manufacturing process, including grinding, brushing and polishing, hardening and surface finishing, to result Above: Power Blender, £349. Left: 2-Slot Double Length Toaster £119
Toasters Range includes: 2-Slot £79.95, Double Length 2Slot £119, and 4-Slot £149 Clean lines and a whole host of useful functions inside the matte deluxe varnished body make ZWILLING ENFINIGY toasters your new daily essential. From the soft-lift and high-lift functions to easily reach smaller slices, to 7 browning settings, defrost, reheat & cancel and safety shut-off functions, bread centring guides, the removable
stainless steel crumb tray and LED illuminated controls, this range of toasters provides everything you need to make your toast just the way you like it. And a special mention for the bagel setting which toasts the insides of a bagel (or burger bun) when sliced, and gently warms the outer surface. If you want to make toasties or warm pitta bread or buns, then simply accessorise with the stainless steel sandwich rack and bun warmers, both sold separately. All ZWILLING ENFINIGY toasters benefit from a 5 year warranty upon product registration.
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Inset: ZWILLING ENFINIGY digital scale
Above: ZWILLING ENFINIGY black collection. Above right: Works alongside our ENFINIGY X FRESH & SAVE Collection – keeping your food fresher for longer.
in a serrated blade that offers an outstanding combination of sharpness and robustness, capable of effortlessly handling everything from ice cubes and nuts to root vegetables, herbs, leaves and soft fruit. Each blade is designed in tandem with its blender unit for the best results: the Power Blender and Power Blender Pro both feature the Winglet Blade which is best suited for the size of the blending jar on these models, and provides greater blade stability at high rotation speeds, reducing vibration and giving increased blending performance. The Table Blender and Personal Blender are furnished with the four-winged Cross Blade. Of the four wings of the blade, two opposing wings are angled upwards, the third angled downwards with the fourth wing being flat. This blade configuration is designed for these two models to ensure maximum contact with the ingredients inside the jar, drawing everything toward the spinning blade for fine blending. This blade technology, combined with the blending power of the motors, intuitive rotary operation for selecting pre-sets and functions, plus superlative design make ZWILLING ENFINIGY blenders the newest kitchen must-have. And all this is supported by the ZWILLING warranty of 10 years for the Power Blender Pro, 5 years for the Power and Table Blenders, and 3 years for the Personal Blender, activated upon online product registration.
ZWILLING ENFINIGY Blenders x FRESH & SAVE Combine the ZWILLING ENFINIGY Power Blender, Table Blender and Personal
Blender with the ZWILLING ENFINIGY FRESH & SAVE Vacuum Pump using the Vacuum Lid (electric vacuum pump and vacuum lid sold separately) to blend under vacuum, helping to keep flavours fresh and colours vibrant.
Kettles Range includes: Kettle £79.95, and Kettle Pro £129 Sleek and minimal, the ZWILLING ENFINIGY kettles have been designed to a tee. But it's not just about good looks: both the Kettle and Kettle Pro have a dualwall heat insulated body which keeps the exterior cool to the touch even when water has boiled, as well as a 360° base for easy left or right handed use. The interior is a stainless steel capsule with a concealed heating element which helps to reduce awkward limescale build up and increase the element's lifespan. Both models also feature a one-touch soft opening insulated lid, auto switch off, dry boil and overheating protection, and a limescale pouring filter as well as being protected by a 5 year warranty upon product registration. The Kettle Pro really comes into its own with its pre-set temperature programmes of 60°C, 70°C, 80°C, 93°C and 100°C for coffee brewing, baby food heating and speciality teas. It also features a 30 minute stay-warm function, all activated by the simple touch-pad that's integrated into the base unit.
Digital Scales £39.95 The ZWILLING ENFINIGY digital scales have a glass surface for weighing up to 10kg with an accuracy of 1g or 0.1oz. Weigh directly onto the surface, or select the tare function with the sensor touch operation if weighing with a bowl or container. Easily switch between grams and ounces, and never worry about wasting battery life as the scales have an auto-switch off function. The longlasting battery charges within 1-2 hours. Simply register the product online to activate the 5 year warranty.
Right: Kettle Pro, £129.
Step into the kitchen of the future with ZWILLING ENFINIGY. For further product information and sales enquiries please contact your ZWILLING account manager, call 0845 262 1731 or email sales@zwilling.co.uk
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Talking current affairs Despite trade shows only being virtual rather than in person for the last 18 months, The Inspired Home Show, organised by the IHA (International Housewares Association) in Chicago, has been serving up some fantastic new products from its member exhibitors. Mark Chapman from the IHA’s UK office discusses what’s new this year. Above: Raycop GO UV portable vacuum cleaner is a useful addition to the kitchen, put is equally useful all around the house, car and travelling. Right: Fastidious floorcare with the cordless electric sweeper and mop from Equator Advance Appliances. Bottom : Purer air for the home thanks to the Winix AM90 smart air purifier.
Clean living Over the last 18 months, the IHA has worked hard to bring innovation and newness to retailers, and to provide the best possible showcase for brands. Having already been very active in providing online platforms in the industry, an improved Connect 365 Digital Marketplace went live in 2021 to make sure those crucial business connections could still be made while we wait to finally meet in person at The Inspired Home Show in Chicago next March. One of the brand new elements of the Connect portfolio was Connect SPRING, which offered a schedule of keynote speeches, discussions, trends and new product showcases. Unsurprisingly, given the past year, cleaning and air treatment were strong themes for product development.
The Winix AM90 smart air purifier is a perfect example of a product that fits with the current climate. Its 4-stage air purification process includes a true HEPA filter and Winix’s own PlasmaWave technology. The company claims this may help to reduce the presence of tested airborne bacteria by 99.9% and influenza strain H3N2 by 99.6%. All of this can be seen via an app on your smartphone. Tackling air quality is one aspect, but a comprehensive monitoring of our air is another, and is something uHoo air monitors aim to deliver. These devices can measure a number of air quality issues like carbon monoxide, particulates, carbon dioxide and humidity to determine not only the levels of each, but also how that translates into what uHoo calls its virus index. This assesses to what extent the air quality enhances or impedes the survival of harmful
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The Oldest
Housewares Brand in the UK
Salter is a name loved and trusted by generations. Despite over 260 years of heritage, Salter continue to bring new and innovative products to market, and have recently combined kitchen electrical, cookshop and housewares to bring the whole Salter brand together. The UK’s No.1 brand for domestic weighing scales, Salter is always adapting to meet market trends with products that make life just that little bit easier.
For any trade enquiries please contact our Salter sales team | sales@upgs.com
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viruses. Like the Winix air purifier, an app helps you keep track of your environment. Turning to vacuums and floorcare, one product that stands out is the Raycop GO UV portable vacuum cleaner. As well as using the UV light to clean all manner of surfaces, this cleaner purports to be highly effective on the causes of dust and asthma allergies by removing allergens with a HEPA filter. The attention to detail on this product is impressive, with features like a washable internal bin and the capacity to break down into four parts to be carried around in a small lightweight case. The cordless electric sweeper and mop from Equator Advance Appliances is another new cleaner to enter the market. This self-cleaning device deals with wet and dry spills, works on all types of hard floor and can cover 1500 m2 on a single charge. Equator says: “Self-propelled and lightweight, the user can effortlessly stroll about any hard surface in their home to clean up wet and dry spills in just one sweep. The device automatically adjusts, so there’s no need to manually switch settings between slippery wet noodles or spilled cereal. When finished, the user places the sweeper mop back on its docking station and with one push of a button the device cleans itself, depositing everything it just picked up into a convenient wastebasket.” Equator also claims that this means “no more bending down to clean!”
Countertop champions When it comes to small kitchen appliances and gadgetry. Emeril Everyday has recognised desires for culinary perfection and healthy living with its combined pasta maker and juicer called Pasta & Beyond. This fully automatic pasta maker lets you add ingredients, push a button, and watch as the machine mixes, kneads, and extrudes for you. Prepare up to 1lb of ready-tocook pasta and noodles in a variety of shapes including linguine, penne and even udon. A simple attachment then converts it into a juicer, meaning that gadget-hungry consumers with limited countertop space can have two gadgets in one. At the more commercial end of the spectrum, Tribest showcased its new Dynapro commercial vacuum blender. The Dynapro vacuum lid is
designed to work with the included handheld vacuum pump, to reduce oxidation by removing air before blending. With less oxidation, you can enjoy more nutrients and enhanced flavours in your smoothies. This product seems to be squarely aimed at the small coffee shop or café that wants to add quality smoothies and shakes to their offer, but it is equally of interest to those consumers who are looking for a more commercial or professional appliance. Offering something neat was Little Luxury with its Vitality mini water cooler. Designed with a high quality filter, this product is aimed at reducing single use plastic by delivering cool filtered water while having a compact design so it will not take up too much space. The efficient cooling tanks keep water cooler for longer, requiring little energy to keep the water at the right temperature. Meanwhile, Escali Products appeared at Connect SPRING with a solarcharged USB kitchen and bathroom scale. The company is keen to talk about the work it is doing to minimise its impact on the environment, and the scale in question is not only solar-powered, but it will take its charge from either natural or artificial light. This means you don’t have to take the scales into the garden to charge; any available light in the kitchen will do. It’s another great example of how appliances are addressing the needs and demands of conscientious consumers around the globe.
Above: Multifunctional Pasta & Beyond by Emeril Everyday makes the most of space on the kitchen countertop.
Left: Less oxidation is achievable with the Dynapro Vaccum Blender from Tribest.
Left: Escali Products’ solar-charged USB kitchen and bathroom scale.
Staying connected With world economies starting to open-up more fully again after the difficulties of the last 18 months, the next edition of Connect – Connect FALL – will be taking place from September 27 -October 1. There are sure to be lots of great previews of products launching in 2022 along with more fantastic trend analysis and keynote speakers. You will be able to register to attend at www.theinspiredhomeshow.com/connect all the online sessions will be available to registered guests to view any time. The IHA also looks forward to seeing UK retailers and exhibitors back at The Inspired Home Show in Chicago, from March 5-8 2022 for more product innovation and the chance to catch up with old friends and meet new ones. For more information about the show visit www.theinspiredhomeshow.com or contact Mark at ihauk@prdirect.net or call 07915 063255.
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Available in SAGE GREEN
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PEBBLE GREY
WWW.HADEN.COM
01909 544 570 30/07/2021 11:34