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B R A N D I N G
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123Creative PROBLEM
Find three spam e-mails, choose one of the three, and create a concept for re-designing there brand. The only constraint, is that the original company name has to be used in the final product. The solution should be far removed from the original company, and the function or purpose of the company. Exploring different formats of branding and advertising is helpful.
SOLUTION
123Creative is a company dedicated, to the exploration of one’s own creativity, through a series of steps and exercises. The process is completely dependent on the users participation, thus it is required that the participant understands 123Creative is made to help there creativity grow, not too make them a highly talented artist overnight. The end result of the process culminates in the creation of three original illustrated pieces, all of which focus on a more traditional approach to exploring creativity.
INSTRUCTOR
N i c Ta y l o r & B r e t t K i l r o e