Issuu on Google+

Get Social. Get Hired. Using Social Media to Impress Employers, Land Interviews, and Get a Job. By: Mandi Lindner | www.mandilindner.com | @MsQuarter

STEP 1 | BRAINSTORM Positioning Statement: 4-6 words, defines your role, worth, and establishes place ___________________________________________________________________ Key Strengths: your core competencies, skills in 1-2 words ___________________

___________________

___________________

___________________

___________________

___________________

___________________

___________________

___________________

How to be seen and heard in an overcrowded marketplace. Your candidacy in the form of a tagline

Work History: Basic information from your resume, with value-added statements Job 1:________________________________________________________________________ 

Responsibility: ________________________________________________ o Accomplishment:________________________________________

Responsibilities are 1-2 sentences describing the role you played

o Accomplishment:________________________________________ 

Responsibility:___________________________________________________________ o Accomplishment:________________________________________ o Accomplishment:________________________________________

Accomplishments are measurable results that illustrate your value

Job 2:________________________________________________________________________ 

Responsibility: __________________________________________________________ o Accomplishment:___________________________________________________ o Accomplishment:___________________________________________________

Responsibility:___________________________________________________________ o Accomplishment:___________________________________________________ o Accomplishment:___________________________________________________

For More: http://getsocialgethired.wordpress.com


Get Social. Get Hired. Using Social Media to Impress Employers, Land Interviews, and Get a Job. By: Mandi Lindner | www.mandilindner.com | @MsQuarter

STEP 2 | ORGANIZE Take the information you gathered in Step 1 and organize it into 2-5 major skill set categories (take cues from your “key strengths” section for categorization ideas). Fill in each area with the accomplishments, jobs, duties, and skills that fit under that umbrella. This organization will be the roadmap for your social media presentation.

Skill:________________________

Skill:________________________

Skill:________________________

Skill:________________________

For More: http://getsocialgethired.wordpress.com


Get Social. Get Hired. Using Social Media to Impress Employers, Land Interviews, and Get a Job. By: Mandi Lindner | www.mandilindner.com | @MsQuarter

EXAMPLE | MRS. JONES, A TEACHER

Mrs. Jones’ brainstorm of work experience, accomplishments, and core competencies

Organizing the brainstorm into 3 skill set areas, and the key bits of information that fit within each

For More: http://getsocialgethired.wordpress.com


Get Social. Get Hired. Using Social Media to Impress Employers, Land Interviews, and Get a Job. By: Mandi Lindner | www.mandilindner.com | @MsQuarter

STEP 3 | RESOURCES For HOW TO information on using the following programs, including step-by-step instructions, strategy, and best practices, visit http://getsocialgethired.wordpress.com. Traditional Format: www.linkedin.com Utilize LinkedIn’s Introductions function to network with decision-makers. Search for people who work for the employer and send your resume directly to the department. Use third-party applications to connect other social media to your LinkedIn profile.

For More: http://getsocialgethired.wordpress.com


Get Social. Get Hired. Using Social Media to Impress Employers, Land Interviews, and Get a Job. By: Mandi Lindner | www.mandilindner.com | @MsQuarter

www.visualcv.com Embed writing and project samples as documents, videos, or presentations, create different versions for different employers/jobs, track who looks at your CV.

For More: http://getsocialgethired.wordpress.com


Get Social. Get Hired. Using Social Media to Impress Employers, Land Interviews, and Get a Job. By: Mandi Lindner | www.mandilindner.com | @MsQuarter

Timeline Format: www.capzles.com Upload photos and add text for each “moment� in your timeline through easy-to-use interface, embed and/or share Capzle across social media platforms, easily create Flash-based presentation.

www.timerime.com Another available program that is easy to use. Uploading individual moments is time consuming, but TimeRime has capabilities to connect to a personal database for the possibility of uploading information quickly for the computer-savvy user. Final presentation of timeline is not as flashy as Capzles.

For More: http://getsocialgethired.wordpress.com


Get Social. Get Hired. Using Social Media to Impress Employers, Land Interviews, and Get a Job. By: Mandi Lindner | www.mandilindner.com | @MsQuarter

Video Format: www.youtube.com Create a video that follows a timeline format and showcases your education and work experience, introduce yourself to employers with a narration, showcase project samples in a video/photo slideshow, and more.

For More: http://getsocialgethired.wordpress.com


Get Social. Get Hired. Using Social Media to Impress Employers, Land Interviews, and Get a Job. By: Mandi Lindner | www.mandilindner.com | @MsQuarter

Portfolios: www.weebly.com Easy-to-use website creation tool that offers drag-and-drop features for beginners. Showcase your projects, writing samples, work history, education, and more.

www.issuu.com, www.scribd.com Services that allow you to upload and share documents as well as self-publish your own writing projects. www.slideshare.com Create a PowerPoint or Keynote slideshow showcasing your experience, education, portfolio, recommendations and more and then share it across social media platforms and/or with employers. Slideshare can be integrated with LinkedIn so that your presentations are embedded in your profile. REMEMBER: Unlike in-person presentations, your slideshow will need to stand alone to viewers. In other words, you will not have the ability to elaborate on bullet points.

For More: http://getsocialgethired.wordpress.com


Get Social. Get Hired. Using Social Media to Impress Employers, Land Interviews, and Get a Job. By: Mandi Lindner | www.mandilindner.com | @MsQuarter

Freeform: www.prezi.com Prezi is a new presentation software that takes what you know about slideshows and throws it out the window. Use the sound bytes you created in Steps 1 and 2 and put them in Prezi using their simple interface.

For More: http://getsocialgethired.wordpress.com


Get Social. Get Hired. Using Social Media to Impress Employers, Land Interviews, and Get a Job. By: Mandi Lindner | www.mandilindner.com | @MsQuarter

Key Findings: 

21% of companies are using social media to recruit and research potential employees – CareerBuilder Survey

22% of hiring managers report seeing more job seekers try unusual tactics to capture their attention. Unusual tactics may work, BUT they need to be done with professionalism – Jason Ferrera, Senior Career Advisor at CareerBuilder

Nearly 1 in 10 employers said they hired someone who used an unconventional tactic to get their attention – CareerBuilder

Tough Competition: 

In an average day, 4 million people search for work online – Kronos

Fortune 500 companies receive about 2,000 resumes a day, 90% via email or web – Kronos

In 2007, 1 out of every 3 new hires was made online – Kronos

About the Author: Mandi is a communications student, teacher, and practitioner with experience in community relations, web development, and corporate marketing. A recent graduate of Marquette University with a Master’s in communication and digital storytelling, she harnessed the power of social media to get hired. Now a social media professional in the nonprofit sector, her creative and professional job search strategy impressed potential employers, landing her 11 interviews in 2 months, and got her hired in 3. She now shares her knowledge of the social media job search in her WordPress Blog, Get Social. Get Hired.

For More: http://getsocialgethired.wordpress.com


Get Social. Get Hired. - Workbook