DECEMBER 2012 | IPAD
10 G ID IF 1 EA T S
if martha were a 20-something
Holiday GIFTING GUIDE
EASY PLAN THE FESTIVE Perfect Decor BRUNCH
TABLE OF CONTENTS
PLAN A PARTY
Inspiration and how-tos for stress-free holiday entertaining.
2-minute DIY project perfect both for Christmas Day and New Year's Eve.
PLEASED TO MEET YOU A peek into the life of Emma Magazine's editor: a former reality TV personality, new Momma, and unapologetic Christmas fanatic. Follow her on Instagram for snapshots of her holiday season.
FESTIVE SIPS: SWIZZLE STICKS
9 STEPS TO A PINTERESTWORTHY FĂŠTE
Watch Emma's holiday video for more inspiration and how-tos.
Take the fashion trend to your table.
OMBRE TABLE RUNNER
ON THE COVER
CHAMBRAY THREE WAYS From holiday shopping to holiday parties, how to pull off "blue-collarchic."
EVERY ISSUE 33 Required Reading 31 Recipe Classic
35 101 THOUGHTFUL PLAN AHEAD GIFT IDEAS BRUNCH 02 EMMAMAG
06 DECK THE HALLS IN RETRO GLAM
32 Monhtly Jams 04 Contributors 54 Behind the Scenes 58 Free Printable
Jill of Baby Rabies spruced up her front door with a burlap wreath and is giving you all the hairy details.
Plus a yummy Christmas cookie recipe.
BURLAP TWIST ON TRADITION
Q&A WITH A TV CHEF
MULLED WINE In case Eggnog isn't your jam.
THOUGHTFUL GIVING For everyone on your list from boyfriends to babies.
A PEEK AT THE JANUARY ISSUE How one Etsy owner quit her day job plus tips on throwing a co-ed shower.
EDITOR'S NOTE Starting a magazine is a bit like having a baby. I've tried both recently, so you'll have to take my word. Both endeavors require a temporary lapse in sanity, sleep deprivation, and a whole lot of cupcake runs. The first several weeks after we had our baby boy, friends and family signed up to bring us mountains of tabouli, fried rice, and Thai turkey wraps (a personal favorite). We didn't lift a finger to put together a meal for more than a month. Most of those weeks are a blur. I do, however, vividly recall crying one night when my husband thoughtlessly double stacked a paper plate. I was sure his gross oversight would lead to a household plate shortage. If we ran out of plates, how would we survive parenthood? Eventually, miraculously, my hormones restored balance, sleep patterns regained normalcy, and my husband breathed a little easier when serving dinner. It takes a village to raise a child. In those weeks following our son's birth, we learned the truth in that clichĂŠ. This launch certainly took a village, but instead of meals, photographers, designers and stylists brought loads of talent, inspiration and hard work to the table. Cheers to my wildly creative friends and colleagues, cheers to my husband with his newfound grasp of paper plate preservation, and cheers to you, our lovely readers. May your holidays be merry and bright. EMMAMAG 03
SHELLY SAZDANOFF ASSOCIATE EDITOR
EDITOR IN CHEIF
MICHELLE HERRICK PHOTOGRAPHER
SARA CHAMBERS ADVERTISING
JILL KRAUSE BABY RABIES
MEGAN COLLINS STYLE GIRLFRIEND
RHIANNON BANDA HEY GORGEOUS
YOUNG HOUSE LOVE
MELISSA ESPLIN I STILL LOVE YOU
KELSEY NIXON COOKING CHANNEL EMMAMAG 05
1. WOODEN REINDEER, THE CONTEMPORARY HOME $38 2. WOOD ORNAMENTS, ETSY $20 3. MINT STOCKING, ANTHROPOLOGIE $48 4. CONFETTI ORNAMENT, WEST ELM $12 5. GEOMETRIC GARLAND, LEIF SHOP $38 6. PEACE ON EARTH CANVAS, LINDSAY LETTERS $200
STYLED AND PHOTOGRAPHED BY JENNIFER PRINCE
DIY SCISSORS GLUE GUN GLUE STICKS WOODEN SKEWERS TINSEL CUT AN INCH OF TINSEL. SQUEEZE A DAB OF HOT GLUE ON SKEWER TIP. WRAP THE TINSEL AROUND IT. WAH-LAH. CHEERS!
Darling. Vintage. Mobile.
Chambray Three Ways FROM HOLIDAY SHOPPING TO HOLIDAY PARTY, STYLIST, ALEXANDRA EVJEN PUTS A CHIC CHRISTMAS SPIN ON A BLUE-COLLAR LOOK. HAIR AND MAKEUP BY HEATHER WILSON. PHOTOGRAPHS BY MICHELLE HERRICK.
(THIS PAGE) FLORAL SCARF GAP $30
GREEN SKINNY CORDS GAP $70 BROWN WOVEN BELT TARGET $13 (OPPOSITE PAGE) BLACK BLAZER ZARA $90 ORANGE NECKLACE J.CREW
LEOPARD SKINNY BELT J.CREW $40
POLKA DOT CARDIGAN TARGET $23 JEWELED COLLAR NECKLACE CHIC WISH $27 BLACK TIGHTS J.CREW $27 BLACK SUEDE PUMPS NORDSTROM $80
PARTY EMMAMAG 15
[ ONLY $35!
NAVY BLAZER RED PIPING DETAIL
COLORBLOCK SPARKLY DRESS
SUPPORT SMALL BUSINESS CREATIONS BY MINDA
VINTAGE. FASHION. SUSTAINABLE LIVING. EMMAMAG 17
ALEXANDRA V. EVJEN FASHION, PHOTO AND WARDROBE STYLIST AVESTYLES.COM
Handmade Holiday BURLAP WREATH TUTORIAL AND PHOTOGRAPHS BY JILL KRAUSE
Wind one piece of accent strip around your wreath and secure with hot glue. Take a burlap square and bunch the corners together. Apply a dot of hot glue to the center of the square. Hold square on wreath for a few seconds to allow the glue time to cool. Continue this around the wreath in several rows, then fill in the holes until your wreath is as full as you like. Tie bow around accent strip with remaining accent fabric strips. 20 EMMAMAG
MATERIALS SCISSORS GLUE GUN GLUE STICKS 1 14" STYROFOAM WREATH FORM 2 YARDS OF BURLAP CUT IN 4"X4" SQUARES 1/2 YARD OF ACCENT FABRIC CUT IN 2" TO 3" STRIPS
HOST THE PERFECT
STORY BY SHELLY SAZDANOFF PASTRIES BY TAMMIE COE CAKES FLOWERS BY LÉ CHANCÉ PHOTOGRAPHS BY SARA NEVELS OF TALK STUDIOS
REFRESHING BRUNCH SIDE THAT REQUIRES NO PREP.
When acheiving an urban rustic feel, you don't want anything too perfect or over-the-top. The table runner acts as a simple backdrop, allowing the food to steal the show. With berry and mustard sample paint jars, I brushed an ombrĂŠ effect onto sunbrella fabric. I love the bold colors and soft texture against the natural wood.
WATCH FOR DIY ORNAMENTS & MORE HOLIDAY HOW-TOS.
1. Chalkboard easel menu, IKEA. 2.Tuck a sprig of rosemary with utensils for a festive and fragrant touch. 3. Salvaged wine bottle glasses, Refresh Glass. 4. Buy pastries ahead of time for less day-of prep. 5. Wrap vases with cinnamon sticks. 6. Provide guests with snuggling material. 7. DIY feather ornaments in glass. 8. Use chalk pens for restaurant menu results. 9. DIY Anthropologie-inspired gift wrap how-to in Emma's holiday video. EMMAMAG 27
Mulled Wine 2 BOTTLES CHIANTI 4 OUNCES BRANDY 12 WHOLE CLOVES 4 CINNAMON STICKS 1 LARGE ORANGE, ZESTED
COMBINE INGREDIENTS IN A STOCK POT. BRING TO A SIMMER. DO NOT ALLOW MIXTURE TO BOIL. HEAT FOR 20 MINUTES AND SERVE SPRINKLED WITH FRESHLY GROUND NUTMEG.
Kelsey Nixon COOKING CHANNEL'S
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COOKIE RECIPE INGREDIENTS 1 CUP BUTTER
2 CUPS FLOUR 1 TSP. BAKING SODA 1 TSP. BAKING POWDER 1/2 TSP. SALT 1 CUP SUGAR 2 1/2 CUPS OATMEAL 12 OZ. CHOCOLATE CHIPS 1 CUP BROWN SUGAR 1 4 OZ. CHOCOLATE BAR (GRATED) 2 EGGS 1 1/2 CUPS CHOPPED PECANS OR WALNUTS 1 TSP. VANILLA
DIRECTIONS BLEND OATMEAL IN A BLENDER AND SET ASIDE.
CREAM TOGETHER BUTTER AND BOTH SUGARS. ADD EGGS AND VANILLA; MIX TOGETHER WITH FLOUR, OATMEAL, SALT, BAKING POWDER, AND SODA. ADD CHOCOLATE CHIPS, HERSHEY BAR AND NUTS. ROLL INTO BALLS AND PLACE TWO INCHES APART ON A COOKIE SHEET. BAKE FOR 10 MINUTES AT 375 DEGREES. MAKES 4-5 DOZEN COOKIES.
HIPSTER HOLIDAY 1. "COME ON! LET'S BOOGEY TO THE ELF DANCE" SUFJAN STEVENS 2. "ROCKIN AROUND THE CHRISTMAS TREE" SHE AND HIM 3. "GET DOWN FOR THE HOLIDAYS" JENNIE O. 4. "WINTER SONG" SARA BAREILLES & INGRID MICHAELSON 5. "IT'S CHRISTMAS SO WE'LL STOP" THE FRIGHTENED RABBIT 6. "CHRISTMAS REINDEER" THE KNIFE 7. "KING NIGHT" SALEM 8. "ELECTRONIC SANTA CLAUS" BLAZER FORCE 9. "ALL THESE TREES" PASSION PIT 10. "WE COME BACK" THE LOCAL NATIVES
CAROLS CURATED BY RYAN HUBBELL
MERRY GUIDE TO
In the spirit of giving meaningful gifts this season (really, who needs another pair of fuzzy socks?), EMMA brings you a thoughtful guide to giving. Plus, shopping from the comfort of your cushy desk chair gives you more time to deck the halls.
ALL NATURAL SOAP YOU SMELL
BEER ADVOCATE SUBSCRIPTION
8 1. LANCOME LIP GLOSS NORDSTROM $18 2. OX BLOOD NAIL POLISH AMAZON $6 3. WASHI TAPE ETSY $3 4. JOURNAL RIFLE PAPER CO. $15 5. TEAM GOLF BALLS AMAZON $9 6. TIE BAR ASOS $11 7. COFFEE INTELLIGENTSIA $14+ 8. IPHONE COVER BLOOMINGDALE'S $40
RAG& BONE CARDIGAN TARGET
1. KNIT GLOVES UNIQLO $13 2. SHAVE CREAM PORTLAND GENERAL $36 3. SPOTIFY PREMIUM SPOTIFY $10/MO 4. TOM FORD COLOGNE SAKS $205 5. SOAP SPONGE CLEANLOGIC $5 6. SHACKLE BRACELET FORM FUNCTION $70 7. DARK WASH JEANS NORDSTROM $135 8. LAPEL FLOWER KNOTTERY $8 EMMAMAG 39
GIFT PICKS 2
OX BLOOD TOTE UNCOVET
7 PARTY DRESS
8 1. TA DA EARRINGS KATE SPADE $48 2. POLKA DOT CLUTCH J.CREW $128 3. VINTAGE 1950 DRESS MERRY MAY $48 4. TEXTURED OXFORDS BLOWFISH SHOES $45 5. POLKA DOT SCARF J.CREW $68 6. STRIPED TEE MADEWELL $50 7. BURGUNDY CORDS H&M $24 8. SURI'S BURN BOOK AMAZON $13
CHEVRON DOORMAT TARGET
1. DESSERT PLATE ANTHROPOLOGIE $14 2. CAKE STAND ETSY $44 3. METALLIC VASE ZARA HOME $36 4. FLORAL PILLOW CAITLINWILSON $60 5. YOUNG HOUSE LOVE AMAZON $26 6. PAPER TABLE RUNNER CAKEVINTAGE $32 7. COLORFUL UTENSILS MACY'S $20
CHALK MAP TERRAIN
RAINY DAY THROW LEIF
Rhiannon Nicole 1. CUSTOM STAMP MOLLY JACQUES $50 2. ICE BUCKET ANTHROPOLOGIE $198 3. COOKBOOK WILLIAMS SONOMA $35 4. GLITTER SALAD SET LEIF. $38 5. DATE BRACELET DALLA NONNA $650 6. HIGH BALL SET KATE SPADE $50 7. WITH LOVE WINE SWANSON $25 8. CANDLE 29ARMSTRONG $45
BOOK POSTERS IMAGEKIND $25+
1. RECORD PLAYER ANTHROPOLOGIE $168 2. GLASSES JUMPER THUMBELINE $96 3. PINT SIZE PIANO FAO $85 4. INSTAGRAM CAMERA ETSY $35 5. MINI BERTOIA CHAIR LITTLE NEST $89 6. OLLIBLOCKS CARAVAN SHOPPE $5 7. CHALKBOARD EASEL IKEA $15
CUSTOM VIEWFINDER IMAGE 3D $25
CITY TRAVEL BOOKS AMAZON $18
RECIPE HEIRLOOM BOX RIFLE PAPER
2013 TEA TOWEL ETSY
8 1. VOLUSPA CANDLE NORDSTROM $16 2. GOLD AND WHITE TRAY ETSY $98 3. ARTISAN VASE WEST ELM $15 4. OVEN MITT CRATE & BARREL $24 5. BOTTLE OPENER ANTHROPOLOGIE $28 6. NATE BERKUS FRAME TARGET $13 7. NUMBERED DISHES ETSY $28 8. EDIBLE SELBY BARNES & NOBLE $20
MINI PLANTER ETSY
ON A BUDGET
1. KNIT GLASSES CASE ETSY $13 2. SCARF GAP $18 3. MESSAGE TOTE FIELD GUIDED $20 4. STAMP ETSY $25 5. KNIT TIE NORDSTROM $40 6. FRENCH PRESS WILLIAMS SONOMA $50 7. BRACELETS MADEWELL $38 8. PHONE CASE URBAN OUTFITTERS $35
$50 EMMAMAG 51
MICHELLE HINCKLEY 4 MEN 1 LADY
YOUNG HOUSE LOVE
MADEBYGIRL 52 EMMAMAG
LEATHER PANTS SHOP BOP
GIFT INSPIRATION FROM A FEW OF YOUR FAVES
GREEN VASE TARGET
TOMBOY STOOL BARNEY'S
STRIPED BLANKET BRANCH HOME
LINEN BOXES IKEA
TIGER PILLOW BARNEY'S
BRASS LINK BOXES JAYSON HOME
INSIDE SCOOP EMMA'S NEWSLETTER
MONTHLY EMAIL UPDATES MEMBER-ONLY GOODIES SIGN UP BY 12/1 FOR 12 DAYS OF GIVEAWAYS! 54 EMMAMAG
12 DAYS OF
A FEW SPONSORS INCLUDE: AMBER INTERIORS CITRUS LANE UMBA BOX THE ALTERED CHAIN OLIVE BOX EMMAMAG 55
POMEGRANATE BELLINI MOCKTAIL
ONE PART POM WONDERFUL
ONE PART SPARKLING CIDER
BLEND WITH ICE
GIFT TAG PRINTABLE
CLICK HERE TO DOWNLOAD YOUR OWN! DESIGN BY MELISSA ESPLIN I STILL LOVE YOU
PREVIEW ISSUE #02
PUBLISHER Sarah Hubbell EDITORIAL STAFF Sarah Hubbell (Chief Editor) Shelly Sazdanoff (Editor) Alex Evjen (Editor) Ralston PR House (Layout) EDITORâ€™S OFFICE Phone: +1 323 743 3309 www.emmamag.com firstname.lastname@example.org SUBSCRIPTION
A.HEIRLOOM This Etsy shop owner quit her day job when sales skyrocketed. She spills her secrets to making it in the online marketplace.
http://eepurl.com/qlTHH PRINT Hard copies available on demand beginning in January. ADVERTISING Sara Chambers Phone: +1 623 203 7842 email@example.com CONTRIBUTOR INFORMATION Emma welcomes your submissions of: home projects, interior design, DIY tutorials, entertaining and parties, wearable hair and fashion, staged shoots, and printables. Please send your previously unpublished stories along with professional quality photos to firstname.lastname@example.org.
STYLISH MAMAS These maternity mavens know where to score (and where to strike out) when dressing for two. Plus, your favorite mommy bloggers reveal maternity must-haves.
Cover Image by Sara Nevels talkstudiosphotography.com