“I am the middle child of three children who was brought up in a home where good manners and the importance of pursuing knowledge was very important. In addition, all three of us were also exposed to music and art from the age of 4, thereby ensuring that all sides of our brains were developed. The progressive thinking of my parents allowed me to eventually study architecture at University.”
At the same time, I continued to improve my musical skills and began teaching the piano at the age of 15 years and became a conductor of my High School band. This taught me how to be a leader at an early age and how to behave socially and in the public eye, knowing when to speak and when to remain quiet.The opportunities that I had in my early years allowed me to shine and be outgoing in nature. I became the Student Vice President of Bangkok University, which came with significant responsibility such as being the Master of Ceremonies at events.
I therefore learnt to speak publicly with confidence. I also continued to be active in music, and the and Conductor of the Trim Udom Pattanakarn Marching Band. This was quite a step away from the shy kid who had no confi¬dence which I once was.
In 2014, Norman Foster & Partners debuted an exhibition in Bangkok. They were looking for 10 people to become exhibition ambassadors. Candidates had to take an exam¬ination and attend classes fire month to learnt required skills. Only a select view were then selected to present their acquired knowledge and skills and I was rated as the best Ambassador. This opportunity provided me with an invaluable experience
01 ABOUT ME
SHOPPING MALL
DUSIT CENTRAL PARK , BANGKOK, THAILAND
42,000SQM
DUTYS; DESIGN, CONCEPT, TRANSLATER, DRAFTMAN, BUDGETING, MARKETING, COSTING, 3D RENDERING, COORDINATION,
A s p e o p l e m o v e t h r o u g h t h e a t r i u m , t h e y m o v e t o w a r d s t h e n a t u r a l l i g h t a b o v e . T h e a t r i u m e m p h a s i s e t h i s a s t h e s p a c e g r a d u a l l y t r a n s i t i o n s f rom d a r k e r t o l i g h t e r , c r e a t i n g a n e p h e m e r a l , a l m o s t h e a v e n l y e x p e r i e n c e , a s t h e y a s c e n d .
02
CONCEPT
T HE PR OJECT IS BASED ON THE UNIQUE A TMOSPHERE OF B ANGKOK , SIMULATING A JOURNEY F OR USER FROM URB AN TO NA TURE .
Y AO w ARAT / CULTURE ARI / YOUTH & INNOVATION
Culture, History, Tradition, Preservation, Local Craft,
Youth Culture, innovation, Art, Craft, Adventures, Sustainability
SILOM / THE URBAN CENTRE
The urban centre is a dense urban place with chaotic street scenes, fast moving people and ever changing uses. Areas like Silom encapsulate the feeling of a modern asian city like Bangkok.
SILOM / URBAN
CIty center, Chaos, Lively, 24hour Lifestyle, Contradiction.
BANG KHUN THIAN / NATURE
Active, Greenery, Close to nature, Peaceful.
Y AO w ARAT / THE CUL TURAL HUB
The cultural hub of Bangkok houses the city monuments and museums, showcasing the rich a varied traditions of the region and we are inspired by the local craft and materials on display here.
ARI / YOUTH AND INNOVATION
As move away from the centre, areas like Ari are a hotspot for youth culture, leisure and recreation housing places that are focused on sustainable, ethical living inherent to the youth generation.
BANG KHUN THIAN / THE GREEN EDGE
As you move to the outskirts of the city, greenery takes over giving people space to enjoy the outdoors in large parks. People can enjoy the restorative and recreational benefits such natural environments provide.
DESIGN
A hybrid space that brings together high-culture luxury retail with contemporary culture, creating a unique collaboration full of endless opportunities & a unexpected energy.
Small vendors of around 20sqm are designed to be flexible pop up areas that can be easily changed and updated on a weekly or monthly cycle. They are designed to be very open and transparent, almost stage to promote and display new and younger brands. Small modules can be mixed and matched and combined and create larger floor area if needed. Flexibility is key here.
Medium sized units of around 40-60sqm are designed to be changed on a quarterly or monthly cycle allowing established brands to create installations or pop ups. Sliding operable u channel glass walls allow flexibility for brands to have a completely open space, or semi open with wall display if required.
DESIGN
View of market area showing three types of vendors; permanent, semi permanent and pop ups as well as flexible activation zones like radio DJ or performance spaces.
DESIGN
Minimal retail frontage aims to create a seamless feeling from the market space & circulation to the fixed retail. Scaffolding framing as used in the market area and a continuous floor help create the feeling of a single open space.
DESIGN
A playground to make & create contrasts natural materials such as plywood & stone, alongside bright colours & man-made surfaces. Sustainable & locallysourced materials are used wherever possible in new and unique ways, highlighting a spirit of youthfulness, innovation and creativity.
CUSTOMISATION BOOTH (fixed)
Staggered along the threshold of in-line retail stores, these sustainable chipboard booths have many of the same operable elements as the screens for openings, tables & inserts. Booths can be designed in conjunction with brands to ensure they work functionally for them.
TRACKS
stainless steel tracks on floor and ceiling allow operable screens and fixtures to slide along, offering an endless array of layout options for vendors & spatial flexibility to host workshops and events.
OPERABLE SCREENS (on-tracks)
Chipboard and colourful metal screens that slide along the floor and ceiling tracks, with various opening, inserts & table types to suit the brands purpose & needs.
WORK BENCH (on-tracks)
These workbenches have 8 drawers which can be used for product display or to house customisation accessories for workshops. An extended table edge offers a place to sit & the benches can be placed together to offer bigger surfaces to accomodate workshops.
FLOOR FIXTURES (on-tracks)
mirrored stainless steel and dichroic glass fixtures on wheels that move along the tracks
DESIGN
DESIGN
DESIGN
DESIGN
THE CENTRAL SKYLIGHT
circular skylight highlighting central, primary area of zone
THE INNER LAYER
Gradient fluted glass with white metal Adisplay wrapping inside the outer layer & defining more specific spaces in the zone. Predominantly bulkhead height, dropping down in areas for display.
THE OUTER LAYER
Solid white wall with coloured openings & display wrapping around & defining overall zone
Concentric, coloured floor treatment &
DESIGN
DESIGN
A playground to make & create contrasts natural materials such as plywood & stone, alongside bright colours & man-made surfaces. Sustainable & locallysourced materials are used wherever possible in new and unique ways, highlighting a spirit of youthfulness, innovation and creativity.
THE CENTRAL SKYLIGHT
circular skylight highlighting central, primary area of zone
THE CURTAIN
Semi-transparent curtains are employed behind transparent walls of specific
THE ROOMS
A series of curved rooms sit behind the monolithic wall, defining zones with variations on transparent & light materials for differing levels of privacy,
THE MONOLITHIC WALL
A thick, solid wall with bold geometric that defines the boundary between public areas/circulation and private rooms behind. Arched cut out frames openings,
DESIGN
DESIGN
The Gentlemens club and ‘Man Cave’ area - renamed and combined to ‘The Foundry’ - is inspired by traditional gentlemens club with rich textures and warm tones. Extensive woods and warm metals combined with textured materials convey a sense of luxury and richness.
FLOATING GABION CAGE
Organic shaped floating metal mesh cage defining key areas such as bar and seating. Where the cage hits the ceiling a backlit panel will sit. further defining
FILLED GABION WALL
Metal mesh fill with natural gravel at varying heights to create differing levels of transparency.Shelves can hang off the cage creating moments for merchandising
CARVED ROCK
Emerging from the over-sized terrazzo floor, natural stone plinths sit under the floating cages. The rocks are carved to create spaces for banquette seating & greenery, expressed by thin, smooth
DESIGN
DESIGN
DESIGN
DESIGN
A series of suitcase volumes made from timber, stainless steel and leather that can unfold and open up in different ways to display products, VM and allow for storage in different configurations. The cases are movable on the ceiling track above and can be shifted as required. A tenant can increase and decrease the space by opening and closing the box.
THE TRACK CEILING
The ceiling is constructed from concrete and integrated with lights which creates a grid across the space. A metal track is also inserted into the grid.
THE HANGER
While all fixtures and displays are safely sitting on the floor, cosmetic ‘hanging’ straps gives the illusion
THE SUITCASE
A series of suitcase volumes that can unfold and open up to in
THE GREENHOUSE
Glass enclosure containing greenery
THE LANDSCAPE
Raw materials such as Rock and concrete extrude from the floor
DESIGN
A series of suitcase volumes made from timber, stainless steel and leather that can unfold and open up in different ways to display products, VM and allow for storage in different configurations. The cases are movable on the ceiling track above and can be shifted as required. A tenant can increase and decrease the space by opening and closing the box.
DESIGN
DESIGN
THE WAREHOUSE
Corrugated stainless steel ceiling with industrial workshop style timber
WORKSHOP DISPLAY
Timber framing emerges from the plywood landscape, using utilitarian
THE ‘TRACK’
Glazed ceramic tiles define public circulation via an ‘activity track’ connecting the ‘out of this world’ zone with the adventure zone.
PLYWOOD TERRAIN
A series of undulating, organic-shaped plywood islands sit on the raw concrete floorplate. Greenery grows wild along these islands, blurring the boundary between urban
DESIGN
DESIGN
DESIGN
DESIGN
DESIGN
SHOPPING MALL
DUSIT BEAUTY GALLERIA , BANGKOK , THAILAND
1,000SQM
DUTYS; DESIGN, CONCEPT, 3D RENDERING, BRANDING
Coloured plastic sheets are contrasted with smooth stainless steel textures to create a laboratory feel, in a landscape of reflective, clean and transparent materials. Clean lines and forms echo the utilitarian environment of a laboratory, which are made playful with bold colours and interactive walls.
02
CONCEPT
Trends in the beauty space point towards a gender neutral, fullycustomisable, curated, intelligent & sustainable future. Whether employed in the pop-up space across from the beauty area, or applied to the whole beauty area itself, these progressive features would act as a draw card for customers. The ‘Lab’ would host the most exciting new sustainable & innovative brands, feature the newest technology & experiences, becoming active participants in the conversation around the future of beauty.
DIAMOND ATRIUM
DESIGN
THE BOUNDARY
Tinted plastic sheets define the zones within the central space and between vendors. This bright, reflective, transparent pop of colour adds visual interest and vibrancy to the space when contrasted against the clean stainless steel.
LAB STORAGE
Utilitarian lab-inspired storage shelves,
TINTED GLASS
The floor fixtures are made from tinted glass with stainless steel inserts & sinks.
STAINED CONCRETE LANDSCAPE
Stained concrete flooring in various colours helps define vendor boundaries & other zones, creating a playful wayfinding method while also blurring boundaries.
DESIGN
DESIGN
DESIGN
DESIGN
SHOPPING MALL
THE PARK SAWANGAN , CINANGKA, INDONISIA
22,000SQM
DUTYS:DESIGN, CONCEPT, DRAFTMAN, BUDGETING, MARKETING, COSTING, 3D RENDERING, COORDINATION, MATERIALS BORAD
THE 3RD FLOOR , FACING NORTH OF AND ABOVE MAIN ENTRANCE OF THE MALL. THE SHADOWN IN THIS PICTURE IS BECASOE OF ALUMINIUM COMPOSIT PERFORATED FROM THE EXTERIOR AND THE REFLECTION OF THE MIRROR FROM INTERIOR
02
CONCEPT
A SENSE OF PLACE
A VISUALLY STUNNING DESTINATION THAT NOT ONLY EVOKES EMOTION, ENGAGES THE INDIVIDUAL, PIQUES CREATIVITY AND YET, ALSO CULTURALLY SENSITIVE TO ITS SURROUNDINGS.
TECHNICAL DETAIL
T YPICAL S HOPFRONT & B ULKHEAD DET AILS
REAL
DRAWING DOCUMENT
TECHNICAL DETAIL
B ULKHEAD DESIGN REAL DRAWING DOCUMENT
TECHNICAL
ULKHEAD
REAL
DETAIL B
DESIGN
DRAWING DOCUMENT
TECHNICAL DETAIL
REAL DRAWING DOCUMENT
ESCALATOR
TECHNICAL DETAIL
COLUMN REAL DRAWING DOCUMENT
TECHNICAL DETAIL
WASHROOM
TECHNICAL DETAIL
REAL
WASHROOM
RENDERING
INFOMATION
“Sawangan i S a major re S idential di S trict in d epok city located toward S the S outh of j akart a. i t border S South- t angerang to ward S the north and b ogor t oward S the S outh – bo th of which are major citie S of wider j akart a.
t he p ark introduce S a new ret ail paradi S e bo a S ting a t otal area of 52,000 S qm within a d ynamic S et ting. i t i S home t o major department S tore S , modern S upermarket , m edium Sized u nit S , cinema and re S ta urant S which together bring an exciting curation of life S tyle.
c hanging the future of retail, the prime de S tination aim S to fulfil the greater demand S on S hopping, lei S ure and entertainment option S in d epok and it S S urrounding S . i t i S S trate gically located on a major road of c inangka r a ya in Sawangan di S trict of d epok city in the S outhern part of j akart a. i t S pro ximity and clear vi S ibility benefit the daily commuter S , a S the road i S convenientl y acce SS ible from and to t angerang, b ogor, d epok and j akart a. t he proje ct i S expe cted to open in j une , 2020 and continue S to gain S trong lea S ing momentum. ”
SHOPPING MALL
LANGHAM BEAUTY GALLERIA , HONG KONG.
10,000SQM
DUTYS: DESIGN, CONCEPT, 3D RENDERING, BRANDING
A shifting ceiling plane, layered through the space. Undulating in profile to create an organic immersive experience. This undulation stems into the strcuture of the trees, which stem vertically into the void above.
03
CONCEPT
Tree-like structures are positioned between vendors & along the void, creating a forest-like environment. The various heights & locations of these ‘trees’ creates the sense of walking through a forest. The Forest grows vertically in the space, extending into the void above at various heights. This connects the two levels, while making the space feel generous and dynamic.A shifting ceiling plane, layered through the space. Undulating in profile to create an organic immersive experience. This undulation stems into the strcuture of the trees, which stem vertically into the void above.
DESIGN
MAIN ENTRANCE
BEAUTY GALLERIA
BEAUTY TENANT / ROTATIONAL POP UP
CASHIER
ENTRY POINTS INTO SHARED MALL CIRCULATION BEAUTY GALLERIA
ELEVATE POP UP AREA
METER ROOM METER ROOM 19.8 SQM 213 sq ft. C13 41.8 SQM 450 sq ft. C16 29 SQM 284 sq ft. C14 27.7 SQM 298 sq ft. C12 19 SQM 204 sq ft. C11 25 SQM 269 sq ft. C9 36 SQM 387 sq ft. C8 13.2 SQM 142 sq ft. C7 36 SQM 387 sq ft. C15 21.5 SQM 231 sq ft. C6 18.8 SQM 202 sq ft. C5 17 SQM 183 sq ft. C4 29.5 SQM 317 sq ft. C3 35 SQM 377 sq ft. C2 48 SQM 517 sq ft. C1 40.5 SQM 436 sq ft. B2 52 SQM 560 sq ft. B1 A8 36 SQM 387 sq ft. A7 23.8 SQM 256 sq ft. A6 21.2 SQM 228 sq ft. A5 16.7 SQM 180 sq ft. A4 19.8 SQM 213 sq ft. A3 24.5 SQM 264 sq ft. A2 20.6 SQM 222 sq ft. A1 C17 18.4 SQM 198 sq ft. 2.5 SQM 27 sq ft. C18 15 SQM 161 sq ft. C10 14 SQM 150.6 sq ft. POP-UP AREA POP-UP AREA
P1 P2 P3
DESIGN
RESTAURANT
STARBUCKSCOFFEE,KALIMALANG,INDONESIA
22 SQM
DUTYS; DESIGN, CONCEPT, 3D RENDERING, COORDINATION,
Starbucks Kalimalang holds a special place as my first Starbucks design. The shop is situated in East Jakarta, adjacent to the Kalimalang river. It features a three-story shop house style; however, only the ground floor is utilized. Designed as a delivery store, it offers convenient amenities such as a parking ,waiting and pick-up area specifically designated for delivery personnel..
04
CONCEPT
o Kalimalang is located in East Jakarta, named after the main river in the area. Therefore, the design concept is closely tied to water, which symbolizes spirituality and life. The local community is well acquainted with the river, making water a significant element to incorporate into the Starbucks store design in this area. To achieve this, I have decided to use the color blue instead of Starbucks' traditional green as a prominent color in the design. Additionally, to create an inviting atmosphere, the main material used throughout the building is the white breeze block. This material extends from the exterior to the interior. Inside the building, I have incorporated both blue and green colors, albeit in a subtle manner. These colors are primarily used to showcase a wave pattern that I have created.
RESTAURANT STARBUCKSCOFFEE
28 SQM
, SUDIRMANPEKANBARU,INDONESIA
DUTYS; DESIGN, CONCEPT, 3D RENDERING,DRAWING CHECK, COORDINATION,
Starbucks Sudirman Pekanbaru is an impressive standalone building situated alongside the main road. With its spacious interior and high ceilings, it presents a unique and captivating design challenge. The store's strategic location within a residential and school area adds to its appeal and accessibility.
04
CONCEPT
o Starbucks Sudirman Pekanbaru stands out as an exceptional example of captivating design, primarily due to its tall ceilings, spacious layout, and prime location. The challenge lay in maintaining such a lofty space, which is addressed by implementing a simple wood ceiling throughout the entire area. Additionally, the massive entry wall at the back has been replaced with a large, serene artwork, adding an intriguing t to the space. The main concept behind this store is industrial design, which can sometimes appear too strong and unwelcoming. However, the warm wood tones used throughout the store's color palette help to strike a balance, creating a welcoming and cozy ambiance.
RESTAURANT
STARBUCKSCOFFEE,THEBREEZE,INDONESIA
28 SQM
DUTYS; DESIGN, CONCEPT, 3D RENDERING,DRAWING CHECK, COORDINATION,
Starbucks "The Breeze" store is situated within The Breeze Shopping Mall. As a renovation project, this store aims to incorporate reused or improved furniture and materials, adding a sustainable touch to the design. Furthermore, the ongoing mall renovation provides an opportunity to create a design that complements and harmonizes with the overall mall aesthetic. The renovation process presents various factors to consider, ensuring that the store's design aligns seamlessly with the mall's ambiance and enhances the overall shopping experience.
04
CONCEPT
"The Breeze" store embodies the main concept of being a warm, inviting cafe, setting it apart from the surrounding competitors with their industrial aesthetics. Wood and rattan serve as the primary materials, adding to the cozy and welcoming atmosphere. A notable challenge is the 6-meter-tall ceiling at the entrance, which has been transformed with a custom rattan sculpture lighting art piece that I personally designed. This artwork not only fits perfectly within the space but also aligns with the overall store concept. Furthermore, as a community mall, it caters to groups of friends and families visiting simultaneously. To accommodate this, a long community table for 12 people has been placed at the back of the store, encouraging a sense of togetherness and conviviality.
RESTAURANT
STARBUCKSCOFFEE, BINTAROEXCHANGE,INDONESIA
28 SQM
DUTYS; DESIGN, CONCEPT, 3D RENDERING,DRAWING CHECK, COORDINATION,
04
CONCEPT
Starbucks Bintaro Exchange is a store with limited space and a prominent central column. To address this design challenge, light colors have been chosen to create an illusion of a larger and brighter space. Additionally, a key design feature is the placement of lighting fixtures above the bar area. These fixtures serve to illuminate and enhance the overall ambiance of the store, adding to the feeling of spaciousness.
07 PRODUCT DESIGN
STUDEX, WORLDWILE
DUTYS; DESIGN, CONCEPT, 3D RENDERING, COORDINATION, MATERIRALS BOARD, TRANSLATE, BRANDING.
Studex Sensitive is the brand of jewelry priced at between $10-50. Nonetheless, the owner wanted to update and change the packaging so that, despite the price, the jewelry portrayed a premium image.
CONCEPT
T HE DESIGN CONCEPT W AS THEREFORE TO DESIGN P ACKAGING THAT MADE THE JEWELRY L OOK LIKE AN EXPENSIVE GIFT T HE P ACKAGING W AS D ARING AND TRIED TO C APTURE THE EX CITEMENT OF OPENING SOMETHING SPE CIAL . D ESPITE CHALLENGES IN DISPLA YING THE PRODUC T , THE SPHERIC AL SHAPE OF THE BO X W AS ALSO NEW AND HAD NO T BEEN USED BEFORE T HESE CHAL LENGES WERE O VERCOME B Y USING MAGNETS TO A TTACH THE SPHERIC AL BO XES TO A ST AND . T HIS DESIGN ALSO MEANT THAT THE P ACKAGING WITH THE MA GNET COULD LA TER BE USED TO DISPLA Y A PHO TOGRAPH AND BE STUCK ON ANY MET AL SURF ACE
H AND MADE BEER CAP C AMOF C AMOUFLAGE P ATTERN
Figure B Isometric Projection
Figure A Technical Drawings
1 2 3 4 5 A B DESIGN 2D DRAWING
Front View Right View
3 D DRAWING
DESIGN
DESIGN
DESIGN RENDERING
DESIGN RENDERING
DESIGN PROPOTYPE
08
FINE ART
DUTYS; DESIGN, CONCEPT, HAND MADE.
THE CHARACTOR
T HIS PROJECT W AS P ART OF AN ASSIGNMENT A T THE M ASSA CHUSETTS C OL LEGE OF A R T AND D ESIGN . T HE TASK W AS TO USE A TWINING TECHNIQUE TO CREA TE A SCULP TURE THAT COULD BE PLA CED IN A SP ACE OF OUR CHOICE . T HE SP ACE I CHOSE W AS FROM THE MO VIE ‘I NCEP TION ’ IN THE SCENE WHERE THE CITY OF M ADRID IS BENT UPSIDE DO WN , SHO WING AN AL TERNATE PERCEP TION OF THE CITY THAT IS INVER TED , B Y UTILIZING TWINING TECHNIQUES AND DE CORATION IN VARIOUS W AYS I ALSO UTILIZED AN LED LIGHT IN THE PIECE . W HEN THE LIGHTS ARE ON IN A D ARK SP ACE , THE SCULP TURE SHO WS A SE CONDARY CHARA CTER , EXA CTLY OPPOSITE TO THE CHARAC TER IT HAS WHEN VIEWED IN D AYLIGHT T HE COL OURS THAT I USED REPRESENT THE CITY OF M ADRID T HEY ARE ALSO PLA YFUL AND REFLE CT THE RAINBO W , SO AS TO B ALANCE SOME OF THE SERIOUSELEMENTS OF THE PIE CE
THE CHARACTOR
THE BIRD’S NEST
T HIS PROJECT W AS THE FINAL PROJE CT THAT I DID A T THE M ASSA CHUSETTS C OL LEGE OF A R T AND D ESIGN . I W ANTED TO CREA TE SOMETHING THAT DEPIC TED IN A MEANINGFUL AND CONVINCING W AY , THE F ACT THAT WE ARE HUR TING MO THER NA TURE B Y D AMAGING THE ENVIRONMENT WITH TRASH I T ALSO HIGHLIGHTS OUR INDIFFERENCE TO NATURE AND W ARNS US THAT OUR A CTIONS ARE HUR TING US .I TRIED TO ACHIEVE THIS MESSA GE B Y USING DIVERSE MA TERIALS SIGNIFYING THE TRASH THAT IS D AMAGING NA TURE .
THE BIRD’S NEST
THANK YOU