We’re more than a craft fa r. Made Market was born out of a desire to foster commun ty and connect makers with buyers who recognize the importance and va ue of purchasing ocal We carefully curate our maker list and have gained a reputation for hosting the very best local and regional makers at our markets Twice every year we host largescale events in each of our cities: Louisville, Grand Rap ds, Birmingham, Franklin, and Ra eigh to make our vis on a rea ty. We love including elements like food trucks a fu bar live music photobooths, and how-to classes for our attendees. Our Holiday Markets in Grand Rapids, Louisville & Franklin are Nov-Dec ! (More details are prov ded later in th s presentat on )
Our Attendance: over 6,500 people attended our Summer Markets
Creators, artisans, and makers of all kinds stand at the heart of Made Market's mission to offer upstart small business owners a platform to showcase their goods. We receive hundreds of small business applications for our markets, most of whom follow us on social media and subscribe to our newsletter. Therefore, we make an effort to serve them first by providing the best event imaginable to put their passions on display. We have spent the last 7 years serving Makers in every industry imaginable, building trust within this growing community and earning their respect as small business owners ourselves.
Our markets attract a large following of engaged shoppers, often characterized by high-income families who are thrilled to support local businesses. Our research indicates that our shoppers often prefer to spend their money at local restaurants, shops, or brands, and tend to avoid mass-produced, widely circulated goods. In other words, Walmart isn't their first choice as they value craftsmanship, quality, and above all a specialty label.
“It’s like Etsy and Pinterest exploded and you get to reap the benefits. A perfect way to spend the Saturday with so much to choose from and explore. It’s one of my favorite events each season. I love getting to meet the makers and shop/support them. It feeds my soul to be a part of a community and help someone realize their dream.”
JOSH & KRISTA WEBER | TIMBER WOODCRAFT
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“Of all the markets we have ever done, Made Market is by far our favorite. It is well organized, attended, and curated. We feel so valued as a vendor, and the people who come are eager to buy. Mike and Al, who run the show, are absolutely the best!”
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“Made Market is a well-curated event that creates a lovely shopping experience for its guests. The venue is a beautiful space that is well-lit Providing giveaways for guests encourages guests to attend and stay to shop. As a vendor, it was great to see people lining up outside the door to get in and there was steady foot traffic all day making the day fly by!”
Since the beginning of Made Market, we ’ ve been growing and organizing our email list of small business owners and shoppers. Our Maker list has 3,000 subscribers and our Shopper list has 10,000. Our audience trusts us. And through our partnership with Jeni’s, our email list will know that your brand is more than just a name; they will see you as critical supporters of all things ‘LOCAL’.
WHILE SHARING IT WITH OUR ONLINE COMMUNITY.
Our 22.7k followers aren’t just followers, they ENGAGE. They trust us and love to interact with everything we share to our feeds. In partnership with Made Market, our team will create content that promotes Jeni’s as the ultimate supporter of local artisans and small businesses. We'll tag you in posts, stories, and - of course - thank you as an event partner leading up to the holiday market as well as our market recap posting. Finally, please let us know if you have any addItional Jeni’s content you would like to share with our audience in the lead up to the event. We'd be happy to post it to our page on your behalf!
We would love to partner with Jeni’s for our 2023 Holiday Markets. There is so much value available to us to bring to this partnership, and we look forward to realizing its potential! While we expect our youngwith-disposable-income crowd is a customer base you’d enjoy, we also believe our partnership is a great opportunity to publicly establish Jeni’s as a community leader, supporting local businesses and artisans in the Grand Rapids, Louisville & Franklin areas.
Jeni’s logo printed on Made Market posters
Logo on entrance banner
Featured IG reel and story (plus 1 reel provided by Jeni’s we will post)
Complimentary Jeni’s booth at entrance of Market
Marketing materials included in the customer bags (Jeni’s to provide materials)
1 Jeni’s email campaign to our audience list the week leading up to the event
1 SEO blog post with backlinks
Name recognition on cross promotional marketing
Opportunity to display promotional banner during the event
BE AGREED ON BY BOTH PARTIES.
H O L I D A Y M A R K E T S
GRAND RAPIDS
NOVEMBER 18TH
GOEI CENTER
70 MAKERS
LOUISVILLE
DECEMBER 1-2
MELLWOOD ART CENTER
90 MAKERS
FRANKLIN
DECEMBER 16
THE FACTORY AT FRANKLIN
70 MAKERS
Thank
