Luisa Solano´s Portfolio

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LuisaSolano

INDUSTRIAL DESIGNER

MARKETING SPECIALIST

COMMUNITY MANAGER

MULTICHANEL GRAPHIC DESIGNER

Graduate from the Industrial Design program at the National University of Colombia, with experience in marketing and brand experience design. I stand out for my ability to devise and execute effective strategies that position and grow brands in the market. I have worked on creating digital marketing strategies, collaborating in social media management, and generating creative and relevant campaigns.

www.linkedin.com/in/luisafsolanor20

SOFTTeamwork, Time Management, Creativity, Problem Solving, Communication, Initiative HARDDesign and Development Processes, State-ofthe-Art Identification, Information Organization, Analysis, and Synthesis, Interview Structuring, Graphic Design, Service Blueprinting, Market Research, Content Management.

EDUCATION WORK EXPERIENCE

PONTIFICIAUNIVESIDADJAVERIANA

Diploma Program - Digital Marketing and Analytics Strategy

UNIVERSIDADNACIONALDECOLOMBIA

Degree - Industrial Designer | 2016 - 2022

IEBUSSINESSCHOOL

Especialization - Brand Identity and Strategy

PLATZIPLARFORM

Course - Content Marketing

LICEOSUPERIORDEBOGOTÁ

High School | 2010 - 2015

COMMUNITYMANAGER&DESIGNER

Bamboleira

Community Management - Visual Design. Content Production. Social Media Strategy. Market Research. Monitoring and Analysis. Multichannel Graphic Design - Banners for advertising campaigns and special events. Creation of graphic content for email marketing strategies.

SOCIALMEDIACONTENTMODERATOR

TeleperformanceColombiaS.A

Content Review - Evaluation of content posted on social media.

Content Removal.

Policy Implementation - Application of guidelines proposed by the client to evaluate content.

Monitoring

- Monitoring user behavior on social media to improve moderation.

BRANDEXPERIENCEDESIGNASSISTANT

NationalUniversityofColombia

Community Management - Social media management. Content creation and publishing.

Market Research - Structuring and implementation of interviews.

Participatory observation. Trend identification.

Insights Analysis - Data organization. Report development. Perception evaluation.

Strategy Development - Brand growth and positioning strategies.

BAMBOLEIRA Wearable Heritage

Community Manager

Multichanel Graphic Designer

2024

INSTAGRAM GRID PLANNING

INSTAGRAM STORY PLANNING AND POSTING

COPYWRITING

DAILY INSTAGRAM POSTING

EMAIL MARKETING DESIGN

META ADS DESIGN

REEL PLANNING AND EDITING

MARCA BARICHARA Herencia, Alma y Encanto

Community Manager Brand Strategy Creator

Project carried out in 2021 in collaboration with Lorena Salgero for the cration of a brand working with the Industrial Design program at the National University of Colombia 2021

FACEBOOK POSTING

COPYWRITING

COMMUNITY INTERACTION

DE MUERTE LENTA delicias para untar

Social Media Strategy Creator

Project carried out in 2020 in collaboration with Catalina Torres, Dubán Vargas, and Alejandro Garzón for the Brand Experience Observatory of the Industrial Design program at the National University of Colombia

WEB DESIGN PROPOSAL

YOUTUBE PRESENCE

INSTAGRAM STRATEGY

INSTAGRAM STORY PROPOSAL

AUROS COPIAS 2020

Social Media Strategy Creator

Project carried out in 2020 in collaboration with Catalina Torres, Dubán Vargas, and Alejandro Garzón for the Brand Experience Observatory of the Industrial Design program at the National University of Colombia

INSTAGRAM POST PROPOSAL

INDUSTRIAL DESIGNER LuisaSolano

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