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BALANCE TREND REPORT S/S19 LOTTI MARTIN-FULLER 201038548

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TABLE OF CONTENTS

11 15 17 MINIMALISTIC MILLENNIALS

CUSTOMER PROFILE

BRAND HISTORY

35 37 41 YARNS & FABRICS

CHOSEN FABRICS

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CHOSEN SILHOUETTES


19 25 27 29 BRAND VALUES

THE NEXT CHAPTER

WHY & OTHER STORIES?

MOOD & COLOUR

43 57 59 61 COMPLETE RANGE PLAN

& OTHER STORIES VISUAL MERHCANDISING AND MARKETING

REFERENCE LIST

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IMAGE REFERENCE LIST


MINIMALISTIC MILLENNIALS ‘Minimalistic

Millennials’

inspired

peaceful

harmless,

people

lifestyle

is

In

an

trend,

simplified order

upheaval

to

lifestyle escape

around

of

the

them.

turning

to

established

a

minimalism

trends

in

revolt

reactive

are

of

and

fulfilled

experiences.

The

lifestyle trend

is

a

when

new

lifestyle

trend,

investigating

micro

Millennials’,

up-to-date

news

Millennials’

lifestyle

in

is

trend

was

a

A/W17.

of

non-

a

disillusioned, uninterested and gender-

filled with a want and need to live a peaceful

and

‘Minimalistic

and

Followers

1,

‘Minimalistic

where the followers are open-minded and are

phase

fluid culture which had emerged out of a

full

continuous state of suffering. The trend

an

is born out of radical change and revolt

equalist movement that accepts each and

against social and political unrest (namely

every member – no discrimination exists.

sexual harassment claims rising, and BREXIT).

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CUSTOMER PROFILE NAME: Alexandra Stedman GENDER: Female AGE: 24 JOB: Freelance Fashion Stylist LOCATION: London INCOME: £35,000+, disposable income. ASPIRATIONS & EMOTIONS: Wants to learn new skills and continuously better herself.

Striving for new experiences, and lives life to the full. Environmentally conscious.

SOCIAL MEDIA: Enjoys scrolling through social media such as Instagram and Facebook to connect with like-minded people in order to share life experiences.

INTERESTS: Enjoys clean lines, no frills and minimalistic spaces. Runs a fashion and

lifestyle blog in her spare time. Likes art, music, travel and spending time with other people.

PURCHASING DECISIONS: Fashion conscious and sophisticated, yet doesn’t follow ‘trends’.

Purchases key staples for her wardrobe, and makes occasional impulse purchases of more

expensive pieces that stay in her wardrobe for a long time. Tries to buy sustainably sourced products.

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BRAND HISTORY


One-stop styling destination filled with collections from three design ateliers in Paris, Stockholm and Los Angeles

(& Other Stories, 2018)

& Other Stories is part of the H&M group,

Behnaz

creatives” who “wish to give women the

“they mix and match, and buy high and

founded in 2010 by a “small group of

Stockholm

freedom of expression through one brand”

and

idiosyncratic

that

be creative today – and that was the idea

with the different directions” (Walker,

decided to bring clothing into the mix.

2013).

& Other Stories isn’t trend driven, and

Creative

uses little to no marketing tools to bring in their consumers.

director Samuel Fernstorm said

the brand is “about focusing on the whole

look. We believe shoes, bags, accesso-

brand aims to be shoppable by all

ries, jewellery, lingerie and beauty are

– age, style and price, it aims to be

key for styling, and just as important as

affordable where all the value is in the

clothing” (Walker, 2013).

product rather than the packaging (Fumo, 2014).

women

wardrobe. We felt that customers want to

lifestyle concept” (Walker, 2013) that they

The

of

more for things that will stay in their

it was only after “the label blossomed innovative

said

a hairclip, but they’re okay with paying

inally focused on beauty products only, an

atelier,

low. They don’t want to pay too much for

(& Other Stories, 2018). The brand orig-

into

Aram, head of design in their

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BRAND VALUES


&

“Being

Other Stories (AOS) are

environmentally

comes with a lot of

conscious,

who are “committed to caring

Their

a global brand

responsibility. We take

for both the present and the

this responsibility very

the quality of their products

our processes, in all of

future” without compromising (& Other Stories, 2018).

seriously, within all of our markets.

As the fashion industry is the

A

world, AOS and the H&M group

requirements on environmental

second biggest industry in the

feel that they have a large responsibility

to

prevent

climate change (H&M, 2018). Due

to

[being]

one

challenges the

brand

interest

“Climate of

of

has

in

the

our

an

taking

change major

time”,

invested

action

against it (& Other Stories, 2018).

code

of

conduct

is

followed by the brand which has practices

conditions –

this

and

for

helps

to

working

employees make

the

“supply chain more sustainable”

(&

Other

Stories,

training,

education

2018). Furthermore, the brand provide reward

good

performance

of

the suppliers, so to make it

an equally important priority.

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reduce

brand the

ethos

is

“to

environmental

footprint in the fashion world” by

having

recycling

in-store

schemes

(&

beauty Other

Stories, 2018). In 2015, AOS

introduced textile recycling

into particular stores, which

entails consumers bringing in old textiles from any brand

to be recycled into products such

as

geofleece,

stuffed

toys and shoe insoles. AOS declare that each item is “a valuable

source

of

raw

material – a treasure ready to embark on its next chapter” which is sorted into one of four

categories; Upcycling, Recycling, Reuse, and Rewear (& Other Stories, 2018).


THE NEXT CHAPTER

Through

thorough

style

trend

Summer

2019

found

research in

into

phase

the

1,

life-

Minimalistic

Millennials, a fashion trend concept for Spring/ has

emerged

Balance.

Balance

is

born out of a response to the perpetual state of suffering creating an upheaval in society and a turn to a lagom lifestyle which celebrates minimalism. Consumers anxiety

therefore

are

and

all-consumed

a

feeling

they

are

with

of

wanting

increased

losing

control,

to

turn

to

nature to bring serenity, as WGSN said “In a world increasingly lived through our screens, our urge to connect with nature is becoming more visceral” (2015).

The Balance trend concept intertwines the needs of

the

consumers

(turn

to

nature

to

combat

social and political unrest) and & Other Stories’

brand values. & Other Stories pride themselves on sustainability themselves product creates reflects design

Angeles.

yet

into

range.

a

the

have an

The

sustainable

all

Balance

consumers

ateliers;

not

of

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the

immersed

sustainable

trend

clothing

Paris,

25

fully

package

range

brands

Stockholm

and

that

three

Los


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WHY & OTHER STORIES?

A weakness of & Other Stories is that they are

not driven, however, this trend concept allows

the brand to eliminate this whilst tapping into new markets. Although this trend concept is aimed

at drawing in existing loyal customers seeking peace and serenity and a turn to nature, it will

also attract a new consumer market of people who love outdoor sports such as hiking, but also want

to remain fashionable. Key competitors such as Patagonia

will

be

blown

out

of

the

water

and & Other Stories will be the new go to for sustainable, nature-supporting fashion.

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MOOD & COLOUR

VIBRANT

Freedom | Explore | Youth | Serenity | Travel | Peace | Change | Abeyance

1

2

3

12

11

10

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5

9

8

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EARTH

4

6 7


MOOD & COLOUR

The Balance trend concept can be split into

two colour palettes – vibrants and earth tones.

The

vibrant

colours

(red,

pink,

electric blue, orange etc.) represent the youthful consumer profile of the brand whilst the

earth

tones

(khaki,

brown,

beige,

forest green etc.) represents their adaptation

to nature. The colour palette is versatile

however, as a customer may choose to stay within the earth tones and use one colour from the vibrant tones as a pop of colour – the palette delivers to consumers who are either unadventurous or daring.

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YARNS & FABRICS

Fashion leaves an enormous carbon footprint, and it is evergrowing.

The

demand

for

man-made

fibres

such

as

polyester

has doubled in the past 15 years (Technical Textile Markets cited

in

Claudio,

2007).

It

is

these

man-made

fibres

that

require large amounts of energy-intensive processing and use culpable

amounts

of

fossil

fuels

in

their

manufacturing.

& Other Stories pride themselves on sustainable living and their mission statement is to care for both the present and the future.

Due to all of the above reasons, the fabric selection for the balance trend package was the most important decision. It is vital that all the fabrics used are sustainably produced, and above

all environmentally conscious. Other strategic reasons for the

selection of fabrics include: price, weight, durability and comfort. As it is a Spring/Summer collection, only lightweight fabrics have been chosen.

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CHOSEN FABRICS

HEMP SILK

Luxurious,

silky,

BAMBOO

satin

fabric. 70% Hemp, 30% Silk. Hemp gives the fabric durability

and

strength

(Offset Warehouse, 2018a). Hemp

“doesn’t

wear

out,

it wears in and with time gets softer still” (Thought Clothing, 2018).

Bamboo

has

some

ORGANIC LINEN

great

Organic Linen is a natural

properties,

It is breathable and cool.

properties such as: natural antimicrobial

natural ability to protect

against UV radiation, smooth surfaces

absorbancy

and

and

high

water

durability

(Vivify Textiles, 2018b).

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fibre made out of flax plant. It is made using certified methods are

and

used

in

no

chemicals

the

process

(Vivify Textiles, 2018a).


ORGANIC COTTON

100%

Organic

grown use or

Cotton

is

Strong,

durable

fertilisers

recyled

polyester

naturally,

synthetic

RECYCLED POLYESTER

pesticides.

doesn’t

Organic

cotton feels the same as normal

benefical social

factors

cotton

and

in

yet

qualities

has

to

fabric

mde

and

from

TENCEL BLEND

soft

100%

(RPet).

Started as a plastic bottle, now

recyled

and

reworked

(Offset Warehouse, 2018c).

environmental

49%

Organic

Tencel,

Cotton,

5%

Wool.

breathable.

Wool

46%

Smooth

and silky to touch, very self-regulating

is

fibre

a

-

keeps you warm on cold days and cool on hot days. Tencel is a man-made fibre sourced

manufacturing

from sustainable tree farms

(Thought Clothing, 2018).

and

has

incredible

mois-

ture absorbing properties perfect wear

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spring/summer

(Offset

2018b).

1

for

Warehouse,


CHOSEN SILHOUETTES [3]

[2]

[1]

[4]

[5]

[6]

[7]

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[9] [8]

The Spring/Summer 2019 key silhouettes for

The key silhouettes are:

angelic flowy silhouettes of & Other Stories’

the balance trend package intertwine the

existing products with a fresh new twist

of nature and escapism. The collection is fairly casual with loose shapes which is

in line with the core consumer and can be

described as ethereal due to the frills and asymmetric lines (not uncommon in the brands past designs).

Asymmetric Pleat Skirt

Woven Asymmetric Strappy Top

• • • • •

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Elasticated Tank Crop

Long Sleeve Extreme Crop

Slouch Wide Tapered Trousers Cargo Tie Gilet

Prairie Frill Dress

Backless Hooded Culotte Jumpsuit Asymmetric Tent Wrap Maxi Dress


COMPLETE RANGE PLAN

ASYMEMETRIC PLEAT SKIRT

Pleated and panelled mini skirt with waistband detail

Hemp silk tie belt

• •

Silver hardware d-ring buckle

Concealed hook and side zipper

Composition: 100% Recycled Polyester

Colour: Light Blue, Red, Peach, Khaki and Beige Fabric care: Machine wash 30°C gentle cycle Selling price: £49

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ELASTICATED TANK CROP

High neck sleeveless crop with elasticated waistband

Triangle open back detail

Organic Linen back

Composition: Tencel Blend - 49% Organic Cotton, 46% Tencel, 5% Wool Colour: Red, Orange, Mustard Yellow, Cool Grey and Khaki Fabric care: Machine wash 30°C gentle cycle Selling price: £25

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WOVEN ASYMMETRIC STRAPPY TOP

4 Strap detail tie side crop top

Two thick straps, two thin straps

• • •

Asymmetric neck line

Concealed back zipper Contrast stitching

Composition: Hemp Silk - 70% Hemp, 30% Silk

Colour: Electric Blue, Bright Fuschia, Khaki Fabric care: Machine wash 30°C gentle cycle Selling price: £45

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PRAIRIE FRILL DRESS

Frilly high neck prairie dress

Concealed back zipper

• •

3 Tiered skirt Frill Hem

Composition: 100% Bamboo Twill

Colour: Peach, Mustard Yellow, Light Blue, Beige Fabric care: Machine wash 30°C gentle cycle Selling price: £49

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CARGO TIE GILET

Crop tie waist military gilet

4 Pocket detail

• • •

Hemp silk tie belt Balloon Hem

Silver hardware buttons

Composition: 100% Organic Cotton

Colour: Forest Green, Khaki, Brown, Beige Fabric care: Machine wash 40°C Selling price: £79

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SLOUCH WIDE TAPERED TROUSERS

Super high waist slouchy wide tapered trouser

Tailored waistband

• • •

Oversized fit

Sophisticated creases

Slanted side pockets, welt pockets on bum

Composition: Organic Linen

Colour: Beige, Mustard Yellow, Light Blue, Cool Fabric care: Machine wash 30°C gentle wash Selling price: £79

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Grey, Peach, Red, Khaki


BACKLESS HOODED CULOTTE JUMPSUIT

Hooded zip-down culotte jumpsuit

Open shin split hem

• •

Open back detail

Recycled polyester cross back detail

Composition: Tencel Blend - 49% Organic Cotton, 46% Tencel, 5% Wool Colour: Electric Blue, Mustard Yellow, Orange, Red, Beige Fabric care: Machine wash 30°C gentle wash Selling price: £69

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ASYMMETRIC TENT WRAP MAXI DRESS

Asymmetric Halterneck flowy midi dress

Hemp Silk belt in contrasting colour

• • •

Low back

Silver hardware belt Contrast stitching

Composition: Hemp Silk - 70% Hemp, 30% Silk

Colour: Red, Fuschia, Electric Blue, Light Blue, Beige, Khaki Fabric care: Machine wash 30°C gentle wash Selling price: £89

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LONG SLEEVE EXTREME CROP

Soft, thick material

Extreme crop

• •

Open back detail

Can be worn as an oversized jumper or a fitted top

Composition: Tencel Blend - 49% Organic Cotton, 46% Tencel, 5% Wool

Colour: Orange, Mustard Yellow, Electric Blue, Fuschia, Forest Green, Khaki, Brown

Fabric care: Machine wash 30°C gentle wash Selling price: £69

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& OTHER STORIES VISUAL MERCHANDISING & MARKET The

BALANCE

situated

by

collection the

front

will

be

doors

of

the shop, so as to catch the eyes and

attention

straight

away.

collection with

of

will

even

more

the

consumer

Furthermore, be

the

surrounded

plants

than

the

store already uses in their visual merchandising, this shows the link between

the

products

and

their

sustainable make-up. On the wall behind the products there will be polaroids of the products being produced and the materials being grown. Next to the polaroids will be a timeline of the products lifecycle thus far, showing how this collection embraces ‘slow fashion’ rather than ‘fast fashion’. Lastly,

there

will

be

an

interactive virtual reality screen and headphones that the consumer can put on and watch mini films of the materials being produced in

their

respectable

countries.

This creates a strong bond with the target consumer as it helps them

to

holds

realise

the

same

that

the

ethical

brand values

as they do. As the target consumers

are

millennials

who

are

technology-driven, virtual reality is a great experiential marketing tool that catches their attention.

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TING

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REFERENCE LIST Claudio, L. 2007. Waste Couture: Environmental Impact of the Clothing Industry. Environmental Health Perspectives. 115(9), A449-A454.

Fumo, N. 2014. Six Crucial Things to Know About & Other Stories. RACKED. [Online]. [Accessed 10th February 2018]. Available from: https://www.racked.com/2014/10/15/7573427/ other-stories

H&M. 2018. Sustainable Fashion. [Online]. [Accessed 12th February 2018]. Available from: http://about.hm.com/en/sustainability/sustainable-fashion.html

Offset Warehouse. 2018a. Champagne Hemp Silk Charmeuse. [Online]. [Accessed 30th

March 2018]. Available from: https://www.offsetwarehouse.com/products/nude-hemp-silkcharmeuse-1

Offset Warehouse. 2018b. White Wool and Tencel Blend. [Online]. [Accessed 30th March

2018]. Available from: https://www.offsetwarehouse.com/products/white-wool-tencel-blend Offset Warehouse. 2018c. Recycled Polyester Satin. [Online]. [Accessed 30th March

2018]. Available from: https://www.offsetwarehouse.com/products/recycled-polyester-satin

Thought Clothing. 2018. Our Natural Sustainable Fabrics. [Online]. [Accessed 30th March 2018]. Available from: https://www.wearethought.com/sustainable-fabrics/

Vivify Textiles. 2018a. Organic Linen Plain. [Online]. [Accessed 30th March 2018].

Available from: https://www.vivifytextiles.com/collections/organic/products/organic-linen-plain

Vivify Textiles. 2018b. Bamboo Twill Green.

[Online]. [Accessed 30th March 2018].

Available from: https://www.vivifytextiles.com/collections/bamboo/products/bambootwill-green

Walker, H. 2013. H&M & Other Stories: A new chapter for the British high street. The

Independent. [Online]. [Accessed 12th February 2018]. Available from: http://www.independent.co.uk/arts-entertainment/art/features/hm-other-stories-a-new-chapter-for-thebritish-high-street-8529924.html

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WGSN. 2015. The Vision A/W 17/18: Earthed. [Online]. [Accessed 14th February 2018]. Available from: https://www.wgsn.com/content/board_viewer/#/62979/page/2

& Other Stories. 2018. About. [Online]. [Accessed 15th February 2018]. Available from: https://www.stories.com/gb/About

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IMAGE REFERENCE LIST

In order of appearance: Dawnson-Hoff, V. 2015. & Other Stories’ Newest Campaign Features Transgender Models. Elle. [Online]. [Accessed 12th February 2018]. Available from: https://www.elle.com/ fashion/news/a29864/other-stories-launches-transgender-campaign/

H&M. 2018. & Other Stories. [Online]. [Accessed 12th February 2018]. Available from: https://about.hm.com/en/brands/stories.html

Fashion Gone Rogue. 2018. Everyday Heroes: New season essentials from & Other Stories. [Online]. [Accessed 13th February 2018]. Available from: https://www.fashiongonerogue. com/other-stories-spring-2018-essentials-shop/

& Other Stories. 2018a. Home. [Online]. [Accessed 13th February 2018]. Available from: https://www.stories.com/en_gbp/index.html

Hege In France. 2018a. 5 Favourite outfits from & Other Stories. [Online]. [Accessed

13th February 2018]. Available from: http://www.hegeinfrance.com/5-favourite-outfitsfrom-and-other-stories/

Hege In France. 2018b. 5 Favourite outfits from & Other Stories. [Online]. [Accessed

13th February 2018]. Available from: http://www.hegeinfrance.com/5-favourite-outfitsfrom-and-other-stories/

WGSN. 2017a. The Message 2019: Part 1 - Action/Reaction. [Online]. Accessed 14th February 2018]. Available from: https://www.wgsn.com/content/board_viewer/#/72017/page/6

WGSN. 2017. The Vision 2019: Part 1 – In Touch. [Online]. Accessed 14th February 2018]. Available from: https://www.wgsn.com/content/board_viewer/#/72205/page/1

TEETH. 2017. A strange way of breathing. [Online]. [Accessed 17th February 2018].

Available from: http://www.teethmag.net/maddalena-arcelloni-strange-way-breathing/ WGSN. 2017. Women’s forecast S/S 19: In touch. [Online]. [Accessed 2nd March 2018]. Available from: https://0-www-wgsn-com.wam.leeds.ac.uk/content/reports/#/Future+Trends/w/Forecast/26709

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Stedman, A. 2018a. The Frugality. [Online]. [Accessed 3rd March 2018]. Available from: http://www.the-frugality.com

Stedman, A. 2018b. The Frugality. [Online]. [Accessed 3rd March 2018]. Available from: http://www.the-frugality.com

Stedman, A. 2018c. The Frugality. [Online]. [Accessed 3rd March 2018]. Available from: http://www.the-frugality.com

Stedman, A. 2018d. The Frugality. [Online]. [Accessed 3rd March 2018]. Available from: http://www.the-frugality.com

Stedman, A. 2018e. The Frugality. [Online]. [Accessed 3rd March 2018]. Available from: http://www.the-frugality.com

Ashtaryeh, S. 2015. Vans and & Other Stories Team Up for a Killer Collab. Elle. [Online]. [Accessed 3rd March 2018]. Available from: https://www.elle.com/fashion/news/ a27846/vans-other-stories-collaboration/

WGSN. 2017b. The Message 2019: Part 1 - Action/Reaction. [Online]. Accessed 3rd March 2018]. Available from: https://www.wgsn.com/content/board_viewer/#/72017/page/6

Pinterest. 2018a. Recycling & Other Stories. [Online]. [Accessed 4th March 2018]. Available from: https://www.pinterest.co.uk/pin/529173024948815588/

Baldi, E. 2016. Blue is in fashion this year. [Online]. [Accessed 5th March 2018]. Available from: http://blueisinfashionthisyear.com/2016/05/16/blueweekly-18-19/

The Street Pie. 2016. & Other Stories recycling program. [Online]. [Accessed 5th March 2018]. Available from: http://thestreetpie.com/en/2016/07/11/other-stories-recycling-program/

Pinterest. 2018b. Recycling & Other Stories. [Online]. [Accessed 5th March 2018]. Available from: https://www.pinterest.co.uk/pin/529173024948026495/

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IMAGE REFERENCE LIST

Ethical Gear. 2017. Beaumont Organic – an ethical source of quality fashion. [Online]. [Accessed 20th March 2018]. Available from: https://ethicalgear.com/sources/beaumont-organic-an-ethical-source-of-quality-fashion All Pantone Shades: WGSN. 2017a. Woman’s Colour S/S19: In Touch. [Online]. [Accessed 30th March 2018]. Available from: https://www.wgsn.com/content/board_viewer/#/73434/page/9 Pictures 1, 2, 3, 4 ,10 and 12: Craggs, H. 2017. Europe Colour S/S19: In Touch. WGSN. [Online]. [Accessed 2nd April 2018]. Available from: https://www.wgsn.com/content/board_viewer/#/73153/page/7 Pictures 8 and 11: Varga, C., and Kostiak, Y. 2017. Active Colour S/S19: Common Ground. WGSN. [Online]. [Accessed 2nd April 2018]. Available from: https://www.wgsn.com/content/board_viewer/#/72679/page/9

Pictures 5, 6, 7 and 9: WGSN. 2015a. The Vision A/W17/18: Earthed. [Online]. [Accessed 3rd April 2018]. Available from: https://www.wgsn.com/content/board_viewer/#/62979/page/17

WGSN. 2017b. Woman’s Colour S/S19: In Touch. [Online]. [Accessed 3rd April 2018]. Available from: https://www.wgsn.com/content/board_viewer/#/73434/page/9

Pinterest. 2018. Zaha hadid completes messner mountain museum. [Online]. [Accessed 10th April 2018]. Available from: https://www.pinterest.co.uk/pin/460704236859517590/

WGSN. 2015b. The Vision A/W17/18: Earthed. [Online]. [Accessed 10th April 2018]. Available from: https://www.wgsn.com/content/board_viewer/#/62979/page/17

Offset Warehouse. 2018. Champagne Hemp Silk Charmeuse. [Online]. [Accessed 10th

April 2018]. Available from: https://www.offsetwarehouse.com/products/nude-hemp-silkcharmeuse-1

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Vivify Textiles. 2018. Bamboo Twill Green. [Online]. [Accessed 10th April 2018]. Available from: https://www.vivifytextiles.com/products/bamboo-twill-green

Vivify Textiles. 2018. Organic Linen Plain. [Online]. [Accessed 10th April 2018].

Available from: https://www.vivifytextiles.com/collections/organic/products/organic-linen-plain

Vivify Textiles. 2018. Organic Cotton Twill Beige 230gsm. [Online]. [Accessed 10th April 2018]. Available from: https://www.vivifytextiles.com/products/organic-cotton-twill-beige-230

Offset Warehouse. 2018. Recycled Polyester Satin. [Online]. [Accessed 10th April 2018]. Available from: https://www.offsetwarehouse.com/products/recycled-polyester-satin Offset Warehouse. 2018. White Wool & Tencel Blend. [Online]. [Accessed 10th April

2018]. Available from: https://www.offsetwarehouse.com/products/white-wool-tencel-blend Vivify Textiles. 2018. Bamboo. [Online]. [Accessed 10th April 2018]. Available from: https://www.vivifytextiles.com/collections/bamboo All Sillhouettes: WGSN. 2018. Image & Design Library. [Online]. [Accessed 18th April 2018]. Available from: https://www.wgsn.com/library/results/a63dc2f4021d0701a53767bd81d8a341

& Other Stories. 2018b. Home. [Online]. [Accessed 19th April 2018]. Available from: https://www.stories.com/en_gbp/index.html

& Other Stories. 2018c. Home. [Online]. [Accessed 19th April 2018]. Available from: https://www.stories.com/en_gbp/index.html

& Other Stories. 2018d. Home. [Online]. [Accessed 19th April 2018]. Available from: https://www.stories.com/en_gbp/index.html

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BALANCE S/S19

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