S
SHOPPE
“I am wearing a sport jacket by one of my favorite fashion powerhouses in Italy: Etro.”
NOVECENTO BOUTIQUE 8002 E Coast Hwy Newport Beach, CA 92657 949.715.1700
“My favorite accessories are my watch collections. I love Jaeger-LeCoultre and [Officine] Panerai watches.” “I am wearing one of my favorite shoes by Right Bank Shoe Co. My good friend Donald J. Pliner has made a comeback to the industry with comfortable yet fashion forward shoe design for men.”
THE FAMILY BUSINESS Ò Alex started Novecento Boutique in 2004 with the love of his life, his wife Melika, who also has over 30 years of experience in the fashion industry.
76 LOCALE MAGAZINE
EXPERT:
Alex Towhidian CREDENTIALS: PROPRIETOR, NOVECENTO BO UTIQUE
ACTIVE LIFESTYLE Ò Alex enjoys watching European soccer and Formula One autoracing as well as riding his motorcycle on PCH.
NATIVE KNOWLEDGE Ò The unique selection of clothes featured in the boutique are handpicked by Melika from all around the world.
