Live Action 2023 Annual Report

“You saved my life and her life. I am forever grateful I won’t have to live with regret and sadness. I appreciate your love and support”

LIVE

ACTION EXISTS TO:

END ABORTION BUILD A CULTURE OF LIFE.

Live Action is a 501(c)3 human rights non-profit and the digital leader of the global pro-life movement. Live Action exists today to shift public opinion on abortion and defend the rights of the most vulnerable. With 7 million social media followers and 2.2 billion lifetime video views, Live Action reaches up to 70 million people per month – transforming hearts and saving lives. 40% of surveyed followers said Live Action’s content has changed their position on abortion. Through compelling educational media, human interest storytelling, investigative reporting, and community activism, Live Action reveals the humanity of preborn children and exposes the abortion industry’s exploitation of women and families for profit.

Thanks to your generous support, the impact of Live Action’s life-saving work increased dramatically in 2023. We hear from people daily about how our videos, news articles, social media content, and other programs powerfully change their beliefs and save lives.

Last April, we were contacted by a young pregnant woman who shared that she was feeling pressure to abort. She felt alone and afraid, so the Live Action team connected her with a pregnancy resource center that walked with her for the duration of her pregnancy. In November, she sent us pictures of her precious newborn baby girl!

Countless mothers like this young woman need to be told the truth, comforted, and connected to loving, local support. Live Action is uniquely positioned to fill these needs, thanks to your generosity.

In 2023, Live Action content was viewed over 400 million times online - with most viewers being in our core target audience of Millennials and Gen-Zers. With over 2 billion lifetime video views, our online community of passionate pro-life advocates grew by over 633,000. We now have nearly 7 million combined followers across platforms who view and share the content this culture urgently needs.

It just takes one encounter with the truth to transform a heart and save a life.

From heartbreaking stories exposing the horror of abortion, to inspiring content encouraging motherhood and fatherhood, to satirical videos revealing the absurd illogic of the proabortion position, Live Action released thousands of pieces of content in

2023 designed to expose, inspire, and activate millions of young people.

We are on the frontlines, responding to the alarming threat of expanded abortion pill distribution and use in a post-Roe world by launching our groundbreaking I Saw My Baby series this past year. These true stories brought to light the heartbreak of women who, after taking the abortion pill, experienced trauma so intense they desperately wanted to warn other women against using this most common form of abortion. The series garnered millions of views and spurred activism events and a petition with over 177,000 signatures demanding CVS, Rite Aid, and Walgreens halt the distribution of the deadly pills.

This past year, Live Action also led a coalition of dozens of groups and leaders, uniting our movement behind a New North Star for the post-Roe era: to end abortion by ensuring recognition of equal protection of preborn children under the 14th Amendment. We were also thrilled to host our second Lawmakers Summit, where we gathered together dozens of leading pro-life legislators from across the nation to equip them to fight for life in their states. Since our first summit in 2022, North Dakota has passed a bill requiring public schools to show our Baby Olivia video or similar fetal development material to every student. Five additional states have filed similar bills for the 2024 legislative session

designed to get Live Action’s fetal development content in public schools in their states.

Live Action also continues to create free, best-in-class educational resources, not only for the pro-life movement, but for schools, non-profits, medical providers, and churches across the nation. In December, Live Action launched a groundbreaking tool called Window to the Womb — an innovative web app providing an intimate and medically accurate look at the intricate development of a baby’s life in the womb during each day of pregnancy. No other resource like this exists. None of these transformative projects and accomplishments would have been possible without your sacrificial generosity.

As we move into a new year, I cannot thank you enough for making this work to save lives possible. While the challenges ahead are great, I am confident that with your unwavering support, we will continue to transform hearts and minds to recognize the sanctity of every life and build a culture where abortion is truly unthinkable.

For life,

Lila Rose FOUNDER AND PRESIDENT

LIVE ACTION LEADS THE LARGEST ONLINE

FOLLOWING IN THE PRO-LIFE MOVEMENT & DECIMATES PLANNED PARENTHOOD IN ONLINE IMPACT.

64,764,114 REACHED PER MONTH IN 2023

6,990,769 TOTAL FOLLOWERS F d Õ ù É

2,170,054,428 LIFETIME VIDEO VIEWS

Prompted by the success of Live Action’s Baby Olivia short film released in 2021, we launched a new tool in 2023 called Window to the Womb.

Baby Olivia uses life-like, medically accurate 3-D animation to show the humanity of a preborn child growing in the womb. Baby Olivia has been viewed over 56 million times, and countless hearts and minds have been moved by the reality she presents. Window to the Womb, launched in December 2023, is a web app created as an expansion of Baby Olivia and offers an interactive, day-byday encounter with the

development of the preborn child during pregnancy. Viewers can name the child as they enter the site, learn incredible facts about stages in development, and see the intricate growth of the child in a pausable timelapse. This tool is especially powerful for impressionable young people and pregnant women, allowing them to connect with their preborn children. A web app of this caliber has never been created before and is already changing minds against abortion.

“This is the most compelling evidence against abortion. You should just share this reel every day for the next 10 years.”

“This is so beautiful. Thank you, Jesus, for your marvelous creation! I’m currently 11 weeks with my 5th beautiful soul that God blessed us with so it made me cry- life is a gift.”

2

1

BABY OLIVIA GOES TO SCHOOL

In April, North Dakota’s governor, Doug Burgam, signed HB 1265, affectionately named the “Baby Olivia bill,” into law, requiring that schools show a medically accurate, high-definition video on preborn human development during each week of pregnancy until birth.

ND State Senator Janne Myrdal presented Live Action’s Baby Olivia as the model for this necessary education. “I was inspired by Live Action’s ‘Baby Olivia’ video, so I drafted legislation showing students the divine journey that every human being experiences.”

More state leaders are expected to follow in North Dakota’s footsteps by introducing a Baby Olivia bill in 2024.

Read the press release here:

I Saw My Baby

In post- Roe v. Wade America, more than half of all abortions now occur through the dangerous, DIY abortion pill. That percentage is expected to rise, as major pharmacies such as CVS and Walgreens have agreed to begin selling the deadly drug. To expose the horrific realities behind the abortion pill, Live Action launched an educational

initiative called I Saw My Baby.

The project shares a report, video testimonies, and healing resources.

Each testimony provides honest, life-saving truths from women who saw their babies after taking the abortion pill.

Read the full report and more here:

TOTAL VIDEO VIEWS:

16,006,654

IMPACT COMMENTS

“I decided not to have an abortion.”

“This proves what we needed is someone there. We didn’t want to get rid of our babies. We just needed a shoulder and the baby father support. I went through the same and still today I cry every night for what happened. I can’t get pregnant and I lost my last baby last year. I can’t stop feeling it’s because of me and a punishment for what I did years ago. I hate this feminist movement, so evil encouraging women to this tragic experience. So evil.”

“I was pro-choice. I’ve done it. I know what I did was wrong. For years I have told myself it was what was best. After watching a few of these videos and the stuff Planned Parenthood was doing (selling baby parts) and I see how wrong I was.”

NATALIA’S STORY

KRISTI’S STORY

COMEDY VIDEOS

Bad ideas lose their power when humor is used to expose the truth. Live Action continues to expose the evil of abortion in creative ways through comedy sketch videos.

The Supreme Court Changed My Sex Life

Forever - Dark Times

After Roe v. Wade ’s overturn, Millennials and Gen Z face a “difficult” dating scene. Outlets like NPR called it a “dark time.”

With over 10 million views, Dark Times humorously delves into this shift, reflecting real comments from those adapting to state laws restricting their ability to kill babies.

TOTAL VIDEO VIEWS:

10,031,869

“Amy Coney Barrett did this to me!”

Organic Abortion Pills at CVS???

3,121,091 VIEWS

KIP (Killing Innocent People), Inc.

3,103,019 VIEWS

The Lightbulb Moment

2,190,210 VIEWS

LEVERAGING SOCIAL MEDIA TO CHANGE HEARTS AND MINDS

89%

say Live Action’s content strengthened their position against abortion.*

25% say Live Action’s content changed the position of someone they know on abortion.*

*Based On A Winter 2023 Survey

40% say Live Action’s content changed their position on abortion.*

DO YOU KNOW OF

BY LIVE ACTION’S CONTENT?

“Thank you so much for helping me find resources. You saved my life and her life. I am forever grateful I won’t have to live with regret and sadness. I’m 30 weeks now and I get to meet her soon”

“A friend of mine became pregnant with her new boyfriend and considered abortion. After showing her Live Action content and discussing the importance of the babies life she chose to keep her child”

“Yes! Our local pregnancy center in Biloxi, MS uses Live Action in their center for moms!”

“My younger sister was deciding whether to keep her baby because she was going to be a single mother, I sent her multiple articles, posts and story’s from Live Action and she changed her mind to keep her baby and now she is happier than ever :)”

“We love him with all our hearts and feel so blessed to have him as our son. His smile and laughter light up a room and he wouldn’t be here today if I had not seen Live Action’s video. Thank you, Live Action, for what you do. Thank you for sharing the truth about abortion. Thank you for saving my son’s life and my life too.”

“My preborn son, Charley who is now 31 weeks and was conceived through rape”

BORN IN 2019

BORN IN 2016

BORN IN 2019

BORN IN 2023

BORN IN 2020

MAN ON THE STREET

1M Views

359k Views

152k Views

43,513 Views

247k Views

142k Views

490,007 Views

181,213 Views

113,775 Views

261,997 Views

1,621,074 Views

SAMI ON SOCIAL

863,000 Views

2,300,000 Views

4,500,600 Views

2023 Digital Impact Highlights

YOUTUBE GROWTH

YouTube is the 2nd largest search engine in the world, where billions each year search for video content. The success of our strategy on the platform results in tremendous advancement of our life-saving message.

INSTAGRAM GROWTH

Follower Growth: +99,879 followers

534,848 to 634,727

Reach Growth: +47% Growth

4,967,820 to 7,318,570

We primarily reach young women of reproductive age with our content and marketing strategies on Instagram.

People Reached

The overwhelming majority of people who see our content on Instagram do not yet follow Live Action, meaning we are impacting the broader culture far outside of the bounds of Live Action followers.

Non-Followers Followers

“You guys are amazing abortion is wrong on so many levels. And even though I am only 15 years old I have still had to fight against abortion throughout my school. Recently one of my closest friends was talking about how she was pro choice and asked for my opinion. I told her abortion was murder and the killing of the most week and helpless group of people ever. She brought up how some people are not willing pregnant like in cases of rape and sexual assault. I was able to tell her how many people regret there abortions and that there is no need to punish an innocent life. I owe it all to you guys spreading the hard truth that many people don’t want to hear because it would burst their bubbles showing them the real raw truth about abortions. It gives me chills that people can see that and still think abortion is fine. Keep spreading the word!”

“I used to be pro-choice until watching a YouTube video of Lila Rose talk with a pro choice advocate.”

“I discovered Live Action around 6 years ago, I immediately became obsessed about learning more. Ever since then I feel as though I have found my calling and that is to protect The unborn in any way I can. I provide small donations when I can cuz I’m not rich however I do share lots of videos from live action and also view live action videos and articles with friends and family.”

“I am a Physican Assistant student at an extremely aggressive prochoice school in the Bay Area. We are constantly being taught incorrect information and I feel like live action has really helped me back up truths. My program requires us to obtain a public health degree as well and the program is constantly attacking pro life movements and faith. Thank God for Lila Rose. I would love to do my public health rotation with Live Action if this is offered!”

“Live Action was shown to me by a friend of mine. I was always Pro-Life, but I had always thought there should’ve been exceptions because of rape, etc. But after diving into Live Action’s content and realizing what happens during abortions, I am strictly Pro-Life. No innocent child should ever go through such painful deaths.”

“Live Action really put into perspective the horror of what abortion is for me. Are the videos gut wrenching and hard to watch sometimes? Yes. But they’re real. And Live Action is sharing the truth in a media full of sugar coated lies.”

“This organization has just changed me. I always knew abortion was wrong, because that’s how I was brought up, but I never really cared to dig deeper into the actual procedure. Once I started following Live Action, I saw how horrible abortion actually was. Because of Lila Rose, I am inspired to become a pro life advocate. I want to protect innocent lives.”

EXCLUSIVES

Francis Chan is one of the best-known and most-loved Protestant pastors in America. Drawing from his intimate relationship with God, Chan and Lila discuss the Christian Church’s essential role in pro-life leadership and the true message of mercy at the heart of the pro-life movement.

Trenee´ McGee is changing the narrative around what it means to be pro-life. As the youngest female in the Connecticut House of Representatives and one of the only pro-life Democrats serving in office, Trenee´ has been able to reach across aisles, generations, and communities in order to build a stronger culture of life.

In an exclusive interview following his acquittal on federal Freedom of Access to Clinic Entrances Act (FACE Act) charges, pro-life activist Mark Houck and his wife Ryan-Marie discuss the events that led to the unjust charges, the court proceedings, and what the future looks like for the Houck family.

Lianna was only 12 years old when she tragically became pregnant from rape. After rejecting abortion, she found profound healing and strength from her daughter’s unwavering love. Through motherhood, she found her purpose.

LIANNA REBOLLEDO EXCLUSIVE STATS:

VIDEO VIEWS: 21,300,624 LIKES OF CLIPS: 1,457,687

“Never ever heard this perspective... Wow!”

“Wow... never looked at it that way. That’s amazing”

“These words... literally have mind blown me. And for the first time my argument falls short in my eyes. Wow. Thank you.”

“Wow how amazing. Never thought of it from this perspective. Such a strong woman.”

PRO-LIFE

Our Pro-Life Replies series has been massively successful both in changing minds to be pro-life and in strengthening the confidence of those who already held a pro-life position. These viral videos respond to the most popular pro-abortion arguments with exclusive talking points in defense of life. In 2023, we made 7 more of these videos, responding to more of the most prevalent pro-choice arguments, including:

Pro-life is a violation of church and state

332,730 Views

REPLIES

Pro-life Is Forced Life Support

219,673 Views

Abortion Makes Women Equal With Men

40,548 Views

You’re Not Pro-Life, Just Pro-Birth

136,899 Views

Embryos Don’t Have Equal Value

303,690 Views

LIVE ACTION NEWS:

400K SUBSCRIBERS RECEIVE WEEKLY EMAILS

The goal of Live Action News is to save lives through education about the dignity and humanity of preborn children and to expose and fight the lies disseminated by the abortion industry.

8 MILLION ESTIMATED UNIQUE PAGE VIEWS

2300 ARTIC LES WERE PUBLISHED

Through daily news reporting and sharing compelling human interest stories, we seek to inspire and change the hearts and minds of readers about life-related issues at the state level, national level, and abroad. Live Action News continues to inform readers of the impact of the Dobbs v. Jackson’s Women’s Health Organization Supreme Court decision which overturned Roe v. Wade, exposing the strategies of the abortion industry and its allies, as well as efforts to build a culture of life in this new, post- Roe landscape.

Our 2023 articles have countered the pro-abortion narrative of mainstream media and have equipped pro-lifers to become even stronger in their defense of life at its most vulnerable stage. We have kept readers informed about

national, state, and local political leaders’ attempts to deter peaceful, grassroots pro-life activism, and we have provided detailed, firsthand accounts of the court proceedings in the cases of multiple pro-life activists, including nine who were unjustly charged with conspiracy and FACE Act violations. These heroes still await news of their fate for their involvement in peaceful, pro-life activism in our nation’s capital. And, as always, we continued to share countless inspiring stories that affirm the value and dignity of every human life.

VISIT LIVEACTION.ORG/NEWS TO READ MORE.

TOP FIVE ARTICLES OF 2023

#1

UN-linked report calls for decriminalization of all sexual activity, says children can consent to sex

Planned Parenthood promoter Gwyneth Paltrow says daughter ‘in shock’ after 6th grade sex ed #2

Mother shares photos of 9-week miscarried baby to show ‘God’s creativity and marvelousness’ #3

This New York man obtained the abortion pill. Guess what he did with it #4

First baby saved with newly-installed Safe Haven Baby Box in Kentucky #5

News Media

Live Action & Lila Rose AVE: $151M in 2023

Advertising Value Equivalency (AVE) is a calculation that estimates the value of a PR mention by comparing it to the cost of a comparable advertisement.

Whatever Podcast

Lila joined the Whatever podcast 4 times to share the dignity inherent in every human, the beauty of monogamous marriage, and the joy of being pro-life. The Whatever podcast hosts roundtable discussions on modern dating, relationships, and hookup culture.

I HAVE to comment...I was pro-choice before watching this debate, and even thought in the beginning of the debate I was agreeing with Destiny I rapidly changed my mind and I am now pro-life! So thank you for opening my eyes to this issue, and thank you for being online educating people like me.

Timcast IRL

Jesse Watters Primetime

TOTAL OP-EDS PUBLISHED

LILA ROSE: Democrats Once Again Prove Themselves The Party Of Infanticide

Corporate Abortion Benefits Are About Profits, Not Choice

These Two Major Pharmacies are Putting Women’s Lives at Risk

The Fifth Circuit Abortion Ruling Does Not Go Far Enough

The Pro-Life Movement Can’t Lead With Compromise

One Year After Roe Overturned it’s Time to Recognize this Fundamental Right

The Pro-Life Movement Should Follow Its North Star: Equal Protection

Biden’s Justice Department Unjustly Persecutes Pro-Life Activists

LILA AT THE

“Abortion at its core is a contradiction of every human right, for if human rights are not for all then they are for none. If human rights do not apply to human life in the womb, then they apply to no one. If our youngest child is not considered worthy of these rights, then why do these rights matter for anyone?”

- Lila Rose

In November 2023, Lila Rose spoke at the United Nations headquarters on the 75th anniversary of the Declaration of Human Rights. This Declaration was adopted by the General Assembly of the United Nations in 1948, three years after the liberation of the Nazi death camps where the horrors and evils committed against the Jewish people and political dissidents emerged. Its purpose is to enshrine the rights and freedoms of all human beings in a shared commitment by the member states to never repeat the same atrocities of the Holocaust.

The Declaration’s preamble states that the rights enumerated are for “all members of the human family.” It adds, “recognition of the inherent dignity and of the equal and inalienable rights of all members of the human family is the foundation of freedom, justice and peace in the world.” This was a powerful and important message for the founding members of the United Nations to make at the time, but 75 years later, the same institution does not uphold these same truths. Most members of the United Nations today support the human rights abuse of abortion.

Hosted by the Political Network for Values, the Transatlantic Summit gathered 200 world leaders and political representatives from approximately 30 countries around the world. These leaders share a common goal of protecting human dignity and human rights, defending life from conception to natural death. During the Summit, attendees read the Declaration of Human Rights from the floor of the United Nations Headquarters, calling on its members to defend the same declaration that the founders of this body once held.

Lila with 19-week-old preborn daughter at the UN

THE NEW NORTH STAR

On June 15, Live Action was joined by 26 pro-life groups and individuals to publish The New North Star Coalition Letter, posing a clear, unified goal for the pro-life movement post- Roe: ending abortion by acknowledging the equal protection of preborn children under the 14th Amendment.

Part of the letter states:

“The Fourteenth Amendment expressly forbids the states from denying ‘to any person within [their] jurisdiction the equal protection of the laws’… Crucially, the Amendment then goes on to provide that ‘no state shall deprive any person of life, liberty, or property, without due process of law; nor deny to any person within its jurisdiction the equal protection of the laws.’”

This visionary letter demands equal protection for preborn children from the moment of fertilization by means of the protections guaranteed by the 14th Amendment. It states, “There can be no distinction between someone’s biological humanity and his or her legal personhood. …From the earliest embryonic stage to the very end of life, each and every human being is a person and a bearer of fundamental dignity and has an unalienable right to life.”

The letter further calls upon every branch and level of government to

adopt policies consistent with this framework of equal protection.

Lila Rose, speaking on the letter’s release, commented, “At this moment, the pro-life movement is speaking with clarity and unity: we will completely end abortion and ensure that equal justice is achieved for every human being… That is our unified paradigm for victory, and nothing less will be acceptable.”

Read The New North Star Coalition Letter here.

“The lives of 2,000 children every single day depend on the action that this governing body takes. Our North Star is complete legal protection as promised by our 14th Amendment. Right now, in America today, abortion is unconstitutional. It is time for federal and state laws to reflect that. We stand on the precipice of a new era, an era when the darkness of Roe v. Wade has been vanquished by the light of truth and justice. Let’s look forward to our new North Star of equal protection, be inspired by the triumph of the last year, and demand with boldness, without compromise, demand complete legal protection in a country where every child is cherished and protected.”

Watch the full press conference here.

LAWMAKERS SUMMIT

In August, dozens of state lawmakers from over twenty states gathered in Salt Lake City for the second annual Live Action Lawmakers Summit. Over three days in the mountains, the legislators heard from experts like Lila Rose; Editor of Newsweek, Josh Hammer; and Director of the National Marriage Project, Dr. Brad Wilcox Director of the National Marriage Project, on a variety of life-affirming policies and strategies, including:

• New North Star: How the 14th Amendment Protects the Preborn

• Reaching Mothers and Rescuing Children

• Pro-Family Policy: Protecting the Family and Protecting Life

• Effective Story-Telling and Digital Communication

• Funding and Protecting Pregnancy Centers

• Real Healthcare Alternatives to Abortion

• Fetal Development Education in Schools

Live Action’s Lawmakers Summit is uniting a rising coalition of passionate pro-life leaders whose mission is to protect every child and make our great nation the most welcoming place on earth to raise a family.

22 STATES

45+ LAWMAKERS

“I’ve loved it. It’s probably been the best conference or summit that I have been to because they’re really teaching us new things that I haven’t heard before.”

-Representative Luana Stoltenberg, R-Iowa

“We’re all fighting the same battle, albeit in different states in different ways, but to know that there are people we can reach out to for help, they’re our resource and they’re out there, so we don’t have to do it alone.”

-Representative Reagan Paul, R-Maine

“One thing that’s really valuable about the Lawmakers Summit that Live Action has is the resources that are available to lawmakers who are passionate about protecting life.”

- Delegate Phillip Scott, R-Virginia

“Coming together with legislators from all across the country who live different lives, who are doing their work in the pro-life movement in different ways, it’s encouraging.”

-Representative Treneé McGee, D-Connecticut

Live Action held its fourth annual Life Awards Gala in Dana Point, California in September. We spent the evening celebrating the progress and impact of Live Action and the pro-life movement, looking forward to the important work ahead, and honoring three outspoken heroes who are boldly defending life in politics, media, and local activism.

Michael Knowles of the Daily Wire

KATHY IRELAND

Supermodel-turned-super-mogul Kathy Ireland is the most powerful woman-owned licensing brand in the world, according to License Global. Kathy enjoys a global platform as a result of proven leadership in human rights advocacy, including for the rights of preborn children. Ireland uses her platform to call for resistance to laws such as AB2223, which legalized infanticide in her home state of California.

GOV. KEVIN STITT

In 2018, Governor Stitt received more votes than any gubernatorial candidate in state history in his first bid for elected office of any kind. While running for office, Governor Stitt promised that he would sign every pro-life bill that came across his desk, and he has kept that promise. Stitt is a fourth-generation Oklahoman and a graduate of Oklahoma State University. He and his wife, Sarah, have been married for 25 years, and they have six children.

SISTERS OF LIFE

The Sisters of Life are a religious community of women founded in 1991 by Cardinal John O’Connor. In addition to the three consecrated religious vows of poverty, chastity, and obedience, they take a fourth vow to protect and enhance the sacredness of human life. Their missions include: caring for women who are pregnant and in crisis; accompanying college students on campus; inviting those suffering after abortion to receive the healing mercy of Jesus; intercessory prayer; retreat works; and fostering a culture of life through evangelization.

2024 & BEYOND

THE TRUTH ABOUT

SEX CAMPAIGN

According to the New York Times, 87% of women who have abortions are unmarried, and 60% already have a child. Abortion culture is downstream from hook-up and shack-up culture. The solution is respect and love – and sex only within the context of lifelong love and commitment. Strong marriages make strong families, and sex belongs within marriage. Research shows that those who have the most fulfilling sex are those within heterosexual, monogamous, committed marriages, and we believe everyone deserves to know this fact.

Using the latest in biological, historical, and sociological research, Live Action will release videos defending and promoting love-based, commitment-based sexual ethics as we aim to heal and expose one of the root causes of abortion in our culture.

WITNESSES OF ABORTION CAMPAIGN

WINDOW TO THE WOMB EXPANSION

NEW PODCAST

LEADING LIVE ACTION

LILA ROSE

President & Founder

Lila Rose has been called the Messenger-InChief of the pro-life movement by VICE News and the face of the Millennial anti-abortion movement by The Atlantic.

Lila Rose is a writer, speaker and activist who founded and serves as president of Live Action, a human rights organization with the largest online impact among both pro-life and pro-abortion groups with a reach of up to 70 million per month and over 2 billion lifetime video views.

Lila has devoted her life to ending the scourge of abortion and making America a more welcoming place to raise a family. Lila speaks internationally on family and cultural issues, has addressed members of the European Parliament, and has spoken at the United Nations’ Commission on the Status of Women. Lila is the author of Fighting for Life: Becoming a Force for Change in a Wounded World and hosts The Lila Rose Podcast.

JOSEF LIPP

Chief Operations Officer

Josef Lipp is a master operator who brings extensive experience building and developing teams and the infrastructure to support them. A strategic operations leader, Josef has held leadership roles in creative non-profits as well as high-tech startups. Before coming to Live Action, Josef lent his expertise to the production of values-driven film projects. He also helped to scale a business from $0 to $8.4 million in annual recurring revenue. Josef serves on Live Action’s executive team, strategizing, implementing, and managing the organization’s vast array of initiatives. Josef is married and has two daughters and a son.

KIMBERLY BIRD Vice President of External Relations

Kimberly Bird is a dedicated wife, mother, pro-life advocate, and national speaker. She began her career as an investigative journalist at an NBC station in Beaumont, Texas, uncovering criminal activity against children. Moving back to her hometown after marrying her sweetheart in 2008, Kimberly led the communications and public relations team at a national staffing firm for 12 years. As the Vice President of External Relations at Live Action, Kimberly leads several areas of the organization, including news and research teams, sponsored and hosted events, and high-level fundraising efforts. Kimberly lives in Tampa, Florida with her husband and their four daughters.

NOAH BRANDT

Vice President of Communications

Noah Brandt has spent his life fighting in Congress and state houses to protect children from the scandalous human rights abuse of abortion. Before coming to Live Action, Noah led communications strategy at a leading pro-life group and worked on many successful political campaigns in defense of human life. Noah completed his undergraduate and graduate education in Political Science & Legislative Affairs at George Washington University. At Live Action, Noah leads communications and public policy initiatives to ensure preborn Americans are treated with dignity and have their right to equal protection recognized under the law. Noah lives in Missouri with his wife and daughter, often traveling to Washington, D.C. and state capitals nationwide to fight for life.

In my five-year tenure with Live Action, I have never seen such passion and support from our vision-partners. Your sacrificial generosity has helped us take our content to new heights, changing minds and saving lives in every corner of the country. I’m pleased to share with you our 2023 financial report and look forward to seeing what we can accomplish together in the coming years.

It is with our deepest gratitude that we thank you for your loyalty and the trust you put into our work at Live Action. Because of you, I know we will see our mission come to life!

Most gratefully,

Josef Lipp, Chief Operating Officer

BECOME A LIFE DEFENDER:

Life Defenders are Live Action’s dedicated monthly giving partners making our work possible.

LEGACY GIFTS:

Live Action accepts all forms of planned gifts, including gifts of stock, IRA rollovers, charitable remainders, and bequests. You can make a lasting impact by naming Live Action as a beneficiary of your will, trust, or retirement account. Live Action will work with your trusted advisors at your convenience and will provide standard language you can include in your estate plan.

BO ARD OF DIRE CT OR S

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2200 Wilson Blvd., Ste 102, PMB 111 Arlington, VA 22201

Ms. Lila Rose

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MINDS CHANGED ON ABORTION

“Oh man… this video is enough to make me against abortion completely.”

“I HAVE to comment.. I was pro-choice before watching this debate, and even though in the beginning I was agreeing with Destiny, I rapidly changed my mind and I am now pro-life! So thank you for opening my eyes to this issue, and thank you for being online educating people like me.”

“I was pro-choice. I… I’ve done it. I know what I did was wrong. For years I have told myself it was what was best… After watching a few of these videos and the s*** Planned Parenthood was doing (selling baby parts) I see how f****** wrong I was.”

“Bro why did I have to see this as I’m thinking abt. aborting my baby :(”

“Your efforts made me change my mind on the value of my own life. No more I devalue myself.”

“I support you guys page so much. U guys saved my son. I walked out the abortion clinic twice because I just couldn’t do it. And now I have a bad a** son who I can’t imagine life without. Keep doing what u doing. Eventually women will realize that abortions aren’t plan b. It’s murder. Period.”

“Thank you for all that you guys do! As someone who used to be pro-abortion, I found this page just browsing around and was horrified to see the disgusting and immoral realities of abortion that are just simply not talked about or acknowledged in the pro-abortion realm of media. So seriously, thank you for spreading this message of truth and reality so I could get myself straight. Thank you <3”

“Finding this account has changed my life. I was neither pro-life, nor prochoice before, I simply didn’t think much about it. But now I find I’m becoming unwaveringly pro-life. Your content keeps giving me more knowledge about what to say in difficult discussions. Thank you and keep going <3”

“Lila Rose converted me to pro-life”