How Video Content Can Boost Your Google SEO and Ranking Digital marketing in Long Island includes video content marketing to help establish your brand and boost your search engine ranking.
Earlier, the Internet provided mostly text-based information but today it includes videos too. Video is becoming one of the most popular forms of content on the internet. Research shows that it takes 1.8 million words in text format to communicate the same amount of information as a one-minute video and video content is easier to consume. So, to provide more easily consumable information and meet the demands of the users, search engines are beginning to prioritize sites with video content. Keeping this in mind, many businesses are now focusing on video content in their digital marketing techniques. Digital marketing in Long Island includes video content marketing to help establish your brand and boost your search engine ranking. Google algorithm is smarter now with technical aspects like RankBrain and BERT. Video user interest and engagement. It is estimated that soon video will account for 82% of internet content. So, here are 5 ways on how video content can boost your SEO. People spend more time on video content: Compared to a text or an image, video tend to attract more audience attention. Good quality videos are a great way to display and improve your brand and as well as business reputation. Your video content should be a useful resource of information for your customers. A video becomes useful only if it can answer 80% of the most common questions visitors have about your product or service. Posting videos like “get to know us� helps to communicate your brand value, message, and composition to viewers and thereby encourage user engagement. Google