LIFESTYLE LETTER
Gratitude
In this season of gratitude, we often find ourselves reflecting on the many blessings in our lives. Thanksgiving encourages us to slow down, embrace the present, and appreciate the people and moments that bring us joy.
This month, I’ve been especially grateful for the small, everyday moments that make life beautiful: the laughter of loved ones, quiet mornings with a cup of coffee and my devotional or book, enjoying a moment in the backyard at sunset with my husband, enjoying time with my dog, Zoe and the chance to be part of such a vibrant community here in New Braunfels. Every morning I take a gratitude walk and thank God for the little and big things I am so grateful for.
Our November issue is dedicated to stories of gathering, giving back, and celebrating the people and organizations that make New Braunfels such a special place. We’re endlessly thankful for our advertising partners, whose support allows us to bring inspiring stories to your doorstep each month, and for the readers who make it all worthwhile.
As we prepare to gather with loved ones, let’s take a moment to reflect on what truly brings meaning to our lives. This holiday season, may we find contentment not in possessions or accolades but in the connections we nurture and the good we do for others.
Wishing you and your family a season of gratitude and grace,
RACHEL SCHAFFNER, PUBLISHER @NBTXCITYLIFESTYLE
November 2025
PUBLISHER
Rachel Schaffner | rachel.schaffner@citylifestyle.com
EDITORIAL COORDINATOR
Lauren Mendez | lauren.mendez@citylifestyle.com
EDITOR
Kelly Shearing | kelly.shearing@citylifestyle.com
SOCIAL MEDIA COORDINATOR
Kelly Shearing | kelly.shearing@citylifestyle.com
CONTRIBUTING PHOTOGRAPHERS
Caring Senior Service, WildSide
Corporate Team
CEO Steven Schowengerdt
President Matthew Perry
COO David Stetler
CRO Jamie Pentz
CoS Janeane Thompson
AD DESIGNER Rachel Kolich
LAYOUT DESIGNER Kathy Nguyen
QUALITY CONTROL SPECIALIST Marina Campbell
city scene
WHERE NEIGHBORS CAN SEE AND BE SEEN
@BEYONDBLESSEDNB
@ANDREWRAMON
@RACHELSCHAFFNER
@KRAUSESCAFE
@SARAHRAMIREZ
@RACHELSCHAFFNER
1: Beyond Blessed Salon is spending day one of dove season with Lonestar Premier Outdoors 2: Mallory Gallaher with Gruene Outfitters at the Grand Opening of their shops at The Station 3: Nick Sisoian “The LLC Guy” and son Jackson at the New Braunfels Business Expo 4: Painting with a Twist night at Krause’s Cafe 5: Andrew Ramon with The Cavanaugh Crew looking at real estate in New Braunfels 6: J.J. and Sarah Ramirez at Moonshine & Ale for J.J.’s Birthday 7: Laurie Jarrett taking a selfie with the Align Mastermind Group volunteering at Tree of Life
@LAURIEJARRETT
Matador Men’s Grooming Ribbon Cutting
Matador Men’s Grooming had its official ribbon-cutting ceremony on September 4, 2025. Step back into a traditional shop at Matador’s with their time-tested approach to haircuts, shaves, and other grooming services. Leave looking and feeling like your best self. Services can go beyond just the typical cut. Nape shave, steam towels, scalp massages, and neck/ shoulder massages will have you coming back time and time again.
Photography by @nbtxchamber
New Braunfels Business Expo
The New Braunfels Chamber hosted its 37th Annual Business Expo, bringing together more than 100 local businesses and 1,500 attendees. From food tastings and wellness services to financial guidance and home care solutions, the event offered something for everyone. Congratulations to Roofer Chicks and Balloon Man for taking top honors in this year’s booth awards.
by
New Braunfels Chamber Intercity Visit
In the middle of September, the New Braunfels Chamber gathered local leaders for its Intercity Visit to Lawrence & Topeka, Kansas. The threeday trip highlighted how another region approaches growth, collaboration, and revitalization. From structured sessions to casual conversations, the experience sparked fresh ideas the Chamber can apply to continue moving New Braunfels forward.
Photography
ARTICLE BY KELLY SHEARING
PHOTOGRAPHY BY KELLY
SHEARING,
CARING SENIOR SERVICE
HOW CARING SENIOR SERVICE TURNS CARE INTO CONNECTION AND NEW MEANING
CIRCLE OF CARE
“THE HELP CAN BRING PEACE OF MIND.”
Caring Senior Service keeps one thing front and center. Most people want to stay at home. Cathy started Caring Senior Service with that in mind, creating a team that offers nonmedical help with bathing, dressing, medication reminders, meal prep, light housework, rides and errands, and plain company. They also give families a break with respite and overnight support. What sets them apart is pairing warm, trained caregivers with tech tools. They partner with Pocket RN nursing support, a 24-hour virtual assistant, and AI monitoring that only flags health alerts and routine changes. Care can even be introduced gently — caregivers may come in professional everyday clothes so a client sees a friend, not a stranger.
Dining & Entertainment
Joe’s story shows how deep that care can go. Joe cared for his wife Annie through the slow, hard days of dementia. When it became too much, Caring Senior Service stepped in and provided round-the-clock help until Annie passed. The team stayed with her in those last months. That steady support gave Joe space to take some time for himself and to find a new way forward.
He stayed close to the caregiver who had helped them. Then he made a quiet, powerful choice. He joined the team. Now Joe drives clients to appointments, plays cards with those who want company, and brings small comforts that
matter. In a few months, he has helped several people. He also takes part in the caregiver training program so he could learn how best to help. As Lara put it, "it kind of came full circle for him." For Joe, the work brings new purpose and a way to give back to the people and community who helped his family.
Another story speaks to long-term bonds. CSS cared for a man for 14 years. He was active in the New Braunfels community and hoped to reach 100 years. He passed at 99 in October, just before his birthday. Caregivers gathered for a memorial. They shared small, funny, stories about his antics. The agency had also cared for his ex-wife until she passed. These were not short jobs. They were relationships.
If families are tired, the advice is simple. Don’t wait. Try a few hours, a couple times a week. Let your loved one meet a caregiver as a friend. The help can bring peace of mind, steady routines, and a way for loved ones to stay at home where they want to be. Caring Senior Service brings care and heart to everything they do.
1750 E Common St, New Braunfels, Texas 78130 V@elevatedeyecaretx
GATHER
SAVOR &
Easy holiday favorites to share with family and friends
ARTICLE BY RACHEL SCHAFFNER AND KELLY SHEARING
The holidays have a way of pulling us into the kitchen, where laughter, good food, and the smell of something delicious in the oven make everything feel extra special. At NBTX City Lifestyle, we love sharing the recipes that always seem to bring a little extra joy to the table. These are the tried-and-true favorites we reach for when we want to keep things simple, tasty, and comforting. These dishes are like little secrets we can’t help but pass along to friends during the season.
RACHEL’S GREEN BEAN CASSEROLE:
DIRECTIONS:
Preheat oven to 350°F. Mix beans, soup, milk, soy sauce, and pepper in a bowl. Fold in a handful of onions. Spray pan, pour mixture in, and bake 30 minutes or until bubbling around the edges. Top with French-fried onions, then bake for another seven minutes. Take out and let cool for five minutes before serving. Enjoy!
CONTINUED >
INGREDIENTS:
• 3 cans green beans
• 1 can cream of mushroom soup
• 1/4 cup milk
• 1 tbsp soy sauce
• 1 tsp black pepper
• 1 can French-fried onions
KELLY’S CHEESE BALL
DIRECTIONS:
Soften cream cheese at room temperature. Mix all ingredients in a bowl, form into a ball, and wrap in cling wrap. Chill at least one hour, ideally overnight. Remove 1 hour before serving. Serve with Wheat Thins or other firm crackers.
INGREDIENTS:
• 2 8-oz. blocks of cream cheese
• 1 cup shredded sharp cheddar
• 1/4 cup bacon bits
• 2 green onions, chopped
• 1 tsp. Lawry’s seasoned salt
• 1 tsp. garlic powder
• 1 tsp. onion powder
• Black pepper, to taste
• Wheat Thins
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Keys to Kindness
THE RENFELD GROUP OPENS
DOORS TO BRIGHTER FUTURES
ARTICLE BY KELLY SHEARING
When you buy a home with The Renfeld Group, you’re not just finding the right address. You’re joining a bigger story. Shelby Renfeld and her team believe that real estate is about people first, not just transactions. Their motto, "Opening Doors to Better Lives," reflects their mission to serve others through both their work and their giving. Guided by the belief that “when you’re given much, you give much,” The Renfeld Group supports organizations that bring hope and comfort to the community. Each home sale helps provide meals for seniors, shelter for military families, and resources for students and teachers. It’s about more than closing on a house. It’s about opening hearts.
COMAL COUNTY SENIOR CITIZENS FOUNDATION
Aging should be joyful, not lonely. That’s why the Comal County Senior Citizens Foundation (CCSCF) has become a lifeline for older adults in the community. Their programs focus on four key areas: nutrition, fitness, education, and social connection. Every weekday, seniors gather for hot congregate meals, and for those who cannot leave home, Meals on Wheels ensures no one is forgotten. Last year alone, CCSCF provided more than 121,000 meals at no cost to seniors, veterans, and disabled adults.
But food is only the beginning. Seniors can join group exercise classes, enjoy live music on Fridays, play games with friends, or even head out on bus tours. For those with pets, AniMeals delivers food and helps with veterinary needs so beloved companions can stay healthy, too. These services do more than fill a calendar. They improve energy, self-esteem, and mental health, while reducing the risk of hunger and isolation. By partnering with CCSCF, The Renfeld Group helps
seniors stay active, independent, and connected, reminding them that they remain a vital and loved part of the community.
FISHER HOUSE FOUNDATION
For military and veteran families, medical emergencies bring enormous stress. On top of the worry for their loved one, there are often heavy financial burdens from travel and lodging. Fisher House Foundation provides relief by building comfort homes located near major military and VA medical centers worldwide. Families stay free of charge in private suites with shared kitchens and cozy living areas, giving them both privacy and community during hard times.
The story of Fisher House began with Zachary Fisher, a builder and philanthropist who believed one person could make a difference. He and his wife, Elizabeth, committed more than $20 million to build the first houses. That single act of kindness has grown into a network of over 90 homes that have served more than half a million families. The Renfeld Group is proud to support Fisher House because it keeps families together when togetherness matters most.
HOMES WITH HEART
For Shelby Renfeld and her team, success is measured in more than awards or sales numbers. It’s about creating ripples of kindness in the community. Each home they help buy or sell touches lives beyond the front porch, reaching seniors who need a hot meal, veterans’ families who need a safe place to stay, and children who need school supplies. When you work with The Renfeld Group, you’re not just moving into a house. You’re helping build a better tomorrow, one family at a time.
“For us, success means more than awards or sales volumes. It’s about creating a ripple effect of good.”
- Shelby Renfeld
THANKFUL FOR OUR VETERANS
ARTICLE BY KELLY SHEARING
New Braunfels takes Veterans Day to heart, and there are many thoughtful ways to honor those who served beyond a meal out. This year, the city’s Veterans Day Parade & Ceremony is set for Saturday, November 8, 2025. Whether you grew up here or are visiting, a small act of thanks can have a big impact.
Ways to celebrate veterans in New Braunfels
• Attend a veteran event or volunteer. Showing up is powerful. This not only gives you a chance to give back, but also offers a way to connect with the veterans in the community.
• Visit the New Braunfels Veterans Memorial to leave a flag, a note, or a flower. Take a quiet moment to read names, reflect, and share the space with family.
• Observe a moment of silence at 11:00 a.m. with your children. Use the moment to explain why November 11 matters and invite kids to ask questions about service and sacrifice.
Meaningful ways to thank veterans in our community
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HOW TO: seasonal home scents
L ESSENTIAL O I L C O MBINATION
Fall essential oil combinations provide a warm and cozy scent while also protecting from sickness prevalent in the colder season. Follow these oil combinations to create your own seasonal scent.
immune boost
DIRECTIONS :
Combine the following essential oils with a base oil (coconut oil).
INGREDIENTS:
• Cinnamon: Antibacterial; Antiviral
• Clove: Antibacterial; Antiseptic
• Lemon: Uplifts; Kills Bacteria Reduces Inflammation
• Oregano: Antimicrobial; Antioxidant
• Eucalyptus: Decongestant; Provides Healing
HOW TO USE:
Apply to wrists or feet. Do not use it on your face.
home defender
DIRECTIONS:
Combine the following essential oils.
INGREDIENTS:
• Orange: Reduces Stress; Antimicrobial
• Eucalyptus: Decongestant; Provides Healing
• Cinnamon: Antibacterial; Antiviral
• Black Pepper: Supports the Nervous System
• Clove: Antibacterial; Antiviral
• Rosemary: Reduces Stress; Helps with Respiratory Fatigue
HOW TO USE:
Fill the diffuser with water and apply the desired amount of drops.
ARTICLE BY CELENA CISCO
Rachel turned a magazine into community.
City Lifestyle isn’t just a publication — it’s a pulse. A rhythm of voices, neighbors, and stories woven together by someone who believes in the power of connection. As we expand, we’re looking for people ready to turn care into community. Are you ready to be that spark?
NBTX City Lifestyle
Published by Rachel Loved by NBTX
H O P E
with YOU
The holidays have a way of calling us back to what matters most—faith, family, compassion, and the quiet but powerful act of giving. As lights go up and calendars fill, there are still many who sit in silence, carrying burdens too heavy to bear alone. But what if this season, you could be the spark that changes everything for someone else?
The founders of City Lifestyle, through their private foundation, are once again launching its annual Christmas Giving Campaign—a heartfelt effort to seek out and support individuals and families who have quietly fallen through the cracks. The mission is simple: to bring light, dignity, and hope to those who need it most.
Since its beginning just four years ago, this initiative has grown from a humble idea into a life-changing movement. Last Christmas alone, more than 200 families across the country received unexpected support—financial relief, but also something even more powerful.
“We don’t just send checks,” says Steven Schowengerdt, CEO and founder of City Lifestyle. “We send a message: You are seen. You are loved. And you are not forgotten.”
Together with City Lifestyle President Matthew Perry, Steven has helped shape this into a tradition that goes far beyond charity. “This is about community,” Matthew adds. “We believe we’ve been blessed, so now we get to be a blessing.”
Every story begins with a nomination. Often, it’s a neighbor, coworker, friend, or teacher—someone who’s been quietly carrying too much for too long. One past recipient, after receiving unexpected support during a time of deep personal struggle, wrote:
SCAN TO NOMINATE
“We send a message: You are seen. You are loved. And you are not forgotten.”
“Beyond the very practical solution of receiving funds to fix my car, this thing you guys worked together to do is bigger than that. I carry the Christmas card you sent in my purse. When things get really hard, I pull it out and remember what it felt like to be seen. That card represents hope— that change for the better is possible. I’m not sure how many people get to carry hope around in their purse. But I do.”
Another wrote in after her husband was diagnosed with aggressive brain cancer and unable to work:
“This support has blessed our family not only financially, but emotionally and spiritually as we trust God to meet our needs throughout this difficult time. Thank you to our anonymous friend and to your foundation. What a joy and gift to be part of God’s family!”
Each year brings countless stories like these—real lives touched by simple acts of kindness. Some use the funds to pay overdue bills, others to afford groceries, medication, or repairs. But no matter the circumstance, the impact is the same: hope is restored.
This season, you have the opportunity to be part of that. The campaign is now open to nominations—completely confidential and prayerfully considered. Whether it’s someone battling illness, facing unemployment, or just in need of a helping hand, you can bring them a moment of grace that will ripple far beyond Christmas morning.
“Knowing my mom was chosen filled my heart with indescribable joy,” said another past recipient. “Your generosity doesn’t just brighten her life; it inspires hope and faith in all of us. It enables her to stay in her home and get back on her feet.”
Nominations are open from November 1st to December 5th, 2025. To submit someone you know, simply scan the QR code or visit @CityLifestyle on Instagram, where you’ll find the nomination form in the bio.
This holiday season, let’s give more than gifts. Let’s give each other the gift of being seen. Because sometimes, the smallest gesture becomes someone’s greatest miracle.
To nominate someone in need, visit: KingdomBuildingFoundation.org or scan the QR code.
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WILDSIDE’S ESPRESSO MARTINI
People rave about WildSide’s Espresso Martini, and after one sip, you’ll understand why. This cocktail is the perfect balance of bold and smooth, bringing together rich espresso, a touch of sweetness, and a silky finish that feels indulgent without being over the top. With a house-made cold foam topping it off, this martini is the perfect way to unwind after a long week.
Ingredients:
• 2 oz. Stolichnaya Vanilla Vodka
• 1 oz. of Kalua
• 1 oz. of cold brew
• Top with house made cream (heavy cream and simple syrup)
Directions:
1. Fill a shaker with ice
2. Combine vodka and Kalua with cold brew coffee in the shaker cup
3. Shake vigorously
4. Strain into a martini glass
5. Top with cold foam
6. Enjoy!
ARTICLE AND PHOTOGRAPHY BY WILDSIDE
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NOVEMBER 2025
events
A SELECTION OF UPCOMING LOCAL EVENTS
NOVEMBER 6TH
Community Book Swap
801 W San Antonio St, New Braunfels, TX 78130 | 4:00 PM
Are books taking over your home? Read all your favorites time and time again? The Community Book Swap is the perfect place to offload some of those books collecting dust and find some new ones. Bring a book, take a book. Browse donated books at the community table. Enjoy some light refreshments as you mingle with other book lovers.
NOVEMBER 7TH
Wurstfest
178 Landa Park Dr, New Braunfels, TX 78130 | 9:00 AM
It’s that time again! Wurstfest officially kicks off on November 7 at 9:00 a.m. and continues through November 16th. This annual celebration mixes German culture with Texas-sized fun. While this year won’t have engraved bricks, there is still plenty of fun to be had with food and goods vendors. See you there. Prost!
NOVEMBER 8TH
Veterans Day Parade & Ceremony
Main Plaza, New Braunfels, TX 78130 | 10:00 AM
Honor those who have served by heading to the Downtown Main Plaza for the Veterans Day Parade and Ceremony. Get there early to claim the best seats for the parade, then watch as New Braunfels honors those who have served. Come celebrate your favorite veteran at this fun, family-friendly event.
NOVEMBER 21ST
Downtown Lighting & Santa’s Arrival
Main Plaza, New Braunfels, TX 78130 | 6:00 PM
The holidays are right around the corner, and it’s time to light up downtown. Head downtown to the Main Plaza to watch the beautiful lighting up of downtown. The event also celebrates Santa’s arrival! Kick off the holiday season right at this free event that will be fun for the whole family.
NOVEMBER 22ND
Jingle Jolly Christmas Festival 2025
701 Common St, New Braunfels, TX 78130 | 12:00 PM
Want some classic holiday magic? The Jingle Jolly Christmas Festival brings just that with family fun for everyone. Pictures with Santa are just the start. Join in on the Ho-Ho-Ho contest or the best elf contest before sitting down and enjoying the live music from local choirs. Holiday shopping is also a must with over 150 vendors to choose from.
NOVEMBER 27TH
Comal Cops for Kids 17th
Annual Gruene Turkey Trot 5k
1281 Gruene Rd, New Braunfels, TX 78130 | 8:30 AM
The holiday season wouldn’t be complete without a Turkey Trot. Join the Athlete Guild and the Comal Cops for Kids Foundation for a fun 5k run/walk through historic Gruene. The race starts and stops in front of Gruene Hall. Proceeds benefit local charities that ultimately support children in our community.
