Toys at Spring Fair Hall 5 Stand G64
French design Juratoys 020 8878 2133 www.juratoys.co.uk Janod is the leading wooden toy brand in France and is fast becoming the most talked-about wooden toy brand in the UK. Whether it’s putting together two parts of a puzzle, building a tower with a few cubes, tightening or unscrewing, following a path with their fingers or pushing the right key of a xylophone, playing requires a lot of effort from the child. Because every child is different, Janod creates clever toys that meet their every need in order to help them develop their skills: Kaloo offers little ones a soft and enchanting world that would meet their needs in terms of learning. For more than 19 years the Kaloo brand has been specialising in soft toys and bedding accessories. Kaloo is now present in nearly 40 countries. The range consists of many plush animals, doudou puppets, traditional bears and now a very popular my first dolls’range called Tendresse. Tendresse launched in 2017 and was so popular that Juratoys has expanded the range for 2018. The Alex Brands family of brands has introduced some fantastic new products this year, with an injection of fresh ideas and colours.
Hall 5 Stand G60
Puppet love The Puppet Company 01462 446040 www.thepuppetcompany.com The Puppet Company is showing more than 40 new puppets for 2018, including a new collection of animal glove puppets. These new puppets are made with a different material to the company’s normal classic ranges such as Long Sleeves and CarPets, which enables the company to offer them at a very competitive cost price. They are not designed to replace current ranges but to give a really good glove puppet with a retail margin of x2.4 and a lower RRP! There are 27 in the collection, with more designs to follow. The range name for these super new puppets is Puppet Buddies. Also in development are large Dinosaur Head hand puppets, which will be in a range of different colours and will make an excellent addition to the existing Large Creatures collection. Also look out for a Unicorn in the Carpet collection and a fantastic Sloth being added to both CarPet and Full Bodied ranges. Finally, the Puppet Company will be showcasing four fabulous new Sockette puppets, which will make a welcome addition. Wilberry, the Puppet Company’s soft toy collection, continues to grow, with more than 60 new styles being added for 2018
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Hall 5 Stand E40-F41
Hugs galore Keel Toys www.keeltoys.com 01233 506363 Meet the characters from Animotsu, Keel Toys’ numberone selling collection, which grew in sales by over 200 per cent in 2017. To boost sales in 2018, Dinosaurs and Ballerinas have been added to the range in the Animotsu trademark vibrant colours. The 15cm Collection will see the introduction of seven new designs, including Seahorse, Seal and even a Rainbow Rabbit. Hugg ’ems comprise eight wonderfully coloured animal characters with long arms, weighted paws and swirling tails that can be hung from your arm or neck and that just love to be hugged. Unicorns continue to be a must-have. Keel Toys’ offering includes new luxury lying unicorns in pink and white and in sizes 35cm, 50cm and 70cm, along with Glitter Gems Unicorns in vibrant pinks, purples and rainbow colours. Or perhaps you’d prefer Pugsley, our favourite Pug who is dressed in a Unicorn Onesie. Central to Keel Toys’ winter 2018 range are three themed Christmas collections; Pugsley, Pipp the Bear and Animotsu. The fair will also showcase Keel Toys Retail Solutions, a fantastic, simple way to display key soft toy collections, including both FSDU and MDF permanent display units.