Coolhunting Magazine 17/18 INT

Page 32

NEXTVR INC.

exclusive access to sport events from your couch from home

This company lives up to the idea to follow newest trends and always keeps those in mind. NextVR is one of the first companies, which offers to see a sports event live, with the feeling of being in the middle of a sports game, from your couch. It is the most realistic version right now, for attending in a sports event without being there, just with virtual reality glasses. The company has a patent on their technology and is ranked as marked leader in this new industry.

COOLHUNTING | PAGE 31

The sector sports went through a lot of changes in a really short time. Due to a lot of new findings in technology and the expectations from customers, the industry had to develop faster then ever. It is not enough anymore to just watch a game on TV. There have to be more information about the game during the game, there is supporting to understand rules better. NextVR is bringing that part to the next level. The goal is for example, to be able to ‘attend’ in an American football game, which happens in California, being in the position of the top player from the day and all that from your couch in Leeuwarden, Netherlands.

The company is still in their experimental phase, which is why the Olympics for instance could not be watched live, but only one day after. The goal is tough to make exactly that possible. The Olympics or World Championships are in different countries all over the world. With the VR glasses it will be possible for people to watch it all over the globe and immerse in the sport sector of the leisure industry. Experts already predict, that the possibilities with this technology will be enormous and a lot is still to be discovered.


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