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S ’ O H W JOURNAL-WORLD Wayne Selden and the No. 16 Jayhawks will take on 12-0 Toledo tonight at 7 p.m. Game preview in Sports, 1B

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KU looks online for future students

‘CAN’T DO IT ALONE’

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Advertising push takes the Jayhawk message to YouTube, social media sites By Ben Unglesbee bunglesbee@ljworld.com

Kevin Anderson/Journal-World Photo

JASON AND JENNIFER THORNTON and their 5-year-old son, Hayden, share a family moment on the couch at home in Leavenworth. Jason, who retired medically from the Army, suffers from PTSD and chronic depression. Jennifer is getting her master’s in social work at KU.

Scholarship winner navigates system for husband disabled by PTSD By Sara Shepherd sshepherd@ljworld.com

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er husband — the smiling 6-foot-5-inch soldier who’d respond to “Jump!� with “How high?� and who friends once teased about being whipped — had forgotten they were having a baby that day. Six hours after he was supposed to be at the hospital, a friend found Jason Thornton at home, not answering the phone or door, wondering where everybody was. Jennifer Thornton was furious. But not surprised. In the six years since returning from his second tour of duty in Iraq, Jason has been completely changed by posttraumatic stress disorder. Chronically depressed, hyper-vigilant, unable to work, in and out of rehab, up and down on prescription medications — he’s needed a beacon, and Jennifer has been it. Navigating a complex system of diag-

noses, care and benefits for Jason inspired Jennifer to help others with PTSD. She is pursuing a master’s degree in social work at Kansas University and this year was one of the first two students to receive KU’s Wounded Warrior Scholarship. In addition to disabled veterans, caregivers are eligible for the scholarship, said Randy Masten, assistant director for KU’s Graduate Military Programs office. “We’re aware that when someone has a serious injury that it affects more than just that individual,� Masten said. “It also affects the family.�

••• Jason pulled the car over, breathing hard. He’d just turned onto the wrong side of the road. Panicking, Jennifer started yelling at him. He yelled back, she said, saying something like, “I’m used to

SCHOLARSHIPS Kansas University’s Wounded Warrior Scholarship program awards up to $10,000, renewable up to four years, to disabled veterans or their spouses, caregivers or children. KU students Jennifer Thornton and Anthony Schmiedeler received the school’s inaugural Wounded Warrior scholarships for this school year. The number of scholarships bestowed each year depends on funds available. Learn more or donate to the fund online at gmp.ku.edu/wws.

If you’ve noticed Kansas University’s emblematic Jayhawk following you through cyberspace at some point in the past couple years, you’re not alone. On YouTube, Pandora, Twitter, Facebook, websites of all kinds — plus billboards and postal mail and other traditional platforms — KU has been searching out potential students and supporters so it can promote the university’s message. Both the money and organizational effort to do that Tim Caboni, have increased in recent KU’s vice years. Figures provided by chancellor of the university show KU’s public affairs, is helping organize spending on advertising increased by almost $1 milthe school’s lion between 2009 and 2013, million-dollar outreach online. from about $983,000 in the 2009 school year to about $1.83 million in 2013. Those figures exclude Kansas University Endowment Association funds spent on ads and other items that don’t get termed “advertising.� Beefing up KU’s marketing apparatus was a priority for Tim Caboni, KU vice chancellor of public affairs, when he began in 2011. He did that by reorganizing the university’s communications and marketing unit into its own in-house creative team to develop content for ads.

Please see ALONE, page 2A Please see ONLINE, page 2A

Court ruling likely to shape Kansas school-funding debate “ expected around

By John Milburn

Associated Press

TOPEKA — A years-long fight over how the state funds its public schools will move from the courts to the Capitol next year after the Kansas Supreme Court issues a ruling, which could force law-

— Rep. Don Hineman, R-Dighton

makers to pay hundreds of millions of dollars more to school districts — or require they do nothing at all.

A lower court ruled that the state was not meeting its constitutional obligations for funding schools, ordering an increase in

spending of more than $440 million. The Supreme Court heard arguments in the case in October, and its decision is

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year. The state will spend more than $3 billion in the current fiscal year — and that doesn’t include state contributions to teacher pension accounts.

Just the threat of that court ruling will kick off a higher level of activity.� the same time

the legislative session begins on Jan. 13. Public school funding already accounts for LEGISLATURE more than 50 percent of all state govPlease see SCHOOL, page 2A ernment spending each

Vol.155/No.364 20 pages

Admissions review Kansas education officials are debating whether to try to shorten the length of time it takes to change the admission standards at the state’s public universities. Page 3A

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