PRO MOT I O N
On August 17, 2015, we hosted our second annual Blogger Block Party! The event was timed to align with NY NOW¨, the fashion-forward, design-driven home and lifestyle show in New York City, attended by the hottest lifestyle, entertaining, food, and home bloggers. We celebrated summer with over 500 attendees in a friendly neighborhood format with engaging demonstrations and activations. 2
4
3
5 1
7 8 9
13
6
12
11 10
15 14
17 16
1. DIY terrariums at the Delta Messipe Station. 2. Spin & Win flower wheel sponsored by Snuggle. 3. Refreshing Gold Peak samples during Tea Time. 4. Design and DIY experts Laurie March, Jason Cameron and Genevieve Gorder. 5. Testing out the Wagner Sprayer. 6. Wilsonart invites bloggers to #ExploreNewSurfaces. 7. Benjamin Moore paint, ofcial sponsor of the Paint Party. 8. HGTV Magazine editor in chief and publisher, Sara Peterson and Dan Fuchs, with Jason Cameron. 9. Danielle Colding presenting Designer Downloads. 10. Samples courtesy of Secret. 11. Partygoers posing in front of the step and repeat featuring Benjamin Moore colors. 12. Green lifestyle expert Danny Seo presenting Upcycle & You. 13. Cuisinart giveaway. 14. Tempur-Pedic and Stanton Carpet display. 15. Winning DIY Cat Castle from the Nutrish blogger challenge. 16. HGTV Beach Flip contestant, Sarah Roussos-Karakaian, creating a sharable shopping board in the Overstock Oasis lounge. 17. A guest takes the #ChinetChallenge.
