Sugar Moon Brand Guidelines

Page 43

40 • Sugar Moon Bake Shop

404.377.3354 707C East Lake Drive, Decatur, Geogria 30030 sugarmoonbakeshop.com

Item 1. 2. 3.

Description Red Velvet Mint Chocolate Caramel Macchiato

Client:

Invoice #: 00167 Date: August 17, 2012 Amount Due: $60.00

Broken Box / Laura Sharp 4310 Northlake Circle Atlanta, Georgia 30345 678.447.7166 laura@breakthebox.com

Unit Cost ($) $30/dozen $30/dozen $30/dozen

Quantity 1.5 1.0 1.5

404.377.3354 707C East Lake Drive, Decatur, Geogria 30030 sugarmoonbakeshop.com

Price ($) $ 45.00 $ 30.00 $ 45.00

Item 1. 2. 3. NOTeS:

Subtotal :

120.00

Total : Amount Paid :

- 60.00

Balance Due :

$ 60.00

Client:

Invoice #: 00167 Date: August 17, 2012 Amount Due: $60.00

Broken Box / Laura Sharp 4310 Northlake Circle Atlanta, Georgia 30345 678.447.7166 laura@breakthebox.com

Description

Unit Cost ($)

Red Velvet Mint Chocolate Caramel Macchiato

Quantity

$30/dozen $30/dozen $30/dozen

1.5 1.0 1.5

Packaging

Price ($) $ 45.00 $ 30.00 $ 45.00

Boxes

120.00

Thank you for your business.

Paper Bag

Please make checks out to: Sugar Moon Bake Shop Mail payments to: Amy Kiefer 707C East Lake Drive, Decatur, Geogria 30030 Paypal Paments to: amy@sugarmoonbakeshop.com

Invoice The layout for the Sugar Moon's invoice is shown above. The typographic configuration and logo placement should NOTeS: not be changed. The recommended typeface to use is Trade Gothic Light, 10 point with 12point leading for address. Finish Size and Layout Details: 8.5 inches x 11 inches Bleed: 1/8 inch Margins: 1/2 inch

Thank you for your business. Please make checks out to: Sugar Moon Bake Shop Mail payments to: Amy Kiefer 707C East Lake Drive, Decatur, Geogria 30030

All Invoices should be pre-printed on a #32 text, soft white, matte paper and cut to full bleed. The 120.00 recommended way of printing isSubtotal offset: press with the Total : 120.00 appropriate PMS colors. Amount Paid :

- 60.00

Balance Due : $ 60.00 PMS Colors Used: Silver (PMS 7540C) Please refer to the color palette section of the manual for more details.

Paypal Paments to: amy@sugarmoonbakeshop.com

42 • Sugar Moon Bake Shop

Brand Guidelines 2012 • 43 Sugar Moon Bake Shop

Sugar Moon Bake Shop

http://www.sugarmoonbakeshop.com/

http://www.sugarmoonbakeshop.com/truck

707C East Lake Drive, Decatur, GA 30030 | 404.377.3354

HOME

MENU

THE SHOP

CONTACT

707C East Lake Drive, Decatur, GA 30030 | 404.377.3354

HOME

MENU

THE SHOP

CONTACT

ROUTES THE SWEET SPOT

WELCOME Sugar Moon Bake Shop is a full service bakery located in the Oakhurst community of Atlanta, Georgia. The shop offers a wide range of made-from-scratch signature cupcake flavors as well as an assortment of cookies and baked goods. People come from miles around to enjoy what is quickly becoming a local favorite. It is not unusual for parents or grandparents to bring in their family to enjoy our fresh baked goods who declare that they taste just as good as when they were kids. So, stop by and get a taste of home.

NewFlavors

DA I LY

MON, WED BUCKHEAD 11am - 4pm

Hit it early and hit it often. Sugar Moon’s mobile cupcake truck braves the street of Atlanta weekly to bring you the goods. Come and get your fix.

Sugar Moon Bake Shop http://www.sugarmoonbakeshop.com/menu

TUES, THUR

707C EasM t LI ak e, N Decatur, GA 30030 | 404.377.3354 De TD rOi vW

11am - 4pm

CALL FOR INFO

404.377.3354

HFORM I DEA Y

MENU

THE SHOP

CONTACT

LITTLE 5 10am - 2pm

ABOUT US your hometown bake shop

COMMUNITY OUTREACH how we’re sweet

FOOD TRUCK

OUR BLOG

CATERING

hitting the streets to bring you sweets

weekly musings on all things tastey

treats to make your guests drool

ABOUT US your hometown bake shop

COMMUNITY OUTREACH how we’re sweet

FOOD TRUCK

OUR BLOG

CATERING

hitting the streets to bring you sweets

weekly musings on all things tastey

treats to make your guests drool

website The layout for the Sugar Moon's website is shown above. The website contains large photos, and encompasses a minimalistic design. The user interface is quite simple and easy to navigate. The main objective of the website is to be an overview of Sugar Moon's variety of flavors and also lead customers to the Mobile App. Finish Size and Layout Details: 8.5 inches x 11 inches Bleed: 1/8 inch Margins: 1/2 inch

The website accomplishes this objective by showing a visual reference to the different flavor cupcakes Sugar Moon has to offer. The website also lets the guest track the food truck and by providing detailed information about the Mobile App. and how to download it. PMS Colors Used: Silver (PMS 7540C) Please refer to the color palette section of the manual for more details.

C A R A M E L M A C H I AT T O Caramel cupcake topped with expresso flavored buttercream and drizzled with caramel sauce.

ABOUT US your hometown bake shop

COMMUNITY OUTREACH how we’re sweet

FOOD TRUCK

OUR BLOG

CATERING

hitting the streets to bring you sweets

weekly musings on all things tastey

treats to make your guests drool


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