Ladybird August 2012

Page 83

I don’t care to see my designs on runways, streets are the only real runway as designs are made to be worn not watched. Fashion is meant to be wearable and not to only watch it on runways. Nada Akram

“It felt like a uniform to me, we don’t need to be in a wedding or a party to feel special and dress special and that is what I am trying to provide to my clients, to wear a piece that makes them feel special and unique. I provide couture concept in casual clothes and that is my target, my other target is to help all veiled girls modify any design to meet their need without being obliged to wear so many layers and cover-ups. I believe in simplicity with a mix of comfort and style. My experience in working as a stylist and a script writer gave me the inspiration to design according to personality. I never design a piece that I am not willing to wear, I wear everything I design, I am not with the ‘go with the flow’ concept of only designing what customers might buy. If I won’t wear it, I won’t do it,” says Nada Akram about her line.

Lately it feels like streets are huge ads for some stores as most girls are wearing the same piece with different colors and this is the reason I launched this fashion line as girls deserve to be unique in every way Nada Akram August 2012 |

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