Luxe Noire Retail

LUXE NOIRE RETAIL

KYANA FRIERSON | INDS 480 - STUDIO VI | WINTER 2021

1

TABLE OF CONTENTS

1 . . . . PHASE V PROJECT BACKGROUND, SCHEMATICS & CONCEPT REBOOT PROJECT BACKGROUND BUBBLE DIAGRAMS BLOCK DIAGRAMS CONCEPT PROTOTYPES & MODELS LOOSE FLOOR PLANS

14 . . . . PHASE VI DESIGN DEVELOPMENT PLANS

PROTOTYPE & VOLUMETRIC SKETCHES ELEVATIONS PROGRAM

FURNITURE, FINISHES & EQUIPMENT LIGHTING FIXTURES

25 . . . . PHASE VII DESIGN ELEMENTS, RENDERINGS DESIGN DRIVERS & OVERLAY

LOBBY RENDERING CAFE RENDERING

SKIN CARE/ BEAUTY BOUTIQUE RENDERING SHOE BOUTIQUE RENDERING COMMUNITY ROOM RENDERING

PHASE V PROJECT BACKGROUND, SCHEMATICS & CONCEPT REBOOT

2

PROJECT BACKGROUND

3 CAFE & BOUTIQUE BRAND OWNERS

PROBLEM: LACK OF EXOSURE & SUPPORT FOR BLACK/ AFRICAN AMERICAN OWNED BUSINESSES

FENTY BEAUTY & FENTY SKIN

SOLUTION:

OWNER: RIHANNA

CREATE A SPACE DEDICATED FOR THESE OWNERS TO SHOWCASE THEIR BUSINESSES

BUSINESS: LUXURY MAKEUP AND SKINCARE BRAND

# OF BLACK / AFRICAN AMERICAN OWNED BUSINESSES IN US 1972- 2012

JESSICA RICH COLLECTION

3,000,000 2, 584, 402 2,500,000

AMERICAN EXPRESS 2019 STATE OF WOMEN- OWNED BUSINESSES

OWNER: JESSICA RICH BUSINESS: LUXURY SHOE BRAND

AS OF 2019, BLACK/ AFRICAN AMERICAN WOMEN- OWNED BUSINESSES THERE ARE 2, 681, 200.

2,000,000 1, 921, 881

MAKING THAT 21% OF ALL WOMEN- OWNED BUSINESSES...

WHICH MEANS THEY MAKE UP THE LARGEST SEGMENT OF WOMEN- OWNED BUSINESSES AFTER NON- MINORITY WOMEN

1,500,000 1, 197, 567 1,000,000 620, 912

BLACK/ AFRICAN AMERICAN WOMEN BUSINESSES OWNERS REPRESENT THE HIGHEST RATE OF GROWTH OF ANY GROUP IN THE NUMBER OF FIRMS BETWEEN 2018 AND 2019

823, 499

500, 000 187, 602 231, 203 308, 260 424, 165

https://www.score.org/blog/state-african-american-owned-businesses https://s1.q4cdn.com/692158879/files/doc_library/file/2019-state-of-women-owned-businesses-report.pdf

0 1972

1977

1982

1987

1992

1997

2002

2007

2012

MILANO DI ROUGE OWNER: MILAN HARRIS BUSINESS: LUXURY CLOTHING BRAND

MCBRIDE SISTERS COLLECTION OWNERS: ANDREA MCBRIDE- JOHN, ROBIN MCBRIDE BUSINESS: LUXURY WINE BRAND

JBD APPAREL OWNER: JOLIE SAUDIA BUSINESS: LUXURY KNITWEAR CLOTHING BRAND

4

BUBBLE DIAGRAMS FIRST FLOOR

SECOND FLOOR

RR

5

BUBBLE DIAGRAMS FIRST FLOOR

SECOND FLOOR

RR

OFFICE

OFFICE OFFICE

STORAGE

SHOP 3

SHOP 3

COMMUNITY ROOM

COMMUNITY ROOM OFFICE

STORAGE

CAFE

SHOP 2

SHOP 2 SHOP 1

RR

RR LOBBY

CAFE

LOBBY

SHOP 1

BLOCK DIAGRAMS

6

FIRST FLOOR

7

BLOCK DIAGRAMS

SECOND FLOOR

FIRST FLOOR

SECOND FLOOR

RR RR

RR OFFICE

RR

SHOP

OFFICE

SHOP

OFFICES

STORAGE

STORAGE OFFICE

SHOP

COMUNNITY ROOM AREA RR

COMUNNITY ROOM AREA

RR

RR

SHOP

SHOP

RR

LO B BY

LO B BY

SHOP

CAFE

CONCEPT IDEATION LUXE NOIRE RETAIL

(BLACK LUXURY RETAIL) FRENCH IS THE MAIN LANGUAGE OF AFRICAN CULTURES

CULTURE: STRENGTH & UNITY QUALITY: FEATURING EXCELLENCE TOGETHERNESS: EMPOWERMENT THROUGH COMMUNITY REVAMP: EVER EVOLVING, CONTINUOUS CHANGE BOSS: OWNING YOUR OWN STORY PROVIDING A SPACE WHERE THE USERS CAN COME IN AND LEARN, SUPPORT AND EXPRESS THEMSELVES THROUGH THE AVAILABLE MERCHANDISE. THE EXPERIENCE THAT WILL TAKE PLACE ALLOWS A TAKEAWAY OF MOTIVATION FOR EACH PERSON THAT ENCOUNTERS THE ENVIRONMENT. QUALITY SERVICES, COMMUNITY- LIKE STRUCTURE AND AN EVER EVOLVING PLACE WILL PRESENT A FEELING OF ASTONISHMENT!

8

CONCEPT BREAKDOWN & APPLICATION

9

PROTOTYPES

10

SKETCH MODELS

11

12

LOOSE FLOOR PLANS LEVEL 1 FLOOR PLAN

13

LOOSE FLOOR PLANS LEVEL 1 FLOOR PLAN

LEVEL 2 FLOOR PLAN

LEVEL 2 FLOOR PLAN -

-

-

-

-

' 24

' 22

" -8

-3 4" 3/

SKIN CARE/ BEAUTY BOUTIQUE

22

'-

8"

R

'24

11

-6 " 2' 2'

6

" -6

32 9/

7

R

2'

"

-6 "

R

-6 " 2'

" -6

R

2'

ACCESSORIES BOUTIQUE

FIRE STAIR

R

13

R

" -6

R

'-

7

" -6

" -6

2'

2'

2'

R

37

WOMENS RESTROOM

LOBBY AREA

R

R

" -6

" -6

4" 3/

R

2'

2'

LOBBY AREA

3

6

2' -6 "

4'

" -6

R

2'

" -6

R

2'

CAFE

" -6

1 "

9/

16 "

8'

" -0

-0 MENS RESTROOM 4'

12

1

-9 4'

-3

UP

DN

"

1

DN

FIRE STAIR HERE?

4'

CAFE

-

-

-

-

8" 3/ 4 6' -

-

STORAGE 12

"

-

-

-0

12

16

'-

-

0"

10

'-

-

-

0"

-

-

23 '

STORAGE

-8

3/ 4"

14 '-

0"

6' -

6'

0"

-0

"

22

ACCESSORIES BOUTIQUES 22

2

'

CLOTHING BOUTIQUES

SKIN CARE/ BEAUTY BOUTIQUES

2

" -0

4

STORAGE 11

6' 8'

STORAGE 40 '

CLOTHING BOUTIQUES 10

'-

4

6'

0"

0"

15

"

9/ 32

2" /3 15

4

-9

-

'-

'7 15 6 /1

STORAGE

"

5 -

FIRE STAIR

-

-

"

15 2 /3

-6

9 "

-

6'

'-

6'

0"

-

16

2'

-6 "

-

R

3/ 4"

" -0

-

3

3

6'

3/ 4"

26

'-

3

' 16

STORAGE 40

-3

0"

0"

SHOE BOUTIQUE

26

-

5'

SKIN CARE/ BEAUTY BOUTIQUES

-

STORAGE

7'

5

-6 "

DN

5' 1/ " 32

FIRE STAIR HERE

-8

UP

DN

-

14

PHASE VI DESIGN DEVELOPMENT

15

FURNITURE PLANS + FOCUSED 6,000 SQ. FOOTAGE LEVEL 1

16

REFLECTIVE CEILING PLANS + FOCUSED 6,000 SQ. FOOTAGE LEVEL 1 RCP

LEVEL 2

LOBBY

LEVEL 2 RCP -

T- 001

-

1

COMMUNITY ROOM CAFE

-

SKINCARE/ BEAUTY BOUTIQUE

e or St

lay sp Di

-

-

by ob - L

by ob - L

GWB on Mtl. Stud 13' - 0" A.F.F.

0"

10 '

-

ity un m m Co oom - R

ity un m m Co oom R -

-

-0

"

4' -

10

13 /1

6"

-

7' -

Ca fe

10 '

-0 "

GWB on Mtl. Stud 13' - 0" A.F.F.

-

-

-

-

-

-S C/

B

-

Bo ut

-

Generic iq11' ue - 0" A.F.F.

6' 0" 7' -

0"

-A Ch cce ec sso k- rie ou s t

GWB on Mtl. Stud 13' - 0" A.F.F.

Generic 11' - 0" A.F.F.

C - B loth ou in tiq g ue

GWB on Mtl. Stud 12' - 0" A.F.F.

8'

itt in g

0"

C R loth oo in m g s F

A- 300 8'

0

-

A- 300

-

-

SHOE BOUTIQUE

Generic 11' - 0" A.F.F.

3

2" /3 23

-

-

CO- WORKING SPACE BLACK FEMALE ENTREPRENEURS

S D hoe is pl Bo ay u W tiq all ue

-

1S Pa hoe ne Bo led ut W ique all

-

-

-

17

PROTOTYPE SKETCHES

18

VOLUMETRIC SKETCHES CAFE

STORE DISPLAY FOR THE USERS TO KNOW OFF HAND WHAT THE RETAIL FACILITY HAS TO OFFER

SKINCARE/ BEAUTY BOUTIQUE

COMMUNITY ROOM

CHECK OUT COUNTER

FOR THE USERS TO GET TO KNOW THE BRAND THROUGHOUT THEIR SHOPPING EXPERIENCE

DIRECTORY KIOSK FOR THE USERS TO FEEL WECOMED BUT NOT OVERWHELMED WITH PEOPLE GREETING THEM

WELCOME! SHOP, DRINK & VIBE

SHOE BOUTIQUE

19

ELEVATIONS

20

ELEVATIONS

COMMUNITY ROOM

CLOTHING BOUTIQUE ELEVATOR

LOBBY AREA ELEVATOR

SKIN CARE/ BEAUTY BOUTIQUE

SHOE BOUTIQUE

CAFE

LEVEL 2 LOFT STYLE

RESTROOM HALLWAY

BOUTIQUE OPENING WINE BAR

CHECK OUT COUNTER

FITTING ROOMS

ACCESSORIES CHECK OUT COUNTER

21

PROJECT PROGRAM

OCCUPANCY GROUP: MERCANTILE (M- B) ACTIVITY

SPACE

# OF OCCUPANTS FLOOR AREA/ OCCUPENT (LOAD FACTOR)

TOTAL SQ. FT / UNIT (OCCUPANT LOAD X LOAD FACTOR = UNIT SQ. FT)

# OF UNITS

TOTAL UNIT SQ. FT. (TOTAL SQ. FT / UNIT + # OF UNITS)

% OF SPACE

SHOPPING

RETAIL SPACE

15

60

900

4

3600

24%

MANAGE

CO- WORKING SPACE

20

100

2000

5

10000

67%

WORKSHOPS COMMUNITY ROOM

30

15

450

1

450

3%

STOCK, SHIPPING EAT

STORAGE

10

300

3000

4

12000

80%

CAFE

30

15

450

1

450

3%

# OF LAVATORIES: 6 # OF WATER CLOSETS: 4

22

FURNITURE FINISHES & EQUIPMENT PRODUCT NAME & LOCATION

SLIDE CORDIALE BAR COUNTER- CAFE

PRODUCT IMAGE

PRODUCT PRODUCT PRODUCT DIMENSIONS QUANTITY & DESCRIPTION PRICE 120 CM L 110 W 70 H

2- $$

WHITE

PLANK CHAIRS- CAFE

2LWH

-$

WHITE; POLYPROPYLENE METAL COATED IN CHROME; STACKABLE

SLV TABLE ‘LOVE ME, LOVE ME NOT’ DININGCAFE

1400 D 725 MM H

4- $$$

MAT STONE; ROSA PORTOGALLO

EMECO SEZZ BAR STOOL- CAFE & SKINCARE/ BEAUTY BOUTIQUE

1’ 8 1/2” D 1’ 4” W 3’ 4 1/2” H

-$

BRUSHED METAL, RECYCLED ALUMINUM, VINYL

GLASS DISPLAY CASESKINCARE/ BEAUTY BOUTIQUE

1’ 9” D 3’ 4” W 3’ 6” H

- $$

GLASS, WHITE LAMINATE PLASTIC

23

FURNITURE FINISHES & EQUIPMENT PRODUCT NAME & LOCATION MOMOCCA JULIA SHELVING- SHOE BOUTIQUE

PRODUCT IMAGE

PRODUCT PRODUCT PRODUCT DIMENSIONS QUANTITY & DESCRIPTION PRICE 12’ 1 171/256” L 1’ 5 183/256” D 6’ 1 159/256” H

2- $$

WOOD, LACQUERED GOLD

PRODUCT NAME FITA DE LED TAPE

SLV CARRARA MARBLE BENCHSHOE BOUTIQUE

1’ 2 13/16” D 3’ 11 31/128” - $$$ W 1’ 4 137/256” H

HERMAN MILLER COLLECTION CLUB CHAIR- SHOE BOUTIQUE & COMMUNITY ROOM ENA CHAIRCOMMUNITY ROOM

1’ 6 7/64” SEAT HEIGHT 9- $$

1’ 10 113/256” D 1’ 5 183/256” W 2’ 9 119/256” H

60- $

OAK WOOD, WHITE HARDWAX OILED

SLV DRITTO DINING TABLE- COMMUNITY ROOM

2’ 11 111/256” D 7’ 2 157/256” W 2’ 4 189/256” H

10- $

NATURAL STONE

24

LIGHTING FIXTURES

PRODUCT IMAGE

PRODUCT PRODUCT PRODUCT DIMENSIONS QUANTITY & DESCRIPTION PRICE 2’ X 2’

20- $

STRIP 12 V 1000.00 LM 6430 K

VIBIA RHYTHM HORIZONTAL CHAOTIC

3’ L 2’ 10 1/4” W

- $$

LUMENWERX POLY

2’ X 2’

50- $$

PENDANT LAMP WHITE LACQUER LED, 120.00 V 1778.09 LM 3040 K PENDANT WHITE LACQUER LED, 120.00 V 9.29 W @ 148.54 LM/W 6430 K

MATTE GRAY STONE

COLOURFORM FABRIC

25

PHASE VII DESIGN ELEMENTS & RENDERINGS

26

DESIGN DRIVERS AESTHETIC

FUNCTIONAL / OPERATIONAL

• COMMODITY

• UNDERSTAND THE BASIC PROCESSES

• FIRMNESS

OVERLAY KEY • ACCESSIBILITY • LIFE SAFETY

• SATISFIES THE EMOTIONAL, COGNITIVE AND CULTURAL NEEDS OF THE PEOPLE WHO USE IT

• DELIGHT -

• ANTHROPOMETRICS & ERGONOMICS

-

-

-

27

DESIGN OVERLAY

-

-

-

UP

-

e or St

Dis

y pla

-

• PROJECT VALUES

UP

re to - S

Dis

y pla

DN DN

/1 6"

UP

DN

-1

0

4'

13

-1

/1 6"

0

13

UP

4'

DN

-

-

-

-

-

-

-

-

-

-

-

-

-

-

CO- WORKING SPACE FOR BLACK FEMALE ENTREPRENEURS

CO- WORKING SPACE FOR BLACK FEMALE ENTREPRENEURS -

-

-

-

-

-

-

-

UP UP

DN DN

-

LOBBY RENDERING

28

CAFE RENDERING

29

SHOE BOUTIQUE RENDERING

30

SKINCARE/ BEAUTY BOUTIQUE RENDERING

31

COMMUNITY ROOM RENDERING

32

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