Kurfiss Sotheby’s International Realty Listing Presentation

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Bernardsville, New Jersey Sold by Kurfiss Sotheby’s International Realty


Kurfiss Sotheby’s International Realty Offers the Highest Level of Integrity, Professional Service and Leadership.


Our Extraordinary Heritage Founded in London in 1744, Sotheby’s is one of the oldest and most esteemed brands in the world. Known for handling the sale of some of the world’s most valuable artworks and objects, Sotheby’s auction house began a partnership with Sotheby’s International Realty in 1976 so that its auction-house clients could sell their luxury homes with white-glove service from listing to closing. Kurfiss Sotheby’s International Realty is privileged to share this brand’s name and commitment to excellence. Through print and digital opportunities and our proximity to Sotheby’s New York City location, we are able to market our clients’ properties to this prized audience, a connection no other real-estate brokerage in the greater Philadelphia area can offer.


Villanova, Pennsylvania Sold by Kurfiss Sotheby’s International Realty

Local Experts Our firm represents buyers and sellers in all price ranges, believing that regardless of price, a client’s home often is his or her most valuable asset and deserves to be treated as such. We are full-time professionals who are immersed in our respective markets, able to provide expert, data-driven advice on preparing and pricing your home to sell for an optimum amount. In addition, our sales associates are supported by a team of administrative and marketing professionals ready to execute targeted marketing locally, nationally and globally. Our results speak for themselves: Our agents have some of the highest earnings per agent of any regional real-estate company. We serve clients in Bucks, Chester, Delaware, Montgomery and Philadelphia counties, the Lehigh Valley and select markets in New Jersey. Through our affiliation with Sotheby’s International Realty, we reach an audience stretching around the globe.

Our Locations New Hope Rittenhouse Square Chestnut Hill Bryn Mawr


Ilha da Josefa, Angra dos Reis, Rio de Janeiro, Brazil Sold by Kurfiss Sotheby’s International Realty

Global Network When your home is represented by Kurfiss Sotheby’s International Realty, it benefits from the worldwide recognition and prestige of the Sotheby’s name and gains exclusive access to highly qualified global clientele via exclusive relationships and marketing channels.

Across the Globe 22,500 Agents 990 Brokerages 72 Countries $112 Billion in Sales (‘18)


New Hope, Pennsylvania Sold by Kurfiss Sotheby’s International Realty


Philadelphia, Pennsylvania Sold by Kurfiss Sotheby’s International Realty

Exclusive Media Partners Kurfiss Sotheby’s International Realty’s clients benefit from marketing relationships with leading media powerhouses. These channels deliver high-quality, richly illustrated and engaging content across multiple platforms to discerning audiences worldwide. Whether via high-definition video, branded advertorial placements, display ads or traditional print placements, we strive to inspire buyers and sellers in all phases of their journey. From our partnerships with The New York Times, to Architectural Digest, The Wall Street Journal and across the globe with Juwai.com in China and Nikkei in Japan, we are the only brokerage in the greater Philadelphia area offering a mix of local, regional and global exposure.


The Sotheby’s International Realty brand continues to stand out as the dominant luxury real estate company to the global elite readership of the Financial Times. The brand promotes property videos and is the exclusive lifestyle search partner on propertylisting. FT.com and is featured in Financial Times print advertisements.

The Sotheby’s International Realty brand will continue to be a major contributor to Mansion Global’s “hero carousel” – a signature advertising position on the page, showcasing the most exceptional properties on the site. The Sotheby’s International Realty brand will own 100% sponsorship of real estate articles during every Friday in 2019. Mansion Global delivers a property-loving real estate audience that is 70% international and 30% US.

Friday is “Real Estate” day for The Wall Street Journal – the anticipated day where the new global real estate coverage appears in print and online. The Sotheby’s International Realty brand has 100% ownership of Fridays globally with fixed brand ad units on WSJ.com real estate article pages within the real estate section for 52 Fridays in 2019. We also advertise our properties via The Featured Property widget on WSJ.com.

As the leading voice for modern design, architecture and interiors, Dwell.com reaches and affluent, sophisticated and design-savvy audience. Sotheby’s International Realty brand leverages Dwell’s dedicated audience by running ad banners and brand content throughout the year.

Real Estate is one of the strongest traffic drivers to ArchitecturalDigest.com. Sotheby’s International Realty brand will own the most powerful placement on their website with a 4-month exclusive ownership of the real estate channel, and a full-year buyout of the real estate index page.

Our custom property advertisements – unique to the Sotheby’s International Realty Brand - features 40 exceptional images and a direct link to view that property on SothebysRealty.com, providing thousands of interactions monthly.

The Sotheby’s International Realty Apple TV app is designed to fully immerse consumers in the brand. With our innovative app, home buyers can discover Sotheby’s International Realty properties from the comfort of their living rooms. Unique to our app. Users can explore our extraordinary offerings via lifestyle and amenities and can highlight properties and recent searches.

Elle Décor and the Sotheby’s International Realty brand create a destination that exclusively features photo collections of current Sotheby’s International Realty’s listings, curated by Elle Décor’s taste-making editorial team. This deeply customized content destination will feature the Sotheby’s International brand’s property photo galleries alongside ELLEvated Entertaining content pieces and inspirational real estate content, creating an engaging and robust experience for readers.

The Sotheby’s International Realty brand has an exclusive partnership with the Nikkei, the most influential news publication in Japan and one of the major media powerhouses in the world. This alliance enables the brand to generate Japanese buyer interest through the Nikkei’s digital platform which reaches over 29 million monthly readers. The Sotheby’s International Realty brand is the first real estate brand to present property listings outside Japan to readers of the Nikkei.

New in 2019, Bloomberg Properties will showcase exclusive and sought-after Sotheby’s International Realty listings to prospective homebuyers. The brand also will run banner ads with their most engaged content.

Juwai will provide 12 months of property syndication and promotion for all Sotheby’s International Realty® brand properties during 2019. Sotheby’s International Realty also has the ability to feature 50 select properties on the Juwai LUXE platform for 12 months on a rotating schedule. This is the ultra-luxury channel on Juwai.com dedicated to homes priced at $3 million and above.

The Sotheby’s International Realty Brand is the exclusive advertising partner for the “Find a Home” landing page of the Real Estate Section - featuring a video module built into the framework. The module provides a rich level of exposure for the property videos that are featured. We are also the exclusive sponsor of the real estate section slideshows which provides high-impact branding and drives over 12 million media impressions worldwide.


Unrivaled Exposure SothebysRealty.com is the most-visited luxury real-estate web site in the world. Every Kurfiss Sotheby’s International Realty residential listing is added to that site, allowing us to showcase each home’s unique character. In 17 languages, our enhanced editorial approach on SothebysRealty.com enables millions of viewers to immerse themselves in our collection of 3D Virtual Reality tours, ultra-high-definition videography and high-resolution photography.

Translated Into 17 Languages Presented in Over 50 Currencies Destination & Lifestyle Collections


Website Visits Six-month web site comparison of SothebysRealty.com, Compass.com, BerkshireHathawayHS.com. Total website visits between 12/18 & 5/19 Source: SimilarWeb.com

16M

14M

12M

10M

8M

Compass.com

4M

BerkshireHathawayHS.com

6M

SothebysRealty.com

New Hope, Pennsylvania

SothebysRealty.com: 15,584,295 BerkshireHathawayHS.com: 5,809,035 Compass.com: 5,797,678 (Total website visits)


Philadelphia, Pennsylvania Sold by Kurfiss Sotheby’s International Realty

The Journey Your Home Will Take The exposure and worldwide reach of our listings is one more way we promote sellers’ homes like no other firm in the greater Philadelphia area. Your home is showcased on SothebysRealty.com; then it is exclusively marketed on more than 100 Sotheby’s International Realty affiliate websites around the world as well as the most authoritative news, lifestyle and financial sites, in addition to key real-estate-centric hubs.


SOTHEBYSREALTY.COM, KURFISS.COM AND A NETWORK OF 100+ SOTHEBY’S INTERNATIONAL REALTY BROKERAGE WEBSITES AROUND THE WORLD.


Lambertville, New Jersey - $2,250,000 Listed by Kurfiss Sotheby’s International Realty

Brilliant Photography & Videography Quality photography is critical to helping your property make its best first impression. We provide professional photography and editing, including seasonal reshoots when needed, to ensure that your home shines. We can also virtually stage vacant properties, enabling buyers to visualize how a home looks furnished. Buyers increasingly rely on video tours when shopping for a home. The Sotheby’s International Realty YouTube channel has more than 202,000 subscribers, the most of any real-estate channel on YouTube. We use both regular and drone video to help buyers appreciate a property’s setting and details.


Philadelphia, Pennsylvania - $11,500,000 Listed by Kurfiss Sotheby’s International Realty

Gladwyne, Pennsylvania - $22,000,000 Listed by Kurfiss Sotheby’s International Realty

Buckingham Township, Pennsylvania - $2,795,000 Listed by Kurfiss Sotheby’s International Realty


Wyndmoor, Pennsylvania - $9,300,000 Listed by Kurfiss Sotheby’s International Realty


Extraordinary Print Marketing “International” may be part of our name, but a local-market presence is essential to our business. We have established relationships with the most-read print publications in the greater Philadelphia area and we invest in an enhanced online presence, where the most motivated, ready-to-act buyers are looking. In addition, our agents use beautifully designed property brochures, direct mail and email marketing to promote our inventory to their spheres of influence.

RESIDE Magazine RESIDE is the Sotheby’s International Realty brand’s magazine devoted to the finest in inspirational homes and lifestyles worldwide. A destination for connoisseurs of art, culture, design, travel, fashion, food, and philanthropy, Kurfiss Sotheby’s International Realty publishes a custom edition, available in print and digitally, semi-annually. Distributed to print subscribers of The Wall Street Journal in partnership with Dow Jones Media Group, RESIDE also has a robust digital presence, extending our global reach for our sellers.


Targeted Digital Advertising With an emphasis on exclusivity, Kurfiss Sotheby’s International Realty advertising plans are driven by a consumer-centric approach targeting potential home buyers and sellers at all stages of the real estate journey. Our robust digital strategy is aimed at showcasing properties to highly qualified home buyers.

Targeted Digital Channels Instagram Facebook LinkedIn Google Financial News Sites Lifestyle/Shelter Sites


Email & Social Media Marketing We actively engage with online networks of people passionate about fine living. We promote our properties and content on multiple social media platforms, including Instagram, LinkedIn, our own Kurfiss.com blog, and Facebook, one of the top referring sources of traffic to Kurfiss.com. Additionally, Sotheby’s International Realty’s brand-level social media channels, with thousands of followers from around the world, highlight our listings throughout the year. We also use email marketing to connect with agents and consumers, highlighting our homes and communities.


The Murano

The Residences at Two Liberty Place

The Ritz-Carlton Residences

Your City Condo Roadmap The Developments section on Kurfiss.com presents market data and essential information on dozens of condominium buildings in Philadelphia. See at a glance what the per-square-foot prices are, what units are available, what has recently sold in a building and the amenities available, such as parking, pet-friendly features, on-site fitness centers, and more.

Keystone : Global Marketing for Developments SM

Keystone is an exclusive marketing program from Sotheby’s International Realty created to promote quality new construction and existing developments around the world. Through Keystone, Kurfiss Sotheby’s International Realty can launch marketing programs for Philadelphia and suburban developments ranging from four to 400 units. We have access to a full suite of marketing tools and vendors to create targeted, long-term, state-of-the-art print and digital marketing backed by the renowned Sotheby’s International Realty brand.


Marketing Reports Kurfiss Sotheby’s International Realty offers property-marketing reports to sellers to educate them about domestic and global traffic to their listing, print ads, digital-marketing impressions and clicks and other engagement on a property.


Next-Generation Technology Curate by Sotheby’s International Realty and Matterport 3D tours bring virtual staging and augmented reality to our buyers and sellers, enabling buyers to visualize and experience their future home. In addition, Sotheby’s International Realty offers a new, enhanced mobile platform that reaches consumers wherever and whenever they are searching for their next home.


Solebury, Pennsylvania Sold by Kurfiss Sotheby’s International Realty

New Hope, Pennsylvania Sold by Kurfiss Sotheby’s International Realty

Philadelphia, Pennsylvania Sold by Kurfiss Sotheby’s International Realty

Doylestown, Pennsylvania Sold by Kurfiss Sotheby’s International Realty

Luxury Is an Experience, Not a Price Point At Kurfiss Sotheby’s International Realty, we focus on service to clients, whether they are first-time buyers or collectors of luxury residences. We specialize in homes distinct in their quality and character, and we are privileged to offer homes of significant interest in all price ranges. Kurfiss Sotheby’s International Realty associates understand that the properties we represent, regardless of price, may hold and reflect the value of a life’s investment.


Center City, Philadelphia

Relocation & Referrals The Sotheby’s International Realty network spans 990 offices in 72 countries and territories. Our agents are able to assist clients who are moving across the country or to the far side of the globe. Likewise, we receive incoming referrals from agents all over the world whose clients are moving to the greater Philadelphia area. Our agents are prepared to help buyers and sellers with these transitions and ensure a seamless move in and out of our market.


Notable Companies in the Area Airgas Air Products & Chemicals AmerisourceBergen Aramark Brandywine Realty Trust Campbell Soup Company Carpenter Technology Corporation Children’s Hospital of Philadelphia Comcast Comcast Spectacor Crayola DuPont GlaxoSmithKline HSBC Bank USA IKEA Jefferson Health Knoll Lutron Electronics Company Merck & Co.

Olympus Corporation PECO Energy Penn Medicine Penn National Gaming PA Real Estate Investment Trust QVC, Inc. Ricoh Americas Corporation SAP America Siemens Healthcare Subaru of America Sungard Susquehanna International Group Teva Pharmaceuticals Toll Brothers Unisys Universal Health Services Urban Outfitters Vanguard Wawa Food Markets

Notable Universities in the Area Bryn Mawr College The Curtis Institute of Music Delaware Valley University Drexel University Haverford College La Salle University Lehigh University Moore College of Art and Design PA Academy of the Fine Arts Philadelphia University

Rosemont College Saint Joseph’s University Swarthmore College Thomas Jefferson University University of the Arts University of Pennsylvania University of the Sciences Ursinus College Villanova University Widener University


Our Community Impact Our love for our communities is shown in part by our support for these and other organizations. Bucks County SPCA Lulu’s Rescue Chestnut Hill Conservancy Chestnut Hill Community Association Bowman’s Wildflower Preserve Riverside Symphonia Community Partnership School Friends of Rittenhouse Square One Warm Coat

Faith was Rescued by Lulu’s Rescue and Adopted by Our Chairman, Donald Pearson

Friends of the Free Library of New Hope & Solebury 16U USSSA Copycats Girls Softball Team Phillips Mill Community Association New Hope Film Festival New Story


Office Locations

The Philadelphia Office 215.735.2225 1631 Locust Street, Suite 300 Philadelphia, Pennsylvania 19103

The Chestnut Hill Office 215.298.9415 8431 Germantown Avenue Philadelphia, Pennsylvania 19118

The Bucks County Office 215.794.3227 6038 Lower York Road New Hope, Pennsylvania 18938

The Main Line Office 610.229.9011 25 Morris Avenue Bryn Mawr, Pennsylvania 19010


Kurfiss Sotheby’s International Realty Local Since 1976, Global Since 1744

Kurfiss.com SothebysRealty.com Each Office Is Independently Owned & Operated. All Rights Reserved. Sotheby’s International Realty® is a licensed trademark to Sotheby’s International Realty Affiliates, Inc.


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