The brief Design a black and white pattern that can be used across a range of stationery products to be sold in Paperchase stores.
Concept Inspired by current range styles within Paperchase stores and the products that they selll, the pattern deisgn has been applied to a range of different products in at least two different ways to showcase the flexiability of the design in a way that still makes the range work as a whole.
The brief Brand a curator and artist.
Concept The logo is inspired by the fact that artists sign their work so others know who it is by. A digital version of Emily’s name using her own handwriting was created in order to link to this concept. The imagery used on the business cards are all photographs of Emily’s work to showcase her talent and make it further personal to Emily.
The Brief Create a range of at least four greetings cards based on a theme to submit to YCN. After doing so, extend the brief to create a full gift range based on the greetings cards.
Concept Based on a personal love of animals and the fact the majority of people have a favourite animal too this was the chosen theme. With such a broad theme, the products should be able to cover a vast target audience. The products have a hand rendered aspect to them in order to create high quality and unique outcomes.
The brief Design a fresh cover for the children’s book ‘The Wind in the Willows’ in order to reinvent and promote this classic book to a new generation of readers. Create a whole range of promotional material to go alongside this.
Concept A modern approach to character design has been utilised so that the current generation of children will be able to relate to this classic book. The promotional material has been designed in a way that there are elements for both the children and the parents so that the parents are encouraged to buy the book for their child and the children can enjoy the book as a whole experience.