Rizki Nurfitri
27 y.o | Bogor, 16117 | 0813 1110 3035 | kinurfitri@gmail.com
Full Portfolio: issuu.com/kinurfitri
About Me
Hi! I’m Kiki! Bachelor degree of Arts, University of Indonesia majoring in Japanese Literature (2015-2019) Experienced at Digital Marketing (3 years) and Illustrator/Graphic Designer (+4 years) Able to operate performance ads (META Facebook and Instagram Ads) and create creative marketing content (both as marketing content and designer), do an intermediate-level creative design to create creative decks & other promotional contents Also have ability to develop Brand / Influencer marketing strategies leveraging digital channels to drive against objectives. Certified digital marketing, joined several digital marketing bootcamps. Able to work as a team and individual. Achievements: Reached 2M non-followers from Content Reels (2022). Reach 1.8K Offline Traffics to Store. Reach 100K organic video viewers at Tiktok (2022) Reach 500K followers in 1 year (2022-2023), Manage 3 batch of Influencers programs (2023-2024) I love to draw cute things and capture aesthetic photos Have a positive attitude and enjoys working in a fast-paced digital marketing both teamwork & working individually with minimum supervision I am very enthusiastic and willing to work as a Content Marketing, Social Media Specialist, Performance Ads and Graphic Design
Skills and Competences
MicrosoftOffice
AdobePhotoshop
AdobeIllustrator
AdobePremierPro
PaintToolSAI
JapaneseLitterature(N3-2018)
ContentPlanning
SEM(Google,Facebook,Instagram,Tiktok)
SEO
SocialMediaMarketing
Education and Organization Experience
UniversityofIndonesia(2015-2019)
S1JapaneseLanguageandLitterature-IPK3,38
IllustratorTeamatQuranSaysinJapanese|2019-Pesent
Makeeveryillustrationforcontentonsocialmediainstagram
CreativeMediaViceCoordinatoratSastraKucingFIBUI|2018-2019
SocialMediaContentManagement
DetailOriented
CreativeContent
TrendResearch
Greatsenseofdetail
Coordinate community’s design assets for social media platforms such as designing logos for branding, mascott, posters,bannersandmerchandise Chooseejobforeachcreativemediastafftodotasksasscheduled
PR,Design,andPublicationCoordinatoratNIHONFAIRFIBUI|2018
Make sure communication between HIMAJA and faculty is clear so the event can run smoothly. Coordinate with the publication team so the event is well spread Coordinate the design assets such as branding for events, posters, and merch
ViceCoordinatorofDanusDivisionatHIMAJAFIBUI|2018-2019
MakebrandnewDANUSdivisionworkprogram;monthlymerch, yukatalending andsellingthemerchandise Alsochooseajobforeachstaffmember
SMAN1KotaBogor(2012-2015)
SocialScienceClass(IPS)
TreasureatSKETSASMANSA(afteschoolartclub)|2012-2013
DanaUsahaCordinatoratCRAYON(CreativityofYouthStudent)event|2014
HuaYiSecondarySchoolSingapore(2014)
SisterschoolProgram
TariSamanPerformanceatSchoolHall
Work Experience (Selected)
PT.FurnimartMebelindoSakti(OlympicFurnitureGroup)|FurnitureCompany|Bogor,Indonesia
MarketingPromotion&SocialMedia(ActingSupervisor)-Fulltime(January2024-Present)
Supportvariousaspectofdigitalmarketingcampaignsandactivities Assistwithmarketingpromotionplanning, organiccontentcreation,socialmediamanagement,KOLInfluencerorothertasksasneededtoexecutetheoverall digitalmarketing.
MarketingPromotion:
Createpromotionplanningeverymonth(decideeverypromotiongimmicks;workcloselywithproductanalyst). Createmoodboardforcontentteamtomatchwithpromotiontheme.
Manageanddistributionpromotionmaterialtostoresales(organizestoreheadandsalesmeetingtoensure promotionrunwellinofflinestore)
WorkCloselywithAdspromotionteamtodiscusstypeofpaidcontentthathashighlyengagementtodecided upcomingmarketingpromotion.
SocialMediaManagement:
Workcloselywithsocialmediaadmintomonitoringeverycontentonsocialmediaincludingdirectmessageand uploadingcontents.
Createandplanningorganiccontentforsocialmediaeverymonth
Create,planning,andmanagingpostingschedulescheduleonsocialmedia
Createreportevery3month.
InfluencerManagement:
Seeksomeinfluencersandarrangecollaborationwiththem(createtheSOW(ScoopOfWork)forinfluencersfor ourpromotionalmarketinggoals.
Maintainingagoodrelationwithsomeinfluencerswhohaveworkedtogetherbefore.
ContentMarketing(ActingSupervisor)-Fulltime(2022-2023)
Support content productiuon aspect of digital marketing campaigns and activities. Assist with marketing promotion, contentcreationandsocialmediamanagement.
MarketingPromotion:
Create marketing promotion every month alongside with fixed moodboard and distibute promotion material to all store head and sales adviser. Contacted and gathered KOL Influencer alongside create the SOW (Scoop Of Work) forpromotionalmarketing
ContentMarketing:
work closely with video grapher & editors and graphic designer. Create a guidelines for every content production (moodboard,scriptandinstructions)forcontentteamtoreachourcontentgoals
SocialMedia:
Collaboratedwithsocialmediaadminformaintainingcontentinsocialmedia.
DigitalMarketingStaff-Fulltime(July2020-2022)
Content Planner: identifying target audiences & set the subjectivities, including create monthly campaigns plan (calendar promotion). Create marketing content for social media and offline events. Always update with trends to create relevant content Work closely with the graphic designer and videographer team Make sure every content deliveredasscheduled (2020-present)
Performance Ads: create and maintain Ads (Facebook Ads. Instagram Booster and Tiktok Ads), SEM (Google Ads), GDN (Google Display Network), Google My Business Ads Maintain results everyday, create monthly campaign ads reportsforevaluation (2020-mid 2022)
Graphic Designer: Create designs such as event posters, trivia, games, etc for social media. Design banner & slider forwebite SupportVisualDisplayteam,createcontentforbigbannner,brochure,Xbanneretc(2020)
collaborated with e-commerce PIC to develop promotional content campaigns, Maintaining website (Checking SEO,UI&UX),ManageKOL/InfluencerpartnersandCreateEmailMarketing(CRM)
Handledbrand:OffoLivingFurniture|Instagram@offoliving
PastAchievements:ShopeeMallBadge(2019),Reached+80KOrganicViewersforInstagramReelsContent(july 2022).Reached2Mnon-followersfromContentReels(2022).Reach1.8KOfflineTrafficstoStore.Reach100Korganic videoviewersatTiktok(2022).
KikiTech.PTE.LTD|IT&ServiceCompany|Singapore Illustrator-FreelanceRemote(April2020-June2021)
Collaborated with marketing team in development of promotional content maintaining consistency with brand marketingandmessagestrategies
Create every illustration assets company needs such illustration and video for content marketing on website and socialmediainstagram.
PT.SME(CougarGamingIndonesia)|ITCompany|Jakarta,Indonesia GraphicDesigner&Marketing-Fulltime(December2019-June2020)
***ContractNotRenewedDuetoCovid-19OutbreakinChina.
Createdesignassetsfore-commerceandsocialmediaplatforms UseInterfacedesignfor websites Createcontentplanningforinstagramandwebsite. Checkingandmonitoringe-commerceplatforms. Dosomephotographyforcompanyproductdisplay
Certificate
JapanFoundation|JLPTN5(2016) NAT-TESTIndonesiaUI|⽇本語NAT-TESTN3(2018) LIBUI|TOEFLITP507(2019)
UdemyAcademy|GraphicDesignMasterclass(2020) GoogleAcademy|GoogleAnalyticsforBeginner(2020)
JobhunAcademy|DigitalMarketer& SEOSpecialist(2021) RevoU|DigitalMarketingMiniCourse(2021)
Myskill.id|DataVisualizationUsingtableu(2021)
KOMINFO|DigitalEnterpreneurshipAcademy(DEA)OptimalisasiMediaSocial(2021)
Belajarlagiid|FullstackDigitalMarketingBootcamp(2022)
Belajarlagi.id|MiniBootcampCopywriting(2023)
References
Mr.HappyAbimanyu,DigitalMarketingManager
PT FurnimartMebelindoSakti
+628557000168
(WhatsappOnly)
Mrs.WuanjingChan,Staff KikiTech.PTE.LTD +60105660953
(WhatsappOnly,EnglishSpeaker)
Mr.Khresno,HRD PTSME
+6281314271921
*resigned
