Sign Design Tips: Bleed Basics for Business Owners
When most people hear about “bleeding” in relation to signage, they think of running paint lines. But they’re wrong; bleeding is an important technique that can make all the difference when you’re trying to create a professional-looking storefront. The SignWorld team has over a century of experience in the signage industry, which means we’re highly familiar with the various design elements that go into a picture-perfect sign. One of the more commonly used techniques is known as “bleeding,” which is nowhere near as gory as it sounds, but rather is a way to avoid the dreaded white-border around your images. In this piece, we explain some bleeding basics for business owners looking to show off their brand and organizational culture with eye-catching signs!
The Bleeding Basics Bleeding techniques involve printing a design larger than the end product’s actual size to cut out any unwanted white spaces at the border of your sign. Once the design you’ve decided upon is printed, the SignWorld team trims it down to the desired product size. In this way, you can express your brand image or promotional information without any distracting white edging detracting from its overall effect.