ONLINE
IS THE WAY TO GO!
ONLINE, ON TARGET FOR GLOBAL GROWTH
nn 12.8% of all consumer spending by 2019 will
be made online nn 200 million total online consumers in South East
Asia now nn China, US & UK supply 60% of demand presenting
e-retailers many untapped opportunities nn USD3.4 trillion global e-commerce sales by 2019
3 TIPS TO GET READY, SET, GO ONLINE! Be very social. You don’t actually have to be great at selling, but you definitely need to be good at relationships. Online sales is all about building a strong presence and following on social media, and in turn building your brand. Retain your customer. According to www.ipsos.com, it costs five times more to get a new customer than to retain an old one. So start building on your existing relationships. It takes little to keep them coming back for more but they contribute a lot to your sales. It’s all about content, content, content. Content marketing drives online sales. It is about creating valuable, relevant and consistent content with the ultimate goal of increasing sales. Companies who blog have 97 percent more inbound links, says hubspot.com. The more content you have, the more sales leads you generate.
GO FURTHER, REACH WIDER nn Having express shipping options can increase sales
volume up to 5x more without additional marketing nn Enhanced customer experience as all DHL Express
Delivery Couriers are trained Certified International Specialists nn Flexible delivery options with easy returns
for online customers