Issue 11 | Are You Contributing? (Contributing Leaders)

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I s s u e 11

different kinds of leaders

The Contributing Leader Barbara Walters Guardian Provider ESFJ


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Keirsey


Letter from Keirsey Dear Friend, Thanks for joining us for a new year of the Keirsey Magazine! We start off this month by featuring the Guardian Provider ESFJ. They stand as exemplary model citizens to admire and emulate. They are kindhearted, warm, and friendly. As leaders, they pay close attention to the welfare of all those under their care. We refer to them as the Contributing Leaders, for among all of the sixteen types, the Guardian Providers are the most generous in assisting those who need help. They are social, honorable, compassionate, and seek to make a difference in people’s lives. In this issue, we celebrate Barbara Walters. She is a fine example of a Contributing Leader, interviewing more statesmen and stars than anyone on the planet. She was a pioneer, blazing the trails as the first female co-anchor of an evening news program. She made an unprecedented $1 million annual salary when starting with ABC in 1976. She was the first of her kind, and her example has paved the way for so many women entering the field of journalism. She has landed significant “first interviews” of terrorists, celebrities, pop-stars, athletes, and dictators. She has interviewed every U.S. President and First Lady since Richard Nixon. Barbara stands as the best of the best in her field. This month, we also take a look at one of Dr. Keirsey’s first theories. Before he dove into studying the four temperaments of everyday individuals, he was fascinated by the insane. In this month’s Love, Sex, and Dating section, we take a look at, “Dating Different Kinds of Crazy.” We’ve all encountered craziness. If you haven’t, you may be that crazy person to someone else! Lastly, we have responded to some of the questions, you have asked about the Keirsey Magazine. We provide you with the inside scoop on our writing process, and we reveal how we choose our topics and leaders. We are excited to start this together with you. Thanks for your support! All the Best,

Lisa J. Choi Creative Director The Keirsey Group

Keirsey

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Table of Contentss

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Portrait of a Leader & Leadership Lessons

Barbara Walters

The Contributing Leader Guardian Provider ESFJ She paid her dues, working from behind the scenes as a writer and researcher for news stories. And over time, she steadily rose through the ranks, and reached the pinnacle of success, revealing the stories of more statesmen and stars than anyone else on the planet.

Life Journey

Barbara Walters

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“I can’t tell you how much pleasure it gives me when some smaller, young woman comes up to me and tells me of her achievements. That’s my legacy.” - Barbara Walters

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Keirsey

Collection of Leaders

The Contributing Leader Contributing Leaders make a difference in the world by adding value to people’s lives.

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Q&A

Questions for Keirsey

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We’ll tackle general questions like, “Which types makes the most money?” Or “How do the different temperaments approach sex?” Or “Do the temperaments align with political parties?”

Dating & Relationships

Different Kinds of Crazy

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Have you ever dated someone that turned out to be crazy? How did they go from being so incredible to being so insane?

Artist Credit

Olarte George

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Portraits of Barbara Walters

Anatomy of a Contributing Leader

Are You a Model Citizen?

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What are you contributing to society that will be remembered? What kind of a difference can your contribution make? Keirsey

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ORTRAIT OF A EADER


Portrait of a Leader

Contributing Leaders are persistent in their execution of steps in a winsome way. Barbara Walters was the pioneer that opened up doors for so many newswomen who came after her. One would think that it had to have been because she was a natural, possessing great charisma and beauty. However, if we look more closely, we would see that she rose steadily by engaging a number of roles. Before becoming the Barbara Walters, the preeminent interviewer of the famous and the infamous, she was a segment writer and producer; an editor; she did publicity and wrote press releases; she did research; and she was a weather girl. She started at the bottom and diligently rose to the top. It was her hard work and attentiveness that grabbed the attention of so many who wanted to be interviewed by her.

Contributing Leaders view their followers and customers as people to provide for rather than be exploited. In her book, “How to Talk with Practically Anybody about Practically Anything,” she provides stories which allow us to catch a glimpse of how highly detailed she was in her approach. She studied her interviewees extensively to understand their interests, so that she could reach the person, and not just responses to questions. She had a probing interview style, possessing an unusual ability to ask questions which the public wanted answers to, yet, she was able to inquire without making anyone feel alienated or threatened. It is noted that she had the ability to land the “first interview” with so many because her kindness matched her candor. She was diligent in showing appreciation while being thorough in her exploration.

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BW Portrait of a Leader

ARBARA ALTERS


Portrait of a Leader

Contributing Leaders keep a pulse on serving their customers better than anybody else. It has been suggested that Barbara’s display of empathy stems from growing up with responsibility for her sister. She credits her sister Jacqueline (who was developmentally disabled), for teaching her compassion and understanding. Barbara Walters was masterful in drawing out personal emotion and displaying them herself. Her disarming nature caused even fierce, hard edged leaders to let their guards down. She was able to show compassion, and those being interviewed reciprocated. She knew how to win people over. Whether it was an elite Hollywood celebrity, a hated dictator, a CEO, an athlete, or pop music icon, she had the ability to penetrate the hardest exteriors to get to the heart of a person.

Contributing Leaders are the true citizens of their local communities. Through her talk show, the View, women of “different generations, backgrounds, and views” have a forum to be heard. Although she interviewed some of the most famous people on the planet, she was most inspired by her interview of a deaf-blind man (Robert Smithdas) who devoted his entire life to improving the lives of others. She has told the stories of the world’s most beloved and those who the world has demonized. Her efforts to continually give voice to others, no matter who they are, and her excellence in journalism has resulted in the granting of honorary doctorates from several universities around the world. For Barbara, her local community is a global one, and she has certainly made a difference in it as a true citizen of the world.

Keirsey

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Portrait of a Leader

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Portrait of a Leader

Contributing Leaders are recognized as respected statesman because of the value they add to any enterprise. She worked for ABC, NBC, and CBS. She has been awarded with the highest television ratings for countless interviews and shows she has hosted. She is recognized and respected as a true statesman of her industry. Barbara Walters is said to have interviewed more statesmen and stars than any other journalist in history. She has interviewed every American President and First Lady since Richard Nixon, she has interviewed world figures such as Russian President Boris Yeltsin, China’s Premier Jiang Zemin, Great Britain’s former Prime Minister Margaret Thatcher, Libya’s Moammar Qadaffi and Iraq’s President Sadaam Hussein. She has won Emmy Awards, praise and recognition from all her peers, and the acclaim of many halls of fame. Barbara Walters has been a Contributing Leader to so many, and she is well deserving of her accolades, for they are the fruit of hard work, determination, character, and concern for others.

Keirsey

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Life Journey

The Contributing Leader “Work harder than everybody. You’re not going to get it by whining, and you’re not going to get it by shouting, and you’re not going to get it by quitting. Your’re going to get it by being there.” - Barbara Walters

I. EARLY FOUNDATIONS

II. TELEVISION JOURNALIST

1929

1957

A. Born Jewish, Brought

A. NBC Journalism Assistant

BARBARA WALTERS 1929 - PRESENT

up American B. Entrepreneurial Family C. Surrounded by Celebrities D. English Major at Sarah Lawrence College

B. Sharpen Skills C. Writer for Morning Show at CBS D. 1st Marriage / Divorce E. NBC Researcher / Writer for Today Show F. Breakthrough with Jacqueline Kennedy G. Increased Responsibility H. 2nd Marriage / Adopted Daughter I. Today Girl

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B Life Journey

BARBARA WALTERS

III. HOUSEHOLD NAME

1972 A. President Nixon and China B. Emmy Award C. ABC / Million Dollar Salary D. Presidential Debate Moderator E. Barbara Walters Specials F. Uncanny Abilities G. 20/20 H. Highest Paid News Host I. Heads of State, The Famous/Infamous J. Personality Journalism K. Being the First

IV. LEGACY

1997

A. The View

B. Memoir, “Audition”

C. Remembered in Retirement:

a. Overseas Press Club b. President’s Award c. Academy of Television Arts & Sciences Hall of Fame d. Lowell Thomas Award e. Life Time Achievement Award f. Muse Award g. Hollywood Walk of Fame h. 34 Emmy Awards i. Honorary Doctoral Degrees

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Dating & Relationships

D I FFER EN T KINDS OF C R AZY “Why do people go insane, crazy, sick, mad, or bonkers? And does it manifest differently based on one’s temperament?” We’re going to use dating as the backdrop to provide some examples on how Keirsey’s theory of madness plays out. 17

Keirsey


Dating & Relationships

A

t Keirsey, one of the areas we

attention away from our worthlessness.

have been researching for several

Instead of remaining worthless, we would

decades is madness.

Dr. Keirsey

rather be insane, crazy, sick, mad, or

often posed the question, “Why do people go

bonkers—because a person in this state

insane, crazy, sick, mad, or bonkers? And does it manifest

is paid attention to, whereas a worthless

differently based on one’s temperament?”

In other

person is abandoned.

A person who is

words, what causes someone to go crazy,

crazy gets cared for, while a person who

and do we go crazy in different ways?

is worthless is discarded.

In this article, we’re going to address

we all have our crazy moments.

these two questions.

And we’re going to

on which of the four temperaments we are

use dating as the backdrop to provide

talking about, we go crazy in different

some examples on how Keirsey’s theory of

ways.

The truth is, And based

madness plays out. So, why dating to illustrate how craziness So, the first question is, “Why do people go

plays out?

crazy?”

most powerful forces in life.

In short, we believe that people

go crazy when they feel worthless.

Our

Falling in love is one of the There’s a

reason why it’s often called being “madly”

research indicates that when an individual

or “insanely” in love.

feels worthless, every attempt is made

love, your heart is on the line.

by that individual to cover up their

open yourself up for your heart to be

worthlessness.

embraced like never before.

Why the cover up?

When

When you’re in You

And at the

you think about what happens to worthless

same time you make yourself vulnerable

things, it makes sense to ensure that we

to be hurt deeper than ever.

are never found out to be worthless. After

there is risk.

all, when something is worthless to us,

and it is a statement to another that you

what do we do with it? We abandon it. It

matter to each other.

gets thrown out.

beloved matters more than anyone else on

We desert those things

which have no value to us.

Anything that

the planet.

With love,

It’s you and the other, In your eyes, your

And in their eyes, you are

is worthless gets tossed or set aside.

the one in all of eternity that they’ve

The thought of personally being abandoned,

chosen.

thrown out, deserted, tossed, or set aside

great value, are of utmost importance,

is something any of us would want to avoid

and have meaning and worth to each other.

at all costs.

And what we have found is that when love

In essence, both of you have

is present, whether it be self love, love So, what are the options? Well, if we can

from another, or love from the divine, it

cover up our worthlessness, then we protect

allows a person to thrive.

ourselves from being abandoned.

When

love, all is wonderful, but when love is

you’re at your lowest, the easiest solution

withdrawn, our worth is threatened, and

is to cause a distraction, which diverts

that’s when all of insanity comes out.

When there is

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Dating & Relationships

d at i n g the crazy ARTISAN 19

Keirsey


Dating & Relationships

A rt i sa n s : I m p u ls i v e Of the four temperaments, Artisans experience the five senses far more powerfully than the others. Seeing, hearing, tasting, touching, and smelling—are taken to a whole new level with these sensation seekers.

to follow their lustful impulses. This draws attention, while replacing their pain with pleasure. It is a cry to be noticed and valued once more. They attempt to quickly numb the pain, and so they feed

Artisans are the most stimulated; and are the most stimulating in relationships. Therefore, when all is good, being in love with an Artisan can be utterly intoxicating. The opposite is true, however, when an Artisan feels like they are down in the dumps.

their carnal appetites to do so. As they seek to draw attention, they make sure that what they do is big, bold, and bad. In their “normal” state, these rebels are already inclined to go against the grain, defying the establishment, acting with audacity. So when they feel horrible about themselves, all of this is taken to the extreme.

When they have lost love, they go crazy by diving straight into their impulses. This is due to the fact that they operate by pain and pleasure. So when there is pain, they do everything they can to get rid of the feeling. When painful feelings of worthlessness are looming, their “stand out” personalities start to “act out”— and these sensation seekers run to get their fix. In other words, when they feel about to be abandoned, they get themselves into trouble, seeking danger, becoming reckless,

When they have lost love, they go crazy by diving straight into their impulses.

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Dating & Relationships

d at i n g the crazy GUARDIAN 21

Keirsey


Dating & Relationships

Guardians: Depressed While Artisans would rather “stand out,” these conservative citizens seek to “fit in.” Guardians have the highest need to belong. It is important that they feel accepted by others. They measure their value

not respectable, they feel ashamed and feel as though they have become unacceptable. In fearing abandonment, they withdraw, which is ironic if you think about it. They don’t want to be abandoned,

by how much they are needed. In a relationship, they are extremely helpful, always wanting to be dependable and of service. So being in love for the Guardian is about being honorable, dutiful, and respectful to each other. Sizzling, sexy, steamy, wild adventures are not at the forefront of these honorable ladies and gentleman, but rather, one will find a person that is consistent and can be counted on. So the question is begging, “Can Guardians go crazy?” Well, the kind of craziness for them is not the “act out” kind of behavior, they move to withdrawal and depression.

yet, they go and hide in depression, secretly hoping that someone will notice. This leads them to spiral downward, as they worry about whether anyone will notice that they are gone. They get depressed because they feel like they are “good for nothing,” fearing that others will permanently brand them as worthless.

Well, the kind of craziness for them is not the “act out” kind of behavior, they move to withdrawal and depression.

Their feelings of worth are tied to their usefulness. When they are needed, and when they have something to offer they feel accepted. But, when they feel that they are useless, unreliable, and

Keirsey

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Dating & Relationships

d at i n g the crazy IDEALIST 23

Keirsey


Dating & Relationships

I d e a l i s t s : H ys t e r i ca l Idealists have a unique and unusual way of interacting with reality. They prefer to live in ideality, where there is perfection, or at least where “their” perfection exists. Engaging the world for them is about believing that their ideals are manifesting in the outer world. It is about expressing their ideality in ways that will transform the outer world to match their inner world. Unlike the Guardians, their identity is not constructed by what they do. But, rather, what they do is an extension of who they are. Their aim is to believe into existence what they know in their hearts. Being in love with an Idealist is a spiritual journey, where exchanges are not transactional, but are a communal expression of a soul-tosoul/heart-to-heart engagement. They see romance as intertwining into oneness; being inextricably integrated to be inseparable. So, when love is taken away, or anything else occurs in reality

that conflicts with their ideality, they lose heart. Their beliefs are shattered, and their integrated identity feels disintegrated. Everything feels like it is falling apart. Since everything is all intertwined for the Idealist, feelings of worthlessness can be devastating. A small loss in reality is connected to the entire dream, so it feels like the whole sky is falling, when in reality it’s not the end of the world. This leads the Idealist to get hysterical. After all, from their perspective devastation is imminent. Hysteria kicks in, and they do everything they possibly can to hang on.

A small loss in reality is connected to the entire dream, so it feels like the whole sky is falling, when in reality it’s not the end of the world. This leads the Idealist to get hysterical.

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Dating & Relationships

d at i n g the crazy r at i o n a l 25

Keirsey


Dating & Relationships

R at i o n a ls : O b s e s s i v e Unlike the Artisans, Guardians, or Idealists, Rationals don’t care to stand out, fit in, or express themselves. Rationals seek to transcend the past and the present, or even themselves. Their aim is to create a new world by solving problems which are preventing evolution and innovation. They live in the future, seeking to redefine reality, and alter its fateful path to a new and better one. They don’t believe in destiny or dreams as in the case of the Idealist, but rather, they believe that the world is maintained by incompetence, when it should be led on a trajectory where the human experience is always advancing. They see romance as a partnership of equally capable individuals, coming together to conquer the world. By nature, they are predisposed to be obsessive, but when they experience feelings of worthlessness, they become ever bent on rectifying their situation. Their method of madness is to be

obsessed with solving the problem. A Rationals way of experiencing worthlessness is evidenced in the form of self-doubt. When they feel incompetent, they shut out the world to solve their problem. It’s not a withdrawal like the Guardian, where despair comes after. It is a self-directed, deliberate move to be autonomous. They want to be left alone to figure out what went wrong, and when they’ve finally come up with the solution, they emerge back to engage and persuade. They sink into obsessions because they must tackle the challenge, to get everyone out of the mess.

By nature, they are predisposed to be obsessive, but when they experience feelings of worthlessness, they become ever bent on rectifying their situation. Their method of madness is to be obsessed with solving the problem.

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Anatomy of a Contributing Leader

Anatomy of a Contributing Leader Guardian Provider ESFJ

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ontributing Leaders thrive when they have people to work with in a structured environment. They desire to be around others because of their sociable nature. As

leaders they make sure that everyone they are working with is well equipped and organized so that operations can run smoothly. Contributing Leaders are masters of creating order and sequence to line up procedures with people. They are aware of people’s interests, skills, and natural talents and can match them up with resources, roles, and responsibilities to create effective teams. These leaders provide the right procedures and processes so that executing tasks occurs flawlessly. They are keenly aware that compliant people are necessary for this to happen, and will find the right people to get the job done right. Are you a Contributing Leader? Or do you know any leaders who are one?

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Contributing Leaders look for opportunities where they can meet needs

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ontributing Leaders are great providers of resources. They are highly resourceful and are absolutely

committed to doing whatever it takes to fill a need. These leaders are masterful at building bridges quickly between people to processes and people to people. They are constantly thinking about the people under their care and how they can help in making their responsibilities easier. They lead by regularly checking in to see how they can be helpful. They want to ensure that the people who work for them feels appreciated, cared for, and sufficiently supplied so that they can do their best work.


Contributing Leaders involve others to tackle challenges

P

eople find Contributing Leaders to be trustworthy, big hearted, and easy to approach. These leaders have a

way of making others feel comfortable, thus, people have a natural attraction to be a part of whatever they are doing. Followers feel at ease because roles, responsibilities, procedures and goals are made crystal clear. Anything built by a Contributing Leader works like well-oiled machines with precision. The people who do best under Contributing Leaders are those who appreciate a highly controlled and methodical environment. Those who seek stability, safety, and predictability very much enjoy their leadership.


Contributing Leaders make efforts to replicate goodness everywhere

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ontributing Leaders are masters of creating a process and reproducing that exact same process elsewhere.

They make it a non-negotiable to perfect their process. Since they are so detailed and careful in documenting their methods, reproduction in a completely different geographic location with a different demographic is done rather easily. These leaders maintain quality control while reproducing what they do many times over. Contributing Leaders do not have a need to create variation from one place to another. They actually prefer to keep things consistent from one place to the next.


Contributing Leaders continue to invite others to join them in doing good

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ontributing Leaders are often very well acquainted with the personal lives of those under their care. Since

these leaders care so deeply, they are extremely careful about who will become a part of their family. Once a certain level of loyalty has been established, however, these leaders are very inclusive with their trusted team members. Conformity to the same core values matters a great deal to these leaders. This brings a unity to the team that can be extremely powerful. The clear expectation for every member of the team is that each person contributes in a significant way. Everyone is there to be diligent, responsible, and effective.



Anatomy of a Contributing Leader

Contributing Leaders patiently build toward success one step at a time

F

rom the outset, these leaders feel most comfortable taking it one step at a time. Whether it is on a small scale, or a larger scale, these leaders find success when they take things step-by-

step. Execution for these leaders occurs best when these steps are taken carefully, with thoughtfulness and concern. When size becomes a factor for these leaders, often they can get a little nervous and feel intimidated. Taking the step-by-step approach can alleviate this anxiety. These leaders can be more effective when they step away from the minute details of the daily operations so that they can gain a crystal clear understanding of the big picture for what it will take to expand. Being in the process is different from looking into the process from the outside. When one is in the process, each step is taken in a linear way. Replication can occur easily when the entire process is viewed altogether, and then implemented in a step-bystep approach.

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Q&A

Q A &

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Keirsey


Q&A

W H O? W H AT? W HY? H OW? Throughout the year, we’ve heard from many of you asking questions about the Keirsey Magazine. We’ve had everything from specific questions about the article topics themselves, like, “Which types makes the most money?” Or “How do the different temperaments approach sex?” Or “Do the temperaments align with political parties?” We’ve had more general questions like, “How do you choose your topics?” Or “How do you choose your leaders?” Or “Who writes your articles?” This month, we’ll tackle these general ones for you. Cheers!

Keirsey

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Q&A

HOW DO YOU CHOO

In deciding about what to include in the

publication would be to focus on timeless

Keirsey Magazine, we are well aware that

subjects—topics which don’t have a shelf

we could be writing about trending topics

life. So, you could read an article that was

or about timeless ones. Trending topics

written last year, or a future one, and the

would be more focused toward weighing

content would be timeless.

in on current issues, and providing our

39

take on what is making news headlines.

We’ve chosen to write about leaders—

And this is certainly a valid direction to go.

how they are wired, and to provide an

We concluded, however, at least for the

analysis on their life journeys. We made

time being that this is not something we

this decision because leadership is at the

wanted to do with the Keirsey Magazine.

heart of the kind of work we do best for

Although, we will be launching the Keirsey

our clients. We’ve also chosen to write

Blog, where we will make efforts to write

about money because it is something that

on trending topics. As we embarked

everyone utilizes. Money has been around

on launching the Keirsey Magazine, it

for a long time, and isn’t going anywhere.

became clear to us that the vision for this

Irrespective of which temperament one

Keirsey


Q&A

OSE YOUR TOPICS?

is, we all have a desire to make, invest,

preparation for entering into this space,

save, and spend money. So for whatever

we wanted to start engaging this topic

it’s worth, we wanted to provide some

with our readers, to learn more as we

insights on how people see money, and

write and receive feedback from you. We

how they can leverage it more effectively.

have also chosen to write on spirituality, faith, and religion because this is another

We also chose to address the subject

area of interest that has been around for

of Romance (love, sex, and dating)

ages. Irrespective of one’s temperament,

because this has been a subject matter

ethnicity, generation, political persuasion,

of great interest. It never seems to go

educational

out of style. We have been approached

orientation or gender, this subject matter

by several online dating sites in the

has

past, requesting permission to utilize

Through everything presented in the

Keirsey in their enterprise. We decided

Keirsey Magazine, our hope is that you will

to reserve this right as a future possibility

learn about yourself and those around

for us to directly engage this market. In

you, as you engage these areas of life.

survived

background, century

after

sexual century.

Keirsey

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Q&A

The leaders we have chosen to write

from research which has not ever been

about are from the Keirsey Leadership

done before. We took a set of more than

Study. For more than three decades,

five thousand leaders—(from different

we have been conducting research on

industries,

leaders, leadership, and how leaders

genders, political affiliations, and religious

develop over time. This study resulted in

backgrounds)—and studied them through

creating our take on leadership, which we

the framework of temperament. We

feel is a unique perspective on how one’s

narrowed down the list to 160 different

temperament effects the way one leads.

leaders representing the 16 personality

We believe that all leaders are different,

types. We carefully selected 10 high-

and the way they develop is also different.

performance leaders for each personality

eras,

life

stages,

races,

type (5 male leaders and 5 female leaders), The Keirsey Leadership Study emerged

and we did a deep level analysis on each

HOW DO YOU CHOOS

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Keirsey


Q&A

of them. We call them the Keirsey 160. The

in the Keirsey Leadership Model. Our

leaders profiled in the Keirsey Magazine

leadership model is currently being

are a part of the Keirsey 160.

utilized by a select group of leaders and organizations globally to further hone our

We utilize the Keirsey Leadership Model

offerings prior to release.

with all kinds of leaders from a wide spectrum of industries, who serve in various capacities throughout the world. Later this year, we will be releasing the Keirsey Leadership Report as a standard offering via our website. In conjunction with the release of this Keirsey report, we will also be introducing a certification

SE YOUR LEADERS?

Keirsey

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Q&A

WHO WRITES YO

Articles for the Keirsey Magazine are

consider them an invaluable resource to

always a team effort. We start in a room

our process in creating insightful articles.

here at Keirsey we call the Think Tank,

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where we start out on a giant wall that

You will notice that we keep our writers

has been transformed into a floor to

anonymous. The only exception we make

ceiling whiteboard. Our team of Keirsey

regarding anonymous authorship comes

associates weigh in with their knowledge

into play on the leadership materials we

and experiences as we create the initial

include which are abridgements from

skeletons for an article. We map out the

the Keirsey Leadership Study, which

topic through various layers of complexity.

was authored by Edward Kim (CEO of

Included in the discussion are a team

the Keirsey Group) and David M. Keirsey

of consultants who have utilized Keirsey

(former Chief Scientist of the Keirsey

extensively within various client scenarios.

Group). We value anonymity because it

Also included in the mix are guest experts

allows our team to speak with a collective

and thought leaders across various

voice. We adopted this method from,

industries, who are Certified Partners. We

The Economist, where articles in their

Keirsey


Q&A

OUR ARTICLES?

publication are also kept anonymous.

self…” We believe that anonymity gives

Throughout all the stages in our process,

the Keirsey Magazine the ability to make

we keep the discussion and debate alive,

an extraordinary impact with timeless

right up until final publication. It would be

principles worth conveying.

accurate to say that the articles published in the Keirsey Magazine are the product of our Think Tank, rather than a sole author. Most importantly, we adopted anonymity because we believe that readers should be more concerned with what has been written rather than who wrote it. Geoffrey Crowther, (editor of the Economist from 1938 to 1956) said that anonymity keeps the editor “not the master but the servant of something far greater than him/[her] Keirsey

44


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Keirsey

46


Artist Credits

CHOI, LISA

Creative Director & Designer Artisan Promoter ESTP

LEE, STELLA

Graphic Designer Rational Mastermind INTJ

BONILLA, FRANCIS Graphic Design Associate Idealist Champion ENFP

OLARTE, GEORGE Featured Cover Artist

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Keirsey


Photo Credits Ariens, Chris. Barbara Walters to Host ‘This Week’ Next Week; Roger Ailes, Arianna Huffington Guest. Digital image. TV Newser. N.p., 24 Jan. 2010. Web. 26 Oct. 2015. <http://www.adweek.com/ tvnewser/barbara-walters-to-host-thisweek-next-week-roger-ailes-ariannahuffington-guest/26744>. Barbara Walters speaks on stage at the 39th Daytime Emmy Awards in Beverly Hills, California June 23, 2012. Digital Image. N.p. N.d. Web. 26. Nov. 2015. < http://www. reuters.com/article/entertainment-us-barbarawalters-theview-idUSBRE91P0T520130226> Betty Ford. Digital image. Wikipedia: The Free Encyclopedia. N.p., 25 Oct. 2015. Web. 26 Oct. 2015. <https:// en.wikipedia.org/wiki/Betty_Ford>. Eppie Lederer. Digital image. Wikipedia: The Free Encyclopedia. N.p., 15 Oct. 2015. Web. 26 Oct. 2015. <https:// en.wikipedia.org/wiki/Eppie_Lederer>. Eu Sou O Cliente Que Nunca Mais Volta. Digital image. Blog RR. N.p., 27 July 2015. Web. 26 Oct. 2015. <http:// blog.rodrigorepresentacoes.com. br/?tag=sam-walton>. File:Today Show Panel 1973.JPG. Digital image. Wikipedia: The Free Encyclopedia. N.p., n.d. Web. 26 Oct. 2015. <https://en.wikipedia.org/wiki/File:Today_show_panel_1973.JPG#/media/ File:Today_show_panel_1973.JPG>. Free Photo: Geral Ford Speaking Into Microphones. Digital image. Free Historical Stock Photos. N.p., n.d. Web. 26 Oct. 2015. <http://www.historicalstockphotos.com/details/photo/1744_gerald_ford_speaking_into_microphones. html>.

Gabrielle. Consultora Independente Mary Kay. Digital image. De Frente Com Gaby. N.p., 13 Dec. 2014. Web. 26 Oct. 2015. <http://defrentecomgaby.com. br/tag/mary-kay-ash/>. Hannigan, Vaughan. Martin Schoeller + Variety + Barbara Walters. Digital image. VH. N.p., 23 Apr. 2014. Web. 26 Oct. 2015. <http://news.vh-artists.com/ martin-schoeller-variety-barbara-walters/>. Hilary Clinton Barbara Walters The View Last Episode. Digital Image. N.d. n.d. web. Nov 2015 <http://www.eonline.com/ eol_images/Entire_Site/2014416/ rs_1024x759-140516085823-1024. Hilary-Clinton-Barbara-Walters-The-View-Last-Episode.jl.051614. jpg>

Torres, Jeanette. Barbara Walters Shares One of Her Biggest Regrets. Digital image. ABC News Radio. N.p., 15 May 2014. Web. 26 Oct. 2015. <http:// abcnewsradioonline.com/entertainment-news/barbara-walters-sharesone-of-her-biggest-regrets.html>. Women and their coffee. Barbara Walters, 1965. 2015. Digital Image.< http://www.one.ro/lifestyle/timp-liber/ women-and-their-coffee-galerie-foto13330489-foto?p=14> Yuan, Sunxi. China Photo Studio - A Witness to the Changes of Times. Digital image. CRIENGLISH. COM. N.p., 11 Apr. 2012. Web. 26 Oct. 2015. <http://english.cri. cn/8706/2012/04/11/2963s692607. htm>.

Latest The View New Logo Set Studio. Digital Image. N.d. n.d. Web Nov 4 2015. <http://www.trbimg.com/img53f62516/turbine/la-et-st-the-viewnew-logo-set-studio-20140821> Littleton, Cynthia. Barbara Walters to Sign Off ‘The View,’ Retire From TV on May 16. Digital image. Variety. N.p., 7 Apr. 2014. Web. 26 Oct. 2015. <http:// variety.com/2014/tv/news/barbarawalters-to-sign-off-from-the-view-onmay-16-1201153441/>. Pauline Phillips. Digital image. Wikipedia: The Free Encyclopedia. N.p., 16 Sept. 2015. Web. 26 Oct. 2015. <https://en.wikipedia.org/wiki/Pauline_Phillips>. Ray Kroc. Digital image. Find A Grave. N.p., 19 July 1998. Web. 23 Oct. 2015. <http://www.findagrave.com/cgi-bin/ fg.cgi?page=gr&GRid=3207>.

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