Starland district

“IN A WORLD WHERE STREET CULTURE CONNECTS PEOPLE GLOBALLY AND COLLECTING DATA HAPPENS VIA USE OF SMART DEVICES, ENVISION STREET SIGNS THAT IMPROVES ART AND ILLICITS A FEELING OF SAFETY”

THE RESEARCH An Ethnographic study of Starland District conducted by SCAD Students of course IDUS 711 under Prof Kwela Hermann’s supervision.

We commenced our research by deploying our observational skills; coding for people, behavior, objects and signs. A human centric approach to the Trends of the Trade, research its History and Origins along with gather more tangible data through interviewing Trend experts on the subject.

THE TEAM

KANIKA GOLANI M.A Design for Sustainability INDIA Travelling/shopping/dancing

DIANA QUINTERO M.A Design for Sustainability COLOMBIA Nature/Movies/Gym/Dogs

DIEGO CUERVO M.F.A Industrial Design COLOMBIA Music/3d-printing/travel

ARUNIMA CHOUDHARY M.F.A Industrial Design INDIA Multi-cuisine/Aquariums

TABLE OF CONTENTS WHAT IS ETHNOGRAPHY

1

RESEARCH PLAN

3

OBSERVATIONS

8

SECONDARY RESEARCH

11

PRIMARY RESEARCH

20

AFFINITIZATION

30

INSIGHTS & CONCEPTS

35

OPPURTUNITIES

42

FINAL SHOWCASE

50

REFERENCES

57

WHAT IS ETHNOGRAPHY?

1

Ethnography Ethnography is the systematic study of people and cultures.

Ethnography helps to designer to find out no just what people think they do, but also what people do in the real life

A Designer is more than a shape planner.

A designer is a Business Strategy planner, user analyst and product interactions planner.

The first approach about ethnography in design was related to how to i n c l u d e Human-factors in design research.

CSCW Studied “how humans interact with computer in a work space” is the base of ethnography research in design and provide the aspect “context”

“Activity theory” provide a systemic point of view to examine interactions between people with people, activities and objects, influenced or determined by an environment. (AEIOU-Frame-

In ethnography you can collect data by observing to understand consumer behaviours, using video cameras which increase the researcher´s observation range, interviewing to examine cultural models, patterns, ethnic background and by photo narratives (cultural probes).

One of the most important values of ethnography in design is to provide useful information to find out design opportunities and innovative prod-

Regarding to ethnography in design, the most important is not just collect the data about behaviours, but also analyse these data and put in a cultural context to be understood.

Conversation analysis (PARC) provides information about interpersonal interaction.

The idea behind is to understand the human interactions in a collaborative context.

2

RESEARCH PLAN

3

Research Plan -What is research design plan? It is a formal plan of action for a project, it tells us how to proceed. Including in the plan a set of assumptions like what we want to do, timelines, what activites are planned, and description of these, who do we expect to meet, the costs of the project and in general, all the information about how we are going to proceed.

-If you don’t do research design plan you may forget through the way what we wanted to see, to learn and know.

-It intends to save time, money and avoid heachaches while accomplising the goals.

-Decide:which paradigms to use, what the core research questions are, which methodological alternatives and approaches to data collection are best for the project.

-The pressure of time and work reveals unexpected differences in perspective, work styles and value systems. Intercepting this at the begging are best for the project.

-Decision making process: to chose what kind of research, we need to guide ourselves for: the questions we to answer, the resources (time, trained personnel and money) and the characteristics including constraints of site and setting.

4

Research Plan

The research doesn't follow a linear sequence. The researchers and the design need to remain flexible.

Deciding what to investigate: Starland district

Selecting populations and units of analysis ( using Logistical, definitional and conceptual criteria ). There are different strategies to select the individuals as: Criterion-based selection (Extreme, typical, unique, reputational, ideal and comparable case selection)

Elaborating research questions. ( finding the participants, what is going on in the object of research, impacts ( stakeholder's feelings about the place, achievements and facts )

Enumerating, choosing and sampling units of analysis ( forms of sampling: quota / systematic and probabilistic )

"Who" to study: ([ ] Operationalize and bound the population. [ ] Define a unit of analysis) (Units of analysis check list what must be: [ ] countable, [ ] measurable, [ ] locatable, [ ] beginnings and endings identifiable, [ ] if doing survey, located on a list of individuals)

5

Research Plan

46

Research Plan TEAM INTRODUCTIONS AND TASK ALLOCATIONS

7

OBSERVATIONS

8

Observations

OBSERVATION

Observational methods Structure and Leadership (looking at two to a few people at a time; small group).

Chapple's method helps observe for social groupings, frequency and duration of interactions, gained over a period of time.

Charting Spatial Relations (working with a big group and or groups and subgroups ).

Mapping or mapmaking observasional data is an effective method. Once tabulated presents, 'the hierarchial structure of the organization clearly'. The methods above are useful to chart group structures, individual emotional adjustments. This method presents systamatic quantitative data.

Classifying , Quantifying Verbal Content: This method helps produce quantitative data measuring the relevant behavior that reflects a baseline or a guideline to show alterations in participative (or autocratic) leadership.

Combining Interviewing with Observation: This method may not always reveal people's hidden agendas or the real true situation, however helps us better understand the relationship between the person and the situation, or what is absent in it.

Placing Observation in Context: However, brings the subject to talk about things that are other wise hard to bring up or observe.

Exploratory or open-ended observation Participant observation endorses the researchers presence: Since we have made a good connection with Clinton, he invited us to observe a community meeting.

It is important to document our observation observation accurately without a preestablished concepts and theories: It helps to get AUTHENTIC DATA. It helps in choosing the interviewees.

Observations should include details and go beyond the obvious: In foxy loxy, the students generally had stickers on their laptops.

9

FOXY LOXY CAFE THE WORMHOLE BAR GRAVEFACE RECORDINGS STARLANDIA ART STORE

10

SECONDARY RESEARCH

11

SENSE INTENT......

It is a method of detecting the latest changes occuring in the world currently and speculating what it may inform in the future. It helps us forming a good intent after understanding the latest news,developments, trends . It helps kick-start the process. More than inserting an intent based on best guesses, grounding an initial intent on fact-based context makes it more credible.

1. A Trends expert interview helps quickly learn about the topic. Speaking with experts can quickly reveal valuable insights and guidance for where to hunt for more information. It facilitates quick and easy discovery. It is imporatant to structure the interview and prepare for it. A consent form is also recommended.

2. A trends matrix creates overview and summarises how various aspects are affecting the trends. You can understand at a glance how the trends are impacting the topic.It reveals oppurtunities and defines direction for further research.

3. A Offering-Activity-Culture Map looks at innovation oppurtunities: the “offering” products and services, the “activity” people involve into to do these offerings and “the cultural context” in which these offerings take place. Hence intending the innovations which are not just improved funtions but also something that connexts people. It broadens the ethnographers mindset.

12

Trends Expert Interview - Stake holders map

“Inside Knowledge. Stakeholders usually have an in-depth understanding of a company or organization's goals and objectives and can succinctly communicate those messages better than someone without inside knowledge. They can also speak with authority because of their role with the organization.�

-http://smallbusiness.chron.com/importance-using-stakeholderscommunicate-messages-36159.html

6 13

Trends Matrix

INCUBATOR FOR BUSINESSES TECHNOLOGY

o n l in e s t o r e s

ARTIST HUB

URBAN PLANNING

ACADEMIC SPACES

La b c u l t u r e

in t e r a c t iv e b o a r d s

d i g i t a l a r t , p e r f o r ma n c e

o n l i n e c l a s s r o o ms

ENTERTAIMENT i n t e r a c t i v e g a mi n g

MARKET limited edition PEOPLE

young entrepreneur

thrift stores innovative experiential exhibition

p o in e e r s

mu l t i s e n s o r y e x h i b i t i o n

s t a r t - u ps

w o r k s pa c e

b ik in g

c o l l a b o r a t iv e

CULTURE underground community BUSINESS

academic investors

unrecognised artist galleries

7 14

Offering - Activity - Culture map hipster Age

Underground

Image

Style

performance Identity

painting Exhibitions

ART DISTRICT LABELED area urban social art community

Leasing Houses

biking Millenials

Do It Yourself

Selling Socializing Local Culture and Consumptions

Gypsy

Eat and Drink

To Design Innovation

Social Media

dancing and singing Photography shopping Partying Reading Meetings

Travel writers

Local

Healthy

Unconditional Sustainability

15 8

KNOW CONTEXT......

It is a method the goal is to gain insights related to the context, get prepared to explore oppurtunities and begin to see directions for the future. It helps to identify strong relationships in the context of our research and ultimately helps diagonse conditions of our solutions.

1. The popular media search helps to capture knowledge and reveals cultural patterns. A wide range of media can be searches such as newspapers, Web, magazines, journals etc. The intention is to hunt for any interesting development taking place in the context. Hence it captures a range of opnions, ideas, and influences tied to the context.

2.The innovation evolution map, as the word suggests shows the evolution history of the context. Since maps change over time it helps us understand best practices, the ups and downs and facilitates its comparison to reveal relationships. It is important to choose the timeframe wisely.

3. An Analogous Model is studying other similar contexts, it helps to understand what makes for success and failure of a place and how can it be embraced or avoided respectively. At the end we compare the chosen analogus models with our area of research as a way to build these insights for further oppurtunities.

16

Popular Media Search

9 17

Innovation Evolution Map

18

Analogous Models The Idea of ART / Neighborhoods

Recovering old places

Sinergy center runwar village Mumbay, India Runwar Square

Miami, USA

Clear Mapping

MedellĂ­n, Colombia

Recovering an Old Place

The company SiderĂşrgica S.A. was founded July 7th of 1938

Sense of Community

Rosery Space

Engage The Artists Creating a Strategic Point of the City Work as an Association

Selling the Art Work

WADA

Virtual Space

How it Keeps Its Success

Existence in an Urban Context

19

PRIMARY RESEARCH

20

Interviews Stakeholders

gentrification helped this place grow

21

Interviews Stakeholders

22

Interviews Stakeholders

It’s a very diverse area, with different kind of blocks and streets.

We (SDRA) try to get involve and support people in the district. Starland has a pretty active group of people who help to promote the neighborhood.

There is not a specific plan for Starland, like a lot of things in Savannah its not really been planned.

We need some better lightning, we need more people, more than anything.

23

Cultural Probe LOCATION - OUTSIDE STARLANDIA

24

Cultural Probe

DREAM VISION OF STARLAND

Students: 18 Local Residents: 9 Artists: 4 Business Owner: 1 Customer: 5

25

Cultural Probe

SAFETY PERCEPTION

26

Cultural Probe WHAT IS IT AND WHAT WILL IT BE Students

Local Residents

Artists

OTHERS MUSIC

OTHERS

PAINTING

MUSIC

WALKING

PAINTING

CHURCH

WALKING CHURCH

DRINKS

DRINKS

UNSAFE

UNSAFE

BIKING

BIKING

SINGING

SINGING

EATING

EATING

READING

READING

REAL ESTATE

REAL ESTATE

SALON

SALON

MUSEUM

MUSEUM BANK

BANK

PARTY

PARTY

STREET ART

STREET ART

PARKS

PARKS 0

2

4

6

8

10

12

14

16

0

1

2

3

4

5

6

0

OTHERS MUSIC PAINTING WALKING CHURCH DRINKS UNSAFE BIKING SINGING EATING READING REAL ESTATE SALON MUSEUM BANK PARTY STREET ART PARKS

OTHERS MUSIC PAINTING WALKING CHURCH DRINKS UNSAFE BIKING SINGING EATING READING REAL ESTATE SALON MUSEUM BANK PARTY STREET ART PARKS 0

2

4

6

8

10

12

7

OTHERS MUSIC PAINTING WALKING CHURCH DRINKS UNSAFE BIKING SINGING EATING READING REAL ESTATE SALON MUSEUM BANK PARTY STREET ART PARKS 1

2

3

4

5

6

OTHERS MUSIC PAINTING WALKING CHURCH DRINKS UNSAFE BIKING SINGING EATING READING REAL ESTATE SALON MUSEUM BANK PARTY STREET ART PARKS

0

0.5

1

1.5

2

2.5

3

3.5

4

4.5

0

0.5

1

1.5

2

2.5

3

3.5

27

Cultural Probe WHAT IS IT AND WHAT WILL IT BE Business owners

Customers

OTHERS MUSIC PAINTING WALKING CHURCH DRINKS UNSAFE BIKING SINGING EATING READING REAL ESTATE SALON MUSEUM BANK PARTY STREET ART PARKS

OTHERS MUSIC PAINTING WALKING CHURCH DRINKS UNSAFE BIKING SINGING EATING READING REAL ESTATE SALON MUSEUM BANK PARTY STREET ART PARKS

0

0.2

0.4

0.6

0.8

1

1.2

0

0.2

0.4

0.6

0.8

1

1.2

0

0.2

0.4

0.6

0.8

1

1.2

OTHERS

OTHERS MUSIC PAINTING WALKING CHURCH DRINKS UNSAFE BIKING SINGING EATING READING REAL ESTATE SALON MUSEUM BANK PARTY STREET ART PARKS

MUSIC PAINTING WALKING CHURCH DRINKS UNSAFE BIKING SINGING EATING READING REAL ESTATE SALON MUSEUM BANK PARTY STREET ART

0

0.2

0.4

0.6

0.8

1

1.2

PARKS

28

POPULATION SURVEYED

Survey: First Friday Art March

AGE RANGE

5%

2%

15%

38%

GENERAL SAFETY PERCEPTION

51%

57%

32%

4% FEMALE

MALE

<18

OTHER

STREET LIGHTS PERCEPTION

18-25

>35

SIDEWALKS PERCEPTION 8%

14%

37%

26-35

30% 23%

59% 69% 56% Enough22%

Only Day Hours FEMALE PERCEPTION

Anytime

Enough

Maybe

Not Enough

Maybe

THERE SHOULD BE MORE PUBLIC TRANSPORT?

Never

MALE PERCEPTION

Not Enough

OTHER PERCEPTION

27%

7% 22%

37%

37%

62%

11% 71%

63%

100%

Yes

No

Maybe

29

AFFINITIZATION

30

Affinitisation

â&#x20AC;&#x153;The Affinity Diagram tool is used to consolidate a large amount of information into groupings or clusters of ideas that have a natural 'affinity', i.e., that have a common thread running through them. This is a great tool to use when sorting Voice of the customer data under broad 'Issues' categories.â&#x20AC;?

It can be used very effectively to organize the ideas extracted from a Brainstorming exercise where people from diverse and unrelated departments might come together to solve a complex problem COURTESY : Affinity Diagrams. (n.d.). Retrieved March 07, 2017, from https://www.moresteam.com/toolbox/affinity-diagram.cfm

1st Round - Clusters

2nd Round - Clusters

3rd Round - Clusters

31

Affinitisation

- Collect all data points.

-Put them up all on the wall.

-A column of affinity notes (groups) is started with any kind of observation note, but not a design idea note or question note.

-Anyone can move any note without justification - The eventual goal is to have three to six notes in each column for round one.

32

Affinitisation -If you canâ&#x20AC;&#x2122;t find an immediate home for an affinity note, set it aside, they are the outliers.

-Walk through each column of notes looking for notes that hang together in one coherent distinction and regrouping them into these smaller groups -Write Blue labels for the resulting groupings.

-A good Blue-level label tells you what matters about the notes underneath it

33

Affinitisation

-Create coherent Pink groupings by grouping like Blue labels together. At the Pink level, as a rule of thumb, there should be two to six Blue labels per Pink label.

-The Pink labels help designers orient to the dataâ&#x20AC;&#x201D;curing the wall walk they draw you in or encourage you to skim a section.

34

INSIGHTS AND CONCEPTS

35

Insights and Concepts SENSE OF COMMUNITY

Neighborhood people are dedicated, passionate and like-minded, if they have a house, a job, education, a good relationship among them and everyone is heard, that is conducive for a strong community that promotes local businesses, cultural activities and its unique culture.

RELATIONSHIP BETWEEN INSTITUTIONS AND LOCAL CULTURE INCREASE SAFETY PERCEPTION

COMMUNITY POWER

ENHANCE NEIGHBORHOOD FACILITIES

ENHANCE NEIGHBORHOOD FACILITIES Improve Starland’s urban infrastructure with a focus on people and sustainability, is essential to solve community issues (safety) and enhance the art district experience.

LEVELS OF LOCAL ENERGY The energy in Starland district, oscillates like a rollercoaster.

Maintaining this hight, requires a dynamic participation of the stakeholders to keep this area alive, helping to solve current issues and improve safety perception.

RELATIONSHIPS PERSONAL Vs. DIGITAL

REAL ENERGY MOVING ON THE STREETS +Street Art = +people activity Highlight Creative Spaces Street Lights Enjoyable streets

Established institutions. / Safety feeling at any time. / Sense of community increased.

SOCIAL INTERACTION THROUGH LOCAL BUSINESS OPTIONS

Public local events Positive Legacy Local Promotion

SENSE OF COMMUNITY

RELATIONSHIPS PERSONAL Vs DIGITAL

LEVELS OF LOCAL ENERGY

Social spaces. / Recovered places. / Different kind of places. / Eat, drink, listening music even dating.

DIVERSITY IN CULTURE AND BUSINESSES INSTITUTIONS, FLEXIBILITY VS. RULES

STARLAND GROWING SYSTEM

Within social spaces you’d find a gypsy culture, creative people and an artistic, friendly and relax environment. This social interaction is needed to prevail over the digital, because local culture could be threatened by this, bearing in mind that businesses and the neighborhood itself need to have more digital presence, it is necessary to maintain a balance.

DIVERSITY IN CULTURE AND BUSINESSES Starland district is a center of opportunities for emerging business projects, tourism and artistic expressions. Its history of abandon and crime has interfered with this, but the history has also helped to create its unique character and to have places that can offer cheap and affordable prices. The flexibility and versatility that you can find in this place make it a perfect spot to become a cultural intersection

INSTITUTIONS; FLEXIBILITY VS. RULES

Community City Government Passion for Arts

LOCAL INVESTMENT FOR COMUNNITY SUSTAINING Incorporate more progressive plans. / Community is a priority. / Fire department taking care of community. / Association board as the locals voice.

Creative freedom doesn’t mean breaking the rules. Being flexible regarding the laws, allows the community to work hand in hand with the city Gov. to develop cultural projects and get institutional and financial support.

36

Insights and Concepts

Worldhood

Emotional Cityness

Adding people on streets

Connected

Emotional Cityness

Emotional Cityness

Worldhood

Multi-Cltural Offering

Big Data

Internet of Things

Big Data

Internet of Things

Nomads/Real Time Collaboration

Haptic Feedback 11 Haptic Feedback

On Demand Work

Global Trends................

On Demand Work

Not Connected A concept of adding more people on the streets to increase Levels of local energy. A biking system as part of enhancing neighbourhood facilities with various routes connecting a particular business type (Cafes, galleries etc) promoting diversity of business. It will have unique signages along the way such as lighting patterns or distinct street furniture made by Artsy people helping the rider experience the starland district more actively enhancing more Personal relationship over digital. It can also would want to be a part of the system for attracting more customers.

Fitness/Wellness On Demand Work

Not Connected

Fitness/Wellness

Outside

AR/VR

What is not there?

AR/VR

Cyber-Insecuruty

37

Connected

Insights and Concepts Starland History Through Eyes of its Artist

Emotional Cityness

Worldhood

Emotional Cityness

Worldhood

Haptic Feedback

MicroInteractions

Not Connected On Demand Work A public space that is welcoming to the entire community has an attractive inbuilt history map, however it can be personalized by locating your house and making a creative art which mural. This can be an opportunity for the artists to showcase their art to various stakeholders who come and visit this place.

Global Trends................

Connected

Outside

Outside AR/VR

What is not there?

38

Insights and Concepts Collaborative Spaces

Connected Multi-Cltural Offering

Nomads/Real Time Collaboration

Not Connected On Demand Work A rental space which can be multipurpose to allow Starland districts diversity of culture and businesses to sustain. A space designed to for the entire place. This concept will need rental regulations. It may need active involvement of the neighbourhood association board and investors.

Outside What is not there?

Cyber-Insecuruty

Global Trends................

Emotional Cityness

To-Go/Delivery Culture

39

Insights and Concepts

Connected

Creating a Strong Network

Emotional Cityness

Connected

Worldhood Worldhood Creating a book club for women of the neighbourhood in order to familiarize with each other, socialize imparting a sense of safety among all. This concept promotes the idea of strengthening personal relationships and sense of community.

Global Trends................

Emotional Cityness

40

Insights and Concepts Making Left-over Spaces Green

Connected Emotional Cityness

Worldhood

Connected

Community Composting

Community Composting

Vegan/Farm to Table

Worldhood Multicultural Offering

Multicultural Offering

Not Connected

Pet Category

Not Connected The abandoned spots such as unused backyard spaces etc, can be turned into a green space. The concept can involve the idea of urban farming where people engage in community activities. The city government can be a major stakeholder and enhance such spots. Adding a green space can promote socialising and eliminate unsafe spots of the neighbourhood.

Vegan/Farm to Table

Pet Category

Global Trends................

Emotional Cityness

41

OPPURTUNITIES

42

Oppurtunities SAFETY

STARLAND THROUGH EYES OF ITS ARTIST

DIVERSITY & VERSATILITY

COLLABORATIVE SPACES

FLEXIBILITY

LEVELS OF ENERGY

STRONG NEIGHBOURS NETWORK

NEIGHBOURHOOD FACILITIES

SUSTA IN A

HO

OD

MAKING LEFT-OVER SPACES GREEN

BL

LD

ADD PEOPLE TO THE STREETS

PERSONAL INTERACTION

EE

OR

ARTS

NE

RG

W

COMMUNITY

Y IN T

E R N E T O F T HI N G S

43

STARLAND STREETS FOR PEOPLE

STREETS FOR PEOPLE 44

Oppurtunities

STREETS FOR PEOPLE

H O W

A concept of adding more people on the streets and thereby increase pedestrian traffic.

Designing solutions where now the pedestrians share the streets with the cars. The intention is to create a network of connected hotspots(cafes,galleries,salons) of Starland district promoting diversity of business which this place offers. In addition the experience is intended to be customised by the help of local artist to create patterns unique to Starland district. By creating these unique patterns we can create a boundary that defines Starland district. The idea of Multi sensory elements will help people engage more actively while walking around the neighbourhood and facilitate more personal relationship over digital. Due to this active engagement the perception of safety will improve and built a strong sense of community.The sensory experience can be developed using renewable energy techniques. .

Walk Bike

SHARING STREET

SUSTAINABLE PEDESTRIAN AREA CAFES

Vehicles

UNIQUE PATTERNS

CONNECTED HOTSPOTS

GALLERIES BARS

ARTISTIC SENSORY EXPERIENCE

Sounds

Taste Smell

Sight Touch

45

Oppurtunities

A PEEK IN FUTURE..

46

Oppurtunities

A PEEK IN FUTURE..

47

Oppurtunities

A PEEK IN FUTURE..

48

Oppurtunities

A PEEK IN FUTURE..

49

FINAL SHOWCASE

50

Final Showcase The final event was designed as a poster presentation followed by a VIRTUAL REALITY tour for our stakeholders. We took them on a tour at the points in Starland district to look at the current situation and then present our concepts through a virtual reality experience.

51 5 0

Final Showcase

52

Final Showcase who is ready to see the future of starland???

53

Final Showcase

STAKEHOLDER FEEDBACK

54

Final Showcase STAKEHOLDER FEEDBACK

55

Final Showcase

PLEASE SCAN THE QR CODE TO WITNESS OUR FINAL EVENT 56

REFERENCES BombayJules. "The Graffiti of Ranwar, Bandra." BombayJules. N.p., 01 Jan. 1970. Web. 14 Jan. 2017.

"Rustic." Rustic. N.p., n.d. Web. 14 Jan. 2017 "Old David's Supermarket will no longer be vacant." Savannahnow.com. N.p., 31 July 2012. Web. 16 Jan. 2017.

"Savannah, GA's Starland District." Go South! Savannah. N.p., n.d. Web. 16 Jan. 2017.

Morgan, Christian R., et al. Social Architecture: Bringing People Back to the City: The Starland Cultural Arts Center, Savannah, Georgia, Savannah College of Art and Design, Savannah, Ga, 2008.

Thornton, Sean. "Cultural Districts and the Potential for Urban De." Advocatesâ&#x20AC;&#x2122; Forum A PUBLICATION BY STUDENTS OF THE UNIVERSITY OF CHICAGO SCHOOL OF SOCIAL SERVICE ADMINISTRATION 2012: 1-62. Advocates Forum Journal. Web. 11 Jan. 2017.

"Developing and Advancing a Cultural District." Americans for the Arts. N.p., n.d. Web. 18 Jan. 2017. <http://www.americansforthearts.org/by-program/reports-and-data/toolkits/national-cultural-districtsexchange/developing-and-advancing-a-cultural-district>.

"Noun Project." Noun Project. N.p., n.d. Web. 23 Jan. 2017.

57

KANIKA GOLANI, DIANA QUINTERO, DEIGO CUERVO, ARUNIMA CHOUDHARY