“IN A WORLD WHERE STREET CULTURE CONNECTS PEOPLE GLOBALLY AND COLLECTING DATA HAPPENS VIA USE OF SMART DEVICES, ENVISION STREET SIGNS THAT IMPROVES ART AND ILLICITS A FEELING OF SAFETY”
THE RESEARCH An Ethnographic study of Starland District conducted by SCAD Students of course IDUS 711 under Prof Kwela Hermann’s supervision. We commenced our research by deploying our observational skills; coding for people, behavior, objects and signs. A human centric approach to the Trends of the Trade, research its History and Origins along with gather more tangible data through interviewing Trend experts on the subject.
THE TEAM
KANIKA GOLANI M.A Design for Sustainability INDIA Travelling/shopping/dancing
DIANA QUINTERO M.A Design for Sustainability COLOMBIA Nature/Movies/Gym/Dogs
DIEGO CUERVO M.F.A Industrial Design COLOMBIA Music/3d-printing/travel
ARUNIMA CHOUDHARY M.F.A Industrial Design INDIA Multi-cuisine/Aquariums
TABLE OF CONTENTS WHAT IS ETHNOGRAPHY
1
RESEARCH PLAN
3
OBSERVATIONS
8
SECONDARY RESEARCH
11
PRIMARY RESEARCH
20
AFFINITIZATION
30
INSIGHTS & CONCEPTS
35
OPPURTUNITIES
42
FINAL SHOWCASE
50
REFERENCES
57
WHAT IS ETHNOGRAPHY?
1
Ethnography Ethnography is the systematic study of people and cultures.
Ethnography helps to designer to find out no just what people think they do, but also what people do in the real life
A Designer is more than a shape planner. A designer is a Business Strategy planner, user analyst and product interactions planner.
The first approach about ethnography in design was related to how to i n c l u d e Human-factors in design research.
CSCW Studied “how humans interact with computer in a work space” is the base of ethnography research in design and provide the aspect “context”
“Activity theory” provide a systemic point of view to examine interactions between people with people, activities and objects, influenced or determined by an environment. (AEIOU-Frame-
In ethnography you can collect data by observing to understand consumer behaviours, using video cameras which increase the researcher´s observation range, interviewing to examine cultural models, patterns, ethnic background and by photo narratives (cultural probes).
One of the most important values of ethnography in design is to provide useful information to find out design opportunities and innovative prod-
Regarding to ethnography in design, the most important is not just collect the data about behaviours, but also analyse these data and put in a cultural context to be understood.
Conversation analysis (PARC) provides information about interpersonal interaction. The idea behind is to understand the human interactions in a collaborative context.
2
RESEARCH PLAN
3
Research Plan -What is research design plan? It is a formal plan of action for a project, it tells us how to proceed. Including in the plan a set of assumptions like what we want to do, timelines, what activites are planned, and description of these, who do we expect to meet, the costs of the project and in general, all the information about how we are going to proceed. -If you don’t do research design plan you may forget through the way what we wanted to see, to learn and know. -It intends to save time, money and avoid heachaches while accomplising the goals. -Decide:which paradigms to use, what the core research questions are, which methodological alternatives and approaches to data collection are best for the project. -The pressure of time and work reveals unexpected differences in perspective, work styles and value systems. Intercepting this at the begging are best for the project. -Decision making process: to chose what kind of research, we need to guide ourselves for: the questions we to answer, the resources (time, trained personnel and money) and the characteristics including constraints of site and setting.
4
Research Plan
The research doesn't follow a linear sequence. The researchers and the design need to remain flexible.
Deciding what to investigate: Starland district
Selecting populations and units of analysis ( using Logistical, definitional and conceptual criteria ). There are different strategies to select the individuals as: Criterion-based selection (Extreme, typical, unique, reputational, ideal and comparable case selection)
Elaborating research questions. ( finding the participants, what is going on in the object of research, impacts ( stakeholder's feelings about the place, achievements and facts )
Enumerating, choosing and sampling units of analysis ( forms of sampling: quota / systematic and probabilistic )
"Who" to study: ([ ] Operationalize and bound the population. [ ] Define a unit of analysis) (Units of analysis check list what must be: [ ] countable, [ ] measurable, [ ] locatable, [ ] beginnings and endings identifiable, [ ] if doing survey, located on a list of individuals)
5
Research Plan
46
Research Plan TEAM INTRODUCTIONS AND TASK ALLOCATIONS
7
OBSERVATIONS
8
Observations
OBSERVATION
Observational methods Structure and Leadership (looking at two to a few people at a time; small group). Chapple's method helps observe for social groupings, frequency and duration of interactions, gained over a period of time. Charting Spatial Relations (working with a big group and or groups and subgroups ). Mapping or mapmaking observasional data is an effective method. Once tabulated presents, 'the hierarchial structure of the organization clearly'. The methods above are useful to chart group structures, individual emotional adjustments. This method presents systamatic quantitative data. Classifying , Quantifying Verbal Content: This method helps produce quantitative data measuring the relevant behavior that reflects a baseline or a guideline to show alterations in participative (or autocratic) leadership. Combining Interviewing with Observation: This method may not always reveal people's hidden agendas or the real true situation, however helps us better understand the relationship between the person and the situation, or what is absent in it. Placing Observation in Context: However, brings the subject to talk about things that are other wise hard to bring up or observe.
Exploratory or open-ended observation Participant observation endorses the researchers presence: Since we have made a good connection with Clinton, he invited us to observe a community meeting. It is important to document our observation observation accurately without a preestablished concepts and theories: It helps to get AUTHENTIC DATA. It helps in choosing the interviewees. Observations should include details and go beyond the obvious: In foxy loxy, the students generally had stickers on their laptops. 9
FOXY LOXY CAFE THE WORMHOLE BAR GRAVEFACE RECORDINGS STARLANDIA ART STORE
10
SECONDARY RESEARCH
11
SENSE INTENT...... It is a method of detecting the latest changes occuring in the world currently and speculating what it may inform in the future. It helps us forming a good intent after understanding the latest news,developments, trends . It helps kick-start the process. More than inserting an intent based on best guesses, grounding an initial intent on fact-based context makes it more credible.
1. A Trends expert interview helps quickly learn about the topic. Speaking with experts can quickly reveal valuable insights and guidance for where to hunt for more information. It facilitates quick and easy discovery. It is imporatant to structure the interview and prepare for it. A consent form is also recommended.
2. A trends matrix creates overview and summarises how various aspects are affecting the trends. You can understand at a glance how the trends are impacting the topic.It reveals oppurtunities and defines direction for further research.
3. A Offering-Activity-Culture Map looks at innovation oppurtunities: the “offering” products and services, the “activity” people involve into to do these offerings and “the cultural context” in which these offerings take place. Hence intending the innovations which are not just improved funtions but also something that connexts people. It broadens the ethnographers mindset.
12
Trends Expert Interview - Stake holders map
“Inside Knowledge. Stakeholders usually have an in-depth understanding of a company or organization's goals and objectives and can succinctly communicate those messages better than someone without inside knowledge. They can also speak with authority because of their role with the organization.� -http://smallbusiness.chron.com/importance-using-stakeholderscommunicate-messages-36159.html
6 13
Trends Matrix
INCUBATOR FOR BUSINESSES TECHNOLOGY
o n l in e s t o r e s
ARTIST HUB
URBAN PLANNING
ACADEMIC SPACES
La b c u l t u r e
in t e r a c t iv e b o a r d s
d i g i t a l a r t , p e r f o r ma n c e
o n l i n e c l a s s r o o ms
ENTERTAIMENT i n t e r a c t i v e g a mi n g
MARKET limited edition PEOPLE
young entrepreneur
thrift stores innovative experiential exhibition
p o in e e r s
mu l t i s e n s o r y e x h i b i t i o n
s t a r t - u ps
w o r k s pa c e
b ik in g
c o l l a b o r a t iv e
CULTURE underground community BUSINESS
academic investors
unrecognised artist galleries
7 14
Offering - Activity - Culture map hipster Age
Underground
Image
Style
performance Identity
painting Exhibitions
ART DISTRICT LABELED area urban social art community
Leasing Houses
biking Millenials
Do It Yourself
Selling Socializing Local Culture and Consumptions
Gypsy
Eat and Drink
To Design Innovation
Social Media
dancing and singing Photography shopping Partying Reading Meetings
Travel writers
Local
Healthy
Unconditional Sustainability
15 8
KNOW CONTEXT...... It is a method the goal is to gain insights related to the context, get prepared to explore oppurtunities and begin to see directions for the future. It helps to identify strong relationships in the context of our research and ultimately helps diagonse conditions of our solutions.
1. The popular media search helps to capture knowledge and reveals cultural patterns. A wide range of media can be searches such as newspapers, Web, magazines, journals etc. The intention is to hunt for any interesting development taking place in the context. Hence it captures a range of opnions, ideas, and influences tied to the context.
2.The innovation evolution map, as the word suggests shows the evolution history of the context. Since maps change over time it helps us understand best practices, the ups and downs and facilitates its comparison to reveal relationships. It is important to choose the timeframe wisely.
3. An Analogous Model is studying other similar contexts, it helps to understand what makes for success and failure of a place and how can it be embraced or avoided respectively. At the end we compare the chosen analogus models with our area of research as a way to build these insights for further oppurtunities.
16
Popular Media Search
9 17
Innovation Evolution Map
18
Analogous Models The Idea of ART / Neighborhoods
Recovering old places
Sinergy center runwar village Mumbay, India Runwar Square
Miami, USA
Clear Mapping
MedellĂn, Colombia
Recovering an Old Place
The company SiderĂşrgica S.A. was founded July 7th of 1938
Sense of Community
Rosery Space
Engage The Artists Creating a Strategic Point of the City Work as an Association
Selling the Art Work
WADA
Virtual Space
How it Keeps Its Success
Existence in an Urban Context
19
PRIMARY RESEARCH
20
Interviews Stakeholders
gentrification helped this place grow
21
Interviews Stakeholders
22
Interviews Stakeholders
It’s a very diverse area, with different kind of blocks and streets. We (SDRA) try to get involve and support people in the district. Starland has a pretty active group of people who help to promote the neighborhood. There is not a specific plan for Starland, like a lot of things in Savannah its not really been planned. We need some better lightning, we need more people, more than anything.
23
Cultural Probe LOCATION - OUTSIDE STARLANDIA
24
Cultural Probe
DREAM VISION OF STARLAND
Students: 18 Local Residents: 9 Artists: 4 Business Owner: 1 Customer: 5
25
Cultural Probe
SAFETY PERCEPTION
26
Cultural Probe WHAT IS IT AND WHAT WILL IT BE Students
Local Residents
Artists
OTHERS MUSIC
OTHERS
PAINTING
MUSIC
WALKING
PAINTING
CHURCH
WALKING CHURCH
DRINKS
DRINKS
UNSAFE
UNSAFE
BIKING
BIKING
SINGING
SINGING
EATING
EATING
READING
READING
REAL ESTATE
REAL ESTATE
SALON
SALON
MUSEUM
MUSEUM BANK
BANK
PARTY
PARTY
STREET ART
STREET ART
PARKS
PARKS 0
2
4
6
8
10
12
14
16
0
1
2
3
4
5
6
0
OTHERS MUSIC PAINTING WALKING CHURCH DRINKS UNSAFE BIKING SINGING EATING READING REAL ESTATE SALON MUSEUM BANK PARTY STREET ART PARKS
OTHERS MUSIC PAINTING WALKING CHURCH DRINKS UNSAFE BIKING SINGING EATING READING REAL ESTATE SALON MUSEUM BANK PARTY STREET ART PARKS 0
2
4
6
8
10
12
7
OTHERS MUSIC PAINTING WALKING CHURCH DRINKS UNSAFE BIKING SINGING EATING READING REAL ESTATE SALON MUSEUM BANK PARTY STREET ART PARKS 1
2
3
4
5
6
OTHERS MUSIC PAINTING WALKING CHURCH DRINKS UNSAFE BIKING SINGING EATING READING REAL ESTATE SALON MUSEUM BANK PARTY STREET ART PARKS
0
0.5
1
1.5
2
2.5
3
3.5
4
4.5
0
0.5
1
1.5
2
2.5
3
3.5
27
Cultural Probe WHAT IS IT AND WHAT WILL IT BE Business owners
Customers
OTHERS MUSIC PAINTING WALKING CHURCH DRINKS UNSAFE BIKING SINGING EATING READING REAL ESTATE SALON MUSEUM BANK PARTY STREET ART PARKS
OTHERS MUSIC PAINTING WALKING CHURCH DRINKS UNSAFE BIKING SINGING EATING READING REAL ESTATE SALON MUSEUM BANK PARTY STREET ART PARKS
0
0.2
0.4
0.6
0.8
1
1.2
0
0.2
0.4
0.6
0.8
1
1.2
0
0.2
0.4
0.6
0.8
1
1.2
OTHERS
OTHERS MUSIC PAINTING WALKING CHURCH DRINKS UNSAFE BIKING SINGING EATING READING REAL ESTATE SALON MUSEUM BANK PARTY STREET ART PARKS
MUSIC PAINTING WALKING CHURCH DRINKS UNSAFE BIKING SINGING EATING READING REAL ESTATE SALON MUSEUM BANK PARTY STREET ART
0
0.2
0.4
0.6
0.8
1
1.2
PARKS
28
POPULATION SURVEYED
Survey: First Friday Art March
AGE RANGE
5%
2%
15%
38%
GENERAL SAFETY PERCEPTION
51%
57%
32%
4% FEMALE
MALE
<18
OTHER
STREET LIGHTS PERCEPTION
18-25
>35
SIDEWALKS PERCEPTION 8%
14%
37%
26-35
30% 23%
59% 69% 56% Enough22%
Only Day Hours FEMALE PERCEPTION
Anytime
Enough
Maybe
Not Enough
Maybe
THERE SHOULD BE MORE PUBLIC TRANSPORT?
Never
MALE PERCEPTION
Not Enough
OTHER PERCEPTION
27%
7% 22%
37%
37%
62%
11% 71%
63%
100%
Yes
No
Maybe
29
AFFINITIZATION
30
Affinitisation
â&#x20AC;&#x153;The Affinity Diagram tool is used to consolidate a large amount of information into groupings or clusters of ideas that have a natural 'affinity', i.e., that have a common thread running through them. This is a great tool to use when sorting Voice of the customer data under broad 'Issues' categories.â&#x20AC;? It can be used very effectively to organize the ideas extracted from a Brainstorming exercise where people from diverse and unrelated departments might come together to solve a complex problem COURTESY : Affinity Diagrams. (n.d.). Retrieved March 07, 2017, from https://www.moresteam.com/toolbox/affinity-diagram.cfm
1st Round - Clusters
2nd Round - Clusters
3rd Round - Clusters
31
Affinitisation
- Collect all data points. -Put them up all on the wall. -A column of affinity notes (groups) is started with any kind of observation note, but not a design idea note or question note. -Anyone can move any note without justification - The eventual goal is to have three to six notes in each column for round one.
32
Affinitisation -If you canâ&#x20AC;&#x2122;t find an immediate home for an affinity note, set it aside, they are the outliers. -Walk through each column of notes looking for notes that hang together in one coherent distinction and regrouping them into these smaller groups -Write Blue labels for the resulting groupings. -A good Blue-level label tells you what matters about the notes underneath it
33
Affinitisation
-Create coherent Pink groupings by grouping like Blue labels together. At the Pink level, as a rule of thumb, there should be two to six Blue labels per Pink label. -The Pink labels help designers orient to the dataâ&#x20AC;&#x201D;curing the wall walk they draw you in or encourage you to skim a section.
34
INSIGHTS AND CONCEPTS
35
Insights and Concepts SENSE OF COMMUNITY
Neighborhood people are dedicated, passionate and like-minded, if they have a house, a job, education, a good relationship among them and everyone is heard, that is conducive for a strong community that promotes local businesses, cultural activities and its unique culture.
RELATIONSHIP BETWEEN INSTITUTIONS AND LOCAL CULTURE INCREASE SAFETY PERCEPTION
COMMUNITY POWER
ENHANCE NEIGHBORHOOD FACILITIES
ENHANCE NEIGHBORHOOD FACILITIES Improve Starland’s urban infrastructure with a focus on people and sustainability, is essential to solve community issues (safety) and enhance the art district experience.
LEVELS OF LOCAL ENERGY The energy in Starland district, oscillates like a rollercoaster. Maintaining this hight, requires a dynamic participation of the stakeholders to keep this area alive, helping to solve current issues and improve safety perception.
RELATIONSHIPS PERSONAL Vs. DIGITAL
REAL ENERGY MOVING ON THE STREETS +Street Art = +people activity Highlight Creative Spaces Street Lights Enjoyable streets
Established institutions. / Safety feeling at any time. / Sense of community increased.
SOCIAL INTERACTION THROUGH LOCAL BUSINESS OPTIONS
Public local events Positive Legacy Local Promotion
SENSE OF COMMUNITY
RELATIONSHIPS PERSONAL Vs DIGITAL
LEVELS OF LOCAL ENERGY
Social spaces. / Recovered places. / Different kind of places. / Eat, drink, listening music even dating.
DIVERSITY IN CULTURE AND BUSINESSES INSTITUTIONS, FLEXIBILITY VS. RULES
STARLAND GROWING SYSTEM
Within social spaces you’d find a gypsy culture, creative people and an artistic, friendly and relax environment. This social interaction is needed to prevail over the digital, because local culture could be threatened by this, bearing in mind that businesses and the neighborhood itself need to have more digital presence, it is necessary to maintain a balance.
DIVERSITY IN CULTURE AND BUSINESSES Starland district is a center of opportunities for emerging business projects, tourism and artistic expressions. Its history of abandon and crime has interfered with this, but the history has also helped to create its unique character and to have places that can offer cheap and affordable prices. The flexibility and versatility that you can find in this place make it a perfect spot to become a cultural intersection
INSTITUTIONS; FLEXIBILITY VS. RULES
Community City Government Passion for Arts
LOCAL INVESTMENT FOR COMUNNITY SUSTAINING Incorporate more progressive plans. / Community is a priority. / Fire department taking care of community. / Association board as the locals voice.
Creative freedom doesn’t mean breaking the rules. Being flexible regarding the laws, allows the community to work hand in hand with the city Gov. to develop cultural projects and get institutional and financial support.
36
Insights and Concepts
Worldhood
Emotional Cityness
Adding people on streets
Connected
Emotional Cityness
Emotional Cityness
Worldhood
Multi-Cltural Offering
Big Data
Internet of Things
Big Data
Internet of Things
Nomads/Real Time Collaboration
Haptic Feedback 11 Haptic Feedback
On Demand Work
Global Trends................
On Demand Work
Not Connected A concept of adding more people on the streets to increase Levels of local energy. A biking system as part of enhancing neighbourhood facilities with various routes connecting a particular business type (Cafes, galleries etc) promoting diversity of business. It will have unique signages along the way such as lighting patterns or distinct street furniture made by Artsy people helping the rider experience the starland district more actively enhancing more Personal relationship over digital. It can also would want to be a part of the system for attracting more customers.
Fitness/Wellness On Demand Work
Not Connected
Fitness/Wellness
Outside
AR/VR
What is not there?
AR/VR
Cyber-Insecuruty
37
Connected
Insights and Concepts Starland History Through Eyes of its Artist
Emotional Cityness
Worldhood
Emotional Cityness
Worldhood
Haptic Feedback
MicroInteractions
Not Connected On Demand Work A public space that is welcoming to the entire community has an attractive inbuilt history map, however it can be personalized by locating your house and making a creative art which mural. This can be an opportunity for the artists to showcase their art to various stakeholders who come and visit this place.
Global Trends................
Connected
Outside
Outside AR/VR
What is not there?
38
Insights and Concepts Collaborative Spaces
Connected Multi-Cltural Offering
Nomads/Real Time Collaboration
Not Connected On Demand Work A rental space which can be multipurpose to allow Starland districts diversity of culture and businesses to sustain. A space designed to for the entire place. This concept will need rental regulations. It may need active involvement of the neighbourhood association board and investors.
Outside What is not there?
Cyber-Insecuruty
Global Trends................
Emotional Cityness
To-Go/Delivery Culture
39
Insights and Concepts
Connected
Creating a Strong Network
Emotional Cityness
Connected
Worldhood Worldhood Creating a book club for women of the neighbourhood in order to familiarize with each other, socialize imparting a sense of safety among all. This concept promotes the idea of strengthening personal relationships and sense of community.
Global Trends................
Emotional Cityness
40
Insights and Concepts Making Left-over Spaces Green
Connected Emotional Cityness
Worldhood
Connected
Community Composting
Community Composting
Vegan/Farm to Table
Worldhood Multicultural Offering
Multicultural Offering
Not Connected
Pet Category
Not Connected The abandoned spots such as unused backyard spaces etc, can be turned into a green space. The concept can involve the idea of urban farming where people engage in community activities. The city government can be a major stakeholder and enhance such spots. Adding a green space can promote socialising and eliminate unsafe spots of the neighbourhood.
Vegan/Farm to Table
Pet Category
Global Trends................
Emotional Cityness
41
OPPURTUNITIES
42
Oppurtunities SAFETY
STARLAND THROUGH EYES OF ITS ARTIST
DIVERSITY & VERSATILITY
COLLABORATIVE SPACES
FLEXIBILITY
LEVELS OF ENERGY
STRONG NEIGHBOURS NETWORK
NEIGHBOURHOOD FACILITIES
SUSTA IN A
HO
OD
MAKING LEFT-OVER SPACES GREEN
BL
LD
ADD PEOPLE TO THE STREETS
PERSONAL INTERACTION
EE
OR
ARTS
NE
RG
W
COMMUNITY
Y IN T
E R N E T O F T HI N G S
43
STARLAND STREETS FOR PEOPLE
STREETS FOR PEOPLE 44
Oppurtunities
STREETS FOR PEOPLE
H O W
A concept of adding more people on the streets and thereby increase pedestrian traffic. Designing solutions where now the pedestrians share the streets with the cars. The intention is to create a network of connected hotspots(cafes,galleries,salons) of Starland district promoting diversity of business which this place offers. In addition the experience is intended to be customised by the help of local artist to create patterns unique to Starland district. By creating these unique patterns we can create a boundary that defines Starland district. The idea of Multi sensory elements will help people engage more actively while walking around the neighbourhood and facilitate more personal relationship over digital. Due to this active engagement the perception of safety will improve and built a strong sense of community.The sensory experience can be developed using renewable energy techniques. .
Walk Bike
SHARING STREET
SUSTAINABLE PEDESTRIAN AREA CAFES
Vehicles
UNIQUE PATTERNS
CONNECTED HOTSPOTS
GALLERIES BARS
ARTISTIC SENSORY EXPERIENCE
Sounds
Taste Smell
Sight Touch
45
Oppurtunities
A PEEK IN FUTURE..
46
Oppurtunities
A PEEK IN FUTURE..
47
Oppurtunities
A PEEK IN FUTURE..
48
Oppurtunities
A PEEK IN FUTURE..
49
FINAL SHOWCASE
50
Final Showcase The final event was designed as a poster presentation followed by a VIRTUAL REALITY tour for our stakeholders. We took them on a tour at the points in Starland district to look at the current situation and then present our concepts through a virtual reality experience.
51 5 0
Final Showcase
52
Final Showcase who is ready to see the future of starland???
53
Final Showcase
STAKEHOLDER FEEDBACK
54
Final Showcase STAKEHOLDER FEEDBACK
55
Final Showcase
PLEASE SCAN THE QR CODE TO WITNESS OUR FINAL EVENT 56
REFERENCES BombayJules. "The Graffiti of Ranwar, Bandra." BombayJules. N.p., 01 Jan. 1970. Web. 14 Jan. 2017. "Rustic." Rustic. N.p., n.d. Web. 14 Jan. 2017 "Old David's Supermarket will no longer be vacant." Savannahnow.com. N.p., 31 July 2012. Web. 16 Jan. 2017. "Savannah, GA's Starland District." Go South! Savannah. N.p., n.d. Web. 16 Jan. 2017. Morgan, Christian R., et al. Social Architecture: Bringing People Back to the City: The Starland Cultural Arts Center, Savannah, Georgia, Savannah College of Art and Design, Savannah, Ga, 2008. Thornton, Sean. "Cultural Districts and the Potential for Urban De." Advocatesâ&#x20AC;&#x2122; Forum A PUBLICATION BY STUDENTS OF THE UNIVERSITY OF CHICAGO SCHOOL OF SOCIAL SERVICE ADMINISTRATION 2012: 1-62. Advocates Forum Journal. Web. 11 Jan. 2017. "Developing and Advancing a Cultural District." Americans for the Arts. N.p., n.d. Web. 18 Jan. 2017. <http://www.americansforthearts.org/by-program/reports-and-data/toolkits/national-cultural-districtsexchange/developing-and-advancing-a-cultural-district>. "Noun Project." Noun Project. N.p., n.d. Web. 23 Jan. 2017.
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KANIKA GOLANI, DIANA QUINTERO, DEIGO CUERVO, ARUNIMA CHOUDHARY