Bridge CoWorking

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SELECTED WORKS: COWORKING

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FALL 2022 | JOSHUA PROTIL

Statement of Intent

The intent of this book is to present extensive research conducted and analyzed regarding coworking and to propose a design addressing the question of “how does the overlap and incorporation of different community and business spaces change the definition of “the office” and impact work and leisure?”

“Sometimes experiential design is constructed to grab your attention away from your work and help you make time for creative thinking, problem solving, or daydreaming.” -Interior Architects

Advising Professors:

Sharóne Tomer, Ph.D.

Yaoyi Zhou, Ph.D.

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Case Study: Willis Building | Ipswich, England Organization Analysis Stylized Sections Bridge CoWorking | Roanoke, Virginia Idea Development Strava Background Materials Experiential Perspectives Axonometric Settings Enscape Digital Walkthrough Sources 01 66 11 15 21 25 31 35 41 51 65
Table of Contents

A pioneer in “High-Tech” architecture, this building establishes its prominence through its use of columns as organizational elements. Ironically, made for the flexibility of workplace and moving desks and office space as needed to meet to the company needs at any given time, it is currently has a historical Grade I rating, meaning nothing can be altered.

The 228,787 sq ft building is revealed through a free-form plan office that encourages communication and ensures flexibility throughout the space, attempting to “rekindle family spirit” and craft a lifestyle for the community of employees, making the transition from the traditional office to the modern workplace.

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Built on the outskirts of an urban area in Ipswich, this area was shaped by the patterns of medieval roads. To respect the historical significance and to establish continuity with the surrounding environment, the architect decided to fill the site to its extent, resulting in the unique form of the building.

Located in Ipswich, England, this 1975 building was designed by lead architect Norman Foster as the national headquarters for the Dumas and Willis Insurance Company. Built for its estimated 1,350 employees, the aim of this building was three-fold: to focus on the well-being of the workers, to make sustainable efforts for a more energy-conscious design, and to focus on the relationship between light and transparency and how that affected the interior environment.

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Interior photo of the entrance demonstrating the prominence and centrality of the escalators Exterior photo of Willis Building demonstrating form and green roof

Exploration Through Modeling

As shown in the pictures, India Womack and Joshua Protil constructed and used this model to study the relationship of the space and form of the building, along with the relationship of the grid of columns to the overall space on each level and throughout the building as a whole. By focusing on the essential elements of the building for the model, the intersection of the rectilinear (columns) and curvilinear (form) became ever more clear.

Exploded Axonometric by India

Womack

Model by Joshua Protil and India

Womack

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Establishing a relationship with the exterior, “Ipswich Green” and “Canary Yellow” are used in the interior spaces on the walls, floors, and furniture. This shade of green mimics grass and helps to create continuity throughout the space with the surrounding exterior environment.

In both the office and well-being spaces, Foster uses Charles Eames’ pieces, such as the shell back chair, molded plastic chairs, and the Eames table. Standard desks are used in the workspaces that are separated by half-partitions, allowing privacy while still maintaining that sense of openness and a degree of transparency.

05 FF&E
Charles Eames’ shell back chair and table

Energy Conscious Design

As a result of the insulating glass curtain wall and green roof, the building has excellent thermal performance. The roof garden’s deep layer of soil (quilt) adds the advantage of solving the problem of expansion and contraction in the structural frame, as well as being cost effective. The raised floors also aid in circulation of the open space, saving on cooling expenses.

These elements have been incorporated and recognized as energy conscious, with the building being renowned as the start and archetype of the “Green Building Movement.”

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Lighting

Artificial: The linear lighting system, designed by Foster, is a highly reflective aluminum strip ceiling that achieves “uniform brightness and glare ratings.” The use of reflective ceiling panels emphasize the sense of openness throughout the office setting.

Natural: The central space is defined by a 3 story volume of natural light. The light illuminates and emphasizes the escalators in this transition setting. To further the innovative use of natural light, Foster also invented a custom ceiling feature which aids in its distribution across all office space.

Sketches by Joshua Protil

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Circulation

The spaces are arranged around a central volume that acts as the main transition setting throughout the spaces through the use of escalators. Pioneering the use of escalators in office space, their central placement provides connection throughout the space which encourages conversation and helps promote a “family spirit” within the workplace despite being spread across multiple floors.

Circulation diagram (by India Womack) representing the relationship of the escalators to the surrounding form and floors

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Ground Level Floor Plan

1. entrance

2. reception

3. escalators

4. coffee bar

5. swimming pool

6. changing rooms

7. gymnasium

8. creche

9. wcs

10.

11. document lift

12. engineers

13. tape store

14. computers

15. telex room

16. reprographics

17. chillers

18. generators

19. loading bay

20. plant

21. switch room

First Level Floor Plan

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data processing 1. escalator atrium 2. service lift 3. document lift 4. office space 5. plant 6. store rooms 7. wcs

Second Level Floor Plan

1. escalator

atrium

2. service lift

3. document lift

4. office space

5. plant

6. store rooms

7. wcs

Roof Level Floor Plan

1. escalator

atrium

2. service lift

3. wcs

4. cold storage

5. plant

6. kitchen

7. servery

8. cafeteria

9. restaurant

10. dishwashing

11. roof garden

12. perimeter walkway

13. cooling tower

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Organization

As seen in the diagram to the right, the organization of the building is determined by a grid of reinforced concrete columns spaced 14m apart, repeated on each floor. This serves as a guiding point for the construction of each space, as well as the central structural element of the building that marks it as high point architecture.

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All Organization
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Diagram showing the repeated grid on each level

The diagram represents the relationship between the defined office space and the well-being spaces. This new approach of incorporating both into one building led it to be a pioneer in workplace design.

Well-being Officework

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The diagram represents the relationship between personal and communal office workspace, with the interior parts of the building being more private and the outskirts of the building where larger collaborations took place. It is important to note that there were no closed-off conference roomlike spaces in this new open floor plan with the only separation being from wall partitions and filing cabinets acting as partitions.

Personal Workspace Collaboration Space

Organization Analysis by Joshua Protill

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Section I

This section demonstrates the use of space and the relationship of the office space to the transition space to the well-being spaces.

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Rendered Section by Joshua Protil

Section II

This section illustrates the extent of the organization of the office space

Rendered Section by Joshua Protil

Office Axonometric

The axonometric view (right) reveals the different configurations of desks that can be seen throughout the building in the context of office space (by India Womack)

Restaurant Axonometric

The axonometric view (right) demonstrates the restaurant space (by Joshua Protil)

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Demonstration of the relationship between the restaurant and roof garden (the well-being experience) to the office experience (by Joshua Protil)

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//a place of connection or transition//

Centered around the idea of “BRIDGE,” this 8000 sq ft coworking space aims to connect the concept of “workplace” and “home” in an existing building in Roanoke, Virginia, through initiating an interactive space between public and private to address the growing demand of co-working spaces.

It answers the question: How does the overlap and incorporation of different community and business spaces change the definition of “the office” and impact work and leisure?

By exploring different means of transmission through transition, the repetition of form through columns, disclosure of material through partitions, and intersection of function reinforces the distinct yet unified nature of the space.

River and Railroad Historic District

BRIDGE CoWorking

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Roanoke River Central Railway Station Newtork

Context Development

Initial site analysis conducted to inform the building design based on the needs and circumstances of the given area.

a. Designated pedestrian walkways

b. Wind patterns

c. Green Spaces

d. Commercial vs residential use

e. Transportation

f. Sunlight

g. Theoretical Mapping

h. Sound

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a. e.
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b. c. d. f. g. h.

Concept Development

Through studying the distinct yet unified volume making up the space and taking inspiration from the surrounding area of Roanoke, the emphasis on connection and collaboration is portrayed through the bridging of the three separate masses.

a. Initial diagram studying original volume massing diagram

b. Exploded diagram studying relations of the three distinct volumes

c. Parti in space

d. Diagram of the masses being bridged

e. Final layout of spaces in relation to mass

f. Circulation diagram

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a. d.
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b. c. e. f.

Transmission Through Transition Iteration

TRANSITION ITERATION

Inspired by the idea of running or driving through a forest at high speeds, the idea of the screen was developed. When going quickly past them, an array of trees in a forest act as a type of visual and auditory filter. Imitating this in the space, the wire mesh acts as a visual and sound filter to establish a degree of visual and auditory privacy without being fully closed off.

Inspired by the idea of running or driving through a forest at high speeds, the idea of the screen was developed. When going quickly past them, an array of trees in a forest act as a type of visual and auditory filter. Imitating this in the space, the wire mesh acts as a visual and sound filter to establish a degree of visual and auditory privacy without being fully closed off.

By using a metal mesh material, it alludes to the history of the building, a previous warehouse for the Virginia Tin Company.

By using a metal mesh material, it alludes to the history of the building, a previous warehouse for the Virginia Tin Company.

Inspired by the concept of running or driving through a forest at high speeds, the idea of the screen was developed. When going quickly past trees, they act as a type of auditory and visual filter. Imitating this in the space, the wire mesh acts as a visual and auditory filter to establish a degree of visual and auditory privacy without being fully closed off.

a. Concept picture demonstrating a visual filter

b. First iteration of a screen: wooden slats

c. Second iteration of a screen: metal chains

d. Third iteration: metal mesh panel

e. Fourth iteration: Shifting grid of wire mesh when direction of mesh screen changes

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a.

Biophilic design pattern is introduced through using the concept of a leaf as a form and as a means of transmission of light through the spaces in the overlapping layers. Subtracting the solid leaf from the stem structure made the outline of the ceiling baffles. Through creating four distinct clusters and separating them from each other, it demonstrates the idea of a bridge: being distinct, yet unified, through a common element.

Leaf/Ceiling Baffle Iteration

Biophilic design is introduced through space using the concept of a leaf as a form and as a means of transmission of light through the spaces in the overlapping layers.

a. Concept picture of a leaf

b. Subtracting the stem structure form the sold leaf makes the inspiration for the outline of the ceiling baffles

c. Creating four distinct clusters and separating them from each other

d. Ceiling baffles demonstrating the idea of a bridge: distinct, yet unified, through a common element.

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a. b.
d.
c.

System of Screens

For every screen placed parallel to the East-West direction, a horizontal and vertical grid is use (blue)

For every screen placed parallel to the North-South direction, a diagonal grid is used (orange)

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Focus on Existing Structure

One of the focuses was establishing a relationship between new use of the space and the existing architecture, bridging “old” and “new” materials to create the basis for the design.

Exploded axonometric diagram of existing structural elements (left) Marker rendering of the existing structure’s influence in the developed design (below)

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Strava

Strava is Swedish for “strive,” and this is reflected in their goals and values. Their mission is to “connect athletes to what motivated them and help them find their personal best.” By focusing on a “digital team,” they foster inspiration among the global athlete community, and specify athletes as any member of the Strava community.

Coupled with Strava’s GIS and tracking technology, this startup mixes human-centered movement with human-design transportation to strive with athletes anywhere, and to look toward the future with transportation infrastructure.

By having an interactive display, Strava allows its members to collaborate with and encourage one another, as well as challenging each other to certain missions and celebrating milestones, no matter or how small, by giving them “kudos.”

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The Strava orange line represents the path of travel during an exercise.

Strava uses technology in a variety of ways, and as a self-declared sports brand, their technology is made to be easy to use anywhere, anytime. By using GIS and tracking data, it gives a real-time update on statistics across a variety of sports and exercise options.

Strava has different maps, ranging from standard (left) to satellite to hybrid (above), as well as offering layers to have an interactive and modilar display.

Strava displays local topography, streets/roads, trails, and rivers and provides suggested paths of travel based on activity analyzed throughout the Strava community and filtered to the user’s preferences and history.

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Strava Metro

A specific sector of Strava that make up half of the Strava office in Bridge CoWorking is Strava Metro, a subset of Strava, who strive to “make human-powered travel safe, accessible, and efficient for everyone.” This database is a collection of transportation, and works with local government and city planners to collect and analyze data and suggest opportunities for infrastructure change.

Network of different types of transportation paths and frequences analyzed through Strava Metro

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As an up and coming city that has a growing population, and, therefore, a growing transportation network, Roanoke is ideal for Strava Metro. Instead of having to go into a city with an already established infrastructure and trying to positively impact it, Strava Metro has the chance to be proactive in change, rather than retroactively creating solutions. Thus, creating “better cities for cyclists and pedestrians.”

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Example of the Strava Metro Interface and Analytics

Material Selection

White Oak Cork Flooring

Manufactured by LVT Flooring

Reason for selection: References the white oak trees that help give the Blue Ridge mountains their color due to the isoprene released in the atmosphere.

100% natural, reusable, recyclable, hypo-alergenic

Whitewashed Brick

Reason for selection/treatment: It respects the nature of the brick without making it the focus of the spaces

Antimicrobial, breathable surface, cost-effective

Ripple River Tile (Juniper)

Manufactured by Thompsontile & stone

Reason for selection: Referencing the Roanoke River, when light shines on this tile, it gives a water-like look

Sustainably sourced, Durable

Relief Tile LATH #50760

Durable Carpet Tile

Manufactured by Floorvana

Reason for selection: Recyclable, Cradle to Cradle certified

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Roanoke Topography

Sourced and processed through GIS software

Reason for selection: By bringing in the local influence while tying it into the theme of Strava, it creates a space that is unmistakably Roanoke inspired

“Strava Orange” Acoustical Fabric, Soundcore Cumulus

Manufactured by CSI Creative

Reason for selection:

Recycled PET Felt Board

VOC free, 100% recyclable, anti-microbial, non-toxic

Blue Metal Mesh

Reason for selection: Chosen for the building’s history as the former Virginia Tin Company’s location Recycled

“Lively Meadow” Acoustical Fabric, Soundcore Cumulus

Manufactured by CSI Creative

Reason for selection:

Recycled PET Felt Board

VOC free, 100% recyclable, anti-microbial, non-toxic

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FF&E Selection

Bitta Club Swing Rope Set

Manufactured by Kittal

Bela ropes with basalt finish

Seat cushion with 290 Whitecliffs fabric finish

Area of use: community space in transition area

Aleta Chair

Manufactured by Viccarbe Habitat

Designed By Jaime Hayon

Molded plywood seat and backrest

Matte solid oak base

Spradling Valencia Vinyl fabric, fireproof va0035 finish color

Area of use: dining/kitchen

Migration Sit to Stand Desk

Manufactured by Steelcase

Height adjustable with lockable individual storage

Arctic white base finish

Acacia laminate surface finish

Area of use: all hot desk stations

Group Work Flip Top Table

Manufactured by Steelcase

Black base finish

Acacia laminate surface finish

Modular table that can be reorganized and easily stored away

Area of use: Strava and Big Lick conference rooms

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SoundBar Acoustic Baffle and Lighting

Manufactured by Arktura

White Soft Sound Fabric finish (Acoustic PET)

Area of use: outside of Strava office

Rensa Acoustic Lighting

Manufactured by SoundPly

Surly Oak veneer finish

Area of use: Hot desks, informal collaboration area, kitchen/dining

BuzziBalance

Manufactured by Haworth

Acoustic fabric, blush and Kvadrat

Hero (BHR) finish

Area of use: informal collaboration areas

Haze Lighting

Manufactured by Zero Lighting

Designed by Samuel Wilkinson

Shade cover in 3D woven polyester fabric from Camira in white.

Inner shade in opal acrylic. Wooden ash rings.

Area of use: dining and informal collaboration area outside of private entrepreneurship offices

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Floor Plans

Riverside Conference Room (Small) Small Lick Conference Room (Small)

39 Reception
Storage Hot
Strava
Kitchen
Open Lounge/Community Area Informal Collaboration/Connection Spaces Entrepreneurship Private Offices Emergency Exit 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 N Level 1 NTS
All Inclusive Restroom Phone Booths Library/Coffee Bar Printing Station Administrative Office Bike Storage Lockers/Coat Storage
Desks
Conference Room Strava Office Space
and Dining Area Big Lick Conference Room (Medium)
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Level 2 NTS

Perspective of the tech startup’s, Strava, entrance and the influence of the volume of the atrium space to this transition area

“Strava Orange”

Acoustical Fabric

Roanoke Topography

Relief Tile

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Perspective demonstrating the informal collaboration areas

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White Oak Cork Floor Whitewashed Brick Relief Tile

Perspective demonstrating the large community space in relation to the other spaces

Blue Metal Mesh

Existing Wooden Structure, Oak Stain

Ripple River Tile

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Acoustical Green Fabric

Perspective showing the relation of the transition setting to the community space

Blue Accent Fabric

Living plants, biophilic design element (various species)

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Entrance Experience

When one first walks in, they are met with a “topography wall” made out of different types of moss, asw shown in the elevation (right). The depicted topography on the wall is inspired by the 100 foot contours of the land around Bridge CoWorking in Roanoke, Virginia.

On the right side of the page, there is a sectional perspective of the first floor and second floor relationship via the atrium.

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Focused Second Level Axonometric

“Big Lick” Conference Room

Medium-sized conference room with raised floor for power access and a “kit of parts” furniture that can be easily configured, moved around, or moved out, such as “flip and nest” tables

“Big Lick” references one of the orignal titles of Roanoke, named for its signature salt marshes (“licks”)

a. Axonometric setting displaying a conference room use

b. Axonometric setting displaying a casual use, such as for a training sessions

c. Axonometric setting used for recreational use, such as by the local YMCA

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a.
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b. c.

Sections

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Private Entreupenurship Offices

The entrepreneurship offices have three different layout options based on each entrepreneur’s need/preference. Each office contains a whiteboard wall, corkboard wall, storage, desk, chair, and space for a guest/client conversation. Each office is distinguished with a blue neon number, referencing the neon Mill Mountain Star, a popular hiking destination that overlooks the city.

Access to natural light is given through clerestories between each private office, creating a space that feels open while still being fully enclosed and private.

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Informal Collaboration Spaces

These settings bridge the functional and design relationship between the completely public community space, the semi-private hot desk stations, and the completely private entrepreneurship offices, creating a medium/transition space that does not belong to one but still serves all equally.

These areas are distinguished by using the same color palette and similar materials qualities.

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Informal Collaboration Spaces

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Selected Process Work

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(scan)
Enscape walkthrough in Bridge CoWorking

Willis Building:

Bramante, Gabriele. Willis Faber & Dumas Building. Phaidon Press Ltd, 1993. MartinLeRoy. “The Willis Building.” 3D Warehouse, https://3dwarehouse.sketchup.com/model/a4f1519c27f5748c66123e198876a388/The-Willis-Building.

“Mirroring Ipswich: Contextual Glass Transparency of the Willis Building.” Ebrary, https://ebrary.net/236949/environment/mirroring_ipswich_contextual_glass_transparency_willis_building. says:, Jacqueline Thorn, et al. “Norman Foster’s Willis Building in Ipswich – 1970s Architecture & Interiors.” My Thrifty Life by Cassie Fairy, 16 May 2022, https://cassiefairy.com/2016/10/11/ norman-fosters-willis-building-in-ipswich-1970s-architecture-interiors/.

Tom Ravenscroft |10 December 2019 Leave a comment. “The Willis Faber & Dumas Building Is a Revolutionary High-Tech Office.” Dezeen, 10 Mar. 2021, https://www.dezeen. com/2019/12/10/willis-faber-dumas-building-foster-high-tech-architecture/.

“Was the Green Building Movement Born in Ipswich?” Daniel Overbey // Blog, https://danieloverbey.blogspot.com/2014/12/was-green-building-movement-born-in.html.

“Willis Building: Foster + Partners.” Archello, https://archello.com/project/willis-building.

“Willis Coroon Group, Ipswich.” Willis Coroon Group, Ipswich - Nora Systems GmbH, https://www.nora.com/canada/en/project-references/industry/gb/ipswich_willis-coroon.

“Willis Faber & Dumas Headquarters.” Willis Faber & Dumas Headquarters | AJ Buildings Library, https://www.ajbuildingslibrary.co.uk/projects/display/id/1186.

Woodward, Christopher. “Willis-Faber and Dumas Building by Foster Associates (Ipswich, UK).” Architectural Review, 13 May 2021, https://www.architectural-review.com/buildings/willis-faber-and-dumas-building-by-foster-associates-ipswich-uk. www.fosterandpartners.com, Foster + Partners /. “Willis Building: Foster + Partners.” Architecture Projects | Foster + Partners, https://www.fosterandpartners.com/projects/willis-building/.

Bridge:

“128-5455 Virginia Can Company.” DHR, https://www.dhr.virginia.gov/historic-registers/128-5455/#:~:text=The%20Virginia%20Can%20Company%20was,economy%20of%20the%20Roanoke%20Valley.

“Appearance: The Best Performing, Best Looking Wood Acoustic Panels.” SoundPly, 2 Nov. 2022, https://soundply.com/appearance/.

“Architextures Seamless Texture Editor.” Architextures, https://architextures.org/create.

“Ceiling Baffles.” Arktura, 20 June 2022, https://arktura.com/products/ceiling-baffles/.

“Designer Upholstered Chair: Aleta by Jaime Hayon.” Viccarbe, 5 May 2022, https://www.viccarbe.com/chairs/aleta-chair/.

“Desks + Workstations Archives.” Steelcase, https://www.steelcase.com/products/desks-tables/.

Framery 360, https://360.frameryacoustics.com/s/create-new-quote.

“Haworth Collection’s Buzzibalance.” Haworth, https://www.haworth.com/na/en/products/lounge-sofas-ottomans/buzzibalance.html.

“Haze.” Zero, https://www.zerolighting.com/haze-inompe.

“Living Timeless Furniture.” Kettal, https://www.kettal.com/.

Luco, Andreas. “Slack Headquarters / Studio O+A.” ArchDaily, ArchDaily, 9 Aug. 2019, https://www.archdaily.com/922640/slack-headquarters-studio-o-plus-a.

“Ripple Tile.” Thompson Tile & Stone, https://www.thompsontileandstone.com/ripple. Semic. “Space Dividers.” Kriskadecor, 23 Mar. 2021, https://www.kriskadecor.com/en-US/space-dividers.

User, Super. “Home 2022.” CSI PoshFelt, CSI PoshFelt, 3 Nov. 2022, https://www.csiposhfelt.com/.

66 Joshua Protil 540.480.5445 joshuaprotil@vt.edu THANK YOU!
Sources
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