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News You Can Use Steady communication educates attendee base, builds consumer confidence


Historical Impact Chronicling history brands event as significant community contributor


Picture Power Visual images illuminate event as “Must Attend� social extravaganza


Names With Faces Profiling event personalities builds familiarity, excites social circles


Up Close and Personal News feature/“Behind the Scenes� story angles connect attendees to event

D2R Social Media Strategy  

D2R Social Media Strategy

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