NREB | Not-So-Affordable Housing

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August/September 2017 • Volume 13, Issue 7

PHILADELPHIA HEATS UP

Retail development continues to boom across the Philadelphia metro, from Center City to South Jersey. By Katie Sloan

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he retail story in Philadelphia continues to be a good one to tell, according to Jacob Cooper, partner and managing director of MSC Retail. “Following the recession, we have been on a pretty consistent upswing across our economy with job growth, housing growth and population gain. This is largely due to our relative affordability compared to New York City, Boston and Washington, D.C. It has translated into a wonderful time of steady growth and it has created a vibrant real estate development climate.”

With space becoming scarce on Walnut Street — one of Philadelphia’s premier shopping corridors — local and national retailers are expanding onto adjacent streets and into neighborhoods walkable to downtown. This migration is transforming the retail offerings on West Chestnut Street, and the landscape in neighborhoods beyond Rittenhouse Square including Market East, Fairmount and Fishtown. Since 2000, the population between Tasker Street and Girard Avenue in Center City has increased by 17 per-

NOT-SO-AFFORDABLE AFFORDABLE HOUSING

cent, according to the Philadelphia Retail report produced by Center City District and Central Philadelphia Development Corp. Millennials, which are entering their peak consumer spending years, represent 40 percent of the population downtown. This metric rises to 46 percent in the city’s core, driving an influx of food and beverage, wellness, value and experiential retail concepts to appeal to the millennial shopper. “Center City Philadelphia is changing because of the growing millennial population,” says Joseph Lowry, senior vice president of leasing and acquisitions with Levin Management. “It’s driving a lot of retailers to the area. Millennials tend to like some-

thing that’s a little different — they like fresh — and they don’t tend to frequent more traditional restaurant chains. Discount and value department stores like TJ Maxx are coming into the market, as are an influx of fastcasual restaurants. [The demographic shift] is definitely driving Center City Philadelphia in general.” Marcus & Millichap’s Retail Research Market Report for the Philadelphia metro in second quarter 2017 notes that a steady pace of hiring in well-paying sectors is driving an increase in household incomes and fueling retail sales growth in and around Philadelphia. These improving market fundamentals are expected to mosee PHILADELPHIA page 35

Investment demand drives down cap rates and funding challenges impact development in the affordable housing sector across the Northeast. By Joe Gose

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lways on the lookout for new yield-producing products, commercial property investors have turned affordable housing into the latest hot alternative real estate asset. Backed by government subsidies and incentives, affordable housing investments provide the relative safety and income of a high-yield Treasury bond or net-lease investment, which is hard to pass up in the crowded field that has driven up conventional property prices. “A lot of cash buyers and funds have come into the affordable housing market. They see it as a stable asset class,” says Heidi Burkhart, founder and president of New York-based Dane Real Estate, an affordable housing brokerage that has closed some $1.5 billion in transactions since 2008. “It’s a cool time to be in affordable housing; it’s a hot topic.” It’s going to get hotter. Economic and cultural trends portend a shortage of the product for years to come as college debt, unpredictable job creation, high home prices, rising rents and other variables are blocking home ownsee MULTIFAMILY page 31

PREIT and Macerich are currently redeveloping The Gallery at Market East into Fashion District Philadelphia, a 730,000-square-foot center featuring retail, entertainment and dining space.

INSIDE THIS ISSUE Industrial Real Estate and the Pennsylvania Pangaea page 24

Large Transactions Invigorate the Manhattan Office Market in 2017 page 28

Greater Philadelphia Office Fundamentals Reflect Strength page 26

Maplewood Senior Living Launches Inspir Brand in Manhattan page 38


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