Elston Dias thrives
Prasad Amonkar
Prasad Amonkar exemplifies
hotel Lua Nova
If holidays are inspired by nature and your thirst for rustic solitude and inner peace, Lua Nova is the hotel your heart was yearning for.
Located at Goa's celebrated holiday capital at Baga, it overlooks a beautiful Canvas of village Goa, just 5 minutes walk from the Baga Beach.
Editorial
Dear Readers,
Welcome to this insightful edition of Homes & Estates Goa, where we explore the evolving landscape of Goa’s vibrant real estate sector and the innovations shaping its future.
Our cover story this month delves into how Virtual Tours are revolutionizing real estate. By blending technology with personal connection, these immersive experiences make property exploration more accessible, engaging, and transparent— empowering buyers with confidence and expanding global reach for sellers.
We also spotlight Susegad Realty, led by Utsav Mehrotra, a name synonymous with excellence in Goa’s real estate market. Known for premium properties and an unwavering focus on client satisfaction, Utsav and his team continue to uphold the values of trust, integrity, and professionalism.
Another inspiring story is that of Elston Dias, who made a successful transition from hospitality to real estate. His mastery of digital marketing and clientcentric approach have helped him thrive in North Goa’s booming property landscape, where personalized service meets modern innovation.
We further explore the journey of Prasad Amonkar, whose path from engineering to real estate reflects determination, ethics, and innovation. His leadership and strategic thinking have not only built a respected brand but also inspired many within the industry.
For those considering investment opportunities, this issue offers valuable insights into Goa’s real estate trends. Buyers often find the best deals postmonsoon or during the off-season, while sellers can maximize returns before summer or festive periods by aligning with tourism-driven demand.
We also discuss Goa’s strong investment potential— from rental income to long-term appreciation. Success in this market begins with clear goals, the right location, legal due diligence, and collaboration with trusted local experts.
Lastly, for readers dreaming of owning a home in Goa, our feature on Finding Your Dream Home emphasizes planning, flexibility, and timing. Getting pre-approved, defining your priorities, and trusting reliable agents can turn a complex search into a rewarding journey.
This issue pays tribute to those pioneering a sustainable, community-driven approach to real estate, design, and hospitality in Goa. Each of these leaders is contributing not only to building spaces but to fostering a brighter, more sustainable future for the region.
Well, that’s all I have for you from my desk this month. I hope you enjoy reading this month’s issue of our magazine. Do share it with your friends all across the globe.
Until next month, cheers!
Jessyl Fernandez Editor
01 Virtual Tours: Engaging Potential Buyers Online
02 Susegad Realty
03 Susegad Realty
04 Prasad Amonkar
05 Tips for Buying Investment Properties in Goa
06 The Best Time of Year to Buy or Sell a Home
07 How to Find Your Dream Home in a Competitive Market
Introduction
Goa, the tiniest state on the western coast of India, boasts golden pristine beaches, palmfringed avenues, flavourful food, delicious Portuguese-influenced sweets, and warm, hospitable people. Also known as the Ibiza of India for its partying. A tropical paradise of flora and fauna, from the very famous 'almi' (mushrooms) endemic to its forests, that grow only on the red mud anthills, to the solar prawns that are fished immediately after the monsoons, Goa is unique. Tourists are also attracted to Goa for its cultural heritage - from the famous old Portuguese churches like Se Cathedral in Old Goa, the 16th Century Safa Masjid in Ponda and Shree Mangesha Temple in Mardol, the legendary Arvalem or Pandava Caves where the Pandavas of the Mahabharat fame lived, to its two unique festivals - Carnival and Shigmo. Goa plays host to many festivals - the International Film Festival of India that promotes cinema, the Serendipity Art Festival, Sunburn Music Festival, The Grape Escapade to name a few. To showcase this varied heritage of culture, art, tradition, food, and people, in 2015 ItsGoa was born. The main aim was to make it the premier portal for all things Goa. We were able to showcase Goa like never before. Soon our blogbased website transcended the virtual space, with the ItsGoa magazine – a sought-after resource for visitors to Goa from countries like Norway, Germany, UK, USA, UAE, etc.
Editorial Team
Chief Editor
Jessyl Fernandez
Sales
Donald Fernandez
Content & Social Media
Saviola Dias
Renata Fernandes
Graphics & Layout
Latisha Govekar
For advertising queries: +91 7887330620 / 9370502124
ItsGoa Media Group
Nordic Intent HQ - Floor 3, PDA Colony, Porvorim, Goa 403521
Email: mail@itsgoa.com
Website: itsgoa.com
Virtual tours revolutionize real estate by offering immersive, accessible property experiences that boost engagement, expand global reach, and blend technology with personal connection for confident buyer decisions.
Article by: Renata Fernandes
Images by: Freepik
cover feature
In today’s fast-paced digital world, where convenience and technology shape every decision, the real estate industry is embracing innovation like never before. Among the most transformative tools in modern property marketing are virtual tours — immersive, interactive experiences that allow potential buyers to explore a property from the comfort of their own homes.
The Rise of Virtual Experiences
The shift toward digital engagement began long before the pandemic, but lockdowns accelerated its adoption. As in-person visits became challenging, real estate agents and developers turned to technology to keep business moving. What started as a necessity has now become an essential part of the property-buying process. According to industry reports, listings with virtual tours receive significantly higher engagement, with buyers spending more time exploring these properties online compared to traditional photo galleries.
Bringing Properties to Life
Unlike static images, virtual tours provide a realistic sense of space, design, and flow. Potential buyers can walk through rooms, examine layouts, and even zoom in on details — giving them a near-physical feel of the property. This not only enhances buyer confidence but also helps filter out non-serious inquiries, saving valuable time for both agents and clients.
For developers, virtual tours are a powerful storytelling tool. They can highlight architectural features, showcase amenities, and even simulate how natural light moves through a home at different times of the day. Some advanced tours go further by incorporating drone footage, 3D modeling, and interactive floor plans, making the experience more dynamic and informative.
Expanding Reach Beyond Boundaries
One of the biggest advantages of virtual tours is accessibility. Buyers from across the globe can view properties without needing to travel, opening doors to international investors and remote clients. This
global reach not only increases exposure but also accelerates the decision-making process — a crucial edge in competitive real estate markets like Goa, Mumbai, or Dubai.
The Human Touch in a Digital World
While technology has revolutionized property viewing, the human connection remains vital. Smart realtors combine virtual tours with personalized consultations, live video walkthroughs, and chat support to answer questions in real-time. This blend of technology and personal attention ensures that potential buyers feel both informed and cared for.
The Future of Real Estate Marketing
As technology continues to evolve, virtual reality (VR) and augmented reality (AR) are taking property tours to the next level. Buyers can now visualize different interior finishes, furniture placements, or renovation options — turning imagination into interactive reality. These tools not only enhance engagement but also help developers showcase properties still under construction, bridging the gap between vision and experience.
Final Thoughts
Virtual tours are more than a marketing trend — they are a reflection of how digital innovation is reshaping real estate. By creating immersive, accessible, and emotionally engaging experiences, they empower buyers to make confident decisions and help realtors stand out in an increasingly competitive market. In a world where first impressions often happen online, a well-crafted virtual tour can be the difference between browsing and buying.
Susegad Realty
Susegad Realty, led by Utsav Mehrotra, excels in Goa's real estate market, offering premium properties and prioritizing client satisfaction and ethical integrity.
Article by: Team ItsGoa
Images by: Susegad Realty
real estate firm
Embracing Goa: A Journey Rooted in Passion
Founded by Utsav Mehrotra, Susegad Realty is a trusted real estate firm located in Goa, specialising in residential and commercial properties. Born in Darjeeling and primarily raised in Assam and the Dooars region of Northeast India, Utsav's affinity for serene environments and natural beauty was cultivated amidst the verdant hills. Utsav MehrotraA hospitality expert turned sales & marketing maverick! Holding a degree in Hotel Management and a Post Graduate in Sales & Marketing, Utsav has an impressive track record in luxury hospitality, having worked with the crème de la crème of hotel chains in India and UAE. Almost eight years ago, he made a bold transition from the corporate world to pursue his dreams in the Susegad setting of Goa.
Started as Susegad Villas, a vacation rental service, Utsav navigated the challenging yet surprisingly profitable landscape of Goan real estate. Despite hurdles like demonetization and GST, he persevered, gaining deep insights into the intricacies of the real estate market. He built strong relationships with builders, property owners, and realtors, mastering the nuances of the industry and gradually capitalising on investment and property sales opportunities. Amidst the chaos of COVID-19 he shifted focus from vacation rentals to full time real estate sales, he pivoted and rebranded as Susegad Realty, a comprehensive real estate firm offering diverse realty solutions. During this period, he registered with the Goa Association of Realtors (GAR). Joining GAR has been incredibly valuable, offering crucial industry insights, legal guidance and connections with fellow realtors, builders and prospective buyers. He highly recommends that serious realtors join GAR to take advantage of these benefits.
Partnering with his wife Geetanjali, a brand and marketing specialist with over 14 years of rich experience, Utsav began a transformative journey in Goa’s real estate sector. Geetanjali’s expertise in advertising, marketing, and communication, honed through her work with top ad agencies and multinational companies across India, has been instrumental in their success.
Utsav Mehrotra and Geetanjali
Mehrotra - The dynamic duo of Susegad Realty
Together, they established Susegad Realty not just as a business venture, but as a platform to offer discerning clients exceptional residential and investment opportunities in this tropical paradise. Their mutual goal was to integrate entrepreneurial spirit with a dedication to excellence, driven by a deep appreciation for Goa's tranquil allure.
Pioneering Goa's Real Estate Landscape
With nearly a decade of experience and a keen understanding of Goa's evolving real estate dynamics, Utsav and Geetanjali have witnessed firsthand the region's transformation into a prime investment destination. Transitioning from a highpressure corporate career, their journey began with Susegad Villas, a vacation rental service that laid the foundation for Susegad Realty. This initial foray introduced them to the unorganised yet lucrative Goan real estate market.
Today, Susegad Realty specialises in residential real estate in North Goa, offering a diverse portfolio that includes apartments, villas, luxury properties, and plots. Navigating the challenges of the real estate market has been an exhilarating adventure, and their focus remains on delivering exceptional properties to their clients.
of residential project - Kitchen with Dining
Interior
Market Insights: Goa's Real Estate Dynamics
Unveiled
Goa's real estate market is underpinned by its breathtaking natural beauty, expanding infrastructure, and a robust tourism sector. Strategic developments such as the upcoming Mumbai-Goa Highway NH66, the Atal Setu Bridge and the new Zuari bridge have significantly enhanced connectivity, while the presence of dual airports at Dabolim and Mopa has bolstered accessibility for both domestic and international travellers. The tourism sector, contributing a substantial 17% to Goa’s GDP annually, underscores the region's economic resilience and attractiveness for property investments. The demand for residential properties, particularly in north Goa, remains robust, driven by the region’s allure as a holiday destination and a burgeoning market for second homes.
Emerging Trends: Shaping Goa's Real
Several transformative trends are reshaping Goa's real estate landscape. There is a growing demand for sustainable and eco-friendly developments, reflecting a broader global shift towards environmental responsibility. Additionally, there is a rising preference for luxury and boutique properties, driven by affluent domestic buyers and international investors seeking exclusive retreats in Goa's serene settings. The proliferation of vacation rentals facilitated by platforms like Airbnb presents lucrative opportunities for property owners, transforming Goa into a year-round destination.
Moreover, Goa's strategic location is catalysing growth in warehousing and industrial spaces, promising new avenues for economic diversification beyond tourism and hospitality. These trends indicate a vibrant and multifaceted real estate market that is evolving to meet diverse investor and homeowner needs.
Utsav Mehrotra
Utsav Mehrotra, Founder Susegad
Interior
Goa boasts a diverse range of property hotspots, each with its unique appeal and investment potential. From the buzzing environs of Porvorim and Saligao to the historical charm of Aldona and Moira, these locations cater to varied market segments. Emerging residential hubs like Kadamba Plateau are gaining prominence due to their proximity to business centres, educational institutions, and modern amenities, promising both a high quality of life and substantial property value appreciation over time. Additionally, perennially indemand locations include Assagao, known as the 'Beverly Hills of Goa' for its luxury living amidst natural beauty; Vagator and Anjuna, favoured for their vibrant lifestyle, beach access, trendy cafes, and Instagram-friendly restaurants; and Siolim, prized for
those seeking tranquillity with convenience.
Clientele and Marketing Mastery
At Susegad Realty, the clientele spans a wide spectrum, from second-home buyers and savvy investors to commercial entities seeking strategic properties in Goa. Susegad Realty’s success is underpinned by robust marketing strategies that leverage digital platforms, engaging content marketing, targeted advertising campaigns, and positive word of mouth from happy clients. By maintaining a good online presence and forging strategic partnerships with the Goa Association of Realtors and the National Association of Realtors, Susegad Realty continues to amplify its market popularity in Goa's competitive real estate arena.
Interior of residential project- Living Area
Operational Excellence: Streamlining Transactions with Technology
Operational efficiency is paramount at Susegad Realty, where transparent processes and advanced technologies like CRM systems enhance client satisfaction and streamline transactions. These systems improve client interactions, track leads, and streamline communication, ensuring faster response times, intuitive automation, and efficient data management with a centralised database. They help long-term client relationships through easier correspondence and provide immediate process evaluation, significantly boosting client satisfaction and efficiency. These tools ensure seamless experiences throughout the buying, selling, or renting process, contributing to a positive client journey. Moreover, stringent adherence to real estate regulations and proactive legal counsel uphold ethical standards, fostering trust and credibility among clients. This commitment to transparency and compliance underscores every transaction at Susegad Realty, reinforcing their reputation as a reliable partner in Goa's real estate sector.
Navigating Challenges, Seizing Opportunities
In navigating market challenges such as fluctuations and regulatory changes, Utsav employs adaptive strategies rooted in diversification, client relationships, and technological innovations. By diversifying his portfolio and nurturing client relationships, he remains agile in seizing emerging opportunities in Goa's dynamic real estate landscape. Embracing technological advancements and industry best practices allows them to stay ahead of industry shifts and deliver value-added solutions to their clients.
Networking for Success: Building Bridges in the Industry
Collaboration is vital to Susegad Realty's success. They actively participate in industry events, collaborate with realtor associations, and form strategic partnerships with legal experts, architects, and interior designers. Additionally, they engage with social media influencers, seeking guidance through following, networking, conversations, and discussions.
As part of Geetanjali's key responsibilities, she manages the Susegad Realty website and oversees inventory and property management. She is also responsible for social media management, creating and posting new listings, market updates, realty tips, and news about Goa on platforms like Linkedin, Facebook, and Instagram. This online presence generates a significant number of leads, attracting prospective buyers and investors.
All these efforts contribute significantly to their success further enhancing their competitive edge in Goa's real estate market.
Vision for the Future: Growth and Expansion
Susegad Realty is committed to consolidating its position in Goa's real estate sector. Their focus remains on selling and marketing premium residential properties, vacation homes, and exploring emerging markets within the region. While currently they are a team of two, their future plans include attracting skilled professionals as they expand their operations. They enthusiastically welcome college volunteers and interns eager to delve into the realms of sales and marketing within the real estate sector. Their goal is to offer good career development opportunities in a nurturing work environment that harmoniously balances Goa's unique lifestyle and scenic beauty with professional growth. As a small yet dynamic firm, they prioritise fostering a supportive and inclusive workplace culture. Maintaining a harmonious environment is paramount, especially since their firm is a partnership between spouses—a recipe that blends good teamwork with a touch of humour.
Client Satisfaction: A Commitment to Excellence
At Susegad Realty, client satisfaction is paramount. Robust feedback mechanisms, personalised service, and transparent communication channels ensure that every client receives a superior real estate experience tailored to their unique needs and aspirations. By maintaining a client-centric approach and upholding ethical standards, Susegad Realty builds enduring relationships based on trust and mutual respect.
The living room showcasing a sleek, sophisticated, minimalist design aesthetic
Building Trust: A Cornerstone of Susegad Realty
Conclusion
Susegad Realty is known in Goa's real estate sector for its steadfast adherence to ethical standards and operational excellence. Their dedication to delivering exceptional service not only enhances client trust but also consolidates their reputation as industry pioneers. By emphasising transparency, integrity, and unwavering commitment to client satisfaction, Susegad Realty sets benchmarks for others in the field. Their efforts in shaping Goa's real estate future is underscored by a proactive approach to maintaining high standards and fostering enduring client relationships. A sophisticated space for culinary delights and warm hospitality
In conclusion, the dynamic real estate market of Goa presents a wealth of realty, skillfully navigated by founder Utsav Mehrotra. His entrepreneurial journey not only mirrors the vibrant essence of Goa but also underscores its enduring appeal as a premier investment destination. Through Susegad Realty, they exemplify a steadfast dedication to innovation, ethical integrity, and client-centred approaches, setting new benchmarks in the sector.With each property they market and sell, they contribute to shaping Goa's evolving real estate landscape, promising a future where quality living meets sustainable growth in this tropical paradise.
Elston Dias transitioned from hospitality to real estate, excelling in North Goa’s booming market by leveraging digital marketing and client-centric strategies.
Elston Dias embarked on his real estate career following a serendipitous conversation with a builder, who encouraged him to explore the industry's intricacies. This encounter sparked his curiosity and led him to dive headfirst into real estate. Despite his relatively short tenure of 18 months in real estate, Elston brings a wealth of experience from his extensive background in the hospitality industry. His previous roles at esteemed organisations like Lemon Tree Hotels, Taj Vivanta, Make My Trip.com, dnata in Dubai, and Happyeasygo.com have equipped him with valuable insights and skills that seamlessly translate into his real estate ventures. This diverse experience has provided him with a unique perspective on customer service, project management, and strategic planning, all of which are crucial in the competitive real estate market.
Specialising in a diverse range of properties, Elston's business focuses on under-construction apartments, villas, and Airbnb investment projects. He also deals with ready-to-move or near-completion projects, as well as commercial spaces and shops. His
comprehensive approach ensures that he can cater to various client needs, whether they are looking for residential or commercial investments. This versatility allows him to offer tailored solutions to his clients, ranging from individuals seeking a dream home to investors looking for lucrative opportunities. By leveraging his extensive network and industry knowledge, Elston has built a reputation for delivering exceptional value and service.
Market Analysis
Elston describes the current real estate market in his area as one of significant appreciation, particularly in North Goa and the regions extending towards Mopa Airport. This area experiences substantial growth every six months, driven by post-COVID dynamics and an increased interest in second homes. The surge in Airbnb projects has also transformed property owners into entrepreneurs, further stimulating market activity. This growth is not only a testament to the region's attractiveness but also reflects broader trends in lifestyle changes, where individuals seek retreats and investment properties away from urban chaos.
Looking ahead, Elston anticipates that modern trends like second homes, quick buy-and-sell opportunities, and Airbnb projects designed for monthly returns will continue to shape the industry. These trends promise substantial returns on investment within a short period, making real estate an attractive option compared to other industries. Moreover, the desire for lifestyle changes and owning fancy properties will likely drive more people to invest in real estate. This shift towards experiential living and asset diversification is expected to sustain demand and drive further innovation in the market.
Elston identifies several emerging neighbourhoods that present excellent investment opportunities. Areas such as Tivim, Bicholim, Mopa, Dhargal, Satarda, and Dodamarg are witnessing rapid appreciation and are becoming increasingly attractive to investors. These regions are gaining attention due to their potential for growth and development, making them ideal for property investments.
Elston Dias
As infrastructure projects and connectivity improve, these neighbourhoods are set to become new hotspots, offering both lifestyle and investment advantages. Elston's strategic focus on these areas demonstrates his foresight and commitment to providing clients with high-growth opportunities.
Clientele and Marketing
Elston's primary clientele comprises a mix of investors familiar with Goa, commercial clients looking to expand their investments, and local Goans interested in acquiring second homes. First-time homebuyers also play a significant role, especially when they encounter a trustworthy real estate professional who can guide them through the buying process. This diverse clientele underscores the broad appeal of Elston's services, catering to various segments of the market with tailored solutions that meet specific needs and aspirations.
To attract clients, Elston relies heavily on digital marketing strategies. Approximately 83% of his business is generated online through various apps, social media platforms, and online communities. Offline networking and partnerships contribute the remaining 17%, with references, referrals, and participation in business communities like BNI, Rotary Club, and Goa Dimensions playing a crucial role. This multifaceted marketing approach ensures a
clients, leveraging both modern technology and traditional networking.
Maintaining relationships with past clients and encouraging referrals is an essential aspect of Elston's business strategy. He regularly posts updates about new offers, project developments, appreciated property values, and stunning interiors. This ongoing communication keeps clients engaged and informed, fostering long-term relationships and encouraging repeat business and referrals. By creating a continuous loop of engagement and value addition, Elston ensures that his clients remain loyal and satisfied, enhancing his reputation and market presence.
Operational Efficiency
Efficiency in real estate transactions is paramount for Elston. He ensures clarity and transparency between buyers and sellers, making sure that all aspects of the transaction are understood by both parties. This approach builds trust and minimises the risk of misunderstandings or disputes, fostering a smooth transaction process. To manage business operations effectively, Elston utilises property management apps, maintains prompt communication with clients, and conducts frequent follow-ups. These tools and practices help streamline operations, enhance client satisfaction, and ensure timely and accurate service
4BHK Villa with Private Pool
Row Villas Ready to move Living Room Designs
Administrative tasks and paperwork are streamlined with the help of technology. By minimising paperwork and maximising the use of digital tools, Elston ensures that essential documents such as bills, brochures, plans, and layouts are easily accessible and organised. This approach not only enhances efficiency but also allows for faster and more accurate processing of transactions. By leveraging technology, Elston can focus more on client engagement and strategic planning, rather than being bogged down by administrative tasks.
Legal and Compliance
Compliance with real estate regulations and laws is a top priority for Elston. As a RERA-registered agency, he adheres to all regulatory requirements and follows the builder's flow process to ensure compliance. In the event of legal issues or disputes, Elston relies on his legal team to provide expert guidance and support. By ensuring clarity, trust, and written acknowledgments between parties, he minimises the likelihood of disputes and fosters a smooth transaction process. This meticulous approach to compliance not only protects his business but also instils confidence in his clients.
While there have been no significant recent regulatory changes impacting his business operations, Elston is aware of the challenges posed by delayed payouts. Addressing these challenges promptly and maintaining open communication with clients helps mitigate their impact on business operations. By proactively managing potential issues, Elston ensures that his business remains resilient and adaptive, capable of navigating regulatory complexities with ease.
Networking and Partnerships
Networking is crucial to Elston's success in the real estate industry. Building and maintaining professional relationships within the industry enhances credibility and establishes a strong presence in the market. He actively participates in social communities, collaborates with other professionals such as lawyers, mortgage brokers, and architects, and invests in partnerships that enhance his services. These relationships enable Elston to
offer comprehensive solutions to his clients, covering all aspects of real estate transactions from legal and financial to architectural and interior design.
Elston's strategy for building and maintaining professional relationships involves active participation in industry events, collaboration on projects, and continuous investment in social communities. By fostering these connections, he stays informed about industry trends, shares best practices, and offers enriched experiences to his clients. This network-driven approach not only enhances service quality but also ensures that Elston remains at the forefront of industry developments, capable of delivering innovative and effective solutions.
Adaptability and Innovation
Staying updated on the latest trends and innovations in the real estate industry is essential for Elston. He keeps abreast of market dynamics through social media, podcasts, online training programs, and learning from industry veterans. This proactive approach enables him to adapt his business strategies in response to market changes. By continuously updating his knowledge and skills, Elston ensures that his services remain relevant and competitive in a rapidly evolving market.
For example, during election periods when investors might refrain from investing due to cash flow concerns, Elston shifts his focus to homebuyers who are more likely to proceed with their purchases. This flexibility allows him to cater to varying customer needs and maintain business continuity. By understanding market sentiments and adapting his strategies accordingly, Elston can navigate uncertainties and capitalise on emerging opportunities.
Recently, Elston has embraced innovative approaches such as digital marketing and creating trend-focused reels. These strategies enhance visibility and build trust with potential clients, showcasing the properties and services he offers. By leveraging the power of digital platforms, Elston can reach a broader audience and engage them with compelling content, driving interest and inquiries.
Elston Dias
Client Satisfaction and Feedback
Elston measures client satisfaction and gathers feedback through a combination of direct interactions, feedback forms, and post-class surveys. This multifaceted approach provides a comprehensive understanding of client experiences and identifies areas for improvement. By actively seeking feedback, Elston demonstrates his commitment to client satisfaction and continuous improvement, ensuring that his services meet and exceed client expectations.
When addressing concerns or complaints, Elston prioritises adjusting his approach to meet the specific needs of each client. By taking note of feedback and making necessary changes, he ensures a favourable experience for his clients. Proactive communication about payment schedules and
project advantages also helps in managing client expectations. This client-centric approach not only resolves issues promptly but also strengthens trust and loyalty.
To ensure a positive experience throughout the buying or selling process, Elston provides clients with comprehensive information about projects, highlighting the benefits and offering hospitality that goes beyond expectations. By surrounding clients with the best-suited projects and offering attractive discounts on final billing, he fosters a positive and memorable experience. This dedication to exceptional service ensures that clients feel valued and supported throughout their real estate journey.
Business Growth and Expansion
Elston's goals for business growth and expansion in the next few years include becoming Goa's top real estate service provider, guiding clients through trustworthy investments, and setting up dedicated teams for North and South Goa projects. He also plans to collaborate with interior designers and land developers to offer a one-stop-shop solution for buyers, streamlining the buying process and cutting down extra work. These strategic initiatives are aimed at enhancing service delivery, expanding market reach, and establishing a strong brand presence in the real estate sector. Expanding into new markets and areas of specialisation is a key focus for Elston. Additionally, with the help of AI, he is exploring markets like Hyderabad, Bangalore, and Pune to identify and capitalise on emerging opportunities. This forwardthinking approach positions Elston to tap into highgrowth markets and diversify his portfolio, ensuring sustained business growth.
Attracting and retaining top talent is crucial for Elston's business expansion. He ensures that employees are rewarded for their contributions and ideas, fostering a culture of growth and motivation. By aligning the company's growth with individual career development, Elston creates an environment where everyone can thrive. This focus on talent management ensures that Elston's team remains skilled, motivated, and capable of driving the business forward.
Porvorim Row Villa- Bedroom Designs
Challenges and Opportunities
The real estate industry faces several challenges, including the spread of misinformation by unscrupulous brokers, defaulters, and overpriced projects. Elston tackles these challenges by staying informed about market dynamics, maintaining flexibility, and offering fair pricing. By taking on mandate projects and ensuring clarity and transparency, he builds trust and credibility with clients. This proactive approach not only mitigates risks but also enhances client confidence and satisfaction.
To navigate economic downturns or external challenges, Elston encourages investments in emerging markets that promise future growth. Diversifying investments based on market trends and maintaining a balanced portfolio helps mitigate risks and ensure stability. By adopting a strategic and diversified approach, Elston can weather economic uncertainties and capitalise on new opportunities as they arise.
Elston employs a proactive approach to identifying and capitalising on market opportunities. By staying aware of market dynamics, conducting thorough research, and maintaining flexibility in his operations, he positions himself to seize opportunities as they arise. This strategic approach allows him to stay ahead of the competition and achieve sustainable growth. By continuously monitoring the market and adapting his strategies, Elston ensures that his business remains resilient and capable of thriving in a dynamic environment.
Conclusion
Elston Dias's journey in the real estate industry is marked by his passion, adaptability, and commitment to excellence. His background in hospitality, combined with his strategic approach to real estate, has enabled him to build a successful business that caters to diverse client needs. Through proactive market analysis, innovative marketing strategies, and a focus on client satisfaction, Elston has positioned himself as a trusted and reputable real estate professional.
As he continues to grow and expand his business, Elston remains dedicated to maintaining the highest standards of service, fostering professional relationships, and adapting to the evolving real estate landscape. His vision for the future includes expanding into new markets, collaborating with industry professionals, and contributing to the community through sustainable practices and initiatives. By continuously innovating and adapting, Elston ensures that his business remains relevant and competitive, capable of meeting the evolving needs of his clients.
With a strong foundation and a clear vision for the future, Elston Dias is poised to make a significant impact in the real estate industry, helping clients achieve their property goals and contributing to the growth and development of the regions he serves. His unwavering commitment to excellence and client
Porvorim Row Villa - Living Room Interiors Designed
real estate coach
Prasad Amonkar
Prasad Amonkar's journey from engineering to real estate showcases resilience, ethics, and innovation, leading to significant industry success.
www.itsgoa.com itsgoa_ Itsgoa
Article by: Team ItsGoa
Images by: Prasad Amonkar
Early Beginnings in Mechanical Engineering and Metal Industry
Coming from a mechanical engineering background, Prasad Amonkar began his career in the metal industry. In the initial years of his career, he realised that to make a significant career in engineering, he had to either leave Goa or even India. The kind of exposure and career opportunities in Goa were limited. However, he decided to stay back in Goa. During this period, he joined hands with small-time self-employed people, helping them in their business ventures. During this time of his career, he saw the entrepreneurs not knowing that one day he would become one.
Prasad's decision to remain in Goa despite the limited career opportunities in engineering reflects his deep connection to his roots and his desire to contribute to his local community. His early experiences working with small-time self-employed individuals provided him with valuable insights into the challenges and opportunities faced by entrepreneurs. This period of his life laid the foundation for his future endeavours, instilling in him a sense of resilience and adaptability that would later prove crucial in his transition to the real estate industry.
Transition to Non-Banking Sector and Corporate Experience
Prasad had the opportunity to work in the nonbanking sector industry, where he worked in the subject of his known expertise. He learned about non-banking products like mutual funds and life insurance, took requisite exams, and worked in Mumbai for a bank in the cross-sale department. Working in Mumbai was a significant experience, handling corporate clients and understanding corporate patterns was invaluable. The aspiration of becoming an entrepreneur was always there. However, the ideas he used to pass on to his senior colleagues were unheard, making him feel that he was not using his true potential.
In Mumbai, Prasad's role involved managing corporate clients, which provided him with a broader perspective on business operations and client relations. This experience was instrumental in shaping his entrepreneurial mindset. The corporate
environment, with its structured processes and high expectations, helped Prasad develop a keen understanding of market dynamics and the importance of strategic thinking. Despite the invaluable experience, Prasad's innovative ideas were often overlooked by his superiors, fueling his desire to create his own path where his vision and potential could be fully realised.
A friend who worked for a developer introduced Prasad to the real estate industry. He went for an interview but was rejected due to a lack of past real estate experience. Despite the rejection, Prasad was happy and took it as a challenge. He clicked one deal, tasted success for the first time, and decided not to look back. Without any backup, he left his job and embarked on his journey in the real estate brokerage business.
prasad at RERA workshop
This initial rejection in the real estate industry served as a pivotal moment for Prasad. Instead of being discouraged, he embraced the challenge with a positive attitude. The success of his first deal not only validated his potential in real estate but also ignited a passion that would drive his future endeavours. Prasad's decision to leave a secure job without any backup plan underscores his boldness and determination to pursue his entrepreneurial dreams. This leap of faith marked the beginning of a new chapter in his professional life, setting the stage for his eventual success in the real estate market.
Establishing Principles: Integrity, Ethics, and Transparency
While starting his business, Prasad had two principles in mind. The first principle was a "let's go" attitude, meaning if things don't work, move on. The second principle was to maintain ethics, integrity, and transparency in deals, recognizing that the substantial money in this business could sometimes overpower these values. Additionally, he aimed to give back to society in whatever way possible.
These core principles have been instrumental in shaping Prasad's business philosophy. The "let's go" attitude reflects his resilience and adaptability, allowing him to navigate the challenges and uncertainties of the real estate industry. His commitment to ethics, integrity, and transparency has earned him the trust and respect of clients and peers alike. By prioritising these values, Prasad has created a reputation for reliability and fairness, which has been crucial in building long-term
relationships and a successful business. His dedication to giving back to society further highlights his holistic approach to business, where success is not just measured in financial terms but also by the positive impact on the community.
Building a Real Estate Empire
Prasad started with a small rental business and small shops. Today, his professional team handles rentals and sales of residential and commercial properties. He has a team of associates trained by him from his real estate coaching vertical. These associates have become his permanent partners, helping increase business volume and fostering long-term business relationships. Adhering to ethics, integrity, and transparency has been a cornerstone of their success.
The growth of Prasad's real estate business from modest beginnings to a thriving enterprise is a testament to his vision and leadership. By starting small and gradually expanding, he was able to build a strong foundation and gain valuable experience. His emphasis on training and mentoring associates has created a loyal and skilled team that shares his values and commitment to excellence. This collaborative approach has not only increased business volume but also enhanced the overall quality of service provided to clients. The success of Prasad's real estate empire is a reflection of his strategic thinking, ethical conduct, and unwavering dedication to his principles.
First workshop in 2018 led by Prasad Amonkar
Prasad Amonkar in his office
enhances their skills and expands his network, reinforcing his business with trained and knowledgeable associates.
Prasad's commitment to education and knowledge sharing is a key aspect of his business strategy. By conducting workshops and training sessions, he not only imparts valuable knowledge but also fosters a culture of continuous improvement and professional development. His focus on the Real Estate Regulation and Development Act (RERA) ensures that his team and associates are well-versed in the latest regulations and industry standards. This proactive approach to learning and development has positioned Prasad as a thought leader in the real estate industry, further enhancing his credibility and influence.
Marketing Strategies and Market Trends
Prasad acknowledges the importance of experience in understanding market trends and effective marketing strategies. He utilises various platforms to market properties, adapting to changing dynamics and costs. His involvement with organisations such as the Goa Association of Real Estate, the National Association of Real Estate, and Business Network International keeps him informed about industry trends. This network, combined with his active engagement in the market, allows Prasad to stay
involvement in industry organisations and networking groups keeps him updated on the latest trends and developments. This knowledge, combined with his practical experience, enables him to provide valuable insights and strategic advice to clients and associates, further solidifying his position as a leader in the real estate market.
Client Assistance and Satisfaction
Assisting clients begins with understanding their requirements and history, enabling Prasad to offer tailored property options. He emphasises the importance of personal meetings and property showings to gauge client preferences. By leveraging his extensive network, Prasad provides clients with a wide range of properties, ensuring a comprehensive service experience. His expertise also extends to evaluating properties and assisting with financing, adding value to the client’s buying process.
Prasad's client-centric approach is a cornerstone of his business philosophy. By taking the time to understand each client's unique needs and preferences, he is able to offer personalised and effective solutions. His emphasis on personal meetings and property showings ensures that clients
Prasad teaching about starting the brokerage business 40
feel valued and informed throughout the buying process. Prasad's extensive network and expertise in property evaluation and financing further enhance the service experience, providing clients with comprehensive support and guidance. This commitment to client satisfaction has been a key factor in building lasting relationships and a loyal client base.
Ensuring Client Satisfaction through Due Diligence
While client satisfaction in real estate can be challenging due to various factors, Prasad prioritises thorough property due diligence. He ensures sellers are genuinely interested and that buyers are serious about their investments. By mediating between buyers and sellers, Prasad facilitates fair negotiations, addressing potential issues and maintaining a balanced perspective. His approach minimises dissatisfaction and fosters trust in his services.
Thorough due diligence is essential in ensuring client satisfaction and successful transactions. Prasad's meticulous approach to verifying the legitimacy and seriousness of both sellers and buyers helps prevent potential issues and conflicts. By acting as a mediator and facilitating fair negotiations, he ensures that both parties feel heard and valued. This balanced and transparent approach helps build trust and confidence in his services, leading to higher levels of client satisfaction and successful long-term relationships.
Handling Negotiations with Skill and Fairness
Negotiation is an art that Prasad has mastered through experience. He educates sellers about opportunity costs and helps buyers understand the long-term value of their investments. By providing insights into recent market transactions and considering various property dimensions and views, Prasad navigates the complexities of negotiations. His skillful handling of human behaviour and psychology during negotiations ensures fair outcomes for both parties.
Prasad's negotiation skills are a critical asset in his real estate business. His ability to educate and inform both sellers and buyers about the various aspects of property transactions helps create a transparent and informed negotiation process. By
considering factors such as opportunity costs, market trends, and property dimensions, Prasad is able to provide valuable insights and guidance. His understanding of human behavior and psychology further enhances his ability to navigate the complexities of negotiations, ensuring fair and satisfactory outcomes for all parties involved.
Aspiring to Impact Lives through Real Estate
Prasad’s aspirations extend beyond personal success. His goal is to positively impact the lives of aspiring realtors and clients. Through his real estate coaching, he aims to elevate individuals from 10% to 70-80% efficiency, ensuring they remain consistent and profitable in the business. By collaborating with those he mentors, Prasad expands his inventory sources and workforce, creating a mutually beneficial ecosystem.
Prasad's commitment to making a positive impact on the lives of others is a central theme in his career. Through his real estate coaching and mentoring programs, he aims to elevate the skills and efficiency of aspiring realtors, helping them achieve greater success and profitability. This collaborative approach not only benefits those he mentors but also expands his own business network and resources. By fostering a supportive and mutually beneficial ecosystem, Prasad is able to create a lasting positive impact on the real estate industry and the lives of those involved.
Prasad Amonkar
Vision for the Future: Growth and Innovation
Looking ahead, Prasad envisions continuous growth and innovation in real estate. His goals are not just about monetary gains but about touching lives and transforming careers. He aims to see thousands benefiting from his knowledge and efforts, contributing to their prosperity and success in real estate. With new ideas already in the pipeline, Prasad is committed to pioneering advancements and setting new benchmarks in the industry.
Prasad's vision for the future is centred on growth, innovation, and making a positive impact. He is committed to continuously improving and expanding his business while also transforming the lives and careers of those he mentors. By sharing his knowledge and expertise, Prasad aims to help thousands of individuals achieve success in the real estate industry. His dedication to pioneering new
ideas and setting high standards reflects his forwardthinking mindset and his desire to leave a lasting legacy of excellence and positive change.
Conclusion
In conclusion, Prasad Amonkar’s journey from a mechanical engineer in the metal industry to a real estate mogul is a testament to his resilience, ethical commitment, and innovative spirit. By adhering to his principles and continuously striving for excellence, Prasad has built a successful business and made significant contributions to the real estate industry. His story is an inspiration to aspiring entrepreneurs, demonstrating that with determination, integrity, and a forward-thinking mindset, one can achieve remarkable success and impact lives positively.
Prasad Amonkar and Suchita Shirodkar working on a project
In Goa’s real estate market, buyers find best deals post-monsoon or off-season, while sellers gain higher returns pre-summer or festive months by leveraging tourism trends and market timing.
Article by: Renata Fernandes
Images by: Freepik
Timing plays a crucial role in real estate — whether you’re buying your dream home or selling one to move forward. In a dynamic market like Goa, where property demand shifts with tourism seasons, lifestyle trends, and local development, understanding when to act can make all the difference. While the “perfect time” can depend on personal circumstances, certain months and conditions often offer better opportunities for buyers and sellers alike.
For Buyers: When to Find the Best Deals
1. Post-Monsoon Clarity (September to November)
Once the monsoon showers fade, Goa transforms — roads improve, greenery flourishes, and property visits become easier. This period often sees fresh listings as sellers prepare for the tourist season. It’s also ideal for inspecting properties since you can assess post-monsoon durability — checking for leaks, drainage, and structural soundness before finalizing your investment.
2. Year-End and Early New Year (December to February)
While Goa buzzes with visitors during this time, serious sellers may be eager to close deals before the financial year ends. Developers often offer yearend discounts, flexible payment options, or added benefits to attract buyers. Cooler weather also makes property hunting more comfortable and gives you a better sense of the neighborhood’s activity level during peak tourist flow.
3. Off-Season Advantage (May to August)
If you’re looking for a bargain, the off-season is your window. With fewer buyers in the market and many investors focusing on rentals or renovations, sellers tend to be more open to negotiation. You might find better prices, reduced competition, and more time to make thoughtful decisions.
For Sellers: When to Maximize Your Returns
1. Pre-Summer Demand (February to May)
In Goa, this is prime time for selling. The weather is pleasant, tourism is at its peak, and many investors or second-home buyers from metros visit the state.
Properties — especially those near beaches or prime neighborhoods like Assagao, Dona Paula, and Candolim — tend to attract strong interest. Presenting a clean, well-maintained home during this period can significantly boost your selling price.
2. Post-Monsoon Fresh Start (September to November)
As the festive season approaches, people are more inclined to make major purchases, including homes. The aesthetic appeal of Goa post-monsoon — lush greenery, fresh air, and cooler temperatures — helps properties show beautifully. This is also a time when buyers returning from holidays or NRIs visiting home start exploring investments.
3. Festive and Holiday Seasons (October to December)
Diwali, Christmas, and New Year bring a wave of positivity and financial activity. Buyers often view this as an auspicious time to invest, making it favorable for sellers to list or relist properties. A touch of festive décor or minor upgrades can enhance your home’s appeal during this time.
Market Factors to Keep in Mind
Tourism Influence: In Goa, real estate often follows tourism trends. Beachside and hospitality-related properties tend to see higher interest just before the high season. Interest Rates: Nationwide financial trends also matter. Lower loan rates encourage more buyers to enter the market, regardless of season. Local Events and Infrastructure: Road expansions, new cafes, or commercial hubs in areas like Porvorim, Siolim, or Margao can quickly raise property values — so timing your sale around local development can be a smart move.
Final Thought
The best time to buy or sell a home isn’t just about the calendar — it’s about strategy. For buyers, patience during the off-season can yield better deals; for sellers, listing when Goa looks its best can mean higher returns. No matter the month, staying informed, watching market trends, and partnering with a trusted local real estate agent can help you make the right move — at the right time.
Tips for Buying Investment Properties in Goa
Goa’s real estate offers strong investment potential through rentals and appreciation. Define goals, choose the right location, verify legalities, assess returns, and work with trusted local experts for lasting success.
Article by: Renata Fernandes
Images by: Freepik
authored article
Goa has evolved from a serene beach destination into one of India’s most sought-after real estate markets. With its thriving tourism industry, growing infrastructure, and laid-back charm, the state offers excellent opportunities for property investors. But to make a smart investment, it’s essential to approach the market with research, clarity, and local understanding.
Define Your Investment Goal
Before diving into the property hunt, start by identifying your investment purpose — whether you’re looking for short-term rental income, longterm appreciation, or a holiday home that doubles as a business asset. If your focus is on rentals, choose high-demand areas like Assagao, Anjuna, or Candolim, where tourist inflow remains steady. For long-term appreciation, upcoming regions like Porvorim, Siolim, and Cortalim offer growing infrastructure and value for money. Having a clear goal will guide your budget, property type, and location choices.
Choose the Right Location
Understand Legal Requirements
Goa’s real estate has its own set of legal intricacies due to Portuguese-era property laws. Always verify ownership documents and ensure the property has a clear title and a valid Conversion Sanad (permission for residential or commercial use). Check zoning permissions, survey plans, and NOCs from local bodies. Hiring a local legal expert can help you navigate these procedures and avoid future disputes
In Goa, location is the heart of your investment. North Goa is ideal for lively tourist activity, trendy cafés, and rental demand, while South Goa appeals to those seeking peaceful luxury, wellness tourism, or boutique hospitality. Central Goa — including Panjim, Porvorim, and Margao — provides accessibility, urban conveniences, and consistent year-round tenants. The key is to match your investment type with the lifestyle and economic pulse of the area.
Assess Rental and Resale Potential
If your goal is steady income, evaluate the property’s rental potential. Beachside and centrally located properties tend to attract more guests and command higher rents. For long-term resale, consider areas benefiting from new developments — like proximity to the Mopa Airport or improved road connectivity. Understanding local demand cycles, especially between tourist and monsoon seasons, helps you plan for both profitability and sustainability.
Factor in All Costs
Beyond the purchase price, include registration fees, stamp duty, maintenance, furnishing, and property taxes in your financial planning. For short-term rentals, account for caretaker services, management fees, and seasonal upkeep. Calculating the full cost ensures your investment remains profitable in the long run and avoids unexpected strain on your budget. www.itsgoa.com
Explore Sustainable and Distinct Properties
Goa’s market increasingly favors eco-conscious and character-driven properties. Restored Portuguese villas, nature retreats, and modern green homes attract both local and international guests seeking authentic experiences. Investing in such spaces not only increases your rental appeal but also boosts long-term value as sustainability trends continue to rise.
Work with Local Experts
Partnering with a reputable Goan realtor, such as Aaradhya Realtors or other trusted firms, gives you access to local insights and verified listings. Experienced agents understand market fluctuations, paperwork, and community dynamics — ensuring your transaction is smooth and transparent.
Inspect Before You Invest
A physical inspection is crucial. Visit the property to assess construction quality, road access, water availability, and infrastructure. For older villas or restored homes, check for structural soundness and necessary permissions for renovation.
Think Long-Term
With projects like the Mopa International Airport and upcoming industrial and tourism zones, Goa’s real estate market is on a steady growth trajectory. Focus on areas that promise future appreciation and align with Goa’s evolving lifestyle economy.
A well-chosen property here can deliver both financial returns and personal fulfillment — an investment that grows with Goa’s charm.
www.itsgoa.com
Itsgoa
Finding your dream home in Goa’s competitive market requires planning, flexibility, and quick action — get preapproved, define priorities, trust local agents, and balance emotion with smart, timely decisions.
Article by: Renata Fernandes
Images by: Freepik
authored article
Finding your dream home can feel like a treasure hunt — thrilling, emotional, and sometimes overwhelming. In a place like Goa, where real estate is booming and demand often outweighs supply, securing the right property requires patience, planning, and a touch of strategy. Whether you’re searching for a cozy Portuguese villa, a beachfront apartment, or a countryside retreat, knowing how to navigate a competitive market can help you turn your dream into an address.
1. Get Pre-Approved Before You Start Searching
In a competitive market, speed matters. Getting preapproved for a home loan not only helps you understand your budget but also shows sellers you’re a serious buyer. In Goa, where desirable properties often receive multiple offers, this step can make your offer stand out. It also prevents disappointment later by keeping your search realistic and focused.
2. Define Your Priorities Clearly
Before exploring listings, list your must-haves and deal-breakers. Do you want sea views, proximity to schools and markets, or a large garden? In Goa, areas like Dona Paula and Miramar appeal to those seeking urban convenience, while Assagao, Siolim, and Moira attract buyers who crave peace and scenic charm. Having clarity helps you act quickly when the right property appears — and ensures you don’t get swept away by aesthetics alone.
3. Partner With a Trusted Local Realtor
Goa’s real estate market is shaped by locals and outof-state buyers. A local agent who knows neighborhood trends, laws, and hidden listings can give you an edge. Trusted firms like Aaradhya Realtors can help you find deals early and handle the process seamlessly.
4. Stay Flexible With Location and Features
Your dream home might not be where you initially expect. Expanding your search slightly beyond highdemand zones can open up hidden gems. For
example, instead of bustling Calangute or Candolim, consider nearby villages like Nerul or Sangolda, where you can find larger spaces at better value. Flexibility with features — like choosing a home with potential for renovation — can also help you secure a great property faster.
5. Act Quickly, But Don’t Rush Decisions
In a fast-moving market, delays can cost you the home you love. If you find a property that fits your key needs and budget, make your offer confidently — but ensure you’ve done basic due diligence. Check property documents, ownership history, and approvals. In Goa, where some older homes may have complex tenancy or conversion records, professional legal guidance is invaluable.
6. Make Your Offer Stand Out
When sellers have multiple options, small gestures can make a big difference. Write a clear, fair offer with all financial details upfront, and avoid unnecessary conditions that might slow the process. If you’re genuinely in love with a home, consider a personal touch — expressing your vision for the property can sometimes sway the seller’s decision in your favor.
7. Think Long-Term
Your dream home should grow with your life. Look beyond immediate appeal and evaluate the area’s future potential — upcoming infrastructure, tourism influence, and resale value. With Goa’s steady development in areas like Porvorim and Cortalim, long-term investments here can be both emotionally and financially rewarding.
Final Thought
Finding your dream home in a competitive market like Goa’s takes more than luck — it takes preparation, awareness, and persistence. Know what you want, stay informed, and move decisively when opportunity knocks. Because in a place as beautiful and diverse as Goa, the perfect home isn’t just about where you live — it’s about how it makes you feel every single day.
