PORTFOLIOSocial Media
Page 01 of 33
Introducing Hello, My name is Isvi Mega Kurnia. Let's take a look of my works! Page 02 of 33 S O C I A L M E D I A P O R T F O L I O | 2 0 2 3
Isvi Mega Kurnia
Let's have an introduction!
Hi, you can call me Isvi for shortly. I'm a marketing & brand enthusiast since 2016, and having more than 7 years experience in social media handling. I also having 5 years experience in marketing & brand role. I have crafting a lot of social media management from strategy to execution, copywriting, content writing, and a lot of marketing & brand activities, both on client side and agency side.
Now, let's take a look at my works!
Brand Marketing | Social Media | Copywriter | 02 Page 03 of 33 S O C I A L M E D I A P O R T F O L I O | 2 0 2 3
High school
SMA Negeri 1 Pontianak
Social Science
2012 - 2015
College Universitas Gadjah Mada
Communication Studies, PR & Journalism
2015 - 2019
E d u c a t i o n & C e r t i f i c a t e s Page 04 of 33
REVOU THEBASICOFCOPYWRITING BISNISHACKCOM CREATIVETHINKINGFEATSTORYTELLING BINARACADEMY SOCIAL MEDIA PORTFOLIO | 2023
INTROTODIGITALMARKETINGMINICOURSE
FestivalAjisakaUGM
Humas, Publikasi, dan
SOPREMAUGM
Full-time
Work experience in social mediaClient Side
SOPREMAUGM Koordinator
2017
Media Partner Mar 2016 - Dec
Staff Media & Publikasi Feb 2018 - Feb 2019
Freelance
Media &
Feb 2019 - Mar 2020 Freelance Mamikos Social Media & Content Specialist Sep - Dec 2019 Full-time GirlWeCan Writer Feb - Apr 2020 Freelance Page 05 of 33 CREATIVE PORTFOLIO | 2023 Koltiva Social Media Executive Aug 2022 - Aug 2023 Full-time
Publikasi
Animo Creative
Creative Team
Dec 2018 - Sep 2019
Full-time Soko Atelier
Social Media Officer
Sep 2019 - Jan 2022
Freelance AEGIS Creative Labs
Copywriter
Jul 2020 - Feb 2021
Social Media Strategist
Feb - Jun 2021
Work experience in social mediaAgency Side
Social Media Manager
Sep 2021 - Mar 2022
Freelance
Sociasee
Social Media Specialist
Dec 2020 - Feb 2021
Freelance
RWE Digital Agency
Social Media Officer
Sep 2021 - Jan 2023
Freelance
Page 06 of 33 SOCIAL MEDIA PORTFOLIO | 2023
Skills and abilities
Media Management
Management Copywriting Content Writing Product Marketing Management Page 07 of 33 S O C I A L M E D I A P O R T F O L I O | 2 0 2 3
Social
Brand
Now, Let's take a look to some of my works!
Page 08 of 33 S O C I A L M E D I A P O R T F O L I O | 2 0 2 3
Part 1: Social Media Portfolio
Page 09 of 33 SOCIAL MEDIA PORTFOLIO | 2023
Ajisaka UGM
@ajisakaugm | 2016-2017
Scope:
Campaign management
Social media handling
Content creation
Instagram boost
Main Goal:
Increase awareness about the competition by creating informative content that can achieve high reach and impressions.
10 of 33
DEPARTEMEN
S O C I A L M E D I A P O R T F O L I O | 2 0 2 3
Page
Work for
ILMU KOMUNIKASI UNIVERSITAS GADJAH MADA
SOPREMA UGM
@soprema_ugm| 2018-2019
Scope:
Campaign management
Social media strategic
Social media plan
Design concept
Content creation
Instagram ads
Main Goal:
Increase awareness about the competition by creating informative content that can achieve high reach and impressions.
Page 11 of 33
Work for S O C I A L M E D I A P O R T F O L I O | 2 0 2 3
@alivedining | 2018-2019
Scope:
Campaign & activation management
Social media strategic
Social media plan
Photo & design concept
Content creation
Instagram boost
Main Goal:
Increase awareness about Alive Fusion Dining by create interesting content that can achieve high reach and impressions.
Alive Fushion Dining
S O C I A L M E D I A P O R T F O L I O | 2 0 2 3 Page 12 of 33 Work for ANIMO Creative
BLABLABLA GRILL
@blablabla_grill | 2018-2019
Scope:
Campaign & activation management
Social media strategic
Social media plan
Photo & design concept
Content creation
Instagram boost
Main Goal:
Increase awareness about BlaBlaBla Grill by create interesting content that can achieve high reach and impressions.
Page
Work
ANIMO Creative S O C I A L M E D I A P O R T F O L I O | 2 0 2 3
13 of 33
for
@loklok.kuy | 2018-2019
Scope:
Campaign & activation management
Social media strategic
Social media plan
Photo & design concept
Content creation
Instagram boost
Main Goal:
Increase awareness about Lok-Lok Kuy by create interesting content that can achieve high reach and impressions.
14 of 33
Lok-Lok
Kuy
Page
S O C I A L M E D I A P O R T F O L I O | 2 0 2 3 Work for ANIMO Creative
RSKIA KAHYANGAN
@rskiakahyangan | 2018-2019
Scope:
Campaign & activation management
Social media strategic
Social media plan
Photo & design concept
Content creation
Instagram boost
Main Goal:
Increase awareness about RSKIA Kahyangan by create interesting & educating content about mom and kids health that can achieve high reach and impressions.
Work for
15 of 33
Page
ANIMO Creative S O C I A L M E D I A P O R T F O L I O | 2 0 2 3
SRI SASANTI RESTAURANT
@sasanti_restaurant | 2018-2019
Scope:
Campaign & activation management
Social media strategic
Social media plan
Photo & design concept
Content creation
Instagram boost
Main Goal:
Increase awareness about Sasanti Restaurant by create interesting content that can achieve high reach and impressions. Work for
Page
16 of 33
ANIMO Creative S O C I A L M E D I A P O R T F O L I O | 2 0 2 3
@kelaskagunan | 2018-2019
Scope:
Campaign & activation management
Social media strategic
Social media plan
Photo & design concept
Content creation
Instagram boost
Main Goal:
Increase awareness & engagement about Kelas Kagunan by Awang Kagunan by create interesting and inspiring content that can achieve high reach and impressions.
KELAS KAGUNAN
S O C I A L M E D I A P O R T F O L I O | 2 0 2 3 Page 17 of 33 Work for ANIMO Creative
GYUDAQ BBQ
@gyudaq.bbq | 2018-2019
Scope:
Social media plan
Design concept
Content creation
Instagram boost
Main Goal:
Increase awareness about Gyudaq BBQ by create interesting content that can achieve high reach and impressions.
Page 18 of 33 Work for ANIMO Creative S O C I A L M E D I A P O R T F O L I O | 2 0 2 3
@gmedia_id | 2018-2019
Scope:
Social media plan
Design concept
Content creation Instagram boost
Main Goal:
Increase awareness about GMedia by create interesting content that can achieve high reach and impressions.
Page 19 of 33
GMEDIA
S O C I A L M E D I A P O R T F O L I O | 2 0 2 3
UNIQ
@uniq_biz | 2018-2019
Scope:
Social media plan
Design concept
Content creation
Instagram boost
Main Goal:
Increase awareness about Uniq (Point of Sales) by create interesting content about finance & accounting for business that can achieve high reach and impressions.
Page
Work
ANIMO Creative S O C I A L M E D I A P O R T F O L I O | 2 0 2 3
20 of 33
for
SOCIASEE
@sociasee | 2020-2021
Scope:
Campaign management
Brand development
Social media strategic & plan
Design concept
Content creation
Main Goal:
Build awareness about Sociasee Agency by develop their brand character and create interesting & educating content about digital agency and marketing that have a good reach.
21 of 33
Work for SOCIASEE Creative Agency S O C I A L M E D I A P O R T F O L I O | 2 0 2 3
Page
@kacamataberkana | 2020
Scope:
Social media plan
Photo & design concept
Content creation
Main Goal:
Increase awareness about Kacamata Berkana by create interesting & educating content about eyes and glasses that have a good reach.
KACAMATA BERKANA
22 of 33
S O C I A L M E D I A P O R T F O L I O | 2 0 2 3
Work for
Page
GADJAH WONG GARDEN RESTAURANT
@gadjahwong | 2020-2021
Scope:
Social media plan
Design concept
Content creation
Main Goal:
Increase awareness about Gadjah Wong Garden
Restaurant by create interesting & educating
content about food that have a good reach.
S O C I A L M E D I A P O R T F O L I O | 2 0 2 3 Page 23 of 33 Work for
@hamerr.id | 2020-2021
Scope:
Brand development
Campaign & activation management
Social media strategic
Social media plan
Photo & design concept
Content creation
Instagram boost
Main Goal:
Increase awareness about HamerR as a marketing-education platform by create interesting & educating content about marketing that can achieve high reach.
Page 24 of 33
HAMERR
S O C I A L M E D I A P O R T F O L I O | 2 0 2 3
Work
for
DIRGANTARA AVIATION
@dirgantaraaviation_official | 2021-2022
Scope:
Social media plan
Design concept
Content creation
Main Goal:
Increase awareness & engagement about Dirgantara Aviation by create interesting & educating content about aviation that can achieve high reach.
S O C I A L M E D I A P O R T F O L I O | 2 0 2 3 Page 25 of 33 Work for
SOKO Atelier
ALANA BEAUTY HOUSE
@alanabeautyhousesurabaya |
2020-2022
Scope:
Social media plan
Design concept
Content creation
Main Goal:
Increase awareness & engagement about Alana
Beauty House Surabaya by create interesting & educating content about beauty, health, and woman that can achieve high reach and impressions.
S O C I A L M E D I A P O R T F O L I O | 2 0 2 3 Page 26 of 33
Work for
SOKO Atelier
@aplikasipower | 2021-2023
Scope:
Social media plan & campaign
Design concept
Content creation & activation
Post scheduling & uploading
Reply comments & messages
Main Goal:
Increase awareness, engagement, and acquisition for @aplikasipower by Pertamina Lubricants by create interesting & educating content about technician, repair shop, oil, and mechanic that can keep growing and achieve the KPIs.
APLIKASI POWER
Page 27 of 33
S O C I A L M E D I A P O R T F O L I O | 2 0 2 3
Work for
KOLTIVA
@koltiva | 2022-2023
Scope:
Social media plan (LinkedIn, IG, YouTube)
Design concept
Content creation
Main Goal:
Increase awareness & engagement about Koltiva and Agritech Industry by create industrial & B2B content about Sustainable & Traceable Supply Chain, Agritech, Fintech, and Climatech that can achieve high reach and impressions.
Page
Work for KOLTIVA S O C I A L M E D I A P O R T F O L I O | 2 0 2 3
28 of 33
Part 2: Creative Work Process
Page 29 of 33 SOCIAL MEDIA PORTFOLIO | 2023
How I cook something for the social media
Multichannel
Brainstorming
Research
Another Brainstorming Develop content plan
Recheck content before publish while drafting caption
Creative alignment with designer and/or creative team
Final check before publish Publish content
Drafting key talking points for each content Start drafting content brief
Monitoring and reporting
Back to brainstorming with content performance data
Page 30 of 33
S O C I A L M E D I A P O R T F O L I O | 2 0 2 3
Part 3: Social Media Campaign
Page 31 of 33 SOCIAL MEDIA PORTFOLIO | 2023
Here an example of the social media campaign that I crafted
TEBENG:
Teka-Teki Bengkel
@aplikasipower | 2021-2023
Tebeng (Teka-Teki Bengkel) was a social media campaign for Aplikasi Power social media account (Instagram & Facebook), created to develop their brand awareness and build more engagement with audience. As a monthly campaign, this campaign consist of relevant question for our audience. 10 audience who can correctly answer the question will be the winner and get the prize.
Sobat Power of The Month
@aplikasipower | 2021-2023
Sobat Power of The Month was a monthly campaign for Aplikasi Power. This campaign aimed to buzz Aplikasi Power’s present on social media and build brand awareness about Aplikasi Power. This campaign gave the audience monthly challenge related to the apps.
Page 32 of 33 S O C I A L M E D I A P O R T F O L I O | 2 0 2 3
Let's make a great collaboration! Email isvimega@gmail.com Mobile +62 822 5406 7970 LinkedIn https://www.linkedin.com/in/isvimega/ S O C I A L M E D I A P O R T F O L I O | 2 0 2 3 Page 33 of 33