Isvi Mega Kurnia - Portfolio 2024

Page 1


PORTFOLIO creative

Copywriting | Brand Management | Social Media Handling

Isvi Mega Kurnia

Let's have an introduction!

Hi, you can call me Isvi for short. I've been a marketing and brand enthusiast since 2018 and have more than 6 years of experience in marketing, and brand roles. I have crafted a lot of social media management, from strategy to execution, copywriting, content writing, and a lot of marketing and brand activities, both on the client side and the agency side.

Now, let's take a look at my works!

High school

SMA Negeri 1 Pontianak

Social Science

2012 - 2015

College Universitas Gadjah Mada

Communication Studies, PR & Journalism

2015 - 2019

INTROTODIGITALMARKETINGMINICOURSE REVOU THEBASICOFCOPYWRITING BISNISHACKCOM CREATIVETHINKINGFEATSTORYTELLING BINARACADEMY CREATIVE PORTFOLIO | 2024

Work experienceClient Side

Animo Creative

Creative Team

Dec 2018 - Sep 2019

Full-time

Soko Atelier

Social Media Officer

Sep 2019 - Jan 2022

Freelance AEGIS Creative Labs

Copywriter

Jul 2020 - Feb 2021

Social Media Strategist

Feb - Jun 2021

Social Media Manager

Sep 2021 - Mar 2022

Freelance

Work

experience

Agency Side

Sociasee

Social Media Specialist

Dec 2020 - Feb 2021

Freelance

RWE Digital Agency

Social Media Officer

Sep 2021 - Jan 2023

Freelance

Brand Management

Copywriting

Skills and abilities

Content Writing

Product

Now, Let's take a look to some of my works!

Part 1: Social Media Portfolio

Ajisaka UGM

@ajisakaugm | 2016-2017

Scope:

Campaign management

Social media handling

Content creation

Instagram boost

Main Goal:

Increase awareness about the competition by creating informative content that can achieve high reach and impressions.

SOPREMA UGM

@soprema_ugm| 2018-2019

Scope:

Campaign management

Social media strategic

Social media plan

Design concept

Content creation

Instagram ads

Main Goal:

Increase awareness about the competition by creating informative content that can achieve high reach and impressions.

@alivedining | 2018-2019

Scope:

Campaign & activation management

Social media strategic

Social media plan

Photo & design concept

Content creation

Instagram boost

Main Goal:

Increase awareness about Alive Fusion Dining by create interesting content that can achieve high reach and impressions.

Alive Fushion Dining

BLABLABLA GRILL

@blablabla_grill | 2018-2019

Scope:

Campaign & activation management

Social media strategic

Social media plan

Photo & design concept

Content creation

Instagram boost

Main Goal:

Increase awareness about BlaBlaBla Grill by create interesting content that can achieve high reach and impressions.

@loklok.kuy | 2018-2019

Scope:

Campaign & activation management

Social media strategic

Social media plan

Photo & design concept

Content creation

Instagram boost

Main Goal:

Increase awareness about Lok-Lok Kuy by create interesting content that can achieve high reach and impressions.

Kuy

RSKIA KAHYANGAN

@rskiakahyangan | 2018-2019

Scope:

Campaign & activation management

Social media strategic

Social media plan

Photo & design concept

Content creation

Instagram boost

Main Goal:

Increase awareness about RSKIA Kahyangan by create interesting & educating content about mom and kids health that can achieve high reach and impressions.

SRI SASANTI RESTAURANT

@sasanti_restaurant | 2018-2019

Scope:

Campaign & activation management

Social media strategic

Social media plan

Photo & design concept

Content creation

Instagram boost

Main Goal:

Increase awareness about Sasanti Restaurant by create interesting content that can achieve high reach and impressions.

Work for

@kelaskagunan | 2018-2019

Scope:

Campaign & activation management

Social media strategic

Social media plan

Photo & design concept

Content creation

Instagram boost

Main Goal:

Increase awareness & engagement about Kelas Kagunan by Awang Kagunan by create interesting and inspiring content that can achieve high reach and impressions.

KELAS KAGUNAN

GYUDAQ BBQ

@gyudaq.bbq | 2018-2019

Scope:

Social media plan

Design concept

Content creation

Instagram boost

Main Goal:

Increase awareness about Gyudaq BBQ by create interesting content that can achieve high reach and impressions.

Work for

@gmedia_id | 2018-2019

Scope:

Social media plan

Design concept

Content creation Instagram boost

Main Goal:

Increase awareness about GMedia by create interesting content that can achieve high reach and impressions.

UNIQ

@uniq_biz | 2018-2019

Scope:

Social media plan

Design concept

Content creation

Instagram boost

Main Goal:

Increase awareness about Uniq (Point of Sales) by create interesting content about finance & accounting for business that can achieve high reach and impressions.

SOCIASEE

@sociasee | 2020-2021

Scope:

Campaign management

Brand development

Social media strategic & plan

Design concept

Content creation

Main Goal:

Build awareness about Sociasee Agency by develop their brand character and create interesting & educating content about digital agency and marketing that have a good reach.

Work for

@kacamataberkana | 2020

Scope:

Social media plan

Photo & design concept

Content creation

Main Goal:

Increase awareness about Kacamata Berkana by create interesting & educating content about eyes and glasses that have a good reach.

KACAMATA BERKANA

GADJAH WONG GARDEN RESTAURANT

@gadjahwong | 2020-2021

Scope:

Social media plan

Design concept

Content creation

Main Goal:

Increase awareness about Gadjah Wong Garden

Restaurant by create interesting & educating

content about food that have a good reach.

Work for

@hamerr.id | 2020-2021

Scope:

Brand development

Campaign & activation management

Social media strategic

Social media plan

Photo & design concept

Content creation

Instagram boost

Main Goal:

Increase awareness about HamerR as a marketing-education platform by create interesting & educating content about marketing that can achieve high reach.

Work for

DIRGANTARA AVIATION

@dirgantaraaviation_official | 2021-2022

Scope:

Social media plan

Design concept

Content creation

Main Goal:

Increase awareness & engagement about Dirgantara Aviation by create interesting & educating content about aviation that can achieve high reach.

Work for SOKO Atelier

ALANA BEAUTY HOUSE

@alanabeautyhousesurabaya |

2020-2022

Scope:

Social media plan

Design concept

Content creation

Work for SOKO Atelier

Main Goal:

Increase awareness & engagement about Alana

Beauty House Surabaya by create interesting & educating content about beauty, health, and woman that can achieve high reach and impressions.

@aplikasipower | 2021-present

Scope:

Social media plan

Design concept

Content creation & activation

Post scheduling & uploading

Reply comments & messages

Main Goal:

APLIKASI POWER

Increase awareness, engagement, and acquisition for @aplikasipower by Pertamina Lubricants by create interesting & educating content about technician, repair shop, oil, and mechanic that can keep growing and achieve the KPIs. Work for

KOLTIVA

@koltiva | 2022-2023

Scope:

Social media plan (LinkedIn, IG, YouTube)

Design concept

Content creation

Main Goal:

Increase awareness & engagement about Koltiva and Agritech Industry by create industrial & B2B content about Sustainable & Traceable Supply Chain, Agritech, Fintech, and Climatech that can achieve high reach and impressions.

Work for KOLTIVA

ONIX FRAGRANCE INDONESIA

@onix.id | 2024

Scope:

Brand campaign

Social media management (IG, TikTok, Twitter)

Visual concept (photos, videos, designs)

Content preview & optimization

Main Goal:

Increase awareness, engagement, and sales for Onix Fragrance Indonesia through brand campaigns & social media management, also creating new product launch concepts to increase awareness about Onix’s new products/variants. Work for

ONIX FRAGRANCE INDONESIA

@onix.id | 2024

Onix Body Mist Launch: Photo Concept for Vanilla Sorbe variant

ONIX FRAGRANCE INDONESIA

@onix.id | 2024

Onix Body Mist Launch: Photo Concept for Savari variant

ONIX FRAGRANCE INDONESIA

@onix.id | 2024

Onix Body Mist Launch: Photo Concept for Choco Fudge variant

ONIX FRAGRANCE INDONESIA

@onix.id | 2024

Onix Body Mist Launch: Photo Concept for Candy Milk variant

SKIN GAME

@skingameofficial | 2024

Scope:

Brand campaign

Brand Partnership & Activation

Social media management (IG, TikTok, Twitter)

Visual concept (photos, videos, designs)

Content preview & optimization

Main Goal:

Increase awareness, engagement, and sales for Skin Game through brand campaigns, social media management, and brand partnership & activation.

SKIN GAME

@skingameofficial | 2024

BRAND PARTNERSHIP

Part 2: Copywriting Portfolio

Here

are bunch of

my creative copywriting works

Scope of works:

Digital banner (ads, web, in-app)

Caption

Copy image for social media

Push Notification

In-app & Web Pop-up Notification

WhatsApp & SMS Blast

Newsletter/Email Marketing

Short Video Script

Website Copy (UX Writing)

Here are bunch of

Here are bunch of my creative copywriting works

Here are bunch of my creative

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