ICT_ Industrial Cleaning Technologies - Media guide 2024

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The supplement to ipcm dedicated to surface cleaning and preparation, technical cleanliness, deburring, grinding, polishing, mechanical and vibratory finishing. A perfect crossmedia distribution: a unique combination of print, newsletter, exhibitions, social media, free digital archive.

2024 MEDIA GUIDE

www.myipcm.com

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why ICT is the supplement to ipcm® dedicated to a high-value processes within surface technologies: surface cleaning and preparation, precision surfaces and mechanical finishing. ipcm®_ICT means quality and authoritative information. ipcm®_ICT means worldwide recognition since it is the only magazine with a registered trademark in Italy, Europe, United Kingdom, USA, Brazil, Mexico, China, and India. ipcm®_ICT means keeping up with the industrial cleaning industry whenever and wherever you want, either you prefer the printed version or the digital one. ipcm®_ICT means free access to an extensive online archive of all its articles published since 2010 to today: no need to pay or to register to the website to stay informed and updated about all the relevant topics in the industry. All articles and advertisements work with do-follow-links. ipcm®_ICT means original content and fact checking. Our most important USP is our unique and exclusive editorial content: we publish articles we create by traveling worldwide to showcase innovations and technological advances. ipcm®_ICT means a global distribution: an impressive social media reach of over 20k industry professionals, a social media coverage spanning from LinkedIn to Instagram, from Facebook to YouTube. ipcm®_ICT means a targeted readership: the magazine counts on a database of over 38k contacts all over the world, divided into 200 different industry segments. This means that each issue reaches the right person in in the right segment, i.e. we deliver your content to the most proper decision-makers. ipcm®_ICT means lead generation and networking opportunities through its presence to all major trade shows and events within the field and its cooperation with international associations and organizations.

ipcm®_ICT is the place-to-be for the industrial cleaning industry.

Be part of the ipcm®_ICT world! 2


e d i t o r i a l c a l e n d a r 2 0 24

The present calendar offers a general indication for your advanced planning. For further information please write to info@ipcm.it. Events date can change last minutes.

* ICT is media partner with own booth or press corner

Shotblasting, shotpeening Vibratory finishing Cleanliness inspections and testing Environmental issues

EVENTS

MecSpe* Bologna, IT March 6-8

Focus on cleaning and surface preparation technologies for automotive and transportation components

Automechanika* Frankfurt, DE September, 10-14

Global Industrie* Paris, FR March 25-28

Aqueous cleaning, solvent cleaning, vacuum cleaning

IAA Transportation* Hanover, DE September 17-22

SIAMS Moutier, CH April, 16-19 HannoverMesse* Hanover, DE April 22-26 iVT Expo* Cologne, DE June 26-27

TOPICS

EVENTS

Focus on new technologies and advances on parts cleaning and cleanliness inspections

parts2clean* Stuttgart, DE September 24-26

Industrial cleaning Deburring

EquipBaie/MetalExpo* Paris, FR September 30- October 3

Shot blasting Mechanical finishing Polishing Abrasive & tools Environmental issues International regulations Cleanliness inspections Reviews of events & exhibitions

Fabtech* Orlando, USA October 15-17 Fastener Fair Italy* Milan, IT October 29-30

Mass metal finishing CO2 and plasma jet cleaning Shot blasting Shot peening Superfinishing Regulations Cleanliness inspections

InnoTrans* Berlin, DE September 24-27 Micronora* Besançon, FR September 24-27

Reviews of events & exhibitions

ISSUE

®

Reviews of events & exhibitions

JULY - AUGUST 2024

Aqueous cleaning, solvent cleaning, vacuum cleaning, CO2 cleaning Deburring, rounding, grinding, polishing

TOPICS

®

Focus on cleaning and deburring technologies for the metalworking industry

ISSUE

insert in ipcm n. 88

EVENTS

NOVEMBER - DECEMBER 2024

n. 26

SEPTEMBER 2024

ISSUE

TOPICS

insert in ipcm n. 90

n. 25

FEBRUARY 2024

ISSUE

TOPICS

EVENTS

Focus on deburring, cleaning and surface preparation of components for the ACE & Off-Road industries, construction machinery, commercial vehicles Acqueous cleaning, solvent cleaning, vacuum cleaning Vibratory finishing Mass metal finishing CO2 cleaning, shot blasting Cleanliness inspections Environmental issues Regulations Reviews of events & exhibitions

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circulation A global readership with one of the highest reader engagement within the sector print run: 3,000 for the February and October supplements - 6,000 copies for the two inserts in ipcm

®

digital subscribers 4,800 ± 5% impressions: 15,041 (september 2022- september 2023 - SOURCE: issuu.com)

social media reach: thousands of industry professionals via Linkedin, Instagram, Facebook, of which over 20,000 are direct contacts (followers/members) social media engagement (average per issue): CTR: 29% - impressions: 620 source of digital readers: 97% embedded links - 3% website

SECTOR READERSHIP

pneumatic, hydraulics and oleodynamics industry - 15%

workshops - 5% (cleaning, polishing, mass finishing)

clocks and jewellery industry - 2%

automotive - 30% (OEMs, Tier 1 and Tier 2, components manufacturers)

electronic & electrotechnic industry - 8%

DIGITAL READERS BY COUNTRY

1. Italy 2. Germany

others - 5% (repair & maintenance, job coaters, food&packaging)

mechanics - 20% (metal working, metal shops, mechanical manufacturing, turning, milling, high precision machining)

3. United States 4. Spain 5. United Kingdom 6. France 7. Switzerland 8. India

metal furniture and furnishing, fittings, faucets, handles - 8%

9. Netherlands 10. Mexico

top ten

medical devices and optic industry - 7%

SOURCE: issuu.com

GEOGRAPHICAL BREAKDOWN PRINTED CIRCULATION The social media strategy of ICT is one of the strongest within the sector.

Italy

25%

UK / Ireland

6%

Our Website, LinkedIn Page, LinkedIn groups, Facebook and Instagram

DACH Region

23%

MEA Region

3%

East Europe (HU, SK, RO, PL, LT, EE, BG, CZ, HR, RU, BY)

17%

Benelux (BE, NL, LUX)

3%

France

4%

Scandinavia

9%

Other (Far East, USA, Canada, Australia)

10%

are updated daily, both with sector news and case studies resulting in one of the highest reader engagement worldwide.

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content & target If you need to get the word out about your new product no one is better placed to help you than ICT

VOLUME ANALYSIS: editorial content 80% - advertising 20%

industry news

case study

highlight of the month

advancements

road to 2050

meeting the industry

one of our winning factors is our unique and exclusive editorial content: we travel worldwide on request of our partners to create articles that showcase their technology or services

TARGET READERS

purchase managers

technical & production managers

quality manager

READING DEVICES

R&D manager

desktop

mobile

82%

18% SOURCE: issuu.com

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a d v e r t i s i n g r a t e s 2 0 24 s u b s c r i p t i o n r a t e s 2 0 24

PROGRESSIVE DISCOUNT

1st coverpage (front cover)

1 TIME

2 TIMES

3 TIMES

4 TIMES

€ 5,883.00

€ 5,285.00

€ 4,808.00

€ 4,742.00

The subscription to ICT is included in ipcm® subscription

PRINT + DIGITAL: 6 issues + 2 supplements

2nd coverpage (inside front cover)

€ 3,701.00

€ 3,324.00

€ 3,058.00

€ 2,958.00

1st right hand (page 3)

€ 3,701.00

€ 3,324.00

€ 3,058.00

€ 2,958.00

3rd coverpage (inside back cover)

€ 3,701.00

€ 3,324.00

€ 3,058.00

€ 2,958.00

4th coverpage (back cover)

€ 5,185.00

€ 4,709.00

€ 4,277.00

€ 4,144.00

insert (double page - heavy paper)

€ 3,650.00

€ 3,450.00

€ 3,350.00

€ 3,200.00

page opposite to the Editor’s Letter

€ 3,701.00

€ 3,324.00

€ 3,058.00

€ 2,958.00

page opposite to the contents

€ 3,701.00

€ 3,324.00

€ 3,058.00

€ 2,958.00

internal full page

€ 2,969.00

€ 2,659.00

€ 2,548.00

€ 2,371.00

1/2 page

€ 1,773.00

€ 1,596.00

€ 1,462.00

€ 1,363.00

1/4 page

€ 967.00

€ 864.00

€ 798.00

€ 764.00

€ 4,742.00

€ 4,266.00

€ 3,911.00

€ 3,789.00

double page double 1/2 page

€ 3,258.00

€ 2,925.00

€ 2,803.00

€ 2,604.00

double 1/4 page

€ 1,950.00

€ 1,719.00

€ 1,618.00

€ 1,551.00

EMEA: € 110.00 (postage included) REST OF THE WORLD : € 350.00 (fast airmail shipping included) to subscribe please visit www.myipcm.com (click on ‘magazines’ in the main menu, then on ‘subscribe’ and fill in the form) payments can be made online with PayPal or by bank transfer to the following account: Eos Mktg&Communication Srl IBAN IT97F0844033270000000084801 SWIFT ICRAITRRCAR

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€ 1,000.00

1/4 PAGE

€ 400.00

1/2 PAGE

€ 600.00

all rates are valid up to 31.12.2024

frequency of publication published twice a year as a supplement and twice a year as an insert of ipcm®

year of publication 14th 2024 published by Eos Mktg&Communication Srl Via Mascagni, 8 20811 Cesano Maderno (MB) - Italy tel. +39 0362.503215 fax. +39 0362.1794768 www.eosmarketing.it

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ISSUE

EDITORIALS

PRINTING MATERIAL

DATE OF PUBLICATION

February 2024

03.02.2024

13.02.2024

23.02.2024

July 2024

05.07.2024

16.07.2024

26.07.2024

September 2024

09.08.2024

09.09.2024

13.09.2024

November 2024

27.10.2024

17.11.2024

22.11.2024

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Founder

Sales

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