ipcm® n. 56 - March/April 2019

Page 67

BRAND-NEW

S P E C I A L O N A RC HI TE C TUR E & DESIGN

The World has Another Blackest Black: British Artist Stuart Semple Launches ‘Black 3.0’

B

lack 3.0 is a super-flat, ultra-matte

by Surrey NanoSystems that holds the

However, Kapoor managed to get a tube

black that absorbs 98-99% of light

world record as the darkest man-made

of the product, dipping his middle finger in

and, contrary to Vantablack, anyone

substance), Black 3.0 is available to

it and flipping the bird to Semple the other

can purchase it – anyone but Anish Kapoor.

anyone, including private individuals –

protesting artists on Instagram.

After two years of development, artist Stuart

except artist Anish Kapoor. In fact, the

This is what brought up the decision to team

Semple claims that his team – made of artists

new paint is part of a long-running feud

up with other artists to develop a competitor

and paint makers based in Dorset, England –

between the two artists, dating back

to Vantablack.

has created the “blackest black paint

to 2016, when Kapoor licensed the

“We think that sharing your colours with

in the world”.

exclusive rights to Vantablack for artistic

others is nice! When Stuart heard that

“We wanted a super-flat, ultra-matte black

use, forbidding other artists to use the

Kapoor was the only artist that could use

that absorbed almost all visible light”,

pigment, which was originally developed

the blackest black, he felt sad but also a

explains Stuart Semple on the Kickstarter

for satellite and scientific applications.

bit bad that he’d been making awesome

page dedicated to this project. “To achieve

The art community heavily criticized

colours and only using them in his own

that we went right back to the basics of paint

Kapoor and Semple even developed

work. So, he started sharing his colour

making. The problem with existing black

and released what he claimed was the

creations on the internet with other artists”,

pigments is they are all slightly reflective,

world’s pinkest pink paint and made

the team stated.

so we created a whole new pigment in the

it commercially available to everyone

They also added: “Other super blacks

lab and we call it ‹Black Magick’, it is born

except Kapoor.

are complicated to use and extremely © Culture Hustle

matte! […] We’ve also managed to formulate a new acrylic polymer to hold the pigment, it›s special because it has more

expensive. Most require heat, science labs and specialist training to apply. We wanted to make a

available bonds than any other

super affordable,

acrylic polymer being used in

easy to use paint that was

paints. This means it can cling

familiar to artists so they

onto way more pigment, leading

could concentrate on

to a really dense pigment load

expressing themselves.

and a depth of colour not

We’ve been on a mission to

previously possible. We have

create exactly that for a long

sourced some brand new

while because we want all

nano-mattifiers which we have

artists to be able to express

added, these flatten out the

themselves with awesome

last bits of stray light without

materials. The limits of your

compromising colour”.

creations should be your

Easy to use, affordable and available to anyone Contrary to Vantablack (the super-black coating developed

imagination not how rich or successful you are”. 1 Figure 1: Black 3.0 brush applied to sculpture.

For further information: www.culturehustle.com

international PAINT&COATING magazine - MARCH/APRIL 2019 - N. 56

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