The Tennessee Insuror Jan/Feb 2020

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Agency Growth Conference 2020 Great Lineup of Sessions and Speakers Will Help You Drive Success at Your Agency Insurors 6th Annual Agency Growth Conference has been scheduled for March 25-26 at the Marriott Cool Springs in Franklin. We are excited to have one of our strongest lineups yet of speakers, sessions and topics focused on driving growth at your agency.

8-11 am "Ex-dates, Lies and Videotapes," led by Ashley Gold, J.D. and Stephen Holmes, CPCU, CIC, CISR of Insurors as well as Richard Lund, J.D. of Westport/Swiss Re. Lund, Gold and Holmes are E&O experts that work with our agencies on policies, coverage concerns and best practices every day.

This year's conference will include tracks on sales, agency workflow and E&O best practices. Please check out the lineup for the event, which is only $95 for member agents and $79 for young agents to attend!

They will discuss best practices to lower your agency's E&O exposure as told through examples from famous movie and television storylines.

Wednesday, March 25 We'll begin our event with registration on Wednesday, March 25 at 1 pm CT. At 2 pm, we'll officially kick off with our opening general session, "The Art & Science of Prospecting Success," led by special guest Frank Cox of Marshberry. Cox has previously worked as a sales leader at USI and HUB and has over ten years of experience in insurance sales, leadership development training/coaching/mentorship, public speaking, sales training, and senior executive management. He will discuss ways to develop a successful system for prospecting clients, and how to best implement that system. On Wednesday afternoon, we will host a trade show and reception for attendees featuring over 30 carriers, wholesale brokers and other vendors. The tradeshow will be followed by our Young Agents reception at Tin Roof 2 presented by Penn National Insurance.

Thursday, March 26 Our event will continue on Thursday morning, March 26 with breakout sessions on our three different tracks, including:

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8-9 am "Marketing to Your Niche," led by Zach Emly of InBuzz Group. Emly heads up strategic marketing implementation for InBuzz Group – a marketing agency specifically formed to cater to the insurance industry. He previously worked developing marketing strategy for an independent agency. He will discuss reaching your "ideal" client through marketing strategies and goal development. How do you build a marketing plan around your niche? What are the new techniques available to "laser target" the prospects you want to reach? Emly will help you form a plan. 8-9 am "Developing Your Agency's Tech Stack," led by ePayPolicy. Our partners at ePayPolicy will discuss the technology your agency needs to operate at its most efficient. What are the programs, apps and features that can help streamline your workflow? You'll find out about many of them in this session. 9:10-10:10 am "Building Out Your Agency's Sales Engine," led by Chris Turley of ProScout Business Development. Turley is business development veteran from the financial services and engineering industries. After a decade in those roles, he founded a company to handle continued on page 30...

The Tennessee Insuror


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The Tennessee Insuror Jan/Feb 2020 by Insurors of Tennessee - Issuu