Watch out for the Autumn edition of Winning Edge, the ISM’s superb magazine for sales professionals.
Weathering the storm
As the Covid-19 crisis continues to unfold, the theme of this edition is sales resilience. We present a series of features addressing key aspects of this challenge, beginning with PwC’s Adam Warsop offering his firm’s analysis of leaders’ post-pandemic business strategies and trends.
We follow up with ISM members’ insights and advice on how sellers can adapt to the current environment to survive and prosper.
They include:
• Welcome to the hard sell – Cassi Roper considers the challenges facing salespeople in a post-pandemic world
• What’s your diagnosis? – Jonathan Finch suggests three reasons likely to be at the heart of why your sales team is currently underperforming
• When the going gets tough…Saif Khan provides some practical steps to enhance your resilience through the current period of uncertainty
