The Most Innovative Cybersecurity Leaders to Follow in Brazil December2025

The Most Innovative

Cybersecurity

Leaders to Follow in Brazil

Cyber Governance and Executive Accountability Aligning Security Strategy with Boardroom Priorities

Leading Security in the Cloud and AI Era Managing Risk across Intelligent, Distributed Eco-systems

The Catalyst of Digital Access

Gustavo

Gustavo Celani Founder and CEO Cyber Innovation

Celani

Democratizing Enterprise-Grade Cybersecurity from Brazil to the Global SME Market

29988535 ISSN: 2998-8535

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Editorial

Safeguarding the Digital Future

C

ybersecurity has emerged as a strategic imperative for organizations and governments alike. Nowhere is this more evident than in Brazil, where rapid technological adoption has created fertile ground for innovation—and, concurrently, exposure to sophisticated cyber threats. This special editorial focus, The Most Innovative Cybersecurity Leaders to Follow in Brazil, celebrates the individuals driving resilience, ingenuity, and impact across a domain critical to economic stability, national security, and societal trust.

Brazil's cybersecurity landscape is unique in its scale and complexity.

With one of the largest internet user populations in the world, coupled with vibrant fintech, e-commerce, and public sector ecosystems, the country experiences both unprecedented opportunities and an expanding threat surface. Cybersecurity leaders in Brazil are responding not merely with defensive postures, but with forward-thinking strategies that shape how institutions anticipate, mitigate, and recover from cyber adversities.

These leaders span a spectrum of roles—from chief information security officers (CISOs) and technology entrepreneurs to researchers and policy advocates—each contributing to an ecosystem that is both robust and adaptive.

This selection highlights professionals whose influence extends beyond organizational boundaries. They are thought leaders whose methodologies and frameworks are being replicated globally; innovators whose solutions leverage artificial intelligence, behavioral analytics, and zero-trust architectures; and champions of cybersecurity education and workforce development. In profiling these leaders, we aim to illuminate the diverse pathways through which cybersecurity excellence is being cultivated in Brazil—whether through pioneering startups, cutting-edge research institutions, or strategic leadership within multinational enterprises.

-Alaya Brown

Our criterion for inclusion emphasized not only technical acumen but also demonstrable impact: measurable improvements in risk posture, contribution to community knowledge, leadership in incident response, and advocacy for inclusive and ethical cybersecurity practices. The result is a curated roster of professionals whose work exemplifies both strategic vision and operational excellence.

As cyber threats continue to evolve in scale and sophistication, the role of visionary leadership becomes ever more critical. The individuals featured in this issue are not just defenders of digital assets; they are architects of trust in an increasingly digital society. We trust that their insights, achievements, and perspectives will inspire security professionals, business leaders, and policymakers alike.

We invite you to explore their journeys, understand their approaches, and engage with the innovative spirit that is propelling Brazil to the forefront of the global cybersecurity arena.

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The Front Page Exclusive The Catalyst of Digital Access

Gustavo Celani

Democratizing Enterprise-Grade Cybersecurity from Brazil to the Global SME Market

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INDUSTRY INSIGHTS

Cyber Governance and Executive Accountability Aligning Security Strategy with Boardroom Priorities

INDUSTRY INSIGHTS

Leading Security in the Cloud and AI Era Managing Risk across Intelligent, Distributed Ecosystems

Editor-in-Chief

Merry D'Souza

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Business Development Manager

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Marketing Manager Business Development Executives Digital Marketing Manager

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The Most Innova ve Cybersecurity Leaders to Follow in Brazil Featuring

Company

Brief

Gustavo Celani Founder and CEO

Cyber Innova on cyberinnova on.tech

Gustavo Celani, Founder and CEO, is a visionary leader recognized for driving innova on, strategic growth, and organiza onal excellence.

John Bea y CEO

Fron er Ag Co. fron eragco.com

John's commitment to excellence and innova ve approach con nue to posi on the organiza on as a leader in the advancing business arena.

Sophia Bekele Founder and CEO

DotConnectAfrica Group dotconnectafrica.com

Sophia holds immense exper se in ICT strategy, entrepreneurship, and advocacy. She leads ini a ves that expand digital access, empower communi es, and strengthen Africa’s presence in the global digital economy.

Tally Mack CEO

Bravo Store Systems bravorevolu on.com

Tally oversees the strategic direc on and opera ons of Bravo Store Systems, ensuring that the company remains at the forefront of technology solu ons for retailers.

Toby Ruckert CEO

Unified Inbox iiot-world.com

With a dis nguished career in the technology and communica on sectors, Toby plays a pivotal role in driving innova on and connec vity solu ons through Unified Inbox.

The Most Innovative Cybersecurity Leaders to Follow in Brazil

The Catalyst of Digital Access

Gustavo Democratizing Enterprise-Grade Cybersecurity from Brazil to the Global SME Market

My purpose is to democratize cybersecurity and turn it into a real competitive advantage for all companies.

The Front Page

Exclusive

T

he field of cybersecurity demands continuous innovation, as experienced by Gustavo Celani, who has been working in the industry for the last decade, dedicating his entire professional career to the field of corporate security and now establishing himself as the visionary Founder and Chief Executive Officer (CEO) of Cyber Innovation, a Brazilian cybersecurity company.

Through his leadership role at Cyber Innovation, the company has been impacting many leading organizations around the world, such as NerdWallet, Flodesk, Solar CocaCola, EC-Council and Truelogic Software, along with several others.

Cyber Innovation represents much more than the growth of a business; it represents a fundamental shift in how successful companies obtain access to the most critical cybersecurity services in the industry. Additionally, within only 18 months of operation without having received any outside investment, Cyber Innovation has demonstrated incredible independence and the successful validation of its model by exceeding its first million in revenue across six different countries. This achievement exemplifies Cyber Innovation’s ability to disrupt traditional cybersecurity service models and highlights its capacity to drive meaningful change in the marketplace.

The goal of Cyber innovation, according to Celani, is to provide competitive access to high-level cybersecurity services in a manner that is cost-effective and strategic for small and medium-sized businesses, no matter where they are located throughout the world. “My purpose is to democratize cybersecurity and turn it into a real competitive advantage for all companies, transforming it into something measurable, strategic, and aligned with each business’s needs and stage,” he says. Cyber Innovation has developed an innovative approach to providing customers with what they need on demand in order to enable small and mediumsized businesses access to the same cutting-edge security protections as large corporations. “I believe the future of innovation is directly dependent on the digital security that supports it. So, by offering services in offensive security, application security, and executive leadership, we are effectively democratizing proactive digital defense on a global scale,” he adds.

The Systemic Problem: Ignored and Underserved The formation of Cyber Innovation was born not from a single moment of genius, but from years of observing a crucial systemic problem across the entire digital economy: most businesses, particularly small and medium-sized ones,

simply lacked access to the high-quality security expertise needed to survive. Celani’s career, spanning global tech giants (Samsung, Dell) and high-growth unicorns (Olist, Afterverse), confirmed this reality. He realized that while the cybersecurity talent gap was widening, the cost and complexity of security consulting remained prohibitive for the average company.

Celani saw companies investing in tools that were never fully implemented and suffering from shallow testing, with security processes completely disconnected from real business risks. This observation sparked a powerful question: What if world-class security—Red Team, AppSec, and executive management—could be as flexible and scalable as the cloud services that fuel modern innovation?

This need for democratizing security became his mission.

Precision and Vision: The Leadership Equation When Celani founded Cyber Innovation in early 2024, it was with a very clear vision: to bring enterprise-grade security to any size organization, anywhere in the world, through an accessible, on-demand, and impact-driven model.

His leadership philosophy, rooted in a blend of technical depth and strategic clarity, is central to this mission. He leads with a logical, structured, and results-oriented approach, believing that complexity is solvable when broken down into clear, actionable steps. This mindset ensures high standards of quality and consistency across all projects. Celani never separates leadership from expertise, ensuring he remains actively involved in offensive security and threat research. This union of technical mastery and vision has forged a culture at Cyber Innovation where excellence, transparency, and agility are the operational principles that successfully transform cybersecurity into a strategic advantage for every client.

I believe the future of innovation is directly dependent on the digital security that supports it.

Gustavo Celani Founder and CEO Cyber Innovation

The Brazilian Challenge: Growth Outpacing Security Brazil’s accelerated digital transformation, fueled by a surge of AI-powered startups in fintech, e-commerce, and healthtech, has created a complex cybersecurity landscape.

Celani notes that these innovative companies often grow faster than they mature in security. The majority of Brazil’s digital ecosystem consists of small and medium-sized businesses that operate with lean teams and intense market pressure. Consequently, basic security foundations are often introduced too late or not at all, leaving these organizations disproportionately vulnerable to data breaches and fraud.

Cyber Innovation was created to address this vulnerability by allowing companies to access enterprise-grade cybersecurity expertise on demand. Their flexible model permits clients to request exactly what they need—from penetration testing and secure development guidance to Red Team simulations—at a pace that matches their business moment. This approach transforms security from a luxury cost into an achievable operational necessity for business continuity.

Innovation as Clarity: Rethinking Security Delivery For Celani, “innovation” in cybersecurity means constantly rethinking how security can be delivered, scaled, and integrated to create measurable value. It is about transforming complexity into clarity. His company challenged the premise that advanced security consulting must be reserved for large enterprises. Their on-demand model makes high-impact security both affordable and practical for companies of all sizes, which is an innovation in itself.

Cybersecurity is technical at its core, but its impact is deeply human. We want to help build a digital society where trust, safety, and innovation can thrive together.

Beyond the business model, innovation lives in their technical practices. They constantly integrate offensive security methodologies, AI-driven tooling, and intelligencebased decision frameworks into their services. Celani ensures this remains embedded in their DNA by fostering a culture of continuous learning and curiosity, encouraging the team to challenge assumptions. Ultimately, this approach allows Cyber Innovation to transform cybersecurity from a technical requirement into a strategic advantage that empowers growth.

The Bridge: Translating Complexity into Business Value Celani’s primary goal is to transform cybersecurity from a source of complexity into a driver of resilience. He achieves this by acting as “a bridge between hackers and business leaders.” His approach is built on accessibility, transparency, and measurable impact.

First, Cyber Innovation adopts a modular, on-demand service model that eliminates unnecessary rigidity, guiding leaders step-by-step through critical security decisions.

Second, findings are translated into business-centric

Learning is deeply embedded in the culture; Celani models this himself through his work as an EC-Council instructor and author of “Jornada Profissão Hacker,” promoting strategic thinking and cross-disciplinary skills.

Accountability is built on transparency and ownership, where the team performs blameless post-mortems and discusses improvement opportunities openly. This culture is unified by a shared purpose: to protect innovation without restricting it. By combining curiosity, education, and responsibility, Celani ensures his team is capable of staying ahead of most of the threats that have not yet emerged.

Intentional Growth: Global Vision and Niche Focus Cyber Innovation’s rapid growth was not accidental but the result of intentional strategic decisions led by Celani. The earliest and most impactful decision was establishing a clear global vision from day one, prioritizing scalability that allowed the fully bootstrapped company to operate in six countries quickly. Another critical turning point was defining a highly focused target audience: small and medium-sized enterprises (SMEs). By democratizing access to world-class cybersecurity for this underserved segment, Cyber Innovation created a unique competitive edge and became a trusted partner for organizations that previously could not afford or access high-level expertise.

language: technical vulnerabilities are presented in terms of financial impact, operational risk, and regulatory exposure.

Reports are designed for clarity, linking every identified risk to a concrete business outcome. Third, the team acts as an extension of the client’s internal operations, providing hands-on mentorship and training to ensure cybersecurity becomes a natural part of existing workflows, accelerating adoption and building internal capability.

Culture of Challenge: Curiosity and Accountability Celani understands that resilience is human-driven. He cultivates a culture of creativity, continuous learning, and accountability by ensuring that curiosity is rewarded and experimentation is safe. His team constantly explores new offensive and defensive techniques, questioning assumptions to design novel approaches that stay ahead of the evolving threat landscape.

This focus mandated the development of an innovative, ondemand service model, centered on agility and modularity.

This flexible model allows companies to engage the firm for exactly what they need, without unnecessary long-term commitments. Crucially, the firm concentrates on proactive service pillars: Offensive Security, Application Security, and Cybersecurity Executive Management and Leadership, strengthening resilience before attacks occur and enhancing business continuity.

The Predictive Cycle: Anticipating Disruption Cyber Innovation operates on the core belief that anticipating threats is far more valuable than merely reacting. Their methodology follows an adaptable cycle: Strategic Diagnosis, Action Plan, and Execution.

The Strategic Diagnosis phase maps the organization’s most relevant risks and identifies likely threat actors, ensuring focus on the real-world threats with the highest potential business impact. In the Action Plan phase, Celani rejects “universal best tools,” instead orchestrating tailored solutions—from cloud-native capabilities to open-source intelligence—to fit the client’s specific context, technology

stack, and risk appetite. Execution then focuses on offensive testing and strengthening application security controls to uncover all vulnerabilities before real attackers can exploit them. A cornerstone of this methodology is visibility and executive orientation: helping organizations achieve a clear view of their digital assets, control gaps, and security posture evolution, enabling informed decisions and continuous improvement.

Collective Defense: Building Global Resilience Celani recognizes that in cybersecurity, collaboration determines success. Cyber Innovation maintains close partnerships with technology providers, assessing and integrating leading tools—from static analysis to cloudnative protection—to ensure clients adopt solutions aligned with global best practices. This collaboration is symbiotic: the firm contributes real-world feedback that helps vendors enhance their detection capabilities and threat coverage.

Crucially, Celani actively engages with global cybersecurity communities to drive knowledge sharing. As a member of OWASP and a cybersecurity instructor for institutions like EC-Council, he actively contributes to open education, secure development initiatives, and adversarial emulation research. His training, talks, and mentorship efforts elevate the maturity of the entire ecosystem across Brazil, the U.S., and other regions, ensuring Cyber Innovation stays aligned with evolving attack techniques by continuously engaging with ethical hackers and researchers worldwide.

Fortifying the Human Firewall: Controls and Culture Celani approaches the persistent threat of human error as an integrated ecosystem of training, culture building, and continuous reinforcement. The first line of defense is technical: implementing well-designed controls, secure-bydesign practices, and continuous attack surface monitoring to ensure that even when errors occur, security guardrails limit the potential damage.

However, technology is only part of the solution. Celani firmly believes awareness remains the most powerful and transformative resource. Cyber Innovation provides training rooted in real-world offensive experience—using customized phishing simulations and red team exercises—to translate complex threats into clear behavioral guidance. This approach is holistic, empowering leaders to create policies and incentive structures that reinforce positive security habits, transforming the

Innovation is the ability to transform complexity into clarity. We make highimpact security both affordable and practical. workforce from the biggest vulnerability into one of the strongest and most resilient layers of security.

Leading the Transition: Offensive AI and Quantum Readiness Cyber Innovation is actively preparing for the next era of digital defense by treating technologies like AI and quantum computing as immediate catalysts for transformation. Recognizing that AI will enhance adversarial capabilities—from automated vulnerability discovery to phishing orchestration—Celani anchors the company’s strategy in deep research and real-world experimentation. His offensive-first perspective is a core differentiator, using these insights to design proactive defenses that anticipate attacker behavior before it materializes.

For the longer-term threat, Celani and Cyber Innovation are actively monitoring the transition toward post-quantum standards. Their goal is to guide organizations through this complex shift by advising on cryptographic readiness and supporting migration planning as NIST post-quantum algorithms become mainstream. Beyond technology, Celani ensures that the firm contributes to global upskilling efforts, empowering clients and professionals with the educational mindset needed to adopt new security paradigms responsibly and align innovation with business strategy.

The Legacy of Accessibility: Impact Beyond Revenue Looking back, Celani hopes the lasting legacy of Cyber Innovation will be defined by the transformation it inspired in how organizations access security. His core mission was to challenge the idea that advanced security is a privilege

reserved for large enterprises, proving that excellence, accessibility, and impact can coexist.

Celani aspires for Cyber Innovation to be remembered as a company that empowered organizations to grow safely and treat cybersecurity as a strategic enabler, not an afterthought. He hopes they contributed to breaking the cycles of complexity and inaccessibility that historically plagued the industry through their on-demand, flexible, and human-centric model. His vision extends to education and empowerment: inspiring a new generation of leaders who see this field as a force for progress, integrity, and societal protection.

The Final Charge: Passion, Fundamentals, and Humility Celani’s advice to the next generation of Brazilian innovators is grounded in realism and optimism. He stresses that passion fuels resilience and is essential for navigating the challenging journey. He urges them to cultivate strong technical foundations, mastering networking, systems, and programming logic, as these fundamentals are their greatest asset for innovation.

Crucially, Gustavo Celani champions humility.

He asserts that self-learning is a survival strategy in this fast-moving field, pushing innovators to accept that there will always be a new framework or attack surface to explore.

He encourages a broad view across all security domains, ensuring strategic clarity.

His final conviction: Brazilian professionals have everything they need to compete globally—talent, resilience, and creativity—and they should never underestimate their ability to create global impact from Brazil.

Cyber Governance and Executive Accountability

Aligning

Security Strategy with

Boardroom Priorities

C

ybersecurity is powerfully in the boardroom. A security issue that was traditionally seen as only technical or operational has now been understood as a core issue of governance, risk, and executive accountability. A cyber incident has the potential to not only affect the operations of a business but also its reputation and regulatory involvement and hence decrease its shareholder value all within a relatively short time frame-likely a few hours. Consequently, the implementation of competent cyber governance is no longer something that can just be chosen; it is a responsibility of the leadership that requires the alignment of security strategies with the priorities at the board level.

Robust cyber governance functions to break the barrier between technical risk and business consequences. By so doing, it ensures that security-related decisions are in line with the organization's strategy and not done independently.

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Cyber Risk as a Board-Level Concern Boards at present are liable not only for the financial performance of the company but also for its resilience.

Cyber risk is one of the risks next to financial, legal, and operational that can cause significant harm to the enterprise value. Hence the change necessitates the engagement of boards with cybersecurity issues deeply rather than treating them as mere compliance checklists.

Boards, when they realize cyber risk in business terms such as revenue, continuity, brand trust, and regulatory exposure, they become more competent to provide the needed supervision, question the assumptions, and help in making informed decisions for investments. Cyber governance starts when the risks are converted into the boardroom language.

Aligning Cyber Strategy with Business Objectives It is a must for the cybersecurity strategy to be in line with the organization's wider goals. No matter if the priority is digital transformation, market expansion, operational efficiency, or innovation, security is the last thing that should hinder the progress, rather it should be designed to facilitate it.

The alignment is achieved when cyber executives are aware of the business strategy and then they turn the security needs into appropriate risk-based decisions. When investments in security are directly aimed at safeguarding growth initiatives and strategic assets it makes the boards to have trust in the management. Success in cyber governance is marked by the integration of security as a business facilitator and not as a technical limitation.

Translating Technical Risk into Strategic Insight Communication is one of the most important sides of cyber governance. In fact, boards do not need intricate technical details rather they require insights. Efficient cyber leaders convert vulnerabilities, threat activity, and control gaps into straightforward evaluations of business impact and likelihood.

Defining Clear Executive Accountability Clear unambiguous accountability is at the center of effective cyber governance. The ultimate responsibility for managing cyber risks lies with the executive leadership even though CISOs and security teams are in the frontline carrying out day-to-day defense activities. It is a trend that boards are increasingly expecting clarity regarding which person owns the decisions, ways by which accountability is enforced, and how the escalation proceeds in the case of incidents.

Setting up a clear accountability structure is a way of avoiding confusion especially during stressful moments.

Being aware of the roles beforehand, members of the management team can make decisions quickly rather than argue whether they have the authority to do so. Therefore, through the mechanism of executive accountability, cybersecurity becomes one of the leadership duties that is not delegated and hence eradicates the risk of delegation mistakes.

Such a strategic presentation enables the boards to decide which risks to deal with first, where to put their money, and what to give up. If the cyber talks are mainly about scenarios, exposure, and resilience instead of just tools and metrics then governance gets more efficient and the level of engagement by executives increases substantially.

Incident Response as a Governance Test The moments when cyber incidents occur are the moments when the truth of governance and accountability is put to the test. The way in which the leaders react to the situation particularly under pressure is one of the indications of how well the company is aligned in terms of strategy, authority, and execution. Transparency, timely escalation, and decision-making with discipline are the things that boards look for during these instances.

Being ready—through the help of simulations, having clearly defined playbooks, and communication channels that are also clearly defined—gives the executives the needed confidence and builds trust with the board.

Governance which works well in times of crisis is the result of deliberate designing of governance.

December 2025 17

Leading Security in the Cloud and AI Era

Managing Risk across

Intelligent, Distributed

ECOSYSTEMS T

wo main factors are changing the way security leadership is being conducted - these are cloud computing and artificial intelligence. These two factors are now the main drivers of how companies run, increase their capacity, and create new products or services.

However, they have simultaneously erased the old boundaries, increased the total area that can be attacked, and also added some completely new types of risk.

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In such a case, the security function can no longer be a centrally controlled one, nor can it be a static and reactive one.

Therefore, to be successful in security leadership in the cloud and AI era requires adopting a new mindset - one that perceives risk as something spread out, ever-changing, and very interconnected with the business strategy.

Today's security leadership is more about the management and assurance of trust in smart ecosystems that are interconnected rather than control of tightly locked systems.

The Disappearance of the Traditional Perimeter The use of cloud as well as AI-powered systems have drastically changed the scenario of data location and their movement. The applications are no longer the ones that can be easily located in data centers. The need for data is shifting from one cloud to another, users can log in to systems from anywhere, and third-party services are becoming more and more the backbone of the operations.

One cannot truly speak of a fixed perimeter anymore.

Security executives are expected to think of risk as something that is present in every spot. Protection is not about "keeping" threats out, rather it is about continuous identity verification, behavior monitoring, and policy enforcement in a changeable milieu. The leadership here is tightly connected with the understanding that distributed ecosystems require distributed security approaches.

Security in the Cloud Should Be Considered a Shared Responsibility With regard to cloud setups, security is a joint venture between providers and customers. When cloud platforms are securing the infrastructure below, organizations will still have to take care of their data protection, access control, and so on. The biggest source of risk is the misconception of the shared responsibility model.

Great security officers understand and clarify this difficult matter. They secure that the roles and responsibilities are clear, the controls are implemented in the same way, and cloud configurations are under constant scrutiny.

Governance then turns into a proactive rather than an assumed instrument thus it prevents the emergence of gaps in the scaling process of environments.

Artificial Intelligence Expands the Capability as well as the Risk

Security leadership in an AI era implies that the security focus is broadened from protecting systems to protecting the intelligence itself. Data pipelines should be secured, model integrity should be enforced, and also there should be transparency as to how AI decisions are made. Besides that, risk management should not just be regarding the infrastructure but should also cover algorithms, morals, and trust.

Identity: The New Control Plane In smart and widely spread ecosystems, identity has turned out to be the main security measure. Users, machines, applications, and AI agents are all dynamic interactors, and they are mostly without definite borders. The old access models that were dependent on location or network trust are not strong enough anymore.

The security personnel are the ones who put the main focus on identity-centered programs, which constantly check the identity of the access requester; they also consider conditions and the level of risk. The context-aware access decisions allow the system to be less exposed while still keeping the necessary flexibility. Identity, in this way, is what holds security together in both cloud and AI environments.

Protecting the Extended Ecosystem Today, the corporate world is functioning in the form of a complicated ecosystem where the companies have partners, vendors, and service providers. In most cases, cloud platforms and AI services are the things that are beyond the limits of the organizations, hence, the risk that comes from third parties is the most important aspect that needs to be considered.

Security leadership should continue the management of trust outside the enterprise borders, thus, it is ensured that the partners abide by the security regulations and the dependencies are being evaluated all the time. The safety of the ecosystem shall be a shared concern with the need for the open-door policy and collaboration being the main facilitators of it.

Artificial intelligence contributes a lot of value, however, it also opens up new attack vectors and causes difficulties in governance. AI systems usually utilize huge datasets, complicated models, and also rely on automated decisionmaking. All these can be targets of poisoning of data, changing the model, unauthorized access, or the use of outputs.

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