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CONTRACT & HOSPITALITY
CONTRACT & HOSPITALITY
COLLECTABLE BOOK
Spring | Summer 2017
Spring | Summer 2017
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CONTRACT & HOSPITALITY
FEATURES
Color stories
14
2018: the colors of change
Interviews
PEOPLE Anda Andrei
18
Even hotels have a soul
PEOPLE Sergio Buttiglieri
72
The great wave of change
PEOPLE Adam Tihany
120 The Italian heritage of a designer without any border
120
WONDER 8 The Iceberg | Aarhus, Denmark | Cebra, Jds, Search, Louis Paillard
10 Stuttgart | Mercedes-Benz Museum | Unstudio 12 Hong Kong | Ophelia | Ashley Sutton 6 8 Mornico al Serio, Bergamo | Fili d’erba | Cza
Projects review
Ovolo Woollomooloo Sidney
24
A room without an M
Four Seasons Dubai
32
A new season for luxury in Dubai
The Beekman New York
42
New lease of life for The Beekman
Siam Discovery Bangkok
50
Only for dreamers
Hôtel des Berges Illhaeusern, France
72 New York | Via 57 West | Bjarke Ingels
56
Mens sana in corpore sano
114 Yangzhou Zhongshuge | Bookstore | X+Living
Hermès Singapore
70 Yoshino, Japan | Community-Run Rental Samara, Airbnb’s Design Studio
116 London | Design Museum | Oma, Allies & Morrison, John Pawson, Arup
118 London | Science Museum’s Mathematics Gallery | Zaha Hadid Architects, Arup
172 Rome | La Nuvola, Rome-EUR
62
In the paradise of addicted fashionistas
Il ‘Sereno’ Como Lake
64
The extra luxury of ‘Il Sereno’
Feltrinelli Foundation and Microsoft offices
Convention Center | Fuksas
174 Paris | Bibliothèque Nationale De France
80 The symbol of Milan’s transformation
176 Savelletri di Fasano, Italy | Borgo Egnazia
Atelier Bruno Gaudin & Virginie Brégal Pino Brescia
88
11 Howard New York
88
11 Howard, a composition with many contributors
Fendi Private Suites Rome
94
Fendi Private Suites: a homely atmosphere
Ladurée Geneva
98
A feast for the eyes and the palate
Ceresio 7 Gym & Spa Milan
100 Space for exercises and the grammar of the materials
REDValentino Hong Kong
Elbphilarmonie Hamburg
104 A touch of rouge for the brand 106 All the shades of blue 2 | IFDM
YEAR XI
03
CONTRACT&HOSPITALITY
Spring | Summer Editor-in-chief Paolo Bleve bleve@ifdm.it
Publishing Coordinator Matteo De Bartolomeis matteo@ifdm.it
Managing Editor Veronica Orsi orsi@ifdm.it
Project and Feature Manager Alessandra Bergamini contract@ifdm.it
Collaborators
Silvia Airoldi, Alessandro Bignami, Rachele Frigerio, Agatha Kari, Paola Leone, Antonella Mazzola, Petra Ruta, Clara Villa
PR & Communication Marta Ballabio marketing@ifdm.it
Graphic Department Marco Parisi grafica@ifdm.it
Web Department web@ifdm.it
Translations
Trans-Edit Group - Italy
Advertising
Marble Studio/ADV Tel. +39 0362 551455 - info@ifdm.it
Closed by the editorial staff 3rd March 2017
Owner and Publisher Marble Studio
Head office and Administration Via Milano, 39 - 20821 - Meda, Italy Tel. +39 0362 551455 - www.ifdm.it
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design Doriana & Massimiliano Fuksas - ph. Andrea Ferrari
EMOTIONS SHOULDN’T BE DESCRIBED, THEY SHOULD BE EXPERIENCED.
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CONTRACT & HOSPITALITY
Let’s keep in touch!
FEATURES
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The Warehouse Hotel Singapore
Haymarket by Scandic
Maxus London
Milu Hotel Florence
Kimpton Gray Hotel Chicago
Timber Cove Jenner, U.S.A.
The White Walls Nicosia
Valencia Lounge Hostel
The Shoreditch Hotel
W Dubai - Al Habtoor City
Vinero Winery and Hotel Caeli Gelibolu, Turkey
NuBel Madrid
110 A taste of the spice trade 124 A true union of the old and new Stockholm 130 Sharing and communication spaces 134 Hospitality is an Art
110
138 Tailored details 144 Chic alcove in California 148 Green: an indispensable architectural complement 152 Hanging out with friends at the Valencia Lounge Hostel 156 Affordable luxury in London 162 Whatever/Whenever. A magnetic desert miracle 166 An innovative experience between wine and wellness 170 NuBel. The pleasure of taking a break
Monitor
179 A wide view on major international projects
Design inspirations
213 A selection of the most innovative products
156
for the contract sector by international brands
Next
229 A wide view on major international projects
NEXT IN THE WORLD
240 A world under construction 4 | IFDM
CREED COLLECTION
|
RODOLFO DORDONI DESIGN
FIND OUT MORE AT MINOTTI.COM
EDITORIAL
Projets à vivre PAOLO BLEVE | Editor-in-chief
T
he new Spring/Summer edition proudly inaugurates the 2017 collection dedicated to Contract&Hospitality with an impressive debut. This collectable issue will be tracing its first catwalks in Cannes on the occasion of Mipim, an exclusive event dedicated to the world of Luxury Real Estate, great architectures and ambitious interiors. Not by chance, IFDM Book has been welcomed among with the highly selected publications as media partners of the appointment, confirming the great international appreciation encountered just one year after its editorial launch. As reported in the graphics at the end of the volume, the Contract&Hospitality segment approaches this 2017 – and the coming years too – as a positive time, despite of a subtle (warning) signal due to the fact that luxury is somehow aligning itself with a more uniform and predictable taste. In the last years remarkable interior projects rarely outstanded in terms of style, inspired by renowned design pieces without even considering the importance of durability and product authenticity. This fact, as it often happens, has helped to better understand the advantages of quality and original
products. A high-end project is “luxurious” when the luxury feel lasts over time and doesn’t fade straight after a first amazement. Luckily, in the world of hospitality the contribution of visionary designers and daring investors usually generates marvelous results with a high degree of “wow” factor. As for the previous issues, we aimed to chase new contrasts and projects which, irrespective of any economic effort, create added value because of their creativity, simplicity at times, spectacularity for sure. It is the case of the Timber Cove in California – an anything but ordinary celebration of Frank Lloyd Wright – or the GYM&SPA in Ceresio7, too beautiful to be just a club. A well-known saying goes “a picture may be worth a thousand words”. The new Spring | Summer edition demonstrates it by also featuring twelve Wonder pages where images will keep you openmouthed.
IFDM | 7
WONDER. THE ICEBERG | AARHUS, DENMARK | CEBRA, JDS, SeARCH, LOUIS PAILLARD 208 apartments designed to transform the former container port of Aarhus into a vibrant neighborhood. A spectacular architecture plays with the guidelines of the construction and the impact with the water.
8 | IFDM
Š Mikkel Frost | CEBRA
The Iceberg is laid out as four L-shaped wings, where the street spaces inbetween open towards the water, and the building volumes are cut up by jagged lines.
IFDM | 9
WONDER. STUTTGART | MERCEDES-BENZ MUSEUM | UNSTUDIO
© Eva Bloem
Clover, the old stylized symbol of Mercedes, is the mold of the interior project by UNStudio that retraces the entire history of the German brand through ups and downs of ideal roads.
10 | IFDM
WONDER. HONG KONG | OPHELIA | ASHLEY SUTTON
© Hélène Binet
Over 600,000 hand-painted tiles are combined with thousands of peacock feathers, beaded curtains, swings, cages, velvet, leather and metal, creating a mood of fun and decadence.
12 | IFDM
CONTRACT & HOSPITALITY
COLOR STORIES
Trend
2018: the colors of change ColorWorks® has identified and announced the colors that will dictate the trends in 2018. A palette of 20 shades show the dawn of a cultural revolution in color through four Stories. ColorWorks’ expert and designer Judith van Vliet talks about them
D
arker, more retrained, less saturated, contaminated by a social condition and a general emotional state that ‘dirty’ the colors to the detriment to their potential brilliance. These are the colors that will define the trends in 2018, a direct reflection of the future status of global society and of which the first traces are being perceived today. Uncertainty, distrust, prospects, alternatives, spirituality are the keywords that inspire the new color trends, translated at the chromatic level into shades of dark blue, burnt oranges, muddy olive green and brick red, to mention just a few. These are the tendencies that stand out from a largescale survey and an in-depth analysis of the emerging global movements – in addition to the attitudes of consumers and the orientation of society – by ColorWorks®, a branch of Clariant, and its five centres (São Paulo, Chicago, Merate, Taiwan and Singapore), which every year produce a “guide” to colour trends for the coming year: ColorForward. A color palette, made of 20 different colors, identifies just as many major lifestyles, related to four social behaviors, recalled through four stories. 2018 appears to be the year of change that will leave behind intense blues, magentas and pinks 14 | IFDM
that surround us in 2017, colorful expressions of the cultural propensity for psychedelia, relational multiplicity, digital information and solitude – understood in the opposite sense of seeking warmth and intimacy (issues that we tackled in the previous two books). What seems likely in the future, however, is a “nomadic” outlook linked to the generations – not only the young – who seek new opportunities by travelling; a closer affinity with spirituality, including in traditionally less susceptible areas like the modern west world; a marked opening up to the Nerd culture, as much a “fashion” as a requirement to tackle the industry 4.0; finally, a heartfelt plea for greater sustainability, not only in environmental terms but also of life. Longitude, Latitude, Altitude; Nerdylicious; Through the Mirror; NewMorrow are the four Stories of ColorForward 2018 explained to us by Judith van Vliet, designer of ColorWorks Europe/ EMEA (BU of the Plastics & Coatings section of Clariant) and Vice President, Communication & PR of Color Marketing Group, in a double episode, Spring | Summer and Fall | Winter, for an exclusive preview dedicated to Color Trends.
Author: Veronica Orsi
CONTRACT & HOSPITALITY
18 | IFDM
PEOPLE
Anda Andrei
CONTRACT & HOSPITALITY
PEOPLE
Anda Andrei
EVEN HOTELS HAVE A SOUL From the design of the interiors to the creation of atmosphere: a conversation with Anda Andrei offers some thoughts on the evolution of hotels and their design
A
fter designing a long series of residences and boutique hotels, along with Philippe Starck, John Pawson, Herzog&DeMeuron, Yabu Pushelberg and others, seminal works that revolutionised the hotel sector over the years, such as Royalton, the Hudson, New York’s Gramercy Park Hotel or the Delano in Miami, Anda Andrei has been working for iStar for the last two years on the entire Asbury Park regeneration project, a urban centre on the coast of New Jersey, a challenging restoration plan that will involve 10 years of design and development. From being Ian Schrager’s design director, with a fundamental role of artistic direction halfway between client and interior designer, continuously and successfully maintained for 29 years, in 2014 he became Chairman of Anda Andrei Design LLC. The 11 Howard hotel in SoHo, the Norm, the Brooklyn Museum’s restaurant, and the Asbury Hotel were the outcome of just two years of this new life and adventure in the United States, where he arrived in 1982 after leaving Romania, his country of birth.
author: Alessandra Bergamini portrait photo: Brigitte Lacombe projects photo: Nikolas Koenig, Luca Pioltelli
IFDM | 19
CONTRACT & HOSPITALITY
HOTEL
A room without an M Fun-loving guests of the Ovolo Woollomooloo in Sydney can enjoy Superoo, Deluxaroo, Cityvoo and Ultraroo rooms and suites, in addition to a spectacular public space
I
n Syndey’s Wolloomooloo Bay and the Finger Wharf marina, the landscape is inviting, to say the least. The quay, completed in 1913, is a unique example in Australia in technique and dimensions of engineering in water, built on wooden piles. Its 400-metre length (64 metres wide) is occupied by two parallel, shed-like buildings in the middle of which is a long covered illuminated path. After around 70 years of commercial activity linked to the wool market, the entire structure, abandoned and fallen into disuse, was saved from demolition thanks to the opposition of local residents. Since then, the reconstruction and restoration embarked upon by the administration led to the creation of a “mixed-use” complex, with a promenade on the marina that has become very popular: residences in the north 24 | IFDM
end, stores and restaurants in the central sections and a hotel in the southern tip, overlooking the water. A perfect choice of both position and context for the third address in Australia, following 1888 Darling Harbour in Sydney and Laneways in Melbourne, for Ovolo Hotels, an independent hotel chain founded in Hong Kong in 2002 by Girish Jhunjhnuwala, who commissioned the international Hassel studio to revolutionise the spaces previously occupied by a Blue Hotel. A location filled with history, evocation and potential that represented a remarkable challenge for the designers, not only in abiding by the constraints imposed by a building protected by the Office of Environment and Heritage but also, and above all, in bringing the immenseness of the forms and volumes to an architectural and functional
Sidney
CONTRACT & HOSPITALITY
HOTEL
Sidney
IFDM | 25