Flip Book for Kam Napier and Michelle Napier by IharaTeam

Aloha,

Thank you for the opportunity to discuss the marketing & sale of your property.

We understand that selling your house is an important decision for you. Our goal is to help you sell your property for the highest price the market can bear, within the time frame that fits your plans, and to make the home selling process as efficient, stress-free and successful as possible. We accomplish this with proven state of the art system, model & tools along with consistent and clear communication.

The purpose of this Home Selling Guide is to share our unique & aggressive marketing process, to acquaint you with the current market activity in this area, and to explain how the Ihara Team and Keller Williams Honolulu can assist you in achieving your goals in selling your property.

In order to best serve you, we’ll want to spend some time with you to learn more about your property and it’s unique value proposition. Our goal is that you will be delighted with your home selling experience. Please feel free to call us at any time, ask questions and share your concerns with us. Again, thank you for allowing us to introduce ourselves and our services in assisting you in the marketing of your property.

Very truly yours,

Dan & Julie Ihara

Ihara Team

Associates

❖ Meet our Company & Team

❖ Awards and Accolades

❖ 52 Point Listing Plan

❖ System Model and Tools

❖ Preparing Your Home For Sale

❖ Technology Driven Marketing

❖ Additional Marketing Tools

❖ Keller Williams International

COMPANY PROFILE

We are The Ihara Team, an award-winning real estate team since 2005. We are recognized by Hawaii Business Magazine as one of Hawaii’s Top 100 Realtor and awarded the Hall of Fame 13 years in a row. We are also recognized by Pacific Business News as one of Hawaii’s Fastest 50 Companies for 2016 to 2019.

We specialize in residential real estate services, home selling and buying services covering luxury properties, first-time home buyers, investors, relocation, 1031 Exchanges, trust sales and Senior Living Options. We are proud to have served over 1,500 families in their pursuit to reaching their Real Estate goals whether it be buying, selling or investing.

We have also hosted 1000+ seminars covering topics from, Building Wealth Through a 1031 Exchange, Senior Living Options, Planning for the Future and Beyond, Helping Seniors to Create A Legacy with Real Estate, Trust Sales, Home Buying and Investments.

Founded by Dan and Julie Ihara, The Ihara Team is part of a family of companies in Coaching Company and Silver Spoons and a compassionate non-profit 501(c)(3) organization created to help Hawaii’s Kupuna who are not able to help themselves.

Dan and Julie also launched the Real Estate Planner community in KW which trains and certifies agents on generational wealth building, minimizing taxes and helping families make comprehensive plans and strategies around their real estate assets.

DAN’S BACKGROUND

Dan was born in Honolulu at Tripler Army Medical Center to Les and Shirley Ihara. As the youngest of six children he worked hard to keep up with his siblings. Father, retired U.S. Army Colonel Les S. Ihara, took the family around the country, and even to Korea. Dan was forced to adapt to new environments and cultures while learning to work with a variety of people and situations.

Prior to real estate Dan was the Vice President of Marketing for a Global Manufacturing Company. He was responsible for sales in Hawaii, Florida, Canada, Asia, South Pacific and Caribbean. Prior to that Dan worked for 8 years at Servco Pacific Inc., in the Automotive Division as Assistant Vice President of Promotions & Marketing and later held various Sales Management positions. Dan fine-tuned his customer service, sales and negotiating skills in the car industry as a New Car Sales Manager, Used Car Sales Manager and Finance Manager.

From his disciplined upbringing as a Colonel’s son as well as Co-Founding many thriving businesses, Dan learned that success comes only from hard work, persistence and tenacity. Core values of honesty, integrity and serving others were instilled in him at a very early age from his parents and 5 other siblings.

JULIE’S BACKGROUND

Julie was born and raised in Honolulu to Tom and Grace Fukunaga. Father, Tom Fukunaga worked hard for many years building the family business – Servco Pacific, Inc. One of the largest and oldest companies in Hawaii founded in 1919 by her Grandfather Peter Fukunaga. Mother, Grace was a lifelong educator, teaching for many years at Wilson Elementary School. Both parents served as role models to Julie, instilling the importance of hard work, persistence, remaining humble and high educational values. She is a lifelong learner.

Julie’s work experiences include 18 years in the banking industry, with her latest position as Vice President of the Direct Marketing & Promotions of Central Pacific Bank. Other areas of experience are Branch Manager, VP of Business Development, Residential Mortgage Sales Manager for City Bank and International Savings.

Her combined experience in the Business field, specifically in Service, Sales & Marketing, and Finance have been beneficial to the Ihara Team clients. While she and Dan have built many businesses, her real passion is to help others reach their goals; whether in real estate, career or in life.

FAMILY LIFE

Dan & Julie have been married for over 34 years and have 3 sons: Michael (27), James (24) and Randy (22). Randy works with The Ihara Team as a listing manager. When not studying and working they can be found surfing or diving with their friends and dad.

Dan can be seen out in the waves at 5am almost daily. He has gone on surf trips to Indonesia, Tahiti, Fiji, & Mexico. He looks forward to his annual surf trips in remote places around the globe. Julie loves being a Mom to her boys and the team. She also volunteers her time to serve and lead others, as well as to network and support women leaders.

Dan & Julie are proud parents who appreciate quality time with their family. They regularly take family vacations to explore the world and ski/snowboard in the winter. They work hard and play hard together!

2024 The Ihara Team of Keller Williams Honolulu RB-21303

1347 Kapiolani Blvd, 3rd Floor, Honolulu, Hawaii

Gary Keller, CEO & Founder of Keller Williams

UNIQUE TEAM APPROACH

Dan & Julie have been hand selected to be part of Gary Keller’s Top 100 Mastermind Group. They meet regularly throughout the year and mastermind best practices from around the country. Together they’ve been refining their systems, models, and tools to provide the highest level of service to their clients.

OUR TEAM

• Listing Specialist • Buying Specialist • Listing Manager • Closing Team

YOUR ADVOCATES

Listing Specialists

• Determines market value based on current data, local knowledge and 15 years of experience

• Creates marketing strategy to appeal to the most likely buyers

• Manages the entire process and team through closing

• Owns the success of seller’s goals

YOUR ADVOCATES

Buying Specialists

• Aggressively search for properties within your parameters

• Focus all efforts on finding the right property at the best price

• Advocate & negotiate for our buyers through the contingencies

REAL ESTATE AWARDS AND RECOGNITION

Hawaii Business Magazine’s Top 100 Realtors in the State of Hawaii 2007-2019 Top 1% of Realtors in Hawaii.

Hawaii Business Magazine’s Top 100 Realtors Hall of Fame for 12 consecutive years.

Keller Williams Honolulu # 1 Team in 2019.

Coldwell Banker “International Presidents Elite Team” 2012. Ranked in the Top 500 in the U.S.

Prudential National Legend Award 2010: Top 1% for 5 consecutive years

National Association of Realtors awarded Dan the coveted Senior Real Estate Specialist “Outstanding Service Award” in 2014. While the awards & recognition are nice, the passion to help people is what drives the team.

THE IHARA TEAM STATISTICS

• Served over 1,535 Families

• Over 1 Billion in sales

• Closed $113 million in 2022

• Closed over $80 million in 2023

• Sold properties for $10,171 above market value

• In Top 3 on Oahu out of 7,500+ agents

Ihara Team vs Market

Single Family Homes

Ihara Team vs Market Condo Homes

Ihara Team vs Market

KELLER WILLIAMS AWARDS AND HONORS

52 POINT LISTING PLAN

5 Proven Processes:

❏ Pre-Market Activities

❏ Selling Your Home: 10 Day Blitz

❏ Once We Receive An Offer

❏ Escrow: Once We Have An Agreement With A Buyer

❏ Bonus - After Closing

52 POINT LISTING PLAN

Pre-MarketActivities:

❏ Coordinate de-cluttering

❏ Obtain estimates for repairs and staging

❏ Manage repairs for your home

❏ Coordinate the staging of your home

❏ Professional photography at no cost to you

❏ We create professional brochures at no cost to you

❏ Load your listing on 350 real estate web pages globally

❏ Share your listing with all local real estate web sites

❏ Send your listing to over 1,000 top local agents via email

❏ Order your property survey; costs come out of your proceeds when you close*

❏ Order your preliminary title report at no cost to you

❏ Work to resolve encroachments

❏ Assist in completing the Seller's Real Property Disclosure Statement

❏ Collect pertinent documents (warranties/manuals) that adds value to your home

*If the sale does not close in 6 months, seller is responsible to pay vendors

52 POINT LISTING PLAN

Selling Your Home: 10 Day Blitz

❏ Load your listing on the MLS by Friday (including 350+ search engines)

❏ Put up For Sale sign

❏ Upload Sellers Real Property Disclosure Statement & Property Survey to MLS

❏ Send mailer to your neighbors and invite them to the brokers/open house

❏ Call and/or visit your neighbors and invite them to our open house and ask if they know anyone who wants to buy in the neighborhood

❏ Invite Ihara Team database to the open house via email

❏ Hold your first open house on Sunday with safety protocols in place

❏ Neighborhood splash party - invite the neighbors, agents and potential buyers to a party at your house on Wednesday or Thursday with safety protocols in place.

❏ Hold another open house on Sunday with safety protocols in place.

❏ Review offers on Tuesday

❏ Come to an agreement with the best buyer on Wednesday

52 POINT LISTING PLAN

Once We Receive An Offer

❏ Research the buyer’s background, experience and properties they own

❏ Determine the buyer’s motivation

❏ Investigate buyer’s financial ability to close

❏ Verify buyer’s cash funds

❏ Negotiate with the top offers to obtain the highest price and best terms for you

❏ Present the offers received and guide you through your selection process. You decide on the price and terms acceptable to you.

❏ Prepare and send counter to the cooperating broker and obtain a fully executed contract

❏ Open escrow

52 POINT LISTING PLAN

Escrow: Once We Have An Agreement With A Buyer

❏ Send the completed Survey to the buyer’s agent

❏ Send the completed Seller’s Disclosure Statement to the buyer’s agent

❏ Work to resolve any survey issues such as Encroachment Agreements

❏ Manage the entire process through closing

❏ Update you on the status of the transaction on a weekly basis

❏ Ensure that the buyers initial deposit is received by escrow

❏ You will receive the Opening Escrow Instructions to be completed and the Projected Timeline Form

❏ Assist you in completing the escrow instructions

❏ We will coordinate the buyers Home Inspection with you

❏ Negotiate with the buyer’s agent the results of the home inspection

❏ Come to an agreement with the buyer’s agent

❏ Confirm that the additional deposits are received by escrow

52 POINT LISTING PLAN

Escrow: Once We Have An Agreement With A Buyer

❏ Coordinate termite inspection & treatment if needed

❏ Order the Condominium Documents; costs are paid from your proceeds**

❏ Continuously follow up with the buyer’s Loan Officer to track the loan progress

❏ Send you a Final Steps Checklist so you can change over the utilities (water, electricity, gas, etc…)

❏ Send you the Tentative Hud Statement so you can review your costs and proceeds

*If the sale does not close, seller is responsible to pay for condo documents.

52 POINT LISTING PLAN

Escrow: Once We Have An Agreement With A Buyer:

❏ Be present with you at Signing to answer any last minute questions and obtain the property keys

❏ Celebrate with you on the day of closing

Bonus - After Closing:

❏ Contact you monthly via email

❏ Call you 2 times a year to see if you have any questions

PREPARING YOUR HOME FOR SALE

In efforts to help you prepare your home for sale, there are many things that we can do to increase the value of your home, in the eyes of the potential buyers.

Services we can coordinate and manage are:

● Coordinate De-cluttering and Removal of unwanted items.

● Recommendations for Renovations/ Repairs

● Managing of Vendors and Scheduling Renovations/Repairs

● Coordinate Professional Staging of the Property

● Coordinate & Schedule Professional Photography

● Agent led Virtual walkthrough

● Coordinate private viewings via Showingtime

● Aggressively Marketing the Property Locally & Globally

DE-CLUTTERING

Ihara Team Hawaii helps clients with the process of downsizing and removing of unwanted items.

We connect you with vendors that will help you to S.O.R.T. through the items and help you decide what to Sell, Offer, Retain and Toss. They even help remove the items off the property.

MAKING THE MOVE

The Goal of Senior Move Managers is to relieve the stress of moving. We can help you SORT through items, pack, coordinate your floor plan, and unpack after the move!

REPAIRS & RENOVATIONS

The investment in renovations really make sense if we can improve the value of the property so that you can sell your home in a timely manner while maximizing your proceeds.

We have been providing this service for over 14 years and are very comfortable with helping in any situation that arises.

PAINTING

Painting can make a old house look new!

Something as simple as painting can make all the difference in the buyer's eyes.

Look at the pictures on the right. After coordinating the painting of this house, we made it feel more appealing to the potential buyers and help to take their eyes away from the negatives.

This home received 8 offers and sold for $79,000 over the list price.

Bigger, Brighter, Newer Increases Value

In Buyers mind.

STAGING

You’ll want your home to be shown in the best possible light to prospective buyers to get you top dollar in the shortest amount of time.

We coordinate with a professional stager to create a warm and inviting environment focusing on the best architectural features and selling points of your home.

STAGING FUN FACTS

● Staged homes sell 30% faster than non-staged homes

● Investing in staging up front offsets the cost of possible price reduction in a leveling market

● Most professional stagers charge less than $5,000

● 82% of buyers’ agents said staging a home made it easier for a buyer to visualize the property as a future home. (National Association of Realtors)

● 47% of real estate agents claim that home staging had an effect on most buyers’ view of the home. (National Association of Realtors)

● A professionally staged home spends 73% less time on the market compared to those without staging. (Professional Staging)

● Staged homes on the market sold for 25% more than homes without staging. (Realtor Magazine)

● Homeowners see a 5-15% return on investment when they choose to professionally stage their homes before they sell them on the market. (NAR)

● 95% of buyers search online for homes (at a minimum, consider virtual staging)

PROFESSIONAL PHOTOGRAPHY

Today’s buyers search for properties on the internet and via their smart phones. They determine which properties they like by the images they see. All of the pictures and videos of our listings are taken and edited by a professional photographer paid for by our team.

GLOBAL REACH

EXTENDED INTERNET MARKET REACH:

This proprietary, exclusive system ensures your property is marketed online 24/7. We’ll market your property on more than 350 of the most popular Real Estate search Websites. Some websites include the popular: Zillows, Trulia, Realtor.com and many more!

GLOBAL REACH

LOCAL WEBSITE MARKETING

EXTENDED INTERNET MARKET REACH:

Your listings will also be posted on all the major local websites.

MULTIPLE LISTING SYSTEM SHEET

Showing Management & Feedback Provider

❖ Seller is notified via email or phone for each showing, date and time.

❖ Sellers quick and easy access to their own personal listing activity website

❖ Ongoing listing activity report of showings

❖ Past showings

❖ Open houses

❖ Price Changes

❖ Feedback from potential buyers

❖ 24-hour - 7 days a week assistance

❖ Mobile apps available

Buyer’s Feedback

MASS EMAIL AGENT eBLAST

We send your home’s information to the Top 3,200 Real Estate Agents on Oahu who serve the most buyers and invite them to visit your home. We will also send an invitation to over 15,730 contacts in our database so we can drive traffic to our home. This unique approach drives traffic and many times, well priced homes can expect to receive multiple offers and often times over the list price.

SOCIAL MEDIA EXPOSURE

Everything we do for your listing will also be advertised on our Facebook and Twitter pages. We will engage your listing with thousands of potential buyers each week using our social media platforms. Your Homes virtual tours will be listed on our Website and blog page and sent to our entire database each week!

SCAN QR Code for more information:

SOCIAL MEDIA EXPOSURE

(Facebook, Instagram, Twitter)

WHY KELLER WILLIAMS?

Keller Williams is not your traditional Real Estate company. That is why it is not surprising that it is the fastest growing real estate company in North America. Our phenomenal growth is only part of the story:

● Largest independent real estate franchise

● A network of over 180,000 real estate consultants

● 700+ offices in the US and Canada (50 Major Markets)

● Excellence in cutting-edge real estate training, real estate coaching and real estate education

● Most Innovative Real Estate Company – Inman News

PRICE IT RIGHT!

TIME ON THE MARKET WORKS AGAINST YOU

If You Want To Compete, Be Competitive!

● The buying market has a short attention span

● Pricing your home right the first time is key

● Proper pricing attracts buyers

● An overpriced house will not sell

● We want to generate offers before the market moves on to newer things

PRICE MISCONCEPTIONS

•The value of your property is determined by what a buyer is willing to pay and a seller is willing to accept in today’s market.

•Buyers make their pricing decision based on comparing your property to other properties SOLD in your area. Historically, your first offer is usually your best.

It is very important to price your property at competitive market value when we finalize the listing agreement: