IELA REPORT Magazine - Edition 93 - Autumn 2020

THE IELA BOARD OF

Board Functions

CHAIRPERSON

Guido Fornelli guido.fornelli@expotrans.net

VICE CHAIRPERSON

Sandi Trotter strotter@twigroup.com

TREASURER

Daniel Mithran daniel@jim.com.my

MEMBERS

Matthias Dornscheidt matthias.dornscheidt@dbschenker.com

Alexandra Erdmann alexandra.erdmann@swiss-expologistics.com

Mariane Ewbank mewbank@fulstandig.com.br

Jim Kelty jimkelty@airwaysfreight.com

Jacqui Nel ef-gsm@ef-gsm.co.za

Emmanuel Pitchelu emmanuel.pitchelu@group-esi.com

Christoph Rauch christoph.rauch@btg.de

THE COMMITTEE

CHAIRPERSON Ravinder Sethi ravi@rogersworldwideindia.com

MEMBERS

Greg Keh gkeh@twigroup.com

Lena Widman lena@onsitegroup.se

EXECUTIVE OFFICER - IELA SECRETARIAT

Elizabeth Niehaus elizabeth@iela.org

HONORARY MEMBERS

Stephen J. Barry (deceased, 2018)

Ron Berry

Hans R. Brauchli

Karl Buehler (deceased, 2015)

Thierry Demeure

Ernie Droessart (deceased, 2009)

Mariane Ewbank

Dieter Fraeulin

Greg Keh

Achim Lotzwick

Robert Moore Jean-Paul Moser

Christoph Rauch

Klaus Rauch (deceased, 2001)

Ravinder Sethi

EDITOR

Elizabeth Niehaus ielareport@iela.org

IELA SECRETARIAT

DESIGN

Stella Cimmino

I would like to sincerely thank Feyzan Erel for the dedication he has shown to our association in recent years.

A big thank you from IELA also goes to Vicki Bedi for his two years as

Dear Friends,

Even if a little late because of the unprecedented need to organise a Digital General Assembly and vote via mail, the first meeting of the new Elected Board took place (again online) last September 9th.

I am really pleased to announce that Sandi Trotter (TWI Group Canada) and Daniel Mithran (Jim Project Malaysia) have been unanimously appointed respectively Vice Chair and Treasurer.

It was a very interesting meeting. All the Board Members demonstrated their willingness to contribute in this difficult time to shaping and developing all IELA needs today, continuing in the work developed by predecessors.

The Board will continue to meet virtually on a monthly basis to carry out IELA projects. These are mainly related to the actions to be taken to help our membership resist and recover from this unexpected crisis, but also to continue the activities relating to the promotion of the IELA brand, the organisation of the WG Programmes and last, but not least, to organise our Association events which at one point will finally come back to normal and make meetings in person possible.

In the second half of September, our first digital Operations Summit took place and I feel so optimistic about the future of our Association after seeing the great and active participation of our colleagues, particularly the younger professionals. The excellent work of our Secretariat and the energy of Bas Wiendels (Valverde Netherland), our Training Working Group Chair, transformed the disappointment of not being able to hold the Summit face-to-face into a great opportunity to expand the audience and reach as many members as possible. The large number of participants was the most important testimony to the fact that each individual can wants to be an active part of

our Association and that all of us grasped the message “together we are stronger”.

All the participants showed great enthusiasm both in following the plenary conferences held by our external speakers and the work sessions divided into smaller groups. Once again we have proof of our main strength as “on-site logisticians”: the ability to work hard and have fun together!

Today I’m full of pride also because a new generation of professionals is growing and, especially in tough times, the spirit, the strength and the passion of the younger generation gives us the extra boost we need!

For this reason we have involved them in an initiative that is going around the world and that we have jointly linked to our Together Strong campaign: the Red Alert Campaign. It will be a way to sensitize governments and the international stakeholders to our cause, since the exhibitions and events industry is one of the most affected by the pandemic. You’ll read more about the Together Strong Red Alert in the following pages. I ask you all to support and implement this energy in raising our voice to draw the attention to our industry which it deserves.

Just to sum up: we must continue to work together and create a common front by sharing ideas, solutions and information. We can cheer on every confirmed exhibition and fight for every postponed or cancelled event. We will overcome the situation together.

Thank you for making IELA’s Red Alert Campaign yours!

MEDIA Exhibition World

EDITION / DATE October - November, 2020

To lead is to serve

MEDIA Exhibition World

EDITION / DATE October 7th, 2020

FORMAT Interview TITLE Brave new world

MEDIA Exhibition Showcase

EDITION / DATE September 30th, 2020

FORMAT

BOM - Online-Magazine

TITLE 2020 IELA General Assembly Election Results: Guido Fornelli elected as New IELA Chairman 2020

MEDIA The Planner Guru

EDITION / DATE September 15th, 2020

FORMAT

Event - Online

TITLE IELA 2020 Operations Summit

MEDIA Exhibitor Magazine

EDITION / DATE September 14th, 2020

FORMAT

IELA RELOAD - Online TITLE IELA RELOAD 2.0 Kicks-off with the Online IELA Operations Summit 2020

Exhibit City News

EDITION / DATE September 9th, 2020

TITLE 2020 IELA Elections Held by Zoom & Email

MEDIA International Transport Journal

EDITION / DATE September 1st, 2020

FORMAT Printed Magazine

TITLE IELA elects new chairman and board members

MEDIA Exhibition World

EDITION / DATE August 31st, 2020

FORMAT Online

TITLE IELA elects new leadership at General Assembly

MEDIA TradeFairs International

EDITION / DATE August 8th, 2020

FORMAT Online

TITLE IELA Reload: 11 weeks, 24 live sessions, 48.350 min heightening resilience

MEDIA m+a UFI Newsletter

EDITION / DATE July 22nd, 2020

FORMAT Online

TITLE Best logistic performances honoured

MEDIA Exhibition World

EDITION / DATE July 16th, 2020

Outstanding performances recognised (virtually) at IELA awards

MEDIA

The Planner Guru

EDITION / DATE July 12th, 2020

FORMAT Online TITLE IELA Talk #9: Africa- Winning Confidence Back

MEDIA Exhibition Showcase

EDITION / DATE July 8th, 2020

FORMAT Online-Magazine

TITLE IELA Talk #8 Americas Winning Confidence Back

MEDIA MeetExpo - m+a

EDITION / DATE July 1st, 2020

FORMAT Online

TITLE IELA introduces guidelines (COVID19)

MEDIA TTG Associations

EDITION / DATE June 29th, 2020

FORMAT Online

TITLE IELA rolls out exhibition protocol for COVID-19

Thank you to the media

MEDIA MeetExpo - m+a

EDITION / DATE June 17th, 2020

What new standards and cooperation are necessary?

for

MEDIA

The Event Magazine

EDITION / DATE May 14th, 2020

FORMAT Online

TITLE

IELA RELOAD Week #1 Outcome –ANTICIPATION is the new keyword

MEDIA m+a UFI Newsletter

EDITION / DATE June 17th, 2020

FORMAT Online

TITLE What new standards and cooperation are necessary?

few of

many

MEDIA Trade Fair Times

EDITION / DATE March 19th, 2020

Online

TITLE`

Committed to the Industry, IELA announces postponement of Cape Town Congress

MEDIA Stand Out Magazaine

EDITION / DATE April 1st, 2020

FORMAT Printed Magazine

TITLE Logo TogetherSTRONG on cover only

MEDIA Exhibitor Magazine

EDITION / DATE June 9th, 2020

FORMAT Online

TITLE

IELA Holds THINK Forum 2.0 on Global Exhibitions Day, Full Replay Now Available

MEDIA UFI Info Newsletter

EDITION / DATE June 1st, 2020

FORMAT Online

TITLE

TogetherSTRONG + IELA logo on cover + mentions

MEDIA Exhibition World

EDITION / DATE May 15th, 2020

FORMAT Online

TITLE

Over 100 delegates join IELA RELOAD first e-working groups

MEDIA MeetExpo - m+a

EDITION / DATE March 18th, 2020

Online

Together strongSolidarity among exhibition logistics companies

MEDIA Exhibition World

EDITION / DATE April/May 2020

FORMAT Online

TITLE Together Strong

MEDIA TradeFairs International

EDITION / DATE May 2020

FORMAT Online; Magazine

TITLE When important is difficult / Wenn die Einfuhr kompliziert ist

MEDIA Exhibit City News

EDITION / DATE April 3rd, 2020

FORMAT Online

TITLE

IELA Starts #TOGETHERSTRONG Campaign

MEDIA Exhibitor Magazine

EDITION / DATE March 13th, 2020

FORMAT Online

TITLE

IELA invites #eventprofs to Join #togetherstrong Campaign

MEDIA Forwarder Magazine

EDITION / DATE March 12th, 2020

FORMAT Online

TITLE

Join together and be Strong. Let us be a contingency network in times of uncertainty

MEDIA Exhibition World

EDITION / DATE March 11st, 2020

FORMAT Online

TITLE IELA campaign #togetherstrong promotes industry unity

MN

DHL EXCLUSIVE LOGISTICS PARTNER OF MESSE BREMEN, CONGRESS BREMEN AND ÖVB ARENA

As from January 1st 2020, DHL Global Event Logistics will be the new official logistics provider for M3B GmbH (including MESSE BREMEN, CONGRESS BREMEN and ÖVB-Arena) providing all forwarding services over a five-year period to deliver optimal logistics support.

DHL will provide all forwarding services on the 40,000 square meter trade

fairgrounds over a five-year period. Responsibilities will include planning and coordinating global transport, organising full and part charters, as well as handling customs clearance and resupply logistics during an event. In line with the company’s “GoGreen Mission 2050 Zero Emissions”, DHL is committed to using and further developing the latest technologies, infrastructures and IT solutions. t

IT’S FULL STEAM AHEAD FOR EXPOTRANS APPOINTED OFFICIAL FREIGHT FORWARDER AND LIFTING CONTRACTOR AT FIERE DI PARMA

In these challenging times, Expotrans S.p.A. was excited to announce that from September 1st 2020, they were named the Official Freight Forwarder and Lifting Contractor of Fiere di Parma for 2 years.

They were thrilled to be on-site in September 2020 for Salone del Camper featuring solutions for outdoor life

further

(September 12th to 20th 2020) with over 200 exhibitors and 54.000 visitors. This event is one of the first exhibitions to take place in Italy since the COVID-19 pandemic.

Expotrans then looks forward to MECSPE, one of Italy’s most important events for innovations in the manufacturing industry from Oct. 29th - 31st at Fiere di Parma. t

OTIM IS OFFICIAL SUPPORTER SPONSOR OF ITALY AT EXPO 2020 DUBAI

Expo 2020 Dubai has been postponed to 2021 and OTIM S.p.A. will be ready to handle the logistics of the Italian Pavilion.

Already appointed as Official Freight Forwarder of the Italian Pavilion at Expo 2010 Shanghai, Expo 2020 Dubai is the largest event ever staged in the Arab world, welcoming 190 participating countries and millions of visitors from

across the globe, once the world starts over again after COVID-19.

With Connecting Minds, Creating the Future as the theme, the Dubai event aspires to create a meaningful legacy that will benefit generations to come, showing a range of innovations and architecture to promote friendship and business opportunities. t

VIRTUAL ON-SITE EXHIBITOR SERVICE IS THE NEW NOW SOLUTION AT EF-GSM SOUTH AFRICA

With many companies not wanting their staff to travel, the EF-GSM South Africa Team came up with the solution: the Virtual On-Site Exhibitor Service

They contact exhibitors, spend an hour (virtual meeting) to identify the marketing strategy and learn about the product(s). When the show buildup starts, they get the stand ready and use a QR code to upload the brochure & business cards

for meetings during the show. They connect potential buyers at the show with the Exhibitor at their remote desk.

After the show, they dismantle the stand & return products. The visitor business cards are sent to the exhibitor and they debrief on the show. It’s one way to be innovative and enables exhibitors to promote their brand without leaving the country. t

FELIX MOVING TO GREATER HEIGHTS

Felix Expo Logistics (M) Sdn Bhd of Malaysia made a landmark in history during the current unprecedented situation when it provided allround services including manpower, dismantling, stripping down, crating, special equipment, transportation, storage, carcass disposal & shipping of engines, auxiliary power unit (APU), components and other parts of Boeing 777 ER from KLIA Malaysia to Miami USA

More than 18 units of 40’ HC containers &

8 Flat Rack containers were used to export the parts via sea and air.

The project took place from March 1st - 28th 2020 when final dismantled components left Kuala Lumpur. Felix supplied 50 skilled aircraft engineers & special equipment such as railway sleepers, special tooling, booth straps, crane, scissor & high lift. t

NISSIN CORPORATION JAPAN ANNOUNCED YOKOHAMA HONMOKU PIER JETTY LOGISTICS CENTRE

On April 7 th , Nissin Corporation Japan announced its new business expansion project “YOKOHAMA Honmoku pier Jetty Logistics centre”, at the port of YOKOHAMA.

Due to COVID-19, only a small number of people were present that day.

Their new logistics centre on a site area of 14,974.21m2 will consist of an export packing plant and storage shed, both of which are

equipped with large overhead cranes at this major export base (40t (20t+20t)×2basis, 20t×1basis, 10t×1basis).

Situated in an excellent location, all modes of transport are possible to deliver an integrated transport service.

The construction started on April 2020 and will be concluded in June 2021. t

COMARFEX LAUNCHES UPDATED WEBSITE

The industry worldwide has now shifted the emphasis on intensifying communication , with increased investment of time and effort in order to increase portfolios and retain customers. Comarfex Logística de Ferias S.L is determined to overcome the hurdles created by COVID-19 and has introduced its new website.

After months of hard work and dedication from the team, Comarfex is

pleased to announce the launch of their updated website www.comarfex.com

The primary goal during the redesign process was to create a more valuable, user-centric and responsive resource across all platforms and devices. This website offers practical information for users by making it easier to locate both the wide range of services and the company’s portfolio of photos on the most outstanding completed projects. t

CARGOLIVE MEXICO ADAPTS PROCEDURES TO A LIFE WITH COVID-19

Cargolive Mexico has been working on internal processes, updating step-by-step their On-Site Procedures and adapting to be ready for the “New Normal“ with COVID-19.

Most important is the health of colleagues, customers and partners. Their “Safety First”policy ensures fast action. Cargolive Mexico is convinced that learning how to adapt and live with a COVID-19 Protocol is the way forward.

Selected as Sole On-site and Freight Forwarder Contractor this year for more than 10 shows in Mexico which have been postponed to 2021, Cargolive Mexico remains strong and looks forward to being of service to customers very soon.

Today their goals are to maintain close customer contact with Social Media Campaigns and remain active in associations like IELA, IAEE and AMPROFEC in order to keep up with the latest industry trends. t

}}For further information: KIM VALDÉS SALAZAR | CARGOLIVE, S. DE R.L. DE C.V. | MEXICO E: kim.valdes@cargolivelog.com | W: www.cargolivelogistics.com

VIRTUAL ISO 20121 AUDIT AT R.E. ROGERS

All offices at R.E. Rogers India Pvt. Ltd. successfully had a virtual ISO 20212 (Sustainability) recertification audit carried out recently by TUV Nord group

Hari Mahavar, COO of R.E. Rogers, said “we had apprehensions but seeing how well it went, we’ll now keep this as a norm for all future audits”.

Ravinder Sethi, CMD, commented “the all-India communication and productivity

in the process was great - a prime example of how to use virtual tools to one’s advantage”.

The Standard UNE-EN-ISO 20121:2013 certifies management systems of an organisation which plans events and provides criteria for all activities from design and planning, to performance and review, also following the sustainable event. The objective is that events are managed in accordance with sustainability criteria. t

Congratulate our Talents OUR TALENT IS OUR STRENGTH

Congratulations!

We are pleased to share with you some news about new job positions and new staff members within the IELA Membership.

Cesar Pelcastre Díaz

Onsite Coordinator onsite@cargolivelog.com

CARGOLIVE, S. DE R.L. DE C.V. MEXICO

With more than 8 years in the trade show industry, Cesar Pelcastre Díaz is a very young professional in charge of Domestic Customers

Starting in operations as a forklift driver, he now has a Degree in Trade Commerce and is mainly responsible for reviewing exhibitor handling needs on-site in daily business, delivering quotations and securing business. As a member of the on-site team, Cesar is involved in logistics strategy and remains a key member of the team due to his expertise with forklifts, cranes and heavy machinery.

Cesar is also involved in certain marketing procedures. As a passionate professional, he has knowledge on customer needs and latest trends in the local market. t www.cargolivelogistics.com

Ivonne Gutiérrez

Commercial Director Ivonne.gutierrez@decaexpress.cl

DECA EXPRESS S.A. CHILE

We are pleased to announce that Ivonne Gutiérrez , General Manager of DECAPACK, officially assumes the position of Commercial Director at DECA EXPRESS

Ivonne has more than 12 years of international experience in the Global Mobility Industry, holding leadership positions in both Mexico and Chile.

The DECA group is composed of the company Decapack, leader in Global Mobility services for expatriates and logistics for artworks in Chile, and Deca Express which specialises in logistics for Fairs and Exhibitions.

Jack Baxter

General Manager

SHOWFREIGHT

KINGDOM

Europa Showfreight has promoted Jack Baxter to General Manager . Jack was recently listed within the prestigious Access All Areas 30 Under 30 2020, which celebrates the most innovative, impactful and intelligent people in the exhibition industry under the age of 30.

Angus Hind , Head of Europa Air & Sea comments: “Jack’s resilience over the past four months, alongside his ongoing efforts to drive the division forward, hasn’t gone unnoticed. The promotion is crucial to ensuring we continue to win work in what is a crucial time for the division”. t

BACK ON-SITE

BOLD LEADERS

are sharing with you a few re-opening

from all over the world.

TEST EXHIBITION BY

The New Experience Expo

a TEST EXHIBITION and IELA Member

Mexico joined

Freight

Mexico is Ready! We are Open!

by Kim Valdes

More than a month ago, the Industry of Exhibitions in Mexico united efforts to stage a test event to show that the Exhibition Industry is not about “Massive Events” but about Corporate events which support various industries to make business. As we all know, trade shows are a platform where Offer and Demand meet in one place to present new technologies, innovations, education, etc.

According to Celia Navarrete, current President of AMPROFEC, in her speech during the opening ceremony, the development of the Exhibition took just 1 month from creating the idea to making it reality. It was a tough job with many people and companies involved who were motivated to reach the same goal: To make it possible and to make it right!

temperature control, handwashing and sanitizer stations.

HOW WAS EXHIBITING? CargoLive participated as an exhibitor. We used this opportunity to show our new Sanitization process for exhibit materials that we are handling either in the warehouse or when we are back at events. Our new value proposition came to life “Your Freight in our hands will always be safe” ��

Kim Valdes Salazar

TRADE SHOWS MANAGER

S. DE R.L. DE C.V.,

By reducing the number of visitors, we allow our content to continue reaching our entire market.

I had the chance to give a presentation and talk about ‘Reengineering Exhibitions in Mexico” . Now is our opportunity to give confidence to our visitors and to other countries to choose Mexico as a safe place for tourism and business. We have to start doing things “a la Mexicana” (Mexican Style) which equals to Excellent Quality.

HOW WAS F&B? Finally we had lunch! It was delicious. Most importantly the F&B manager gave us a detailed explanation of the new protocols that they are applying for the preparation and sanitization for everything from food to cutlery, even for the new modality during the coffee break! Everything is possible, now it is different but even better!

HOW WAS MOVE IN? – Just a few participants, every exhibitor was scheduled according to the size of the booth and location on the floorplan. We all had to arrive at the time designated to us so that all the companies had enough time to set up their stands; all employees involved on the project had to go through the new filters established by security at the main entrance (during move-in and move-out time only one entrance and exit was available) with

Sanitization of merchandise with the use of a sprinkler and quaternary salts for disinfection of surfaces. Protecting the team with a mask, gloves and face shield.

The floorplace at the exhibition was almost the same as before the pandemic except the aisles were wider and marked to guide visitors in one direction.

HOW WERE THE CONFERENCES? Some exhibitors as volunteers had the opportunity to give a 30-minute talk with high value content, short but concise. This part of the event took us to the hybrid modality. Although we were a little nervous about this concept, today we recognise how this is a great solution in order to continue giving value to our face-to-face events.

We really enjoyed the experience of being back again and to prove that we are ready to take action! We hope to see our IELA family soon involved in Mexican trade shows, moving freight from all around the world!

About AMPROFEC AC

Mexican Association for Professionals in Fairs, Exhibitions, Congresses and Conventions, united the whole industry, based in Mexico City, to organise The New Experience Expo. This proved to be a successful trial-run prior to the reopening of face-toface events in Mexico. It was an event exclusively for Professionals of our Industry to implement the new bio security measures and test how this works in real life, thus promoting the reopening of venues as a safe place to meet and make business.

LEADERS

BEST PRACTICE: CARAVAN SALON 2020, FIRST LARGE EXHIBITION TO BE HELD IN GERMANY WITH COVID-19

On September 1st, Elizabeth Niehaus, IELA Executive Officer, visited the build-up of CARAVAN SALON 2020 in Messe Düsseldorf, Germany, with Torsten Heinze, Managing Director, Czarnowski GmbH and Vice President-Strategy, IFES

CARAVAN SALON was a great occasion to meet with IFES, Co-Host of the IELA Talk on October 7th 2020 at 3pm on Zoom about “The NEW NORMAL in a NEW ERA” as part of

Torsten Heinze, explained during the build-up that “Actually not a lot has changed in stand-building procedures. You have first of all to register all the labour force in order to get your passes to enter the venue. You have to wear a mask and you have to keep social distancing when you don’t wear a mask. This is very helpful information because when you work very closely on a construction project, 2-3 people work closely together to raise up structures? In this case a mask has to be worn but the team is able to work together. So that’s an important message.

Other than that, I don’t see that a lot has changed. There are frequent checks to ensure everyone is keeping to the regulations”.

Messe Düsseldorf reported 107.000 visitors for this tenday B2B/B2C trade show.

Hermann Pfaff, President of the Caravaning Industrie Verband, was thrilled with how the CARAVAN SALON went: “These visitor numbers are a very good result under the circumstances. The fact that they include many newcomers and that the average age has come down markedly shows that we are currently experiencing an inflow of completely new customers. The success of the event, however, is not only measured by the attendance figures but above all by the sales deals concluded – and those were even higher than in the record year across the board. Add to this the very useful direct customer feedback that manufacturers can only get in this way at a trade fair. Furthermore, the expert exchange on the biggest B-2-B platform of our industry is extremely valuable for exhibitors”. t

“WE ARE READY” is the message that Messe Düsseldorf is saying and showing.

“Personally, I am very glad that we are back. Thank you!”

Elizabeth Niehaus

INTERVIEW WITH WERNER DORNSCHEIDT

A FEW WORDS FROM CLAUS HÖLZER

Claus Hölzer

SCHENKER DEUTSCHLAND AG, GERMANY claus.hoelzer@dbschenker.com www.dbschenker.com

The former Chairman of the Board of Messe Düsseldorf GmbH shares with us the importance of CARAVAN SALON 2020 for him and for the whole exhibition industry.

INTERVIEW WITH STEFAN KOSCHKE

Brand Manager DB Schenker Fairs and Events Special Logistics, official logistics contractor at Messe Düsseldorf GmbH.

During the build-up, Claus explained that “in comparison with previous exhibitions held here in Düsseldorf, only a few aspects have changed regarding the process of logistics. We are however facing new challenges regarding hygiene and infection protection standards. Messe Düsseldorf has developed its concept for all #exhibitors and #visitors,

GUEST SPEAKERS AT 2020 IELA OPERATIONS SUMMIT LIVE SESSION

On September 23rd, Stefan Koschke was Guest Speaker at the 2020 IELA Operations Summit live session on BEST PRACTICE POST COVID-19 CARAVAN SALON. He explained the work carried out with the help of AUMA to convince politicians to differentiate Exhibitions from mass events and shared his experience working with sanitary authorities and the local Government on the Hygiene and Infection Protection Concept.

Stefan gave a few figures regarding the outcome of the trade show, highlighting that the topic of the exhibition was of particular interest due to the current situation. From the 107.000 visitors attending this ten-day trade show, 40% were first-timers and 15% international buyers. The feedback from the exhibitors was quite positive. Although less in numbers, the visitors were the right

but we needed also to create our own new measurements when being onsite with our colleagues, staff and equipment, serving our customers.

This involves interacting with our customers inside and outside the exhibition halls in a safe manner during #covid19, such as wearing facemasks, keeping a distance of 1,5m, or cleaning our lifting equipment before and after usage with disinfectant products

I am personally convinced that our spirit and enthusiasm is the key driver to overcome the corona crisis we are all facing”. t

3rd OPERATIONS Best Practice Post Caravan

buyers and certain exhibitors reported sales higher than in 2019.

Ian Hume , Director Logistics and Site Service at Messe Düsseldorf, also explained that they were ready when they received the GO for #caravansalon 6 to 8 weeks before the exhibition. It took them about 4 weeks to organise.

The main challenge is to look closely at every single aspect of what we do and put it into a Covid-perspective, proofread it and confirm every detail. The second challenge was not to overshoot. It is very easy to do too much. 120 guidelines were reduced down to 60. It had to be right at the first shot. All media were present on the first day. The third challenge was the mindset. This crisis is a real management exercice when trying to find the correct strategy. t

Stefan Koschke, Director of CARAVAN SALON highlighted the importance of flexibility and talking.

Stefan Koschke

Director Caravan Salon Messe Düsseldorf Germany

Ian Hume Director Logistics and Site Service Messe Düsseldorf Germany

3rd OPERATIONS SUMMIT Best Practice Post Caravan Salon 2020

Koschke

Speakers

OUTDOOR EVENT BY KAUHAVA AIR SHOW

“Finally!!! This was the first word coming to my mind when the Kauhava Air Show 2020 organiser informed us that the show is ON. After around 6 months of empty work as per the Coronavirus consequences, these two weeks of work have been AMAZING!!! I have to say that once I personally saw the first pallets arrive at our on-site warehouse, I just wanted to hug and tell them how much I have missed them.

Even if the show for many others partners can sound quite small (600 sqm. of material and around 100.000 kg) with a ~16,000 visitors in two days, in a little city where the population is around 7.000 persons in the northwest of Finland, I must say that the show was a complete success considering the actual pandemic situation.

The show was held open air on the airfield and exhibitors had their own tents where materials and airplane models were exhibits. It was however surprising that the visitors’ social distancing was zero in the majority of cases and masks were used by only 15%.

Exhibitors managed to control their visitors in the tents with an entry door on one side of the tent and the exit door on the opposite side. They controlled the number of people inside the tent at one time and welcomed everybody with masks, gloves and a minimum of 1 meter of social distancing

The Suomen Messulogistiikka team follows the IELA ON-SITE COVID-19 PROTOCOL at all times.

involved with

David Palomo

This show gave to all IELA European partners a sparkle of hope in seeing our business come back for good.

safe, stay strong, dreams can come true!”

DEFENCE SHOW BY MSPO 2020

The 28 th edition of MSPO 2020, organised by Targi Kielce, opened its doors to 3.883 visitors last September 7th

MSPO is ranked third among all Europe’s Defence Industry exhibitions, following the trade shows in Paris and London. This year’s MSPO was held from September 8th - 10th 2020.

MSPO is the first international show taking place in Poland after the COVID-19 pandemic lockdown. It was a great success for the organiser, exhibitors

and all parties who worked so hard to make it happen.

Dariusz Akonom, President of netlog Polska Sp.z.o.o. commented “As the official freight forwarder of MSPO 2020, Netlog Polska is proud to announce that we are back in the game. We are more than happy to see our clients and partners from all over the world at Kielce Fairgrounds. We missed you so much. With fingers crossed, we show the following pictures and hope that this will soon be a regular experience”. t

Dariusz

BOLD LEADERS

OUTDOORS SPORT EVENTS IN UAE

Howzaaaaaaat!!!! Attention industry cricket fans!

Masstrans Freight LLC had a ‘howzat’ time handling the logistics for IPL – Indian Premier League Tour 2020, UAE.

The 3 stadiums in Dubai, Abu Dhabi and Sharjah, where the Indian teams are playing from September 19th - November 3rd 2020, have been the logistics playground for Team Masstrans who has been delivering countless equipment and consignments, leaving no stones unturned for our champions to entertain the cricket lovers in UAE. There are 8 teams and it is closed-door event for visitors but it will broadcasted.

Only players and the broadcasting companies are permitted to enter the stadium premises for the events. Team Masstrans were tested for COVID-19 and submitted the results before accessing the venues.

About IPL

The Indian Premier League is an annual professional Twenty20cricket league in India played by eight teams representing eight different cities in India. The venue for the 2020 has been moved to United Arab Emirates due to the ongoing COVID-19 Pandemic from September 19th through November 10th which comprises of more than 56 matches. IPL will be a closed door event in UAE due to the current pandemic situation globally.

Byiju Daniel

About UFC

The Ultimate Fighting Championship is a mixed-martial arts (MMA) promotion in which a series of fights take place around the world, also known as fight nights.

Not a cricket fan? How about mixed martial arts featuring 2 championship bouts on Yas Island?

Team Masstrans were honoured to handle freight for UFC, the Ultimate Fighting Championship Abu Dhabi from September 27th - October 24th 2020 featuring 5 fights with 10 fighters. With logistics red tape to overcome due to the COVID-19 pandemic, the team rose to the challenge and was able to fulfill the delivery requirements smoothly.

Byiju Daniel explained: “ 2020 has been a tough year for many of us within the fairs and events industry. These are unprecedented times, a season of significant challenge but also one which brings with it unique opportunities.

comfort zone is never a bad thing if these hurdles allow us to position ourselves for new future opportunities.

EVENT:

-ULTIMATE FIGHTING

ABU DHABI 2020

Island, Abu Dhabi, UAE

Sep 27th - Oct 24th 2020

Globally, we have been forced by circumstances to re-think how business models should be conducted during this season. Here in Masstrans, we have learnt that being nudged out of our

To all our valued partners, colleagues and friends within the industry, your success is as much our success and vice versa. Let us keep our spirits up, maintain a positive outlook, and gear ourselves for even greater achievement in the days to come. This storm shall also pass”. t

be

event

Restrictions in UAE are generally the same across the country. We must keep our masks on even in the office, a safe distance of 2m is compulsory and gloves are distributed in malls and supermarkets.

In the case of Abu Dhabi, a swab test is compulsory for entry into the city and the results must be shown at the border of Abu Dhabi. This test has a validity period of only 48 hours. If making a second visit to Abu Dhabi that week, we would have to take a new swab test.

Generally, all swab test results will be provided within 48 hours. This means all logistics arrangements / deliveries have to be planned ahead.

FIERE DI PARMA WITH IL SALONE DEL CAMPER

IELA Member Claudia Leoni, Expotrans S.p.A., Italy, Official Freight Forwarders and Lifting Contractor at Fiere Di Parma, met with Stefano Merigo, Operations Director of Fiere di Parma, during the dismantling of Salone Del Camper.

Claudia asked Stefano about his impressions about the Salone del Camper, which is one of the first events in Italy during COVID-19, and asked how the trade show has changed compared to the 2019 edition.

Stefano highlighted in particular that exhibitors, stand builders and operators felt safe to get back doing their jobs. He noticed that visitors and exhibitors were more aware and were more confident in the general working environment: they were all equipped with PPE, temperature-controlled at the entrances, wore masks and made an extra effort to maintain minimum distances and follow the guidelines and protocols of the Government on the subject. Stefano explained how it was a safe restart at Fiere di Parma: they created ad hoc paths, encouraged online ticketing in order to reduce the use of cash and the possibility of gatherings, created dedicated entry and exit routes, reinforced sanitation services in toilet areas and refreshment points. They provided the venue with disinfectant gel and the exhibitors exposed this equipment on their stands to ensure a visit in total safety.

Claudia said “I can’t put into words my joy at finding myself right in the middle of an event! It cancelled the past long months for one moment and I found the atmosphere again which I love in this job.

Working at Fiere di Parma as Official Freight Forwarder, I knew what the Organisers had prepared to get this edition of Salone del Camper off safely. I must say that everything was much better than I expected: all the safety protocols were applied, social distancing, paths outlined inside the pavilions, safety devices and sanitation of public areas... and we were not used to all these precautions in the pre-COVID period. It did not undermine the success of the event. Despite a physiological decrease compared to previous editions, it achieved excellent results with 200 exhibitors and over 54,000 visitors for a total of 61,000 square metres of exhibition space.

It was great!

Visiting the exhibition grounds, listening to Stefano Merigo’s words and seeing for myself that everything worked perfectly injected optimism that makes me believe that the events industry will restart even stronger. Come on, together we will make it!”

Claudia Leoni

EVENT: CIFTIC 2020 CHINAINTERNATIONAL FAIR FOR TRADE IN SERVICES

Beijing International Trade in Services Center

Natioanl Convention Center,

FIRST OFFLINE EXHIBITION IN BEIJING

Sinotrans official logistics service provider of the first offline exhibition in Beijing: CIFTIS 2020

In this year of the COVID-19 epidemic, the smooth running of the CIFTIS 2020, China International Fair for Trade In Services 2020 (formerly known as Beijing intersection, hereinafter referred to as the CIFTIS 2020 and held on September 4th in the China National Convention Center) marks the “restart” of the exhibition industry in Beijing.

Sinotrans Beijing Company, hereinafter referred to as Sinotrans, is the official logistics service provider for the sixth consecutive year since 2015.

Shi Zhigang

This event also represents the beginning of a “self restart” for Sinotrans, with many changes and opportunities being applied during the self-recovery period and leading to the creation of an even higher quality brand in the future.

During preparations for CIFTIS 2020, many companies in the industry chain had not fully resumed their work to normal business levels. Sinotrans faced both the uncertainty of various resource allocations and numerous strict rules and requirements to ensure epidemic prevention and control. The difficulties and challenges faced at this exhibition far exceeded those faced at previous service and trade fairs.

FIRST FACE-TO-FACE INDOOR EXHIBITION IN BARCELONA

From September 29th to October 1st, Barcelona saw the first face-toface indoor exhibition taking place in CCIB, the Barcelona International Convention Center, a venue managed by GL Events.

During the last day of the build-up, IELA Member Pablo Martinez, Director Resa Expo Logistics interviewed Manel Bueno Ballesteros, Manager NEBEXT and organiser of the trade show REBUILD 2020.

Manel explained they adapted their protocol, working with national and regional governments and the Barcelona city council to apply all safety & security recommendations. The maximum capacity of the venue is an important factor to take into account together with the sanitary measures.

Manel stressed that from an organiser’s point of view, the logistic supplier is seen as much more – in actual fact as a real partner - who offers advice and comprehensive services relating to the logistics of an event.

Pablo indicated that after many months with no activity, RESA is happy to come back to the fairgrounds. In order to guarantee the security on-site, all staff were tested both for the build-up and the dismantling period. The organiser confirmed that this safety measure was well appreciated.

“Exhibitions & Events Inspire Us” said Manel Bueno when asked about the return to Face-To-Face events.

Jorge Reina, Operations Manager at Resa Expo Logistics, shared his experience by talking about this first build-up for his team. He said “finally we are doing the same job, but applying all the extra sanitary and safety rules: wearing masks, using disinfecting material everywhere and making sure everybody follows the rules”.

“It was a completely emotional moment to see colleagues again! At first, you don’t know what to do. When you approach each other, you would like to give a hug, but it is not possible”. t

MOTOR TRADE SHOWS IN THAILAND

As the pandemic spread all over the world since the beginning of 2020, businesses in Thailand were also put on pause for around three months. Rogers Bangkok Co. Ltd. was also affected by the decrease in activity over this time.

Now we are pleased and more than happy that exhibitions are back again, even though they are not yet back to the usual lively exhibitions from beforehand.

As from August 2020, Rogers Bangkok has resumed work on Exhibitions for the automotive industry. The relevant exhibitions taking place were Bangkok International Motor Show, Big Motor Sale 2020 and Automation Expo 2020.

Under the new normal situation, our teams prepared signage, masks, alcohol spray, hand soap, thermometers in order to screen every person on-site to help prevent COVID-19 spreading further and to continue to make exhibitions possible.

We hope that the situation in all countries will soon improve and that our partners and agents stay safe and healthy. t

Nuttacom Rungrassamee

ROGERS BANGKOK CO. LTD , THAILAND nuttacom@rogers-asia.com www.rogers-asia.com

EVENT: BANGKOK INTERNATIONAL MOTOR SHOW 2020

ORGANISER: Grand Prix International PLC

LOCATION:

Impact Muang Thong Thani, Thailand

DATE: July 15th - 26th 2020

SQM: 170.960 sqm

EXHIBITORS: 39

VISITORS: 800 persons / day www.bangkok-motorshow.com

EVENT: BIG MOTOR SALE 2020

ORGANISER: Yanyont Square Group Company Ltd.

LOCATION: Bitec Bangna, Bangkok, Thailand

DATE: August 21st - 30th 2020

SQM: 31.000 sqm

EXHIBITORS: 28 booth

VISITORS: 6.400 persons (10 days) www.yanyontgroup.com

EVENT: AUTOMATION EXPO 2020

ORGANISER:

Green World Media (Thailand) Co. Ltd.

LOCATION: NICE, Botanical Gardens Pattaya, Thailand

DATE: August 27th - 29th 2020

SQM: 5.300 sqm

EXHIBITORS: 59 booth

VISITORS: 1.700 persons (3 days) www.automation-expo.asia

TEAM

Mr. Mohamad Dib

General & Logistics Manager mohamad.dib@onsiteqatar.com

Mr. José Travasos

Rigging & Audiovisual Manager jtravassos@onsiteqatar.com

Mr. Mohamed Nooruddin

Freight & Operations Manager mohammed.nooruddin@onsiteqatar.com

Mr. Marcos Martínez Sales & Marketing Manager marcos.martinez@onsiteqatar.com

QATAR

Doha Exhibition & Convention Centre West bay, next to City Centre, Gate 1, Floor 1, off 77&78 C.R. No. 95699 P.O. Box 13324 Doha

+974 55569592

Mr. Mohamad Dib mohamad.dib@onsiteqatar.com

www.onsiteqatar.com

Why have you joined the Association?

We find being part of IELA is essential as a company in the Event Logistics Industry. We have worked in the past with several IELA Members, acting as their agents in Qatar for major events and we are truly convinced of the benefits of belonging to the most important association in the world of exhibitions.

What makes your company an interesting asset for the IELA family?

ONSITE Trading & Services is currently one of the most experienced companies in Qatar in Event Logistics, delivering one of the most reliable services for Forwarding, Customs, Handling, Marshalling, Warehousing, Rigging and Audiovisual in Doha. Proof of this is shown in the fact that our company is currently and for the last 3 years been the official logistics contractor at the DECC (Doha Exhibition and Convention Center), organising the exhibition services for main events taking place in Qatar (Qatar Motor Show, Doha Jewellery & Watches Exhibition, Milipol, IAAF Athletics WC Doha 2019). We bring decades of experience in the Events business with our team members. We believe that we are uniquely placed to offer a high standard service required by the rest of the IELA Members.

What is your feedback having attended an IELA Partnering Event in the past?

SERVICES

The last IELA Congresses in San Francisco and Venice were invaluable experiences for us, knitting excellent relations with fellow members for fruitful cooperation later at recent events in Qatar. Meeting other IELA Members in person allowed us to have a unique look into the other companies and meet the people from every team. t

ABOUT US

ONSITE Trading and Services is based in Doha Qatar and was founded as an entrepreneurial enterprise in 2017 by experts with years of experience in the Events Industry in the Middle East and Europe. Our company has its office based inside the DECC venue as the official logistics contractor and offers an integrated service that covers the wide span of services including Forwarding, Customs Clearance, Handling, Warehousing, Rigging (with own rigging equipment and team) and Audiovisual (the latter in partnership with the Spanish Audiovisual company FLUGE). We offer our partners the best customer experience with customs offices at both Doha’s port and airport, our own warehouse and mechanical equipment (trucks, forklifts) and the international scope of our team, handling our clients in 10 languages including Arabic. t

Alicia Mayer Redel Alicia.mayer@waiverlog.com

Why have you joined the Association?

Mr. Claudio Lagos

Commercial and Sales Supervisor Claudio.lagos@waiverlog.com

Ms. Nancy Jimenez

Fairs & Exhibitions Specialist nancy.jimenez@waiverlog.com

Mr. Carlos Mejias Import Supervisor carlos.mejias@waiverlog.com

Ms. Francisca Donoso Exhibitions Operations francisca.donoso@waiverlog.com

Being a member of IELA is a great honour for our company. This means that we are amongst the best and most professional companies in our market sector. All freight forwarders want to join IELA, but this is not easy. Only the best are accepted in IELA.

What makes your company an interesting asset for the IELA family?

The most important asset for IELA Members will be the fact that Waiver Chile will be a brand new option to consider in Chile. All members now have the opportunity to compare services, rates and professionalism in our country.

What are your expectations from joining IELA?

We expect to be an active member of IELA by introducing our extensive experience in this business sector and sharing this with all agents. It goes without saying that we look forward to increasing mutual business and cooperation projects with other members... t

ABOUT US

Following 30 years working in the Special Logistics Market, Waiver Chile has become one of the most important special cargo Freight Forwarders in Chile. Our main strength lies in having a team of experts specialised in the documentary and operational management of Fairs & Exhibitions, Theatres, Art Works and Concerts.

With more than 10 years of experience in these particular areas, Waiver has earned the trust of international renowned agents in the professional handling of their shipments. Waiver Chile has the logistical capacity to handle exhibitor shipments throughout the Chilean territory, with one person at least from our team supervising on-site to confirm that everything is carried out in an excellent manner. t

sends a positive message of community and strength

Withtrade show and event postponements and cancellations in February 2020, our members witnessed a sudden drop to zero activity/ business. As uncertainty about the duration grew, the tension started to mount. We wanted to strengthen and support the industry we love and cherish.

On March 5 th when celebrating IELA’s 35 th Anniversary, we launched the TogetherSTRONG Campaign. With 175 member companies in 56 countries the IELA Secretariat designed a nonbranded campaign kicked off to support every individual in the exhibition and event industry.

Less than 2 months later, the impact was overwhelming as TogetherSTRONG not only attracted support from its Membership, but from the whole industry: partners, major associations, industry media. Was it an Effective Voice?

The TogetherSTRONG campaign is finalist of the AAE 2020 Awards.

Objective & GOALS

When confinement measures changed our lives, the adaptability of human beings proved to be a strong pillar on which the industry can count and rely. This campaign supports and honours every individual in the exhibition and event industry during this time of uncertainty.

The objective is to inspire our industry partners with a positive message of unity and strength: “This is our industry, our passion, our world”.

A non-branded campaign - all event professionals can participate, adapt it to their use and be strengthened.

We succeeded in delivering beyond expectations and beyond borders like our association members, reaching the whole industry.

IELA believes that the exhibition and event industry is a truly global industry made of resilient, creative and strong people: Passionate minds who always find new ways to support the industry, supportive institutions in close contact with governments since day 0, problemsolvers offering alternatives and solutions, global associations joining forces with one common goal.

Together we are building the contingency network to cater to the industry’s ultimate needs.

IELA invited all event professionals from their Home Office to join the initiative TOGETHER STRONG and support Global Exhibitions Day , TOGETHER and STRONG!

As a united entity, the industry will trigger the smooth return to faceto-face action. Shows have been rescheduled later this year or in 2021 and event professionals – from organisers to service providers – have been busy getting prepared for the .

COVID-19 protocols have been put into place and the industry can open safely.

VA

TION

The INNOVATION behind the approach was to create a campaign where a supplier association supports the industry serviced by its members, reaching all scales of the industry during this uncertain period of isolation. Another innovative part of the approach was to establish a campaign that could last over time. The message has no expiration date.

But maybe the most innovative element is the design of an online campaign that is based on 2 elements that usually are missing during a social distancing period: Body Language and taking action Together.

What we miss when communicating over distance, contrary to face-to

face communication, is the body language. People are sitting in front of a webcam/computer and body language is reduced to a minimum.

The TogetherSTRONG campaign is based on taking a physically STRONG position , which sends a body language message depicting strength and confidence. In times of doubt and uncertainty, a STRONG partner can be a valuable asset.

We invited all industry stakeholders to join the fight and be a part of the contingency network.

TogetherSTRONG acted as a bridge to begin our IELA RELOAD Programme and continues to keep spirits high to unite the industry.

Action

PLAN

February 26th

We defined the concept : supportive action for the whole industry, brandbarrier-free

• name, image and hashtag #togetherSTRONG

• design of the non-branded logo: maintain our corporate colour connecting with the Association, exclusion of our logo to allow every stakeholder to join the campaign.

March 4th

Presentation to selected members

THE SCENES

of the Association for feedback and to identify Ambassadors for TogetherSTRONG. The response was immediate.

March 5th

Membership was informed of the campaign. Numerous replies and participation requests in the following hour. The campaign was also shared with our industry partners and B2B media, who similarly showed their support.

March 23rd

Once the message was implemented, there was promotion of TogetherSTRONG to support a special event of the exhibition industry: the Global Exhibitions Day #GED2020, launched and driven by UFI.

A press release was issued to invite all event professionals to join the initiative TOGETHER STRONG and support Global Exhibitions Days, TOGETHER and STRONG! The message: together with associations, organisers, venues and service providers, etc., we are building the contingency network to cater to the industry’s needs.

The GED 2020 edition was supported from 116 countries and regions, with 21 events and 8.376 unique pieces of content archieve 722 m reach.

The 5 th edition which took place on June 3 rd 2020 focused on the message “Exhibitions are key to rebuilding economies”.

The TogetherSTRONG spirit also gave birth to a knowledge-sharing platform for the Association’s Membership to find answers on legal, operational, personal and team management questions regarding home-working.

and collected by the Association’s secretariat office, in collaboration with all partner associations.

SUCCESSES

Peer recognition

We achieved the strong support of our Membership and the support of our peers. Our campaign was acknowledged by industry leaders and recommended during the UFI Associations Committee meeting last April 30th as being very dynamic.

Inspiring the industry

The campaign went further, reaching other industries. CEMA , the Corporate Event Marketing Association for Technology and Corporate Event, expressed its support tweeting:

tweets.

The campaign slogan made it to the main industry magazine cover in the April/May 2020 issue of Exhibition World and the campaign is acknowledged by the Editor in its editorial. On April 30th the campaign featured on the cover and in the conclusion of the GED20 update programme announcement by UFI.

which

Testimonials

Jacqui Nel, EF-GSM South Africa, South Africa

“The #togetherstrong campaign was an incredible idea from IELA. It showed how so many different members of our industry stood together during a very trying time, remained positive, and showed that the only way we can overcome a challenge is by sticking together”.

Mariane Ewbank, Fulstandig Shows e Eventos MC Ltda, Brazil

This campaign is a game-changer for many, if not for all of us as members. #togetherstrong is showing us that if we stick together, put our brains to work, if we share opinions & experiences, we can overcome any crisis. And the best part of it: #togetherstrong is not limited to our members, but to the entire event community”.

Daniel Forsell, On-Site Exhibitions AB, Sweden

“Just wanted to say what a great job you´ve done with the “Together Strong” campaign. It´s literally everywhere today, all over Linkedin, Facebook, Instagram and a “couple” of websites. It really puts our little edge of the world closer and tighter together! Together we´ll beat this and come out stronger on the other side, with IELA backing us all. Keep it up and stay STRONG!”

Niseth Boerrigter, Schenker Australia Pty Ltd, Australia

“Very powerful message and the feedback coming from all sides of the Exhibition Industry spectrum is a clear indication of its success”.

Sandi Trotter, TWI Group Inc. (Canada), Canada

“The #togetherstrong campaign is a groundbreaking format and has garnered a high volume of interest both inside and outside of our association. It is a true reflection of our commitment to the industry”.

Kim Valdes, CargoLive, S. de R.L. de C.V., Mexico

“It was just in the same week when we had to close the office in Mexico and move all the team to a Home Office environment. From the moment we received the invitation from IELA Secretariat to participate in this campaign, the results were immediate and we had a great tool to keep us united together and stronger. I am proud of the CargoLive Trade Show Team for their enthusiasm. This motivation was shared even at home with our beloved ones, teams and local customers and was a GREAT tool to maintain a focus in our business world, internally as well as externally. Thank you IELA for this brilliant initiative!!! #togetherStrong”.

This campaign is for you!

UNITED FRONT

In early May 2020, the IELA Association began a diversified programme of activities named IELA RELOAD which supported its members in implementing successful and effective business measures with the goal of navigating through the shutdown and rebound periods which have been imposed on us all.

Our recovery programme IELA RELOAD was a real INCUBATOR of ideas for the future, spreading the fighting spirit to empower IELA MEMBERS to succeed in the , anticipating & rebounding by limiting losses and boosting strengths in profitable service areas.

Launched on May 4th 2020, IELA RELOAD was held exclusively online and had three main objectives:

• Give strength to the IELA Membership.

• Create a united front in the value chain of the whole industry, gathering on our platform the most prominent decision-makers of the industry, with advocacy work.

• To be one of the motors within the Winning Confidence Back campaign, operating regionally.

The programme had four pillars:

E-LEARNING sessions

Regional IELA TALKS RECOVERY TALKS

REDISCOVER

TOOLS

All information and session recordings remain available to members on the Member Zone website. Sessions open to the public are uploaded on the Association’s Youtube Channel.

THE POWER OF VOLUNTEERING

Active engagement from our individual Members is vital for the development of the Association. Therefore four Working Groups were founded, which meet regularly throughout the year to discuss the most pressing issues of the association and to find new ideas and solutions that advance all members in their work. At the beginning of the RELOAD programme the WORKING

GROUP BRAINSTORMING took place to identify the topics that were most urgent for the members.

While the programme was running, the previously identified topics were discussed in smaller task forces and presented at the WORKING GROUP SUMMIT at the end of the programme.

Waiver

SILVA

IELA Committee Member

RAVINDER SETHI R.E. Rogers India Pvt. Ltd., India IELA Committee Chairman

THE POWER OF ANTICIPATION

REGIONAL IELA TALKS

The IELA TALKS focused firstly on the situation of members by region , moving then to the next step of the comprehensive global industry approach by addressing the most important current topic:

WINNING CONFIDENCE BACK

We invited key industry partners to join, participate and exchange on their experience and possible solutions strategies. These regional talks were held to reinforce the connection between stakeholders of the industry and its partners By giving a voice to all concerned, considerable local awareness can be boosted to identify viable solutions during this critical time. The general outcome:

Representing a smaller niche market as a global association, we can say we are proud of having created a unique platform for discussion panels, attracting the interest of the entire industry at all levels . Vibrant discussions and the exchange of pertinent information attracted the attention of all major players with emphasis on ANTICIPATION for the restart and COLLABORATION in order to WIN CONFIDENCE BACK in the

Communication between Venues, Organisers and Logistics Suppliers is paramount for safe & secure shows.

Collaboration is the major tool in combatting COVID-19.

A United Front is imperative in order to bring the industry out stronger than ever from this crisis.

THE POWER OF ANTICIPATION

IELA TALK#1 May 12th ASIA PACIFIC

IELA TALK#2 May 19th EUROPE

TALKS

Speaker RAVINDER SETHI

IELA TALK#3 May 26th LATIN AMERICA

IELA TALK#4 June 2nd MIDDLE EAST & AFRICA

IELA TALK#5 June 9th NORTH AMERICA

Presented by

Speaker

Speaker

Moderator

Presented by

Speaker CATHY BREDEN CAE, CMP, CEO, CEIR Center for Exhibition Industry Research

Moderator ELIZABETH NIEHAUS IELA Executive Officer

Survival by Cooperation, NOT Survival by Fittest

Rogers India Pvt. Ltd.,

Committee Chairman

Presented by Moderator ELIZABETH NIEHAUS

Executive Officer

EL HADDAD

ME & AFRICA Office

WEEKS

Rouxnelle Logistics

Consulting

Member

ANA MARIA ARANGO

of

Presented by

EWBANK

Shows e Eventos

Member

Speaker BARBARA WEIZSÄCKER EEIA, European Exhibition Industry Alliance

Presented by Moderator ELIZABETH NIEHAUS IELA Executive Officer

THE POWER TO ADAPT

RECOVERY TALKS

The ten RECOVERY TALKS highlighted in particular the content necessary to support the IELA Membership in implementing successful and effective business measures to navigate through the shutdown and rebound periods . The goal of IELA was not only to overcome this global health and economic crisis as a unified association, but to emerge from the experience even stronger than before and with greater solidarity from both an individual perspective as well as with regard to its network.

The weekly RECOVERY TALK sessions were overseen by Sandi Trotter, IELA BOM Member from TWI Group, Inc., Canada in her role as Global Brainstorming Captain

th 2020 the final live online session IELA RELOAD Recovery #10 SUCCEED took place to finalise the extensive programme schedule.

For this final session Sandi summed up the goals and effects of IELA RELOAD by saying the following:

“For the last 11 weeks, we have been sharing effective business measures with IELA Members in order to navigate through the shutdown and rebound period... The beauty of the programme is that it was created, prepared and presented by our members for our members. Who better to guide us through this than ourselves as experts in our industry? We have indeed emerged stronger, better and much more connected than ever before”.

Speakers in the IELA RECOVERY TALKS highlighted the gradual development in confidence being spread through the active participation of IELA Members in these sessions and explained the benefits gained and how important it was to exchange with colleagues.

RECOVERY TALK#1

#1 NEW SCENARIOS

May 6th

Looking back to the starting block of the IELA RELOAD Programme, the very first online session RECOVERY TALK 1 took place on the subject of Coping with the new scenarios, implementing damage limitation We heard from Mariane Ewbank, IELA Board Member and Director of Fulstandig Shows e Eventos MC Ltda Brazil on coping with difficult and new scenarios when there are 6, 9 or 12 months without shows taking place. With an unclear picture of how the exhibition industry will look in 2020 / 2021, the challenge is to remain realistic and build a strengthened cohesion with partners, customers, families and friends to combat the uncertainty.

“IELA Reload Programme is our fuel to make the day. As Elizabeth Niehaus, our dear Secretariat and I keep saying, feeling sorry and lamenting won’t take us anywhere. We have to reboot our minds, make space for new ideas or reshape ideas to keep us existing as EVENT FREIGHT FORWARDERS, PROFESSIONALS and HUMAN BEINGS”, said Mariane.

RECOVERY TALK#2

#2 NEW SOLUTIONS

May 13th

RECOVERY TALK 2 “Special Logistics, Leading Operations, and Managing Supply Chains: How to navigate through the shutdown and rebound?” featured Guido Fornelli , IELA Chairman and Managing Director from Expotrans S.p.A., Italy, and Claudia Leoni , Marketing Manager at Expotrans. Guido identified positive signs in the development of the situation as emergency hospitals were dismantled. The IELA COVID-19 Protocol Guidelines were very important during earlier stages and the emphasis is now on winning confidence back. Work procedures have changed considerably and in the coming future more paperless procedures, new digital tools and a new role for export agents are in the process of being developed. Closer cooperation will be essential as “with lower volumes, we will be more competitive together”.

TO ADAPT

In RECOVERY TALK 3 “Contingency Plan for the New Now” Niseth Boerrigter , Events and Special Logistics APAC, Schenker Australia Pty Ltd, Australia, confirmed that “Sharing is the reason for IELA” and is an excellent basis for the creation of contingency plans. Four issues were identified as important in successful risk management: the plan must be adapted to your company needs as one unique plan does not exist, accept and be comfortable with the discomfort you are feeling, keep moving and take action and for important business decisions recognise that emotions are high during this crisis period. Sharyn Tamlyn, DB Schenker, addressed the topic of event management

and that project management of an event as a whole will rise in importance. The essence of this task is to identify opportunities, tasks, benefits and the advantage created. As Sharyn comments, success will be achieved by applying the skill of “managing the process and not the issues”.

Garcia Newell, Business Development Manager Agility Fairs & Events Logistics Ltd, UK took the view to “make changes for the better” and asked in RECOVERY TALK 4 “Why only “back to normal”, why not back to better?”. New thinking is required to think out of the box, using technology to aid our service offering. This period of time can be used to get ourselves better prepared and plan for the future. 53% of the participants expressed their wish for an exhibition industry going back to better: improving or surpassing past results is a realistic goal if ideas are turned into reality. Time should be invested in reviewing potential changes in the industry such as smaller events, lower freight volume, more technology in use and the development of virtual/ hybrid events.

As Margaret Churchill, Agility Fairs & Events Logistics LLC (USA), said when talking about the landscape of our

recovery, back to better means for her to create a business environment where exhibition forwarders of the future can be successful in event logistics, combined with work balance and respect to the environment. What can we do better after COVID? We have to consider more deeply technology (site solutions, meetings, etc.), new business ideas, greater collaboration and support between IELA Membership, Health & Safety, personal wellbeing and family time.

TALKS

Jacqui Nel, EF-GSM South Africa, South Africa

“We definitely found the IELA RELOAD Programme to be very beneficial during the pandemic, and it allowed many members to come together, again, and to combat this together. It was an incredibly educational move from IELA as well, and we look forward to seeing more”.

Niseth Boerrigter, Schenker Australia Pty Ltd, Australia

“This is a challenging time where it is trial and error for all of us, RELOAD offers a perfect opportunity to bounce of ideas and also to simply keep each other spirits high”

June 10th

Axel Leuret, Unitex Logistics Ltd. Hong Kong enlightened us in RECOVERY TALK 5 “Adapt” on how “the best way to predict our future is to create it”. Interesting points were made about Best Case Scenarios, being resilient as a society and creating new services for organisers and exhibitors Beyond Logistics after the crisis by “re-inventing ourselves”.

Factors for success include boosting growth both horizontally within logistics as well as vertically. Examples are the implementation of new health & safety protocols and services, the redefinition of onsite services by creating an official on-site health & safety partner and assuring the crowd control mechanism. A crisis creates new opportunities and drives innovation so by taking action now, you will be sure not to be left behind. The IELA Network is a tool for doing this, a source for partners and is a valuable resource for information and inspiration.

Important points to keep in mind are summed up as follows:

1. Everything starts with you as an individual

2. Look for opportunities that arise in chaos

3. Don’t let fear or failure paralyse you

4. Do not ignore the problem and be empathetic

5. Awaken your customer’s sense of ownership

6. Avoid negative messages and reinforce the positive ones

17th

Continuing on a positive note, motivation to inspire grew over the weeks and with this the wish to overcome the feeling of uncertainty. In RECOVERY TALK 6 “Envision” Jacqui Nel, EF GSM South Africa spoke of being positive and the necessity to Dream Big, adding that you “may not know how it comes about but it will come about!”. As entrepreneurs it was concluded that respect is the No.1 priority in all that we do to succeed. Understanding individuals, respecting equality, listening to the opinions of others – showing respect is the basis for efficient teamwork and makes us stronger during a crisis.

THE

TO ADAPT

TAKE ACTION

June 24th

Kim Valdes, Cargolive Mexico expanded on the topic with RECOVERY TALK #7 Take Action – Reengineering . The inclusion of team input in reengineering plans is fundamental in the rebounding process.

Protocols combining the expertise of all team members leads to generating confidence, for example the ON-SITE COVID-19 PROTOCOL which were briefly outlined by David Palomo from Suomen Messulogistiikka Oy, Finland and compiled by the Standards & Customs Working Group.

TALK#8

INVEST

July 1st

Who wants to spend money now? This is the question asked to introduce our next session: in RECOVERY TALK #8 Invest, Robert Knestele,

DHL Trade Fairs & Events GmbH, Germany outlined the investments necessary – in soft skills and indirect investments - to retain customers, in new technology to increase portfolios and rethink new business, in partnerships and most importantly in employees, as negative customer service leads to client loss.

The investment of time and effort and intensified communication are invariably indispensable when it comes to overcoming the hurdles created by COVID-19.

The perspective changes to an assessment of the lifetime value of customers. Ideas are developed on how to increase the business portfolio & rethink daily business (digital working, green solutions, software, social media). Being an IELA Member has the big advantage of being able to intensify existing partnerships.

“The IELA RELOAD Programme provides us with energy and positivity and promotes us all to take whatever action we can in these times. Providing education, information sharing and support. There is no definitive recipe for this unprecedented situation, but together we are working to make a difference and come back stronger”.

In RECOVERY TALK #9 Communicate, Alicia Mayer, Waiver Logistics Chile and Aurivan Silva , WAIVER EXPO Brazil emphasised the importance of communication and using new technology as a means of staying connected, with employees, partners and clients. Going one step after the other, thinking, planning and implementing.

The session reviewed as best practices the communication strategy for the TogetherStrong campaign and the IELA RELOAD Programme.

The first edition of the IELA RELOAD Programme was finalised with IELA RECOVERY TALK #10 which took place on July 15th. Lena Widman from On-Site Exhibition AB, Sweden & Vice-Chairman IELA Membership WG, invited speakers from the previous sessions to briefly share their feedback and highlight important developments resulting from the discussions.

Within the space of 3 months, a substantial number of topics had been addressed: from discussing strategies for coping with different scenarios to the reinvention of services beyond logistics. The future can

be created by identifying opportunities, benefits and advantages to reach even higher standards than ever before.

Speaker LENA WIDMAN On-Site Exhibition AB, Sweden IELA Committee Member

Sandi Trotter

Dean Wale, Ceva Showfreight - UK, United Kingdom

“Never more than in the current climate are we as members seeing the benefits of belonging to IELA. They have always been the industry’s reference point for issues such as best practice, compliance, training and networking but the leadership and vision they are currently demonstrating during the COVID-19 is inspiring. The #togetherstrong social media campaign quickly galvanised the members both in providing support and solidarity but more crucially by raising awareness to other industry stakeholders and influencers. The RELOAD Programme has seen members across the world collaborate in creating robust virtual dialogue (courtesy of our new best friend Zoom) to seek innovation and a roadmap to recovery. Our industry will bounce back and I look forward to working with the IELA Secretariat and members across the many working groups, learning from IELA training opportunities and networking within the association. It’s hard to believe it’s only 35 years ago a handful of visionaries set out their idea of creating an event logistics trade association in an attempt to bring together a community and raise standards but fast forward it’s now equally difficult to believe the individual members can live without membership of this dynamic organisation”.

THINK ADAPT TAKE ACTION COMMUNICATE DON’T THINK OUTSIDE THE BOX THINK LIKE THERE IS NO BOX SUCCEED

POWER OF COOPERATION

IELA THINK Forum 2.0 How Will Things Change after an Industry Restart?

The IELA THINK Forum 2.0 took place on Global Exhibitions Day 2020, June 3rd 2020, and focused on Winning Back Confidence in the Industry.

With the scheduled re-opening of businesses in many countries, the emphasis was on restoring the supply chain and primarily looking at what is needed to enable a positive start back to business in the

We invited a group of industry specialists to exchange their views and ideas and identify the areas where new standards and cooperation are necessary.

Last year’s Think Forum session at the our Congress in Venice addressed the subject of becoming more customer centric rather that product centric. As a follow-up to this podium discussion, the second edition «IELA THINK Forum 2.0» took place on GED 2020 day which celebrates and promotes the importance of the exhibition industry.

Moderated by Florent Jarry , AMR International, leading representatives of the industry were online in this discussion including:

Ricard Zapatero Camps , International Business Director of Fira Barcelona, member of the Executive Board of Fira Barcelona & member of the EMECA Board.

Giacomo Lucchini, Consultant and former Fiera Milano & UFI Operations and Services Committee Chair.

Markus Metzmacher, ifm electronic Gmbh with an international exhibitor’s perspective Guido Fornelli, Expotrans, IELA Chairman.

All participants gave a valuable view of the situation from their standpoint and you can find all details in this Press Release.

https://tinly.co/FtONv

THE POWER TO REDISCOVER

E- LEARNING Weekly E-LEARNING recorded sessions are available in the member section from previous IELA Events like the IELA Congresses (Dublin, San Francisco, Venice), the 2018 IELA Operations Summit & 2019 IELA Winter Seminar. Speakers include international keynote speakers like Peter Fisk, Mark Pollock and Patrick Schwerdtfeger, and industry partners like venue owners (Messe Frankfurt, Messe Dusseldorf) and airlines like Lufthansa Cargo.

IELA TOOLS

The Association is a source for specialist information in the industry and shares this content in the section REDISCOVER OUR TOOLS. Among the publications presented are IELA Training Manual, Venue Data Base, Customs Manual, IELA OH&S Guidelines, IELA Security Guidelines, IELA Sustainability Guidelines & the very first releases during the programme, IELA Combined Commercial Invoice & Packing List and the IELA On-Site COVID-19 Protocol .

There are similarly several White Papers available to solve shipping challenges when exhibiting worldwide.

FOR THE

By the time the first edition of IELA RELOAD had taken place, our industry was fully prepared and ready for September. Trade shows are safe places and act as motors to boost economic recovery . Very important is that trade shows have been officially differentiated from general mass events and mass gatherings. It is now clear that exhibitions are controllable happenings overseen by responsible professionals. With strict sanitary protocols in place and all partners collaborating closer than ever before, the restart is now dependent on developments with travel bans and the pandemic evolution in the next weeks/months.

With the goal in mind of emerging from this experience even stronger than before and with greater solidarity from both an individual perspective as well as with regard to its network, IELA will continue to accompany its members closely and reinforce its IELA RELOAD Programme with a second edition which started in September 2020. Each member has their own strengths and market characteristics and is responsible for adapting and extending their strategic approach to find a tailor-made business solution according to their needs. Keeping updated and exchanging information on a regular basis will be key in the decision-making process. IELA RELOAD Brainstorming sessions and discussions, together with extensive research information being made available, will support members in tackling the next stages in the economic rebound.

An impressive amount of positive feedback from the entire industry as well as from participating members at the first IELA RELOAD support our decision to continue with this invigorating tool to benefit members.

Later in this edition (starting from page 54 onwards), we present the second edition of the programme. We look forward to witnessing once again the dynamism and adaptability of members who have proven that working as a united force can become a strong tool to help overcome tough situations and find solutions for us all.

BEHIND THE SCENES OF

We all remember how the situation was back in April 2020 in lockdown, with high rising numbers of victims all over Europe and with Asia first starting to recover.

Following the overwhelming success of the #togetherSTRONG campaign which primarily showed the strength of the network, the team began exploring how we can make a difference by bringing our network out of isolation, continuing to be a supportive and empowering pillar for our members.

And so we listened... we succeeded in contacting IELA Members by phone, on all 5 continents in all 56 countries. Very soon we understood that the second step would be to re-create an inspiring and connecting platform, similar to that provided to our members on the occasion of the IELA Annual Congress. The main goal would be to give the opportunity to the network to anticipate, rebound and adapt to the new situation, limiting losses.

Last but not least, we understood the imperative need to build a United Front with all industry stakeholders for the opening again soon of our events in a safe, secure and successful way.

As a network of trusted logistics partners, experts in solving logistics challenges, we knew from the beginning that we could count on highly skilled volunteers with the will to face the , re-creating our member service offer so that the knowledge pool can be built.

As each member has their own strengths and market characteristics, it was key to highlight that there is not just one unique recipe or solution Every member could benefit from the brainstorming, regional discussions and have access to key research information. It is very important to point out that the responsibility and strategy approach remains on the shoulders of our members. The association was there to give them support and so, IELA RELOAD was born.

Event Design & Execution

The RECOVERY TALKS’ RECIPE: BRAINSTORMING

Live sessions and video recordings accessible via the IELA private zone.

+ ACCESS TO KEY INFORMATION

Research carried out by IELA to be shared with all members after each RECOVERY TALK.

+ OWN HOMEWORK

Indeed, the association has the duty to deliver insight and input, but every member is individually responsible for its own destiny.

As each member has their own strengths and market characteristics, there is no unique solution. Every member was able to benefit from the RECOVERY TALKS group discussions and have access to key research information, with the responsibility and strategy approach remaining on the shoulders of our members.

Join IELA RELOAD and embrace the !

The rebound programme ran from Monday to Thursday for 11 weeks, being divided into four areas:

E-LEARNING sessions: During lockdown, the request for personal training increased +150% worldwide. IELA already had a lot of content available on IELA TV that members’ employees were not using to a maximum so we decided to highlight one recording of past event sessions every Monday.

Regional IELA TALKS: We wanted to understand what was happening in all regions, listening and understanding in order to identify areas for action. At this point in time, the IELA Secretariat was calling IELA Members in different parts of the world and collaborating with key associations to create a global picture of the impact on the entire industry. Enlightening conversations took place which demonstrated that there was a need to open a discussion platform. With the support of the BOM and IELA Ambassadors, we approached potential internal and external speakers to participate.

We started the first regional talk by scanning the situation in Asia, reviewing the impact of the pandemic country by country.

One step after the other, having scanned the global situation and feeling much stronger with the support of our members and industry partners who answered positively to our call, we opened the regional discussion to the whole industry, inviting key stakeholders and their members to join their logistics partners in a common fight, Winning Confidence Back.

RECOVERY TALKS: the second main pillar was made by IELA Members for IELA Members. Who better than our own exhibition logistics experts to sit and brainstorm about how to implement successful and effective business measures to navigate through the shutdown and rebound periods. Everyone showed high levels of enthusiasm and energy and were dedicated to becoming an incubator for ideas in the future.

The magic recipe: 10 must-have ingredients to boost change

REDISCOVER OUR TOOLS: Since the launch of our new CONTENT STRATEGY in October 2016, an amazing number of E-LEARNING SESSIONS have been launched and the lockdown gave members the best opportunity to re-discover them all! Training content available in the IELA MemberZone became a great source for learning and we can recommend training content every week to open the gate to search for more.

Gaining clarity for the with a Rapid Revenue Recovery mindset

The second edition of our online recovery programme, IELA RELOAD 2.0 was launched on September 15th, with the opening of the IELA Operations Summit, and invites key stakeholders to collaborate and exchange on the NEW NORMAL in the NEW ERA of the Exhibition Industry, Winning Confidence Back.

Strengthened

by the success of IELA RELOAD from May to July 2020, we are now proud to present IELA RELOAD 2.0. This is the second part of our recovery programme which will run throughout the final quarter of 2020.

Proven to be a real INCUBATOR for ideas for the future, IELA RELOAD 2.0 will continue to spread the fighting spirit to empower IELA MEMBERS to succeed in the , anticipating & rebounding by limiting losses and boosting strengths in profitable service areas.

The programme is based on three pillars:

ONLINE 2020 IELA OPERATIONS SUMMIT - offering IELA Members live training sessions and small group discussions around Digitalisation of our Workplace and Rethinking Best Practice: The Impact of COVID-19 on Operations

IELA TALKS - online live sessions, focusing on collaboration with industry partner suppliers for the NEW NORMAL in the NEW ERA and stressing on Winning Exhibitor Confidence Back.

RECOVERY FILES - a selected content pool to boost resilience and readiness to face the

The Exhibition and Event Industry is one of the strongest communities in the world. It has demonstrated over the past months that collaboration and anticipation are the key words for the return of exhibitions.

Moderator

Speaker

BOERRIGTER

Speaker

Speaker

MONICA

Speaker

SIMON KIMBLE

Speaker

Speaker

Speaker

Having presented the IELA Programme for the next 2 months, the Association now sends out a call for collaboration to even more industry partners and associations wishing to participate in WINNING CONFIDENCE BACK!

IELA TALKS

The first season of IELA RELOAD focused on the situation of Organisers and Venue Owners during the lockdown. With exhibitions facing a re-opening, IELA will offer four IELA TALKS during , inviting industry partners to discuss the challenges in the re-opening phase

• The NEW NORMAL in a NEW ERA , co-hosted by IFES , moderated by Justin Hawes with Torsten Heinze , Jacqui Nel and Niseth Boerrigter.

• WINNING EXHIBITOR CONFIDENCE BACK, with Jörn Holtmeier.

• BOLD LEADERS 2020 LESSONS LEARNED FROM THE POST COVID-19-2020 RE-OPENING OF SHOWS, moderated by Ravinder Sethi with Wolfram N. Diener, Klaus Dittrich, Michael Duck, Douglas Emslie, Kai Hattendorf, Simon Kimble, Monika Lee-Müller and Anbu Varathan

• LOOKING AHEAD, co-hosted by IFES , new formats, models and strategies in the Event & Exhibition Industry. Panelists to be confirmed.

RECOVERY FILES

Boosting a culture of constant learning and commitment to transformation, we will be sharing a library of 23 RECOVERY FILES. In times of crisis, the approach is mainly based on professional development including external frameworks, guidelines and initiatives to inspire resiliency and take action.

The Event & Exhibition Industry steps up with solutions to serve customers and stick together - maybe like no other industry does. Meeting & connecting with people in order to engage in transformation is what makes the difference in our job. This industry has dealt with challenges in the past and will continue dealing with upcoming challenges in the future. t

We will always be ready to perform!

Serving

beyond expected standards, remaining the elite echelon of exhibition and event logistics providers is IELA’s leitmotif. One means of reaching this goal is in the form of the IELA Standards of Performance Survey, a benchmarking tool all IELA Members use to evaluate the performance of their counterpart export, domestic and onsite agents within Our worldwide network. In recognition of members’ achievements quantified by this survey, the IELA Standards of Performance Awards were brought to life.

This year the survey took place between January 15th - April 30th 2020. Due to the COVID-19 backdrop, it was not possible to stage an awards ceremony as in previous years during the yearly IELA Congress. In respect of social distancing rules, an online IELA Awards Ceremony 2019 was organised, last July 15th, to announce the winners. Many thanks go to David Palomo and Jatin Bharadwaj, Chair & Vice-Chair of the IELA Standards and Customs Working group, who copresented the awards announcement and added a humorous touch to the celebration. The actual awards will be handed over personally at the 2021 Congress. In the meantime the winners received their own hologram award accompanied by a certificate confirming their achievements.

The Membership welcomed the announcement of the awards which are a clear indication of the association’s determination to maintain its level of high quality service and expertise in the exhibition logistics industry.

The IELA Network remains a trademark for excellence and cohesion in the industry in these demanding times.

The Winners of the 2019 IELA Standards of Performance Awards are:

2019 Export Agent winners:

1st Place:

GBH EXHIBITION FORWARDING LTD, UK

2nd Place:

TWI GROUP INC. (CANADA), CANADA

2019 Domestic Agent winners:

1st Place:

ELF SHIPPING LLC, UAE

2nd Place:

MASSTRANS FREIGHT LLC, UAE

2019 On-Site Agent winners:

1st Place

WAIVER EXPO LOGISTICA DE FEIRAS

E EVENTOS LTDA., BRAZIL

2nd Place:

R.E. ROGERS (MALAYSIA) SDN BHD, MALAYSIA

2019 Best Export Agent Winners:

1st Place: GBH EXHIBITION FORWARDING LTD, UK

Michael Hunter

10 Orgreave Drive, Handsworth - S13 9NR Sheffield, United Kingdom +44 1142 690 641

www.gbhforwarding.com

“It is always a great honour to receive recognition from one’s peers and to receive this award is very special. We have been fortunate to have received a number of awards in the past, but this is the one that we always wanted. Credit goes to everyone in Sheffield that has worked tirelessly to provide the best possible service to our clients and partners around the world” said Michael Hunter , Managing Director of GBH Exhibition Forwarding Ltd after the Award announcement.

GBH Exhibition Forwarding Limited , based in Sheffield, UK, was established in 1976 with the primary function of providing a specialist exhibition forwarding service to British companies participating at overseas trade shows and exhibitions.

GBH now provides a comprehensive service to companies, trade associations and event organisers from all over the world. Recognition has been acknowledged by its peers as GBH has won an IELA Award on three occasions: 2017 Best Export Agent: 3rd Place, 2015 Best Domestic Agent: 2nd Place and 2014 Best Domestic Agent: 1st place.

2nd Place: TWI GROUP INC. (CANADA), CANADA

Sandi Trotter

3405 American Drive, Unit 11 - L4V 1T6 Mississauga, Ontario, Canada +1 905 812 1124

www.twigroup.com

“It is truly an honour to be recognised by our peers, agents and partners. Amazing that a small company can win this out of 150+ members, many of which are large multinationals. We have a small but very mighty team, all women and we have worked together for many years. To have our hard work recognised in this way is very gratifying. The power of IELA seeps through into each individual member!” said Sandi Trotter, Director of TWI Group Inc. (Canada) after the Award announcement.

TWI Canada started in 1989 in Ottawa and provide Canadian clients with shipping services to and from International, US and domestic shows, as well as import services to foreign exhibitors attending Canadian Shows and Events. Dedicated and built to handle any size show or event in Canada, they specialise in Concerts, Performances, Televised Events and specialty cross border customs clearance and movements.

TWI Canada is a CBSA licensed Customs Broker and not only a Proud Member of IELA, but also of the following organisations: AIAC Aerospace Industries Association of Canada, CIFFA Canadian International Freight Forwarders Association, CAEM Canadian Association of Exposition Managers.

Michael Hunter

Sandi Trotter

2019 Best Domestic Agent winners:

1st Place: ELF SHIPPING LLC, UAE

Irshad Khan

P.O.BOX 30344, Plot No. 598-869, Arenco Properties Street 41, Dubai Investment Park-1 - Dubai, United Arab Emirates +97 14 8834444

www.elfshipping.com

“We are proud to see the high level of trust and faith coming from our supporting partners and greatly respect having won yet another IELA Award as Best Domestic Agent 2019. This is certainly most refreshing news amidst the current pandemic. Thanks once again to the whole team who never let us down and make us proud yet again. Cheers!” was the statement from Irshad Khan, Vice President - Sales of ELF SHIPPING LLC following the Award announcement.

Already 2nd place winner of the 2018 Best On-Site Agent, 1st place in 2016 Best Domestic Agent & 1st place 2013 Best Domestic Agent, this IELA Member since 2013 receives its 4th Award to date. ELF Shipping LLC is an enterprise based in Dubai, UAE and specialises in providing logistics support for Exhibitions, Trade Fairs, Art Handling, International Music concerts, Symposiums, Conventions and Special Events.

2nd Place: MASSTRANS FREIGHT LLC, UAE

Byiju Daniel

Suite No. 201 & 212 - Al Asmawi Building, DIP, P.O. Box 127 315 Dubai, United Arab Emirates +971 48855902

“Thank you, dear Partners and Friends, for the great support and kindness you have shown Team Masstrans. We are truly humbled by the love and validation shown to us. This definitely lifts up our spirits and gives us a little more happiness in pandemic times. We truly love what we do and we promise to work even harder and be even better at it. Thank you IELA for this wonderful Platform” said Byiju Daniel, General Manager – Fairs & Events of Masstrans Freight LLC once the Award had been announced.

Masstrans Freight LLC – UAE A Proud IELA Member since 2013, is an ISO 9001:2015 Certified multi-modal functional freight forwarding company offering customised and hassle-free Fairs & Event Logistics Services in the UAE and all other GCC countries.

Speedy customs clearance & flexible on-site Services are at hand as the Logistics Partner to many Professionals around the Globe in all settings including Trade Fair Logistics, Media & Sports Logistics, Automobile & Special Events, Entertainment & Concert Logistics.

Masstrans is the one-stop shop for all Logistics needs and other Logistics Services including General Forwarding, Project & Heavy Lift Logistics, Warehousing & Distribution, Temperature controlled Storage, Industrial Packing & Moving Services and Freight Management Services.

Irshad

Manoj

Byiju Daniel

2019 Best On-Site Agent Winners:

1st Place WAIVER EXPO LOGISTICA DE FEIRAS E EVENTOS LTDA., BRAZIL

Marcelo Paradela

Rua Alfredo Pujol, 285, conj. 13/14 - 02017-000 São Paulo - SP, Brazil +55 21 24949310

www.waiverexpo.com

“It is a great honour for us to receive this important award!!” said Marcelo Paradela, Sports Event Director of WAIVER EXPO Logistica de Feiras e Eventos Ltda. once the Award announcement had been made. “It is the recognition of a lot of hard work and passion that we put in, not only on-site but in the whole service chain under our duty!! Thank you very much IELA Members, we will do our best to keep up the high standards!! Thank you very much IELA Team, always there for us with amazing work and ideas!! And thank you very much to the beautiful Waiver family, from whom we have full support and the inspiration to do our best!!”

Waiver is a leading company in Latin America, specialising in ontime sensitive cargo. With over 30 years of experience, the group manages complex projects, including but not limited to, Corporate and Trade Shows, Concert Touring, Family Shows, Sports, Fine Arts, Movie and Television projects, where time and reliability are of the essence.

Waiver Logistics has a skilled team with extensive global expertise in managing critical logistics missions and is ready to assist all customers with their specific project. Waiver offices are situated in Brazil, Chile, Colombia and Peru and are all members of the IELA Association.

2nd Place: R.E. ROGERS (MALAYSIA) SDN BHD, MALAYSIA

Mohd Rasyid

R.E. Rogers (Malaysia) Sdn Bhd No. 7, Jalan Warden U1/76 Taman Perindustrian Batu Tiga 40150 Shah Alam, Selangor, Malaysia +603 5510 8611

“This is again a major achievement and reflects the high standard we have set over the years which could not have been reached without the hard work and dedication of each and every member of Rogers Malaysia. Thank you everyone!” said Mohd Rasyid, Operations Director of R.E. Rogers (Malaysia) Sdn Bhd after the Award announcement.

Rogers Malaysia was established in 1985 and was the first company of its kind to exclusively handle international exhibition freight into Malaysia. They provide exhibition transportation, customs clearance and onsite handling services to both domestic and international exhibitors.

Today Rogers Malaysia is recognised as one of the market leaders in providing forwarding services to international companies taking part in exhibitions in Malaysia and throughout south east Asia and to Malaysian companies participating in overseas events.

Marcelo Paradela

Aurivan Silva Danilo Pacheco André Viotto De Souza Chiarato

Mohd Rasyid Bin Abdullah

Amir Hamzah Bin Andullah

Mohd Hafizzudin Noor Mohammad

CONGRATULATIONS!

“Each IELA Member is a winner through their professional world-class services to customers. Further to this, I am proud that our IELA winning team has nominated those who excelled in their intra-agent services. I congratulate the IELA Award Winners and am confident that their recognition will motivate them to outdo themselves next year” said Vicki Bedi.

This IELA Benchmarking tool provides control on the IELA Standards of Performance application and is part of the reason why IELA Members are not just logistics suppliers, but expert consultants and partners for all logistics questions regarding exhibitions and events. This unique tool benchmarks our members’ performances. The winner of each respective category – Domestic Agent, On-site or Export Agent – receives the Best Agent Award at the annual IELA Congress, the highest recognition of quality and professionalism within the Industry. t

David Palomo warmly celebrated the winners: “Congratulations to all IELA Members and especially to the winners. Please continue being yourselves and see you very soon!!!” – IELA strong – IELA Together

About IELA STANDARDS OF PERFORMANCE SURVEY

Vicki Bedi, 2018-2020 IELA Chairman

David Palomo, Chairperson of the IELA Standards & Customs Working Group

Jatin Bharadwaj, Vice-Chairperson of the IELA Standards & Customs Working Group

Head Up IELA Strategy in the

The 2020 IELA General Assembly took place last August 28th 2020 via a Zoom meeting and the results of the 2020 IELA Elections were:

• 4 new exhibition Logistics leaders join the IELA Board of Management.

• Lena Widman joins the IELA Committee.

• Guido Fornelli has been elected as 2020-2022 IELA Chairperson.

n its efforts to be well equipped for the

I, IELA welcomes new leaders joining top decision-making positions. The Association greets new members on the IELA Board of Management (BOM) and IELA Committee and announces the appointment of the new IELA Chairperson.

IELA 2020-2021 Board of Management:

The newly-formed IELA 2020-2021 BOM welcomes 4 new faces this year for a 2-year term. The following individuals are all recognised leaders in the exhibition logistics industry and already involved in the association’s activities:

• Matthias Dornscheidt

Vice President Global Fairs & ExhibitionsSchenker Deutschland AG, Germany

• Alexandra Erdmann

CEO - Swiss Expo Logistics Ltd., Switzerland

• Daniel Mithran

Director - JIM Project & Expo Logistics (M) Sdn.Bhd, Malaysia

• Jacqui Nel

Director - EF-GSM South Africa, South Africa

As newly-elected members, their longstanding industry experience and innovative visions are anticipated with enthusiasm as IELA steers towards the future.

It is both a privilege and an honour to serve the association as a Board Member. I am also happy to work with all the newly elected Board Members and I am convinced we do have a pretty good mix of ‘fresh blood’ and experienced Board Members, to enable us to bring the association forward”.

Insight and support will also be provided by:

the following two members who have been re-elected for a two-year term:

• Guido Fornelli , Managing Director - Expotrans S.p.A., Italy

• Christoph Rauch , Managing Director - BTG Messe-Spedition GmbH, Germany and the BOM Members remaining for one more year are:

• Mariane Ewbank , Director of Fulstandig Shows e Eventos MC Ltda, Brazil

• Jim Kelty , Business Development, Airways Freight Corporation, USA

• Emmanuel Pitchelu , Director of E.S.I. Expo Services International, France

• Sandi Trotter , Director of TWI Group Inc. (Canada), Canada

2020-2022 IELA Chairperson:

was elected as the new IELA Chairperson for a period of two years. Guido has been involved with the Association since 1992 and joined the IELA BOM for the first time in 2003.

After the announcement of the results, Guido Fornelli stated:

“I’m honoured to be the Chairperson of our Association and look forward to starting work with the new elected Board. It is amazing to see that distance didn’t dampen, but even increased, our enthusiasm for involvement and participation in IELA life during the last months.

The Digital Assembly and e-mail vote are definitely an experience of a new kind this year. I strongly hope we’ll not need to repeat it in the future!!!

It is indeed so sad that we did not get the chance to meet in person as usual and have to shift to our interesting Zoom meetings. Let’s hope we can step into a next year and resume the work we love and which we are used to handling so successfully.

I can assure you that myself, the IELA Board and Elizabeth’s Team are restless to continue on project development and to deliver the value we all need to overcome the Pandemic with new ideas, new tools and new platforms for the new era!”

Christoph Rauch : “Thank you so much to all the members for trusting me with their votes!

The 2020-2021 IELA Committee:

During the General Assembly, Lena Widman , Managing Director - OnSite Exhibitions AB, Sweden, was elected as new Committee Member, joining Greg Keh , COO of TWI Group Inc., USA and Ravinder Sethi , Managing Director of R.E. Rogers India Pvt. Ltd., India., to form the 20202021 IELA Committee.

Matthias Dornscheidt:

I am very happy to join the IELA Board and look forward working with this great team. We need to listen to our members and strive towards (re-)defining IELA’s benefits to a changing industry and focusing on expanding member benefits to make an IELA Membership even more beneficial”. t

Elizabeth Niehaus

Executive Officer of IELA confirmed:

“The poses new challenges to the event value chain. The exhibition and event industry is a truly global industry made of resilient, creative and strong people. It’s the factor People which is the answer to all new threats. A great example is the new IELA Board of Management, ready to take decisive actions and launch a formal transformation programme for the Association.

Jacqui Nel:

Winston Churchill saying

We are particularly proud that women leaders make up 40% of Management. They will be a source of inspiration to ignite IELA activities from another perspective, bringing their fresh input, ideas and initiatives to drive IELA into the future.

The IELA trademark stands for excellence and cohesion in the industry. IELA is committed to the industry and to its members and is determined to actively promote the paramount role of events and exhibitions for all economies worldwide more than ever”. t

Thanks again to Vicki Bedi and Feyzan Erel for their dedication to our Association

“Every association depends on its members and being actively involved is key to success.

“Continuous effort – not strength or intelligence –is the key to unlocking our potential”. t

IELA COMMITTEE (from left to right): LENA WIDMAN, RAVINDER SETHI and GREG KEH

RETHINKING BEST PRACTICE: The impact of COVID-19 on OPERATIONS

The 3rd Edition “OPERATIONS SUMMIT 2020” went online, re-imagining Event & Exhibition Logistics by engaging a problem-solving objective approach. The IELA training event rewards teamwork & the New Generation’s vision of the in the industry.

Last Wednesday September 30th saw the final session of the online 2020 IELA Operations Summit where IELA, the International Exhibition Logistics Association, announced the winning IELAOS20 Best Performance Team . Congratulations go to Eva Kutka , Agility Fairs & Events Pty Ltd. Australia; Fabio Dalmo, Expotrans SpA Italy and Abhishek Shukla, PS BEDI & CO PVT LTD India for their great performance, and to their mentor , Sudhir Dhavan, R.E. Rogers India Pvt. Ltd. All students will receive a certificate of attendance and all members of the winning Team Group 4 were rewarded with complimentary registration for the 2021 IELA Congress and Partnering Event.

Over a period of two weeks consisting of live and breakout sessions organised by the IELA Education & Training Working Group chaired by Bas Wiendels, Valverde B.V. The Netherlands, the 74 students participating in this dedicated training event for operational exhibitions logistics staff were divided into 17 groups to present their vision of the New Now in the Exhibition Industry and the impact of COVID-19 on Operations

Speaker

RETHINKING BEST PRACTICE?

THE IMPACT OF COVID-19 ON OPERATIONS

Campfire by Elizabeth Niehaus

IELA Executive Ofiicer

Speaker

POST COVID-19 GUIDELINES

ANALYSIS OF NEW REGULATIONS & BEST PRACTICES

by David Palomo

IELA Standards & Customs Working Group, Chair

Gaining clarity

the issue

TAKE AWAY

revenue recovery

Perseverance TAKE AWAY

Speaker

INSPIRATION CAME FROM OUR EXPERT GUEST SPEAKERS: Risk Mitigation plan

BEST PRACTICE POST COVID-19 FIRA BARCELONA

by Jordi Estruga

Guest Events Operations Director, Fira Barcelona, Spain

Restore activity

Speaker DIGITAL AND TECHNOLOGY TRANSFORMATION

by Stephan Forseilles

Head of Technology and Digital Transformation, Easyfairs, Belgium

Fast changing environment

Implementation Planning

Be flexible

Effects on society and industry

Friend or FOE?

Going Hybrid Innovation

Captivated audience

Business Model

TAKE AWAY TAKE AWAY

Guido Fornelli, IELA Chairperson, congratulates the Winners and all participants by saying “the Online IELA Operations Summit has been an amazing platform for listening to stimulating talks and analysis on the changes and the future of our industry.

This event is ideal proof of our resilience as operations people, logisticians, true on-site professionals used to working long hours and tiring days, never losing focus on finding solutions for all our clients, friends always ready to accept new Challenges including adapting to increased digitalisation at work and offering more diversified services as a result of this COVID Pandemic.

Congrats to all the participants, to Bas and Elizabeth who made it happen!”

Bas Wiendels, Chairman of the IELA Education and Training Working Group, stated “Today about one year ago I came up with the theme for the Operations Summit “Digitalisation of our Workplace”, not knowing and realising the relevancy of it for the time to come.

When we had to postpone our physical event earlier this year in Bangkok, I thought lets join for the General Assembly in June in Cape Town, still not realising the real impact of it all.

I am a real-life person. I quickly get bored in general, especially online, and even more when it is in real life because you cannot skip the content with the touch of a button.

But honestly speaking, I must say I did enjoy my first live event and Yes, I do believe that this will be an add-on for our industry.

It brings us so much closer in such an easy way”.

TAKE AWAY TAKE AWAY TAKE AWAY

TAKE AWAY TAKE AWAY

Speaker Speaker Speaker Speaker

TAKE AWAY TAKE AWAY TAKE AWAY TAKE AWAY TAKE AWAY

Differentiation from mass gatherings Sanitary Authorities Local government Implementation of new safety concept

Speaker

Additional information,

BEST PRACTICE POST COVID-19 CARAVAN SALON 2020

by Stefan Koshke Director Caravan Salon, Messe Düsseldorf, Germany

by Ian Hume Director Logistics and Site Service, Messe Düsseldorf, Germany

by Claus Hölzer Branch Manager, DB Schenker Düsseldorf, Germany

by Andreas Simon Head of Domestic Fairs & Events DB Schenker Düsseldorf, Germany

TAKE AWAY TAKE AWAY TAKE AWAY

Hygiene and infection protection concept

Coping with changes Winning confidence back Best practice

TAKE AWAY TAKE AWAY

An Open mind & Boldness

Fresh start with

TRANSITION TO DIGITAL

by Naud Becker

Director of Congresses & Associations, MCI Amsterdam, The Netherlands

Strong Base Digital solutions as vital organs

Fast, Flexible & Inspirational

Build on your expertise

The Next Level

Finding new ways of adding value

Plan for both online & offline fans

TAKE AWAY

No.

No. of

GROUP 1 Mentor

Lisa Xu

Brendan Gow

Class of

Transit Air Cargo Singapore Pte. Ltd., Singapore

Agility Fairs & Events Pty Ltd. Australia, Australia

Mohd Farid Abdullah Agility International Logistics Pte Ltd, Singapore

Monelisi Gaji

EF-GSM South Africa, South Africa

Angelica De Guzman FILS International Freight & Logistic Services LLC, UAE Le Minh Khoi AEL TRADING & SERVICE CO., LTD., Vietnam

GROUP 3 Mentor

Jatin Bharadwaj

Donna Tschuck

Chandra Ganesh Thamby Rajah

PS BEDI & CO PVT LTD, India

Agility Fairs & Events Pty Ltd. Australia, Australia

Felix Expo Logistics (M), Malaysia Mohamad Dib ONSITE Trading & Services W.L.L., Qatar

Thahseer Ahmed FILS International Freight & Logistic Services LLC, UAE Pham Quang Truong AEL TRADING & SERVICE CO., LTD., Vietnam

GROUP 4 Mentor

Sudhir Dhavan

Eva Kutka

Abhishek Shukla

R.E. Rogers India Pvt. Ltd, India

Agility Fairs & Events Pty Ltd. Australia, Australia

PS BEDI & CO PVT LTD, India

Fabio Dalmo Expotrans SpA, Italy

GROUP 6 Mentor

Fiona Ostoja

Heath Rego

Deborah Muscat

Imran Nazir

Agility Fairs & Events Pty Ltd. Australia, Australia

Agility Fairs & Events Pty Ltd. Australia, Australia

Agility Fairs & Events Pty Ltd. Australia, Australia

ONSITE Trading & Services W.L.L., Qatar

Thula Khumalo EF-GSM South Africa, South Africa

Napatsawan Pengkleub Elite Transportation Services Ltd, Thailand

Speaker

Speaker

Speaker

Speaker

GROUP 7 Mentor

Alessandra Dellavedova

Jason Stuckey

Expotrans SpA, Italy

Agility Fairs & Events Pty Ltd. Australia, Australia

R.E. Rogers India Pvt. Ltd, India Amir Hamzah Bin Andullah

Prajakta Raut

R.E. Rogers (Malaysia) Sdn Bhd, Malaysia Steven Ma Sinotrans Beijing Company, P.R. China

GROUP 8 Mentor

Bas Wiendels

Valverde B.V., The Netherlands

Agility Fairs & Events Pty Ltd. Australia, Australia Neha Nijhawan

Michael Barker

PS BEDI & CO PVT LTD, India

Isamu Kakinuma Nissin Corporation, Japan Mohammed Manzir

ONSITE Trading & Services W.L.L., Qatar

GROUP 9 Mentor

Alexandra Erdmann

Swiss Expo Logistics Ltd., Switzerland

Agility Fairs & Events Pty Ltd. Australia, Australia Norliana Omar Felix Expo Logistics (M), Malaysia Zeynep Kaymas EKOL Lojistik AS, Turkey

Nathan Doyle

GROUP 10 Mentor

Alessandra Dellavedova

William Fuentes

Rajan Rawat

Expotrans SpA, Italy

Agility Fairs & Events Pty Ltd. Australia, Australia

PS BEDI & CO PVT LTD, India

KEMI - LEE Co., Ltd, Korea Royscheider Hermawan

Lauren Jeong

R.E. Rogers (Malaysia) Sdn Bhd, Malaysia

GROUP 11 Mentor

Marzena Zawadzka-Szulc

Mira Luplow

Andre Viotto de Souza Chiarato

Universal Express Sp. z.o.o., Poland

Agility Fairs & Events Pty Ltd. Australia, Australia

WAIVER EXPO Logistica de Feiras e Eventos Ltda., Brazil Randi Smit Airways Freight Corporation, USA

Speaker Speaker

Speaker

Speaker

Speaker

GROUP 12

Mentor Kim Valdes

Class of

Cargolive S de RL de CV, Mexico

Agility Fairs & Events Pty Ltd. Australia, Australia Claudia Almeida Fulstandig Shows e Eventos MC Ltda, Brazil Danilo Pacheco Espildora

Karli Ruhle

WAIVER EXPO Logistica de Feiras e Eventos Ltda., Brazil Carolina Díaz Cargolive S de RL de CV, Mexico Alan Guerreo New Age Of International Business S.A. de C.V., Mexico

GROUP 13 Mentor

Sandi Trotter

TWI Group Inc. (Canada), Canada

Agility Fairs & Events Pty Ltd. Australia, Australia Johanna Romero Cargolive S de RL de CV, Mexico Xochitl Cruz New Age Of International Business S.A. de C.V., Mexico Arturo Ortiz Ríos New Age Of International Business S.A. de C.V., Mexico Leslie Lewis Airways Freight Corporation, USA

Tony Bryant

GROUP 14

Mentor Chiara Rossolimo

Bergamini

OTIM Spa, Italy

Agility Fairs & Events Pty Ltd. Australia, Australia Louis Dodgson Agility Fairs & Events Pty Ltd. Australia, Australia

Lachmini Daehler

Luca Re Depaolini Expotrans SpA, Italy Adil Sekkat Expotrans SpA, Italy María Pinilla Resa Expo Logistics, Spain

GROUP 15

Mentor

Mariane Ewbank

Fulstandig Shows e Eventos MC Ltda, Brazil

Gus Craig Agility Fairs & Events Pty Ltd. Australia, Australia Maximilian Trimborn Agility Logistics GmbH (Germany), Germany

Ali Raza

PS BEDI & CO PVT LTD, India

Harinder Singh PS BEDI & CO PVT LTD, India Angela Gagliardi Expotrans SpA, Italy

Mohammed Nooruddin ONSITE Trading & Services W.L.L., Qatar

GROUP 16 Mentor

Emmanuel Pitchelu E.S.I. Expo Services International, France

Miles Savage Agility Fairs & Events Pty Ltd. Australia, Australia Anja Pruess Expotrans SpA, Italy Magdalena Drewek Universal Express Sp. z.o.o., Poland Daan Geerlings Valverde B.V., The Netherlands

GROUP 17 Mentor

Bas Wiendels Valverde B.V., The Netherlands

Ima Dolan Interflow Logistics Ltd, Ireland Carlotta Balboni Expotrans SpA, Italy Szymon Wałczyk Universal Express Sp. z.o.o., Poland Konrad Skowronski Swiss Expo Logistics Ltd., Switzerland

GROUP 18 Mentor

Jorge Reina Resa Expo Logistic, Spain

Erika Koski

Suomen Messulogistiikka Oy, Finland Eva Sabio Clamageran Foirexpo, France Edoardo Fornelli Expotrans SpA, Italy

Daymé Pérez Linares Comarfex Logistica de Ferias S.L., Spain Floris de Kok Valverde B.V., The Netherlands

GROUP 20 Mentor

David Palomo

Shrenik Jain

Suomen Messulogistiikka Oy, Finland

PS BEDI & CO PVT LTD, India

Laura Arcolin Expotrans SpA, Italy Mirella Giardina Expotrans SpA, Italy Silvia Iranzo Resa Expo Logistics, Spain Selin Taniyan Swiss Expo Logistics Ltd., Switzerland

Speaker

Speaker Speaker

Speaker

Find the winning team presentation on Rethinking Best Practice: The Impact of COVID-19 on Operations in replay

In their presentation, the members of the winning Group 4, emphasised how this exercice had been a valuable experience for them both personally and professionally: “It has been such an experience to be part of this first ever digitally organised IELA Operations Summit 2020. We learned from the interesting Guest Speakers, from IELA itself and from our wonderful mentors. We shared experiences with so many people from so many countries and heard many success stories to regain trust in our industry. We also grew fast with the

We made friends and connections across the globe, gained new expertise and leave this OS with the knowledge that together and with a positive mindset, we can make tomorrow bright again. The take away of Best Practices will not remain limited to the participants but will benefit our entire Logistics World and we are fortunate to have participated and contributed to such an important event. Once again a big thank you to all those involved and to the entire IELA Community, of which we are so proud to be a part.”

Sudhir Dhavan , R.E. Rogers India Pvt. Ltd , mentor of Group 4 warmly congratulated the Team “for a great first virtual OS2020. Your hard work as a team was the best example of this success and it sent a strong message.

Congratulations to the other winning teams and all who participated and shared their expert knowledge. Thank you IELA for this ideal platform to explore and get the best out of each participant”.

Our Mentors

Tony Bryant , Agility Fairs & Events Pty Ltd. Australia; Leslie Lewis, Airways Freight Corporation USA; Johanna Romero , Cargolive S de RL de CV Mexico; Xochitl Cruz and Arturo Ortiz Ríos, New Age Of International Business SA de CV Mexico.

The group was mentored by Sandi Trotter, TWI Group Inc. (Canada), Canada.

Lachmini Daehler and Louis Dodgson, Agility Fairs & Events Pty Ltd. Australia; Adil Sekkat and Luca Re Depaolini, Expotrans SpA Italy and María Pinilla Gómez, Resa Expo Logistics Spain.

The group was mentored by Chiara Rossolimo Bergamini, OTIM Spa, Italy.

MASTERING CAME FROM OUR 15 MENTORS:

The final exercice was for all groups to present live online for 10 minutes to all students and mentors, mastering the art of the transition to digital. This was usually a face-to-face activity in the past at previous IELA training events.

Following a comprehensive evaluation of the groups by the 15 event mentors, the Association was proud to congratulate Group 4 for their excellent performance.

from left to right:

David Palomo - Suomen Messulogistiikka Oy, Finland

(GROUP 20)

Marzena Zawadzka-Szulc - Universal Express Sp. z.o.o., Poland (GROUP 11)

Jorge Reina - Resa Expo Logistic, Spain (GROUP 18)

Alexandra Erdmann - Swiss Expo Logistics Ltd., Switzerland (GROUP 9)

Sudhir Dhavan - R.E. Rogers India Pvt. Ltd, India (GROUP 4)

Mariane Ewbank - Fulstandig Shows e Eventos MC Ltda, Brazil (GROUP 15)

Sandi Trotter - TWI Group Inc. (Canada), Canada (GROUP 13)

Fiona Ostoja - Agility Fairs & Events Pty Ltd. Australia, Australia (GROUP 6)

Bas Wiendels - Valverde B.V., The Netherlands (GROUP 8 + GROUP 17)

Alessandra Dellavedova - Expotrans SpA, Italy (GROUP 7 + GROUP 10)

Kim Valdes - Cargolive S de RL de CV, Mexico (GROUP 12)

Chiara Rossolimo Bergamini - OTIM Spa, Italy (GROUP 14)

Emmanuel Pitchelu - E.S.I. Expo Services International, France (GROUP 16)

Lisa Xu - Transit Air Cargo Singapore Pte. Ltd., Singapore (GROUP 1)

Jatin Bharadwaj - PS BEDI & CO PVT LTD, India (GROUP 3)

Bas Wiendels

IELA ON-SITE COVID-19 PROTOCOL

released in June 2020

Last June 26th 2020, IELA presented its COVID-19 Protocol: a step-bystep practical guide and safety recommendations from IELA for the Exhibition Logistics Industry in the

Spearheaded by the IELA Standards & Customs Working Group, these guidelines have been drawn up as a practical tool for all parties involved in on-site work specifically in the exhibitions industry.

“With the COVID-19 pandemic gripping the entire world, safety of each and every individual is of the highest priority” said former IELA Chairperson Vicki Bedi.

IELA has displayed leadership abilities and commitment to excellence in its role as a very responsible pillar of the events industry, to give support to its members and all individuals working in the entire exhibition industry which was, in June, entering slowly but surely into the next opening phase.

As a practical tool, IELA presented the IELA ON-SITE COVID-19 Protocol which

recommends the measures and behaviour to adopt in an on-site work situation specific to the exhibition logistics environment.

IELA accompanies its members in their everyday work, now under adapted circumstances. Keeping in mind the safety of logistics teams and all those present on show sites, this document highlights various aspects to be addressed from basic hygiene matters to more complicated delivery situations, where close collaboration and interaction is unavoidable amongst on-site workers, but where social distancing now has to be ranked as the top priority.

David Palomo

Available online in the IELA Member Zone and on the Organiser & Exhibitor Portals on:

IELA EXHIBITOR PORTAL

IELA ORGANISER PORTAL

About IELA Publications:

IELA Sustainability Guidelines

1st edition, October 2019

By applying this protocol, IELA Members are positioned ready, even before the actual opening of events in their own country, making sure that the exhibits and stand material arrive safely and punctually at show sites & booths, way before the ribbons are cut. It is therefore imperative that working teams follow these guidelines to ensure the success and safety of events.

This protocol covers a wide spectrum of daily working functions and results from the hard work put in by IELA’s Standards & Customs Working Group (S&C WG).

David Palomo, Chairperson of the IELA S&C WG, comments “Since the COVID-19 pandemic made its appearance, the Standards & Customs Working Group identified the need to make a difference and began work on this protocol. It has been a challenge for all collaborators in the group. Great professionalism, collaboration and hard work, together with strong support from the BOM, have enabled us to create this essential guide which equips us to face both the universal problem now as well as be forewarned and informed of future difficult situations at all times”.

The IELA Occupational Health & Safety Guidelines

2nd edition, September 2019

The IELA Security Guidelines

1st edition, October 2018

The IELA COVID-19 Protocol

again demonstrates IELA’s

events industry.

SEPTEMBER 9th - OCTOBER 8th

First BOM Meetings post 2020 elections

On September 9th and October 8th the first and second meeting of the IELA Board of Management took place.

The group welcomed the new members and appointed Sandi Trotter as IELA Vice-Chairperson and Daniel Mithran as IELA Treasurer.

The new IELA Board of Management is ready to take decisive actions and launch a formal transformation programme for the association.

SEPTEMBER 1st - FIRST MEETING

Committee welcomes Lena and thanks Markus

On September 1st 2020, the First meeting of the 2020-2021 IELA Committee took place with Ravinder Sethi, Greg Keh, Lena Widman and former Committee Member, Markus Eichenberger who was present as a guest during the first part of the meeting.

Committee Meeting report:

As a newly-elected Member of this trio, Lena was officially welcomed to the Committee who congratulated her on her election before discussing the Committee’s domain (Articles and By-Laws), the Membership and the financial health of the Association.

Markus, who did not apply for re-election, explained his role and this years’ experience before saying farewell.

On behalf of the Committee Members and the complete IELA Membership, Ravinder Sethi warmly thanked Markus “for his leadership, common-sense wisdom and guidance. His role in making sure that this GA happened during COVID-19 times was instrumental!”

Each role as Committee Member was explained and the position of each member was defined:

- Ravinder Sethi was unanimously elected as Chairperson of the Committee and graciously accepted.

- Greg Keh continues in his role as IELA Committee Spokesperson.

- Lena Widman has accepted the role of being the main liaison in Europe for audits and meetings with the Secretariat as well as taking on the task of communicating with IELA Attorneys should this be required. t

AEFI videos went viral

At the end of June 2020, AEFI produced two videos with the aim of enhancing the irreplaceable capacity of our exhibition system. Concentration was on conveying Italian excellence around the world and therefore boosting the economy. The videos went viral with over 1 million views and almost 4 million impressions for the first and a total of almost 800 thousand impressions for the second. All event professionals should take a few moments to take a look at them.

The first video in the AEFI project for #GED2020 “Voce dal Cielo” was launched on May 1 st and takes the form of a symbolic “prelude” to Global Exhibitions Day. t

EEIA Papers for Brussels

European Exhibition Industry Alliance

Brussels, Belgium

March to September 2020

Since the beginning of the pandemic, the EEIA has been advocating for the industry with the all Institutions of the European Union. EEIA is a cooperation between the European Members of The Global Association of the Exhibition Industry UFI and the Members of the European Major Exhibition centres Association EMECA.

Activities have concentrated firstly on lobbying for support and recognition of the exhibition industry in lockdown and during the last few months, for the reopening of exhibitions, differentiating the industry from mass-gathering events.

Since March 2020 EEIA has addressed a series of Position Papers to EU institutions in order to draw attention to the key role our industry will play in the economy’s recovery. Emphasis has been on the need for support, and most importantly, the need for a planning horizon stating dates for reopening as well as for lifting travel restrictions in the EU and internationally.

The following EEIA Position Papers were co-signed by EMECA, UFI, EVVC, IELA, IFES, LiveCom Alliance:

September 22nd - Creating perspectives for the exhibitions and events industry by urging the EU’s institutions and governments to swiftly agree on harmonised rules, reciprocity and embrace common intelligent measures enabling free movement and a maximum of travel under the best health conditions within the EU and worldwide. Exhibitions and business events are key to rebuilding economies – international business travel for the purpose of attending such events is vital. https://bit.ly/3ll32wM

April 24th 2020 – Position Paper co-signed by EMECA, UFI, EVVC, IELA, IFES, LiveCom Alliance – highlighting the importance of exhibitions and events for the economic recovery and proposing health & safety as well as economic measures for a safe and successful restart. https://bit.ly/30pKkML t

Weizsäcker

IAEE Announces Virtual and In-Person Hybrid Format for Expo! Expo!

Association of Exhibitions and Events

USA

IAEE announced that Expo! Expo! IAEE’s Annual Meeting & Exhibition 2020 will be produced as a hybrid event to include a virtual online experience as well as a live, face-to-face experience. This year’s Expo! Expo! will be held on December 8 th – 10 th at the Kentucky International Convention Center (KICC) in Louisville, Ky.

The cost for virtual Expo! Expo! attendees to receive an all-access pass, including all live and on-demand content, will be $299 USD for IAEE Members. There will also be options for member organisers to attend the marketplace portion of the platform at no charge.

IAEE recently launched a new marketplace within its online member communities – MemberLink, the Virtual Exhibitions and Events Marketplace. This new marketplace provides a platform for virtual event solution-providers to connect with IAEE show organisers

The power of a united Industry voice & cooperation in South Africa

SA Events Council

Africa

2020

The SA Events Council, co-host of the IELA RELOAD Winning Back Confidence Africa session , is a newly-formed alliance created in March 2020 by seven South African associations with the aim of taking on the advocating role with one single united voice. This council has continually kept up efforts to make the Government fully aware of the effects that the pandemic has on the social economy and the consequent impacts of the shutdown in the exhibition industry.

Through targeted media interviews & the proactive lobbying of stakeholders and the Government, the SA Events Council is highlighting the adverse effects of COVID-19 on the local Industry sector, stressing on the fact that collaboration, smart work and call-to-action are critical in these times. The strength is in having consolidated efforts & speaking with one voice for the Industry. Reciprocity makes long-lasting relationships and exchanges possible & improves the accessibility amongst Associations.

More information in the interview with Glenton De Kock on page 94.

We look forward to future collaboration with them on new projects.

Bowman

Monica Lee-Müller elected as UFI President for

“Glocalised” format for the UFI Global Congress 2020

UFI

Paris, France

July 30th 2020

Monica Lee-Müller was elected last August 2020 by the UFI Board of Directors as President of UFI for 2021-2022, completing the trio of outstanding exhibition industry leaders. This position will become effective at the conclusion of the 87th UFI Global Congress, which will take place from November 15 th to 20 th 2020.

The UFI Presidential Trio for the 2020-21 term:

• Mary Larkin (Diversified Communications, Portland, Oregon, U.S.), outgoing president

• Anbu Varathan (Indian Machine Tool Manufacturers’ Association – IMTMA, India), president 2020-21

• Monica Lee-Müller (managing director of Hong Kong Convention and Exhibition Centre (Management) Limited (HML), Hong Kong), incoming president

Monica has been active in UFI for many years, supporting the association’s mission and driving developments, especially on diversity and sustainability projects. She has served as a board member of UFI for the past 12 years. t

Mina El Fazazi

Head of Global Marketing and Communications mina@ufi.org

www.ufi.org

Under the main theme of “Resilience”, the 87th UFI Global Congress will take place in a ‘glocalised’ format this year in response to COVID-19. Scheduled in different destinations as well as online during the course of one week, there will be physical attendance in three locations:

• In Dubai, UAE (Sunday November 15 th to Monday November 16 th)

• In Basel, Switzerland (Wednesday November 18 th to Friday November 20 th)

• In Hong Kong (dates to be announced)

And Online, from Sunday November 15 th to Friday November 20 th

UFI is committed to holding the Global Congress this year, as they believe it is their role and responsibility to provide a trusted platform to connect and bring together the industry. Their motto is “Only when we come together, can we learn, inspire and deliver our best”.

Registration is now open: www.ufievent.org/uficongress2020

The 2020 Congress host, the Oman Convention & Exhibition Centre (OCEC), will now host the event in 2022. In 2021, the UFI Global Congress will take place in Rotterdam. t

Mina El Fazazi

Head of Global Marketing and Communications mina@ufi.org

www.ufi.org

BARCELONA VENUE

MARC SERRA ARNAU

COLLABORATION

PAVES THE WAY TO MAKE EVENTS SAFE

Fira Barcelona announced at the end of May 2020 that they are getting ready for the return of autumn trade fairs following a new protocol. Collaboration at all levels of the exhibition supply chain is key in providing a safe environment for

and

at

DIRECTOR

Marc Serra Arnau FIRA BARCELONA VENUE SERVICES DIRECTOR

Following the release of the IELA ON-SITE COVID-19 Protocol and the IELA Forum 2.0 organised on GED2020 featuring Fira Barcelona Business Director, Ricard Zapatero Camps as Guest Speaker, we interviewed the Venue Services Director, Marc Serra Arnau in July 2020.

IELA: Which are now the 3 main priorities for getting prepared for re-opening?

Marc: First of all, we are facing the challenge of COVID-19 with full responsibility. Responsibility in two senses: the responsibility of operating our venue and our business in the safest way possible and the responsibility of being a key factor in the recovery of the economy. Trade shows, once again, will be key for economic recovery.

Our second priority is to be credible. Credible to the authorities, proving that we have analysed and mitigated all risks related to COVID-19. At the same time, we need to be credible to our clients, exhibitors and visitors. Apart from being safe, our value proposal is worthwhile.

Finally, we are continuously monitoring and working with our employees, partners and suppliers in order to make sure that our supply chain is prepared for the activity, despite these months of low activity and lockdown.

IELA: How is life during COVID-19 regarding trade shows in terms of square metres?

Marc: Obviously one of the COVID-19 consequences, at least in the short term, is going to be the reduction

in the capacity of venues. We are adapting it to the 2m of social distancing that WHO and national authorities are requesting. InFira Barcelona we are addressing the issue of capacity in detail. From a planification and design perspective, in general we make sure that personal distance is guaranteed by limitation of the capacity of our halls. In more detail we are identifying potential crowded zones in each show layout.

From an execution & operation perspective, we will use technology, people and physical obstacles as well as signalling to control that the recommended distances are kept. It won’t be easy, but we think it is definitely possible with the empathy and collaboration of exhibitors and visitors.

IELA: Which sanitary measures are you implementing to keep venues safe?

Marc: According to medical studies, COVID-19 spreads through the dissemination of airborne droplets, from person to person and person to objects. Cleanliness, personal distancing and self-protection are the key elements rooted in the new normal situation.

In order to deploy the health and safety measures correctly, at Fira Barcelona we are carrying out an

ambitious risk assessment, with the participation of the risk management company AON and also with the medical advice of Hospital Clínic, the biggest public hospital in Barcelona.

Every single risk of COVID-19 propagation we could generate during a trade show at our venues has been identified. We have obtained hundreds of points of risk and have identified mitigation strategies for each and every one of them.

In the same vein as we generally deal with every aspect of our operations, a 360-degree strategy is key in perfectly identifying the risks, designing countermeasures in order to be capable of control, auditing and improving when executing.

IELA: How do you plan on managing traffic and crowd control?

Marc: Reduction of capacity will for sure ease traffic and crowd control management. Technology will play an important role too.

At Fira Barcelona we have commonly used capacity control through cameras equipped with IA and installed in accesses in order to know at every moment the amount of people we have in each hall.

This technology, used until now at certain shows (especially B2C shows) where capacity was critical, will become part of the new normal even for B2C shows.

Apart from that, we are proposing to separate through signalling all flow directions in the aisles and complement that with the deployment of traffic managers at the main crossroads within the shows.

IELA: Fira Barcelona is part of the EMECA Security Working Group. Which are the major projects and do you already have some first results?

Marc: From the EMECA Security Working group we have tried to help the industry with general guidance of how to tackle COVID-19 risks. We have published a paper entitled Anti-Covid19 measures at the EMECA exhibition venues with the aim of presenting general solutions or at least to give certain tips for a comprehensive step-by-step analysis at every venue. In the same way, Fira Barcelona plays an active role in the UFI Association. We have been part of the venues that have actively taken part in producing the Global Framework for Reopening Exhibitions and B2B Trade Events report. Bearing in mind that national and local regulations are different and as COVID-19 a worldwide problem, documents like these from UFI and EMECA are key in helping us address this shared challenge. t

Jordi Estruga Teixido FIRA BARCELONA

FIRST RE-OPENINGS

Jordi Estruga Teixido, Guest Events Operations Director and speaker at the Online 2020 IELA Operations Summit on September 17th, presented to the students all initiatives & protocols they have prepared over the last months. He introduced the General Plan of Countermeasures by Fira Barcelona, Aon and Barcelona Hospital Clínic.

This includes 20 Implementation Projects for protecting the venue against COVID-19 and 3 guidelines in the Operations & Design Guide for Organisers, for Exhibitors and for Visitors.

Jordi shared how best practices are successfully put into place by presenting the occasion when Fira Barcelona, BOLD LEADER 2020, organised the recording of the digital Valmont Barcelona Bridal Fashion Week during the second week of September 2020. He showed examples of the “hands-on” experience of working on-site and incorporating the safety protocols in every task being done, including the extensive use of masks, temperature control, additional signage, hand sanitizers, protective screens and enhanced food hygiene procedures. t

About FIRA BARCELONA

Fira Barcelona, officially founded in 1932, is a consortium made up of Barcelona City Council, the Catalan Government, and the Chamber of Commerce of Barcelona, combining public ownership with autonomous business management.

Its annual contribution to the economy is estimated to be worth more than 4.6 billion euros and over 34,600 jobs.

at

Barcelona were, Biz Barcelona,

21st - 23rd, and FHG Forum, September 28th - 29th

The

to know more about

FACING THE CHALLENGE OF PRESERVING BUSINESS BY RE-OPENING EVENTS

The events segment, responsible for 160 thousand jobs and US$50 billion in business in the state of Sao Paulo, is facing enormous challenges and Brazilian companies are doing their utmost to preserve business and the workforce by making the way safe at exhibitions.

INTERVIEW WITH DANIEL GALANTE, GL EVENTS BRAZIL DIRECTOR & SÃO PAULO EXPO EXHIBITION & CONVENTION CENTER DIRECTOR

As one of the most negatively impacted during the crisis with more than R $ 100 billion (US$16 billion) in losses in the first two months alone, Daniel Galante , GL Events Brazil Director & São Paulo Expo Exhibition & Convention Center Director, shares with us facts and figures on the consequences of the Brazilian events industry coming to a halt and how the industry is collaborating closely to create safe protocols.

IELA: Which are the 3 main priorities now for getting prepared for reopenings?

Daniel: The events sector in Brazil is undoubtedly one of the most impacted by the economic crisis imposed by the new coronavirus pandemic. It was the first to stop and will certainly be the last to resume its activities. Estimates by sectoral entities speak of more than R $ 100 billion in losses in the first two months alone, but we know that these numbers will go much further. Of the 12 million workers, more than 50% no longer have any income. Micro and small companies - which represent 95% of that market - close every day.

About GL EVENTS

Daniel Galante GL EVENTS, BRAZIL DIRECTOR SÃO PAULO EXPO EXHIBITION & CONVENTION CENTER DIRECTOR

The challenges are enormous and companies are doing their utmost to preserve business and the workforce. Unfortunately, this will not be possible without public sector involvement and commitment.

Before the pandemic, the market injected R $ 350 billion (US$57 billion) into the national economy, the equivalent of 5% of GDP, holding 590 thousand events per year. It has been totally paralysed and should take at least two years to recover.

Due to a lack of information on when the resumption of business events can take place - so far it is only scheduled in the final release phase, probably after October - there has been a major impact on the events sector throughout Brazil. Particularly hit is the state of São Paulo which represents 1/ 3 the economy of the country. The restart of trade fairs and business events will have positive effects on the economy of the city, the state and the country. As the main commercial and economic centre in Latin America, São Paulo hosts the most important fairs and business events in the region.

With more than 40 years’ experience, GL events is a major player in the main event markets: congresses and conventions; cultural, sporting, institutional, corporate or political events; trade shows and exhibitions. GL events provides its customers with a comprehensive service offer: Live - event design, production and logistics, Venues - a network of event venues, Exhibitions - organiser of fairs, congresses and events. As a specialist in each of these 3 areas, the Group is involved in every aspect of events, from defining and designing the project to the implementation of operations on the ground.

The events segment is responsible for 160 thousand jobs in the state and for activating business in factories across the country, with thousands and thousands of jobs. Trade fairs and business events generate values in excess of R $ 300 billion in business (US$50 billion) in São Paulo, inducing domestic consumption and exports and projecting a national value of around R $ 1 trillion (US$165 billion).

Our priority is not to put people’s health at risk. The sector has the capacity to hold events with complete security. Sent along with a letter, a document was sent as a proposal for a single protocol for all locations that host events in any of the 645 cities. This includes welcoming 50% of full capacity, maintaining 2 metres between individuals and having corridors indicating one direction for a continuous flow of people.

IELA: How is life during COVID-19 regarding trade shows in terms of square metres?

Daniel: With the suggestion of a single health protocol, we will use the space to receive up to 50% of full capacity, with open stands and without closed meeting rooms.

IELA: Which sanitary measures are you implementing to keep venues safe?

Daniel: The areas will have an infectious disease specialist assigned who will help find solutions to make the exhibition and convention environment a safe place to work and visit: temperature measurement: everyone, without exception, will have their temperature measured.

Those with a temperature above 37.8ºC will be advised to seek medical help and will have limited access to the sites; an isolation room will be created in a location that is easy to control and away from events, so that the individual can wait while appropriate measures are being taken; a quarantine room will be created for confirmed cases; exclusive security at the entrances to prevent access (quarantine room and isolation room); nearby bathroom to avoid circulation in other areas; patrol teams at events checking the participants’ temperature with an infrared thermometer and identifying individuals with possible symptoms; training teams to approach and guide visitors and others; the possibility of temperature measurement cameras at event entrances; full-time medical staff on-site for monitoring and follow-up.

About SÃO PAULO EXPO

São Paulo Expo has placed São Paulo city on the route of the major Latin American events, reinforcing the city as a destination for business tourism and entertainment.

With international standards and managed by one of the world’s largest groups of events, São Paulo Expo brings together all the elements for successful trade shows, exhibitions, congresses, corporate events and social events. Bold, it matches hospitality with modern infrastructure, versatility and incomparable comfort.

IELA: Which sanitary measures are you implementing to keep exhibitions safe?

Daniel: We will work with the promoters for simpler and more sustainable events, with less grandiose structures and assemblies and taking into consideration the following:

Air conditioning: the standards of health surveillance on air conditioning are strict; we will follow existing maintenance protocols; control of visitor access by establishing social distance between individuals, thus avoiding the formation of queues.

In addition, promoters are advised to create markings and signs on the floor with one-way guidance, in addition to wider aisles for social distancing; open and ventilated stands; access control system at entrances; in the convention rooms, recommendations to the organiser / promoter on an assembly of space equivalent to the rules of social distancing; access to the fairs and congress halls on carpet containing disinfectant product; after the event, keep the names and contacts of the participants for at least one month; luggage storage in the entrance areas (preferably self-service) with disinfectant / handkerchief to clean bags and suitcases, etc.; specific location for the disposal of maskscollection later by companies which collect contaminated products; in toilets, isolation of booths and urinals for distanced use. Deactivate hand dryers and prioritise the use of paper

and alcohol/disinfectant gel; control the number of people; washbasin taps designed for disabled vistiors alternately.

Finally, adjust the cleaning process ensuring that hygiene is intensified; consider offering services which can delay participants’ departure, such as coffee areas and waiting lounges (recommendation).

IELA: How do you plan to manage traffic and crowd control?

Daniel: We will work with a contactless access control system; people counting system (entry and exit); no promotion of actions that can generate crowds such as artistic presentations and small shows, thus avoiding cross-contamination; alternative schedule operations: events with intermittent duration, divided into blocks of participants, generating greater flow control; consider using time intervals as a way to manage the flow of people accessing the facilities; rounds at all locations to avoid crowding and advise on risks; implement visual communication to maintain social distancing on stairs and moving walkways, stripes / stickers will show a distance of 1.5m; determine independent entry and exit areas, ensuring that one location will be used only for entry and another only for exit; having an elevator floor marked to ensure social distancing between users; install plastic / glass barrier for protection at public service counters. t

INTERVIEW WITH JORGE CUARTERO, ANMOPYC’S MANAGING DIRECTOR

MAKING THE WAY SAFE AT EXHIBITIONS

As an IELA Member in Spain, COMARFEX LOGÍSTICA DE FERIAS S.L has been in close contact with partners, collaborating to prepare for the re-opening of the Spanish Exhibition Industry scheduled in Spain for autumn of this year. Working closely with associations and associates, Comarfex has targeted efforts in reinforcing the idea that events are “essential” for businesses and in contributing to a boost in business markets and networking.

COMARFEX, represented by Juan Carlos Pérez, interviewed Jorge Cuartero, Managing Director at Anmopyc, the Spanish Manufacturers Association of Construction and Mining Equipment.

Juan Carlos Pérez: How will COVID-19 affect the next editions of Intermat or Conexpo?

Jorge Cuartero: It’s already soon enough that we will know how COVID-19 will affect Intermat which takes place in May next year.

We hope (at least we would prefer…) that the vaccine will be ready for next year and that we will return to normality.In spite of this, we are sure that, in the short/medium-term, all exhibitions will be affected, from both exhibitor and visitor viewpoints.

JCP: Do you think technologies could substitute shows like Conexpo or Bauma in the future?

Jorge Cuartero: We don’t think that virtual events can substitute big events. Shows like Bauma or Conexpo give us the right platform to connect with our potential and existing customers.

What we can predict is a concentration in the show sectors and that those not offering additional value will disappear.

We can also imagine new hybrid concepts for exhibitions where technologies will help companies to have more productive shows.

JCP: How will Spanish associations like Anmopyc and associates face the new now within the construction and mining industry?

Jorge Cuartero: We are facing the new now with a lot of responsibility for our employees, members and customers all around the world. In a first step, we sent all employees to work from home and now almost all have returned to the office (except those with children or with a medical problem).

We trust that the vaccine will soon be ready and we can return to the “new normality”.

Speaking about our international activities we have cancelled all our commercial trips outside of Spain since the beginning of March.

With exhibitions, all major events have been cancelled or postponed till 2021. From the middle of March till the end of the year, events like IFAT, MINEXPO, BAUMA CONEXPO INDIA have been either postponed or cancelled.

JCP: Will the new now affect business connections or face-to-face meetings during exhibitions?

Jorge Cuartero: Until travel restrictions are removed, the traditional way of connecting in business will be affected.

We also believe that face-to-face meetings will be affected until the vaccine is ready, but we have no doubt that step by step, the new now will approach the status of previous normality.

JCP: Do you think specialised forwarders are crucial, more than ever, to guide associates during preparations for shows?

Jorge Cuartero: Of course! For an Association like ours, with almost 40 years organising events all around the world, a specialised forwarder is crucial for us.

You must take into account that we represent the interests of more than 100 manufacturers who put thier trust in us for the organised events. We are speaking about heavy machinery and so transport and logistics costs are substantial at shows.

For this reason, we only trust in top level forwarders. Moreover, the fact that Comarfex belongs to IELA gives us 100% security and confidence in operational and reliability issues as well as in safety and health issues. t

THE POWER OF AN UNITED INDUSTRY VOICE & SOLID COOPERATION

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DE KOCK,

AND

OF THE

About SA EVENTS COUNCIL

Formed in March 2020 at the start of the COVID-19 pandemic by seven South African associations, the SA Events Council is the single voice of the South African Exhibitions and Event Industry, playing an important advocacy role with the South African Government.

List of the South African Associations forming the SA Events Council:

• Association of African Exhibition Organisers (AAXO)

• Exhibition and Event Association of Southern Africa (EXSA)

• South African Communication Industries Association (SACIA)

• South Africa Association for Conference Industry (SAACI)

• Council of Event Professional Africa (CEPA)

• Event Safety Council (ESC)

• Event Greening Forum (EGF)

• Professional Conference Organisers Alliance Network (PCO ALLIANCE)

• Professional Speakers Association of Southern Africa (PSASA)

• South African Live Performance Association (SALPA)

• Society for Incentive Travel Excellence (SITE)

• Technical Production and Services Association (TPSA)

• International Congress and Convention Association (ICCA)

During the IELA RELOAD Programme , the session Winning Confidence Back - Africa was cohosted by the SA Events Council , a newly-formed alliance created in March 2020 by seven South African associations. Through targeted media interviews & the proactive lobbying of stakeholders and the Government, the SA Events Council highlighted the adverse effects of COVID-19 on the local Industry sector, stressing on the necessity of collaboration, smart work and calls-to-action.

The SA Events Council is based on a four pillar approach: Health, Safety, Economic Impact and Equity of the sector. We asked Mr Glenton De Kock, Interim Vice Chair and SAACI CEO a few questions on the activities of the SA Events Council during past months.

IELA: Which main actions has the SA Events Council taken recently to actively lobby on the Government and how far do you think you are you in the process of having the government to re-opening the events and exhibitions industry for more than 50 people?

Glenton De Kock: We have been working closely and in partnership with our colleagues at the SA Events Council. Our recent engagement with the South African Minister of Tourism and our colleagues from South African Tourism and the South African National

Convention Bureau was important to understand the restart of business events and exhibitions.

We presented three-key areas to the Minister and the National Department of Tourism team, together with the South African National Convention Bureau, to ensure a successful outcome to our sectors’ requests:

• Support the Events Safety Re-Opening Guidelines,

• Increase the capacity for organised gatherings from 50 pax to 50% floor capacity, and

• Work with the commercial banks to ease their requirements in financial aid

We placed the distinction between organised gatherings and mass gatherings on the discussion table to the Minister of Tourism. We passionately believe that the MICE sector falls into the organised gathering component as being branded as a mass gathering is detrimental to our industry.

Business events are not a free for all with unlimited capacity; it provides for pre-registration, screening, staggered entry, limited capacity, and far clearer social distancing opportunities than any mall or retailer can implement.

Glenton de Kock SA EVENTS COUNCIL INTERIM VICE CHAIR SOUTHERN AFRICAN ASSOCIATION FOR THE CONFERENCING INDUSTRY , CEO

The limitation of 50 attendees is not financially sustainable and stunted our ability to reopen our industry successfully. Instead, as organised events, we believe that reopening organised business events to 50% venue capacity will indeed kick-start our industry.

We requested timelines for a phased reopening from the National Government. International travel is key to overall industry growth. Our Event Reopening Guidelines, which were submitted to Government, allow protocols specifically for very low-risk business events with increased numbers to be safely organised from September 15 th, allowing us to gear up for events into 2021.

We discussed organisational relief with the Minister of Tourism as we fully understand that there are only stimulus packages available to the business events sector through the credit facility from the banking sector. We are not able to provide forward income projections based on the uncertainty of our industry reopening. We are a high-risk sector in which banks are unwilling to finance. We asked for the Governments’ assistance in

liaising with the banking sector to unlock this opportunity for our members.

IELA: Europe is re-opening for exhibitions in most countries. Do the decisions taken in Europe influence the South African decision makers? And now that 99% of trade shows taking place in the country have been postponed to 2021, how are event professionals keeping busy and economically alive until then?

Glenton: The South African government has worked on an Alert Level framework – Alert level 5 being a hard lockdown and Alert level 1 being almost a return to the “old normal”. As of June 2020 the business events sector has been allowed to operate under Alert Level 3, with stringent operating conditions that has limited the number of people at a gathering to 50. Prior to that and within level 5 and 4, meetings have been shifted to mainly online.

In July 2020, our association – SAACI – held a 5-city Proof of Concept event, to demonstrate that we can safely meet. The event was a hybrid event that brought

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About AAXO

AAXO, the Association of African Exhibition Organisers, was formed to provide a collective platform of address and representation for professional exhibition organisers throughout Africa. It includes exhibition organisers across a range of trade, consumer and conferencedriven exhibitions in Southern Africa.

AAXO promotes the industry, encourages people to invest and participate in exhibitions and gives members the tools and resources to run successful exhibitions.

About EXSA

EXSA, the Exhibition and Event Association, was founded in 1980 as a non-profit organisation and is a passionate and committed platform which helps members of the industry connect, engage, learn and grow.

Their core strategy is to actively grow and develop the exhibition and event industry within Southern Africa. This is achieved through promoting the unique marketing benefits offered by exhibitions and events, and raising the profile of members who include venues, organisers and suppliers.

About SAACI

SAACI was created in 1987 and is a professional association that promotes sustainability within the business event industry in Southern Africa. They facilitate an enabling environment for learning, growth and collaboration. Their goal is to be the recognised professional association of the business event industry of Southern Africa, being dedicated to efficiency and professionalism.

250 people together around South Africa and within the five major cities. In hosting the event, we demonstrated that the sector is ready to operate under the current regulations, but that we can meet and engage responsibly.

In respect of Europe, we indeed keep an eye on what is happening and we engage our colleagues weekly, to learn and understand the operations requirements for the events that have taken place and the ones that are planned in the coming weeks.

As a sector we remain mindful that as Destination South Africa we are open for business and that planned events for 2021 will require assurance on safety for delegates and organisers.

IELA: Do you have some good success stories of the resiliency of the exhibitions and events industry in South Africa? How is collaboration being a key asset?

Glenton: One success story is the formation of the SA Events Council as a formal Industry body comprising a collaboration of Industry Associations. We have embarked on the following activities during the process of COVID-19 restrictions, in order to get our industry back to business as a matter of urgency:

1. The development of comprehensive industry sector Re-Opening Guideline protocols for holding events based upon a 5-tiered risk exposure model advocated by the World Health Organisation.

2. Extensive talks with the TBCSA, providing facts and arguments to promote our case for reopening MICE/business events.

3. Engaging with key stakeholders across the country to get our protocol guidelines approved.

4. The Southern African Association for the Conference Industry (SAACI) and the SA Events Council held a very successful “proof of concept” business conference event on the July 22nd 2020 simultaneously in 5 cities in Johannesburg, Cape Town, Tshwane, Nelson Mandela Bay and eThekwini.

With 50 attendees per venue, 250 in person nationally, the business conference was a huge success that proved how an event can be safely held. The business conference was compliant with all the applicable Regulations and Directions and each city was represented at each conference venue.

5. A similar event was held on September 1 st 2020, aimed at the corporate and associations markets, which are the majority clients for MICE events in order to gain confidence in the safety of conducting business meetings and events.

We know that business events are fundamental to the recovery of our economy. These events are the catalysts for driving business across countries and continents. Major industries include mining, agriculture, pharma and tourism, to mention a few. t

TAKE IT ONE STEP AT A TIME AND JOIN IN THE LEARNING CURVE

“An amazing example of how collaboration can really work!”. These are the words of Jacqui Nel, who had the opportunity to interview Gill Gibbs, Chair of EXSA; ‘The Exhibition and Event Association of Southern Africa’ and Board Member of SAEC; ‘The SA Events Council’, to talk about the dynamics behind EXSA and the SA Events Council and Gill’s longstanding experience working in the industry.

Gill played a vital role in the restructure of EXSA in her capacity as Vice Chair, supporting the then Chair, Doug Rix. Whereas the situation was fragmented among members for a period of time, the motto

“Brainstorm and then orchestrate!” was implemented and EXSA became a coherent solutions–oriented work unit.

The SA Events Council was an initiative created in March 2020 on a similar basis to act as a united voice for the industry. Currently with 13 member Associations, its main objectives are to gain recognition for the industry, to lobby government and policy-makers and to follow up on the Reopening Guidelines as prepared by ‘the ESC - The Event Safety Council’. These were submitted to to the government in support of a phased approach to reopen the industry (well-being, health and safety as top priority) and finally,

to explain the situation concerning financial stress in the industry and campaign for financial relief.

An important realisation is that the escalation in respect of digitalisation as a direct result of COVID-19, does not actually replace the Human Factor - “It’s all about the personal contact... staying in contact with members became more important”. Jacqui reiterated the importance of collaboration and Gill confirmed that in a world which has now changed, collaboration between international associations is crucial. A perfect match for a strong future is the Association IELA with its mission of serving beyond expectations. This

Gill Gibbs EXSA, CHAIR & SA EVENTS COUNCIL BOARD MEMBER

About EXSA

EXSA, the Exhibition and Event Association, was founded in 1980 as a non-profit organisation and is a passionate and committed platform which helps members of the industry connect, engage, learn and grow.

Their core strategy is to actively grow and develop the exhibition and event industry within Southern Africa. This is achieved through promoting the unique marketing benefits offered by exhibitions and events, and raising the profile of members who include venues, organisers and suppliers.

coincided perfectly with the standpoint of EXSA and its vision and mission of delivering quality, professional and successful products and services.

On the subject of the changing role of women leaders in the industry, Gill finds that the situation has developed positively since she started in the industry. She was a mentor herself in the past and now believes that young people are attracted more by the multicultural and diverse aspects of the industry, which is encouraging.

As to how the new normal will look, Gill accentuated how important it is to increase confidence among corporates. In-house departments have taken over activities due to budget restraints but it is becoming clear that the need to meet and the need for Human Connection is most important to us all. Gill summed up the situation by saying “All depends on how we start getting connected”. There was initial scepticism about digitalisation and virtual events but travel restrictions and the restrictions

RE-OPENING GUIDELINES

Over the past two weeks, positive meetings have been held with the Minister of Sports Arts and Culture, Nathi Mthethwa and the Minister of Tourism, Mmamoloko Kubayi-Ngubane, together with their respective teams, to initiate the process of advocating a defined plan for the reopening of the industry, to include:

• Attaining governmental recognition and validation of the Events Safety Re-Opening Guidelines.

• Increasing the capacity for organised gatherings from 50 pax to a more viable 50% floor capacity across the board.

• Achieving financial support for the business event companies who have received little or no, assistance from the government or financial institutions to date.

in halls (250 indoors/ 500 outdoors) lead to every event having to introduce a digital element. Of the essence will be the need to both spearhead projects with data companies to confront the challenges of increasing the capacity of data platforms, as well as strategically revising the timing when organising international hybrid events and breaking up larger events into manageable segments.

With efforts to “ignite and inspire”, an event will maintain its purpose and will captivate the audience. Every sector of an industry is responsible for making this happen. Success will come from remaining open-minded, offering solutions and knowing what the customers want. Gill identified the available resources “Work with what you’ve got, use your talents and find a way to make a situation work”. She concluded by defining the New Now methodology to adapt at work:

”Take it one step at a time and join in the learning curve”. t

Extending the current regulations must be done in a way that is acceptable to both the government and the entities it represents while working closely with the South African Police Services and the various local authorities currently governing events across South Africa.

We are confident that both the Minister of Tourism and Minister of Sports, Arts and Culture have presented our concern and protocols for our reopening to the Presidency. The SA Events Council is scheduled for several upcoming meetings with both departments to continue working towards the safe reopening of our industry. We salute our industry for enduring this most challenging period with such courage, compassion, and strength; our collective voice is being heard!

Events Council is working together with the key stakeholders that drive the event industry in South Africa, to highlight the industry in the media and at government level. We lobby government on pertinent issues affecting our industry, provide business support during the critical times, conduct industry impact studies and pave the way for professional growth in the event space. #wesupportexhibitionsandevents

THE POWER OF VOLUNTEERING

As mentioned on page 36, the active involvement of individual IELA Members is vital for the development of the Association.

Discussion on the most pressing issues confronting the Association and finding new ideas and solutions advances all members in their work.

All IELA Members can join the discussions by taking part in a Working Group.

WHY THE WGs HAVE BEEN CREATED AND WHY THEY ARE CRUCIAL TO THE DEVELOPMENT & GROWTH OF THE ASSOCIATION

Created to:

• be a forum for IELA Members to discuss elementary topics

• be the engine that advances the Association with new ideas and projects

• give voice to IELA Members

• act as a direct link between IELA and the key players in the international exhibition industry

Crucial

“The IR Working Group is crucial in developing contacts with organisers, associations and all exhibition-related parties, in order to strengthen IELA’s image and to get its members recognised as the leading power in exhibition logistics. One of the key elements in achieving these targets is the Working Group’s active involvement in task forces of global associations for the benefit of the international exhibition industry”.

Said Jacqui Nel, IRWG Chairperson.

WHY SHOULD YOU GET INVOLVED?

• As a Senior freight forwarder you have key knowledge to share.

• As an industry observer you have premium information.

• As an active exhibition freight forwarder you want to participate in the development of the Association.

• Exhibition Logistics is important to you and you can find some spare time.

• It is another way to network with IELA Members.

WHAT IS EXPECTED FROM THE WG MEMBERS

• Active participation in group discussions.

• Attendance at the annual WG meeting during the congress or alternative online meetings.

• The time invested depends on your level of involvement: from a couple of hours per month to a couple of hours per week, depending on the project the WG is working on at that moment.

How can you join a WG?

Click below to know more about each WG and get in touch with their Chair & Vice Chairpersons to submit your candidature.

MEMBERSHIP STANDARDS & CUSTOMS

INDUSTRY RELATIONS

EDUCATION & TRAINING

We will soon inform about new leaders joining the WGs Make sure you follow IELA on LinkedIn to get the update:

IELA International Exhibition Logistics Association

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