2024 HNA Exhibitor Prospectus

Kentucky Exposition Center OCTOBER 1618, 2024

2024 EXHIBITOR PROSPECTUS THE 2023 SHOW SOLD OUT. RESERVE YOUR SPACE TODAY!

Your Best Opportunity to Connect with Hardscape & Landscape Industry Decision-Makers.

HardscapeNA.com

FIND NEW HARDSCAPE AND LANDSCAPE CUSTOMERS. GROW YOUR DEALER NETWORK. At HNA, you’ll build brand awareness, generate leads and make sales.

YOUR TARGET MARKET IS HERE! 25,000+ attendees

3 days of demos, education & networking

2 shows in 1 location

Buyers from 50 states & 49 countries

(HNA and Equip Expo)

BY THE NUMBERS 77%

77% of attendees are decision-makers or can recommend products or vendors for purchase.

58%

58% of attendees are in a leadership position such as CEO, President or Senior Manager.

51%

51% walked the HNA show floor for the first time in 2022!

“HNA’s level of traffic was amazing... The quality of the people walking the show was also very impressive – a lot of decision makers looking for new product lines.”

Tyler Sinclair Redwood Plastics & Rubber

GET FACE-TO-FACE WITH YOUR BUYERS. & LET THEM GET HANDS-ON. HARDSCAPE HOUSE

HNA’S OUTDOOR PAVILION FEATURING:

3 days of hands-on exhibits

HNA Installer Championship

Hardscape Demos

“Our company loves exhibiting at HNA each year because of the contacts that we are able to make with contractors in the hardscaping industry, dealers selling hardscaping products…. This show is a great way to build valuable connections with industry professionals.”

Matt Thompson, StoneDeks System

TOP 10 REASONS FOR ATTENDING: New product introductions See, touch, interact with new products See new technology Keep up-to-date with industry trends Relationships with existing suppliers Ability to talk to experts Professional networking Idea generation/planning

“Our company loves exhibiting at HNA each year because of the contacts that we are able to make with contractors in the hardscaping industry, dealers selling Prospecting for suppliers hardscaping products….

This show is a great way to build valuable connections with industry professionals.”

Matt Thompson, StoneDeks System

Get inspiration/motivation

OPTIMIZE YOUR EXPERIENCE. Brand-boosting sponsorships to drive attendees to your booth Unique link to offer your VIP contacts 50% off registration HNA Innovations – a digital showcase for new products Access to more than 45 media outlets that cover all segments of the hardscape, lawn & landscape and light equipment trades

WE’LL SEE YOU IN

WHERE

YOU’LL FIND: Affordable hotels

LOUISVILLE.

Amazing restaurants

OCTOBER 2024!

All in a friendly, easy-to-get-to city

Fun attractions

APPLICATION FOR SPACE/RATES APPLY FOR EXHIBIT SPACE:

Scan QR code or visit HardscapeNA.com/Exhibit For more information, please contact: HNA Show Management (888) 580-9960 ExhibitSales@HardscapeNA.com

2024 HNA Booth Rates 4To receive the member rate for 2024, an exhibitor must have been an active member by October 1, 2023 and remain a member in good standing before the contract goes out. Member rates apply to members of CMHA, BIA, NSI, OPEI or PGMS.

Indoor Rates:

Outdoor Demonstration space is available to all exhibiting companies.

Association Member Rate More than 400 sq. ft.

$24.20

100-400 sq. ft.

$25.50

Non-member Rates: More than 400 sq. ft.

$25.90

100-400 sq. ft.

$28.40

Rate for outdoor space: Up to 5 times your indoor space $1.50/sq. ft.

Space in excess of the allotted 5 times your indoor space $10.00/sq. ft. *Space reserved in/under the Hardscape House pavilion will be an additional $1.00/ sq. ft.

EXHIBIT HOURS: Indoor Exhibits

Wednesday, October 16

Outdoor Exhibits

9:00 AM – 12:00 PM (Preview for dealers and media only) 12:00 PM – 5:00 PM 12:00 PM – 5:00 PM (Open to all attendees)

Thursday, October 17

9:00 AM – 5:00 PM

9:00 AM – 5:00 PM

Friday, October 18

9:00 AM – 2:00 PM

9:00 AM – 1:00 PM

YOUR INDUSTRY’S BIGGEST ANNUAL EVENT

MAXIMIZE YOUR VISIBILITY WITH A SPONSORSHIP Opportunities for every budget.

Get on board early for the best ROI. “I’ve been participating in HNA for 12 years and can wholeheartedly say it’s a priceless investment.”

Kathy Granger, Outdoor Living Supply

AT THE SHOW YOU’LL FIND UNIQUE EXPERIENCES & FEATURES TO ATTRACT YOUR AUDIENCE

• • • •

Dynamic opening keynote Opportunities to learn and grow Fun features – cornhole tournament, free HNA t-shirts and prize drawings Free evening concerts and networking

RESERVE YOUR SPACE TODAY! (888) 580-9960 ExhibitSales@HardscapeNA.com