The OTHER Design Thinking

Humantific

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The OTHER Design Thinking JOURNEY LEARNINGS Elizabeth Pastor Design Thinking Conference Toronto, 2013 [ 10th Anniversary Edition / Republished 2023 ]

SenseMaking for ChangeMaking © Copyright © 2013 Humantific 1 Inc. All Rights Reserved.

This presentation was originally presented and published by Humantific ten years ago and before our 2020 book Rethinking Design Thinking / Making Sense of the Future that has Already Arrived was published. This view of the arrived future has been viewable on Issuu since 2013.

This version: edited, simplified, shortened.

Some History

Rethinking Design Movement evolved into

Rethinking Design Thinking Movement which evolved into

Design For Complexity Movement See Invitation to Participate at the end of this republished presentation.

The OTHER Design Thinking 2013 INSIDE: WHERE IS IT? WHAT’S IN IT? WHAT IT LOOKS LIKE TEN WAYS ITS DIFFERENT INVITATION TO PARTICIPATE

The OTHER Design Thinking

WHERE IS IT?

NEXTD COMPLEXITY LADDER

The OTHER Design Thinking in Context

MAINSTREAM DESIGN THINKING

THE OTHER DESIGN THINKING IS FOCUSED HERE.

Most media stories, discussion groups, conferences, models, theories, initiatives, firms, design schools, learning programs and design thinker movies are focused here.

LOW COMPLEXITY

NextD Complexity Ladder

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HIGH COMPLEXITY Copyright © 2013 Humantific Inc. All Rights Reserved.

The OTHER Design Thinking

WHAT’S IN IT?

At Humantific,

The OTHER Design Thinking incorporates ThinkBlending: Change Making Thinking

Design Thinking +

Applied Creativity Thinking

Culture Construction Thinking

Systems Thinking

Team Dynamics Thinking

Open Innovation Thinking

Design Research Thinking

Innovation Acceleration Thinking

Visual SenseMaking Thinking

WHAT’S IN IT?

Understanding The OTHER Design Thinking / ThinkBlending

• Design Thinking

• Open Innovation Thinking

Optimism & Courage Creation of New Options Human/Life-Centered Considerations Aesthetic Considerations

Integration of Outside & Inside Integration of Open Tools Open Tools History Open Tools Creation

• Applied Creativity Thinking

• Visual SenseMaking Thinking

Orchestration of Behaviors Upstream Framing How Might We? Facilitation as Leadership

Cognition Considerations Visualization of Data, Info Complexities Clarity Considerations Ordering Systems Logic

• Systems Thinking

• Innovation Acceleration Thinking

Holistic Universe Views Inputs & Output Considerations Mapping Interconnections Broader Implication Considerations

Role of the Physical Environment Acceleration Framework Considerations Integration of Information Tools Process Skill as Acceleration

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Copyright © 2013 Humantific Inc. All Rights Reserved.

WHAT’S IN IT?

Understanding The OTHER Design Thinking / ThinkBlending

• Design Research Thinking

• Culture Construction Thinking

Objective Views On-site Observational Fact-Finding Pattern Recognition Insight Construction

Design of Inclusion Championing Diversified Value Systems Privileging Intervention Considerations Inclusion Leadership

• Team Dynamics Thinking

• Organizational ChangeMaking Thinking

Thinking Made Visible Championing Thinking Diversity Conflict Intervention Considerations Teaching Adaptability

Strategic Planning Considerations Change Initiative Design Considerations Upstream Participation Enabling ChangeMaking Leadership

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Copyright © 2013 Humantific Inc. All Rights Reserved.

Humantific proudly stands on the shoulders of numerous pioneers, including: Alex Osborn Sidney Parnes JP Guilford WJJ Gordon Otto Neurath Marie Neurath David Kolb

Harold J. Leavitt Charles Eames Ray Eames Karl E. Weick Min Basadur Ikujiro Nonaka Richard Saul Wurman

The OTHER Design Thinking

WHAT IT LOOKS LIKE [ Not Case Studies! ]

Company Profile Map

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In case you are wondering…

The OTHER Design Thinking

10 WAYS ITS DIFFERENT [ from Design Thinking ]

01

STARTS UPSTREAM

Starts upstream from “briefs” without assumptions that products or services are required outcomes.

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02

CHALLENGE CONSTELLATIONS

Unpacks, maps and works from systemic constellations of challenges rather than a single design brief.

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SENSEMAKING RISES

SMALL SENSEMAKING

Emphasis shift…

Proportion of SenseMaking to ChangeMaking inverts as challenges scale in complexity.

LARGE SENSEMAKING Copyright © 2013 Humantific Inc. All Rights Reserved.

04

COCREATION RISES

Multidisciplinary CoCreation is the norm rather than the exception as challenges scale in complexity.

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FACILITATION LEADERSHIP

Incorporates facilitation as a process orchestration role not a content-advocacy role.

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THINKING INTEGRATION

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Visualizes & deliberately integrates multiple thinking styles.

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07

INNOVATION BEHAVIORS

Focuses on surfacing & orchestrating innovation behaviors.

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08

EXTERNALIZED PROCESS

Sharable common innovation process language is externalized & visualized.

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09

THINK BALANCE

THINK BALANCE

Think Model: Inclusive Innovation Humantific defines Integrative Thinking & Inclusive Innovation

Champions & integrates Think Balance values into culture constructions.

HERE!

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Copyright © 2013 Humantific Inc. All Rights Reserved.

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INNOVATION HARMONICS

INNOVATION HARMONICS

Humantific Innovation Harmonics: 10 Organizational Change Leverage Points

How Balanced

How Aligned

Humantific’s Innovation Harmonics

Our new book fits here…

10 LEVERAGE POINTS TO INTERVENE IN INNOVATION CAPACITY BUILDING WITHIN ORGANIZATIONAL SYSTEMS.

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Copyright © 2013 Humantific Inc. All Rights Reserved.

INNOVATION HARMONICS

Typical Organization Types / Seen Thru Innovation Harmonics

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Copyright © 2013 Humantific Inc. All Rights Reserved.

INNOVATION HARMONICS

Double Excellence Progression Ladder Our practice

5 4 3 2 1 0 Most Graduate Schools

Common Process Mastery

Double Excellence Integrated System

Common Process Connected to CultureBuilding

Common Externalized Process

Individual Externalized Process

No Externalized Process

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Copyright © 2013 Humantific Inc. All Rights Reserved.

TEACHING A NEW GENERATION [ The Institute of European Design / Madrid ]

Follow-up Book Published in 2020

INVITATION TO PARTICIPATE! 2023 Update: Feel Free to Join: DESIGN FOR COMPLEXITY GROUP on LinkedIn Feel Free to subscribe NextD Journal www.nextd.org 105

Copyright © 2013 Humantific Inc. All Rights Reserved.

PS: Today we don’t always talk about what we are doing as “design” but if that helps you feel better we can..J

ASK YOURSELF: What is your change-clock rate?

What is your team’s change-clock rate?

What is your organization’s change-clock rate?

Before Change Happens:

New Seeing Happens New Understanding Happens New Thinking Happens

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Humantific

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SenseMaking for ChangeMaking

Contact: kickitup@humantific.com

www.humantific.com