Trendbook influential artist in fashion - Sara Virecci

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THE MOST INFLUENTIAL ARTISTS IN FASHION

2022/23 EDITION

ROSALìA LIZZO DOJA CAT

LA RRRRROSALIA

She has officially revolutionized the world of Spanish and international music. Her unique style, combined with her powerful voice and meaningful songs, make her one of the most exciting singers of the moment. Her personality and her original style make her a fashion icon. She has conquered the world thanks to the mix of fidelity to her roots and her direct and indomitable challenge to the future. She has managed in a few years to merge an entire imaginary in her person, reshuffling the cards in play without ever straying from her soul, she could have abandoned her origins and focused on a new artistic side but this was not the case: hers is a path of continuous research that embraces his inspirations in an elegant and original way: his style is a blend of traditional flamenco, trap, hip-hop and pop, which creates a new and captivating sound. With the new album Motomami has confirmed that she is an artist not only capable of conquering the entire music industry thanks to her authenticity, but of bringing music and her style back to the center of a greater discourse made up of creative freedom.

BUT WHAT IS A

A motomami hugs you and is better than hugging a cuddly toy.

A motomami is loyal to her own because being loyal is a flex.

A motomami takes care of other motomamis.

A motomami likes milk.

A motomami has the hands of a butterfly and the arms and body of a butterfly.

A motomami gladly destroys her previous works to make way for the next works.

A motomami doesnt need, she is needed.

A motomami is very much her own and transforms herself.

A motomami is a fitness legend but always orders dessert.

A motomami knows who she is and carries herself because she is brave

M o t o m a m i M o timamo M o imamot M o timamo M o t o m a m i MotomamiMotomami Motomami Motomami Motomami Motomami

FIT CHECK R

osalía is not afraid to dare.

Neither in music nor when it comes to fashion. Much of her success is due to her unique aesthetic that blends different styles and influences. Her look is a blend of traditional and modern elements: she fuses the paintings of Frida Kahlo with the style of Rihanna, the experimental vibes of Björk with the powerful and pop visuals of Beyoncé. She manages to blend traditional Spanish clothing with the chunky sneakers and grillz typical of 90s hip-hop. The result is a chola chic look that perfectly represents her bold and confident personality. Her aesthetic is a manifesto of empowerment made of ruches, fringes, pois, bodysuits, crop tops, baggy pants, platform sneakers, baroque patterns, mini dresses, chaps and tracksuits. Her visually powerful universe is a combination of pink and red, representing her passionate spirit.

Furthermore, her beauty is anything but minimalist. She is known for her stiletto nails, which even have their own dedicated Instagram profile @rosalia.nails.

Plus, she loves using red lipstick, which has now become her signature style.

FurHat

STEAL HER LOOK

Mask Sunglasses

Total leather outfit

Crop top

Visible underwear

Low waist

Minidress Motomami Helmet

After ski Boots

LIZZZZZO

er work and her music encourage people to feel confident and proud of their shape, and not to be influenced by external expectations of beauty and body size. Lizzo rose to fame in 2019 thanks to the success of her Cuz I Love You and the hit Truth Hurts, which peaked at number 1 on the Billboard Hot 100 chart. She is fun, lighthearted and always very positive , just like her music. She is an artist who uses fashion as a form of expression and as a way to show her personality and her originality, but especially to convey very important messages of body and female empowerment.

Lizzo has made these a central theme of her music, style, and personal engagement. Her songs and lyrics encourage people to love and accept their bodies, and not to let social stereotypes and the judgments of others define their worth.

In short, Lizzo is the breath of fresh air that the music industry has been craving for a long time.

IF I'M SHININ' EVREYBODY

GONNA SHINE

" I'm ready for a journey that will give me the opportunity to speak to anyone who feels discriminated against for their physique.

I suffered the worst insults on myself and I know what I'm talking about when I sing "You are special". No one should feel bad just because he is obese, too thin or has a physique that does not respect the canons of called "normality". We are all special and there are no flaws to be ashamed of, but qualities to take care of.

I feel it's my job to shout it out to the world."

100%

THAT BITCH

Lizzo has always spoken openly about her journey of body acceptance and the fight against the culture of the perfect physique and body shame. In fact, she doesn’t like to hide her shapes and the extra centimeters of which she is very proud: for her they are a symbol of uniqueness and love for herself. She also founded her own brand YITTY, the revolutionary shapewear brand: “shameless, smile-inducing shapewear, designed for all body types from size 6X to XS, all about self-love. Innovative fabrics, bold colors, and sleek silhouettes have been tailored to each individual body type”. Vibrant and very expressive, her style reflects her radiant personality and her self-confidence: during her shows she loves to wear brightly colored leotards embellished with rhinestones and super glittering details. Lizzo therefore shows us that fashion shouldn’t be limiting but rather fun and liberating, a way to express yourself without limits.

FIT CHECK

On the red carpets she is always ready to amaze the public with her breathtaking looks with fluffy mini dresses, enriched with flounces and feathers, but obviously not even long dresses with necklines and important transparencies are spared.

Tiny bag

STEAL HER LOOK

Mini dress with flounces

Big bow

Glittery bodysuit

Feather robe

Funny patterns

Toons of pink

DOOOJA CAT

oja Cat is a weirdo and that’s why we love her madly. Re member his debut song about cows Mooo! what made the web go crazy? Well, it’s been a while since then, but the world just can’t get enough of this pop meme. If she reigned over the web, radio, charts and awards last year, it means Doja still has a lot to play and she’s not going away anytime soon. The best thing about Doja is definitely her . She has a supple and agile way of singing, often a little . Her music is a mix of different styles ranging Ariana Grande to Lady Gaga, from Grimes to Nicki Minaj

It’s as if Nicki’s latest alter ego, Roman, has become a real per son. And it’s no coincidence that Nicki is mentioned at the end Get Into It (Yuh), single in her new album Planet Her If we had to describe Doja in one word, it would definitely “chameleontic”. She knows how to adapt to diffe rent types of music and she is never afraid to experiment with new sounds. The same goes for her look: she goes from extravagant and colorful hair and makeup to more understated and minimalist looks. Doja is a true style icon and she always knows how to amaze us.

PLANET HER

FIT CHECK D

oja Cat is officially the most quirkiest style icon of 2023. Few musicians are taking risks in fashion like her: since her debut, her creative spirit and wacky sense of humor have fueled her style and helped her to blossom into a full-fledged star. Her futuristic looks combined with her stylistic fluidity manage to make her the protagonist in any context.

To name a few: Thom Browne’s iconic “worm dress” worn on stage at the 2021 MTV Video Music Awards, or the “alien looks” from her new album Planet Her. But also in terms of makeup, Doja is no joke, and always knows how to amaze the public: just for the last Schiaparelli couture fashion show she enchants us with a red total look, covered in crystals from head to toe (literally!). The beauty look created by makeup artist Pat McGrath has made the rounds of the web in no time, decreeing Doja the queen of the most stag makeup of the year.

Pat and her staff applied over 30,000 Swarovski crystals by hand to all of Doja's skin. The complete work took a total of 5 hours!

Worm Dress

STEAL HER LOOK

Y2K Spiky Hair

Shaved hair

Futuristic patterns

Post Apocalypse aesthetic

Bold necklines

Latex top

Bangles

Cut out

XOXO

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