Greenlee Glimpse 2017-2018

G R E E N L E E S C H O O L O F J O U R N A L I S M A N D C O M M U N I C AT I O N AT I O WA S TAT E U N I V E R S I T Y 2017-18

N ew dir ector fore casts w hat ’s ahead for the G r eenlee S chool

En tr e p r e n e u r i a l a n d in n o v a ti v e a l u mn i i n s p i r e nex t g e n e r a ti o n

Al u mn u s P a u l K i x a u th o r s th r i l l i n g WWII narrative

WHY G RE E N LE E The Greenlee School is a top communications program that offers students a second-to-none adventure from day one.

In the classroom, students learn the latest communication trends and methods using cutting-edge technology. They then put their knowledge into practice through student media, professional organizations and internships.

We have one of the longest continuously accredited journalism programs in the nation, and our distinguished alumni base demonstrates the value of a Greenlee degree.

LET’S GET SOCIAL: @ISU_GSJC FACEBOOK.COM/GREENLEESCHOOL

DEAR GREENLEE SCHOOL ALUMNI AND FRIENDS, This is an exciting time for the Greenlee School of Journalism and Communication. In the pages that follow, you’ll read about some of our students, faculty and alumni who make the Greenlee School one of the best schools of its kind in the country.

We have students who have excelled in national competitions and prestigious internships (page 12), faculty who have ventured beyond Ames to take on extraordinary professional experiences (page 18) and alumni who are innovating in industry (page 30).

We’re thrilled to share their stories with you.

It is truly an honor to be leading this prestigious school as we build on our tradition of excellence and develop new ideas to continue moving the school forward. You can read more about some of the initiatives on the horizon on page 26.

A big goal is to continue to provide ways for our alumni and friends to get involved! Our inaugural summit, page 10, brought industry professionals to Ames. We invite you to come to campus September 5-6, 2019, for the school’s second summit. And bring a friend! We promise it won’t disappoint.

Finally, we’re revamping Glimpse magazine so we can stay in better contact with you throughout the year. We’re exploring a combination of print and digital editions sent at various times each year. You can submit your Class Notes anytime through the link at alumni.greenlee.iastate.edu/glimpse. We’ll publish your updates online. Stay tuned for more info as our plans evolve in the coming months.

Your experiences and support are a big part of the Greenlee story. Thank you for continuing to help us advance our mission and provide amazing opportunities and adventures for our students.

Let’s hear from you!

As we reimagine Glimpse, we’d love your input. Take our survey at alumni. greenlee.iastate.edu/ glimpse to share your feedback.

ANGELA POWERS Director and Professor Greenlee School of Journalism and Communication powers@iastate.edu

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I N THI S I SS U E 04 TODAY AT GREENLEE

26 FUTURE FIRST

Take a photographic walk down memory lane as we share some of the year’s highlights.

Get to know Angela Powers, the new director of the Greenlee School, as she shares her vision for the future.

08 FIND MORE ONLINE

30 SPARKING INNOVATION

The Greenlee School has two new websites, including one for alumni! Find bonus content and stay connected all year at alumni.greenlee.iastate.edu.

Greenlee alumni have a history of blazing new trails as entrepreneurs. Get to know a few, and learn what’s on the horizon in this area for the Greenlee School.

09 YEAR IN REVIEW: ALUMNI & FRIENDS

38 EXTRA! EXTRA!

Industry professionals convened in Ames for the first-ever Greenlee School Summit. The school also presented Margy and the late Gene Chamberlin with the 2017 Schwartz Award.

A redesigned print edition, a new daily newsletter, podcasts—it’s been a busy year the Iowa State Daily.

12 YEAR IN REVIEW: STUDENTS Greenlee students continue to excel with national awards and competitive internships.

18 YEAR IN REVIEW: FACULTY & STAFF New classes, hires, awards, research and travel opportunities headlined 2017 for Greenlee colleagues.

ON THE COVER Meet the students behind the hands. As Greenlee Ambassadors, Malik Newson, left, senior in journalism, and Hannah Olson, senior in journalism, international studies and German, give tours to prospective students and answer questions. Cover photo

by Emily Blobaum

42 ALUMNUS & AUTHOR Paul Kix (‘03 journalism) shares the back story of The Saboteur, a nonfiction narrative about a World War II spy who fought and escaped from the Nazis.

44 CLASS NOTES Find out what your fellow alumni and former professors were up to this year.

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101 Hamilton Hall 613 Wallace Road Ames, IA 50011-4010 515-294-4342 greenlee@iastate.edu greenlee.iastate.edu alumni.greenlee.iastate.edu

SUPPORT THE FOREVER TRUE, FOR IOWA STATE CAMPAIGN www.foundation.iastate.edu/Greenlee 4 GREENLEE GLIMPSE

38 CONTRIBUTORS EDITOR Maria V. Charbonneaux, communications specialist GRAPHIC DESIGNER Jesslyn Carroll, senior in graphic design WRITERS Jessica Bennett, senior in journalism Garrett Kroeger (‘18 journalism) PHOTOGRAPHERS Emily Blobaum, senior in journalism Megan Gilbert, senior in journalism SPECIAL THANKS TO Deb Gibson, senior lecturer Alyssa Rutt, program coordinator

JL MC 344 STUDENTS

18 FRONT ROW, LEFT TO RIGHT: Katlyn Campbell, Derek Clayton.

MIDDLE ROW: Lexie Troutman, Mollie Shultz, Sidney Haren, Victoria Holthaus. BACK ROW: Henry Zimmerman, Colin Burczek, Caroline Shaw, Emily Barske, Emma Wilson.

NOT PICTURED: Mary Godinez, Olivia Kudla, Ben Visser.

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FRONT ROW, LEFT TO RIGHT: Hunter Shever, Carly Reiser, Rebecca Haars, Jacqueline Cordova Loya, Abby Patterson.

MIDDLE ROW: Jack Bluhm, Lily Gray, Emma Hassemer, Tara Larson, Alex Ivanisevic, Megan Salo, Samantha Lenz.

BACK ROW: Jake Gunning, Finn Hoogensen, Terriana Hicks, Sarah Muller, Daniel Graham. NOT PICTURED: Michael Heckle.

Iowa State University does not discriminate on the basis of race, color, age, ethnicity, religion, national origin, pregnancy, sexual orientation, gender identity, genetic information, sex, marital status, disability, or status as a U.S. Veteran. Inquiries regarding non-discrimination policies may be directed to Office of Equal Opportunity, 3410 Beardshear Hall, 515 Morrill Road, Ames, Iowa 50011, Tel. 515 294-7612, Hotline 515-294-1222, email eooffice@iastate.edu

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T O D AY AT G R E E N L E E G L I M P S E S

TOD AY AT G R E E NL E E

IN CASE Y OU M IS S E D IT, V I EW O U R R E C EN T H I G H L I G H T R E E L .

1 . LIGHTS, CAMERA, CLASS Associate Professor Tracy Lucht’s lecture on “sob sisters” and “stunt reporters” who broke down gender barriers in journalism appeared on C-SPAN’s “Lectures in American History” program in January 2017. Lucht was filmed when she delivered the lecture to her History of American Journalism (JL MC 461) class in fall 2016. Search “Lucht” on c-span.org to view it.

2. SAYING FAREWELL A Greenlee mainstay for almost 20 years, Kathy Box, left, retired in March 2017, and was honored with a reception at Hamilton.

Kim Curell, right, account clerk and graduate secretary, retired in January 2018 after 17 years with Iowa State. We are thankful for their service and many contributions over the years.

3. CERTIFIED FOR SUCCESS The Public Relations Society of America conferred a Certification in Education for Public Relations to the Greenlee School this fall.

IOWA STATE

IN 2017

BY TARA LARSON

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The certification endorses the bachelor of science degree in public relations. Alyssa Rutt, program coordinator, and Erin Wilgenbusch, APR, senior lecturer, assembled the unit’s self-study and arranged a site visit last year. Rutt, center, pictured here with PRSA and site team members, attended the ceremony in Boston.

4. END OF AN ERA Colleagues, friends and family honored Professor Michael Bugeja for his 14 years of service as the school’s director at an April 2017 recognition reception in at the Brunnier Art Museum.

Bugeja was on sabbatical this academic year and will return to teaching at Greenlee in fall 2018.

5. BE HEARD The school held its 15th annual First Amendment celebration in April 2017. Events included four depth and dialogue sessions, a concert by Freedom Sings and a demonstrative march attended by students from North

High School in Des Moines.

Glenn Smith, watchdog/public service editor for The Post and Courier in Charleston, South Carolina, delivered the keynote.

Julian Neely, pictured, junior in journalism, and others gave soapbox speeches at the feast.

6. NETWORK LIKE A PRO The Des Moines chapter of the American Advertising Federation teamed up with Iowa State’s Advertising Club to host a speed dating-style Meet the Pros networking event for Iowa State students and local professionals in March 2017 at Hamilton Hall.

7. TELLING THE STORY Joe Starita, author and journalism professor at the University of Nebraska-Lincoln, visited Greenlee to meet with students and share his book, A Warrior of the People: How Susan La Flesche Overcame Racial and Gender Inequality to Become America’s First Indian Doctor.

Lecturer Lisa Oakes, a mentee of Starita, helped arrange the visit.

JAN. 18: STUDENTS CALL GEOFFROY HALL HOME

MARCH 11: MEN’S BASKETBALL TEAM STORMS KANSAS CITY

Named after Iowa State’s 14th president, the newest residence hall on campus opened its doors.

The hall features eight floors and can house 784 students. One of the houses is named after the late Barbara Mack, Greenlee School associate professor.

The Cyclones picked up their third Big 12 Tournament Championship in four years after beating West Virginia 80-74 – sweet revenge after falling to the Mountaineers twice in the regular season. Key players Deonte Burton, Naz Mitrou-Long, Matt Thomas and Monte Morris graduated in May.

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Get daily glimpses (pun intended) all year when you search #todayatgreenlee on social media.

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MARCH 20: LEATH ANNOUNCES MOVE TO AUBURN; ALLEN FILLS IN

JUNE 28: NURSING PROGRAM APPROVED BY BOARD OF REGENTS

JULY 13: LGBTQIA+ FLOOR OPENS IN MAPLE HALL

President Steven Leath resigned after five years to accept a new position as president of Auburn. Benjamin Allen, a longtime faculty member and former College of Business dean who was University of Northern Iowa’s president from 2006 to 2013, stepped out of retirement to serve as interim president.

The Iowa Board of Regents approved a bachelor’s degree program in nursing.

The program received final approval from the Higher Learning Commission in February 2018. Classes will be offered in the fall. Students must have their associate’s degree in nursing with licensure before being enrolled.

Spectrum, a house in Maple Hall allows students of any gender, excluding romantic partners, to live with each other. The new house gives LGBTQIA+ students the opportunity to find their most compatible roommate and live in an inclusive community.

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JULY 14: UNIVERSITY BREAKS EXTERNAL FUNDING RECORD

AUG. 9: FIVE-YEAR TUITION PLAN OUTLINES CONSISTENT INCREASES

AUG. 29: FRILEY WINDOWS SERVES UP ANOTHER WEST-SIDE DINING OPTION

Iowa State chalked up a record year, receiving $503.6 million in external funding, up from $425.8 million in the previous fiscal year.

The increase was due in part to a gift to the ISU Foundation, which benefits the College of Liberal Arts and Sciences (see page 29).

Interim president Benjamin Allen proposed to the Iowa Board of Regents an annual tuition increase of 7 percent each of the next five years for resident undergraduates and 4 percent for nonresidents to maintain education quality and catch up with a decade of enrollment growth.

The newest on-campus dining center, Friley Windows, celebrated its formal opening. Located on the east side of Friley Hall facing Lake LaVerne, the center has seating for 380 diners, an industrial vibe and multiple stations, including vegan fare and international cuisine. The guest rate is $12.50.

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12 G L I M P S E S T O D AY AT G R E E N L E E

8. WORTH A THOUSAND WORDS

12. JUMP-STARTING CAREERS

Lynsey Addario, Pulitzer Prizewinning photojournalist and author of It’s What I Do: A Photographer’s Life of Love and War, shared her experiences covering humanitarian crises and conflicts and her stunning imagery at a packed public lecture.

Greenlee’s Jump-Start Internship and Networking Fair connects students with employers in related fields. Meet your next Iowa State intern Oct. 17 at our fall 2018 fair.

Visit greenlee.iastate.edu/jumpstart for more information.

9. COSTUME PARTY Greenlee graduate students sponsored a Halloween costume contest. Sherry Berghefer, Juli Probasco-Sowers and Monica Ernberger earned kudos for their creativity in the faculty, staff and student categories, respectively.

10. READY TO RUN As part of her dual appointment with the Carrie Chapman Catt Center for Women and Politics, Assistant Professor Kelly Winfrey helped organize Ready to Run Iowa, a nonpartisan campaign training program for women. At a spring workshop, Winfrey offered her tips for stump speeches.

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11. DIVERSITY DISCUSSIONS Jaden Urbi (’17 journalism), left, and Courtney Crowder of the Des Moines Register received the first Greenlee School and Kappa Tau Alpha Diversity and Inclusion Award in April 2017 in recognition for work that sheds lights on social justice topics.

13. CHANGE AGENT Student agencies presented their ideas for intern recruitment to representatives from Rockwell Collins, front row, in the spring 2017 Advertising Campaigns (ADVRT 434) class. Gem Media, back row, took home first place.

14. HONOR SOCIETY Kappa Tau Alpha initiated its newest members at the spring 2017 graduation brunch. Chapter leaders also announced a new name for the organization: The Michael Bugeja Chapter of Kappa Tau Alpha at Iowa State University.

15. RESEARCH FRIDAY

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Greenlee welcomed Robert Picard of the University of Oxford last fall. The renowned scholar met with pre-tenure faculty and graduate students, attended classes and presented his research on the effects of social media.

Photo credits, pages 6-9: Christopher Gannon (1), Maria V. Charbonneaux (2, 9, 10, 13, 14, 15), Courtesy of PRSA (3), Blake Lanser (4), Emily Blobaum (5, 6, 7, 8, 11, 12)

SEPT. 11: $50 MILLION GIFT NAMES COLLEGE OF BUSINESS

OCT. 23: WINTERSTEEN NAMED ISU’S FIRST FEMALE PRESIDENT

DEC. 3: FOOTBALL TEAM ACCEPTS AUTOZONE LIBERTY BOWL INVITE

Iowa State announced a $50 million commitment, the largest in college history, to the College of Business from Debbie and Jerry Ivy. The college has been renamed the Debbie and Jerry Ivy College of Business, making it the first donor-named college at Iowa State.

Wendy Wintersteen, dean of the College of Agricultural and Life Sciences since 2006, was named the university’s 16th president. In addition to being Iowa State’s first female president, she is also the first internal candidate promoted to that position in over 50 years.

Iowa State’s football team had a standout season. It faced No. 19 Memphis on Dec. 30 in its first bowl game since 2012. In October, it cracked the Associated Press Top 25 for the first time since 2005.

Head Coach Matt Campbell was named Big 12 Coach of the Year.

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FIND MORE ONLINE WHERE ARE THEY NOW?

FOLLOW GREENLEE

K e e p u p w i th fe l l o w a l u m n i o f the Gre e n l e e S c h o o l o f J o u rn a l i s m and C o m m u n i c a ti o n . Yo u ’ l l fi n d e v en m ore al u m n i p ro fi l e s w ri tte n b y th e s tudents in S e n i o r L e c tu re r D e b G i b s o n ’s F eature Wri ti n g c l a s s o n o u r n e w w e b s i te. alu m n i. g re e n le e . ia sta te . e d u

LOOKING FOR OBITUARIES? F i nd them onl i ne at alum ni. greenlee. ias tate. edu/glim ps e.

#WhyGreenlee See our l ates t v i deos . Search ” Greenl ee School ” on YouTube.

THE GREENLEE EXPERIENCE F o l l o w th e i r a d v e n tu re s ! O n o ur bl og, today ’s Greenl ee s tudents s hare th e i r p e rs p e c ti v e s o n i n te rn s hi ps , cl as s es , cl ubs and m ore. g re e n le e . ia s ta te . e d u /e x p e rience

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YEAR IN REVIEW U P D AT E S O N A L U M N I & F R I E N D S > S T U D E N T S > F A C U LT Y & S T A F F

THE DUST HAS CLEARED With the renovations in Hamilton Hall completed in August, students have another spot to spread out. The Iowa State Daily’s former space has been converted into a commons area, complete with seating and outlets. Two new classrooms also help the university meet the needs of a growing student body. Photo by Megan Gilbert

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YEAR IN REVIEW ALUMNI & FRIENDS

N E W HEIGHTS AT TH E

S UMMIT

B y H u n t e r S h e ve r

G RE ENLEE’ S IN AUGUR AL IN D U S T R Y S U MMI T A D D R E S S E D TREND I NG S T R AT E GIE S FOR O U R F I EL D S . H E R E ’ S H O W. Elusive audiences. Fake news.

Rapid-fire change.

Communication and media professionals explored these and other hot topics and trends at the inaugural Greenlee Summit: Trending Strategies for Journalism, Advertising and Public Relations Friday, April 6, at the Iowa State University Alumni Center.

The event featured several noted media experts, showcasing the experiences of industry leaders and practitioners and the latest academic research from Greenlee faculty.

“This idea started as an initiative from the Greenlee Advisory Council,” said Alyssa Rutt, program coordinator in the Greenlee School. “We wanted to create an event that would heighten the school’s visibility in the industry.”

Planners hoped to solidify Greenlee’s position as an academic and thought leader in the fields of advertising, journalism and public relations, while addressing topics all are facing.

“We know the industry has been changing so fast,” said Barb Iverson, outgoing chair of the advisory council.

“The summit looked at state-of-the-art practices in the industry.”

Kellen Henry, assistant editor for digital platforms at the New York Times, delivered the keynote. Henry discussed change management and shared strategies for businesses of all sizes to better improve problem solving and innovation.

Other panels featured media professionals from around the country and focused on arming

today’s professionals with the skills to anticipate and react to change, (see “The Details,” right).

“Having media professionals convene at Iowa State put a spotlight on Greenlee,” Rutt said. “This event not only gave professionals and alumni a chance to connect, but it also provided opportunities for the school to foster deeper relationships with industry professionals.”

Next year’s summit will take place September 5-6, 2019, and will focus on media civility as the election cycle heats up. The Kerry & Linda Killinger Foundation will be the major founding sponsor of next year’s event. Plans are already underway. Visit alumni. greenlee.iastate.edu/summit for more information as it becomes available.

TO VIEW PHOTOS AND VIDEOS OF THE SUMMIT SESSIONS, V I S I T A L U M N I . G R E E N L E E . I A S T A T E . E D U / S U M M I T.

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ALUMNI AND FRIENDS YEAR IN REVIEW

THE DETAILS

GREENLEE SUMMIT: TRENDING STRATEGIES FOR JOURNALISM, ADVERTISING AND PUBLIC RELATIONS

A LUMN I N E WS

The Greenlee School welcomed 200 industry professionals and a diverse lineup of media experts. Thanks to all who attended!

ADVISORY COUNCIL NEWS

SESSION 1 STORYTELLING SAFARI: STALKING AND CAPTURING THE ATTENTION OF ELUSIVE MEDIA AUDIENCES Moder a t o r Su Jung Kim, Greenlee School faculty Panelis t s Elias Johnson, WOI-TV ABC 5 Des Moines; Brian Smith, Des Moines Register; Monica Schneider, CLTV Weekday/WGN 9 Chicago

The Greenlee Advisory Council welcomed new members this year: Kim Guthrie, (’84 journalism), president of Cox Media Group (October 2017); Susan Kenedy Hood (’84 journalism), producer/anchor for County Cable Montgomery (April 2018); and Brennan Buckley (’95 advertising), president of Iowa Realty (April 2018). Rick Phillips (’78 journalism), chief communications officer for Nationwide, became the council’s chair in April, and Dan Winters (’03 journalism), WHO-HD Channel 13 anchor/reporter, is now vice chair.

SESSION 2 PROTECTING CREDIBILITY IN THE ERA OF FAKE NEWS, ALTERNATIVE FACTS AND MEDIA COVFEFE Moder a t o r Kathie Obradovich, Des Moines Register, Greenlee School faculty Panelis t s Randy Evans, Iowa Freedom of Information Council; Michael Giudicessi, Faegre Baker Daniels; Jennifer Jacobs, Bloomberg News; Walker McKusick, Vote Smart KEYNOTE DESIGNING FOR CHANGE: HOW TO BE FAST AND FEARLESS WHEN YOU CAN’T PREDICT WHAT’S NEXT Kellen Henry, the New York Times SESSION 3 FACEBOOK’S ROLE AS A DOMINANT PLAYER IN DRIVING DIGITAL Moder a t o r Jay Newell, Greenlee School faculty Panelis t s Natalie Boike, Carmichael Lynch; Kelli Brown, Des Moines Register; Joel Davis, KGTV/ ABC 10 San Diego; Melissa Inman, Meredith Corp.

SESSION 4 IT’S A DIGITAL ADVERTISING WORLD Moder a t o r Lawrence Cunningham, Iowa State Daily Media Group Panelis t s Kim Guthrie, Cox Media Group; Jerry Hoehle, KCCI Television; Mirtha Vaca-Wilkens, Communique USA; Jeff White, Flynn Wright

Director Angela Powers, Margaret Chamberlin, Dean Beate Schmittmann at the LAS Awards Ceremony Oct. 26 Courtesy of LAS

CHAMPIONS OF COMMUNITY JOURNALISM Margaret and the late Gene Chamberlin, longtime publishers of the Mobridge (South Dakota) Tribune, are the 2017 recipients of the Greenlee School’s James W. Schwartz Award.

In 2007, Gene (’54 agricultural journalism) and Margaret (’55 general sciences) established one of the school’s signature programs, the Chamberlin Lecture series, to bring perspectives in news and advertising to campus. After Gene died in 2009, his family continued to support the series. With its conclusion in fall 2016, Margaret now honors Gene’s legacy by sponsoring the Chamberlin Scholarship for Internships in Community Journalism. Tyler Julson, received the inaugural award to support his internship at the Albert Lea (Minnesota) Tribune.

“We wanted to honor Margy and Gene because their family-owned newspaper has played a key role in community journalism. The Chamberlins have also contributed enormously to the development of our students over many years. Their family is a treasure to our school,” said Angela Powers, director.

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YEAR IN REVIEW STUDENTS

CEL EBR AT E S U C C E S S H ONORS G IV E GR E E N LE E S TU D E N T S A L EG U P I N I N D U S TRY.

By M aria V. Charbonneaux

GREENLEE GOES TO WASHINGTON

Emily Belloma, left, and Mia Guion accept their awards in Washington, D.C. Advoc8/Courtesy of Washington Media Scholars Foundation

Emily Belloma (’17, marketing, advertising) and Mia Guion (’17, advertising) showcased their political media planning prowess by winning the Washington Media Scholars Foundation’s case competition, earning the National Excellence in Media Award, this summer.

Theirs was one of six teams to present a hypothetical media plan had Herman Cain continued his bid for the 2012 Republican Party presidential nomination instead of withdrawing after controversy engulfed his campaign.

“A lot of people don’t understand how important the Iowa caucus is in the campaign, and I think the fact that we focused on the Iowa caucus made our plan stand out,” Belloma said.

In addition, the pair was honored at a networking reception and toured several news organizations. Each also received a $5,000 scholarship.

JOURNALISTIC ACCLAIM Am ong s ev eral honors for the Iow a State Dai l y st af f , Alex Connor, j uni or, w as one of 1 0 fi nal i s ts for t he As s oci ated Col l egi ate Pres s ’ 2 0 1 7 Col l ege Repor t er of the Year, earni ng honorabl e m enti on. Her w ork f or t he Dai l y i ncl uded a day i n the l i fe of Pres i dent Steven L eath, an i nterv i ew w i th a Cam pus tow n food v e ndor after a F ebruary s hooti ng and a l ook i ns i de s tudent gov ernm ent cam pai gn fundi ng.

Em ily Blobaum , s eni or, recei v ed honorabl e ment ions for “ Shatteri ng Sti gm as , ” a m ul ti m edi a feature, and a s l i des how from a day fol l ow i ng L eath. F i nd l i nks t o Alex Connor awaits Air Force One in June at the Eastern Iowa Airport as an intern with The Gazette. Courtesy of Connor

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thei r w ork at alum ni. greenlee. ias tate. edu/glimpse.

STUDENTS YEAR IN REVIEW

PRAISE FOR THE PEN Five journalism majors received 2017 Columbia Scholastic Press Association Gold Circle awards for work published by the Iowa State Daily Media Group during the 2016-17 school year. > > Luke Manderfeld, senior, first place, sports feature, “A Mother’s Love” > > Danielle Gehr, sophomore, first place, news feature,“This is Not America” > > Austin Anderson, junior, second place, personality profile, “A Legend in Lectures” > > Emily Blobaum, senior, certificate of merit, general feature, “Shattering Stigmas” Michael Heckle was an Iowa State D a i l y n e w s e d i t o r. E m i l y B l o b a u m

> > Ben Visser, senior, certificate of merit, sports feature, “Escaping to Safety” Find links to the stories at alumni.greenlee.iastate.edu/glimpse.

NEW YORK SUMMER Mic h a e l H e c k l e , s e n i o r i n j o u rn a l i sm , exp e r ie n c e d ma g a z i n e p u b l i s h i n g th ro u g h the 2 0 1 7 A me r ic a n S o c i e ty o f M a g a z i n e Edit o r s s u mme r in te rn sh i p p ro g ra m .

H e c k le wr o t e d a i l y b ri e fs , s p e c i a l sec t io n s a n d f e a tu re s fo r T h e Fo rw a rd , a p u b lic a t io n t h a t d e l i ve rs c o m m e n ta ry, news a n d c u lt u r e fo r th e A m e ri c a n J e w i sh commu n it y.

L e f t t o r i g h t : E m i l y B l o b a u m , B e n V i s s e r, L u k e M a n d e r f e l d , A u s t i n A n d e r s o n a n d D a n i e l l e G e h r c e l e b r a t e t h e i r a w a r d s a t t h e D a i l y . M a r i a V. C h a r b o n n e a u x

S H I N E O N I O WA S TAT E ’ S P R S S A C H A P T E R WA S N A M E D A 2 0 1 7 S TA R C H A P T E R B Y T H E N AT I O N A L O R G A N I Z AT I O N .

LET’S TACO ‘BOUT ADVERTISING

Left to right: Michael E n g l u n d , To n i U g o l i n i and Michael Wigton visit C a m p b e l l ’s h e a d q u a r t e r s .

Courtesy of Wigton

What does it take to make the Campbell Soup Company’s Pace brand the salsa of choice for family night?

Advertising majors Michael Englund (’17), Toni Ugolini (’17) and Madison Ott (’17) researched and shared their ideas in the 2017 Collegiate Effie Awards Pace Brand Challenge.

As finalists, Englund and Ugolini presented the team’s “Taco-bout Family Night” campaign in June at the company headquarters in Camden, New Jersey, and took second place.

The students entered the competition as part of the Advertising Portfolio Practicum (ADVRT 436) taught by Michael Wigton, Greenlee lecturer.

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2017-18

MEREDITH

APPRENTICES

Allison Luety (‘17 public relations) regularly interviewed sources as a Meredith apprentice. Emily Blobaum

BETTER TOGETHER

EDITORIAL/DIGITAL 1. Em ily Benda, Traditi o n a l Ho m e 2. Jessica Benne t t Spe cial Interes t Media Ho m e & Des ign 3. Hann a h Ebl e Meredith Xc elerate d M arketing 4. Jenna H rdl i cka A llrec ipes 5. Kea ton Lane Midwes t Living 6. Abby P atterso n BHG.com G ardening 7. E mma Wils on Suc c es s ful F armin g GRAPHIC DESIGN 8. B ailey Gella Allrec ipe s / Dia b e tic L iv ing 9. Ryan Rasm u ssen WOO D 10 . A shton Temple Cr afts G roup

Meredith Corporation has extended its partnership agreement with Iowa State University for another five years.

The $500,000 commitment benefits the Greenlee School through continued support of its 1) Meredith Apprentice Program, 2) a professional in residence and 3) technology upgrades to the Meredith Integrated Media Suite in Hamilton Hall.

“Meredith’s relationship with Iowa State’s Greenlee School has been a national model for business/academic partnerships, and we are very excited about our new five-year, $500,000 extension,” said Art Slusark, Meredith’s Vice President of Corporate Communications and Government Relations.

Now in its 14th year, the program allows ten students from the Greenlee School and the College of Design to work alongside professionals in yearlong editorial, design and digital apprenticeships in Des Moines.

In addition to invaluable experience, apprentices receive an hourly wage and academic credit as they contribute work to well-known Meredith brands, such as Better Homes and Gardens, Allrecipes and

Shape. Meredith can then recruit from a pool of trained students.

“The Greenlee students are extremely talented, hard-working and motivated, and bring valuable contributions and insights to Meredith,” Slusark said. “We are proud to provide these students with a head start on their careers, and 40 percent of our ISU apprentices in the last five years have secured full-time positions at Meredith. That’s a great win-win-win for Meredith, ISU and most importantly the Greenlee grads.”

Since its inception, 105 Iowa State students have participated. Many have continued careers in publishing, working at media outlets such as Buzzfeed, Men’s Health and Billboard, in addition to Meredith brands. This year, Iowa State apprentices worked for titles including Midwest Living, Successful Farming and Traditional Home.

“I’m thrilled that so many more of our students are going to get the opportunity to learn from professionals who will not only teach them the ways of corporate America but can mentor them and offer them firstyear professional opportunities,” said Deb Gibson, Meredith Professional in Residence and Greenlee senior lecturer.

STUDENTS YEAR IN REVIEW

SUPPORT FOR SCHOLARSHIPS An endowed gift to the Anderson-Kruse Fund for Excellence in News-Editorial Writing will benefit Greenlee students through additional scholarships, internship support and programs.

The $75,000 gift was made possible by the late John Burroughs Anderson (’49, agricultural journalism) and the Anderson-Kruse family. His daughter Liz Anderson (’81 journalism) and her husband, Loren Kruse, established the fund in 1998.

Now an endowment, the fund will benefit students for years to come and promote excellence in writing, reporting and editing.

John Anderson, who died June 7, owned and

operated newspapers in Britt and Storm Lake and was a stockholder in newspapers in Dyersville and Waukon. He received the Master EditorPublisher Award from the Iowa Newspaper Association in 1977.

“Generations of the AndersonKruse family have studied journalism at Iowa State University and gone on to impact the field. With their endowment, the family will continue to impact the field,” said Director Angela Powers.

$153,515 T H AT ’ S H O W M U C H THE GREENLEE SCHOOL AWARDED IN SCHOLARSHIPS TO ITS STUDENTS IN FISCAL YEAR 2018. SCHOLARSHIPS SUPPORT INCOMING AND CURRENT MAJORS AND D E F R AY T H E C O S T S OF REQUIRED INTERNSHIPS. CHANNELING A GREENLEE LEGEND A s th e r e c i p i e n t of t he 2 0 1 7 H ugh S. Si dey S c h o l a r s h i p i n P rint Journalis m, Mary Khan ( ‘1 7 j o u r n a l i s m , int ernat ional s t udies ) v is it ed D .C . n e w s r o o m s and at t ended t he Whit e H ouse C o r r e s p o n d e n ts ’ D inner in A pril 2 0 1 8 .

In h e r e s s a y, “ Mak e Journalis m G reat A gai n, ” K h a n r e fl e c te d on how Sidey, an I owa St at e a lu m n u s , s ta y e d connect ed t o his homet own of G re e n fi e l d , Io w a—and t he concerns of ev eryday A m e r i c a n s — th r ough nearly 5 0 y ears chronicl i ng

10 presi dents for Ti m e m agaz i ne.

“After the m ost recent presi denti al el ecti on , an el ecti on w here j ournal i sts fum bl ed i n their coverage of the candi dates, struggl ed to understand the voters and attem pted and fai l e d to predi ct the outcom e, w e need m ore j ourna lis t s l i ke S i dey, ” K han w rote i n her essay.

K han al so recei ved a $5, 000 pri z e. The S i dey schol arshi p i s an annual aw ard establ i shed i n 2006 at Iow a S tate by the W hi te House Hi storic a l Associ ati on and Davi d M. R ubenstei n.

GREENLEE GLIMPSE 17

YEAR IN REVIEW STUDENTS

ADVENTURES

IN DUBLIN A PI LOT P R OGR AM GIV E S S T U D E N T S A N O PPORT UN IT Y T O IN T E R N A B R O A D .

By Vic toria Holtha u s

On a bookshelf in Juli ProbascoSowers’ office sits a souvenir: A Pocket History of Ireland.

Ask the internship coordinator about it, and she’ll fill you in on a new opportunity for students.

A pilot program, which began last summer, gave Greenlee students the chance to complete their required internships in Dublin in 11 weeks.

Probasco-Sowers and Peter Cruz, program coordinator with the ISU Study Abroad Center, coordinated the program with EUSA, a nonprofit international education organization specializing in internships.

“We really wanted all the placements to fit the criteria for a regular 499A, which was interesting because (EUSA) had never done that before with a college. So, it was a learning experience for all of us,” said Probasco-Sowers.

18 GREENLEE GLIMPSE

Six Greenlee students did their required internships, and one did an internship through LAS Career Services to earn academic credit. A total of 22 Iowa State students from various disciplines participated in the program.

Students were interviewed by EUSA about what they wanted from their time in Dublin and then placed with organizations that best fit their requests.

“I decided to do my internship in Ireland because I thought it’d be a great opportunity to see how smaller businesses work and how people still communicate differently in another Englishspeaking country,” said Page Stanberry, a senior in advertising who interned with the Irish Academy of Public Relations.

“One day I was creating a pamphlet, the next I was helping edit part of my boss’s book,” she said.

When students weren’t interviewing Dubliners, editing videos or researching projects on the job, they spent their free time visiting Ireland’s National Gallery of Art, walking along the River Liffey and taking weekend trips to Galway, Belfast and Westport.

“It’s so easy to travel in Ireland because it is such a small island.

Getting from Dublin to the other side would only take a few hours.

Trains went almost everywhere, and a plane ticket to somewhere in Europe could be as cheap as €60. We had to take advantage of that,” said Sarah Schuster, a senior in advertising who interned at Evolve Design in digital marketing.

Probasco-Sowers traveled to Dublin last summer to complete site visits with several of the students. The internship program is being offered again to students in summer 2018.

N A S A I NTER N S HIP S LAUN C H TWO G R E E N L E E STU DENTS’ C AR E E R S IN P UB L I C R EL AT I O N S .

B y M aria V. Charbonneaux

Madison Tuttle and Abbey Horsman were making similar flight plans as public relations majors and didn’t know it.

Both spent their childhoods fascinated by space exploration. Both did their first internships with government entities. Both actively followed NASA on social media.

And when each saw tweets announcing its competitive summer internship program, both applied and were accepted.

The seniors landed last June at Johnson Space Center in Houston for 10-week internships, Tuttle in the communications department of NASA’s Public Affairs Office (PAO) and Horsman working on strategic communications for Orion, NASA’s human spacecraft for deep-space missions.

In addition to writing, Tuttle helped out with several press events. On her second day, NASA announced its 2017 astronaut class and Tuttle worked with astronaut candidate Loral O’Hara to answer questions from the public on Reddit.

Tuttle also organized a Bring Your Kid to Work Day event with her fellow interns and accompanied media on a Coast Guard boat to witness an Orion capsule exit procedure test in the Gulf of Mexico.

“We had a mix of local and national media, and they got to watch the test and talk to (astronaut) Suni Williams and another expert,” Tuttle said.

While Orion is under development with deep-space missions planned for the 2020s, Horsman’s department works to get the spacecraft on the public’s radar now.

Horsman traveled to New York to engage and educate the public about Orion at the Space and Science Festival at the Intrepid Sea, Air & Space Museum Complex.

She also helped create a social media trend report and a communications plan and interviewed a variety of NASA experts on topics like space food.

“That was probably the best lesson I learned … taking complicated technical info and making it interesting and readable,” Horsman said.

Tuttle and Horsman said their NASA mentors encouraged them to take advantage of enrichment opportunities.

“It was built to look like a campus … that’s the feeling you get from everyone there too. You’re supposed to ask questions. It’s a learning environment,” Horsman said.

A December graduate, Horsman hopes to get experience in the private sector.

Propelled by work and studies in science communication at Greenlee in fall 2017, Tuttle is now at Kennedy Space Center in Florida through NASA’s Pathways Program, an internship program that offers a track to full-time employment.

“I think it reaffirms that I found what I wanted to do,” Tuttle said. “I’m going to work as hard as I can to get back there.”

Abbey Horsman

M a d i s o n Tu t t l e

RIGHT Abbey Horsman (left) and a fellow intern stand with an Orion mock-up. TOP RIGHT M a d i s o n Tu t t l e g e t s a l o o k a t b o o s t e r s o n t h e S a t u r n V r o c k e t . C o u r t e s y o f H o r s m a n a n d Tu t t l e

GREENLEE GLIMPSE 19

Y E A R I N R E V I E W F A C U LT Y & S T A F F

While waiting for a workshop to begin, Associate Professor Dennis Chamberlin captured a photo of a bride walking through L v i v To w n S q u a r e .

FROM LVIV TO AMES GREENL EE ’S GLOB E T R OT T ER R ET U R N S A F TE R A Y E A R TEACH I NG IN UK R AIN E A S A F U L B R I G H T S C H O L A R .

By F inn H oogens en

20 GREENLEE GLIMPSE

NE W FACULT Y & S TA F F IN 2 017 Associate Professor Dennis Chamberlin returned to Hamilton Hall in fall 2017 after an enriching year teaching graduate students at the Ukrainian Catholic University in Lviv as a Fulbright Scholar.

The Pulitzer Prize-winner led photojournalism and multimedia courses at the university’s School of Journalism, which celebrated its fifth anniversary and was ranked the top journalism master’s program in the country by a European Union NGO last year.

While the school has a great reputation, Chamberlin said a lack of equipment posed challenges—there were only two cameras to be shared among 50 students. However, this didn’t stop them from producing quality work, he said.

His students published over 100 articles in professional media outlets.

“You don’t have to give them much technical help. They can take very little equipment-wise, software, technology and so forth, and they can make it work. I was really impressed by that,” Chamberlin said.

Chamberlin also was impressed by his students’ work ethic. He often wondered how they found time to complete assignments after eight hours a day in

class Monday through Thursday and weekends filled with additional classes, guest lectures and workshops.

“They worked really hard, and they never made excuses that they couldn’t get something done. And I was ready to give them a break. I remember asking them many times, ‘When do you guys sleep?’

And they were like, ‘We don’t,’” he said.

Chamberlin said he thinks the political conflicts present in Ukraine are a major motivator for the students. In the past three years, there have been over 10,000 casualties in eastern Ukraine due to political conflict.

“They were idealistic in wanting to change their country, wanting to get rid of the corruption, wanting to introduce Ukrainians to the good things in Ukraine and not just the bad,” Chamberlin said.

More travels awaited Chamberlin this spring as he led Iowa State students on a study abroad experience in Urbino, Italy. In May, he hopes to bring a group to the annual Lviv Media Forum, a media conference with participants from all over Europe, to create stories with and learn from Ukrainian students.

“It’s interesting to see how journalism is practiced around the world,” he said.

“IT’S INTERESTING TO SEE HOW JOURNALISM I S P R A C T I C E D A R O U N D T H E W O R L D .”

DENNIS CHAMBERLIN

COURTNEY WITTE

administrative specialist Witte oversees budgeting, human resources and facilities.

JOANNA SCHROEDER lecturer

Schroeder teaches Advertising Creativity, Advertising Principles and Public Relations Writing.

KELSIE POE

academic adviser In addition to advising students, Poe supervises the Greenlee Ambassadors and heads up recruitment efforts.

GRACE PROVENZANO ABOVE Dennis Chamberlin (second from left) and his colleagues wore traditional e m b r o i d e r e d c l o t h i n g o n V y s h y v a n k a D a y, c e l e b r a t e d t h e t h i r d T h u r s d a y o f M a y.

ABOVE RIGHT Students danced to the music of a popular band, Antiytila, to celebrate the a c a d e m i c y e a r ’s o p e n i n g c e r e m o n y a n d t h e s c h o o l ’s a n n i v e r s a r y. C o u r t e s y o f C h a m b e r l i n

lecturer

Provenzano advises ISUtv and teaches introductory reporting and writing and electronic media writing.

Y E A R I N R E V I E W F A C U LT Y & S T A F F

FOR THE

BIRDS

D ARA WALD S T UDIE S HOW CO MMUNI C AT ION C AN H ELP SAVE GUAM ’S FEATH ERED IN HAB ITAN T S .

By Katly n Campbell

Dara Wald

Kimberly Nelson

20 GREENLEE GLIMPSE

Invasive brown tree snakes have been the public enemy of Guam’s native forest birds for 70 years: 10 of the island’s 12 native forest bird species have vanished due to the predators.

An Iowa State research team is exploring ways to even the playing field by promoting conservation.

In July, Greenlee Assistant Professor Dara Wald and Kimberly Nelson, graduate research assistant, traveled to the Pacific island, along with Assistant Professor Haldre Rogers and Ann Marie Gawel, graduate research assistant, from the Department of Ecology, Evolution and Organismal Biology to study the issue.

The researchers spent 10 days identifying public perceptions that may be limiting conservation, pinpointing residents’ most trusted sources of scientific information and determining the kinds of messages likely to effectively encourage conservation behavior.

Through focus groups and in-person surveys, they interviewed roughly 60 people in three age groups, including adults who remember when native birds thrived; those who were present during the decline; and those who have grown up without the presence of many native birds.

During the discussions, Wald and Nelson learned interviewees were also very concerned about the effects of the coconut rhinoceros beetle, a newer invasive species on the island.

According to Wald, these beetles devastate

ABOVE The ko’ko’ is endemic to Guam but no l o n g e r e x i s t s i n t h e w i l d . D a r a Wa l d a n d K i m b e r l y Nelson saw the birds at a captive breeding f a c i l i t y i n M a n g i l a o , G u a m . C o u r t e s y o f Wa l d

the island’s coconut palms, which are important economically, socially and culturally to Guamanians. While the beetles haven’t become established in nearby Saipan, residents are concerned about their potential spread, given the effects in Guam. Residents of Guam wonder if these beetles would have been controlled by birds had they been present on the island and hope birds on nearby islands can help prevent invasions, Wald said.

Since returning from Guam the researchers have been coding and collecting more data.

“We’re still conducting more interviews from a distance with specific groups of people that we’d like to hear from,” Nelson said.

Supported by funding from the LAS Seed Grant for Social Science program, the team hopes another grant will allow them to survey the entire island for a representative sample.

“We would also like to start thinking about developing some sort of educational communication campaign that could encourage a certain kind of behavior and encourage people to act,” Wald said.

The findings are currently in review for publication in a peer-reviewed journal.

F A C U LT Y & S T A F F Y E A R I N R E V I E W

H ONOR E D & P R O U D

FA C ULTY AN D S TAFF E X C E L I N T E A C H I N G A N D R ES EA R C H .

Michael Dahlstrom (left) and Jean Eells

Michael Dahlstrom, associate professor and associate director, received the Outstanding Interpretative Print Media Award along with Jean Eells of E-Resources Group and Leigh Adcock of ISU Extension for their work over the past six years creating communication materials to include women landowners in the conversation about conservation for the Women Food and Agriculture Network. The award is part of the Conservation & Environmental Education Excellence Awards Program.

The Iowa Newspaper Association presented one of four 2017 Distinguished Service Awards to Professor Michael Bugeja in January 2017. The award recognizes longtime journalists and professionals for their contributions to the newspaper profession and their communities.

Jay Newell

Sherry Berghefer

Senior Lecturer Sherry Berghefer, Associate Professor Jay Newell and Professor Wallapak Tavanapong (computer science) presented their paper, “Teaching Ad Tech: Assessing Collaborative Teaching in an Advertising, Computer Science and Design Course” at the conference of the Association for Education in Journalism and Mass Communication (AEJMC). It received the Teaching Top Paper Award in the Advertising Division.

Daniela Dimitrova (left) and Dean Beate Schmittmann

Several Greenlee faculty and staff were honored for their contributions to the university by the College of Liberal Arts & Sciences: > > Professor Michael Bugeja, Diversity Award > > Professor Daniela Dimitrova, International Service Award > > Alyssa Rutt, program coordinator, Professional and Scientific Outstanding New Professional Award > > Shane Scherschel, systems support specialist, Professional and Scientific Award for Excellence in Information Technology The Greenlee School’s Student Advisory Board selected Assistant Professor Jan Lauren Boyles as the recipient of the 2017 Harry Heath/Lou Thompson Jr. Advising Award for her open-door policy, astute academic advising, practical mentoring and lifechanging influence.

GREENLEE GLIMPSE 21

Y E A R I N R E V I E W F A C U LT Y & S T A F F

CHA N GI N G C O U R S E

IN NO VATI VE C LAS S E S P R E PA R E S T U D E N T S F O R WH AT ’ S NE XT.

Michael Wigton

HOW TO MANAGE SOCIAL MEDIA As he read his advisees’ internship reports, Michael Wigton, lecturer in advertising and public relations, saw two emerging themes: First, many of his students had been tasked with helping to manage their employers’ social media presence as part of their internships.

Second, students wanted more information on how to manage social media beyond their personal accounts.

The feedback inspired Wigton to develop a new Greenlee class that teaches students how to strategically manage social media from both an advertising and public relationship standpoint for a client or organization.

“It is so prevalent in today’s world,” Wigton said. “If you are going to be in public relations or advertising, you are going to touch social media somehow, some way. You may not manage the Facebook page or post things to Twitter.

But understanding how brands use social media (for marketing) is invaluable. You have to know how to do it.”

24 GREENLEE GLIMPSE

In the process of pitching the course to the school’s curriculum committee, Wigton sought feedback about what the class should include from industry contacts, including a friend who heads up Blue Frog Dynamic Marketing in Des Moines. The committee approved Strategic Planning for Social Media (ADVRT / JLMC / P R 497L) as a special topic course to debut in spring 2017.

In the class, Wigton covers the basics of social media platforms, including Facebook, Twitter, Instagram, Snapchat, Pinterest, LinkedIn and YouTube. The midterm requires students to produce and edit a podcast. Beyond content creation, the class focuses on best practices for strategic planning, tactical execution and measuring performance metrics. Students also obtain a Hootsuite Certified Professional Certification.

The class gets hands-on experience by managing a Twitter account and doing takeovers of Greenlee’s Snapchat account. Assignments include social

GET SOCIAL S T R AT E G I C PLANNING FOR SOCIAL MEDIA WAS OFFERED TWO SEMESTERS A N D W I L L R O TAT E AS INSTRUCTOR AVAILABILITY AND DEMAND ALLOWS. media audits for clients and case studies.

The class was so popular in the spring that it was offered again in fall 2017.

McClane Gill, senior in advertising, looks foward to discussing what she’s learned in job interviews—and hopes it will give her an edge. “(The class) has been very helpful in getting an inside look on how social media is changing in the business and marketing world.”

—Garrett Kroeger

F A C U LT Y & S T A F F Y E A R I N R E V I E W

HOW TO BECOME A TRUSTED ADVISER La u n c h e d in s p ri n g 2 0 1 7 , S tra te g i c C o u n se l i n g i n

rel ati ons and cri s i s com m uni cati on, am ong other s.

The course also explores communication

P u b lic Re la t io n s (P R 32 2 X ) o ffe rs i n si g h ts a bout

management in various settings: corporations,

m a n a g e me n t with i n th e p u b l i c re l a ti o n s i n d us try.

nonprofits, government and public relations agencies.

T h e e x p e r ime n ta l c l a s s fo c u s e s o n re p u ta ti on

“This course will prepare you to respond with

m a n a g e me n t , s p e c i a l ty a re a s w i th i n p u b l i c rel ati ons ,

confidence when the CEO of a 30,000-employee

sta f f in g s t r u c t u re s , a l i g n m e n t o f c o m m u n i c a ti ons

company turns to you and asks, ‘What do you think?’”

w it h b u s in e s s ob j e c ti v e s a n d e x e c u ti v e c o a c hi ng.

said Lecturer Christine Jensen, current instructor.

It in c lu d e s u n it s o n g o v e rn m e n t re l a ti o n s , i n v es tor

—Sam antha L enz

HOW TO DIG DEEPER Data crunching, 20-source pieces and semester-long analyses may not be the first things that come to mind when thinking about journalism, but they’re important experiences students will have in Lecturer Lisa Oakes’ Digital Newsroom (JL MC 414X) class.

Focused on depth reporting, the new experimental course is designed to be a senior-level integrative experience so journalism majors can build on existing skills and collaborate to add depth reports to their portfolios.

“Depth reporting is a key skill not all students—or professionals for that matter—get to experience in today’s media climate. We get to give students a taste of the work that wins Pulitzers because of its depth,” Oakes said.

After consulting with instructors teaching similar classes at peer

institutions, Oakes decided to structure the classroom much like a newsroom; she serves as editorial adviser and appoints a class “editor in chief.”

Most classes operate like editorial staff meetings with team members updating each other, offering guidance and peer-editing one another’s work.

“I was really seeking self-starters,” Oakes said. “It’s little structure paired with a lot of work. Students are ready to meet the challenge.”

Each student is responsible for at least three pieces, including a depth profile completed early in the semester and two stories related to a bigger topic selected by the class. All reporting is immersive, requiring multiple sources

and intense research.

In fall 2017, students focused on environmental water quality issues in Central Iowa, and the Greenlee School partnered with the Iowa State Daily to publish the work online in January.

Along with learning how to become comfortable with using data, students are encouraged to employ creative writing techniques to tell stories.

“Students learn to go one inch wide and a mile deep in their reporting,” Oakes said. “Then they assess how to best tell the story. Sometimes that’s words. Sometimes it’s an infographic or a photo slideshow. We seek to prepare students for what today’s job market demands.”

READ THE REPORTS Search “Sustainable steps: A look at green efforts in the Iowa State community” on iowastatedaily.com.

Lisa Oakes

Read about more new Greenlee classes at alumni.greenlee .iastate.edu/glimpse

OPPOSITE, RIGHT Students in Strategic Planning for Social Media study how brands use social media. Megan Gilbert LEFT Digital Newsroom focuses on depth reporting techniques and collaboration.

M a r i a V. C h a r b o n n e a u x GREENLEE GLIMPSE 25

Y E A R I N R E V I E W F A C U LT Y & S T A F F

RIOTS OR REVELRY? Associate Professor Joel Geske’s recent article, “Riot vs. Revelry: News Bias Through Visual Media,” explores how mainstream media outlets labeled disturbances in Ferguson, Mo., in 2014 as “riots,” while labeling student disturbances in Columbus, Ohio, following Ohio State University’s 2015 football national championship win as “celebrations.” Geske’s study asked students to look at images from both incidents side by side without context and say where they occurred. They had trouble deciding. The article concludes media bias can influence how a reader interprets an event through image labeling. The article appeared in Teaching Media Quarterly.

NEWFINDINGS HEALTH TWEETS Associate Professor Gang Han’s ongoing research studies health communication on Twitter and how health information flows between users. So far, his findings indicate Twitter’s main health accounts, including news media, doctors, hospitals, clinics, health organizations, serve one of three primary functions: 1) to inform followers about important health news, 2) to build communities around health topics and 3) to influence health behavior. Han presented the findings to the Health Communication Division of the National Communication Association at its annual convention.

26 GREENLEE GLIMPSE

F A C U LT Y & S T A F F Y E A R I N R E V I E W

MACHINE IMPACT

ABOUT PERCEPTION

In the second edition of his book Interpersonal Divide in the Age of the Machine, Professor Michael Bugeja raises awareness about the dangers of living in a world dominated by machines—and how they’ve dramatically changed how we communicate and interact.

Smartphones, tablets and laptops aren’t solely responsible. Newer technology, including robotics and virtual reality, have also contributed.

Bugeja theorizes that because of our reliance on machines, we will start to develop the universal principles of technology, such as urgency, a need for constant updates and a loss of privacy. At stake are empathy, compassion, truth-telling, fairness and responsibility.

Michael Dahlstrom, associate director and associate professor, co-chaired the organizing committee for the 2017 IndonesianAmerican Kavli Frontiers of Science Symposium held in Ambon, Indonesia. The symposium brings young researchers together from across many disciplines and promotes interdisciplinary and international research. At the symposium, Dahlstrom presented his study, “The Biases Inherent when Attempting to Understand Phenomena Beyond Human Scale.”

His study found the further away a concept is from human scale, the more challenging it is for humans to perceive its magnitude.

R ESEARCH I S R OB US T AT T H E G R E E N L E E S C H O O L .

C H EC K O UT A FE W R E C E N T H I G H L I G H TS F R O M FA C U LT Y.

B y Fi n n H oogens en

READ THE REVIEWS

THE COLLEGE LIFE

Su Jung Kim, assistant professor, attended the 2017 American Academy of Advertising Global Conference in Tokyo and presented her research exploring the differences between sponsored and organic reviews and how both types are perceived by online consumers.

She found, contrary to popular belief, sponsored reviews tend to be more elaborate and objective, while organic reviews tend to be more extreme and driven by emotion.

This research can help brands and review platforms strategize how to use different types of product reviews. Kim plans to continue researching how reviews influence purchase behavior.

Assistant Professor Andrew Pritchard’s latest research is focused on the student college experience. “College Connectedness: The Student Perspective,” discusses how various everyday aspects of college can factor into how connected a student feels to the university. Another article, “Undergraduate Choice of Major and Major Satisfaction: An Expanded Role for Personality Measures,” analyzed to what extent a student’s personality can decide major choice and be susceptible to outside influences determining that major.

He’ll continue exploring these topics in order to find ways to improve a student’s college experience.

GREENLEE GLIMPSE 27

“WE ARE A TOP JOURNALISM AND C O M M U N I C AT I O N PROGRAM IN THE U.S. AND BEYOND, AND WE WILL CONTINUE TO GROW IN S TAT U R E .”

ANGELA POWERS

26 GREENLEE GLIMPSE

FUTURE

FIRST AL M OS T A Y E A R O N T H E J O B , D I R E CTO R A N G ELA PO W ERS IS U SH ERIN G IN A N E W E R A F O R T H E G R E E N L E E S CH O O L IN TH E MO D ERN MED IA LA N D SCAPE.

By J e ssic a Bennett

Angela Powers’ life and career have been marked by firsts. As the first of six children in her family, the first female professor in the Department of Journalism at Northern Illinois University and now the first female director of the Greenlee School, she isn’t afraid to lead the way.

Powers brings that pioneering spirit to Greenlee as the school’s 16th director.

“We’ve come a long way, but where do we want to be in five years? That’s exciting to me,” Powers says. “I’m looking forward to tackling key issues and strategically moving forward.”

A Higher (Education) Calling Powers’ path to Greenlee began on a farm in small-town Illinois, where she grew up in a household nourished by news. The appearance of Life in the

mailbox was a highly anticipated treat, the (Peoria) Journal Star arrived on the doorstep twice a day and watching the evening news with her family was a daily ritual. From this media-saturated environment grew a passion for news.

After receiving her bachelor’s degree from Illinois State University, Powers embarked on a career in broadcast journalism. In her first gig as a TV news reporter at a CBS affiliate in Peoria, Illinois, she covered the county and city government beats. She anticipated a long, successful career as a TV journalist—until a former professor contacted her, asking if she had ever considered graduate school.

The thought began to take root. Soon after, she returned to Illinois State for her M.S. and later went on to Michigan State University to earn her Ph.D.

in mass media. With that, her path continued in academia.

Powers’ academic pursuits and research in media management and economics have taken her all over the world—from the United States to countries such as Sweden, Egypt, Kuwait and Jamaica. She was even a Fulbright Scholar for a semester, teaching and researching at Vytautas Magnus University in Kaunas, Lithuania. Eventually, she landed at the A.Q. Miller School of Journalism and Mass Communication at Kansas State University, where she served as director from 2004 to 2012 and as a professor for the past five years.

The Road to Ames Powers heard about the director position at Iowa State from a friend who GREENLEE GLIMPSE 29

had seen the job posting and reached out to her saying, “This job is for you.”

As she began looking into the position, a search firm contacted Powers and encouraged her to apply, reinforcing a sense of fate. Ultimately, her friend turned out to be right.

The search for Greenlee’s next director was spearheaded by Beate Schmittmann, dean of the College of Liberal Arts and Sciences. Schmittmann knew choosing just the right candidate was imperative for a school of Greenlee’s stature.

“As the dean, I view the Greenlee School as one of the gems in the LAS crown,” she says. “It really is at the cusp of emerging in a very strong way on the national scene.”

The search process involved a rigorous assessment of Powers’ merits, skill sets and background, as she competed with a diverse pool of talented applicants.

“She stood out as the strongest for collaboration and for a commitment to relentless innovation with a focus on continuing to develop basic skills of the students,” says Donna Ramaeker Zahn,

GET TO KNOW DR. POWERS > > As first-generation college graduates, Powers and her mother received bachelors’ degrees the same year, Powers in media, her mother in education. > > Powers grew up in Illinois, but her Iowa roots run deep. Her father worked for Santa Fe Railroad with routes in Iowa, and her grandfather attended Iowa State for a couple semesters before heading off to WWI. > > Powers’ husband, Kent Kerby, is the assistant dean for academic student success in the College of Liberal Arts and Sciences and an adjunct professor in the genetics, development and cell biology department. She has two grown children, Kathleen and Sean.

a Greenlee Advisory Council member on the search committee.

Greenlee offered a balance of professional and academic leadership perfectly suited to Powers’ background, and the accomplishments of its students and faculty impressed her. When Schmittmann extended the job offer, it was met with a wholehearted yes.

“I was excited beyond belief,” Powers says. “To become part of this wonderful program—I was just thrilled.”

A Vision for Success Since officially starting July 1, Powers hasn’t wasted any time putting her ideas in motion, meeting with faculty and staff and appointing committees to tackle strategic initiatives.

“She’s not someone who leads by force,” says Michael Dahlstrom, associate director and associate professor. “She sees what everyone’s vision is and helps shape that into something that’s both exciting and progressive, but also reflective of what the faculty want to do.”

With support from the college, (See “‘Life-Changing’ Gift,” page 29), her immediate goals for Greenlee include having a distinct, student-driven focus: infusing the curriculum with digital and mulitmedia, heightening national awareness of the school, increasing diversity and inclusion and modernizing the facilities.

Plans to add more digital emphasis to the curriculum are already underway.

A committee is exploring the possibility of adding optional, one-credit modules to enhance existing courses.

“We’re hoping to get more expertise on the cutting-edge aspects of all our fields, and we can do that by enhancing what we already teach with specialized modules,” Powers says.

Possibly offered in the evenings or on weekends, the skills-based workshops would be led by experts who would discuss the latest technology, digital techniques or other timely topics.

“We want to be known as the top school in what we teach and provide our students in terms of technology,

critical thinking and skills such as writing, producing, editing,” Powers says.

While plans are still developing, the modules could be implemented as early as spring 2019, Dahlstrom says. These course supplements may focus on topics such as data visualization, social listening tools, smart phone journalism and social media as a publishing platform.

“We want to be there right in front, so our students are the ones that go out and say, ‘Yeah, I can do that,’” Dahlstrom says.

While the modules will best serve current Iowa State students at first, the committee is also exploring a potential model that may appeal to working professionals who want to pursue short-commitment, highimpact education opportunities to beef up their skills.

Powers is also working on strategies to enhance the school’s national profile by highlighting its excellence in research, service and teaching. With this goal in mind, she oversaw the inaugural Greenlee Summit April 6—yet another installment in her pattern of firsts—in collaboration with the Greenlee Advisory Council, led by Chair Barb Iverson and Vice Chair Rick Phillips, as well as Greenlee faculty and staff.

Open to industry professionals, the 2018 summit boasted a lineup of media experts and Greenlee faculty who discussed hot topics such as social media, fake news and elusive audiences. (For more information about the event, see page 10.) Powers hopes to build upon this event in future years, amplifying national awareness of the school through service.

“We’re starting as big as we can, and we’re expecting it to grow from there,” she says.

Using a transparent leadership style and a student-centered focus, Powers plans to continue strengthening the Greenlee School from the inside out. To add to

the faculty’s ranks, searches were completed for two tenure-eligible professors in public relations.

Two new hires—a professor with expertise on media and race and one with expertise on the First Amendment— will add diversity and dimension to Greenlee’s arsenal of experts in 2018.

“We expect to be the place on campus where people will go for expert information on First Amendment issues,” Powers says.

In the long term, another goal is to modernize Hamilton Hall through renovations. Powers hopes to create a high-tech social media lab that can help students keep up in today’s fast-paced media environment. Ideally, the space would be equipped with monitors for analyzing social media activity, computers carrying software necessary to create multimedia messages and other technology related to digital communication.

The update would transform Hamilton into an unmistakable media hub, Powers says.

An important step in future planning is seeking student feedback, Powers says. The director hosts monthly question and answer sessions with students. While each is focused on a specific student club or publication, all students are invited to attend and share their experiences or voice concerns.

“Students become more engaged in their school if they know that they’re being listened to and are part of the decision-making process,” she says.

Although Powers began the year as an unfamiliar face to many, she has since worked hard to be someone students can recognize in the hallways of Hamilton.

With high hopes and ambitious goals, Powers has discovered a sense of belonging within the Greenlee community.

“I have felt at home here from the very start,” Powers says, “and that’s a great feeling.”

“IT WILL BE AN ONGOING G I F T T H AT W I L L I M PA C T OUR STUDENTS P O S I T I V E LY F O R M A N Y, M A N Y YEARS TO C O M E .”

ANGELA POWERS

The Greenlee School was named one of the initial programs to benefit from a $145 million-dollar endowment awarded to the College of Liberal Arts and Sciences t h i s y e a r. T h e g i f t r e s u l t e d f r o m the donation of an anonymous c o u p l e ’s e q u i t y s t a k e i n C u r r i c u l u m Associates, LLC, which recently entered into a capital partnership.

For LAS, the endowment will generate between $5-6 million i n r e v e n u e e a c h y e a r, o f w h i c h a portion will go to Greenlee.

Director Angela Powers expects the funds to be put to use as soon a s t h i s y e a r. E f f e c t s m a y i n c l u d e : >> Enhanced scholarship opportunities, especially for study abroad experiences and specialized internships >> New course modules covering digital media skills >> Increased involvement with the University Honors Program >> Endowed faculty positions GREENLEE GLIMPSE 31

S PA R K I N G I N N O VAT I O N

M E E T F O U R C R E AT I V E T H I N K ERS W H O CRED IT TH EIR SU CCESS IN M E DIA A N D C O M M U N I C AT I O N TO A N EN TREPREN EU RIA L A PPRO A CH .

Sometimes the road to success isn’t walking a well-worn path but blazing a new trail.

For Drew Harden (‘03 advertising, graphic design), the emerging and rapidly evolving field of web design, development and digital marketing provided an opportunity to launch a new company 10 years ago. Today, his Des Moines-based Blue Compass helps clients across the country improve their web presence and reach consumers with “surgical precision.”

Kelly Howard (‘08 journalism) took a chance when she journeyed to Los Angeles to start her career in public relations during a recession.

Hard work and an unexpected event put her in the driver’s seat of the agency she once worked for. Howard is now the CEO of EightSixtySouth, a strategic communications agency focused on strategy, PR and influencer marketing.

Ron Schara (‘66 journalism) proves it’s never too late to switch gears. After a fateful phone call, the long-time outdoor columnist for the Minneapolis StarTribune altered course to tell stories in a different way—on television through shows like Minnesota Bound. The production company he founded in the 1990s continues to produce outdoors shows for major networks.

And at the Greenlee School, faculty member Jan Lauren Boyles helps today’s students become tomorrow’s media entrepreneurs by exploring opportunities in data journalism and digital innovation. With new Iowa State University President Wendy Wintersteen identifying entrepreneurship as a key initiative, it’s an exciting time to think about possibilities.

Get to know these innovators who are making their mark with an entrepreneurial focus.

E N T R E P R E N E R U S H I P F E AT U R E S

THIS GREENLEE FACULTY MEMBER ENCOURAGES STUDENTS TO EXPLORE NEW POSSIBILITIES IN DATA JOURNALISM.

TH E S C H O L A R Whether they land at legacy media or launch new endeavors, Assistant Professor Jan Lauren Boyles encourages students to embrace a startup mindset.

For Boyles, who studies innovation and experimentation in digital newsrooms, that means challenging them to hone their writing, reporting and editing skills—and delve into the world of algorithms and code.

“One of the greatest joys that I have as an educator is showing our students just how much the news industry is rapidly evolving,” Boyles says.

RECREATING THE EXPERIENCE Recently, Boyles has studied how hackathons, events in which people from across disciplines, including journalists, coders and consumers, come together to collaborate on products— such as apps, databases, websites or interactive maps—for the delivery of news using code.

She believes experience in developing digital products can give students an edge, so she recreates the experience in her Communication Technology and Social Change (JL MC 474) course.

“We do a design sprint where we sort of simulate over two or three classes the

steps you would walk through if you were going to do this sort of prototype development,” Boyles says.

COLLABORATING AND INNOVATING Because of her work in these areas, Boyles was selected for a Disruptive Journalism Educator fellowship by the Tow-Knight Center for Entrepreneurial Journalism for the 2017-18 academic year. Designed for leadership in journalism curriculum innovation among university faculty, the program’s fellows have varied expertise and are all dedicated to “ensuring students succeed in the ever-evolving news space.”

Last October, Boyles and 16 other Disruptive Journalism Educators met at the Online News Association conference in Washington, D.C. to share teaching ideas and discuss how to advance journalism education. For this group, media entrepreneurship can mean teaching journalism students how to freelance, launch and monetize a venture, think like business people, go into business for themselves, use all tools available to tell stories or identify a problem an audience has and build an media solution or service to solve it.

Through a Facebook group and shared

B y M ar i a V. C har bonn eaux

resources, Boyles says the group’s focus is to bring these concepts to j-schools.

“It’s a joy to bring the latest advances from industry back to Greenlee, particularly how students can integrate media entrepreneurship and data skills into their future careers,” she says.

Boyles notes these skills are currently embedded in many Greenlee courses, including her technology class and Ad Tech (ADVRT 497J), taught by Jay Newell and Sherry Berghefer of Greenlee and Wallapak Tavanapong of the Department of Computer Science.

The school hopes to continue to grow its offerings —perhaps through a course on media entrepreneurship or an interdisciplinary partnership on campus.

Until then, Boyles urges students who are serious about entrepreneurship to look for mentors beyond the classroom.

“Greenlee alums who are successful media entrepreneurs want to help out the next generation. So I encourage my students to also find a mentor beyond the academy, someone who can guide their career path. Together, we are constantly working toward our students’ success,” Boyles says.

GREENLEE GLIMPSE 33

Photo courtesy of Drew Harden

WHEN DIGITAL MARKETING WAS THE NEW FRONTIER, THIS ADVERTISING ALUMNUS CHARTED A NEW COURSE.

THE M A R K E T ER B y G ar r et t K r oeger

It was a risky move. He had a stable job, and his first child was on the way. Yet Drew Harden couldn’t shake the feeling that he could find success blazing his own trail.

Now, a decade later, Harden, a 2003 graduate in advertising and graphic design, is celebrating the 10-year anniversary of Blue Compass, the digital marketing firm he co-founded with business partner Cary Coppola.

At first, with no money, no office and no clients, the odds seemed stacked against the pair. While they believed in their concept, they knew they had to make something from nothing. In the first few months, Blue Compass made enough to just get by. In fact, its first project—a job that paid $1,000—went towards buying a URL. 34 GREENLEE GLIMPSE

It still feels surreal to Harden that the West Des Moines-based company has reached the 10-year milestone.

“We’ve gotten here because we have been blessed, and we have a really good team. It is not just because of me ... it has just been a really great feeling to hit 10 years,” he says.

PLANTING THE SEED Back in 2007, Harden was in his seventh year at a creative digital studio that primarily focused on video marketing and a little digital marketing.

While working there, Harden had a realization: Rather than focus on the many facets of advertising and marketing like a traditional agency, why not create a company that focused 100 percent of its time in the digital realm?

Harden and Coppola chose digital because they simply loved the web and how exciting the blossoming area of expertise was at the time of Blue Compass’ creation.

“Even 10 years ago, it was so dynamic,” Harden says. “So, it’s an exciting medium, and we have some great expertise in it. I saw an opening in the marketplace, where not a lot of people were digital only.”

As he navigated his company’s early days, Harden reflected on what he learned at the Greenlee School.

“One of the best experiences I had at Iowa State was in Jay Newell’s class,” Harden says. “In his class, he provided us with real-world experience. We had to come up with a project idea for Turner Classic Movies to essentially

“ I H A V E T O C O N T I N U A L LY G R O W . . .

MY BUSINESS CAN’T GROW MUCH H I G H E R T H A N I G R O W. ” DREW HARDEN

market their product. We got to actually be on conference calls with Turner Classic Movies, and that was really cool. So, I think some of that real-world experience that I got in cases like that at Iowa State were really helpful.”

GROWING AND FLOURISHING As time progressed, so did the business.

A decade later, Blue Compass has had four office changes and now has a team of nearly 30 people.

With growth, comes challenges. But the biggest challenge, at first, was finding the right people.

“The whole system of interviewing and finding the right person in just a few interviews is very difficult. In the very beginning, we really struggled with that process,” Harden says.

The team does not have a dedicated sales person. Most of the company’s business comes from referrals of satisfied customers or people seeking their services after seeing their work.

The company has built a base of clients, developing websites for the Iowa Association of REALTORS, UnityPoint Health, AE Dairy and many others. Some of the websites Blue Compass has developed have even earned national awards. Their work on Ruan Transportation and Spalding Equipment’s sites earned Adobe.com Showcase Featured Website awards— honors Harden is very proud of. The company also recently won the First Place Hashie Award 2017 for best Business-to-Business Twitter account.

As self-professed “digital marketing geeks,” Harden and his team like sharing their knowledge. They host classes called “University of Blue” in which they invite others to the office to learn about the latest in social media and search engine optimization. Harden and his colleagues show them examples of things that have worked for them and those that haven’t.

While there are never any guarantees,

Harden has learned that a strong work ethic, passion and a willingness to learn and grow can help a business flourish.

“I have to continually grow because I think that my business can’t grow much higher than I grow,” Harden says.

So, he does. Harden reads books about leadership and listens to podcasts about digital marketing. He tries to consume as much as possible because he believes leaders and experts are the ones who ultimately get ahead in the field. And he expects Blue Compass to continue to be a leader in the field for decades to come by staying on top of digital marketing trends and remaining dedicated to developing expertise.

“I know for sure that I want Blue Compass to continue to be leading digital experts,” Harden says. “We have to stay on top of the latest trends in programming ... I don’t know what technology and marketing will bring in 10 years, but I expect us to be where we are now —toward the heads of it.”

GREENLEE GLIMPSE 35

NOW AT T H E H E L M OF HE R OWN S T R AT E G I C C OM M U N I C AT I O N S A GE NC Y, T H I S P R P R O I S BR INGING H E R C R E AT I V E V IS I O N T O L I F E .

THE S TR AT E G I S T B y E mily B a r s k e

Kelly Howard had to make a decision—a scary one.

Ultimately, she said yes. And after she did, she no longer had just her own paycheck to worry about. The Owatonna, Minnesota, native was now responsible for other people’s salaries and their livelihoods.

‘TAKING OVER A MOVING SHIP’ For some, entrepreneurship comes from starting a business from the ground up. For Howard, it came in the form of becoming captain while the boat was already out at sea.

Howard, a 2008 graduate in journalism and mass communication, is the CEO of Los-Angeles-based EightSixtySouth, previously Post+Beam, an agency that focuses on strategic communications for fashion and beauty 36 GREENLEE GLIMPSE

brands. In August 2016, she had the choice to take over the strategic communications agency or let it dissolve because the then-CEO wanted to step out of the role.

While she had spearheaded the Iowa State Daily’s public relations and marketing efforts eight years earlier and held a variety of public relations jobs since moving to Los Angeles, nothing had quite prepared her for owning her own company.

However, having worked her way up Post+Beam since starting in 2013, she didn’t let the fear stop her.

“The company still had to operate,” Howard says. “It wasn’t like a startup, it wasn’t like I was starting up my own company. I essentially was taking over a moving ship.”

Clients needed serviced, bills were

due and employees wanted paychecks— and that was all beyond the normal duties of producing work for clients.

After switching numerous finances and contracts under her name, Howard assumed control of the business, and just like that she was working to see where the company should go next.

A NEW BEGINNING Faced with rebranding the business, Howard looked no further than the company’s roots.

She decided to name the company for its street address. The building—The Cooper Design Space—in downtown Los Angeles is an important part of who the company is, thus making the name EightSixtySouth an ideal title for new brand. Rebranding the company required first settling on the name,

ensuring the domain was still open, strategic planning with her team of four employees plus a couple of interns and creating new graphic design and marketing materials.

“It was a lot of moving parts,” Howard says, adding that including her employees in the process was essential. “You want the employees to have the same passion and foster a responsibility to have the business succeed.”

Photos: Courtesy of Kelly Howard (oppostie). By Megan Gilbert (this page)

THE ENTREPRENEURIAL LIFESTYLE One of Howard’s favorite sayings? “It’s so great being an entrepreneur—you get to decide which 18 hours out of the day you work.”

Success at the end of the project— which to her means seeing the happiness of clients and employees comes to fruition—is what makes getting up at 6 a.m. and staying up until 1 a.m. worthwhile.

Her typical tasks might be best described as “all of the above.” In helping plan a recent event for client Men’s Fitness magazine, she helped with strategy but also helped plan the

small details down to the red carpet.

It wasn’t these responsibilities that surprised her most, but rather the small things—like having to get office supplies and reminding employees to put a new roll of toilet paper on the holder in the bathroom.

“I’ve never ordered more printer ink in my life,” she says.

One of Howard’s biggest pieces of advice for those seeking leadership, entrepreneurship and innovation positions is to build a support system.

She also says it’s important to know what you’re not good at or don’t like to do, so you can bring the right people on to better do those tasks.

For now, her goal is to continue nurturing the growth of EightSixtySouth. And she recognizes that what growth means will evolve with what the staff desires, what the clients need and as times change.

“Know where you need to invest your time, know where you need to invest your money and somebody else’s time,” she says. “Always love what you do, treat your people well and keep hustling.”

“ A LW AY S L O V E W H AT Y O U D O , T R E AT Y O U R PEOPLE WELL AND KEEP H U S T L I N G .”

K E L LY H O WA R D

F UT U R E S F O R U M

K E LLY HOWARD OF F ERED GREEN L EE STUDEN TS SAGE CAREER ADVI CE AT T H E F UTURES F ORUM IN OCTOBER. A F EW TAKEAWAYS: 1 Public relations does not have a “one size fits all model,” and practitioners need to evolve as their clients’ needs and communication methods change.

2 R elationships are a key part of public relations. Making meaningful connections takes real-life, face-to-face effort beyond social media platforms.

3 Internships can teach you what you do—and don’t—want to do. To land them, do your research to prove your work ethic and interest.

4 You are your own PR, and you market yourself by how you treat others.

— Amanda Wymore Kelly Howard

The Greenlee School of Journalism and Communication’s Futures Forum is a semiannual event sponsored by William F. and Linda Z. Tubbs.

GREENLEE GLIMPSE 37

Photo courtesy of Ron Schara

TH IS LO N G TIME O U TD O O R CO LU MNI ST EXPLO RED A N O THER MED IU M W H EN HE LA U N CH ED H IS TELEVI SI ON PRO D U CTIO N CO MPANY.

THE ST O RY T E L L ER B y M i chael H eckl e

Ron Schara loves to tell a good story.

At 75, the Greenlee School alumnus has dedicated the better half of a century to chasing down tales of outdoor adventure, wildlife history and, on one memorable occasion, even Bigfoot, all with his trusted black lab Raven by his side. With a soothing voice and world-class smile, Schara has spent the last 20 years becoming a fixture of outdoor television, with longrunning shows such as Minnesota Bound and Backroads with Ron and Raven acting as a testament to his expansive and wildly successful career.

But Schara is far more than a simple storyteller. He’s a musician, an outdoorsman and a gifted entrepreneur who’s carved out his own path and 38 GREENLEE GLIMPSE

created a catalyst for his own success.

The founder of Ron Schara Productions, an Emmy Award-winning production house in the Twin Cities, the former outdoor columnist for the Minneapolis StarTribune turned a simple idea—to create an outdoor TV show that focused on storytelling—into legacy.

“I’ve always had it in my head that, when I saw some of these outdoor television shows, I could do better than that,” he says.

A CHILDHOOD OUTDOORS Schara grew up in Postville, a small town in northeast Iowa boasting limestone bluffs and trout streams, near the Mississippi River. It was the perfect place for a budding outdoorsman. As a

boy, Schara spent his weekends along the river, fishing with his parents.

His father introduced him to squirrel hunting and his uncles taught him to fly fish at a young age. One uncle even sent him a Japanese bamboo fly rod while fighting in the Korean War. It was this lifelong love of the outdoors that inspired Schara to attend Iowa State even though he’d been granted a vocal music scholarship at a music college in Minneapolis.

“My interest at Iowa State was, first of all, fish and wildlife biology, but then I took a writing class,” Schara says. “The journalism professors convinced me that I had a unique writing ability and that I should switch to journalism and keep fish and wildlife as a minor. That,

“ F O R M E , H A L F A C E N T U RY I ’ V E B E E N CHASING OUTDOORS STORIES AND I STILL G O T T O D O I T. I S T I L L G E T T O D O I T. ” RON SCHARA

too, was great advice, and I took it.”

When Schara graduated in 1966, he found work writing and editing for the outdoor section of a local paper before joining the StarTribune as an outdoor columnist in 1968. He remained on the paper’s staff for 25 years.

THE TRANSITION TO TELEVISION Schara’s first venture into TV, however, wasn’t quite what he’d hoped it be. A few years before the debut of his first show, Minnesota Bound, Schara pieced together a crew and equipment for a low-budget production called North Country. The show, which Schara headed in addition to his job at the paper, would only run for a few weeks before losing its sponsorship.

“I said, ‘Well, that’s the end of my television career,’” he says with a chuckle.

And, for a few years, it was. Until one morning, Schara received a call from the news director of the local NBC TV affiliate. The director, according to

Schara, was sick of the typical sports coverage; he liked to hunt and fish.

After that conversation, Minnesota Bound was born. Originally airing as 1- or 2-minute shorts in February 1995, the show became an almost instant success. Schara was soon given a 13week contract and began to accumulate staff and equipment. That was 23 years, 700 episodes and 12 Emmys ago.

Schara’s company has since gone on to produce shows for Fox Sports, NBC, ESPN and the Outdoor Channel.

Unfortunately for Schara, his television success meant it was time to move on from the paper.

“It was a tough decision,” Schara says. “My wife and I talked about it, because I had the best job in Minnesota.

I got paid to hunt and fish, then write about it. But she said, ‘Hey, you got to do what you got to do.’ And I did.

And now looking back, it was the best decision I could have made.”

Today, Schara no longer owns the

company he founded, but he still works as an executive producer and, along with Raven No. 3 (the granddaughter of his original black lab), is the star of multiple TV programs.

Schara’s even inspired his daughters to follow in his entrepreneurial footsteps. His oldest, Simone, helps run a calendar business Schara founded shortly before stepping into television; his youngest, Laura, produces and stars in her own Ron Schara Productions show, Due North Outdoors.

As for being an entrepreneur, Schara is proud of what he’s accomplished.

“The entrepreneur experience is so self-satisfying,” he says. “Unless you’ve tried it, it’s hard to explain the satisfaction you get out of it.”

At the end of the day, Schara still gets the opportunity to tell the stories he wants to tell.

“For me, half a century I’ve been chasing outdoors stories and I still got to do it,” Schara says. “I still get to do it.”

GREENLEE GLIMPSE 39

EXTRA! EXTRA! B y M ar i a V. Charbonneaux

NEWS(C)

N O MATTER H O W YO U WA N T TO REA D —O R WATCH OR D I S C U S S — A LL A BO U T IT, TH E IO WA STATE D A ILY CONTI NUES T O A D A PT A N D D ELIVER CO N TEN T IN FRESH WAYS.

COVER (C)

An independent student newspaper serving Iowa State since 1890. MONDAY 10.30.2017 No. 050 Vol 213

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IOWA STATE DAILY

COVER (C) ACOUSTIC LOUNGE

Check out the new entertainment section on the bar scene in Campustown

THE DRAFT An independent student newspaper serving Iowa State since 1890.

TUESDAY 10.17.2017 No. 041 Vol 213

PG5

71°

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IOWA STATE DAILY

COACH RESPONDS TO VEGAS

Join the Daily Lounge today at 7 p.m. on Facebook Live to hear local Ames artist Courtney Krause perform songs from her newest album.

MORE ONLINE

Iowa State women’s soccer coach, Tony Minatta, graduate from University of Nevada - Las Vegas gives his take on the mass shooting.

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An independent student newspaper serving Iowa State since 1890.

TUESDAY 10.03.2017 No. 031 Vol 213

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TRAGEDY IN VEGAS

‘You don’t really understand the hurt until it happens in your own backyard’

THE TWITTERSCAPE

Our hearts are with the victims, families, first responders, and all impacted by the tragic events in Las Vegas last night.#LVMPD

IowaStateU Police @ISUPD

JACKED UP HOMECOMING

Such awful news to wake up to. It’s in times of crisis that we can show what it means to be an American. My heart is with #LasVegas

Cody Smith @mrNeat95 Hearts & prayers go out to victims & all affected by Las #Vegas #shooting. Thank you to all heroic law enforcement/medical first responders!

Steve King @SteveKingIA

CHRIS JORGENSEN/ IOWA STATE DAILY Iowa State fans stormed the field after a 14-7 victory over TCU, the second win against a Top 5-ranked team this season.

Alumni return for weekend of Cyclone pride

Praying for the victims + their families of the Las Vegas shooting

BY K.RAMBO @iowastatedaily.com Is Ames a “sanctuary city?”

The week was busy: traditional homecoming events overlapped with International Students Week, and Cyclones sports swept across the board, leading to a busy 105th Homecoming.

KATLYN CAMPBELL/ IOWA STATE DAILY Students perform a skit titled “CY Chasers” during the finals of Yell Like Hell during the Homecoming Pep Rally outside the Alumni Center on Oct. 27. The finals of Yell Like Hell featured students covered in cardinal and gold paint from head to toe doing skits full of chants and dancing. Alpha Delta Pi and FarmHouse won the competition.

JACKIE NORMAN/ IOWA STATE DAILY ISU Bhangra performs in the Memorial Union on Oct. 28 as part of Diwali, which was put on by the Indian Students’ Association.

40 GREENLEE GLIMPSE

MEGAN PETZOLD/ IOWA STATE DAILY The Iowa State volleyball team celebrates after sealing a victory over 11th-ranked Kansas on Saturday.

SANCTUARY

PG16

ChuckGrassley @ChuckGrassley

PHOTO COURTESY GETTY IMAGES

A man opened fire from the 32nd floor of the Mandalay Bay Resort Sunday night, killing 58 and injuring at least 500 others.

BY EMILY.BARSKE AND DANIELLE.GEHR @iowastatedaily.com Cole Willson, an Iowa State student born and raised in Las Vegas, stayed up until well past 4 a.m. Monday morning following the news of a Las Vegas mass shooting as it broke and checking in with his loved ones at home.

Sunday night, a man opened fire from his hotel room on a crowd of about 22,000 people, killing 58 and injuring hundreds of others in what has been called one of the deadliest mass shootings in American history.

The victims were attending the Route 91 Harvest Festival concert where singer Jason Aldean was performing.

One of his closest friends from high school was at the concert.

“She got out OK — she said she was within five feet of somebody who was shot,” Willson said he found out after texting her.

The suspect, Stephen Paddock, 64, was found dead in his hotel room on the 32nd floor of a Las Vegas Strip casino. The Associated Press reported there is no clear motive quoting Sheriff Joseph Lombardo saying, “I can’t get into the mind of a psychopath at this point.”

Willson, a junior in management, found out about the shooting on Twitter sometime after midnight. He texted his friend at 1:15 a.m. CST and had a response from her saying she was OK two minutes later. He called his parents, who hadn’t heard anything about it yet.

Willson said he’s scared he’ll see a name pop up that he knows as victims’ names get released.

“You don’t really understand the hurt until it happens

in your own backyard where you’re from,” Willson said.

And he said one of the hardest things is that things just go on.

“You kind of feel like you know what’s going on there, but everything else here is going on just like daily procedures,” Willson said. “It’s like nothing’s changed.

And it’s not like you can blame people for feeling that way — I have loved ones there and they don’t.”

Willson said the shooting was part of the reason he donated blood in the Iowa State blood drive Monday.

“We’ll be able to send blood over to Nevada,” said Alaina Porth, co-director of the blood drive and senior in psychology.

The Red Cross can deliver to Las Vegas. Currently, they have blood available, but the blood drive is on call and ready to send more aid if needed.

“It’s one of those things where people just need to not forget and be aware,” Willson said.

Makenna Chapman, junior in public relations, was in Las Vegas at a nearby hotel during the time of the shooting.

Chapman, her mother and her sister were attending a Cirque du Soleil show when it was announced the show would be stopped in order to monitor activity outside.

“Officers came in, they locked all the doors, and the officers came in with guns in like a sniper position,” Chapman said.

Chapman, her family and other patrons were told to get down. A family friend covered Chapman’s sister while her mother covered her. Chapman said at one point, someone tried to open a door from the outside and she could hear machine guns in the distance.

LAS VEGAS

PG8

LAS VEGAS VILLAGE

A

S LAS VEGAS BLVD

JACK MACDONALD/ IOWA STATE DAILY Quarterback Kyle Kempt (17) and wide receiver Trever Ryen (19) walk off the field following Iowa State’s 14-7 win over No. 4 TCU.

Short answer: there is no short answer.

On June 27, the Ames City Council approved the Resolution Reaffirming the Public Safety Function of Local Law Enforcement for the City of Ames. The resolution restates that the Ames Police Department does not enforce federal immigration laws and to the city’s knowledge, never has.

The goal of the resolution is to reaffirm that local law enforcement is concerned with protecting residents of Ames more than detaining and deporting those who are undocumented. While policies that regard safety and communication as more important than immigration status are often referred to as “sanctuary policies,” whether this policy is technically a sanctuary policy remains unclear.

Also included in the resolution is that it does not “prohibit, or in any way restrict, any official or employee of the City of Ames from sending to or receiving from, Immigrations and Customs Enforcement (ICE) information regarding the citizenship or immigration status, lawful or unlawful, of any individual (8 U.S.C. Section

1373).”

This sentence within the resolution states the City of Ames will still transmit and receive information concerning immigration and citizenship status to and from ICE, if requested. The language is based on and references 8 U.S.C. Section 1373.

8 U.S.C. Section 1373 vaguely outlines the policies on how citizenship and immigration information must be transferred to and from the Immigration and Naturalization Services (INS).

The INS was eliminated in 2003.

The functions of the INS were distributed to ICE, U.S. Citizenship and Immigration Services, and U.S. Customs and Border Protection.

The resolution passed in Ames is a verbatim copy of a resolution passed in Iowa City on Jan. 17. On three separate instances spanning January and February, ICE listed the resolution in their currently-suspended Declined Detainer Outcome Report as limiting cooperation with federal law enforcement.

There is no clear legal definition of a sanctuary city or jurisdiction, but the Trump administration has left a trail of breadcrumbs that lead to an apparent definition.

One of the earliest and most

B

GILES ST

MANDALAY BAY RESORT AND CASINO

ISAIAH JOHNSON/ IOWA STATE DAILY Pictured above is the distance from the location of the shooter in relation of the Mandalay Bay Resort and Casino, where the mass shooting took place Sunday night.

OPPOSITE Front pages of the redesigned, tabloid-size Iowa State Daily print edition showcase large photos, compelling i l l u s t r a t i o n s a n d e f f o r t s t o b e r e l e v a n t a t a l l t i m e s o f d a y.

Emily Blobaum, managing editor of content, draws from her b a c k g r o u n d a s a p h o t o j o u r n a l i s t a n d f o r m e r v i s u a l s e d i t o r, when planning centerpieces. Courtesy of Iowa State Daily

Raise your hand if you once perfected the art of folding the Iowa State Daily to compactly stow it in a backpack and discreetly chip away at the crossword. #broadsheetproblems These days, the crossword (and Sudoku) remains intact, but the Iowa State Daily Media Group’s flagship publication is much more svelte.

In August, the independent, student-run, 128-yearold publication debuted a new tabloid-size format. The 11x17-inch paper is notably smaller and decidedly more design-driven, containing large, eye-catching photos and illustrations, multiple entry points for the reader and ample white space in the vein of a news magazine.

The new look also boasts a redesigned, compact masthead, allowing room on a smaller front page for refer boxes to help capture the attention of the ever-elusive newsstand audience.

The updates were rooted in research, says Emily Barske, a graduating senior in journalism and mass communication and marketing who just completed her second year as editor-inchief of the Daily.

“Some of the feedback in the focus group was that the paper was too large for students to read when they are in the dining center or CyRide,” Barske says.

The changes are much more than skin deep though. You’ll no longer find event coverage, breaking news and final Iowa State basketball scores in print. That content lives on iowastatedaily.com. In their place on page are feature stories, analysis pieces and depth reports that contextualize current events and provide a deeper look at the news.

The redesign is indicative of the news organization’s overarching shift in editorial strategy, led by Barske and her team of more than 150 student editors and reporters. While some student news organizations have dealt with media’s changing dynamics by axing their print product, the Daily decided instead to double down and evolve.

“I’m fiercely protective of that five-day-a-week print experience as long as the students are valuing that,” says Lawrence Cunningham, general manager of the Iowa State Daily Media Group. “We have some really incredible students who are making really great intentional decisions in how they’re moving our products forward right now.”

Now everything that goes in print has to go through a litmus test: Will it be just as relevant at 9 p.m. as it was at 9 a.m.? If not, print isn’t the place for it.

“My overarching goal for the staff is to find new, better and different ways to strengthen our relevance in the community,” Barske says. “Each of our platforms has to have a differentiator from our other platforms. If we want our print product to be relevant it has to be different than what’s on the website.”

Stories that are planned for print are turned in at least two days out to allow time for editing and design. Centerpieces are planned at least two weeks out. When big breaking news happens, the staff adapts but in a different way than they might have in the past.

Barske cites the October 1, 2017, Las Vegas mass shooting as an example of how the Daily’s print product has evolved.

The team scrapped their plans for highlighting News Engagement Day in the October 3 edition in order to localize the tragedy. Rather than printing the most recent updates as of press time (they updated the news brief online throughout the day), they included stories on two Iowa State students and a coach who had Vegas connections.

A new depth reporting team supports the Daily’s effort to be more analytical with the creation of deeper, richer content for the print product and the web. Their first effort was a 10part series on rental housing in Ames released in the months leading up to the passing of a new city ordinance on rental occupancy in low-density rental housing in January 2018.

Their latest and ongoing effort tackles substance abuse in Iowa related to the opioid epidemic.

The new format has allowed Daily staffers to tackle topics they may have tackled before but in a more comprehensive way. Hate at Iowa State. Students living with disabilities. People affected by the Deferred Action for Childhood Arrivals.

These topics get more real estate to shine in print and supplemental multimedia content enhances them online.

“It’s not uncommon for a reporter or an editor to write 3-5 stories that week, and then only have one of them go in print,” says Emily Blobaum, the Daily’s managing editor of content and a graduating senior in journalism. “In a way, I feel like it may be more stressful for people creating content because they have to create different content for different platforms, but in the long run I think it’s helping them because they’re going to know how to churn out an 800-word feature, but they’re also going to know how to write a story GREENLEE GLIMPSE 41

on deadline that needs to go up right away.”

IN YOUR INBOX S ub s c r ib e t o T h e D a i l y D o s e e - n e ws le t te r b y s u b mit t in g y o u r e ma il a d d r e s s a t io w a s t a t e d a i l y.c o m .

42 GREENLEE GLIMPSE

DIGITAL FIRST As the news industry has evolved, the Daily staff has gradually shifted its focus to the digital space in recent years. This year, though, the transformation feels a little more complete and the changes to the print publication have made all the difference, says Mark Witherspoon, editorial adviser of the Iowa State Daily Media Group.

“We have been trying to be a digital-first newsroom for years,” Witherspoon says.

And we couldn’t as long as we had the old broadsheet that we also had breaking news in and all that … [the staff] didn’t have time left over for the other stuff or even thinking about. Now they are truly thinking about it—and actually doing it.”

One of the biggest digital feats is the Daily Dose, an email newsletter sent out to the entire Iowa State campus community.

The e-newsletter consistently reaches more people than any other of the Daily’s products, because it lands right in their inboxes before the day starts, Witherspoon says. With a casual, snappy voice, it showcases the top news stories of the day, while also highlighting content that may not organically rise to the top.

Even if Daily Dose readers don’t click through to the website to read the full articles, they’ll get enough to start their days more informed, says Emily Clement, junior in public relations and the Daily’s lead digital editor this year. The newsletter’s most popular features—a daily joke and a calendar of the day’s events— encourage opens, she says.

“I would say the newsletter has helped that digital focus in some sort of way, whether people open it every day and don’t pick up the paper, which is not necessarily what we want, but it’s just an addition to whatever else they’re reading on the website or the paper,” Clement says.

Social media also provides additional opportunities for audiences to engage with content in new and different ways.

The Daily’s Instagram followers will find study tips, things to do this spring and 10 fun facts about Iowa State in celebration of its 160th birthday as Instagram Story Highlights (in case they missed the full 160

facts found in print or online).

On Facebook, video series deliver fresh content that can’t be found elsewhere: reporters try activities with student organizations in The Daily Does, musicians perform live during The Acoustic Lounge and participants debate issues and discuss current events in The Daily Lounge. Short, instructional Daily Eats videos work well on many channels and show audiences how to make simple recipes.

“Now, oh my god. You see stuff online and on Facebook and social media that you don’t see in the print edition. And that’s what we’re trying to do is make sure we provide people an array of different products so they have a full understanding of what’s going on at their university,” Witherspoon says.

NEWSROOM DYNAMIC For generations of students, working as an editor for the Daily was not just a job but a way of life marked by late nights (and lots of vending machine meals) in the newsroom.

That’s not where you’ll find Barske most evenings. While still a regular presence in the newsroom, she spends much of her time engaging the community and overseeing the opinion section. That leaves the day-to-day content creation in the hands of Blobaum, her managing editor.

“All the editors in chief have done a marvelous job of being the face of the newspaper, but Barske has taken that to a new level as far as engaging the community,” Witherspoon says.

Blobaum arrives in the newsroom by 3 p.m. each day for production, but she says she’s on call 24/7 and meets with editors throughout the week. She leads a daily editor meeting at 4:30 p.m. where the team discusses the status of what’s going in print the next two days, reviews digital analytics, decides what to highlight in the e-newsletter and makes social media plans.

The newsroom starts to see a trickle of people around noon and fills up with editors, designers and reporters by late afternoon. But they’re also working throughout the day, often remotely. The paper is due at 10 p.m.—two hours earlier than the old deadline so the printer can churn out the smaller tabloid pages before

LEFT TO RIGHT Emily Clement, Emily Barske and Emily Blobaum, left to right, led the charge during the 2017-18 a c a d e m i c y e a r. S t u d e n t s c o m e a n d g o t h r o u g h o u t t h e d a y to work on stories in the newsroom, but they also work

switching the presses for broadsheet.

“We want reporters and editors to have lives and not stay here until 12 or 1 like we did in years past,” Blobaum says. “That allows us to have a digital-first mindset because they’re expected to always be looking for the news during the day.”

STAYING RELEVANT With so many positive changes already underway, the Daily student and professional staff continues to look ahead and seek ways to further engage and provide value to the community.

The Daily’s Voices project, which provides a platform for content submitted by readers, aims to facilitate civil discourse and build awareness about diversity and inclusion on campus. The project earned the Daily a competitive grant from the Poynter Institute that provided newsroom training for Daily staff on covering diversity topics and facilitating conversations. The grant also supports public forums hosted by the Daily to create an open dialogue in the community.

“Because of our down-the-middle role, we can bring a lot of different groups from a lot of different perspectives that we might have done a story on here, a story on there who might not know about each other,” Barske says.

A pilot program with KHOI has allowed the Daily to dabble more in podcasting.

Inspired by the storytelling style of “This

r e m o t e l y. A l e x C o n n o r ( o n t h e p h o n e ) , j u n i o r i n j o u r n a l i s m , w i l l s e r v e a s e d i t o r i n c h i e f n e x t y e a r. T h e D a i l y ’s n e w d i g s o n L i n c o l n Wa y o f f e r p l e n t y o f s p a c e t o s p r e a d o u t .

Photos: Megan Gilbert (left) Emily Blobaum (all others)

American Life,” the first podcasts were released in spring 2018.

Model Farm, the Iowa State Daily Media Group’s creative services agency, diversifies the business by offering another revenue stream and provides students with realworld experience in a client environment.

“What I’m being told is that where our hires are different is that they’re capable of critical thinking as business people in ways that other new hires are not,” Cunningham says. “Every week we sit as a staff and have a fireside chat. We talk about the state of our business. We talk about our financials.

We talk about stressors…Teaching our kids what drives those critical decisions is really important.”

In an era of rapid change, two things remain certain. The Daily will continue to find ways to evolve and provide a training ground for students to apply the media skills they’ve learned in the classroom.

“Essentially, we’re trying to create an atmosphere where our people will experience the same or very similar kind of journalism that is going on outside in the real world,” Witherspoon says.

If you’re feeling a bit nostalgic for what once was, Cunningham has the antidote in his office—tabloid-size editions of the Iowa State Daily from the 1970s. Side by side with today’s paper, the resemblance is a bit uncanny.

It’s a good reminder that often what goes around, comes around after all.

“IF SOMEONE PICKS IT UP OFF THE S TA N D AT 9 A.M. IT HAS TO BE JUST AS R E L E VA N T AT 9 P. M . ” E M I LY B A R S K E

GREENLEE GLIMPSE 43

ALUMNUS &

AUTHOR

A W O RLD WA R II CO MMA N D O ’S ST ORY CO MES TO LIFE IN G REEN LEE A LU MNUS PA U L KIX’S N EW BOOK. B y M ar i a V. C har bonneaux

H

is first attempt—a book on a science topic at the request of a publisher—had fallen through.

Paul Kix (’03 journalism) and his agent needed to plan his next move.

They found it in the New York Times obituary of Robert de la Rochefoucauld in July 2012. The French aristocrat fought against the Nazis during World War II as a secret agent with the British.

Kix—a seasoned reporter who’s written for The New Yorker, GQ and The Wall Street Journal—wanted to know more.

But with three young kids at home and an inability to speak French, it took some convincing on his part.

“Eventually, it was like this is the sort of story that I’ve been wanting to do for awhile. I would like to try this,” he says.

With de la Rochefoucauld’s family on board with the project, Kix purchased the war hero’s memoir on France’s Amazon and drafted a proposal for a

READING LIST The Saboteur: The Aristocrat Who Became F r a n c e ’s M o s t D a r i n g Anti-Nazi Commando is published by HarperCollins.

Learn more about the book and get updates from the author at paulkix.com.

Photos courtesy of Paul Kix

44 GREENLEE GLIMPSE

LEFT The family of Robert de la Rochefoucauld provided photos from throughout his life, which can be viewed in t h e b o o k ’s e l e c t r o n i c e d i t i o n .

Courtesy of Paul Kix

nonfiction narrative about his wartime experience. Kix’s wife, Sonya, spoke rudimentary French, and the two were able to interpret de la Rochefoucauld’s story with the help of Google Translate.

Once a publisher signed on, Kix had the memoir formally translated and committed to years of dogged research and early mornings spent writing before the demands of family life and his day job as deputy editor at ESPN the Magazine took hold.

The result is a fast-pace read that sheds light on a man who belonged to a group that later became Ian Fleming’s inspiration for James Bond. Daring acts of espionage and two escapes from Nazi imprisonment sound like the stuff of movies. Extensive research and factchecking were necessary for Kix to feel comfortable putting words on a page.

“The story is amazing, right? It’s also almost literally unbelievable,” Kix says.

“My intent was to write a book that I was really proud of—that reads like fiction but is fact.”

With the help of a translator, Kix spent eight days scouring military records in France’s Ministry of Defense to confirm dates and events. He tracked down and pored through 400-some pages of the man’s military records.

He consulted with historians about wartime contemporaries.

The de la Rochefoucauld family provided valuable photos, a DVD containing a detailed family history and a recording of their father describing his exploits. Kix was also invited to stay in the family’s chateau, de la Rochefoucauld’s boyhood home.

A conversation with his subject’s younger sister provided context around events and painted a clearer picture of life on the homefront during the war.

Tom Emmerson, retired Greenlee

professor and a mentor of Kix’s, even provided an assist by looking up a few additional records for him at The National Archives outside of London.

“It ended up being, like all journalism, those small crucial detalis that were the things that really set me off. That’s where I knew I really had a book,” Kix says. “It’s one thing to tell a story in broad strokes, it’s another thing to be able to hone in on specifics.”

Since its release, The Saboteur has received many positive reviews, including one from the New York Times, where it all started. The accolades are gratifying, but Kix hopes readers will walk away with more.

“I want them to see a man who made a choice when he didn’t have to... hopefully the reader will walk away with a sense of who he is, why he chose to do what he chose to do and if nothing else, be inspired by his story.”

TA L K IS C H E A P. F RE E SPE E C H IS N ’ T. PAUL K I X VI SI T E D CA MP U S T O D E L IV E R T H E K E Y N OTE DURIN G FIRST A M E N D M E N T D AY S 20 1 8 . H IS A D V IC E :

1 If you think accusations of biased media and unfair coverage are new, read up on the Party press era. Don’t let history repeat itself.

2 R ead opposing views, and be intellectually promiscuous. Avoid a “monogamous relationship with NPR, or the Des Moines Register, or god, Facebook,” he said.

3 Quelling speech is never the answer. Counteract hate speech with more speech.

— Tara Larson

GREENLEE GLIMPSE 45

CLASS NOTES ALUMNI

CLAS S N O T E S

CH ECK O UT N E W S AN D P R O F I L ES F R O M A L U MN I A N D F R I ENDS.

1940s

2216 Hamilton Drive Ames, IA 50014

Keith Molsberry, ’42 I’m still surviving satisfactorily, with the help of oxygen, at age 98. I enjoyed tours with my son in Costa Rica in April for a week, and in September, three days on a working windjammer among the San Juan Islands in Puget Sound. It is great that the ISU Foundation is successfully investing to provide two or more scholarships yearly for the M. Keith Molsberry Advertising Scholarship. I hope the new leadership at the Greenlee School can continue to build on the great accomplishments of the Bugeja era.

8144 Maddingley Ave. Las Vegas, NV 89117

Gene Maahs, ’53 Still enjoying life at 86. Reading, genealogy and exercising.

1316 Main St. Adel, IA 50003

Mary Hausrauth, ’46 2741 Palos Verdes Drive N. Palos Verdes Estates, CA 90274 Louise Swegle, ’49 I am now residing at this lovely assisted living facility in Clive, Iowa. Having just celebrated my 90th birthday, I feel fortunate to still have my cognitive abilities and most of my physical ones!

12605 Woodlands Parkway #237 Clive, IA 50325

1950s Janet Sutherland Aronson, ’51 Enjoying my Virginia surroundings at Ashby Ponds. Surprised to have lived this long. Hope to hear from more “survivors!”

21085 Cardinal Pond Terrace Apt. 104 Ashburn, VA 20147 Theodore Hutchcroft, ’53 Ag Journalism 1953, retired.

46 GREENLEE GLIMPSE

James Evans, ’54 Greetings and best wishes to all!

1074 County Road 1500 E. Philo, IL 61864 Robert Simmons, ’54 Still scribbling 63 years, six campuses, 15 print and TV newsrooms after the ISU training wheels came off. We love Bellingham, on a hill that we can no longer walk, looking at the Bat and Canadian mountains. Dee & I were married 60 years ago last June, still a great idea. Son and two daughters are all teachers like their mother, all kind, funny and living in the PNW. I currently write land use, environment and politics for Cascadia Weekly. Still rather be a reporter at my age than anything else at any age.

1124 Toledo Street Bellingham, WA 98229 Ann (Lindemeyer) Burckhardt, ’55 Besides editing the 16-page newsletter for my senior co-op and writing for my church’s quarterly magazine, I volunteer as a publicist for UpTurnships, a nonprofit providing internships and coaching for under-resourced collegians. The founder was picked as a 50 Over 50 leader by MN AARP, and we were feted at a luncheon Oct. 17.

7500 York Ave. S. Apt. 423 Edina, MN 55435 Keith Ballantyne, ’57 To remaining 1957 grads: All is well

here in Ashland—except for several serious health issues. That will prime a relocation to Midland, Texas, over the next year (assisted living, here we come). Congrats to the Greenlee staff and students for their honors.

Doris (Dockendorff) MacFarquhar, ’57 Still migrating to West Palm Beach, Florida, for winter months, enjoying grandsons, music, state park volunteering, gardening, and poor golf.

Journalists, keep defending truth and accuracy! Providing facts is our legacy!

195 E. Pearl St. Wellsville, NY 14895 Marcia Myers, ’57 Nothing much changes here in Sarasota, but we are still enjoying whatever comes our way. Sorry to have missed the 60th reunion of the Class of 1957, but with no university events, it was hard to plan a visit.

5408 Eagles Point Circle #303 Sarasota, FL 34231 Donald Somers, ’58 5227 Brendon Park Drive Indianapolis, IN 46226 Eldean (Dean) Borg, ’59 I culminated 45 years hosting Iowa Public Television’s Iowa Press program in January 2017. Later that year, I was astonished when the National Academy of Television Arts and Sciences Upper Midwest Chapter honored me with its Gold Circle citation at a gala in Minneapolis. I’ve been very fortunate in my career, beginning with journalism education at Iowa State.

722 College Blvd.

Mount Vernon, IA 52314

ALUMNI CLASS NOTES

1960s Sonia Porter, ’60 What’s happening to the First Amendment?

Stephen Wells, ’60 Still happily retired in this idyllic SE Michigan lake-country locale. We’re a three-generation household now that son, Jeff, and his wife and two young children have joined us. Daughter, Sarah, and her family live in nearby Ypsilanti, so family reunions, holidays and birthdays bring us together often.

6135 Forest Trail Way Brighton, MI 48116 La Veda Hinton, ’62 I still prefer newspaper and magazines

BETHANY KOHOUTEK, ’03 Bethany Kohoutek, a 2003 Greenlee graduate, originally dreamed of a career in reporting.

Today, she’s found her calling as the vice president of marketing and communications with Lutheran Services in Iowa.

During her time at Greenlee, Kohoutek developed an interest in journalism. She recalls being an Iowa State Daily reporter when the 9/11 terrorist attack occurred.

“I remember going right to the Daily office and experiencing that event as a young journalist, which is a horrific and interesting time to be learning about news gathering,” Kohoutek said.

“I was interested in religious studies at the time, and that event made me realize the intersection between politics and religion was just going to continue to grow in my lifetime. So, I really wanted to be a major world religions reporter for a major newspaper.”

and books in print! What happened to proof readers?! So many words misspelled or used incorrectly. And lots of “articles” missing that are needed to complete a sentence. Retired from television advertising.

James Grunig, ’64 Still enjoying retirement from the University of Maryland.

41 Brinkwood Road Brookeville, MD 20833 Mary Beth Sartor Obermeyer, ’64 Doing what I love: 104 words, 04/17 – Keynote Speaker, Founders’ Day, Kappa Alpha Theta, Minneapolis, U MN. 2/04/17 – Same, Des Moines, Drake University/ISU. 8/09/17 – Beth Obermeyer Papers to U MN Performing Arts Archives. 8/25/17 – Grandson Jack,

18, to Berklee College of Music, Boston. 9/15/17 – Presented, U MN, Finale, History of Dance Twin Cities.

12/15/17 – Perform, dance to “The Typewriter,” Holiday Spectacular, AAUW, American Association/ University Women. 11/17 – Finished!

Fifth draft, fourth book, writing it since 2011: When Winter Came; the Great Flu Pandemic of 1918, based on my grandfather’s medical journal. 12/23/27 – Christmas! 30 families, four days, tradition since 1949. 2/04/18 – Mother/ Daughter, Sandals, Jamaica, again.

Photo: Obermeyer (left) with daughter, Kristin Quinby, at Kappa Alpha Theta Founders’ Day (joint Drake/Iowa State

B y Ale k s andr a I vani sevi c

After graduation, Kohoutek moved to Colorado and found a place in the alternative newspaper world.

There, she served as a reporter and later editor of the Rocky Mountain Bullhorn until it folded in 2006.

After her experience in Colorado, Kohoutek moved to Des Moines where she worked as a copywriter.

She then found a challenging yet rewarding job at the Meredith Corporation.

“Working at Meredith—a robust, modern and wonderful company really helped build my technical skills in terms of editing, creating digital products, figuring out what consumers want digitally and dipping my toe into what mobile experience looked like for content,” says Kohoutek about the seven years she spent as editor of Do It Yourself magazine.

“After I had been there awhile, I felt the familiar tug to do something that was closer to my heart

again,” Kohoutek adds. “I saw the opportunity in Lutheran Services in Iowa, and I really loved the work they did, the community and what they’ve done for a long time: refugee issues, working with people with disabilities, intensive treatment for kids and adults with all kinds of mental health concerns and behavioral health concerns. I felt really fortunate to get a job there.”

GREENLEE GLIMPSE 47

CLASS NOTES ALUMNI

University) in Des Moines Feb. 4, 2017.

2405 Russell Ave. S. Minneapolis, MN 55405

Robert Dunaway, ’66 7980 NE 27th Ave. Altoona, IA 50009

Sara Foley Bezane, ’65 Moved to Maui, Hawaii, 14 years ago after retiring from AT&T and a stint as Vice President of Loyola University in Chicago. Two children and one grandchild—all in Chicago where we travel a couple of times a year. Maui is wonderful. We are involved now in many volunteer activities. Love visitors if former classmates come here. sara@mauicommunicators.com

Frederick Anderson, ’67 Retired, mostly, and loving it. Grandpa, and really loving that. Wishing happiness to all.

2208 Lincoln Road Bettendorf, IA 52722

Roger Hansen, ’65 220 Trail of the Flowers Georgetown, TX 78633 rahanse@hotmail.com

Rick Davis, ’67 Relocated from California to Texas in 2012—much more affordable…more conservatives, fewer liberals, too. It’s a “good fit.”

925 Resaca Cibolo, TX 78108 Richard Hull, ’67 Still retired in Arizona and own two FM Stations in Kansas. Traveling a great

BRIAN ARMENTROUT, ‘00 The passion for storytelling was instilled in Brian Armentrout at an early age. Appreciating television journalists like NBC’s Tom Brokaw, he never doubted his love for the profession.

Armentrout started his journey to television broadcasting by working as a board operator with the local radio station in Webster City.

While a Greenlee student, Armentrout landed a dream job with KCCI-TV in Des Moines after having interned there his senior year. There, his excitement continued to grow for the dynamic industry.

“It’s really the ability to do something different every day,” Armentrout said. “You come to work in the morning, you get your assignment, you go out and you do it, you go live or it airs later, then you go home. And it all begins again

48 GREENLEE GLIMPSE

deal—to the Holy Lands and heading up a group of ag journalists to China.

25025 South Lakeway Drive Sun Lakes, AZ 85248 Carol McGarvey, ’67 Hello to my classmates. I continue to freelance for Welcome Home Des Moines magazine, writing home, food and landscaping features. So fortunate to be able to do this. I love it. My husband, Tom, three kids and spouses and our ‘Magnificent 7’ grandkids are thriving.

Go, Cyclones. tcmcgarvey@aol.com 5717 Kingman Ave. Des Moines, IA 50311 Judith Rutter, ’67 A big year—first grandchild (my son in Portland) and a wedding (my daughter in Connecticut). Wish they were closer.

642 Stoneridge Drive

B y M ar y G odi nez

tomorrow.”

Armentrout bounced around different news stations for half his professional career, working at other TV studios in Des Moines, Waterloo and San Luis Obispo and Santa Barbara, Calif.

But in 2006, he threw in the TV reporting towel and pursued his interest in solar energy.

“I saw a new opportunity for the way people are harnessing and generating the power for their homes,” Armentrout said. “And knowing that the traditional sources aren’t sustainable for the long term, I felt like I wanted to do something to accelerate the growth of solar energy in mainstream society.”

He worked his way up to his current position as director of product management for Just Energy in Houston. Despite the dramatic career change, Armentrout still

found the storytelling aspect that he loves so much in his new field.

“What I do now is make the news and create the news and tell the story about that news,” Armentrout said. “Marketing is storytelling and I’ve been able to use my previous work experience for my current work.”

ALUMNI CLASS NOTES

San Luis Obispo, CA 93401 Dennis Bries, ’68 November 2017 makes 57 years since my first articles were published in the local newspaper, Manchester (Iowa) Press. Since then I’ve been involved or worked in radio, news, correspondence, photography, Extension information, member/public relations, community journalism and several other occupations including foundry and robotics operations. Current work includes some local news coverage of one of the area school board meetings, nature photography and part-time “in home health care.” Wife, Pat, retired after 42 years teaching 5th grade.

Current hobby teaching youth wood turning.

W5602 Church Road Johnson Creek, WI 53038

Marjorie (Pfister) Groves, ’68, Wilfred (Wil) Groves, ’68 This year we traveled to the “ends of the earth” or close to them. Crossing the often-tumultuous Drake Passage smoothly, we explored Antarctica and met several species of penguins and whales. A few months later, we discovered the hundreds of waterfalls and reindeer of Iceland. During the summer, Wil directed Church Basement Ladies for the community theatre; the show sold out all but the opening night.

We spent a week sailing Lake Michigan with friends. Marjorie joined Beta Sigma Phi, and Wil finished his term as ISU Hamilton County Alumni Club president. Our second grandbaby is due right around Thanksgiving.

2995 Neely Ave., Jewell, IA 50130 marjoriegroves@hotmail.com domehome@netins.net

MATT LEIMKUEHLER, MS ‘15 A 16-year-old girl got to meet Taylor Swift, the artist who helped her cope with the sudden death of her father. A Stage 4 cancer patient and survivor of Iowa’s farming crisis in the 1980s met Willie Nelson, the artist who started Farm Aid, to help support family farms.

As the music, arts and nightlife reporter for the Des Moines Register, Matt Leimkuehler, MS ’15, made both of these meetings possible.

A lifelong music enthusiast, he has watched his “incredibly, annoyingly, passionate” love for music become a career.

He pushes to break down the barriers between the artists and their works and the people who admire them. He says the people of Iowa are his first priority and he writes stories that matter to them.

Beyond writing about the events themselves, he strives to tell the

Scott Morton, ’68 Had my fifth book published in 2017—Blindspots, about fundraising for leaders. Grateful to ISU journalism professors Kunerth and Fox. Bill Monroe, ’69 I’ve come full circle in retirement and am now a reporter for Crosslake’s local weekly newspaper, working part-time covering local government, taking photos and writing features. What fun!

37313 County Road 66 Crosslake, MN 56442

1970s Charles McGavren, ’71 All the best to the school, our new director and alumni. My world of friendships in our industry grew a lot this past year. Now I’m saying

B y C ar ol i ne S haw

story in a way that highlights the Iowans it affects, like the young Taylor Swift fan or the farmer who loves Willie Nelson.

Before writing for the Des Moines Register and attending Iowa State University for his master’s degree in journalism and mass communication, Leimkuehler received an undergraduate degree in mass communication and media studies from Northwest Missouri State University. He then worked in public relations for a record label called FiXT Music. He said he feels his work with the label gave him experience in the music industry that has helped him write about it. While pursuing jobs within the journalism and music worlds as well as his degrees, he worked as a freelance writer for publications such as Alternative Press, VICE and Substream Magazine.

Instead of following the thesis route while in Greenlee’s graduate program, Leimkuehler pursued the creative component track. It allowed him to center his whole project on music journalism.

“It really pushed me out of my comfort zone—as a journalist and for my research. That was important,” Leimkuehler said.

GREENLEE GLIMPSE 49

Plymouth, MN 55441

a fond farewell after 14 years to West Corporation. My ongoing volunteer projects include managing the infrastructure of a large church community. Recently I connected with a lot of landscape designers about beautifying a hilltop overlooking West Omaha. My sons in three states keep us busy with travel, but it’s always good to reconnect with friends here at home.

14910 Seward Plaza Omaha, NE 68154 cmcgavren@spynet.com

Harlen Persinger, ’72 Still enjoy documenting and taking photos of cultures in distant lands.

I traveled to the 61st International Federation of Agricultural Journalists (IFAJ) Congress in South Africa, which included the pre and post tours to Kruger National Park and Namibia.

Lengthened the trip to visit Limpopo, South Africa, an outreach and active service work project started by Blessman International, Inc., which has a corporate site in Urbandale. My career as a freelance photo journalist was recognized with a double-page spread in the CALS, Vol.11, No. 1 2017 issue of STORIES magazine, via www. stories.cals.iastate.edu. I continue to do a variety of freelance projects plus operate my grandparents’ farms near

John Byrnes, ’72 Briefly visited Iowa State this year to attend Marcia Zarley Taylor’s memorial service. All of ag journalism was saddened to lose a good friend and true trailblazer.

10705 34th Ave. N.

ELAINE GODFREY, ’15

Dennis Miller, ’72 Retired from Abilene Public Library in December 2016. Enjoying travel, including Alaskan cruise last summer.

Able to make it for Homecoming 2017 and attend that thrilling win over TCU. 205 Pilgrim Road Abilene, TX 79602 Deanna Morse, ’72 Deeana Morse was an artist in residence at the Maitland Arts Center, Florida, a quirky deco Mayan fantasy architecture colony, listed on the National Register

B y L ily Gr a y

Writing about politics can be one of the hardest beats for any journalist.

From keeping up with the constant political changes to maintaining objectivity, Elaine Godfrey, ’15, attacks her beat with integrity, open-mindedness and skill.

She searches for answers by taking the initiative to reach out to people to gather their explanations, opinions, thoughts and feelings, as she covers topics such as lawmakers’ reactions to President Donald Trump’s remarks after the violent protests in Charlottesville.

Godfrey is currently an assistant editor at The Atlantic. She works mainly on the conservative political beat, produces content for a daily newsletter and writes web content.

“Working on the website has a lot of challenges,” Godfrey said. “We need to quickly capture something and add to it. It’s a matter of being

50 GREENLEE GLIMPSE

Grundy Center. In October, I attended my 50th class reunion festivities (BS Dairy Science ’67) during ISU’s Homecoming Weekend. What changes, fantastic memories, countless friends and life-changing experiences to savor over a half century.

prepared and knowledgeable. We don’t want to sacrifice quality for speed.”

Godfrey’s previous job experiences help explain her journalistic chops.

Before The Atlantic, she landed the prestigious American Society of Magazine Editors (ASME) internship at Inc. magazine in New York, then went on to intern for New York Magazine.

“I like being able to really write out an issue; that’s what magazine writing is for,” Godfrey said. “It’s such a fun environment to work in.”

Godfrey jump-started her college career by getting involved with Ethos and Revival magazines. She later joined the Iowa State Daily as a columnist in the opinion section and then worked as a reporter.

Although she took on the daily stress and structure that newspapers provided, the magazines were where

she felt the most freedom.

Through Greenlee, Godfrey found her fire. But she attributes most of her growth in journalism to life outside the classroom.

“My advice to any Greenlee student would be to get involved and study other things,” Godfrey said. “You’re going to learn the most outside of class and find other things you’re interested in.”

ALUMNI CLASS NOTES

of Historic Places. Her video animation work can be seen at deannamorse.com.

She recently moved to Oregon.

921 Dinkle Lane Grants Pass, OR 97527 morsed@gvsu.edu Gary Barton, MS ’73 Enjoying an active retirement after 30+ year public affairs career with Monsanto in St. Louis. Currently living beside a rural Missouri lake, enjoying life with Mary Ann (Podolski), MS ’73. Life is spent visiting our three grown children (in Atlanta and Los Angeles) and our four grandchildren. Recent trips have included a driving tour of Alaska and hiking in Colorado for the fall colors. Local activities have included working with a group of neighbors on the restoration of an 1840s historic Missouri log cabin. This has been a

BRIAN RENAUD, ’87

five-year construction project that has added greatly to my limited “handyman” skills. Great companionship and a wonderful way to learn about life on the American frontier.

2208 N. Konstanz Drive Innsbrook, MO 63390 MaryAnn (Podolski) Barton, MS ’73 Married to Gary Barton. I remain an active horse rider. Living in rural Missouri, we reside close to a stable that allows me to ride on wooded, rolling trails many times each week.

My horse, Tango, is a 15-year-old Paso Fino. As a retired high school journalism, yearbook and English department head, I have remained active in education by serving on the local Wright City School District Foundation Board. I also participate in the local community garden

club and the Innsbrook Historical Society (Missouri). Always looking forward to the next visit with the four grandchildren. Such visits require trips to Atlanta and Los Angeles. maryann2208@mac.com Allison Engel, ’73 Fall 2017 brought publication of a book I wrote/produced with my twin and USC colleague Reise Moore. Thriftstyle: The Ultimate Bargain Shopper’s Guide to Smart Fashion was a collaboration with Hollywood costume designers.

Follow our blog at thriftstyleblog.com or Instagram at @thriftstylenews. Our plays, Erma Bombeck: At Wit’s End and Red Hot Patriot: The Kick-Ass Wit of Molly Ivins, continue to be produced at theaters across the country. Look for Erma in 2018 in Florida, Ohio, New York, Arizona and New Jersey.

B y J a c k B lu h m

Advertising, journalism and public relations make up the trinity of majors at the Greenlee School. Brian Renaud has worked as a journeyman across all three disciplines since graduating from Iowa State in 1987.

Renaud’s foray into journalism began with an internship during his junior and senior years with WOI. While at the radio station, Renaud broadcast live debates of the Iowa legislature. His on-camera stints with WOI-TV included local cut-ins for Good Morning America.

“That was a really fun experience,” he said. “It was cool because it was like being a part of Good Morning America and it made for great tapes for any future jobs.”

From Ames, Renaud made the journey south to Bartlesville, Okla., where he worked as news director at a radio station. He then

switched over to the broadcast side and was the on-air personality for community news for three years.

Renaud decided he needed a change, however; he moved to Dallas where he pursued a short career in public relations and then moved into advertising. During his time as director of marketing communications for Siemens, he worked on the ads for the launch of cell phones.

Eventually Renaud would be recruited to Salt Lake City, Utah where he is currently the senior vice president and director of account service at MRM/McCann. During his tenure there, he has been the head of the account services discipline that deals with client relationships.

Renaud supervises his team of 40 to 45 people and is in contact with clients, such as Sam’s Club and Panasonic, every day to help

counsel them with any marketing challenges they might be facing.

Renaud would describe his journey as a “well-rounded experience” but still attributes the skills he learned at Iowa State to helping him today.

“There was always a really strong emphasis on quality writing,” Renaud said. “That’s a skill that continues to help me today. That base of understanding has helped me in everything, for sure.”

GREENLEE GLIMPSE 51

CLASS NOTES ALUMNI

45850 Vista Dorado Drive Indian Wells, CA 92210 Margaret Johnson, ’74 Appointed as Executive Director / Chief Legal Counsel for the Iowa Public Information Board in July 2017.

909 Maple St. West Des Moines, IA 50265 Ann McKeown, ’74 6802 Via Campestre Las Cruces, NM 88007 Rebecca (Murphy) Stadlman, ’74 I’ve been retired since December 2015.

My husband Evan passed away in December 2016 so retirement was not what we hoped for. Our first grandchild was born in January 2016, so he has been a blessing for all of us.

107 NW Rock Creek Circle Ankeny, IA 50023 Julie Wolf, ’74 Loving retirement and the time to travel and enjoy old and new interests.

1110 N. Henness Road, Lot 134 Casa Grande, AZ 85122 Bill Collison, ‘75 Retired in December 2016 after 37 years at the Detroit Free Press, mostly as a sports copy editor. Newfound free time is devoted, ironically, to reading.

Also to gardening, curling and thinking about writing my memoir, How Many Golfers in a Foursome?

249 Kenwood Court Grosse Pointe Farm, MI 48239 Martha Helgerson, ’75 Canada is still my home, and it is still a good place to live. Any journalism is restricted to freelancing newsletters and copy editing for nonprofit groups while my “day job” continues to be teaching English to adult immigrants.

Even though my newsroom days are over, I still am thankful for the strong foundation of skills I learned at ISU. 203 Montrose St. Winnipeg, Manitoba, Canada R3M3L9 Catherine Wilde Collison, ’76 52 GREENLEE GLIMPSE

Still happily retired from the Detroit Free Press and finished the final year of production for Yak’s Corner, a magazine for young readers. Now freelance editing and writing for magazines, as well as books for young readers, including G is For Galaxy, Sleeping Bear Press.

249 Kenwood Court Grosse Pointe Farm, MI 48239 Barb (Riedesel) Iverson, ’76 I retired in December 2016 after spending the final 21 years of my career at Weber Shandwick, where I led the financial services industry practice. Late 2016 was a difficult time, as my husband Jim died in October and my younger sister Suzanne in December. I’m enjoying retirement a lot, including travel to see friends plus my kids in San Diego and New York City, plus a busy social calendar with friends in Minneapolis.

I’ll be spending January-March 2018 in Scottsdale. One of my biggest joys has been chairing the Greenlee advisory council for the past two years. We hosted an industry summit on April 6, 2018, at ISU. 2736 Drew Ave. S. Minneapolis, MN 55416 barbiverson100@icloud.com Steve Arbuckle, ’77 Interim Director, EOPS/CARE/Foster Youth, College of the Desert, Palm Desert, CA 80408 Portobello Drive Indio, CA 92201 aramonce@hotmail.com John (J.C.) Kain, ’77 Powering through year two of retirement. Just noticed that I graduated 40 years ago. No, it doesn’t seem like yesterday.

4121 E. Windsor Phoenix, AZ 85008 Wayne Svoboda, ’77 Hello from Brooklyn.

57 Montague St. #4-I Brooklyn, NY 11201 Lori (Hoberg) Adams, ’78 Policy Director & Senior NLx Advisor, National Association of State Workforce Agencies, Washington, D.C. Debra (Squire) Dietzman, ’78 Enjoying the second year of retirement from the US Forest Service. I volunteer with the Mississippi National River and Recreation Area and still play in a community string orchestra. The backyard pollinator prairie goes in this fall.

587 Shryer Ave. W. Roseville, MN 55113 debdietzman@gmail.com Susan (Stephan) Holloway, ’78 Director of Content Strategy, Communications and Brand Strategy, Michigan State University 5684 Bayonne Ave. Haslett, MI 48840 Klark Jessen, ’78 Massachusetts Department of Transportation (MassDOT) Social Media Director, 10th year. @MassDOT 1 Beach St. #2 Beverly, MA 01915 klark.jessen@gmail.com James Blume, ’79 9300 Carmel Drive Johnston, IA 50131 Colleen Reilly, ’79 Client executive, Tyler Technologies 5201 Baton Rouge Blvd.

Frisco, TX 75035 Michael Swan, ’79 It’s year 19 for the ink stained ragamuffin in El Dorado, Kansas, at Butler Community College. I serve as department chair (mass communications) and Sports Media and Grizzly Magazine adviser, with its attendant triumphs and concerns.

Wife Linda is still teaching Family and Consumer Science at the local high school; son Will is majoring in English

ALUMNI CLASS NOTES

KATE (ADAMS) BRUNS ’99

B y Ter r i ana H i cks

Kate (Adams) Bruns, ’99, credits a legendary children’s author for her own literary inspirations.

“I had that sort of creative Dr. Seuss-type of element to my personality,” said Bruns, author of Cy’s Surprise, the new children’s book published by the Iowa State University Alumni Association.

Brun’s book was released this summer for children enrolled in the association’s LegaCY Club to replace My Friends All Call Me Cy, written more than 20 years ago by Debra (Solberg) Gibson, ’81. The original book, which contained references to such ISU events as VEISHEA, was due for an update, said Bruns, who serves as associate director of communications for the alumni association. And though the LegaCy program had been scaled back a few years ago for budgetary reasons, it was relaunched recently to assist in

university student recruitment. That was the green light Bruns needed to write a new children’s book.

Bruns said she wanted Cy to be relatable to children, not mythical or limited to his role as the mascot who performs at athletic events.

“I took the approach that I wanted him to start as a baby and to kind of grow up and figure out what the actual purpose of a university is,” Bruns said. The Waterloo native also wanted her story to focus on majors that will inspire a young child’s imagination, since she couldn’t capture all the degree programs Iowa State offers.

“I just wanted something that they will find really cool and have that diversity there in terms of what they can do, but still have it be something a kid could understand,” Bruns explained.

Tara Gartin, ’87 graphic design,

at Wichita State; daughter Katy is a junior at KU (community health); and cat Roxie and dog Hank are doing well.

1403 Park Ave. El Dorado, KS 67042 mlsclone@hotmail.com

1980s Elizabeth Anderson, ’81 I’m still copy editing and proofreading part-time for several publications.

Loren enjoys retirement and spends a lot of time at our Christmas tree farm in Grundy County. We’ve also started enjoying excursions to warmer climates in February and March. John graduated last December from Kansas State University and works for Grey Dog Media. Kate works for a marketing firm in Maryland. Sadly, my dad, John Anderson (Ag Journalism, ‘49) died

in June at age 94, living a fruitful and interesting life right up to the end. We miss him.

3103 SW Court Ave. Ankeny, IA 50023 Steven Dropkin, ’81 Retirement, sort of…? After a couple of years of slow business, it was a good time to close my real estate photography company. I may start a different photography business. Or maybe it’s just time to see where life leads me. Enjoying grandparenthood (second born in July) and being where people need me to be.

489 Michigan St. Saint Paul, MN 55102 steve@dropkin.net Debra (Bell) and Dan Geiser, ’81 Dan and I continue to enjoy our jobs

illustrated the book.

“Tara did an absolutely fabulous job bringing the story to life,” Bruns said. “So many cute little details make it fun for the kids when they’re reading it.”

Bruns lives in Des Moines with her husband Ben, ’01, and their son.

In her free time she enjoys creative writing or doodling.

Bruns says she lives by the quote, “Give a busy person something to do, and they will have it done.”

and life in Cedar Rapids and look forward to our trips to Chicago to visit our son who is working in the insurance industry there. We appreciate the training we received at ISU and hope you keep turning out journalists who ask the people in power the tough questions. Resist!

108 Brentwood Drive NE Cedar Rapids, IA 52402 Sherilyn (Templeton) Hoyer, ’81 I have earned the esteemed rank of Grandma since the last newsletter, and my travel schedule now includes trips to Oregon to check up on the family. It’s a time of changes here on campus as well: CALS dean Wendy Wintersteen was named the 16th Iowa State president, searches are underway for College of Veterinary Medicine Dean and Vice Provost for

GREENLEE GLIMPSE 53

CLASS NOTES ALUMNI

Extension, and many continue to serve in interim leadership positions because of vacancies. On the other hand, I am ready to celebrate my 20th year at Iowa State in early January 2018. Go Cyclones!

1324 Kentucky Ave. Ames, IA 50014

by if you’re in the area.

785 Prairie Ave. Glen Ellyn, IL 60137

Pamela (Weiland) Schumacher, ’81 After spending 29 years in the PR department, I switched to being a Change Management Leader at The Joint Commission (the nation’s oldest and largest health care accreditation body). I teach others how to facilitate meetings and make process improvements. I traveled to Barcelona, Paris and London this year, however, seeing the total solar eclipse in Carbondale, IL, was the highlight. Stop

Ken Clayton, ’82 In April, I was fortunate enough to celebrate 30 years with Rockwell Collins in Cedar Rapids. And I was able to travel to Australia, Brazil and South Korea to support my trade show habit.

6000 Wayside Circle Cedar Rapids, IA 52411 clonedogg2@mchsi.com

Lois White, ’81 Managing Editor, Grey Dog Media 5205 Stonebridge Road West Des Moines, IA 50265

Mike Kolbe, ’82 Nearly 35 years in advertising sales

GREG AHRENS, ’91

B y C a r l y R ei ser

When he’s not adding to his collection of 1,200 beer cans or jamming out to Johnny Cash, Greg Ahrens spends his time at SKAR as a creative director and co-owner of the advertising firm.

Starting out at the University of Iowa, Ahrens didn’t know what he wanted to do, but he knew it needed to involve creativity. After joining the Air National Guard, he decided to finish his education as a Cyclone.

It was a creative writing and design class that sparked his interest in advertising. Associate Professor Joel Geske and Ahrens didn’t always get along, but Ahrens credits him as his driving force.

“I remember our battles, and it probably shaped my thinking to not always do the same thing that everybody else does,” he said. “It was a self-taught lesson for me to do something different and not worry about what somebody else says.”

Ahrens was looking for a career with creative freedom. Though Geske was strict, he pushed Ahrens, who’d look through award-winning ads at the library for inspiration.

He says his most creative project was an ad for Warner Trucking that contained photos of trucks with big mountain backdrops that read, ‘At 10 a.m. I take a mountain break,’ or, ‘Desk is a four-letter word.’

He had the opportunity to use his creative skills at his internship with Falcon Marketing.

“At first I was always disgruntled at the fact that you had to have an internship, but [Greenlee] really forced me to go out and look,” Ahrens said. “It was good in the long run ... I got to do a lot of great stuff and get stuff produced. So that was a valuable experience for me.”

After moving to Omaha in 1990, Ahrens made a list of all the ad agencies in that city. Eventually, he

54 GREENLEE GLIMPSE

with the Harlan Newspapers and still enjoy (nearly) every day! First-time grandfather and first-time mayoral duties help keep me energized. Cyclone game days are usually spent in front of a screen, but I get to an occasional game with my wife, Tammy. ISU interns each spring remind me of where I started—I hope this business is as rewarding for them as it has been for me.

Thomas O’Donnell, ’82 It’s been a big year for my wife, Paula Mohr, and me. The youngest son graduated in June and started at Iowa State this fall. With no need to be in Urbandale any longer, Paula offered to swap commutes with me, and we moved to Ames in September. Now she has a 40-minute trip to the State Capitol complex while I get to drive 7 minutes (I’ve clocked it) to the Krell Institute in

landed a job as a writer/producer at the Blumenthal Cady firm. Even though it paid minimum wage, the experience set up Ahrens for his success at SKAR, where he started as a writer/producer and, over time, worked his way up in the company to creative director and co-owner.

At SKAR, Ahrens works on a bit of everything. He creates a lot of public service campaigns and writes for Nebraska Lottery, East Texas Medical Center and America National Bank.

ALUMNI CLASS NOTES

Ames, where I’m in my 12th year.

525 Forest Glen St. Ames, IA 50014 Peggy (Skripsky) Wasson, ’83 Two children--Kristin (ISU Grad Civil Engineering 2015) and Justin (ISU Grad Finance 2010); first grandchild due November 8, 2017.

4296 Fox Meadow Drive SE Cedar Rapids, IA 52403 Paul Gustafson, ’84 Paul Gustafson (E Op / Journalism ‘84) is now President of Expert Support (www.expertsupport.com) a technical communications professional services firm based in Silicon Valley. Expert Support clients include Adobe, Apple, Google and many others. Follow him on Twitter: @psgustafson.

James Wyckoff, ’84 The years continue to roll by since my early-1980s days at the ISU Press Building. I have very fond memories of classes with Dale Boyd, Kelly Sargent, Gene Bratton, Steve Coon, Giles Fowler, Ken Eich and Jake Hvistendahl. My career has been very rewarding due in part to these and other educators in the JLMC department at ISU. On the personal front, my wife, Laurie, and I live in a secluded, wooded section of Lake Panorama, Iowa, and enjoy outdoor stuff. Spending time with our two children and three grandkids is our favorite past-time.

6716 Nicholl Drive Panora, IA 50216 Kimberly Emery (Groe), ’85 1860 Woodland Drive

CHELSEA REYNOLDS, ’08

B y He n r y Zi m m er m an

For Chelsea Reynolds, gender and sexuality has been an interest since she was a kid. But it wasn’t until an internship at Men’s Health that she knew she wanted to pursue the interest through academia.

When Reynolds, ’08, first came to Iowa State, she was interested in poetry and English. But after meeting with Deb Gibson, the Meredith Professional in Residence at Greenlee, she was persuaded to switch to journalism. The West Des Moines native wrote for the arts and culture beat at the Iowa State Daily, but didn’t feel it was her calling.

“I didn’t like the day-to-day newspaper routine,” said Reynolds.

She would eventually become the managing editor of Ethos magazine on campus, while also working as a Meredith apprentice for Midwest Living. After graduating, Reynolds continued working with Meredith as a keyworder in the digital library.

Shen then took the position at Men’s Health in Pennsylvania. It was here that her interest in gender and sexuality in the media would begin to become the focus of her work.

She befriended the sex editor, a position she was unaware existed before. She was interested in understanding how sexuality was represented in the media.

“I knew immediately that that was going to be my career from then on,” she said.

Reynolds left Men’s Health in 2009 and enrolled at the University of Missouri, where she received a master’s degree in journalism in 2012. She continued her research at the University of Minnesota, where she was awarded a PhD in mass communication in 2017.

After a short teaching stint at DePaul University in Chicago, Reynolds took a job in August as an assistant professor at California

Red Wing, MN 55066 Leslie (Sowder) Baker, ’86 My career has taken an exciting turn with my hiring in 2017 as executive director of the Reining Horse Foundation, the nonprofit arm of the National Reining Horse Association, which has its international headquarters in Oklahoma City. It’s a fun coincidence that my board president and vice president and their wives are all Iowa State alumni. In 2016, while consulting for several businesses, I completed my Nonprofit Management Certification through the Oklahoma Center for Nonprofits. My son graduated in 2015 from Oklahoma State University and is self-employed, and my daughter is a busy middle school student. Life is good.

State University, Fullerton, where she teaches magazine writing and editing and media ethics.

Her research still focuses on media representations of sexuality and gender—topics she makes sure her students are aware of.

“All of my classes incorporate diversity as a first and foremost concern,” Reynolds said. Her advice to all students is to “be curious and generally culturally aware.” This, she says, is an important for lesson for everyone to learn in college.

GREENLEE GLIMPSE 55

CLASS NOTES ALUMNI

Coleen (DeVries) Myers, ’87 I enjoy living in Ankeny and keep busy with lots of volunteer activities.

Doug Jensen, ’89 I’m 16 years living in New York City and four years now leading marketing analytics for global brands at Estee Lauder Companies (a beauty company with over 30 brands). Last year I had the privilege of traveling around the world teaching our internal marketing teams about how to win in social and digital media and especially with beauty influencers. On a personal note, I had a milestone birthday and my partner and three friends joined me on

TUSHAR DAYAL, ’09

a once-in-a-lifetime safari in Tanzania in east Africa. We saw the wildebeest migration in the Serengeti, where hundreds of thousands of wildebeest move around the plains and cross rivers en masse, and it was amazing.

If you want a great safari experience, check out African Born Safaris, the tour company I used.

144 W. 18th St. New York, NY 10011 Suzanne (Weuve) Schwartze, ’89 I’m a professional volunteer at my son’s school. The word of the year is “voluntold.” Go Cyclones!

Ka-Ling Cheung, MS ’90 This is Ka-Ling from Hong Kong. How are my classmates from all over the world: Keiko Nagayama, Leighton Robinson, Nan, Jose, Shu-Hwa…? I miss you all! Write to me! My email address: ka98cheung@yahoo.com.hk Alissa Kaplan Michaels, ’90 It’s been more than a quarter-century since I returned to my birthplace, New York City. How did that happen? Drop me a note if you’ll be in the Big Apple.

700 Columbus Ave. Apt. 17D

B y De r e k C la y t o n

Trudging along in a snowstorm, rolling at 15 mph and fighting to stay on the road, Tushar Dayal had no idea braving the elements would be the start of his career in media.

Especially since he came to Iowa State as a business major.

Dayal’s academic career in the College of Business was a short one.

His knack for photography drew him to journalism, where he found himself enjoying classes much more.

Like many student journalists, he worked for the Iowa State Daily in its photography department.

Shortly afterward, he became director of photography for Uhuru, a multicultural student magazine.

In 2008, during the Iowa caucuses, the BBC asked Greenlee students to cover the event through a five-day internship. Dayal, ’09, was one of the first to respond.

When the BBC invited its new interns to a kickoff dinner in Des Moines, Dayal was determined to be there, even if he had to drive in a blizzard to do it. While the other interns stayed safe and warm,

56 GREENLEE GLIMPSE

1990s

Tushar ventured out into the storm.

“That was the moment I realized I really wanted to do this,” Dayal said. “I really wanted to be there.”

Dayal was the only intern at the dinner, securing a place in the memories of every BBC employee present. For the caucuses, he found himself with the coolest jobs. While his peers transcribed lengthy videos, Dayal got to run with the camera crews and drive people to events.

A year later, he graduated, and the BBC remembered his previous work, hiring him as a broadcast engineer.

“The BBC has a huge operation around the world,” Dayal said. “I would talk to someone one day, and the next day I see them in Syria, ducking under gunfire.”

Eventually, the BBC sent Dayal to cover the U.S. Republican and Democratic conventions in 2012, where he was in charge of a plethora of cameras and servers.

His next opening came when the Senate Democratic Media Center changed leadership and organized a new staff. His name came up in

the hiring process and he took a position as the engineer for the multimedia center, moving to Washington, D.C., in early 2017.

Dayal manages the entire facility, ensuring everything from the video equipment to the transmission equipment is up and running. He is key for daily operations as he provides the infrastructure for the camera operators, video editors and graphic designers who work there.

Dayal is content with where he’s at, and he’ll never forget the most critical point in his career when he battled a snow storm.

“It wasn’t a good idea in terms of safety,” said Dayal. “But it got me a leg up.”

ALUMNI CLASS NOTES

New York, NY 10025 Ann (Foster) Thelen, ’91 President, Thelen Public Relations (www.thelenpr.com) and 2017 President of PRSA Central Iowa.

9312 Huntington Circle Johnston, IA 50131 ann@thelenpr.com Jennifer (Holm) Dunlay, ’92 Risk Communicator/PIO, Johnson County Department of Health & Environment, Olathe, Kansas 14213 Westgate St. Overland Park, KS 66221 Marietta Nelson-Bittle, ’92 I am pursuing a master’s of divinity degree at Wartburg Theological Seminary in Dubuque, Iowa. I also currently serve in the pastoral role at three small, rural churches in southwest Iowa.

Andy Combites, ’96 I accepted a new position at 3M this fall as the digital strategist for the Healthcare business group. And we hit a major milestone at home this summer— we now have a teenager in the house!

The kids and I had great vacations to Yellowstone, Grand Tetons and Glacier National Parks this summer, and Disney World and Universal Studios in October. And I’m still a band nerd, wrapping up my 19th year as one of the directors/designers of the Irondale High School Marching Band.

1396 16th Ave. NW New Brighton, MN 55112 Marty Helle, ’96 Still practicing law in Austin—have two new step children, 17 & 14. Living in Rochester where the party never stops!

2416 Fourth Ave. NW Rochester, MN 55901 Danny Engesser, ’99 I’ve been employed at Iowa Public Television since 1999. Married my wife Kari in 2012. Son, Franklin was born in 2013. Moved to Clive, Iowa in 2013.

Got my FAA Remote Pilot certification in 2017. DannysDigitalDomain.com

10516 Juan Calle Clive, IA 50325

2000s Luke DeKoster, ’00 Fiona and I (and the kids—J.C., 9, and Mali, 5.5) enjoyed a few months in Iowa this fall. We are headed back to Asia, where we have been since 2009.

P.O. Box 498 Hull, IA 51239 goodbye10x@gmail.com Brent West, ’01 Still employed with Wells Fargo Home Mortgage. Living in Urbandale, Iowa.

Katie Kelly, ’02 1557 Hampshire St. San Francisco, CA 94110

2010s Ryne Dittmer, ’11 In August, I became the Digital Marketing Coordinator for the town of Parker, Colorado. I manage the town’s social media accounts as part of the communications department.

Jessie Opoien, ’11 Still thrilled to be doing my dream job covering state government and politics in my home state of Wisconsin.

306 W. Main St. #607 Madison, WI 53703 Megan Brandt, ’12 After graduating from the Greenlee School in 2012, I worked for Workiva in Ames and Chicago as a Communications Coordinator and Communications Specialist for four years before becoming the Director of Communications at the Global Insurance Accelerator, a startup accelerator for early-stage companies trying to innovate the insurance industry. Working within communications at wonderful tech companies would not be as easy and desirable without the wonderful instructors and classes at Greenlee. I’ve

had two dream jobs.

1240 Edgemont St. Des Moines, IA 50315 Anika Ehlers, ’14 I finished my Masters in Global Strategic Communication with the dual program at FIU/Miami Ad School and I am currently working as a Jr. Art Director at Leo Burnett in Chicago.

1245 W. Jackson Blvd. Unit 309 Chicago, IL 60607 Carter Collins, ’15 Carter now lives in Dallas, TX where he is an account executive for VOX Global, a public affairs firm.

FACULTY Dennis Hart, ’79-’81 Sharon and I are now retired and excited to begin living as “snowbirds,” spending half the year with friends in Ames and half with family in California.

It’s been a long journey back to Ames, and we are looking forward to everything this community has to offer.

M. La Rue Pollard, ’66-’86 One important benefit of a long life is memories. I especially enjoy the reminders of early years in journalism and mass communication, colleagues and students.

1875 Mesilla Hills Drive Las Cruces, NM 88005

Obituaries and Class Notes You can now find obituaries on our website. Share your updates with us anytime by filling out our online form. We’ll publish them on our website throughout the year. You can also mail them: Greenlee School of Journalism and Communication, Attn: Class Notes, 101 Hamilton Hall, 613 Wallace Rd., Ames, IA 50011-4010 alumni.greenlee.iastate.edu/ glimpse

GREENLEE GLIMPSE 57

LAST LOOK SENIOR SPOTLIGHT

CHALLENGE ACCEPTED ADVERSITY PUSHED THIS 2017 GRADUATE TO PURSUE A NEW PASSION IN JOURNALISM.

S p o r t s i n f l u e n c e d N i k H e f t m a n ’s c o l l e g e career in ways he never expected Christopher Gannon

By Ang ie H unt

F

O O T B A L L G AV E N I K H E F T M A N A N

prove he could do it. After finishing his

for his writing and landing an internship

OPPORTUNITY TO DO SOMETHING

first year at Iowa Wesleyan, Heftman

this past summer at the Daily Times

H I S PA R E N T S N E V E R D I D — G O T O

transferred to Southeastern Community

Herald in Carroll. As an intern, Heftman

C O L L E G E . “My dad always stressed to

College in Burlington. There he debated

covered political leaders and events,

me that no matter what I did in life, I had

over a major and the direction of his

including President Trump’s rally in Cedar

to go to college and get a degree.”

college career, which led him to visit

Rapids and a fundraiser for Sen. Joni

Heftman took the advice of his late

Iowa State.

Ernst, as well as a boxing title fight in

father to heart, understanding what it

“I just fell in love with Iowa State,”

Lincoln, Nebraska.

required of him. If he wanted to get a

Heftman said. “It was what I imagined

He was talking about his internship

degree, he would have to pay his own

college to be.”

while bowling with a group of journalists

way and earn it. So when he got an

Heftman enrolled as a biology

(including a few who worked for CBS)

offer to join the football team at Iowa

major—with the goal of going to medical

this fall at a Society of Professional

Wesleyan in Mount Pleasant, Heftman

school—started writing for the student

Journalists conference. Heftman was

did not hesitate.

magazine, Ethos, and eventually joined

there to accept an award, but because of

The California native says he came

the ISU boxing club. After winning his

that conversation at the bowling alley, he

to Iowa in 2012 with a purpose. He was

first two boxing matches, he felt he

also left with an interview at CBS News.

determined to succeed on the field and

was back on track, until he suffered a

In January, he started a 15-month

in the classroom. Then days before the

concussion while training.

news associate program in New York,

football team’s first game, Heftman tore

Heftman missed several weeks of

gathering and producing stories for “60

his ACL in practice. Just as he was

class and had to drop a biology course.

Minutes,” “48 Hours” and other CBS

starting to pursue his dream, an injury

In its place, he picked up a class on

programs. Heftman’s hard work and

threatened to sideline it.

media and diversity. Once again, injury

struggle paid off, making the words of his

Surgery to repair his knee forced some

forced Heftman to make a change in

late father even more meaningful.

tough choices. Playing football again

his life. This time the decision was less

“He was one of the only people in my

was possible, but Heftman decided to

complicated.

life who really stressed that I had to go

walk away on his own terms and focus on academics. Even though his mother urged him to come home, he stayed in Iowa, determined to make it on his own.

It was a struggle to balance class and work, but Heftman says he had to 58 GREENLEE GLIMPSE

H A R D W O R K PAY S O F F In short, Heftman switched his major to journalism in spring 2016 and started reporting for the Iowa State Daily. He quickly built a portfolio, winning awards

to college and get a degree. When he passed while I was here, I was even more motivated to finish,” Heftman said.

“Looking back, if all these bad things never happened, I wouldn’t be where I am today. I wouldn’t be living my dream.”

ARE YOU READY FOR

G R AD S C HOOL?

CONTINUE YOUR ADVENTURE and work toward your professional goals at the Greenlee School of Journalism and Communication Whether you’re interested in a theory and research track or a professional and strategic communication track, our flexible master’s program allows you to explore a number of topics: advertising • international and developmental communication • journalism and mass communication media effects • political communication • public relations science communication • visual communication

APPLY TODAY! QUESTIONS? Contact Professor Daniela Dimitrova, danielad@iastate.edu ™

FIND OUT MORE greenlee.iastate.edu/graduate

â„¢

Greenlee School of Journalism and Communication 101 Hamilton Hall 613 Wallace Road Ames, IA 50011-4010 Phone (515) 294-4342 Email greenlee@iastate.edu Website greenlee.iastate.edu Twitter @ISU_GSJC Instagram @ISU_GSJC Facebook facebook.com/GreenleeSchool LinkedIn Greenlee Alumni and Friends

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