Introduction 2025
Dear Reader,
Fifteen years ago - at a time when 100% branchless banking still seemed unimaginable - Gránit Bank became the first in Hungary to embrace a fully digital business model. Time has proven us right.
From its greenfield inception, Gránit Bank has grown to become Hungary’s 8th largest bank, achieving profitability from its fourth year of operation. Year after year, we have introduced market-leading, unique innovations, many of which have earned us a pioneering position at the European or even global level.
Since the end of 2024, Gránit Bank’s shares have been listed on the Budapest Stock Exchange, while we have also taken our first steps toward international expansion by entering the Romanian market through cross-border services.
As part of last year’s IPO, Gránit Bank made history by completing the largest capital increase combined with a public share ofering in the past 25 years. Since 2016, Gránit Bank has been the only bank in the region to raise fresh capital as part of its stock exchange listing, rather than solely selling existing shares.
Our mission for the future remains clear: to continue bringing to market cutting-edge financial innovations that not only deliver an outstanding user experience but also contribute to sustainability, responding proactively to our customers’ evolving needs.
The success of Gránit Bank is reflected not only in our impressive growth indicators and the rapid expansion of our customer base but also in the continuous recognition from industry experts. Since our establishment, the Bank has received nearly 80 prestigious domestic and international awards.
We invite you to join us on the following pages to discover Gránit Bank, how we work and explore the achievement we are especially proud of.
Sincerely,
Éva Hegedüs
Chairperson & CEO
LISTED ON THE BUDAPEST STOCK EXCHANGE
As part of last year’s IPO, Gránit Bank made history by completing the largest capital increase combined with a public share ofering in the past 25 years.
The ofering, with a minimum issuance value of HUF 7 billion, was oversubscribed by more than three times.
Uniquely in Hungary, shares could also be subscribed through mobile application.
The shares were listed on the Budapest Stock Exchange in the Standard category on December 23, 2024.
As of April 1, 2025, the shares were included in both the BUX and BUMIX indices.
Shares listed at Gránit Bank by channels
90% of all subscription at Gránit Bank were made via mobile application.
1. OUR FUNDAMENTAL PRINCIPLES
Gránit Bank ofers state-of-the-art digital financial services in both domestic and cross-border markets.
‣ Committed shareholders and management
‣ Trusted client relationship
‣ Market-leading, customer-centric innovations
‣ Efcient, profitable operation for 11 years
‣ Sustainable growth
2. OUR STRATEGY
DIGITAL, GREEN FINANCIAL SERVICES, CONSERVATIVE LENDING
Gránit Bank is Hungary’s first digital bank, with market-leading solutions which:
‣ make banking easier as well as more convenient and sustainable
‣ can be combined with personal consulting on request
‣ provide customised and cost-efective solutions
Using innovative electronic banking and financial services to develop simple, convenient, and cost-efective solutions for retail customers, to provide outstanding customer experience and to serve the goal of sustainability.
Providing customers with permanently favourable terms and conditions through a cost-efective business model based on digital tools and capabilities, ensuring the long-term stability of the Bank.
Providing comprehensive financial and financing solutions for business customers.
Gránit Guru: using agentic-based AI solutions we can provide personalised customer service at any time.
THREE
STRATEGIC PILLARS
INNOVATIVE DIGITAL BANKING SERVICES
With the spread and opportunities of smart and mobile devices, the management of finances rises to a new level.
CONSERVATIVE VALUES
In addition to innovation, conservative and prudent lending is at the heart of the Bank’s operations.
HIGH LIQUIDITY, COST-EFFICIENT OPERATION
The Bank’s business model ensures high liquidity and cost-efcient operation, ofering sustained favourable conditions for customers.
OUR VALUES FOR 3.
BUSINESSES, RETAIL CUSTOMERS
Gránit Bank is a reliable partner to value-creating businesses.
Gránit Bank’s innovative digital solutions make banking easier for retail customers.
TAILORED SOLUTIONS FOR BUSINESSES
WE MAKE BANKING EASY FOR YOU WITH OUR BANK ACCOUNT SERVICE
‣ Customised account management conditions, favourable account packages
‣ End-to-end online account opening process via VideoBank
‣ Attractive fixed-term deposit conditions for all maturities
WE PROVIDE FINANCING TO HELP YOU ACHIEVE YOUR GOALS
‣ Flexible financing solutions tailored to customer needs – competent professionals, quick decision-making
‣ Broad product portfolio for all lending purposes (investment loan, working capital loan, overdraft, revolving credit, project loan, etc.)
‣ The full range of subsidised credit facilities (Széchenyi loans, Eximbank loans, MFB Point products)
SECURITY AND CONVENIENCE
‣ Wide range of treasury services - market foreign exchange, government bond trading, hedging, private banking
‣ Business Premium card – travel insurance up to HUF 50 million, use of premium Mastercard Lounge and Fast Lane at Liszt Ferenc International Airport, discounts at several hotels
INNOVATIVE AND DIGITAL SOLUTIONS FOR RETAIL CUSTOMERS
FINANCES MOVED TO MOBILE
‣ Instant foreign currency account opening and foreign currency card application for existing customers in the app
‣ Highly afordable, instant foreign currency exchange without bank charges, at the FX mid-market exchange rate updated every five minutes in the app
‣ Instantly usable digital debit card, with debit card control, and access to all card details and PIN code in the app
‣ Monthly spending and income overview on mobile phone along with spending analysis
‣ Managing expenses by payment request, qvik transfer, digital cheque payment
‣ Family package - for parent and child with Family app unique on the market
BANK ACCOUNT MANAGEMENT
‣ Bank account opening from home with selfie in mobile app or via VideoBank and the contract is ready in minutes
‣ Possibility of a free bank account and debit card up to the age of 26
‣ Attractive deposit terms for 1-60 months also from mobile app
WE PROVIDE FINANCING TO HELP YOU ACHIEVE YOUR GOALS
‣ Digital application for market housing loan to buy, build, expand or renovate a home
‣ Disbursement of state-subsidized loan products (e.g. Worker’s Loan)
‣ End to end online baby loan, from application to contract
‣ General purpose mortgage loan
‣ Overdraft as safety reserve
SECURITY AND CONVENIENCE
‣ Gránit Platinum and Metal card: advanced travel insurance with coverage up to HUF 50 million, airport VIP lounge access
‣ Government bonds purchases by opening a securities account in the app or via VideoBank
‣ Secure payment with Google Pay and Apple Pay
‣ Banking from anywhere on desktop or mobile phone via VideoBank
‣ Calculate and submit a home insurance quote from the app
4. IN IMPLEMENTING THE DIGITAL BUSINESS MODEL
Gránit iSMS about banking transactions
Launch of VideoBank
2010 Establishment of Gránit Bank
The first MDES-based next generation mobile payment on Android devices
Lock function for card locking and unlocking
Full account opening via VideoBank
New eBank with built-in spending analysis
Buy and sell government bonds on VideoBank
Full account opening with selfie and digital card service
Digital mortgage lending with online pre-qualification (Home Calculator)
Launch of Google Pay
Launch of Apple Pay
Eco Calculator in eBank showing CO2 emissions accompanying card spending 2019
Payment request and payment by QR code on mobile
100% digital Baby Loan application
Gránit FairPayInnovative payment solution based on instant payment request
Family app to manage family finances and open an account online from the age of 6
Paying bills digitally
Digital Baby Loan 2.0application within 30 minutes
Opening of securities account + buy and sell government bonds in eBank
Instant foreign currency account opening in the app
Currency exchange at mid-market exchange rate
Instant application of HUF and FX debit card + showing PIN code in eBank
Gránit Guru - agentic AI chatbot
Integration of investment services into the eBank app
Share subscription in eBank application
Enter the Romanian market via cross-border services
Applying for Worker’s Loan online, also in the eBank app
Fraud prevention solution to prevent phishing
Payment by smart watch*
Home insurance calculator in the eBank app
SME account opening via VideoBank
Credit card*
Disposable virtual card **
5.
RESULTS
DYNAMIC GROWTH ALREADY FOR FIFTEEN YEARS
Profit before tax in 2024: STABLE RESULTS
HUF 27.27 billion 11 years
Profitable operation for
HIGH PROFITABILITY
Return on equity
ROE: 23.0% after *tax
Non-performing loan ratio
NPL: 0.2%
DYNAMIC GROWTH
Total assets at 31.12.2024: HUF 1,673 billion
Average annual growth of 45%
EFFICIENT OPERATION
Operating costs as a percentage of balance sheet total Close to 100% high quality portfolio
1.4% without *tax
*Bank tax, extra profit tax
The data presented are consolidated figures at the group level.
Gránit Bank Group’s operating cost cost/total assets ratio is significantly lower than the banking sector average*
Operating costs as a proportion of the total assets (%)
*Operating costs excluding bank tax and extra profit tax
Gránit Bank Group’s profitability (ROE) is significantly higher than the market average
ROE
In 2024, Gránit Bank’s growth rate substantially outpaced the overall performance of the sector With a consolidated balance sheet total of HUF 1,673 billion, Gránit Bank Group is a significant player in Hungary’s financial sector, providing universal banking services along with asset
and
*Gránit Bank Plc., Equilor Investment Ltd., Gránit Asset Management Ltd., Gránit Leasing
ESG VALUES 6.
SUSTAINABILITY IN GRÁNIT BANK'S OPERATIONS
ECOLOGICAL FOOTPRINT
In 2024, the Bank's ecological footprint was negligible:
‣ 1,123 tonnes of CO2 emissions were avoided
‣ 1,473 tonnes A4 sheets of paper were saved
‣ 15 thousand trees were saved
‣ The staf are involved in the community planting of hundreds of saplings every year in partnership with the 10 Million Trees Foundation
ECOLOGICAL MINDSET
The Bank also promotes ecological thinking among its customers and young people:
‣ Through the Eco Calculator, 15 thousand trees have been planted by customers
‣ Gránit Bank’s embossed and engraved bank card have been renewed not only in appearance but also in composition: they are now produced using recycled, environmentally friendly plastic, just like PIN cards. In line with the bank’s commitment to sustainability, even the accompanying letters and envelopes are made from recycled paper.
CARBON NEUTRAL OPERATION
Gránit Bank is carbon neutral:
‣ Since 2020, it has ofset its Scope 1 and Scope 2 CO2 emissions through aforestation projects to using Gold Standard certified carbon credits.
SOCIAL RESPONSIBILITY
DONATION
In 2024, the Bank provided extraordinary financial support of HUF 5 million to the Hungarian Interchurch Aid, assisting victims of severe flooding and supporting the organization's disaster-relief eforts. For years, employee donations have supported the "Biztos Kezdet" (Sure Start) Children's Home in Kaposvár. The Bank’s "Ott vagyunk Neked" ("We're There for You") initiative launched in 2024, along with its "Digitális Tallér" (Digital Token) program, aims to sustainably improve the quality of life of children and adults living in deep poverty by enhancing their digital and financial literacy.
SUPPORTING SPORT
Under a multi-year framework agreement, Gránit Bank sponsors athletes and mass sporting events organized by the Hungarian Canoe Federation, renewing this agreement once again in 2024. The Bank is also a key supporter of the Hungarian Water Polo Federation, with the Bank’s Chairperson and CEO serving as the Federation’s Honorary President. Furthermore, Gránit Bank supported the inaugural Gránit Bank University Regatta.
PATRONAGE OF ART
For over ten years, the Bank has been a principal sponsor of prominent exhibitions at the Museum of Fine Arts, Budapest. In 2024, its support enabled the museum’s first comprehensive exhibition of internationally renowned Hungarian photographers. Additionally, the Bank sponsored young painter Karolina Sávolt’s exhibition and immersive show titled "Earthly Wonders," showcasing the artist’s latest works.
FINANCIAL EDUCATION
In collaboration with educational institutions, the Bank supports the dissemination of financial literacy from primary schools to universities. It has established strategic partnerships with seven Hungarian universities, contributing significantly to enhancing financial knowledge among university students.
OUR AWARDS 7. AND PRIZES
Others also believe we are on the right track. Gránit Bank’s performance has been recognised with 76 awards over the 15 years since its establishment!
FIRST PLACES IN THE “BANK OF THE YEAR” AWARD IN 2024
Beyond Banking segment
Marketing Communication Campaign of the Year
Between 2012 and 2024, Gránit Bank received a total of in Mastercard's Bank of the Year competition
International awards and recognition:
2024 | 2025 |
Fastest Growing Digital Bank - Hungary
Global Banking and Finance Review magazine
Best Mobile Banking App - Hungary
Best Mobile Banking Adaptive SiteHungary
Best Social Media Marketing and Services - Central and Eastern Europe region and Hungary
Global Finance magazine
OUR MANAGEMENT 8.
MEMBERS OF THE BOARD OF DIRECTORS
Éva Hegedüs Chairperson & CEO
Jendrolovics Péter Deputy CEO
Vida István External member
MEMBERS OF THE SUPERVISORY BOARD
Sándor Nyúl Chairman
Benczédi Balázs Member Member Member Member
Dr. Gubuznai Judit Oláh Márton Tóth Szabolcs
DEPUTY CHIEF EXECUTIVES
László Hankiss
Strategy and Analysis Division
Péter Jendrolovics
Retail Division
János Major
IT and Subsidiary Coordination
Zoltán Nagy
Compliance Division
Jenő Siklós
Financial and Operations Division
Zoltán Tölgyesi
Corporate Division
EXECUTIVE DIRECTORS
Bede Zoltán
Treasury Directorate
Szabó Tamás
Investment Service Directorate
Csicsáky
Andrea
Chairman’s Cabinet
Kovács Judit
Back Ofce
Szabó-Ander Mihály Risk Management Directorate
Géczi Dávid
Corporate Division
Lengyel Zsolt IT Directorate
Udovecz Judit
Finance and Economic Directorate
Sándor Zoltán Risk Management and Methodology Directorate
Vincze Judit
Retail Division
GRÁNIT BANK (31.12.2024)
Ownership structure by ordinary shares issued
Gránit Bank Employee Ownership Programme
TiberisDigital Ltd.
Pannónia Voluntary Pension Fund
E.P.M. Ltd.
Other investors
GRÁNIT BANK GROUP
CONTACT
PERSONAL ADMINISTRATION THROUGH VIDEOBANK:
‣ Link: https://vbclient.granitbank.hu
ONLINE LOAN ADMINISTRATION:
‣ Baby Loan: https://granitbank.hu/lakossag/hitelek/babavaro/
‣ Worker’s Loan: https://granitbank.hu/lakossag/hitelek/munkashitel/
OVER-THE-PHONE ADMINISTRATION:
‣ Telephone customer service : +36 1 510 0527; +36 70 960 9871
BRANCH SERVICE:
‣ Lechner Branch: 1095 Budapest, Lechner Ödön fasor 8.
‣ Open: Mon-Fri: 8.30 a.m. – 4.00 p.m.
‣ WESTEND Branch: Westend City Center, 1. emelet, Hild József Sétány 24.
‣ Open: Mon-Fri: 10.00 a.m. - 6.00 p.m.
Website:
‣ Link: https://granitbank.hu/
IMPRESSUM
Published by: Gránit Bank
Responsible publisher: FinTech Group Ltd.
Editor in charge: Gábor Lemák
Lector: Szilvia Egri
Contact: Gránit Bank PR
E-mail: pr@granitbank.hu
The illustrations used in this publication are licensed to Adobe Systems Software Ltd. under a subscription agreement between FinTech Group Ltd. and Adobe Systems Software Ireland Ltd.
The illustrations, photographs and logos in this publication are protected by copyright. The use of illustrations, photos and logos is prohibited. Any use of all or part of the content requires the prior written permission of Granit Bank.
Gránit Bank, 2025. All rights reserved!
