KAWT STRATEGIC PLAN 2019-2023
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ACTION PLAN FOR JANUARY - DECEMBER 2022 IMPLEMENTATION MATRIX STRATEGIC GOAL
STRATEGIC OBJECTIVE
TARGET
Recruit at
1.Building and
SOB1.Attain the mem-
Growing the
bership of 300 members least 50 new
Association
by the end of 2022
ACTORS
PERFORMANCE INDICATORS
County
Vibrant & Efficient KAWT
Chairs,
ecruitment of new members
members
Executive &
Retain Mem-
Membership
TIME FRAME
START TIME
ENDING TIME
1 year
Jan
Dec
1 year
Jan
Dec
1 year
Jan
Dec
1 year
Jan
Dec
1 year
Jan
Dec
1 year
Jan
Dec
1 Year
Jan
Dec
1 year
Jan
Dec
1 year
Jan
Dec
bers SOB2. Develop and
Continuous-
National
Accurate and updated
maintain credible
ly Update
& County
National & County
database of women in
Membership
Chapter
databases
tourism
Database
Secretaries
SO3. Get representation
Taita Taveta,
NEC, Board
in at least 3 new coun-
Lamu & Isiolo
ties by end of 2022
Counties
2. Policy
SOB4. Get representa-
- Local and
Executive
Increased number of KAWT
Advocacy,
tion and participation of
Global Tour-
Board
members in the identified organi-
Participation
at least one member in
ism & Hospi-
and Inclusion
this board; TRA
tality related
3 launched and active County Chapters
zations Boards.
Organizations SOB5. Participate in
KEPSA, County
Executive
Enactment & Implementation of
policy formulation and
Governments
Board, NEC
laws promoting women participa-
amendment/reviews 3. Partner-
SOB6. Harness partner-
ships
ships and collaborations for maximum impact in all the focal areas.
tion & empowerment
Local & Global Organizations that add value to the association and
Executive
- No of M.O. U’s signed with
Board
Strategic partners
NEC
- Participation in 4 partner events annually.
membership ALL
4.Capacity
SOB7. Identify and
CSR Team
- Increase in no of Collaboration
Building
Implement Corporate
Executive
with C.B.O Affiliates
social investment policy
Board NEC
- 1000 trees planted - Participation in 3 strategic partner organized CSR events
ALL SOB8. To build the
Mentorship
- 3 Membership Training Ses-
capacity for potential
Team
sions- 4 Networking sessions/
members and students
Board NEC
events- Increased Mentorship
joining the tourism and hospitality industry
training programs.
AGM
5.Financial
SOB9. Achieve financial
Sponsorship
- Increased no of partners sup-
sustainability
and operational self-sus-
Team
porting KAWT
and Resource
tainability
Board
- Self sustainable organization
NEC
- Well managed and effective
mobilization
Developed By Business Impact Consulting
fund utilization