WHAT IT MEANS FOR EACH STAKEHOLDER
KIDS
INFLUENCE
PARENTS
Want to play more with parent and enjoy the club and facilities together Increased transition from junior golfers into adult members
Greater interest in “investment” spend to support kids development More engaged kids’ leading to more engaged families utilizing club facilities
FACILITY / CLUB DIRECT REVENUE
+
INDIRECT REVENUE
More green fees More cart/buggy rentals Increased pro shop sales
Increases in food, beverage and concessions sales
+
LONG TERM REVENUE
Junior, family and adult memberships
PGA PRO More structured and engaging junior programs, lessons and camps
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More lessons per child and more children coming into the programs
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More revenue from junior golf and accessory sales