Double the Vision - 17th Edition

GNZCC

40

YEARS

CONNECTING PEOPLE TO CREATE BUSINESS OPPORTUNITIES FOR 40 YEARS

DOUBLE THE VISION NEW ZEALAND-GERMAN BUSINESS GUIDE 17 TH EDITION 2023

1983

40 TH

2023

ANNIVERSARY

By Qat ar Airways

3

MESSAGE OF GREETING

For the celebration of the 40th anniversary of the German-New Zealand Chamber of Commerce

I

am delighted to have this opportunity to congratulate you on the fortieth anniversary of the German-New Zealand Chamber of Commerce! Sadly, I can’t be there with you in person tonight. But this is no reflection of the joy I feel on this special occasion – on the contrary!

For many Germans, New Zealand is the country they dream about visiting. But of course, New Zealand is much more than just a perfect holiday destination. I don’t have to tell you, Ladies and Gentlemen. You know first hand not only about the impressive beauty of New Zealand’s landscapes, but also about its potential for close economic cooperation with Germany.

Much of this economic cooperation comes together at the German-New Zealand Chamber of Commerce. Established forty years ago, the AHK has played a pioneering role in globalising Germany’s economy.

And I mean this literally.

In geographic terms, New Zealand is as far away from Germany as you can possibly get. The AHK’s task is nothing less than to bridge this distance.

For forty years now, the Chamber has lived up to this challenge in the most impressive way and continues to do so today, at a time when digital technologies have made it much easier to be in direct contact and do business across large distances.

Back then in 1983, the AHK had 28 members.

Today, there are more than 300. As the AHK steadily grows, so do its responsibilities.

Today, the Auckland-based Chamber also looks after Germany’s economic relations with the pacific island states. This is a major and important task, especially given that these states are hit directly and hit hard by the climate crisis.

As you know, the Federal Republic of Germany opened a new embassy in the Republic of Fiji this year. I would like to thank the AHK for working with our embassies in Wellington and Suva as they turn their attention to the Blue Continent. That’s great!

Thanks to the ties between New Zealand and Germany that you have helped forge through your decades-long economic work, our two countries are working together more closely today than ever before.

A major advantage to this cooperation is our shared outlook and our shared values.

New Zealand-European relations are a perfect illustration of a ‘partnership based on values’.

This partnership of values has just paved the way for the EU-New Zealand Free Trade Agreement. This FTA is one of the most ambitious ever to be signed.

Not only in terms of its ‘traditional’ trade policy substance, but especially in terms of environmental and climate standards, and safeguards for human rights and workers’ rights. I very much welcome the fact that the FTA will soon enter into force.

The Agreement will make trade between our countries easier and thus help increase it. So the FTA will be a building block for the diversification of Germany’s foreign trade and investment in the Indo-Pacific region.

This is because free trade agreements provide your businesses with stable, rulesbased and reliable parameters to operate within. This framework will allow the German business community to become more broad-based in general, to venture onto new markets and to mitigate risks – in other words: to diversify.

‘Diversification’ here does not mean decoupling our economy from certain countries.

In fact, the opposite is true: what we want to do is NOT to turn inwards and away from some of our partners, but to work with them more closely to develop shared incentives for strong and flourishing economic relations.

Our commitment to multilateralism, international cooperation and coordination is one that we share with New Zealand. New Zealand is therefore a crucial, close and highly trusted partner for us, both across the Indo-Pacific region, and more generally in issues of global importance.

We are aware that we need to adapt and enhance our activities in what is the world’s most dynamic region, and firmly advocate a values-based and rules-based international order.

For this reason, the Federal Government adopted policy guidelines on the IndoPacific region in September 2020.

The EU also has its own guidelines to underline our commitment to this region.

Through these guidelines, we intend not least to help accelerate the green and digital transitions. After all, a global transition to climate neutrality is possible – if we work more closely and more effectively with regions such as the Indo-Pacific.

As difficult and demanding as it is to overhaul our industrial sectors while they are in full operation, the global green transition – if we shape it fairly – will form the basis for sustained growth, good jobs and participation in prosperity.

This is why I very much welcome the fact that we plan to look for shared interests in the energy sector as well, so that we can meet our climate targets and step up our economic cooperation in this field.

Ladies and Gentlemen, Our bilateral relations are close, trusted and made to last.

Our FTA will be yet another bridge spanning the large distance between Europe and New Zealand. All in all, we are set up for further growth and well positioned for bracing the challenges of our time with good confidence.

I would like to thank the AHK for its outstanding contributions to what are excellent German-New Zealand relations, and to congratulate you on your fortieth anniversary. I wish you all a great evening in Auckland!

Dr Robert Habeck | Federal Minister for Economic Affairs and Climate Action

4 DOUBLE THE VISION | NEW ZEALAND- GERMAN BUSINESS GUIDE

PRESIDENT’S WELCOME

I

t is my great pleasure to welcome you to this year’s milestone edition of our Double the Vision publication as we celebrate our 40th Anniversary of the German-New Zealand Chamber of Commerce Incorporated (GNZCC) and 70 years of diplomatic relations between Germany and New Zealand.

For the Chamber, these celebrations culminated in a wonderful Gala Anniversary event held in Auckland in October, attended by our members and business partners. A feature of the evening was the announcement of the winners in our inaugural GNZCC Business Awards. These awards recognise bestin-class achievement amongst our member organisations across a range of different business disciplines, as well as member contributions to the advancement of German-New Zealand trade and trade relations. I would like to take this opportunity to thank all those involved in helping make our 40th Gala Anniversary year such a successful one and to congratulate all our Business Award category finalists and winners. You will find related articles and photos for your viewing pleasure within this publication.

The past two years “post-Covid” have continued to throw up plenty of challenges for the global business community. The ongoing resilience of business and the ability of business people to adapt has been truly remarkable and something to be admired. Resilience and adaptability are just two positive qualities amongst many that Germans and Kiwis have in common. Not unsurprisingly, these positive attributes flow through their companies as well.

We, therefore have good reason to be optimistic about the future of our German-New Zealand bilateral relations and ongoing growth in our 2-way trade opportunities.

At the GNZCC, we stand ready to support you, both now and in the future, as we look ahead with optimism towards our 50th anniversary in a decade’s time. Whether you are a German business looking to expand your interests in and around New Zealand or a New Zealand business looking to establish or expand your presence in Germany, I would encourage you to contact our specialist staff here at the GNZCC. We are here to help!

Jim Bibby | President, German-New Zealand Chamber of Commerce Inc.

Es ist mir eine besondere Freude, Sie zur diesjährigen Jubiläumsausgabe unserer Publikation “Double the Vision” begrüßen zu dürfen, mit der wir das 40-jährige Bestehen der AHK Neuseeland sowie 70 Jahre diplomatische Beziehungen zwischen Deutschland und Neuseeland feiern.

Für die Kammer gipfelten diese Feierlichkeiten in einer wunderbaren Jubiläumsgala, die im Oktober in Auckland veranstaltet wurde und von unseren Mitgliedern und Geschäftspartnern begleitet worden ist. Eine Besonderheit des Abends war die Bekanntgabe der Gewinner unserer erstmals verliehenen AHK Business Awards.

Mit diesen Preisen werden die besten Leistungen unserer Mitgliedsorganisationen in verschiedenen Geschäftsbereichen sowie die Beiträge der Mitglieder zur Förderung des deutsch-neuseeländischen Handels und der Handelsbeziehungen ausgezeichnet.

Ich möchte diese Gelegenheit nutzen, um all jenen zu danken, die dazu beigetragen haben, dass unser 40. Gala-Jubiläumsjahr so erfolgreich verlaufen ist, und um allen Finalisten und Gewinnern unserer Business Awards zu gratulieren. An anderer Stelle in dieser Publikation finden Sie entsprechende Artikel und Fotos.

Die vergangenen zwei Jahre “postCovid“ haben der globalen Geschäftswelt weiterhin viele Herausforderungen beschert.

Die anhaltende Widerstandsfähigkeit der Unternehmen und die Anpassungsfähigkeit der Geschäftsleute ist wirklich bemerkenswert und muss bewundert werden. Widerstandsfähigkeit und Anpassungsfähigkeit sind nur zwei von vielen positiven Eigenschaften, die Deutsche und Kiwis gemeinsam haben. Es überrascht nicht, dass sich diese positiven Eigenschaften auch auf ihre Unternehmen auswirken.

Wir haben daher guten Grund, optimistisch in die Zukunft zu blicken und unsere bilateralen Handelsbeziehungen zwischen Deutschland und Neuseeland weiter auszubauen.

Wir von der AHK sind bereit, Sie zu unterstützen, sowohl jetzt als auch in Zukunft, da wir mit Optimismus auf unser 50-jähriges Jubiläum in zehn Jahren blicken. Ganz gleich, ob Sie ein deutsches Unternehmen sind, das seine Geschäftsinteressen in und um Neuseeland erweitern möchte, oder ein neuseeländisches Unternehmen, das seine Präsenz in Deutschland auf- oder ausbauen möchte, ich möchte Sie ermutigen, sich mit unseren Fachleuten hier bei der GNZCC in Verbindung zu setzen. Wir sind für Sie da!

5

Contents

24

26

10 PRESIDENT’S WELCOME ...................................................................................................4 THE GNZCC 40TH ANNIVERSARY ......................................................................................6 GNZCC INAUGURAL BUSINESS AWARDS ..........................................................................7 GERMAN AMBASSADOR ....................................................................................................8 NEW ZEALAND AMBASSADOR ...........................................................................................9 DESTINATION GERMANY .................................................................................................10

16

MÖGLICHKEITEN IN AOTEAROA .....................................................................................12 SUSTAINABILITY .............................................................................................................14 GERMAN TECHNOLOGY TRANSFER ................................................................................16 PATHS TO MARKET .........................................................................................................18 TRADE IN NUMBERS .......................................................................................................20 GNZCC YOUNG PROFESSIONALS ....................................................................................22 GNZCC IN WELLINGTON .................................................................................................23 DER NEUSEELÄNDISCHE LEBENSMITTELMARKT ...........................................................24 BUSINESS OUTLOOK ......................................................................................................25 INDUSTRY OUTLOOK ......................................................................................................26

14 PREMIUM PARTNERS

BILDUNGSDESTINATION NEUSEELAND .........................................................................27 GNZCC 101 ......................................................................................................................28 MEMBERSHIP DIRECTORY ..............................................................................................29

EXECUTIVE PARTNERS

6 DOUBLE THE VISION | NEW ZEALAND- GERMAN BUSINESS GUIDE

40th Anniversary Gala Evening 1

2

3

4

5

6

7

CONNECTING PEOPLE TO CREATE BUSINESS OPPORTUNITIES FOR 40 YEARS

1983

40 TH

2023

ANNIVERSARY

8

A MILESTONE CELEBRATED TOGETHER

Trade is not just about numbers, it is about the people behind the numbers. Here are just a few of those special people who make bilateral trade between Germany and New Zealand a reality! He aha te mea nui o te ao? He tangata, he tangata, he tangata!

1. The GNZCC Team 2. (from left to right) DIHK Deputy CEO Dr. Achim Dercks, Ambassador HE Nicole Menzenbach, GNZCC CEO Monique Surges, Hesketh Henry Managing Partner Erich Bachmann 3. Aquila Sustainable Farming Team 4. DIHK Deputy CEO Dr. Achim Dercks presents ‘30 Years of Service’ Certificate of Appreciation to GNZCC CEO Monique Surges 5. Dr. Robert Habeck, Federal Minister for Economic Affairs and Climate Action, speaks 6. Röhlig Logistics Team 7. PA & SC Steens Team 8. Phoenix Contact Team

7 1

2

GNZCC INAUGURAL BUSINESS AWARDS 2023

The winners are...

OUR EMPLOYEES OUR SUCCESS SPONSORED BY HESKETH HENRY

Winner: T&G Global Ltd (1) “T&G Global was honoured to win the German-New Zealand Chamber of Commerce’s ‘Our People – Our Success’ Award for our Emerging Leaders Programme.

Launched in 2020, this 14-week programme grows great leaders, and to-date over 200 of our Aotearoa New Zealand-based team have participated. We know it’s our people who will enable us to innovate, adapt and succeed, and it’s their skills, attitudes and leadership which will see our vision realised, which is why as a business we’re committed to creating a high-performance culture.”

OUTSTANDING CONTRIBUTION TO NZ/DE TRADE SPONSORED BY THE GERMAN-NEW ZEALAND CHAMBER OF COMMERCE INC.

Winner: Saxer Design Ltd (2) “As an expert in cross-cultural marketing, my main objective is to help my clients excel in their respective industries in Germany and New Zealand. Being recognized by the GNZCC with this award is a great honour, and it holds a special meaning to me as it comes from the very people I value highly. I feel privileged to be acknowledged for my work and contribution to the field, and it motivates me to strive for even greater success in the future.”

BUSINESS EXCELLENCE SPONSORED BY ALTIOS

Winner: Mobile Relocation (3) “Mobile Relocation is incredibly proud to have won the inaugural GNZCC award for Business Excellence. This achievement not only acknowledges the wonderful work our team does to support investor migrants and expats as they embark on their new lives in New Zealand, but also recognizes both the employers who invest in our resettlement programs to ensure their international talent relocates here successfully as well as the brave migrants and expats who choose to utilise our support to make Aotearoa their new home.”

3

INNOVATION & NEW TECHNOLOGY SPONSORED BY PHOENIX CONTACT

Winner: Lanaco Ltd (4) “This is a proud moment for Lanaco and a testament to our relentless dedication to make natural possible in air filtration.

This achievement reflects the unwavering commitment of our team, and we are truly honored to be recognised for our efforts in bridging the gap between Germany and New Zealand.”

RESPONSIBILITY FOR THE FUTURE SPONSORED BY PROCLIMA

4

Winner: Aquila Sustainable Farming Ltd (5) “Aquila Sustainable Farming pride themselves on doing this differently and feel incredibly humbled to be recognised by the GNZCC. Having a responsibility for the future is a big undertaking, and it is undoubtedly a team effort. ASF would like to thank our directors for giving us a vision and our farm teams for believing in our purpose.”

5

8 DOUBLE THE VISION | NEW ZEALAND- GERMAN BUSINESS GUIDE

GERMAN AMBASSADOR

Reporting from Wellington, NZ

K

ia ora. Relationships between countries are always relationships between people. My time in New Zealand so far has emphasised this, as I have enjoyed getting to know the people of this nation who uphold the strong foundation of our bilateral relations.

This year, we are celebrating 70 years of diplomatic relations between Germany and Aotearoa, New Zealand. Our countries enjoy a warm and longstanding relationship built on economic and scientific ties, as well as people-to-people links.

You might ask, what was it like 70 years ago in comparison to today?

Initially, New Zealand seemed an unlikely partner, far away in the Pacific and with a very different history. While New Zealand was an established and solid democracy, in 1953, Germany was not yet a sovereign state. Just 8 years after WWII, Germany was still rebuilding and struggling with its immediate past of the Nazi regime. During this time, the groundwork was laid for the so-called German “Wirtschaftswunder” – the economic boom that took place in West Germany in the 50’s and 60’s. This is still the foundation for our prosperity and ultimately for present-day Germany.

Today, Germany and New Zealand’s relationship is the strongest it has ever been. As solid democracies and trading nations, we are strong advocates of the international rules-based order. While we may be located on opposite sides of the globe, we share the same values. The Pacific also continues to be a growing area of interest for Germany, as shown by the recent opening of the German embassy in Fiji to bring us even closer together.

Germany is New Zealand’s biggest EU trading partner. Following the signing of the historic EU-NZ free trade agreement (FTA) this year, there is now even greater investing potential in New Zealand. The FTA is estimated to save 140 million Euros per year in duties for EU investors, and increase EU-New Zealand trade by up to 30 percent in the first decade.

The German-New Zealand Chamber of Commerce (GNZCC) and the German Embassy are ready to support the increased economic cooperation which this agreement has to offer. As the GNZCC is celebrating their 40-year anniversary this year, this is yet another important marker of our countries‘ longstanding partnership.

Another important milestone is the signing by the EU and New Zealand of the association agreement on the participation of New Zealand in Horizon Europe – the EU‘s research and innovation funding programme with a budget of 95 billion Euros. This opens doors for closer cooperation between researchers and innovators across New Zealand and their counterparts in the EU. Collaborative research projects will allow our best minds and talents to work together to tackle issues of global importance like health, climate change, and AI. The Joint Statement by German Foreign Minister Annalena Baerbock and New Zealand Minister of Foreign Affairs Nanaia Mahuta further emphasises our commitment as likeminded partners to free, open and sustainable trade within a rules-based international order.

Germany and New Zealand have come a long way in our bilateral relations in the last 70 years. This solid partnership can only continue to grow stronger with our support.

Let’s aspire to build on the ties between our two nations together. ● Nicole Menzenbach, Ambassador I Botschafterin German Embassy Wellington I Deutsche Botschaft Wellington

WITH STIHL YOU CAN __ www.stihlshop.co.nz

9

NEW ZEALAND AMBASSADOR

Reporting from Berlin, Germany

K

ia ora koutou, and guten Tag! Warmest greetings from Berlin.

While many of the global challenges look as complex as ever, I am pleased to report that Germany and New Zealand continue to scale up our cooperation. This year, we are celebrating a significant milestone between our two countries - 70 years of diplomatic relations.

Our political, economic, science and people connections get richer, deeper, and enduring. Geographically, we are distant but in an interconnected world – increasingly and importantly – Germany’s security is New Zealand’s security, and Germany’s prosperity is New Zealand’s prosperity, and vice versa.

On the trade front, the highlight remains the momentous progress made in securing a future focused trading partnership with the European Union. The EU-NZ Free Trade Agreement has been finalised, it has been endorsed by the EU Council of Ministers, and now awaits approval by the European Parliament and New Zealand Parliament respectively. We are on track for this approval around November for 2023 in Europe and the new New Zealand parliament will consider early in 2024. This

will yield a new era in commercial relations between New Zealand and around 450 million consumers across Europe. Our focus now is securing the maximum gains from the Agreement when it enters into force.

Over the past year, Germany and New Zealand have signed a Space Cooperation Agreement and a set of collaborative projects are already under way. I am also pleased to report that Germany and New Zealand have agreed a Joint Statement of Intent to work together on agriculture and climate. Both countries are committed to a net zero future and while our agriculture production systems are very different, we have common challenges to meet our climate commitments. Finally, in August 2023 we signed an information sharing agreement that will support greater sharing of information between our respective Government agencies to support a shared understanding of international events.

The flow of people, students, tourists, and businesspersons is back. It has been a pleasure to farewell delegations travelling to New Zealand or welcome business people back in Germany to attend Germany’s legendary trade fairs or refresh

A bit of DeutschlAnD in new ZeAlAnD VTNZ is powered by DEKRA, your global partner for a safe world.

DEKRA gives us access to the best technology and standards in the world for vehicle safety, we bring that expertise to this part of the globe. With over 150 locations nationwide, ensure you and your teams are driving safely with VTNZ. Visit vtnz.co.nz

their business links. “He waka eke noa – Stronger Together” – has never been more relevant in the relationship. ● Craig J Hawke, Ambassador | Botschafter New Zealand Embassy Berlin | Botschaft von Neuseeland Berlin | Te Aka Aorere

10 DOUBLE THE VISION | NEW ZEALAND- GERMAN BUSINESS GUIDE

DESTINATION GERMANY

Germany: Your Gateway to Europe

R

ecently, there’s been cynicism about the global economy and slowing growth; Germany has not been immune from these sentiments. Some economists have labelled Germany the “Sick Man of Europe,” with the slowdown pinned to high-energy prices and slowing manufacturing output.

But numbers paint one side of the story; not too long ago, the numbers showed a strong economic rebound from COVID-19.

Striking a balance between acknowledging the changing times and retaining optimism about the future is crucial.

Before dismissing Germany as a business location, consider these compelling factors: Germany’s $7.7 trillion economic powerhouse (comparable to the combined GDP of the UK and Australia), political stability, efficient contract laws, a culture of innovation, substantial government investments, and, notably, a well-defined action plan.

A STRONG AND RESILIENT ECONOMY

“Germany can be flexible; we can be unbureaucratic; and we can be fast,” Chancellor Olaf Scholz declared at this

year’s World Economic Forum after headwinds from last year’s energy crisis. It is a testament to Germany’s resilience and agility in uncertain times. This flexibility extends to the business and investment scene, too. So, how does Germany achieve this?

■ Bundesländer lead the way: Germany’s

16 federal states are at the forefront of drawing foreign business, whether through tax breaks, subsidies, access to neighbouring markets, or a highly skilled workforce.

At Realtech, we understand the importance of a streamlined SAP landscape to drive your business to new heights. We're thrilled to offer GNZCC members an exclusive FREE SAP Landscape Assessment.

Why You Shouldn't Miss This: Unlock Efficiency: Discover hidden inefficiencies and streamline your SAP operations.

Maximize ROI: Optimize your SAP investments for maximum returns.

Stay Compliant: Ensure your systems are up to date.

Future-Ready: Prepare your SAP landscape for the challenges of tomorrow.

What's Included: Comprehensive System Analysis Performance Evaluation

Security Check Customized Recommendations

Contact us today at info@realtech.co.nz to schedule your FREE SAP Landscape Assessment.

Our expert team of SAP professionals will thoroughly assess your SAP landscape to provide you with actionable insights and recommendations tailored to your business needs.

Main photo by Ansgar Scheffold on Unsplash

Unlock the Power of your SAP Landscape

11 Combining the EU FTA’s benefits with a resilient economy will profoundly impact New Zealand’s export-focused economy.

What does this impact entail, and how does it benefit your business aspirations? Let’s unpack it:

COUNTRY COMPARISON - GERMANY VS UNITED KINGDOM GERMANY Government

UNITED KINGDOM

Annual GDP

2022

$4,075,395

$3,070,600

2022

Annual GDP

GDP per Capita

2022

$48,636

$45,775

2022

GDP per Capita

Debt ($M)

2022

$2,711,576

$3,151,536

2022

Debt ($M)

Debt (% GDP)

2022

66.10%

102.64%

2022

Debt (% GDP)

Debt per Capita

2022

$32,143

$46,981

2022

Debt per Capita

Deficit ($M)

2022

-106,784

-192,231

2022

Deficit ($M)

Deficit (% GDP)

2022

-2.5%

-6.26%

2022

Deficit (% GDP)

Expenditure ($M)

2022

$2,025,633.8

$1,386,196.1

2022

Expenditure ($M)

■ A

Very Big Market: Two-way trade between the EU and New Zealand was $20.2 billion in 2022. This was about four times the size of trade between the UK and New Zealand.

■ Driving Economic Growth: The FTA will

add $1.8 billion in additional profits to EUbound exports by 2035.

■ Tariff Elimination: All German (and EU)

imports are exempt from tariffs, saving the New Zealand economy $100 million NZD annually. In return, the EU has significantly increased quotas for New Zealand imports and eliminated all tariffs on all horticultural products like honey, fruit, and vegetables.

Source: https://countryeconomy.com/countries/compare/germany/uk

■ Innovation: This year’s Global Innovation

Index placed Germany in 8th place globally; the German government continues to push for increased R&D by investing $195 billion annually. In addition, any foreign business conducting R&D activities is entitled to a 25% tax credit on eligible expenditures.

■ An open economy: Germany is the ideal

gateway to the European single market, which includes non-EU member states.

This market has 450 million consumers and is worth NZD $27 trillion.

■ Skills:

Being based in Germany gives you access to the Schengen Area (it covers 27 countries) and the free movement of people, skills, and goods without restriction. This gives Germany a competitive advantage over the United Kingdom as a business location.

■ Start-Ups: Germany is home to 60,000

start-ups employing 400,000 workers. In 2021 alone, $30 billion Euros was invested in start-ups.

■ Investment

subsidies: the German Federal Ministry of Economic Affairs and Climate Action (BMWK) has created a grant scheme to unpack growth opportunities in every corner of Germany. The BMWK subsidises up to 45% of eligible business expenditure for small businesses setting up, and 25% for large companies.

“Germany can be flexible; we can be unbureaucratic; and we can be fast.”

■ Foreign Investment: The FTA will increase foreign investment by up to 80%.

The bilateral investment between Germany and New Zealand is currently NZD $8.8 billion.

- Chancellor Olaf Scholz

■ A bigger slice for smaller players: Let’s

like any other FTA; keywords like “tariff reductions”, “free flow of goods”, “economic growth”, and “opportunity” are mentioned frequently. When contrasted with the recently instituted UK-New Zealand FTA, the catchwords applied throughout the EU FTA have ‘bite’. That isn’t to downplay the importance of the UK as an ally or trading partner. Yet, the scale is different—the 450 million European consumers (versus the 65 million in the UK) is significant. The tariff savings passed down to Kiwi businesses are another traction point; the UK FTA offers $37 million in savings compared to the $100 million from this Goliath of a deal. Additionally, the UK government has imposed a more extended timeframe for complete tariff removal (some products, like meat, will take 15 years compared to the immediate tariff reductions of the EU FTA).

In these emerging times, partnering with the GNZCC is a key step in your market entry strategy. ● ■ The GNZCC works closely with Germany Trade & Invest (GTAI) to help NZ companies establish a branch in Germany. Contact Erin Daly at GNZCC for further information and assistance in setting up your subsidiary or in exhibiting at trade shows in Germany.

For those wanting to find distributors or partners or research such as a competitor analysis, the GNZCC also offers market entry services tailored to your needs; please contact Iris Heinz.

GET IN TOUCH WITH ONE OF OUR TEAM MEMBERS TODAY ■ Erin Daly

Manager Business Development Australasia/Trade Fair Manager (Members based in NZ & AUS) edaly@germantrade.co.nz

THE GOLIATH: A FREE TRADE AGREEMENT WITH BITE

Germany’s clear focus is on future-proofing the economy, which includes deepening ties with trading partners. That’s where New Zealand comes into play with the newly minted EU-New Zealand Free Trade Agreement. At the surface level, it seems

not forget that the FTA creates opportunities for smaller players that form 97% of New Zealand’s businesses. Whether you’re a horticulture exporter or a medicinal cannabis start-up, the FTA reduces the red tape to break into the European market.

SCAN FOR MARKET OPPORTUNITIES

■ Iris Heinz Head of DEInternational, Projects & Services iheinz@germantrade.co.nz

12 DOUBLE THE VISION | NEW ZEALAND- GERMAN BUSINESS GUIDE

MÖGLICHKEITEN IN AOTEAROA

Warum Neuseeland?

D

ies ist eine Frage, auf die wir gerne Antwort geben, um Ihnen diesen fernen aber doch auch so nahen Markt näher zu bringen. Eine Antwort, die Ihnen auch die 145 erfolgreich in Neuseeland niedergelassenen Tochterfirmen sowie 400 Tochterfirmen, die aus Australien heraus in Neuseeland operieren, gerne erläutern werden. Nachfolgend werden einige von ihnen selbst zu Wort kommen um zu schildern, was dieses Land für sie zum idealen Standort macht. Wir haben sie gefragt: Warum Neuseeland?

Spielt die Entfernung zwischen Neuseeland und Deutschland eine Rolle?

Nein, eher spielen uns die 10 oder 12 Stunden Zeitunterschied in der Zusammenarbeit oft in die Hände, da während wir hier in Neuseeland

WARUM NEUSEELAND?

Neuseeland ist ein offenes Land. Einige der lebenswertesten Städte der Welt befinden sich dort. Zusammen mit der atemberaubenden Landschaft kommt dies dem Tourismussektor zugute. Freier Handel erfährt eine starke Unterstützung, wobei Neuseeland über zahlreiche Freihandelsabkommen mit Asien, Australien und der EU lebhafte wirtschaftliche Beziehungen unterhält.

Unternehmen finden in Neuseeland ausgezeichnete Standortbedingungen. Dazu zählen die starken staatlichen Institutionen, Rechtssicherheit und eine hohe politische Transparenz. Zudem überzeugt der Inselstaat auch mit seiner makroökonomischen Stabilität. Mit rund 18% im Verhältnis zum Bruttoinlandsprodukt (BIP) bewegt sich die staatliche Nettoverschuldung im Finanzjahr 2022/2023 (Juli bis Juni) auf einem sehr niedrigen Niveau.

WIR MÖGEN ZAHLEN UND FAKTEN, UM EIN ARGUMENT ZU UNTERMAUERN!

Der deutsche Außenhandel mit Neuseeland entwickelt sich positiv. Im Jahr 2022 stiegen die deutschen Ausfuhren in den Inselstaat um etwa 18% auf rund 1,9 Milliarden Euro an. Das bilaterale Handelsvolumen erreichte einen Wert von 2,6 Milliarden Euro. Einen zusätzlichen Schub dürfte das im Juli 2023 unterzeichnete Freihandelsabkommen zwischen Neuseeland und der EU bringen.

WARUM NEUSEELAND? EASE OF BUSINESS:

■ „New Zealand, the Southern Link“ im Kontext seiner starken Handelsbeziehungen mit Asien und strategischen Beziehungen

zu Europa. Diese besondere Verbindung eröffnet zahlreiche Chancen und zeigt Synergien auf. Neuseeland kann als Brücke zwischen diesen dynamischen Märkten fungieren.

■ Neuseeland steht auf dem International Tax Competitiveness Index an dritter Stelle in Sachen Wettbewerbsfähigkeit.

■ Neuseeland steht auf dem Index für wirtschaftliche Freiheit 2022 an vierter Stelle ■ Neuseeland wurde im Korruptionswahrnehmungsindex 2021 von Transparency International als das am wenigsten korrupte Land der Welt eingestuft (neben Dänemark und Finnland).

WARUM NEUSEELAND? POTENZIALE:

■ Ein boomender Technologiesektor mit vielen innovativen Aushängeschildern in Bereichen wie Fintech, Agritech, digitale Medien, Software und Medizintechnik.

Dadurch bietet sich für Neuseeland die Chance, von der durch Covid-19 beschleunigten Digitalisierung zu profitieren.

Der globale Gigant Amazon plant den Bau eines Rechenzentrums in Neuseeland. Die neue AWS-Region Asien-Pazifik (Auckland) wird aus drei „Availability Zones“ bestehen und sich bei der Einführung zu den bestehenden 81 „Availability Zones“ in 25 geografischen AWS-Regionen gesellen.

Das Unternehmen gibt an, dass es in den nächsten 15 Jahren rund 7,5 Mrd. NZD (5,3 Mrd. USD) in die neue AWS-Region AsienPazifik (Auckland) investieren wird, mit geschätzten wirtschaftlichen Auswirkungen auf das neuseeländische BIP von 10,8 Mrd. NZD (7,7 Mrd. USD).

Microsofts bevorstehende neuseeländische "Rechenzentrumsregion", die aus drei separaten Rechenzentren besteht, wird hierzulande eine neue Ära der technologischen Beschleunigung einläuten

Main photo by Boon Panthalany on Unsplash

■ Pro Clima NZ Ltd., Tochterfirma der Pro Clima Germany, Thomas van Raamsdonk, CEO – "Eine lokale Tochterfirma ermöglicht einen effektiveren Austausch in beide Richtungen. Durch die direkte interne Kommunikation ergeben sich mehr Möglichkeiten was sowohl Produkte und Lösungen als auch Personal angeht."

■ TK, Wine Coach, Thorsten Kuehler, zertifizierter Sommelier – Die Menschen haben eine „Can do attitude", sind offen, freundlich und verlässlich!

■ Firma STIEBEL ELTRON, Bhawesh Singh, Technischer Leiter, sah in Neuseeland das große Potenzial, nicht nur für die energieeffizienten Warmwasserund Raumheizungstechnologien des Unternehmens, sondern auch den reichen Erfahrungsschatz der Firma in einer in Neuseeland gefragten Branche anzubieten, die nach qualitativ hochwertigen Produkten strebt.

schlafen, die Anfrage in Deutschland bearbeitet wird oder umgekehrt. Ein Traum für jeden Dienstleistungsanbieter!

13 und Hyperscale-Public-Cloud-Funktionen in einem in Neuseeland noch nie dagewesenen Ausmaß bieten. „Wir sehen bereits eine starke Akzeptanz von Cloud Computing in Neuseeland und ein hohes Interesse an der nächsten Generation von Technologien, die auf künstlicher Intelligenz basieren. Laut einem kürzlich von Microsoft in Auftrag gegebenen IDCWhitepaper mit dem Titel Public Cloud Services Opportunities and Dividends to the Australian and New Zealand Economies*

Transport und Gesundheit bietet sich ein großes Potenzial. Die staatliche Bahngesellschaft KiwiRail hat mit dem "Rail Network Investment Programme" eine langfristige Investitionsplanung vorgelegt, die bis 2031 Ausgaben von umgerechnet 4,1 Milliarden NZD vorsieht. Im Wassersektor muss ein Investitionsstau von über 54 Milliarden NZD abgebaut werden.

■ Der Klima- und Umweltschutz hat in Neuseeland äußerste Priorität. Derzeit ist die Landwirtschaft für die Hälfte der

"Neuseeland ist [...] ein wichtiger, enger und äußerst vertrauenswürdiger Partner für [Deutschland], sowohl in der indopazifischen Region als auch ganz allgemein in Fragen von globaler Bedeutung."

- Dr. Robert Habeck, Bundesminister für Wirtschaft und Klimaschutz generierte die Einführung der Public Cloud im Jahr 2022 neue Einnahmen in Höhe von 23,9 Milliarden NZD für neuseeländische Unternehmen – rund sechs Prozent des BIP. Es wird erwartet, dass die Cloud-Bereitstellung bis 2026 der Wirtschaft über diesem Niveau hinaus 21 Milliarden US-Dollar einbringen und 134.000 neue Arbeitsplätze schaffen wird."

■ Die Sektoren Infrastrukturausbau und grüne Technologien. Der Sektor Infrastruktur wurde in den vergangenen Jahrzehnten vernachlässigt. Besonders in den Bereichen

Treibhausgasemissionen verantwortlich.

Im Rahmen des Klimaneutralitätsziels soll der Methanausstoß bis 2050 aber um 24 Prozent bis 47 Prozent sinken. Die Regierung investiert über einen Zeitraum von vier Jahren im Rahmen des Haushalts 2022 über 300 Millionen US-Dollar, um neue Instrumente und Technologien bereitzustellen, um die Emissionen der landwirtschaftlichen Betriebe schneller zu reduzieren und zusätzliche Unterstützung vor Ort bei der Anpassung zu leisten.

"Wir arbeiten mit dem Sektor zusammen, um über das Centre for Climate Action on Agricultural Emissions 54 Millionen NZD in erste Projekte zu investieren, um die Emissionen zu senken", sagte Damien O'Connor, damaliger Minister für Landwirtschaft. Dazu gehören die Entwicklung eines Methanhemmenden Bolus in Zusammenarbeit mit dem Deutschen Ministerium für Ernährung und Landwirtschaft (BMEL), die Erweiterung des Pools von Forschern mit Fähigkeiten in der landwirtschaftlichen Treibhausgasminderung und der Bau einer neuen Treibhausgas-Testanlage für Großrinder.

■ Dem Bereich der Abfallwirtschaft wird aufgrund der strengeren Auflagen der Regierung ein großes Potenzial eingeräumt.

Die Recyclingrate liegt im landesweiten Durchschnitt derzeit nur bei rund 28 Prozent.

Pro Jahr landen etwa 13 Millionen Tonnen Abfall in Deponien. In den kommenden Jahren will die Regierung in den Aufbau einer lokalen Kreislaufwirtschaft investieren.

WARUM NEUSEELAND?

International und für die bereits mit Neuseeland handelnden deutschen Firmen scheint dies keine Frage mehr zu sein. Das Team der GNZCC steht Ihnen mit Rat und Tat zur Verfügung. Virtuelle Termine, Gespräche, Webinare und sogar Konferenzen lassen die Unterschiede in Zeit und Strecke verblassen.

Wir erledigen Ihre Dienstleistung, Ihre Anfrage, während Sie schlafen. Wir freuen uns auf ein Gespräch mit Ihnen! ●

Your Legal Solutions Partner

Our expertise and language skills – the ideal combination.

Practical legal advice for your business and investments in New Zealand.

www.heskethhenry.co.nz

DTV Anniversary Edition Advert - 2023 - Final.indd 1

Contact our German Team to learn more: Phone: +64 9 375 8700 Email: Erich.Bachmann@HeskethHenry.co.nz Julika.Wahlmann-Smith@HeskethHenry.co.nz

7/09/2023 10:11:07 AM

14 DOUBLE THE VISION | NEW ZEALAND- GERMAN BUSINESS GUIDE

SUSTAINABILITY

What New Zealand’s FTA with the EU means for sustainability

I

n July, New Zealand signed a free trade agreement (FTA) with the European Union that will help make trade more sustainable. The agreement, which is expected to enter into force in the first half of 2024, involves ambitious sustainable trade outcomes in many areas, including climate change, labour rights, women’s economic empowerment, environmentally harmful fisheries, and fossil fuel subsidies.

It is the first FTA built around the EU’s ‘Together for Green and Just Growth’ approach to trade and sustainable

development. A central point of the new approach is a stronger focus on implementing and enforcing the commitments.

of NZ$100 million per year on New Zealand exports to the EU. After seven years, when the agreement is fully implemented, 97% of current trade will enter the EU duty-free.

THE FTA WILL HAVE A BIG IMPACT ON TRADE BETWEEN NEW ZEALAND AND THE EU

THE AGREEMENT PROMOTES SUSTAINABILITY

Two-way trade (goods and services) with New Zealand’s fourth largest trading partner was worth NZ$20.2 billion in 2022. More than 91% of New Zealand’s trade into the EU will enter duty-free from the day the FTA comes into force. This means tariff savings

It does this by: ■ making climate commitments and labour standards enforceable ■ including an article dedicated to trade and gender equality ■ progressively reducing fossil fuel subsidies in line with the EU’s Green Deal

| BS12-02E |

“After seven years, when the (FTA) agreement is fully implemented, 97% of current trade will enter the EU duty-free.”

■ introducing zero tariffs on environmental goods and

services, such as renewable energy and energy-efficient products ■ phasing out antimicrobial agents – including antibiotics, antivirals, antifungals and antiparasitics - as growth promoters and reducing their use in animal production ■ promoting biodiversity, sustainable forestry and sustainable fishing ■ supporting a circular economy that uses resources efficiently and supply chains that are not based on deforestation ■ encouraging parties to work together to reduce food loss and waste, pesticides, and fertilisers.

EtherCAT and PC-based control: New Automation Technology

YOU NEED TO PREPARE YOUR BUSINESS

1.

Measure and reduce your carbon emissions Both parties to the FTA agreed to ‘refrain from any action that materially defeats the object and purpose of the Paris Agreement.’ To meet this goal, CO2 emissions must fall by 50% by 2030 (from 2010 levels) and reach net zero by 2050. To keep competitive, you will need to show you are measuring your emissions and have a plan for how to cut them.

Make sure you understand your organisation’s full supply chain. This will help you measure and report your Scope 3 emissions (the emissions from your value chain) as well as identify any potential risks of modern slavery.

To prove that you are on the right track, set a sciencebased target and/or join the Climate Leader Coalition in New Zealand. A science-based target shows your organisation by how much and how quickly you need to reduce your emissions to reach ‘net zero’ by 2050.

2.

Investigate circular economy Investigate what a more circular economy could look like for your business. The concept of a circular economy involves reducing waste and consuming fewer non-renewable resources. It enables economic growth by designing long-lasting products that can be repurposed, remanufactured, reused, recycled, or reintroduced to the environment.

This is relevant for products and packaging. For the packaging you need to ask: Can it be recycled? What is the recycled content in the material? Can it be reused?

For manufacturers, it is the design of your product that is relevant: Are materials being kept in use? Is your product made to last? Keep the EU’s Right to Repair in mind.

Calculating circularity with metrics like the Ellen MacArthur Foundation’s Material Circularity Indicator (MCI) or the Circular Transition Indicator tool (CTI) will help you to communicate your efforts.

If you get your business ready now, the FTA will open many avenues to succeed sustainably. ●

Main photo from Canva

SUSTAINABILITY EXPERT ■ Barbara Nebel is the CEO of

thinkstep-anz, an independent sustainability firm with offices across Australia and Aotearoa New Zealand.

Learn more at www.thinkstep-anz.com

EtherCAT and PC-based control technology setting standards worldwide: all components for IPC, I/O, motion and automation established milestones in automation on a global scale: Lightbus system, Bus Terminal, TwinCAT automation software maximum scalability and open automation systems based on the EtherCAT high-performance fieldbus integration of all essential machine and system functions on one control platform universal automation solutions for over 20 industries: from CNC-controlled machine tools to intelligent building control systems

Scan to discover everything about the Beckhoff control system

16 DOUBLE THE VISION | NEW ZEALAND- GERMAN BUSINESS GUIDE

GERMAN TECHNOLOGY TRANSFER

Harnessing the Potential – German Funded Project Focus for New Zealand

I

n the midst of a green revolution, New Zealand is embarking on a journey towards sustainability and reduced carbon emissions. Three key areas hold enormous potential for German technologies: ■ retrofitting existing housing, ■ t he adoption of electric mobility, ■ t he development of green hydrogen infrastructure for heavy transport.

In this article we will delve into the GNZCC projects, relevant to these areas, being funded by the German Federal Ministry of Economics and Climate Action.

■ Retrofitting

■ Electric mobility and green hydrogen

are rapidly reshaping the transportation landscape in New Zealand, offering numerous benefits for the environment and the economy. Since 2017, New Zealand’s light EV fleet has increased significantly and now makes up 11% of New Zealand’s market share. This growth is attributed to subsidies for clean, lowemissions vehicle transport and the NZD$100 million “Low Emissions Transport Fund” that seeks to increase the market share of electric transportation, including for heavy transport such as buses and trucks. Green hydrogen, produced using renewable energy, has emerged as a

HEALTHY HOMES FOR A SUSTAINABLE FUTURE - GERMANNEW ZEALAND COLLABORATION FOR ENERGY EFFICIENT RETROFITTING

The GNZCC project, for an energy efficient retrofit solution, is the first of its kind in New Zealand and primarily targets social

Photo courtesy of Ka- inga Ora

Main photo by Elliot Blythe on Unsplash

existing buildings to become more energy efficient, is a focal point of New Zealand's commitment to sustainable development; the focus on improving the energy performance of homes makes them more comfortable, affordable, and environmentally friendly.

Government agency Kāinga Ora Homes and Communities New Zealand (a GNZCC collaboration partner), has various initiatives aimed at retrofitting existing housing stock, primarily social and public housing, to meet modern standards.

housing, where a need has been identified to bring the existing housing stock up to the healthy home standards in line with the actual and updated requirements.

The GNZCC has already undertaken a target market analysis and developed a market entry strategy for German SMEs offering climate and energy-efficient technologies. This analysis was presented during an industry conference in Germany in 2023, and resulted in the formation of Ecovolution, the German company consortium. Ecovolution presented their technology solution successfully in May 2023 in New Zealand and are now in the process of securing their first big project.

17 powerful solution for decarbonizing heavy transport in New Zealand. Heavy transport, including trucks and freight vehicles, is a significant contributor to greenhouse gas emissions in New Zealand.

ENERGY INFRASTRUCTURE AND STORAGE, APPLICATIONS FOR THE E-MOBILITY AND GREEN HYDROGEN

This GNZCC project, with a virtual delegation of German companies, connects leading technologies in energy infrastructure and e-mobility solutions with New Zealand’s need for up-to-date electric transport infrastructure. The e-mobility project will help match German expertise and cuttingedge innovations with New Zealand’s needs.

These solutions are wide-ranging and have applications in several different scenarios – from urban mobility to long haul heavy transport. The GNZCC has undertaken a target market analysis and developed a market entry strategy for German businesses providing solutions tailored to New Zealand’s requirements, identifying key needs and stakeholders in the e-mobility infrastructure sector. The analysis was presented during an industry conference in Germany to relevant technology providers and six German companies will present their products during an online industry conference, with expert speakers from New Zealand and Germany, followed by B2B meetings to develop market opportunities. hydrogen holds significant promise for decarbonising heavy transport in New Zealand. The heavy transport sector, which includes trucks, buses, and potentially even trains and ships, is a challenging area to transition to cleaner energy sources, due to the high energy demands and longrange requirements.

Photo courtesy of Auckland Transport; Photo below courtesy of Hyundai

■ Green

GREEN HYDROGEN TECHNOLOGIES FOR HEAVY-DUTY TRANSPORT AND INFRASTRUCTURE SOLUTIONS

This pilot project is being conducted by the GNZCC, in collaboration with Hiringa Energy, and funded in part through the German Federal Ministry of Economic Affairs and Climate Action.

New Zealand’s transition from fossil fuels is compatible with electric and combustion engines, making it applicable to a variety of heavy transport, including buses and trucks. Despite the excellent potential for its implementation, the current green hydrogen-generated refuelling infrastructure remains limited in New Zealand. The lack of appropriate infrastructure has initiated significant investment by the Government through the ‘Green Investment Fund’ and NZD$16 million via the ‘Covid Recovery Fund.’ These funds will enable Hiringa to construct a small number of green hydrogen refuelling stations in New Zealand, as part of a pilot project.

The GNZCC is conducting a comprehensive target market analysis on the green hydrogen

"Hydrogen is a key future fuel option that will help us meet our climate goals by enabling us to decarbonise transport and industry applications in particular that will be hard to electrify."

- Hon Dr. Megan Woods, former Energy and Resources Minister (NZ) infrastructure for heavy transport in New Zealand. Subsequently, an information event in November 2023 will be held in Germany to present the outcomes. This will be followed by the formation of a consortium of German companies collaboratively working towards developing a turnkey solution. The proposed solution will be unveiled at a conference, in Wellington in May 2024, followed by B2B meetings.

GNZCC – FIRST STEPS INTO THE PACIFIC ISLANDS

Global geopolitical interest in the pacific islands countries (PICs) has substantially increased in recent years. Countries, such as the USA, Turkey, UAE, Venezuela and most recently Germany, have opened embassies in Fiji, Samoa, and the Cook Islands, underlining the importance the international community places on the region.

The PICs face an unprecedented crisis with climate change and volatile fuel prices. The rapid changes occurring are impacting the islands' livelihoods and their existence. The GNZCC is participating in the Environmental Protection Export Initiative (EXI), managed by the German Federal Ministry for the Environment, Nature Conservation, Nuclear Safety, and consumer Protection, to analyse the potential implementation of green hydrogen mini-grid systems in various sectors.

In collaboration with the German Ministry for the Environment, and an external research institute, the GNZCC is analysing the energy situation and the potential to introduce autonomous mini-grid power stations with the capability to generate green hydrogen. This analysis includes field research and meetings with stakeholders in the Islands. The analyses will be presented to German stakeholders in early 2024. ●

18 DOUBLE THE VISION | NEW ZEALAND- GERMAN BUSINESS GUIDE

PATHS TO MARKET

Trade fairs, your thousand-year-old gateway to business opportunities

E

very year, more than 235,000 exhibiting companies and a remarkable 16 million visitors flock to trade fairs in Germany.

No other country has as many leading international trade shows, making Germany the place to be for business, regardless of your specific target market(s).

After 3 tough years, trade fairs are back with a vengeance. With more than a thousand years of history (the world’s first trade fair took place in Frankfurt in 1150 AD), not even a global pandemic could slow the German trade fair machine for very long.

For 2024, Germany has no less than 350 trade fairs scheduled, which can make it a daunting task to narrow down the best show.

The German-New Zealand Chamber of Commerce Inc. (GNZCC), has over 6,000 New Zealand trade fair clients and 35 years of hands-on experience with German trade fairs, representing three of the larger international organisations in the world of

trade fairs; Messe Berlin, Nuremberg Messe, and Spielwarenmesse.

Whether you are a first-time visitor or a seasoned exhibitor, the GNZCC can assist you with everything from your trade fair strategy, marketing, coordination of a New Zealand pavilion and individual stand organisation through to B2B meeting arrangements and delegation planning. So without further ado, here are a few of the shows we’re excited about for 2024:

FOOD & BEVERAGE (F&B)

■ Biofach/Vivaness: The world’s leading

show for organic food & beverage, as well as the international show for natural or organic self-care and cosmetic products.

For the first time in close to 20 years (2007), New Zealand premium organic F&B as well as the best of our high-end natural cosmetics are going to be represented, at the NZ Inc. level centre stage, with a national New Zealand pavilion, underwritten by the

Organic Exporters Association. Germany represents the second largest sales market for organic products worldwide, making it the logical market for New Zealand organic product exporters, with premium products.

■ Fruit

Logistica is the world’s most important trade fair for the fresh produce industry and its direct access to the global market. You can find the complete range of products, services, and technical solutions from every part of the value chain - whether in seed, fruit and vegetable development or packaging and automation. The fair covers the entire spectrum of the value chain - from the producer to the consumer. In addition to the three main segments Fresh Produce, Machinery & Technology and Logistics, important focal points at FRUIT LOGISTICA include Smart Agri and Greenhouse. This is a must visit for the horticulture sector.

Planning to grow sales this year?

Revive your sales pipeline and grow revenue – without hiring

• Contract B2B sales • Flexible, part-time solutions • CRM, sales strategy + sales process

e hello@magnifyconsulting.co.nz p 0800 4 SALES (NZ phone) or +64 27 578 1920 (outside NZ)

Get the BDM you wish you had.®

Main photo by Robert Kneschke on Canva

Sales + Business Development when you need it

19 ENERGY/MANUFACTURING

■ ACHEMA: With manufacturers and service

providers from over 50 countries presenting their products for chemical, pharmaceutical and biotech research and manufacturing as well as energy and environmental services ACHEMA is the driving force and ground breaker for the international process industries and their suppliers. What’s more, Achema is keen to engage with Oceania, and has offered to provide free visitor tickets and keynote speakers in the event of a NZ delegation.

CONSTRUCTION SECTOR

■ Fensterbau Frontale/Holz Handwerk: NZ

is notoriously behind the eight-ball when it comes to building high performance homes so this one is a must for the construction sector. We also love a two for one deal, especially when it involves access to both Fensterbau Frontale, the world-leading trade show for windows, doors and facades as well as Holz Handwerk, the key European trade fair for Machine Technology, Equipment and Wood Crafts services sector.

the world’s aerospace industry to Berlin every two years. Why do you need to be there? ILA covers the entire value chain and every tier of the aerospace industry, from aviation, space and defence as well as support to advanced air mobility and the supplier sector. Key for NZ pioneers of world leading drone technology; there is an entire exhibition within ILA dedicated to unmanned aerial systems and electrically powered vertical take off and landing vehicles Evtols.

■ Innotrans:

Held every two years in Berlin, this is the leading show worldwide for the rail sector. We all know that rail is a major contributor to national and regional economic growth, reducing emissions, congestion as well as increasing connection between communities. Any Auckland commuter knows that our rail is plagued by a legacy of strategic confusion, blown out cost projections, and to date

for refrigeration technology, taking place in Nuremberg annually in October - no other trade fair worldwide can rival Chillventa for its comprehensive overview of refrigeration, AC, ventilation, and heat pump technology.

■ ILA:

The world’s oldest fair dedicated to all things aerospace, since 1909, ILA brings

MEDICAL SECTOR ■ DMEA:

This is one of Europe’s most important events for digital health.

New Zealand’s Health Strategy 2023 had two goals – to achieve health equity, and to improve health outcomes for all New Zealanders. Innovation, particularly in the digital sphere, is happening at unprecedented scale. Even so, its application to improve the health of populations remains largely untapped, and there is immense scope for use of digital health solutions.

In the dynamic and fast paced landscape of international trade fairs, Germany stands as the benchmark for the industry.

Mark your calendars and get ready for a prosperous year of trade fairs in Germany with the GNZCC. ●

TAP INTO OUR 35 YEARS OF EXPERIENCE ASSISTING COMPANIES WITH THEIR VISIT OR EHIBITION

■ Chillventa: The world’s leading exhibition

MOBILITY & TRANSPORT SECTOR

still no spades in the ground for our ill-fated lite rail. Can we get a couple of our decision makers at Innotrans please?

SCAN FOR MORE INFO ON TRADE FAIRS

■ Erin Daly Manager Business Development Australasia/Trade Fair Manager (Members based in NZ & AUS) edaly@germantrade.co.nz

20

Imports from Germany stable and Exports to Germany increase NZ TRADE WITH GERMANY IN TOTAL GOODS AND SERVICES

$ (Billion)

DOUBLE THE VISION | NEW ZEALAND- GERMAN BUSINESS GUIDE

TRADE IN NUMBERS

Exports to Germany (FOB)

Imports from Germany (CIF)

Source: Statistics NZ

GNZCC MEMBERSHIP STATISTICS

Membership: a year of record growth 327

300 250

266

263

263

237

230

227

300

287

200 150 100 50

23 18

32 29

31 24

2016

2017

41 15

24 21

33 36

42

2020

2021

43 18

52 30

25

0 2015

Total members

2018

2019

New members

Resignations

2022

2023

21 NZ TRADE PARTNER RANKINGS

Germany remains number 1 EU trade partner COMPARISONS Description

NZL

AUS

DEU

TWO WAY TRADE RANKINGS FOR XNEW ZEALAND 2022/2023

GDP (current US$ Billion) ‘22

247.23

1,675,4

4,072,2

Ranking NZ billions

GDP Growth (annual %) ‘22

2.2%

3.6%

1.8%

1

$40.37

Peoples Republic of China

GNI per capita, Atlas method (US$) ‘22

48,460

60,430

53,390

2

$31.54

Australia

Inflation (annual %) ‘22

7.2%

6.6%

6.9%

3

$25.88

United States of America

Tax revenue (% of GDP) ‘21

28.8%

23.1%

11.2%

4

$11.59

Singapore

Export of Goods & Services (%GDP) ‘21/’22

22.2%

25.8%

50.3%

5

$10.06

Japan

Import of Goods & Services (%GDP) ‘21

26.0%

19.9%

48.3%

6

$8.92

Korea, Republic of

CO2 Emissions (metric tons per capita) ‘20

6.2

14.8

7.3

7

$6.08

United Kingdom

Population ‘22

5.12M

25.98M

84.08M

8

$4.93

Germany*

Population growth (annual %) ‘22

0.2%

1.1%

1.1%

9

$4.80

Malaysia

Population density (p/km) ‘22

19

3

238

10

$4.79

Thailand

Country

Flag

*Germany has moved down from 7th position | Source: Statistics NZ

Source: World Bank

NEW ZEALAND EXPORTS TO GERMANY BY PRODUCT

NEW ZEALAND IMPORTS FROM GERMANY BY PRODUCT

Year ended June 2023 - top 5 exports

Year ended June 2023 - top 5 imports

Meat and edible ofal

Mechanical machinery

Travel

Vehicles

Beverages

Pharmaceuticals

Optical, medical & measuring equipment

Optical, medical & measuring equipment

Dairy

Electric machinery & equipment 0

75

150

225

$ (Million)

300

375

0

200

400

600

800

1000

$ (Million) Source: Statistics NZ

22 DOUBLE THE VISION | NEW ZEALAND- GERMAN BUSINESS GUIDE

GNZCC YOUNG PROFESSIONALS

Cultivating Tomorrow’s Leaders: The GNZCC Young Professionals Initiative

I

■ Get involved - dedicated volunteers

needed: Our YP group seeks passionate individuals willing to dedicate some

of their time and energy to organise meaningful events, tailored to young professionals. We also welcome volunteers who can contribute to bolstering our social media presence, helping us reach a wider audience and engage effectively.

■ Forward-thinking company sponsors:

We are actively seeking companies eager to align with our vision of nurturing an inspiring network to support young professionals. By becoming a sponsor, your organisation can play a pivotal role in fostering the growth and development of our YP community.

■ Mentors

for tomorrow’s leaders:

Today’s leaders hold a wealth of experience and wisdom that can guide and inspire the next generation. We invite leaders from various industries to step forward and become mentors, imparting valuable insights and guidance to young professionals as they navigate their careers.

facilitating in-person events and fostering collaborations that will empower young professionals to thrive in their respective fields.

As we stand at this crossroad, the GNZCC YPs are determined to continue our mission of building a robust network that not only supports career advancement but also facilitates personal growth. We are confident that with the support of dedicated volunteers, forward-thinking sponsors, and seasoned mentors, we can collectively pave the way for a brighter future for young professionals in New Zealand.

If you are interested in joining us on this exciting journey, or would like to learn more about our initiatives, we welcome you to reach out and be a part of the GNZCC Young Professionals community.

Together, we can build a bridge to success for the leaders of tomorrow. ●

Currently, our GNZCC YP network comprises approximately 140 members, and we are poised to elevate our engagement levels, particularly in Auckland. Our focus is on

WHO CAN JOIN?

Any employees of GNZCC members under 40, interested in expanding their network and perspectives.

■ Check out: neuseeland.ahk.de/en/members/gnzcc-young-professionals engage.germantrade.co.nz/ypmentorprogramme ■ Email: gnzccyoungprofessionals@gmail.com

■ Kevin Utz | GNZCC Young Professionals

President, Uzin Utz South Pacific Ltd Email: Kev@Uzin-sp.com

Main photo by Campaign Creators on Unsplash; bottom right photo by Celine Kern, GNZCC

n 2018, a visionary conversation with our CEO, Monique Surges, set the wheels in motion for the establishment of the GNZCC YPs (German-New Zealand Chamber of Commerce Young Professionals group). Fast forward to 2023, and we find ourselves at a pivotal juncture with our YP initiative. In a demanding professional world where the pressures of work, maintaining friendships, and preserving personal well-being can be overwhelming, establishing a volunteer group of motivated young individuals has been no small feat.

However, amongst these challenges, the importance of nurturing and fostering a network for the next generation of leaders cannot be understated. We believe in the power of stepping out from behind LinkedIn profiles and forging genuine connections that can not only enrich your career but also contribute to personal growth. We recognise that true growth occurs beyond the confines of one’s comfort zone.

23 In 2023, our Wellington events attracted approximately 270 attendees, spanning factory showcases, discussions on exporting to the EU, dialogues on healthy homes, and pure networking functions. These gatherings underscore the undeniable appetite for in-person events and community-building opportunities in Wellington.

WELLINGTON: A VITAL HUB

GNZCC IN WELLINGTON

Nurturing connections and collaboration

A Main photo by Joao Marcelo Martins on Unsplash

s 2023 hurtles toward its conclusion, it’s hard to believe that the German-New Zealand Chamber of Commerce (GNZCC) has officially been in Wellington for just under two years. In this relatively short time span, our presence in the capital city has been nothing short of a whirlwind, filled with challenges and remarkable progress. Wellington, as it turns out, operates on a different wavelength to Auckland, and we’ve learned that to succeed here, we must adapt our approach accordingly.

It’s important to note that the GNZCC is not a lobby group. Instead, our role is to bring together the right expertise and resources, ensuring they reach the right audience. In Wellington, with its diverse ministries and associations, we find the ideal platform to achieve this goal. The power of collaboration multiplies ideas and magnifies their impact.

WAVING THE GERMAN FLAG IN WELLINGTON

INVOLVEMENT OVER INSTRUCTION

Our primary mission in Wellington is to proudly represent German interests and advocate for collaboration between New Zealand and Germany, particularly in the fields of energy-efficient building and retrofitting, and renewable energy technologies such as hydrogen. Over time, we have diligently built up our projects to facilitate meaningful connections and knowledge-sharing opportunities.

While Auckland remains our headquarters due to its concentration of industries and companies, Wellington holds vast potential.

It serves as a vital hub for generating momentum in advancing German interests, benefiting our members and fostering innovation and collaboration.

Our commitment to Wellington’s growth and development is unwavering. However, we recognise that none of our achievements would have been possible without the support of key partners. We extend our gratitude to the Goethe Institute, which has graciously served as our Wellington home away from Auckland since day one.

We are also indebted to our dedicated board members: Thomas van Raamsdonk from pro clima, Chris Griggs from baristers, and Barbara Nebel from thinkstep, whose unwavering support has been invaluable.

As we look ahead to the future, the GNZCC is poised to continue making a meaningful impact in Wellington. We are committed to building a solid foundation in the capital

“Our commitment to Wellington’s growth and development is unwavering.”

Lecturing people on what needs to be done is rarely effective. True progress comes from involving individuals and organisations in the process. This philosophy guides our work. This was especially evident in our successful May conference on “Healthy Homes for a Sustainable Future.” While the building and construction sector presented its challenges, our persistence paid off as we forged valuable partnerships which we are committed to further strengthening.

city, nurturing connections, and fostering collaboration that will benefit both New Zealand and Germany. Together, with the support of our partners and the boundless potential of Wellington, we embark on this exciting journey of growth and innovation. ●

WELLINGTON CONTACT:

■ Julia Hahn Wellington Branch Manager jhahn@germantrade.co.nz

24 DOUBLE THE VISION | NEW ZEALAND- GERMAN BUSINESS GUIDE

DER NEUSEELÄNDISCHE LEBENSMITTELMARKT 2023:

Wachstum und Chancen

I

n Neuseeland bietet der aufstrebende Lebensmittelmarkt im Jahr 2023 aufregende Chancen für Investoren und Unternehmen.

Mit einem erwarteten Umsatz von etwa 13,5 Mrd. Euro in diesem Jahr und einer Prognose, die ein Marktwachstum auf satte 17,8 Mrd. Euro bis 2028 vorhersagt, ist dies der perfekte Zeitpunkt, um in diesen florierenden Sektor zu investieren.

PRO-KOPF-UMSATZ UND WOHLSTAND

SCHLÜSSELSEGMENTE IM FOKUS

Ein Blick auf die wichtigsten Marktsegmente offenbart das immense Potenzial, das in Neuseelands Lebensmittelmarkt steckt.

■ Das

Fleischsegment verzeichnet 2023 einen Umsatz von rund 2,5 Mrd. Euro und wird voraussichtlich bis 2028 auf 3,34 Mrd. Euro ansteigen, was einem beeindruckenden jährlichen Wachstum von 5,85% entspricht. Dank der hochwertigen Qualität und strengen Kontrolle der Fleischproduktion hat sich Neuseeland als erstklassiger Fleischlieferant international einen Namen gemacht.

& Eier verzeichnet beeindruckendes Wachstum. Im Jahr 2023 beträgt der Umsatz 1,6 Mio. Euro, und Prognosen deuten auf 2,3 Mio. Euro für 2028 hin, mit einem beachtlichen jährlichen Wachstum von 7,3%. Die Verbraucher lieben hochwertige Milchprodukte und Eier, was zusätzliche Chancen für Investoren schafft.

■ Alkohol-

und Weinsegment: Im Jahr 2023 verzeichnet dieses Segment beeindruckende 6,664 Mrd. Euro Umsatz.

Die Prognosen deuten auf ein jährliches Wachstum von 4,75% hin, mit einem erwarteten Marktvolumen von 8,024 Mrd. Euro bis 2027. Besonders das Weinsegment, das 2,732 Mrd. Euro Umsatz im Jahr 2023 generiert, sticht hervor. Mit einem erwarteten Absatzwachstum von 1,7% im Jahr 2024 und einem beeindruckenden durchschnittlichen Pro-Kopf-Verbrauch von 82,34 Litern im Jahr 2023 bietet dieser Bereich lukrative Möglichkeiten.

HOHER PRO-KOPF-VERBRAUCH

Der hohe Pro-Kopf-Verbrauch von 463,8 kg im Jahr 2023 zeigt, dass die neuseeländische Bevölkerung eine hohe Nachfrage nach Lebensmitteln hat. Dies unterstreicht das enorme Potenzial des Marktes und die Chancen für Unternehmen, die hochwertige Produkte anbieten.

DER LEBENSMITTELMARKT IN NEUSEELAND IN STICHPUNKTEN ■ S upermarktketten

Woolworth Group und Foodstuff NZ Ltd. dominieren den Lebensmittelhandel.

■ Vielfalt

und Qualität, Neuseelands Lebensmittelhandel bietet eine breite Produktpalette aus lokalen und importierten Lebensmitteln.

■ Online-Handel im Lebensmittelbereich wächst rasant.

■ Das Einhalten und der Nachweis von Nachhaltigkeit und Umweltbewusstsein sind für den neuseeländischen Verbraucher wichtig.

■ Bewusstsein für lokale Produkte ist stark gewachsen und wird durch „buy Kiwi made“ auf nationaler Ebene gefördert.

■ Das Bewusstsein von Gesundheit und Ernährung ist in Neuseeland sehr stark und Verbraucher achten stark auf das Angebot gesunder und alternativer Produkte.

Der Lebensmitteleinzelhandel ist von intensivem Wettbewerb geprägt.

Preisvergleiche und Rabattaktionen sind üblich, und die Verbraucher achten genau auf die Preise. Insgesamt ist der Lebensmitteleinzelhandel ein lebhafter und dynamischer Sektor, der vielfältige Möglichkeiten für Wachstum und Innovation bietet. Das beeindruckende Wachstum und die Anpassungsfähigkeit des Marktes machen ihn zu einem attraktiven Ziel für Investoren und Unternehmen, die in Neuseeland Fuß fassen möchten.

Insgesamt zeigt sich: Neuseelands Lebensmittelmarkt verspricht Investoren und Unternehmen beeindruckende Wachstumschancen.

Nutzen Sie die Gelegenheit und tauchen Sie in diesen florierenden Markt ein, um von dem dynamischen Wachstum und der hohen Nachfrage zu profitieren. ●

Main photo by Evi T on Unsplash; Main photo on pg 25 by Tara Clark on Unsplash

Der beeindruckende Pro-Kopf-Umsatz von 2,733 Euro oder 463,8 kg pro Person im Jahr 2023 spiegelt nicht nur das Konsumverhalten der neuseeländischen Bevölkerung wider, sondern zeugt auch von der robusten Wirtschaftskraft im Lebensmittelsektor. Dies bedeutet, dass die Verbraucher bereit sind, hochwertige Lebensmittel zu genießen und eine breite Palette von Optionen zu erkunden.

■ Milchprodukte

25 ranges and focusing on lower-cost private label. This is heavily influenced by inflation and the cost-of-living crisis.

Online food sales are still a new concept in Germany but quickly gaining momentum and likely to further intensify in future. With low to moderate barriers to entry, international actors can enter the scene relatively easily.

CONSUMER BEHAVIOUR AND PREFERENCES

BUSINESS OUTLOOK

A Recipe for Success

G

ermany has more than 83 million of the world’s wealthiest consumers, and it is also the third largest importer of food & beverage (F&B) globally. Yet an enormous 80% of those F&B imports currently come from within Europe itself.

We think it’s time Kiwi exporters have a slice of this pie.

COMPETITIVE LANDSCAPE

The German F&B retail landscape is consolidated and mature. The top four retailers have a market share of around 75% (Edeka, Schwarz Group, Rewe Group & Aldi Group). With one of the largest and most diversified food industries in the world, Germany benefits from a large and well-developed food processing industry, requiring a wide range of ingredients.

DISTRIBUTION CHANNELS

Germany represents Europe’s largest F&B market. German industry F&B production contributes 185 billion Euros to its economy each year, with another 227 billion Euros in annual retail sales. Conventional (premium) supermarkets in Germany attract consumers by continuously enlarging the product portfolio, focusing on a large fresh assortment, sustainable and regional products, format innovation and convenience.

Hard and soft discounters in Germany include Kaufland, Aldi and Lidl. The buying process differs significantly between grocery retailers in Germany. Some are regionally organized (i.e. Edeka), whereas others purchase at the national level (primarily discounters). Post-covid, discounters are streamlining their product

YOUR GLOBAL

Germany’s Ministry of Agriculture and Food (BLE) released “Trendreport Ernaehrung” (Nutrition Trend Report) in 2023, which outlines an excellent summary of the key trends driving the industry. Germany’s food industry is highly receptive to new cultural influences and culinary trends.

Several food purchase criteria are significantly more important to Germans when compared to New Zealanders. With increased health and environmental awareness and an ageing population, sustainably produced foods, plant-based meat and dairy alternatives and alcohol-free beverages have moved from the niche to key growth drivers. Finally, food retail has seen strong growth due to COVID-19 impacting consumer preferences.

CONCLUSION

Like most things in life, timing is everything. After many years of intense negotiation, the highly anticipated EU-NZ free trade agreement has now reached the final stages of ratification.

Soon, NZ will benefit from preferential market access, including a cool $NZD 100 million in tariff savings from day one of it going into effect. That makes now the perfect time to stage your market entry.

The GNZCC is the official representation of German industry and Trade in New Zealand. Partner with the GNZCC team to conduct research, develop your market entry strategy, network with other F&B exporters, exhibit at key international trade fairs and find new distributors.

Guten Appetit! ●

SEA & AIR FREIGHT SPECIALIST.

26 DOUBLE THE VISION | NEW ZEALAND- GERMAN BUSINESS GUIDE

INDUSTRY OUTLOOK

All Eyes on German Healthcare

W

HEAVY INVESTMENT

The German government is investing heavily in the modernization and digitalization of hospitals. This has opened up niches that international companies can help fill.

This year, BioNTech is spending EUR 40 million to increase the capacity of its Marburg location. “Since the acquisition of our manufacturing facility in Marburg, we have continuously invested in the site to expand our manufacturing capacity and capabilities,” said Uğur Şahin, CEO and cofounder of BioNTech.

“We plan to increase manufacturing of mRNAbased products for our clinical trials at the Marburg site while preparing for commercial manufacturing of personalized oncology therapies.” In other words, the company that helped contain Covid is turning its attention back to the disease in which it specialized before the coronavirus pandemic: cancer.

"The pandemic proved what Germany can do as a location for innovation and manufacturing of medicines."

- German Chancellor Olaf Scholz STRONG GOVERNMENT SUPPORT

A key to the twenty-first century BioNTech is emblematic of the developments in German pharma, which enjoys the express support of the country’s government. On a recent trip to Marburg, German Chancellor Olaf Scholz expressed the nation’s sense of pride in the industry, which he called “a key technology of the twenty-first century.” “The pandemic proved what Germany can do as a location for innovation and manufacturing of medicines,” said Scholz. “Germany and Europe are becoming more resilient by building local value chains.” Promising opportunities are already emerging for international

companies interested in the German market.

But because Germany has established pharma, medtech and health clusters, leading research universities and scientific institutes, there is no need to completely reinvent the wheel. “New space and new infrastructure are being created all over the country right now to attract pharmaceutical companies with strong research and development capabilities, but also manufacturing companies, healthcare service providers and medical technology innovators,” says Gabriel Flemming, health industry expert at Germany Trade & Invest.

BIOPHARMA HOTSPOT

Europe’s biggest player, Genetically engineered mRNA drug development of the sort, done by BioNTech, is a highly innovative and high-tech discipline that has enabled breakthroughs in the treatment of diseases such as multiple sclerosis and rheumatism, as well as respiratory illnesses and cancer.

In general, biopharma is an absolute growth market: well over half of all newly-approved drugs are biopharmaceuticals. But the production of these innovative drugs is very demanding technologically. With the largest number of health companies in Europe, Germany is second only the US. “The industry’s strength comes from the presence of both established companies and start-ups,” says Flemming. “Industry, government and the research sector are working in the same direction to build on the sector’s already strong market foundations.” – Abridged from Germany Trade & Invest, Markets Germany, October 2023 Edition. ● ■ Germany Trade & Invest partners with the

GNZCC to assist companies looking to set up in Germany. www.australien.ahk.de/en/aboutus/germany-trade-invest. Contact Erin Daly for more information: edaly@germantrade.co.nz

Main photo by National Cancer Institute on Unsplash; pg 27 photo by Element5 Digital on Unsplash

ith a few mouse clicks, a specialist from the Charité University Hospital in Berlin can perform diagnostic checks on a patient in a small hospital hundreds of miles away. He does this using a telemedical robot made by the US company, Teladoc Health. It has remote controls connected to advanced cameras, lenses, sensors and microphones, enabling the doctor to perform basic clinical examinations. It can also be linked to diagnostic equipment like CT and MRI scanners. By integrating robotics with broadband, telerobotic treatment integrates robotics with connectivity and can help save the lives of patients with restricted access to specialist care.

It’s one example of how German medtech is increasingly data-driven — and how international companies can benefit. One key is a major piece of legislation. The 2020 Krankenhauszukunftsgesetz (KHZG), or German Hospital Futures Act, has seen the government commit EUR 4 billion to modernizing Germany’s roughly 2000 hospitals. One focus is bridging gaps between town and country — a key use of Teladoc’s technology. “In Germany, just like in many other healthcare markets, we strive to support the creation of networks in which university hospitals in urban areas are able to provide expertise to smaller hospitals in rural areas,” says Thomas Geuenich, Teladoc’s General Manager Hospital & Health Systems International Markets. “The German market is one of the largest healthcare markets in Europe”.

27

BILDUNGSDESTINATION NEUSEELAND

Eine Erfolgsstory von Bildung und Beruf

E

ducation New Zealand ist eine Regierungsorganisation, deren Aufgabe es ist, Neuseeland als Bildungsdestination über alle Bildungssektoren weltweit zu repräsentieren. Hierfür arbeiten wir mit verschiedenen Institutionen in den vertretenden Ländern und in Neuseeland zusammen – von Universitäten, Schulen, PTE, Te Pukenga und diversen Dachverbänden.

Des Weiteren administrieren wir Stipendien weltweit. Insbesondere in Lateinamerika und Asien unterstützen wir wiederum Stipendien für Neuseeländer:innen, über die Prime Minister Scholarships.

Der Fokus in Europa liegt auf der Arbeit mit Institutionen, Agenturen in Deutschland und der Betreuung und Stärkung des Ende November 2021 mit dem Deutschen Akademischen Austauschdienst (DAAD) verabschiedeten Programm des Projektbezogenen Personenaustausches (PPP).

Seit der Öffnung der Grenzen im August 2022 gibt es eine stete und ansteigende Nachfrage für Neuseeland im Bereich High School und auch Studienoptionen. Die Zahlen sprechen

eine eindeutige Sprache – in allen Sektoren ist fast das pre-Covid Niveau erreicht.

Bezogen auf Deutschland ist das sogenannte Study Abroad (Semester) eine beliebte Option für Studierende. Mit der Anhebung des Auslands-BAföG und der Möglichkeit, diese staatliche Unterstützung auch im nicht-europäischen Ausland nutzen zu können, ist Study Abroad noch attraktiver geworden. Dies zu vermarkten und Menschen und Institutionen zu vernetzen, ist ein weiterer Teil unserer Arbeit.

Oft hören wir von langjährigen und dauerhaften Verbindungen zu Neuseeland, die ein Beweis dafür sind, dass es die People to People-Verbindungen sind, die zählen.

Hier eine kurze Geschichte eines Uni Absolventen, der dies verkörpert und die starke Verbindung zu Deutschland und Neuseeland täglich im Beruf lebt.

Paul war nach dem Abitur als Backpacker in Neuseeland und zurück in Deutschland absolvierte er erfolgreich ein Duales Studium an der HWR in Berlin. Was ihm besonders gefiel, war der praktische Teil des Studiums.

Er durchlief verschiedene Abteilungen bei

Siemens und verdiente gleichzeitig auch Geld. Sein Fokus lag im Bereich Marketing und er interessierte sich besonders für die Zusammenhänge bei der Ausrichtung eines Unternehmens auf dem internationalen Markt. Nach dem Bachelor entschied er sich für einen Master in International Business und bei der Wahl dachte er an Neuseeland, an die beeindruckenden Menschen, die Natur und die „can do attitude“ der Kiwis. Er entschied sich für die Universität Auckland und schloss im Januar 2013 seinen Master mit einer Case Study „International Franchising in Adventure Tourism“ erfolgreich ab. Er hat hierfür seine Erfahrungen eines im Studium integrierten Praktikums nutzen können. Er genoss die Flexibilität im Studium, die deutliche Praxisorientierung als auch die vielen Projekte, die in Form von Gruppenarbeiten bearbeitet wurden. Diese Aspekte zeichnen für ihn die universitäre Bildung in Neuseeland aus.

Nach der Rückkehr nach Deutschland arbeitete er einige Jahre bei einer Industrieund Handelskammer als Referent für Internationales. Die Themen und Arbeit boten ihm einen guten Jobeinstieg nach dem Studium, doch er hatte noch immer „New Zealand on his mind“. Nach einer weiteren Station in einem Beratungsunternehmen, entdeckte er die Jobanzeige von New Zealand Trade & Enterprise. Nach einem detailliertem Auswahlprozess arbeitet er nun seit April 2021 als Business Development Manager in Berlin. In seiner Tätigkeit unterstützt er neuseeländische Unternehmen in den deutschen und skandinavischen Markt einzusteigen. Paul meint hierzu „Es macht großen Spaß, meine Erfahrungen in Neuseeland sowohl als Backpacker als auch Student mit meinen Arbeitserfahrungen in Deutschland zu kombinieren. Als ob sich der Kreis geschlossen hätte.“ Besonders faszinieren ihn die Menschen, mit denen er täglich zu tun hat – ihn begeistert die Kreativität, Anpassungsfähigkeit und Innovationsfreude der neuseeländischen Unternehmen. Letztlich kommt es hierauf an: He aha te mea nui o te ao Was ist das Wichtigste in der Welt?

He tangata, he tangata, he tangata Es sind die Menschen, die Menschen, die Menschen. ● ■ www.studywithnewzealand.govt.nz

28 DOUBLE THE VISION | NEW ZEALAND- GERMAN BUSINESS GUIDE

GNZCC 101

Connecting Kiwi can-do with German know-how THE GNZCC VISION & MISSION GNZCC Vision

“Connecting people in business to create opportunities between Germany and New Zealand” GNZCC Mission The trusted GNZCC network growing trade and facilitating business connections through active support and capitalising on bilateral trade knowledge. Designed and delivered with all key parties and teams at the table, for the benefit of the GNZCC stakeholders across New Zealand and Germany.

COMMUNICATION Advertising with the GNZCC gives you a targeted audience as well as the German advantage for your marketing strategy.

Our GNZCC Communication Channels: Bilingual Website: 10,243 monthly page views, 3,207 monthly visitors, 2,47min average monthly session time Social Media: Facebook 860+ Followers & LinkedIn 3,060+ Followers, 35,800 average monthly post impressions Digital Newsletter: Average open rate 26.5%, Click Rate 10.6% Print: Annual Magazine, Double The Vision 2,000+ Readers Our Communication Advantage to you: ■ Present yourself as part of the German-New Zealand business community ■ Benefit from the positive image of the German-New Zealand Chamber of Commerce ■ Connect with executives actively looking for new business relationship and who are expanding in both countries ■ Secure one of the many online and offline advertising spaces and generate as much attention as possible ■ Establish contact with directors, CEOs and business owners For more info please contact us at press@germantrade.co.nz

MEMBERSHIP The GNZCC is your strategic partner to expand your business in Germany and New Zealand.

For over 40 years, we have assisted German Subsidiaries, New Zealand Exporters, New Zealand Importers, and service providers.

Our diverse membership base is our strength, fostering collaboration between bilateral communities for mutual benefit.

By joining the GNZCC network, you’ll immediately enjoy the following privileges: ■ Become part of a strong international business network ■ Access to B2B opportunities through our international projects ■ Young Professionals complimentary access for your graduates ■ Stay informed on important market developments ■ 40+ events per year to meet, mingle and learn ■ 20% discount on tailored market entry services ■ Grow your company and brand profile ■ Post your job openings FOC to attract talent from Germany For more info please contact us at membership@germantrade.co.nz

SERVICE Market Entry Support & Market Dossiers Whether you want a quick market overview, or extensive in-depth research to plan your strategic market entry.

Address and Contact Research We will help you find targeted customers or suitable business partners by providing you with tailored contact lists for your initial contact.

Business Partner Search We can put you in contact with potential business partners, distributors, investors, and customers. We can then help you organise your business trip and even accompany you on your meetings.

Business Representation & Virtual Office We’ll be your boots on the ground with a cost effective and low risk alternative to setting up physical premises in NZ. Trade Shows Present an excellent opportunity to introduce and showcase your product. We will back you with our extensive experience and support, from the organisation of your stand to trade show meetings.

Translations & Mailings Our qualified partners are specialised in industry specific translations and can carry out certified translations of official documents.

For more info please contact us at research1@germantrade.co.nz

29

Membership Directory

PREMIUM PARTNERS

AS A MEMBER OF THE GERMAN-NEW ZEALAND CHAMBER OF COMMERCE, you are part of an international network of over 300 companies. Since 1980 we have been a strategic partner for companies wishing to expand their business in Germany and New Zealand. As representatives of the German economy in New Zealand, we are the link between politicians, institutions and decision-makers of both countries. Use our events and our network to get to know decision-makers from business and politics and to stay up-to-date on trends, business opportunities, industry and export activities.

Go Logistics New Zealand Ltd Patrick Gottstein +64 9 320 1644 goairlandsea.com The GO Logistics Group is a forward-thinking international freight forwarder, customs broker and logistics provider with strong trading links to Germany.

Defence and Security.

Hesketh Henry Erich Bachmann +64 9 375 8700 heskethhenry.co.nz Hesketh Henry is a full service commercial law firm with specific expertise in mergers and acquisitions, foreign investment, business contracts, joint ventures, commercial property, employment law, insurance, construction, trusts and civil litigation.

HSBC New Zealand Jarron Boulter +64 9 368 8821 hsbc.co.nz HSBC is one of the world’s largest banking and financial services organisations, serving customers in 65 countries and territories in Europe, Asia, North and Latin America, the Middle East and North Africa.

and Christchurch, is a global specialist in international freight, contract logistics and digital supply chain solutions.

+64 9 262 4000 stihl.co.nz Founded in 1926 in Stuttgart

by Andreas Stihl, the STIHL Group develops, manufactures and distributes Outdoor Power Equipment that sets the worldwide benchmark for quality, reliability and innovation.

EXECUTIVE MEMBERS

Main photo by Radission US on Unsplash

Hello Web Ltd Uli Knapp +64 21640833 helloseo.co.nz Leading Your Online Journey: Online strategy, Search Engine Optimisation (SEO), Online keyword and competitor research. Website content strategy and content creation.

On-going maintenance and online marketing, and Google Ads and Google Analytics.

Malcolm Pacific (Auckland) Ltd Cameron Pritchard +64 9 309 4187

malcolmpacific.com Malcolm Pacific Immigration has the largest team of licensed immigration advisers in the country.

Our specialists handle all visa types for employers, individuals and families. In business for 35 years. Over 60,000 successful clients.

Marriott International, Inc. Jabez Lobo +64 9 309 8888 jwmarriott.com JW MARRIOTT is an American multinational diversified hospitality company that manages and franchises a broad portfolio of hotels and related lodging facilities.

Realtech Ltd Andrew Spicer +64 9 308 0900 realtech.co.nz Your trusted SAP & Cloud partner, delivering all your SAP needs. Our services cover design, architecture, install, configuration, upgrades, migrations, support, training & managed systems. Certified in SAP ECC, SAP S/4HANA & Microsoft Azure for SAP.

Röhlig New Zealand Ltd Geoff Kelly +64 9 255 1720 rohlig.com Röhlig New Zealand, located in Auckland, Wellington

Saxer Design Ltd Britta Saxer +64 27 2909 605 saxerdesign.co.nz Creativity, combined with technical know-how and cultural awareness enables us to develop authentic websites that stand out for companies in NZ and Germany.

STIHL Ltd Jochen Speer

VTNZ | DEKRA NZ Ltd Hannah Poole +64 4 495 2500 vtnz.co.nz VTNZ, acquired by Dekra SE, is the leading independent vehicle safety experts in New Zealand. With branches nationwide and a team of over 500 Automotive Technicians we specialise in entry and roadworthiness inspections for all vehicle classes.

30 line of services including strategy consulting, business development, subsidiary setup & management, HR and M&A. Since 1991, they have been serving 10,500+ clients to grow internationally in the most attractive markets.

A. Hartrodt NZ Ltd Vanessa Burns +64 9 275 6655 hartrodt.com International Freight Forwarders, Customs Brokers and Warehousing

Anita Perkins Consulting Anita Perkins +64 21 250 5658 anitaperkinsconsulting.com Anita Perkins Consulting. I connect people, carry out interviews, write case studies, produce research reports and write articles for leaders of businesses and government agencies.

ACO Ltd Paul Casey +64 9 8159500 aconz.co.nz; askaco.nz ACO Ltd designs, manufactures and supplies advanced products to manage drainage and utility enclosures in both commercial and domestic environments. MADE IN GERMANY Adolf Riedl GmbH & Co. KG Doris Jablonsky, FASH’N SPLASH +61 414 230 211 bademoden.info; fashnsplash.com.au Manufacturer of swimwear/ beach fashion brands SUNFLAIR®, OLYMPIA®, SUNMARIN® and WAVEBREAKER®. Doris Jablonsky, FASH’N SPLASH is the exclusive agent for Adolf Riedl GmbH & Co. KG, Europe’s No.1 swimwear and beach fashion company.

Aesthetikonzept Ltd Claudia Schenz +64 9 4227833 aesthetikonzept.com Aesthetikonzept was founded with the mission to be the link that connects unique health and beauty innovations around the globe. Skincare Products.

Anybelly Ltd Damien DeJong +64 9 415 55400 blackforestalbany.co.nz The go to place for tasty delicatessen morsels!

We specialize in German sausages, continental meats, cheeses, anti pasti, and a range of other delicious treats!

ANZ Nature Tours HTG Ltd Mark Dayawansa +64 4 385 1024 anznaturetours.com A fully licensed B2B New Zealand Inbound Tour Operator specialised in creating bespoke travel itineraries for Group, Special Interest and Self Drive clients. With German speaking staff and Seat in Coach tours we can meet all New Zealand touring requirements.

Aquatherm (NZ) Ltd Andrew Sommerville +64 9 570 7204 aquatherm.co.nz Manufacturer of pipes and fittings for the plumbing / heating / cooling / air conditioning / fire sprinkler industry / underfloor heating systems

AJ Park - Auckland Duncan Schaut +64 9 359 7722 ajpark.com As a leading provider of intellectual property services in Australia, New Zealand, and the Pacific region, we’re proud to act for a diverse range of world-class organisations and individuals.

Aquila Sustainable Farming Ltd Eike Schoen-Petersen +49 40 875050100 aquila-capital.de/en Within the Aquila Group, Aquila Sustainable Farming Ltd is a full subsidiary to Aquila Capital based in Hamburg, Germany, provides asset management to investors in sustainable farming.

ALTIOS Arnoul d’Arschot +61 292 644 199 altios.com Global Business Development firm focused on helping businesses to expand globally through a network of 35 offices in 22 countries.

ALTIOS supports their clients with an extensive

Armstrong’s Motor Group Ltd Noah Robertson +64274707041 autodistributorsnz.com European Car importer and distributors: Move into an electrified future. Innovation is deeply rooted in Opel’s DNA, that’s why the latest technology is implemented

in all of Opel’s products.

Experience the future of driving with the Opel range of 100% electric and hybrid vehicles.

Astrid Sandberg +64 21 263 5478 Individual Member -London expat - wishing to maintain professional contacts with Germany and to support the DE/NZ trade relationship.

ATPI Business World Travel Grant Bevin +64 9 529 3700 atpi.com Travel Agency with focused approach to develop a strategic travel management programme & policy.

Auckland Regional Chamber of Commerce Simon Bridges +64 9 309 6100 chamber.co.nz The New Zealand Chambers of Commerce is a body of some thirty Chambers throughout New Zealand, supporting over 12,000 members and representing over 40 million businesses.

Auckland UniServices Analeise Murahidy -Director of Strategic Growth Engineering, Science & Bioengineering +64 9 3737522 uniservices.co.nz research and development commercialisation company on the matter of clean energy, advanced materials and manufacturing, electronics, medicine, health and education Avid.legal Ltd Murray Whyte +64 4 550 5315 avid.legal Avid.legal are NZ corporate, commercial, tech law experts.

We advise clients on M&A and Venture Capital transactions, commercial contracts, licensing, distribution and sales arrangements, and establishing and restructuring NZ businesses.

AW Fraser Ltd Gordon Sutherland +64 3 341 0027 awfraser.co.nz AW Fraser produces and supplies continuous cast and centrifugally cast bronze alloys, hollow and solid brass extrusions and precision machined components from a variety of alloys.

Bank of New Zealand (BNZ) Evan Veza (Migrants) / Jason Reeves (export) + 64 21 246 2672 bnz.co.nz At BNZ, we work with you to create customised solutions to meet your banking and

investment preferences, while complying with New Zealand’s immigration policy, including the Active Investor Plus Visa.

Barristers.Comm Christopher Griggs +64 4 914 1053 bcomm.nz/christophergriggs German-speaking barrister with a full civil and criminal litigation practice, operating nationwide and internationally.

BASF New Zealand Ltd Fenton Hazelwood +64 9 255 4300 basf.com At BASF, we create chemistry for a sustainable future. We combine economic success, social responsibility and environmental protection.

BASF has been active for about 60 years in New Zealand.

Batten and Cradle Flooring Systems International Ltd Jane Snowden +642704392281 battenandcradle.co.nz ACcoustic Flooring: Batten & Cradle™ flooring systems have been designed to reduce noise and sound transmission through timber floor construction, concrete and CLT structures, our systems are especially effective in medium to high-density residential buildings, education, and health care facilities. Along with high value acoustic capabilities, our flooring systems are made from recycled tyres and sustainably grown timber.

Bayer New Zealand Ltd Dominika Goedde +64 9 443 3093 bayer.co.nz Bayer is a global enterprise with core competencies in the Life Science fields of health care and agriculture.

Its products and services are designed to benefit people and improve their quality of life.

Beautiful Nature Tours Auckland Gesa Mitchell +64 210 2828 637 beautifulnature toursauckland.com Beautiful Nature Tours Auckland is a day tour company specialising in English and German language private tours (max 6 people).

BECKHOFF Automation Ltd Neil Pearce +64 9 281 2736 beckhoff.com Beckhoff implements open

automation systems using proven PC-based control technology. Our product range covers: industrial PCs, I/O and fieldbus components, drive technology, automation software & control cabinetfree automation. Products can be used as separate components or integrated into a complete, mutually compatible control system.

Our New Automation Technology stands for universal, industryindependent control and automation solutions that are used worldwide, ranging from CNC-controlled machine tools to intelligent building control.

Bird & Bird LLP Niklas Fels +49 89 35816000 twobirds.com all inclusive law firm providing all round services to its varied clients.

BMW New Zealand Ltd Adam Shaver +64 9 573 6979 bmw.co.nz National Sales Company and subsidiary of BMW AG, importing and distributing BMW, MINI vehicles; and Genuine Parts and Accessories.

Boehringer Ingelheim NZ Ltd Tony Davison +64 9 263 1497 boehringer-ingelheim.co.nz Worldwide operating affiliated group with two main business areas: human pharmaceuticals and animal health Boxman Alpha Ltd Mathew Charles +64 3 5471322 boxman.co.nz With our head office in Nelson, NZ, from small beginnings, Boxman has grown into a nationwide, diversified container logistics provider, and is the innovator within our sector. It is this pioneering spirit that makes us one of the industry leaders today.

Boxman sells, leases and modifies shipping containers, and operates storage facilities.

BRANZ Ltd Mark Jones +64 4 237 1170 branz.co.nz BRANZ is an independent and impartial research, testing, consulting and information company providing resources for the building industry.

Brenntag New Zealand Ltd Melanie Salberg +64 9 275 0745 brenntag.com Brenntag is the global market leader in chemical distribution.

Connecting global ingredients suppliers to manufactures here in New Zealand, we

MEMBERSHIP DIRECTORY

2040 Ventures Ltd Nadine Hill +64 21818497 2040 Ventures is a global investment platform with a strong belief in the transformative power of the technology of decentralization.

31

BSH Home Appliances Ltd Rochelle Mora +64 9 477 0492 bosch-home.co.nz BSH Hausgeräte GmbH is the largest manufacturer of home appliances in Europe and one of the leading companies in the sector worldwide. With a portfolio of 14 brands globally, BSH covers a wide range of appliances for consumer needs.

Building Metrics Ltd Michael Koch +64 21 2615211 buildingmetrics.co.nz Building Metrics Ltd offers expert building analysis in Aotearoa, New Zealand, merging scientific methods with hands-on experience.

Committed to New Zealand’s climate goals, we prioritise transparent communication and innovative solutions for optimal building performance.

Burkert New Zealand Ltd Graeme Hover +64 9 256 7777 burkert.co.nz Bürkert is one of the world’s leading manufacturers of measurement & control systems for liquids & gases.

Products are i.a. Solenoid valves, process and control valves, pneumatics and process interfaces, sensors, transmitters & controllers, MicroFluidic.

Canstaff Matt Jones +64 3 348 9810 canstaff.co.nz Canstaff is a specialised recruitment agency for New Zealand Construction, Engineering, Civil Construction, Logistics, and Manufacturing sectors.

Central Group Ltd Scott Carrick 0800 538 735 centralgroup.co.nz Centrix Holdings Ltd Stefan Meyer +64 7 853 3068 centrixsap.com Night-Time SAP Support | SAP Technology Support | Enterprise Automation | Application Management | General IT Support | SAP Consulting | SAP Security.

CHG-MERIDIAN Matthew Cox +64 212 43 01 86 chg-meridian.com.au; chgmeridian.co.nz CHG-MERIDIAN is a global, independent technology finance and lifecycle management partner. Their customers benefit from tailored technology usage models underpinned by the circular economy. CHGMERIDIAN support the IT, industrial, and healthcare sectors, from procurement to end-of-life. With 1,300 employees in 30 countries, they manage a technology portfolio of €8.95B. CHT Australia Pty Ltd John Saad +61 3 97977711 aqua-sil.info CHT Australia is a wholly owned subsidiary of the CHT group operating from Melbourne and servicing the Oceana and near Asian region.

We are a diverse speciality chemical company with focus on Industrial scale innovative solutions in Agrichem, Construction, Pulp and paper, Textile and Silicones, please visit our websites.

CIL Group Ltd t/a Coimex & Lisko Jörn Lieskounig +64 9 274 1348 coimex.co.nz; isko.co.nz Fibreglass reinforcing mesh, tapes and profiles for building exterior/interior cladding and plaster, Pharmaceutical & Food Packaging, Casings, Films, Meat Starter Cultures, Pollination Bags.

CLAAS Global Sales GmbH Julian Kollmeyer +61 437 096 493 claas.com CLAAS is an agricultural machinery manufacturer based in Harsewinkel, Germany, in the federal state of North Rhine Westphalia.

Clemenger International Freight NZ Ltd Wayne Roach +64 9 255 5018 cif.co.nz Automating and Simplifying Freight Management. They are the exclusive partner of AIT Worldwide Logistics, Inc. in New Zealand and Australia.

Commercial Vehicle Accessories Ltd Kerry Cheyne +64 800 268 328 mysortimo.nz New Zealand Distributor for the Sortimo Brand of intelligent van racking equipment. COVE also provides and installs innovative solutions for light commercial vehicles in the New Zealand market.

Daimler Truck Australia Pacific Pty Ltd Romesh Rodrigo 1800033557 daimlertrucks.com.au About 125 years ago, we founded the modern transport industry with our trucks and buses. Today we are one of the world’s largest commercial vehicle manufacturers. We employ about 100,000 people at more than 40 locations in North America, Europe, Asia and Latin America and numerous sales and service locations in most countries in the world. In China, we hold a 50 percent stake in Beijing Foton Daimler Automotive. The joint venture with the Chinese partner Foton produces trucks under the Auman brand.

technicians we specialise in entry and roadworthiness inspections for all vehicle classes.

DB Engineering & Consulting GmbH Tilo Franz +61 470 544199 db-eco.com Deutsche Bahn’s know-how is in demand around the world. DB Engineering & Consulting offers it - from the idea to operation.

For you this means: outstanding advice, planning and implementation for infrastructure and mobility projects in Germany and worldwide.

DHL Global Forwarding Ltd. Wolfgang Scharsach +64 9 977 4777 dhl.com DHL is the leading Global Brand in the Logistics Industry.

DHL offer a portfolio of logistics services including International Express, Road, Air and Ocean transport.

DHL connects people and businesses, enabling global trade flows.

Deel Dominic Conlon +64 27 266 5660 deel.com A seamless dashboard to hire and pay your international team. Making a worldwide workforce a reality - Deel is the market leader in international payroll and compliance.

Deel’s helped thousands of companies create locally compliant contracts, pay their global teams in their preferred currency and payment method, and stay compliant in more than 150 countries.

Degafloor NZ Clint Clunie +64 272382955 degafloor.nz NZ’s largest range of high performance rapid cure resin floor coatings designed and manufactured in Germany.

DEKRA NZ Ltd - t/a VTNZ Greg O’Connor +64 4 495 2500 vtnz.co.nz VTNZ, acquired by Dekra SE, are the leading independent vehicle safety experts in New Zealand. With branches nationwide and a team of over 500 automotive

Deutsch in Christchurch Incorporated Miriam Gottschalk +64 20 41338422 deutschinchristchurch.org Deutsch in Christchurch zelebriert deutsche Tradition über Generationen hinweg, egal wo Sie zu Hause sind.

Unser Angebot beinhaltet Klubs, Veranstaltungen, Aktivitäten und Sprachkurse und ist vom Goethe-Institut Neuseeland unterstützt. Es verbindet die Deutschen nicht nur mit ihrem Erbe, sondern schärft das Bewusstsein für die deutsche Kultur in der weiteren CanterburyGemeinde.

DIHK | Deutscher Industrieund Handelskammer Katharina Wittke +49 30 20308-2316 wb.dihk.de Association of German Chambers of Commerce and Industry is the umbrella organisation of the German Chambers(IHK) and the German Chambers of Commerce Abroad (AHK).

Dinosaur Polo Club Xan Wetherall +64 27 3139003 dinopoloclub.com Dinosaur Polo Club is a kiwi indie studio of little dinos creating video / computer games based in Wellington.

Dormakaba NZ Ltd Armand Bezuidenhout +6498302052 dormakaba.com DORMAKABA is the trusted global partner for premium access solutions & services enabling better buildings. With over 100 years of tradition behind it, the company offers holistic solutions covering all facets of door operability. Safe, secure & seamless access solutions for your building from a single source.

Dr Kolb Consulting Jürgen Kolb +64 21 0265 1259 The Passivhaus / Passive House concept revolutionised the construction industry from 1991. Dr. Kolb Consulting

provides planning and design services that are quintessentially German in their attention to detail and implementation. Our expert building team ensures a successful certification of new or retro-fit building projects to low-energy or Passive House standards.

Draeger New Zealand Ltd Daniel McGregor +64 9 273 3160 draeger.com Dräger is an international leader in the fields of medical and safety technology. Since 1889, Dräger products protect, support and save lives.Safety products and applications for a wide variety of industries including Fire Service, Food Industry, Hospitals and Defence and Security.

DSV Air & Sea Ltd Shane van Heerden +64 9 255 1100 nz.dsv.com Agility is one of the world’s leading logistics companies.

We offer the supply chain smarts, technology and personal service that connect your business to global markets, so you can grow.

Dutch Business Association (DBA) Agnes Maat +64 22 1013342 dutchba.com Relaunched as DBA in September 2016. ecoBuild Developments Ltd T/A 5Merchants Koren Sewell +64 6 3477110 5merchants.co.nz 5Merchants is a New Zealand specialist distributor and seller of PassivHaus components.

Partnering with the best industry suppliers, and products at competitive prices.

Edge Innovation Ltd Richard Walklin +64 21747547 edgeinnovation.co.nz Edge Innovation specialises in new builds and renovation projects; works clients throughout New Zealand, and also offers a standalone Project Management service; clients can use their own sub-contractors and Edge ensures that renovation meets standards.

Education New Zealand | Manapou ki te Ao Amy Rutherford +64 4 472 0788 enz.govt.nz Education New Zealand Manapou ki te Ao is the

MEMBERSHIP DIRECTORY

increasingly support customers to mitigate the global supply chain challenges seen worldwide.

We serve diverse industries from nutrition, pharma and personal care to material sciences and essential chemicals.

32 government agency responsible for building international education to benefit New Zealand socially, culturally and economically.

countries. In New Zealand they have 14 airport and city locations and they rotate their brand new cars every 3-4 months.

EFAFLEX Tor- und Sicherheitssysteme GmbH & Co. KG Brian Hill +64 800 3323539 efaflex.com Founded in 1974, was the first company in the world to exclusively deal with high-speed doors, still global market leader in that sector; stands for innovation, speed, safety, individuality; inventor of high-speed spiral doors.

European Motor Distributors Ltd Douglas Blair +64 9 256 5209 europeanmotors.co.nz 9 European car brands in portfolio. Distributor of Volkswagen, Audi, Skoda, SEAT and Porsche cars and commercial vehicles.

Embassy of the Federal Republic of Germany Dr Winnie Switakowski +64 4 473 6063 welll.diplo.de Embassy of the Federal Republic of Germany in Wellington Enveloped Solutions Ltd Murray Durbin +64 21 387 246 enveloped.co.nz Supply and professional installation of systems for high-performance construction such as balanced heat recovery ventilation, tripled glazed windows, insulation, air-tightness membranes and much more.

Erich Jaeger Asia Pacific Stuart Terrell 64 9 950 4467 erich-jaeger.co.nz The Erich Jaeger Group are the market leaders in vehicle interconnect systems for towing, lighting, charging and ABS/EBS. Their product range covers all vehicle types including agricultural and military applications.

ESP Ventures Ltd Liz Maxwell +64 3 328 9032 espventures.co.nz Creators of imaginative, customised, one-of-a kind travel and meeting experiences around the world.

ESP Incentive Travel & Event Managment. Specialist in business events and brand experiences, we have a carefully selected global network of suppliers and associates to ensure your event is executed to the highest degree.

Europcar NZ Ltd Melissa Carter +64 9 379 5083 europcar.co.nz Europcar Mobility Group delivers its mobility solutions worldwide through an extensive network in over 140

Extra Comfoot Footwear Ltd Chris Erikson +64 9 579 7575 comfoot.co.nz Importer and retailer of quality European branded footwear and footcare products that provide solutions for problem and promoting healthy feet .We offering every day styles in different width options which are orthotic friendly . Comfoot footwear is a specialty fitting shoe shop based in Ellerslie, Auckland.

FACKELMANN Housewares NZ Ltd Paul Mitchell +64 9 2654300 fackelmannhousewares. co.nz FACKELMANN Housewares: the leading housewares sales & marketing company in New Zealand with a mission to serve great retail companies with functional, innovative and desirable products.

Five Eight Distribution Ltd (Piccadilly) Ant Ward +64 9 972 0018 fiveight.co.nz Piccadilly Fine Foods is a tailored food & beverage importer focused on premium artisan international food brands & premium beverages / liquor. Importers of Hofbraeu, Paulaner, Niederegger, Luebeck and Bahlsen.

Fletcher Steel Ltd Neil Watson +64 274 355 969 fletchersteel.co.nz New Zealand’s leading importer, distributor and processor of steel representing Fletcher Building’s Easysteel, Fletcher Reinforcing, CSP Pacific, Fletcher Wire Products, Dimond Roofing, Dimond Structural and Pacific CoilCoaters Brands.

Fonterra Co-Operative Group Ltd Jack Holloway +64 9 374 9000 fonterra.com Fonterra is a global dairy nutrition company Cooperative owned by 9,000 farmers and exporting to over 130 countries worldwide.

Foodstuffs Own Brands Ltd Delwyn Oliver +64273190623 pams.co.nz Supermarket chain owner.

Food, beverages & non food commodity products. Buying: Worldwide Selling: New Zealand (nation-wide).

French New Zealand Chamber of Commerce Thibault Beaujot +64 21 179 3614 fnzcci.org.nz FNZCCI was created in 1985 from the desire to foster stronger and sound business relationships between France and/or French Pacific Islands and New Zealand.

Fresenius Kabi (NZ) Ltd Victoria Antoniazzi +64 800 144 892 fresenius-kabi.com Fresenius Kabi is a global healthcare company that specialises in lifesaving medicines and technologies for critically and chronically ill patients. We have a comprehensive range IV generic drugs, infusion therapies, clinical nutrition feeds and devices, transfusion and infusion systems and in biosimilars, we focus on autoimmune diseases and oncology.

Fribesco Ltd Martin Beskid +64 9 622 0107 fribesco.com Importer of quality sheet metal machinery, hand tools, consumables, nonferrous metals and production material for the offsite manufacturing Industry.

Gallagher NZ Group of Companies Sammy Anderson +64 7 838 9800 gallagher.com Security systems, and animal management systems.

GDM Group Ltd Michael Eden +64 63491789 gdmretail.com GDM designs and manufactures display systems and components customised to a specific multi-store retailer’s requirements.

GEA New Zealand Ltd Nick Ramsden +64 9 276 2388 gea.com GEA is one of the world’s largest suppliers to the food, beverage and pharmaceutical sectors, specializing in supplying and servicing machinery, complete plants and advanced process technologies. With major focus on enhancing sustainability

and efficiency of customers’ production processes. GEA makes a decisive contribution toward a sustainable future; “engineering for a better world”.

Gebruder Weiss New Zealand Ltd Dominic Hoffman +64 9 3007125 gw-world.com Headquartered from Lauterach, Austria, Gebrüder Weiss is the world’s oldest freight forwarder, still trading under original family ownership and a history spanning 550+ years.

Specialising in land, sea, and air transport globally, it has 3 branches across New Zealand, 180+ global locations, 8400 employees, and 3500 trucks traversing Europe daily.

German Chamber of Commerce in China Shanghai Sigrid Winkler +86 21 508 12266 china.ahk.de German Chamber of Commerce in Shanghai Office.

German Chamber of Commerce in China Beijing Jens Hildebrandt +86 10 65900926 china.ahk.de/about-us/ german-chamber-ofcommerce Chamber of Commerce.

German Chamber of Industry & Commerce in Japan | AHK Japan Marcus Schuermann +81 3 5276 9811 dihkj.or.jp As an official trade promotion agency we represent German business interests in Japan, offering a variety of services to help you succeed from start-up to expansion and our member organisation enables you to build a strong network.

German Export Association for Food and Agriproducts GEFA e.V. Holger Hübner +49 30 4000477-0 gefaexportservice.com Die GEFA fördert die Rahmenbedingungen für den Export von Lebensmitteln und Produkten der Agrarwirtschaft.

Sie ist Ansprechpartner der Bundesregierung in sämtlichen Fragen der Exportförderung, bildet eine Kommunikationsplattform zwischen Politik und Wirtschaft.

German Kitchens Ltd Damian Hannah +64 4 802 4806 germankitchens.nz German Kitchens Ltd is New Zealand’s oldest Imported Kitchen Company and have

been designing, selling, importing and installing bespoke Poggenpohl®, Allmilmo® + Eggersmann® German manufactured Kitchens and Schmalenbach German manufactured Wardrobes since 1991 and are agents for Gaggenau and Liebherr German Appliances, Hansgrohe German Tapware and Blanco German Sinks.

German-Australian Chamber of Industry & Commerce Max Schnarr +61 490 173 642 germany.org.au The German-Australian Chamber is a membership organisation which offers an extensive networking platform; their know-how combined with the expertise of their partners makes them a strong and competent partner for all their business needs.

Germany Trade and Invest (Sydney) Carola Gilbert +61 (0)2 8296 0417 australien.ahk.de/ueberuns/germany-trade-invest The organization advises foreign companies looking to expand their business activities in the German market and visa versa Geutebruck New Zealand Ltd Harley Vickers +64 800 000 311 geutebruck.co.nz GEUTEBRUCK is one of the world’s leading manufacturers for video security systems (made in Germany).

GNZCC Young Professionals Julia Hahn +64 9 3040704 germantrade.co.nz Our GNZCC Young Professionals group brings young leaders and inspired individuals together. Our purpose is to show young leaders how they can navigate towards a career of purpose and fulfillment within the German- New Zealand trade world.

Go Logistics New Zealand Ltd Patrick Gottstein +64 9 320 1644 goairlandsea.com The GO Logistics Group is a forward-thinking international freight forwarder, customs broker and logistics provider with strong trading links to Germany.

Goethe-Institut New Zealand Anna Kalbhenn +64 4 385 6924

33

Good Talent Media Tony Nicholls +61 1300258995 goodtalent.com.au Brand Strengthening, Profiling and PR Management: Whether you need ongoing and comprehensive brand reputation management, or you’ve found yourself in the middle of a Black Ops level crisis, our experienced team is here to manage the situation and come out on top.

GP Papenburg Maschinenbau GmbH Christian Walter +49 3631 695 125 gp.ag Manufacturer of motor graders and also underground graders of the brand HBM. The company belongs to the GP Papenburg Group which provides a wide range of activities in the construction industry.

Graeme Hawkins +64 21 673522 graeme-hawkins.com Finance-On-Demand: Fractional-CFO, Finance Advisor and Mentor to early and late stage start-ups in Germany, New Zealand and Silicon Valley.

Gravoto Ltd T/A Living Design Annett Todt +64 3 544 1878 livingdesign.co.nz German operated workshop manufacturing custom-made kitchens, bathrooms and furniture Gregory J. Thwaite +64 9 379 8550 Lawyer specialising in litigation in New Zealand and abroad. Five years experience as a foreign lawyer in Frankfurt, Germany.

Admitted as a Rechtskundiger in Germany, and an attorney in California, USA. Fluent in German.

H&R ANZ Pty Ltd Gill McKenzie +64292011611 hur.com Hansen & Rosenthal (HUR) is a Germany-based developer and manufacturer of crude oil-based chemical and pharmaceutical products and precision plastic components.

Mineral oil specialties like white oils, petroleum jellies, paraffin waxes, lubricants, motor oils, base oils, process oils, cable filling compounds, ozone protection waxes, plasticizers, cosmetic and pharmaceutical raw materials and more used in more than 100 industries.

Hahn & Associates Ltd Peter Hahn +64 4 562 6385 peterhahn.co.nz Peter Hahn, of Hahn & Associates Ltd is assisting immigrants and NZ employers since 1994. His special interests are in immigration through Business and Investment and supporting NZ employers in their dealings with INZ.

Hans Kracke +64 9 575 5230 Honorary member; Naval Architect / Industrial Consultant - retired.

HARO Flooring NZ Graeme Rodwell +64 21703844 haro.co.nz Experience the diverse range of high-quality HARO flooring products, plus Interior timber wall panelling & wall linings, stair nosing, and more.

HARO Engineered Wood Flooring products represent the best wood flooring in New Zealand, always of the highest quality “Made in Germany” Quality you can rely on.

Hausch & Partner GmbH Kristine Hausch +49 40 414 7580 hauschundpartner.de Spezialanbieter für Schulaufenthalte Auslandsaufenthalte in Neuseeland, Australien und Kanada.

Heartland Immigration Ltd Mary Noonan +64 3 982 5057 heartlandimmigration.co.nz Heartland Immigration Ltd is a boutique immigration consultancy firm based in the South Island of New Zealand. Assisting clients across the globe to take up opportunities to work and settle in New Zealand.

Hectre Kylie Hall +64 274198322 hectre.com

Award winning orchard technologies growers and packers love to use. Simple to use orchard management and fruit sizing software used by growers and packers all around the world.

keyword and competitor research. Website content strategy and content creation. On-going maintenance and online marketing, and Google Ads and Google Analytics.

Helfen Ltd Thomas Wutzler +64 4 3888666 helfen.co.nz Helfen is a building surveying company which provides advice and assistance around building failures - particularly those related to ‘leaky buildings’. Our expertise covers the investigation of leaky buildings, as well as the steps to repair such buildings - effectively redesigning and rebuilding them to provide a more desirable, healthier and safer environment.

Heritage Hotel Management Ltd Chris Hughes +64 21 855 645 heritagehotels.co.nz Heritage Hotels operate three brands across Aotearoa. From CityLife Hotels in Auckland and Wellington, to Heritage Hotels in Auckland, New Plymouth, Nelson, Christchurch and Queenstown, plus, the regional Heritage Collection.

Hella New Zealand Ltd Kirstein van Eeden +64 9 577 0000 hella.co.nz; forvia.com Design and Manufacturing of Road Transport and Marine Lighting Equipment. Suppliers of automotive electrical accessories and components Hellmann Worldwide Logistics Ltd Chris McCagney +64 9 919 7700 hellmann.com International freighting and shipping, service both import and export, nationwide warehousing, distribution and logistics

Hello Web Ltd Uli Knapp +64 21640833 helloseo.co.nz Leading Your Online Journey: Online strategy, Search Engine Optimisation (SEO), Online

Hesketh Henry Erich Bachmann +64 9 375 8700 heskethhenry.co.nz Hesketh Henry is a full service commercial law firm with specific expertise in mergers and acquisitions, foreign investment, company incorporations, branch office registrations, business contracts, joint ventures, banking and finance, trade and transport, real estate/property, leasing, insolvency and restructuring, employment law, insurance, construction, trusts and civil litigation. Languages include German.

Hettich New Zealand Ltd Rob Deed +6492747374 hettich.com Importer of Hettich hardware and fittings for kitchens, bathrooms and all living areas. MADE IN GERMANY

“Stay Visible 24x7 with SEO that puts you in the spotlight” SEO, Google Ads, Website Content, Online Strategy

Visit us at www.helloseo.co.nz or call Uli on 021 640 833

MEMBERSHIP DIRECTORY

goethe.de/nz The Goethe-Institut is the Federal Republic of Germany’s cultural institute, active worldwide. GoetheInstitut New Zealand is based in Wellington. It promotes the teaching and learning of German abroad including language courses in Wellington, Auckland and online and encourages international cultural exchange.

34 HIFX (NZ) Ltd Doug Warren +64 9 306 3705 xe.com XE Money Transfer is the quick, easy, and secure way to transfer money around the globe. With competitive exchange rates you can book international payments 24/7 Hindin Marquip Ltd Hamish Brown +64 9 579 9667 hml.co.nz Hindin Marquip Ltd is a fully owned subsidiary of Place Corporation Ltd, which imports and distributes a number of international brands including Festool and Fein power tools and Orbis pliers from Germany. With over 70 years in business our primary focus is still tools and machinery for automotive, construction, engineering, joinery and rural enterprises. We still assemble compressors and other equipment in particular in the category of heavy duty industrial.

Hiringa Energy Ltd Andrew Clennett +64277047007 hiringaenergy.com Hiringa Energy is building hydrogen supply and refuelling infrastructure in New Zealand and bringing zero emission hydrogen fuel cell technology to New Zealand.

Hoffman Consulting Ltd t/a ctp Talent Partners Melanie Hoffman +64 21 280 2051 ctp.co.nz Customise Talent Partners is a New Zealand-owned and operated innovative and unique recruitment business. Our partners are a team of individual business owners who aspire to deliver exceptional service to both our clients and candidates.

We pride ourselves on having formed many longstanding partnerships based on trust, transparency, and professionalism.

Hoffmann Law Ltd James Sherer +64 9 354 4666 hoffmannlaw.co.nz Lawyers specialising in business law, property and trusts

HSBC New Zealand Jarron Boulter +64 9 368 8821 hsbc.co.nz HSBC is one of the world’s largest banking and financial services organisations, serving customers in 65

countries and territories in Europe, Asia, North and Latin America, the Middle East and North Africa.

Hutt Valley Chamber of Commerce Patrick McKibbin +64 4 939 9821 hvchamber.org.nz The Chamber supports businesses and their staff across the Hutt Valley. They provide support, connections, events, advocacy and training to help business and their staff achieve their goals.

Ibis Budget Auckland Airport Shweta Mhatre +64 9 257 7205 accorhotels.com Located only minutes away from Auckland domestic and international terminals, 20 minutes from the city centre and surrounded by key amenities including restaurants, cafes, and shopping facilities, helps avoid the last minute rush and stress of travel.

IHK Aachen Gunter Schaible +49 241 44 60 0 aachen.ihk.de The Aachen Chamber of Industry and Commerce represents more than 70,000 companies of all sizes and almost every branch from industry, wholesale and retail trade, logistics and services around and in the city of Aachen.

IHK Duesseldorf Katrin Lange +49 211 3557201 duesseldorf.ihk.de The Düsseldorf Chamber of Industry and Commerce represents more than 80,000 companies of all sizes and almost every branch from industry, wholesale and retail trade, logistics and services around and in the city of Düsseldorf.

IHK fuer Muenchen und Oberbayern Christoph Angerbauer +498951160 ihk-muenchen.de

manukaroyale.com Honey Brand Name: Manuka Royale: Harvested from the wildest and most pristine areas of New Zealand where the soil mineral content is densest. We get off the beaten track and go to places that sometimes not even named on the map.

IMPAC Services Ltd Sven Mattieson 0800 246 722 impac.co.nz New Zealand’s Health + Safety Company. Our experts have unrivalled industry experience since 1999 and are best equipped in the market to find solutions that work: NZ based software Risk Manager, Consulting, Prequal, Training incl. VR, TalentBank (recruitment), and Safeworx (PPE). Any H+S challenges we have them covered.

Index. Scientific and Technical Recruitment & Consulting Dr. Denis Simonov +64212447567 indexrecruitment.co.nz • Empowering scientists, engineers and technicians • Delivering value to technology, science and primary industry companies • Contracts • Permanent roles • Long-term and Short-term Consulting Projects InsightPerspective Ltd Mark Gilbert +64 21 972 244 IPL provides independent board services & board representation. Long history with BMW Group running sales subsidiaries and Board member for Dekra subsidiary in NZ, Mark is very experienced in assisting German companies to grow in the NZ and Australian markets.

IHK Rhein Neckar Matthias Kruse +49 621 170 9221 rhein-neckar.ihk24.de German regional Chamber of Industry & Commerce

Instant Immigration Services (NZ) Ltd Peter Beiner +64 9 428 4651 immigration.de We offer a comprehensive immigration management and relocation service to New Zealand. Since 1997 we have successfully assisted hundreds of clients and investors in their visa application and settlement process.

Imagine Honey NZ Ltd. Wojtek Czyz +64297710777

Iron Duke Partners Phil O’Reilly +64 4 381 0318

IHK Nord Westfalen Gerhard Laudwein +49 251 707 199 Ihk.de/nordwestfalen/ German regional Chamber of Industry & Commerce North Westphalia

iron-duke.com Planning, insights and considered action ISI Umwelttechnik GmbH Wolfgang Brommer-Reuss +49 540496140 isiwater.de Design, manufacturing and marketing of membrane filter systems. Our ISIWater® drinking water purification systems are predominately used in households with polluted drinking water. We also produce special drinking water purification systems for river-, rain- and well water which eliminate chlorine, bacteria, copper, lead, medicine residues, pesticides and microplastic Izodom New Zealand Mike Greulich +64 21 02370769 magu.de/ ; isorast.de/ Izodom delivers Izodom Neopor and Peripor (polystyrene) blocks for building low-energy and passive houses.

J.H. Whittaker & Sons Ltd James Ardern +64 42375021 whittakers.co.nz J.H. Whittaker & Sons, Ltd is a confectionery manufacturer specialising in palm oil-free chocolate and based in Porirua, New Zealand. Whittaker’s is the largest chocolate brand in New Zealand. Approximately 30 % of their production is now exported.

Jet Park Airport Hotel and Conference Centre Angelique von der Merwe +64 9 275 4100 jetpark.co.nz 4 Star-plus hotel 5 minutes from Auckland Airport.

Specialists in outstanding service, 221 high quality guest rooms, exceptional dining and modern conference facilities (up to 250 people).

Complimentary parking, WiFi and 24 hour airport shuttle.

Jet Park Hotel Rotorua Steve Woods +64 9 275 4100 jetpark.co.nz 4 Star hotel 5 minutes from Rotorua CDB. Experience authentic Kiwi hospitality, 62 high quality guest rooms, wholesome dining and pool and spa. Pet friendly rooms.

Complimentary parking, WiFi and kids play area.

Johner Institute New Zealand Ltd Annett Arndt +64 20 41831943 johner-institute.com/ We, the Johner Institute team, are united by our mission: to help medical device manufacturers overcome

regulatory challenges and bring safe products to market quickly. Our approximately 80 experts, including biologists, biochemists, physicists, computer scientists, engineers, physicians, medical engineers and psychologists, are always there for you.

Jones Lang LaSalle (JLL) Alex Wefers +64 212751431 jll.nz Property managers, valuers and consultants, commercial sales and investments, office leasing, industrial and retail sales and leasing, hotel sales, assett management Jungheinrich New Zealand Ltd Glenn Ross +64 9 274 44912 jungheinrich.co.nz leading solution provider for intralogistics/Industrie 4.0: Jungheinrich is the only manufacturer that develops and produces controls, software, batteries and charging technology for its trucks. We are continuously expanding this pioneering role as a total solution provider in intralogistics. 95 per cent of our trucks are already electrically powered and highly energy efficient.

Jungheinrich also uses innovative technologies such as lithium-ion batteries and energy recovery.

Kaeser Compressors NZ Ltd Anthony Long +64 9 941 0499 nz.kaeser.com German manufacturer KAESER COMPRESSORS provide products, services and complete systems for supplying production and work processes with quality compressed air, with Sales & Service Centres and a dedicated network of partners covering New Zealand.

Kärcher Ltd Kere McBratney +64 9 274 4603 karcher.com Founded in Stuttgart in 1935 by engineer and passionate inventor Alfred Kärcher.

Kärcher remain global market leaders in cleaning and care solutions. Making a difference through solving cleaning and care challenges is what we do.

Kiwi NZ Brands Ltd Mark Barlow +64 27 4896721 kiwinzbrands.co.nz Genuine New Zealand leather

35

Kiwi Way Education Veronica Torres +64 22 3674977 kiwiwayeducation.com The number one education agency in New Zealand. We offer a wide variety of unique programs from different institutions around the globe.

KM Medical Ltd Richard McCulloch +64 21 929 577 kmmedical.co.nz NZ Med device manufacturer: development of ‘Next Step’ Neonatal Resuscitator controls Tidal Volume, Airway Pressure and Respiratory Rate simultaneously, thereby minimizing the risk of both Volutrauma and Barotrauma Knauf Insulation Lydia Sharples +64 800 562 834 knaufinsulation.co.nz Knauf Insulation is part of the Knauf Group of Companies, a family owned global building material business.

As one of the world’s leading insulation manufacturers we provide advanced thermal and acoustic insulation materials for residential and commercial construction.

Korean-German Chamber of Commerce and Industry Sun-Hi Kim +82 2 378 04600 kgcci.com The Korean-German Chamber of Commerce and Industry (KGCCI) is part of the worldwide AHK-Network. The KGCCI supports access to the Korean market with hands-on services and helps establish and maintain business relations with Korean partners. for residential and commercial construction.

KSB New Zealand Ltd Stephan Schewa +64 94764047 ksb.co.nz KSB is the brand with the greatest technical expertise in pumps and valves. KSB are close to customers on all continents, providing them with pumps and valves for almost all applications involving the transportation of fluids.

Kuehne & Nagel New Zealand Ltd Frank Hageman +64 9 257 2800 kuehne-nagel.com Kuehne + Nagel is your reliable international freight forwarding partner of choice for Sea, Air, Road and multimodal freight, providing you optimum speed and flexibility - door-to-door.

Kulturwerke Deutschland Sprachreisen GmbH Matthias Dumbeck +49 211 70048560 kulturwerke-deutschland.de Kulturwerke Deutschland ist eine Sprachreisen GmbH mit über 15 Jahren Erfahrung im Bereich High School. Wir begleiten Schüler bei ihren High School Auslandserlebnissen in englischsprachigen Ländern, besonders in Australien und Neuseeland.

Kurz New Zealand Kurt Donald +64 9 2743932 kurz.com.au KURZ transfer films and foils are applied to various substrates as part of the print process. Used for a variety of applications such as labels, packaging, publications and documents (including high security anticounterfeit applications).

Lanaco Ltd Hansol Cha +64 93205799 lanaco.co.nz We manufacture high performance wool-based air filter media in Auckland, New Zealand to provide natural and renewable options for air filtration industry. Our EcoStatic® range provides high levels of filtration efficiency, dust-holding capacity and ultra-low resistance for residential & commercial HVAC, automotive, PPE, appliances and industrial engineering applications.

Lane Neave Ltd Rachael Mason +64 9 300 6263 laneneave.co.nz A leading full-service law firm located in Auckland, Wellington, Christchurch and Queenstown, Lane Neave is led by 27 partners and employs more than 165 staff nationwide.

Latitude360 Ltd Mark Bayly 360strategy.com Helping clients enhance their competitiveness in the international arena, with experience in all areas of strategy, and across different areas of the globe; interested in acquisition work.

Leitz Tooling NZ Ltd Wolf Hoheisen +64 800 578 665 leitz.co.nz Leitz is one of the globally leading manufacturers of

precision tools for professional wood and plastics processing.

LSG Sky Chefs NZ Ltd Bilal Ozturk +64 9 255 0700 lsg-group.com Lufthansa Service Gesellschaft Food producers for several industries like, Airlines, Retail stores, Schools, Restaurants, Trains and others. The company offers a full range of products, from high culinary standard meals, to sandwiches, salads and snacks.

Lufthansa Group New Zealand Nigel Bale +64 9 977 2200 lufthansagroup.com The Lufthansa Group is a global aviation group with a total of more than 300 subsidiaries and equity investments. The Lufthansa Group is composed of the segments Network Airlines, Eurowings and Aviation Services.

M&M Militzer & Muench New Zealand Ltd Shakir Samsudeen +64225943344 mumnet.com The ideal international network 100 subsidiaries in over 30 countries: Militzer & Münch is a logistics company that connects the world. With our 2,000 employees, we are your strong and reliable local partner. We thus create a network for you that connects worlds – by tradition, by people, for people.

Magnify Consulting Ltd Mary Crampton +64 27 578 1920 magnifyconsulting.co.nz Contract B2B Sales to drive long-term revenue growth.

Sales strategy, CRM system + sales processes, business development. Growing healthy sales pipelines since 2015.

MAHA New Zealand German Lifting & Testing Equipment Michael Lauster +64 0800 624 269 maha.co.nz MAHA is one of worlds’ leading manufacturers of workshop and vehicle inspection equipment. MAHA in New Zealand handle the complete supply chain from manufacture in Germany right through to delivery, installation across the entire service life of our product.

The MAHA New Zealand Team consists of factory trained Sales, Service and Administrational staff.

Malcolm Pacific (Auckland) Ltd Cameron Pritchard +64 9 309 4187 malcolmpacific.com Malcolm Pacific Immigration has the largest team of licensed immigration advisers in the country.

Our specialists handle all visa types for employers, individuals and families. In business for 35 years. Over 60,000 successful clients.

MAN Energy Solutions New Zealand Ltd Jaimie Lancaster +64 800 626690 man-es.com/global/ new-zealand

Based in Auckland and Nelson, MAN Energy Solutions are world leaders in marine engines, turbomachinery and power plant systems & one-stop service solutions for: • Two-stroke Engines • Four-stroke Engines • High Speed Engines • Wind turbines • Power Plants • Commercial Heat Pumps • Complete equipment support regardless of manufacturer MARDAG Holdings Ltd Treena van Rijssel +64 4 237 8912 mardag.co.nz Providing Innovative Electrical Solutions. We’re a locally owned Kiwi company committed to providing the best quality products and service. MARDAG exclusively represents over 35 European manufacturers in New Zealand including Block, ContaClip, Flexa, Hensel, Iskra, OBO, Rayleigh, SPS, Tele, Vemer, Walther & Wiska.

Marina’s Apiary Ltd Marina Strioukova +64 9 4085 851 millsfarm.co.nz (Mills Farm) is a company based near Kaitaia, that collects and produces organic bee venom products and sells this online into the New Zealand market and has expanded into the Japanese market. The company has been trading for 18 years.

Markus Schwarzer +64 27 97 32236 mfschwarzer.com Business advisory consultant.

Marriott International, Inc. Jabez Lobo +64 9 309 8888 jwmarriott.com

CONSIDERING EXPORTING TO GERMANY?

But thought the hurdles/risk are too high.

I can assist you with: ✓ Assessing German markets to generate new revenue streams ✓ Finding partners and channels ✓ Increasing market understanding ✓ Establishing brand awareness markus.schwarzer@protonmail.com | nz.linkedin.com/in/markus-schwarzer

Expertise MARKUS SCHWARZER Go2Market www.mfschwarzer.com

MEMBERSHIP DIRECTORY

accessory cases for mobile phones, smartphones and their accessories.

36 JW MARRIOTT is an American multinational diversified hospitality company that manages and franchises a broad portfolio of hotels and related lodging facilities.

Massey University Auckland Kelvin Zuo +64 212637881 massey.co.nz Massey leads university education in construction management and quantity surveying in New Zealand. We offer the only bachelor’s degrees in both majors by a New Zealand university and our master’s degree offers the most diversified specialisations.

All programmes are contemporary and tailored to fit industry needs.

Mayfair Luxury Hotels Ltd Nicki Press +64 3 595 6335 mayfairluxuryhotels.com Offering a fresh take on modern luxury, The Mayfair is a premier luxury boutique hotel experience unlike any other in Christchurch.

McRent NZ Ltd Irene Ong +64 800 6273 68 mcrent.co.nz We help creating wonderful memories for new friends with motorhomes that exceed expectations.

Experience our ConciergeSupported Luxury German motorhomes for collection from Pokeno or Christchurch.

Travel in comfort and style.

MEIKO Australia Pacific Soeren Gleitsmann +61 1300562500 meiko.com.au Professional hygiene technology and food waste management MEIKO develops solutions and supports the processes required to ensure professional dishwashing, cleaning and disinfection.

With over 2,000 employees in 30 countries, MEIKO is a global technology and service company that plays a key role in shaping today’s market developments. With its professional warewashing systems, washerdisinfectors, and food waste disposal technology, MEIKO is the go-to choice for clean and intelligent solutions.

Meridian Energy Ltd Guy Waipara +64 800 496 496 meridienenergy.co.nz Energy operator of 7 hydroelectric power

stations, 5 wind farms and a development pipeline of new wind, solar and battery storage projects in New Zealand.

Messe Berlin GmbH Sophie Hein +49 30 30380 messe-berlin.de Trade fair organisation responsible for ITB Berlin/ ITB Asia, FRUIT LOGISTICA/ ASIA FRUIT LOGISTICA, IFA, InnoTrans and International Green Week Berlin, with a global network of representatives.

Miele New Zealand Ltd Shay Scott +64 9 573 1269 miele.co.nz Founded in 1899 on a single promise of Immer Besser, Miele continues to dynamically grow globally, promoted by a strong commitment to consumer engagement and service support to meet the evolving demands of the modern consumer.

Mobile Relocation Bridget Romanes +64 21 615 280 mobile-relocation.com; mobile-relocation.com/ bespoke-resettlementplanning Mobile Relocation’s awardwinning resettlement programmes for international talent provide the digital solutions, end-to-end planning, personalized support and local knowledge for successful integration into NZ. Mobile partners with businesses relocating international talent to New Zealand, as well as private individuals and families accepted into the New Zealand government’s investor migrant programme.

Munich Holdings of Australasia Pty Ltd Scott Hawkins +61 2 9272 8000 munichre.com Traditional reinsurance, comprehensive services and consulting, complex risk solutions, covering the entire value chain of the global insurance industry in life and non-life business.

National Centre of Research on Europe Martin Holland +64 27 8072861 europe.canterbury.ac.nz Research centre devoted to the study of Europe and the European Union (EU).

Natural Health Products NZ Kerry Warn +64 9 280 3611 naturalhealthproducts.nz Natural Health Products

New Zealand is a national industry organisation representing the natural products, functional foods, complementary medicines, cosmeceuticals and nutraceuticals industries.

Neuseelandhaus GmbH Katharina Stebel +49 2307 92430 0 neuseelandhaus.de Online shop for products from New Zealand New Zealand Bullion Depository LP Michael O’Kane +64 9 551 0465 nzbd.com New Zealand Bullion Depository specialises in allocated segregated physical gold and silver precious metal storage.

New Zealand Embassy, Berlin, Germany Garrett Hulse +49 30 206 210 infoem.org Embassy New Zealand Internships Ronald Gardebroek +64094809554 internships.co.nz Your intern organised via NZI means a complete service package that benefits both the intern and your company.

New Zealand Māori Tourism Society Inc. Pania Tyson-Nathan +64 4 474 4682 maoritourism.co.nz National Ma-ori tourism organisation, representing and advocating for more than 200 Ma-ori tourism businesses New Zealand Native Honey Products Ltd Brendan Shivnan +64272295153 nznativehoney.co.nz Distributors and Exporters of Premium NZ Honey Products.

New Zealand Offshore Wind Development Ltd Giacomo Caleffi +64 21 08158077 taranakioffshorewind. co.nz/ Copenhagen Offshore Partners has a track record of successfully taking offshore wind projects through all phases New Zealand Trade & Enterprise (NZTE Auckland) Catherine Tlapek +64 274 998465 nzte.govt.nz New Zealand Trade and Enterprise (NZTE) is the Government’s international business development

agency. Our purpose is to grow companies internationally – bigger, better, faster – for the benefit of New Zealand.

New Zealand Trade & Enterprise (NZTE Germany) Simon Hearsey +49 40 442 555 0 New Zealand Trade and Enterprise (NZTE) is the Government’s international business development agency. Our purpose is to grow companies internationally – bigger, better, faster – for the benefit of New Zealand.

New Zealand Winegrowers (NZ) Charlotte Read +64 9 303 3527 nzwine.com New Zealand Winegrowers aims to represent, promote and research the national and international interests of the New Zealand wine industry. NZ Pavilion at PROWEIN in Duesseldorf NH Design & Project Management Ltd Fabian Schneider +64 274285590 nhdesign.nz construction company, specialising in new home construction especially Low E House and Passive House.

The trend with group home builders is to subcontract out the carpentry work, i.e. the floor, framing, linings and finishing.

NORD/LB Singapore Branch Markus Nitsche - PA Camy Tong +65 63231223 nordlb.com NORD/LB is one of the leading German commercial banks. As an institute under public law, it is part of the S-Finance Group and is one of the nationally systemrelevant banks in Germany.

Our goal is to support German customers in their international business and thereby focus on an international niche business – in addition to the special consideration of the region.

Novare Design Ltd Don McLaren-Smith +6449399295 novaredesign.com Novare Design are a leading firm of civil and structural professionals providing consulting engineering services. Specialising in servicing the needs of niche clients requiring specialist engineering solutions to global best practice. Our wide range of successful projects includes signature bridges, buildings and infrastructure

NuernbergMesse GmbH Nicole Tuleweit +49 911 8606 8690 nuernbergmesse.de NürnbergMesse is one of the 15 largest exhibiton companies in the world.

In addition to international leading trade fairs and conferences, its portfolio includes numerous public events, company events and shows.

NZ Dairy Careers Andrea Coles +64 3 971 55564 nzdairycareers.co.nz New Zealand Dairy Careers offers practical training and development programmes, combining industry best practice, practical on the job learning and formal study programmes for the diary industry.

NZ Security Association Gary Morrison +64 9 486 0441 security.org.nz Industry representative body for the security industry.

OAV - German Asia-Pacific Business Association Norman Langbecker +49 40 3575 590 oav.de Network of German companies with activities in the Asia-Pacific region Organic Exporters Association of New Zealand Rick Carmont +64 21 681 901 organictradenz.com Provide knowledge, insight and guidance to companies and organisations involved in exporting New Zealandmade certified organic products.

PA & SC Steens Ltd Emma Hulse +64 27 444 3815‬ steenshoney.com Producers of bio active honey. Our Manuka Honey has won numerous international awards Paterson Trading Co Ltd Manny Boyack +64 21659601 paterson.co.nz/ Importers of German Bathroomware (Grohe, Villeroy and Boch).

Paterson provides the best bathroomware in form and function.

Peter Loerscher International Tax Ltd Peter Loerscher +64 21 901591 Tax specialist (CPA Practice/ German Steuerberater (StB Kammer Berlin)) with knowledge of NZ and German tax law

37

Pidgeon Judd Hermann Grobler +64 9 337 0826 pidgeonjudd.co.nz Pidgeon Judd is a boutique law firm offering skilled legal expertise in the heart of Auckland. Our small but highly experienced team delivers a personal and proficient legal service providing pragmatic advice and practical solutions.

Pilz New Zealand Ltd Tony Catterson +64 9 634 5350 pilz.com.au Leading, innovative automation technology company; experts in the safety of human, machine and the environment, worldwide, customer-oriented solutions for all industries Pipers Intellectual Property Thomas Robinson-Piper +64 9 919 9450 piperpat.com PIPERS IP are patent attorneys providing robust IP services in both Australia & New Zealand and overseas. We can assist you with all forms of intellectual property especially patents, designs, copyright and trademarks.

Plant & Food Research Roger Bourne +64 9 925 7000 plantandfood.co.nz Plant & Food Research is a New Zealand-based science company providing research and development that adds value to fruit, vegetable, crop and food products.

PlexiSun Ltd Richard Gourley +61 493398700 plexisun.com PlexiSun™ is a patented new approach to solar hot water - it doesn’t bolt onto the roof, it is the roof. The PlexiSun system is modular, scalable, and can be manufactured in-market for cost efficiencies and supply chain stability. It offers multiple payback benefits and has applications for all markets.

PNE AG Patricia Jehle +49 4721718435 pne-ag.com Die PNE AG ist ein international tätiger Windkraft-Pionier aus Deutschland sowie einer der erfahrensten On- und Offshore WindparkProjektierer.

PowerOn GmbH Dr. E.-F. Markus Henke +49 152 22548771 poweron.one Many manual tasks cannot be automated because robots cannot grip and handle many objects.

PowerON develops sensor skins that enable robots to feel with a human-like sense of touch. This enables robots to grip and handle all objects without the need to programme and teach.

We will automate millions of tasks that are still performed manually.

PowerON Ltd Dr. Katie Wilson +64 27 395 6607 poweron.one PowerOn offers multifunctional smart elastomer components and assemblies for soft robotics, human machine interfaces, automation and more.

PPS Industries Ltd Tim Tischendorf +64 9 579 1001 ppsindustries.co.nz Manufacturer of a range of chemicals, polishing and abrasive products for the metal finishing industry.

Importer of German Abrasives, Cutting and Threading products. e.g.

PFERD, VSM, RUKO, WENDT. PricewaterhouseCoopers (PwC) Anja Strogies +64 9 355 8150 pwc.com As a network of firms in 158 countries with over 250,000 people, PwC is committed to delivering quality in assurance, advisory and tax services.

pro clima NZ Ltd Jon Davies +64 9 892 9900 proclima.co.nz pro clima manufactures high-performance roof, wall underlays and the INTELLO® air & vapour control layer. We strive to inspire and educate everyone to create healthy, durable and energyefficient buildings to live, learn, work and play in - now, and for generations to come.

Professor Mueller Strategy & Immigration Consulting Jens Mueller +64 21 516 326 profjens.com 30 years global CEO/Chair up to $1 Billion. Experienced Company Director.

Upskilling Executives.

Licensed Immigration Adviser. Deutscher Auslandsrepräsentant.

Rittal Ltd Michael Celliers +64 4 566 7630 rittal.co.nz Top supplier worldwide for innovative enclosure and housing technologies; switchboard technology.

Röhlig New Zealand Ltd Geoff Kelly +64 9 255 1720 rohlig.com Röhlig New Zealand, located in Auckland, Wellington and Christchurch, is a global specialist in international freight, contract logistics and digital supply chain solutions.

Qualmark New Zealand Ltd William Coxhead +64 9 377 2130 qualmark.co.nz; covidclean. qualmark.co.nz Qualmark is New Zealand tourism’s official quality assurance organisation, providing a trusted guide to iconic travel experiences.

Realtech Ltd Andrew Spicer +64 9 308 0900 realtech.co.nz Your trusted SAP & Cloud partner, delivering all your SAP needs. Our services cover design, architecture, install, configuration, upgrades, migrations, support, training & managed systems. Certified in SAP ECC, SAP S/4HANA & Microsoft Azure for SAP. Reynolds Group Ltd James Booth +64 9 622 3500 rgl.co.nz Reynolds Group Ltd is New Zealand’s leading supplier

Web design & Marketing

Britta Saxer +64 27 2909 605 britta@saxerdesign.com

Ringcraft Moana Belinda Lubkoll +64 6 752 7772 ringcraftmoana.com Manufacturing Jewellers

Qatar Airways Group Chris Paykel +64 21 242 4692 nz.qatarairways.com Qatar Airways is a multiple award-winning airline and currently flies from Auckland to over 150 destinations worldwide, connecting through its Doha hub, Hamad International Airport.

Creative Est. 2003

of complete end-of-line solutions for manufacturing.

From coding and labelling to product handling, line automation, supply-chain traceability, and product inspection and integrity solutions.

Royaleson Architectural Interior Design Ltd Karol Abrasowicz-Madej +64 21 444262 royaleson.com We have sourced our products from leading European manufacturers and importers of natural stones, sintered stone, hand-crafted tiles, timber flooring, and door and window systems.

RWS-Export Ltd Reaz Moorad +64 27 619 6786 rws-exportltd.com We are a licensed food importer, and we are the first company to import Mandela Tea & Gracious Bakers Banting products into New Zealand.

www.saxerdesign.com

Our expertise in both New Zealand and German cultures, combined with our technical knowledge and creative skills, enables us to develop websites that are truly authentic and stand out for companies in both markets.

WEB DESIGN PHOTOGRAPHY BRANDING CROSS CULTURAL MARKETING

MEMBERSHIP DIRECTORY

Phoenix Contact Ltd Priyanka Paul +64 9-950 8495 phoenixcontact.com.au With our portfolio of products and solutions, we are helping to make the vision of the All Electric Society a reality. It is a world in which affordable electrical energy generated from renewable sources is available on a virtually unLtd basis as the main form of energy. The key to making this vision a reality is the comprehensive electrification, networking, and automation of all sectors of the economy and infrastructure. We are empowering our customers and society to forge ahead with this transformation as we move toward a sustainable world.

38 SAP New Zealand Ltd Ramah Sakul +61 4 02145499 sap.com As market leader in enterprise application software, SAP helps companies of all sizes and industries run better.

SAP applications and services enable more than 253,500 customers to operate profitably, adapt continuously, and grow sustainably.

customers to master their digital transformation and sustainability challenges, helping them to transform the everyday.

Simpson Grierson Konrad Rominkiewicz +64 2108542200 simpsongrierson.com Simpson Grierson is one of New Zealand’s leading commercial law firms, and also one of the largest.

We have over 330 staff, including 47 partners and more than 220 legal staff, in our Auckland, Wellington, and Christchurch offices.

STO New Zealand Ben Andersen +64 4 801 7794 sto.co.nz A leading supplier of exterior insulation, renders and coatings that has built a reputation for providing compliant, durable and weathertight rendered facade systems worldwide.

Stoanz are committed to the Sto philosophy “Building with conscience”.

Saxer Design Ltd Britta Saxer +64 27 2909 605 saxerdesign.co.nz Creativity, combined with technical know-how and cultural awareness enables us to develop authentic websites that stand out for companies in New Zealand and Germany.

Sixt New Zealand Robert Barlow +64 27 700 1565 sixt.com SIXT New Zealand is a rental and mobility specialist providing standard, premium and luxury vehicles from one day to one year at surprising affordable prices.

Enjoy premium discounts nationwide or contact us for a Corporate Account.

Study Nelson Ltd Birgit Neumann +64 3 546 6338 studynelson.com Study Nelson is an award winning German education consultancy based in New Zealand. We organise unique high school and gap year programmes for students from German speaking countries as well as programmes for family sabbaticals.

STARKE Group Ltd Benjy Simmons +6492798617 starke.co.nz Stärke is the only endto-end window and door joinery system supplier in New Zealand, with our own design, product suites, raw materials supply and powder-coating. STÄRKE is a fully Kiwi owned company, who is morphing from an aluminium window and door fabricator, into a “building performance company”. We care deeply about higher building performance, and that strategic foundation has seen us partner with Aluplast to bring high volume manufacture of high performance window systems (and other building products) to New Zealand.

T&G Global Ltd Gareth Edgecombe +64 9 573 8700 tandg.global New Zealand’s leading distributor, marketer and exporter of premium fresh produce including pipfruit, tomatoes, grapes and citrus.

Schubert Wines Ltd Kai Schubert +64 6 306 8505 schubert.co.nz; gabrielglass.co.nz Schubert’s vineyards are grown with European techniques and the unique climate with perfect condition for Pinot Noir produces low yields and internationally award winning wines with intense and complex character.

Schulke New Zealand Ltd Shey Lemcke +61 409 658 403 schulke.co.nz Infection prevention and control products for the Healthcare industry Scion Dr Florian Graichen +64 7 3435899 scionresearch.com Scion is a New Zealand Crown Research Institute (CRI) that specialises in research, science and technology development for the forestry, wood product and wood-derived materials and other biomaterial sectors. Our purpose is to drive innovation and growth Siemens (NZ) Ltd Martin Chichester +64 9 580 5500 siemens.co.nz As a technology company, Siemens is focused on the industries that form the backbone of our economies – industry, infrastructure, mobility and healthcare.

By combining the real and the digital worlds, Siemens empowers its

Power Equipment that sets the worldwide benchmark for quality, reliability and innovation.

Technoform Bautec Asia Pacific Pty Ltd Antony Hopper +64 9 415 9050 technoform-bautec.co.nz Providers of Thermal Break for thermally broken aluminium joinery and Thermal Spacers for double glazing.

Stiebel Eltron NZ Ltd Jason Kerr +64 21 130 4816 stiebel.co.nz STIEBEL ELTRON is a German company committed to delivering exceptional home comfort products and assisting our customers in developing homes of the future.

Techspan New Zealand Ltd Tim Fastnedge +64 9 827 6567 techspan.co.nz Techspan New Zealand supply high quality, high technology plant and machinery to the manufacturing and service industries in New Zealand and the Pacific region. Our products include: plastic welding systems; plastics machinery; ultrasonic equipment; and process heating systems.

STIHL Ltd Jochen Speer +64 9 262 4000 stihl.co.nz Founded in 1926 in Stuttgart by Andreas Stihl, the STIHL Group develops, manufactures and distributes Outdoor

The Heating Company Wayne Delport +64212220646 thci.co.nz Heating & Heat Recovery Ventilation Excellence We specialise in clean and renewable electric energy.

Using the latest technology makes electrical energy unequal in renewables and operational savings.

The Hotel Britomart Jamie Swan +64 9 300 9595 thehotelbritomart.com Smart, soulful and contemporary. The Hotel Britomart with 99 guest rooms and 5 luxury Landing Suites is New Zealand’s first 5 Green Star hotel, it boasts rooms with award winning design located within the vibrant Britomart neighborhood. Adjacent to Auckland’s waterfront and ferry terminal, with convenient access to public transport.

The Manufacturers’ Network Dieter Adam +64 27 4953276 makenz.org The Manufacturers’ Network connects manufacturers across New Zealand and supports them with advice and advocacy on their behalf.

The Print Company Ltd Tinealle Mckenzie +64 21996596 theprintcompany.co.nz Our shop is based in Mt Eden, Auckland and can print a great variety of products such as brochures, flyers, posters and business cards.

thinkstep-anz Barbara Nebel +64 4 889 2520 thinkstep-anz.com Our 50+ experts across New Zealand and Australia partner with businesses from many sectors and support them to succeed sustainably . Our services span sustainability strategy, carbon, LCA, Circular Economy to make businesses, their products and services more sustainable. Our offering includes plain English communications and infographics. thinkstep-anz is a certified B Corp.

Tilley Group Ltd Rory Bremner +64 4 387 7009 aetilley.co.nz Tilley Group Ltd, est 1921. Multi-disciplined contract manufacturer that specialises in the laser cutting, punching and forming of sheet metal components & products.

International agents and licenced manufacturers.

TIME UnLtd Tours Neill Sperath +64 9 846 3469 newzealandtours.travel

TIME UnLtd Tours provides luxury tours around Auckland and New Zealand in top-end Mercedes vehicles: Auckland Tours, Auckland Maori Tours, Guided Wilderness Walks, Shore Excursions plus Private Tours of Auckland and Aotearoa / New Zealand.

Titipounamu Study & Joy Beate Matthies +64 22 354 6281 studyjoy.nz Titipounamu – Study & Joy offers you the freedom to pick your courses, seminars or retreats when you like.

You don’t have to commit yourself to years of study.

Spirituality and Trade fair marketing assistance and intercultural advice for NZ businesses TNG Technology Consulting ANZ Pty Ltd Michael Fickinger +61432126280 tngtech.com.au TNG is a partnership-based, values-driven software consultancy with a focus on high-end information technology. From setting IT strategy to implementing practical solutions, we partner with our customers to develop state-of-the-art technology and innovative ideas.

Trabert Engineering Gerhard Trabert +49 89 344 338 Trabert Engineering is specialised in Mechanical Engineering based in Munich Traction Group Ltd Rex Mason +64 22 657 9663 tgl.nz WINDHOFF Bahn- und Anlagentechnik GmbH partner is Traction Group, a provider of integrated engineering to the rail and traction sectors within NZ and Australia delivering world class quality engineering and construction projects from design and engineering, fabrication and construction, commissioning and certification, to lifetime maintenance and support.

Tracto-Technik Australia Pty Ltd Jeff Rose +64 7 3420 5455 tracto.com Intelligent solutions for and intact infrastructure trenchless technology – simple and easy. As a pioneer of trenchless technology, we have always been enthusiastic

about the development and production of clever and innovative solutions for the underground installation and trenchless renewal of pipelines.

Transfer Pricing & Tax Solutions Ltd Mark Loveday +64 274 899 336 tpts.co.nz International tax advisors, with special emphasis on transfer pricing, and providers of corporate tax advice/compliance.

TriOS Mess- und Datentechnik GmbH (TriOS) Eike Breitbarth +64 21 02545977 trios.de/en TriOS manufactures optical sensors for the water industry, environmental monitoring, and the maritime industry.

With a great in-house production depth and using solar/geothermal energy, TriOS takes sustainability seriously. From monitoring our water bodies to making safe drinking water and process control in wastewater, TriOS sensors are widely used throughout NZ. UZIN Utz South Pacific Ltd Walter Kuch +64 9 424 0366 nz.uzin.com Innovative solutions for the new installation, value maintenance and renovation of all types of floor covering verbrauch.digital GmbH Anne Fahlbusch +49 1727994279 verbrauch.digital LEITRON: Gesellschaft für Digitale Projektdurchführung und Technologieberatung Vladi Private Islands GmbH Farhad Vladi +49 40 338 989 vladi-private-islands.de Is the world’s leading private island agency, specialising in the sale and rental of privately-owned islands worldwide. In the past 40 years, we have handled the sale of over 2,650 islands and have rented out thousands of island beds Wallenius Wilhelmsen Ocean AS Richard Chu +64 9 926 5780 walleniuswilhelmsen.com Wallenius Wilhelmsen delivers innovative and sustainable global shipping and logistics solutions for manufacturers of cars, trucks, heavy equipment, and specialised cargo.

Wanganui Regional Partnership Mat Nowak +64 22 158 3886 operaschool.org.nz WRP is a partnership of domestic and International public as well as private organisations.The focus is on projects and events with direct economic impact for the community.

Wesslinz Ltd t/a Ecowindows Hamilton Thomas Wessling +64 7 825 8172 ecowindows.com Sustainable building solutions – engineered and crafted in Germany for healthier Kiwi homes.

Willach Australia Pty Ltd Julie Cannon +61 3 94298222 willach.com.au Willach is a leader in pharmacy dispensary and workflow design. Our flexible range of specialised storage systems suits any pharmacy size and budget; from shelving and drawers to automation.

Willis New Zealand Ltd Marco Giordano +64 9 358 3319 wtwco.com/en-NZ Insurance broking & risk management services Business Risk intelligence/ risk mitigation At WTW, we provide data-driven, insight-led solutions in the areas of people, risk and capital that make your organization more resilient, motivate your workforce, and maximize performance.

Willstock Consultants Ltd Brian Stocking +64 9 368 4970 cilt.co.nz Honorary member Wilo Australia Pty Ltd Mohammad Ghassan Al Khatib +64 21 407 458 wilo.com/au/en Wilo SE is a German manufacturer of pumps and pump systems for the building technology, water and industrial sectors with headquarters in Dortmund, Germany.

Wirtz Industries Ltd Ernst Wirtz +61 3 9509 6015 wirtz.com.au Wirtz is specialised in machinery for the plastics industry and care products.

Wuerth New Zealand Ltd David Paterson +64 9 262 3040 wurth.co.nz The Würth Group is world market leader in its core

business, the trade in assembly and fasteners. We proudly supply fixing and assembly products to the Automotive, Cargo, Metal and Construction industries, nationwide.

XPO Exhibitions Ltd Raeesa Essa +64 9 976 8300 xpo.co.nz XPO owns and organises 19 of New Zealand’s largest and longest running trade and consumer exhibitions.

We provide effective and measurable event platforms that allow businesses to connect and grow.

Zebradoo GmbH Bernd Winkel +491575 355 72 11 zebradoo.de Wir von Zebradoo Business Partner verstehen uns als die Personal-Coaches für das Thema LinkedIn- und Online-Marketing in den Branchen Steuerberatung & Kanzleien, Technik & Maschinenbau und Softwareentwicklung.

Angefangen von der unternehmerischen IstSituation entwickeln wir in einem mehrschrittigen Fahrplan deine LinkedIn & Onlinemarketing-Strategie.

ZION Motorhomes Ltd Irene Ong +64 800 112 828 zionmotorhomes.co.nz Our wide range of vehicle options help create wonderful memories for new friends allowing you to choose the perfect motorhome of your dreams.

Experience our ConciergeSupported Luxury German motorhomes manufactured

by Dethleffs, Frankia Morelo, Sunlight, Niesmann & Bischoff and Carthago.

Come and visit our Stateof-the-Art showroom in Pokeno.

Zuhause Ltd Julia Shuttleworth +64 94762590 hackerkitchens.co.nz Zuhause Ltd, trading as Häcker Kitchens NZ is a 100% kiwi owned and operated kitchen design studio, and our hearts beat for quality kitchens. That’s why all our componentry is made in the Häcker factory in Rödinghausen, Germany. They have more than a hundred years of experience and are known for their precision and scale. This also allows us to focus all our energy on designing beautiful bespoke kitchens that fit your house and fulfill your needs — all at an affordable price.

DOUBLE THE VISION PUBLISHED BY

German-New Zealand Chamber of Commerce Inc. 188 Quay Street Auckland 1010 Ph. +64 9 304 0120 www.germantrade.co.nz CHIEF EXECUTIVE OFFICER Monique Surges

Ph. +64 9 304 0120 msurges@germantrade.co.nz WRITERS

Ambassador Menzenbach Ambassador Hawke Barbara Nebel Erin Daly Julia Hahn Iris Heinz Raphael Rauner Adina Stoye Monique Surges DESIGN/PRODUCTION

PIXELS&LIGHT Jaimée Clapham info@pixelsandlight.co.nz pixelsandlight.co.nz ADVERTISING & MAGAZINE EDITOR

Celine Kern

PROOFREADERS

Erin Daly Christian Dietrich Lea Erdwiens Martin Gartmann Iris Heinz Julia Hahn Celine Kern Monique Surges PRINT

The Print Company Auckland, New Zealand

©2023 While the German-New Zealand Chamber of Commerce Inc. has verified the information in this document, we make no representation as to the completeness, correctness, currency, accuracy of fitness for any purpose of the information. While every effort has been made to ensure accuracy, the publisher is not responsible for any damage or loss suffered by any person arising from the information contained in this document. Views expressed in Double the Vision are not necessarily those of the GNZCC.

How can you check out a new market

before you even check in at the gate?

With specialists on the ground and deep local insights in over 50 markets, find out how HSBC New Zealand can help you on your international growth journey at www.business.hsbc.co.nz

Issued by The Hongkong and Shanghai Banking Corporation Limited, incorporated in the Hong Kong SAR, acting through its New Zealand branch.