EmailMarketing
- Announced to Gibson Sotheby's International Realty agents and the local brokerage community via email campaign ? 06/ 30/ 2025
- Announced to Kevin's personal sphere of influence ? 07/ 02/ 2025
- Prominently featured in monthly eNewsletter ? Month of August
OnlinePresence
- Property is displayed on both sothebysrealty.com and gibsonsothebysrealty.com
- Web Views: 637
- Top Geographic Locations: Wakefield,Boston,Methuen,Millbury,Georgetown,Haverhill, Beverly,Lynn,Topsfield,Lawrence
DIGITAL MARKETING HIGHLIGHTS
OnlinePropertyDistribution
- In addition to being distributed to over 100 Sotheby's International Realty®affiliates around the world,the property is shared with our global property marketing partners comprised of the most authoritative news,lifestyle,and financial voices,as well as real estate-centric websites
DIGITAL MARKETING HIGHLIGHTS
OrganicSocialMedia
- Featured on Kevin's social media channels
- Featured on the President of Gibson Sotheby's International Realty,Nicole Rideout's social media channels
PRINT MARKETING HIGHLIGHTS
PropertyBrochures
- Customized multi-page brochure highlighting key property details and photography
- Distributed to potential buyers at private showings and open houses
PRINT MARKETING HIGHLIGHTS
Advertisement
- Featured in July and August Cricket Ads
- The Cricket serves readers in Manchester,Essex and neighboring towns with local news
PRINT MARKETING HIGHLIGHTS
Print Advertisement
- Will be featured in Kevin's Newburyport Magazine Ad: August 2025 Issue
PRINT MARKETING HIGHLIGHTS
- Prominently featured in Newburyport window display ? capturing optimal foot traffic
PRINT MARKETING HIGHLIGHTS
Direct-MailPostcards
- Mailed 100 "Introducing" Postcards promoting the listing
- Sent mailer to a targeted list of potential buyers
OVERVIEW AND NEXT STEPS
Pre-MLS Preparations
- Professional interior and exterior photography and drone images
- Professional floor plans
- Property website
- Professional property video
Digital Marketing
- Featured on sothebysrealty com and gibsonsothebysrealty com
- Syndicated on all major real estate sites (40+)
- Email blast to Gibson Sotheby's International Realty agents and brokerage community
- Email blast to Kevin's SOI
- Featured on Kevin Fruh's social media channels
- Featured on Nicole Rideout Hartwick,the President of Gibson Sotheby's International Realty's social media account
Print Marketing
- Custom multi-page brochure
- Print and digital flip book
- Featured in Newburyport window display
- Featured in the July Manchester Cricket
- 100 Just Listed postcards mailed
Live Events
- Private showings
Next Steps
- Feature in Kevin's August eNewsletter
- Paid 5-day social media campaign
- Feature in the August Cricket Ad
- Feature in the August Newburyport Magazine